Callbox

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of DataHub Innovations, an IT company. We provide local edge data center and colocation services with personalized support tailored to your business needs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Callbox?

We needed to put ourselves in front of potential clients and have conversations with businesses about their future tech plans.

SOLUTION

What was the scope of their involvement?

Callbox is our sales representative team. They’ve created lists of companies for cold outreach, created appropriate messages, and followed through with targets until we book a conversation or meeting. The team also confirms meetings, stays on for them, and summarizes the meetings so we can consider next steps.

What is the team composition?

We work with 2–5 members of Callbox’s team.

How did you come to work with Callbox?

We found them through an online search and chose them because of their high ratings.

What is the status of this engagement?

We started working with them in April, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re much more successful in getting potential clients to the table. We’ve consistently had meetings every week, and they’re ramping up in both quantity and quality. It’s a process in finding the right target parameters, and we’ve seen continual progress. We’re up to 3–5 meetings per week, which is good for us. Before Callbox, we couldn’t get anyone to willingly come to the table for a conversation. Their call staff is very good.

How did Callbox perform from a project management standpoint?

They’re timely and very organized. We have weekly team meetings to discuss the previous week. I love the metrics they present, and the team is very good about pivoting as needed in conversations.

What did you find most impressive about them?

We love their ability to pivot. They listen to us and are very good with potential clients. Their sales skills are great without being pushy.

Are there any areas they could improve?

No, there aren’t any.

BACKGROUND

Please describe your company and position.

 I am the Manager, Virtual Events of a financial services company 

Describe what your company does in a single sentence.

Card expense and travel. FinTech. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Callbox to accomplish?

• I hired Callbox to promote and sign up prospects for our upcoming webinars.

SOLUTION

How did you find Callbox?

Online Search

Why did you select Callbox over others?

• High ratings
• Company values aligned
• Other

How many teammates from Callbox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The Callbox team is helping our Virtual Events team to promote and sign prospects up for upcoming webinars within four or so weeks of the webinar occurring. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The Callbox team has been able to sign up and register double-digit people for each of our events so far. Few of the people that were signed up as prospects have converted into MQLs already, and some even into SQLs. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Callbox team has been excellent. They are very timely. They always have data available. They're very polite and pleasant to work with. They're also very responsive. They've just been really great so far. 

What was your primary form of communication with Callbox?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I think the people specifically working with K6. She's always very timely, very responsive, very polite. Every one of the team is very polite. They're always on camera for meetings. They're always really well prepared, and the job they're doing is really well done. 

Are there any areas for improvement or something Callbox could have done differently?

More webinar registrations! I'm joking, but they're doing a really good job so far. There's always room for improvement as far as just more volume because of how hungry our virtual events program is. 

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of BASF 3D Pinritng Solutions

Describe what your company does in a single sentence.

At Forward AM, our purpose is to streamline every manufacturing process with layers of AM. From consultancy, development and innovative design, through digital simulation and prototype printing, to finishing and exhaustive component testing – our AM experts will work to ensure that your project meets your exact needs. Rooted in BASF’s 160-year heritage of excellence, Forward AM is centrally positioned as the biggest global independent solutions and materials portfolio for AM materials, services and software. Whatever material you require for your specific project, we offer the world’s largest selection of 3D printing materials and service solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Callbox to accomplish?

• Pipeline generation - lead generartion

SOLUTION

How did you find Callbox?

Online Search

Why did you select Callbox over others?

They use data very well and they proved that they can find the right people

How many teammates from Callbox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We worked with Callbox on expanding our business in the American market. They managed to deliver leads that our sales people loved and converted into opportunities in higher conversion rates than normal. They also managed to do it at higher scale than anticipated, considering the small niche in B2B manufacturing we were targeting. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

While I cannot go into specific numbers, I can say that the ROI was positive. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In the cold outreach business its very hard to expect delivery on time and at scale. They managed to deliver the first lead very early in the project (first or second week after start) and continued doing so through the project period. We expected 3-5 leads per month, they delivered 10-15 monthly. 

Normally in these cases quality suffers, so I prepared the SDRs to be extra critical and avoid spamming sales. However it wasn't needed in this case, and both functions referred to the leads as high quality, which was reflected in the lead-to-opportunity conversion rate I saw in SalesForce.

What was your primary form of communication with Callbox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were able to find the right persona, which was very difficult for us. Their precision is also impressive, resulting in high-quality leads and good conversion rates. 

Are there any areas for improvement or something Callbox could have done differently?

When starting the project, the team needed a short brief, which didn't dive technically into the product. They almost didn't know what was the product. However, considering the outcome it didn't seem to matter. 

BACKGROUND

Please describe your company and position.

I am the Sales Operations Specialist of an it services company 

Describe what your company does in a single sentence.

We are the data science AI and machine learning arm of a Philipines conglomerate, providing different solutions and consultancy services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Callbox to accomplish?

• Lead generation for sales and marketing qualified leads
• Create data lists for potential company or personnel to target a solution

SOLUTION

How did you find Callbox?

Online Search

Why did you select Callbox over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Callbox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Call contacts and provide qualified leads (sales and marketing) based on target industries and countries
2. Send marketing collaterals to the contacts
3. Source and verify contact details of specific companies and relevant personnel

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Consistently have new 1-2 contacts / sales / marketing qualified leads on average per month
• Appointments were successfully made and attended (although no new business opportunities gained)

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• Yes they're very prompt in responding to emails 
• very responsive and always helpful to answer to our requests 
• Very adaptable and flexible to our needs that may change with the industry trends / new policies / company's new direction

What was your primary form of communication with Callbox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• The responsibility and ownership of the team assigned 
• Fast response and consistent from the same team member in charge

This is impressive as there is barely any communication breakdown, follows up are done neatly and timely and love the fact that there is a team assigned and the weekly detailed reports

Are there any areas for improvement or something Callbox could have done differently?

For the virtual face to face sessions, perhaps to have more indepth analysis or suggestion instead of reading off exactly from the report pdf sent. this would help raise the value of the meeting

BACKGROUND

Please describe your company and position.

I am the Marketing Manager APAC+Japan of Quadient

Describe what your company does in a single sentence.

Quadient helps businesses enhance customer experiences through innovative software solutions for customer communications, parcel delivery, and business process automation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Callbox to accomplish?

• Generate more leads
• Appointment Setting
• Lead follow up - post event focus as one
• Data cleanse & checking

SOLUTION

How did you find Callbox?

Google

Why did you select Callbox over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Callbox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Callbox involves providing comprehensive SDR services to support us (Quadient) lead generation and nurturing efforts. This includes identifying, engaging, and qualifying prospects to ensure a steady pipeline of high-quality leads for the sales team. Callbox utilizes targeted outreach strategies, including email campaigns, phone calls, and social media touchpoints, tailored to Quadient’s specific audience segments and business objectives.

Key deliverables include a detailed lead qualification process, ensuring each lead meets Quadient’s predefined criteria before being passed on to the sales team. Regular reporting on campaign performance, lead status, and actionable insights is also provided to refine strategies and optimize outcomes.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the Callbox SDR project highlight significant progress and success in advancing Quadient’s lead generation and nurturing initiatives. Callbox consistently delivered high-quality leads by qualifying and converting prospects into sales-ready opportunities, directly contributing to a stronger sales pipeline. This allowed Quadient’s sales team to focus their efforts on high-value prospects, improving overall efficiency and conversion rates.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They consistently deliver all items on time, ensuring that deadlines are met without compromising on quality. Their structured approach to managing campaigns and lead-nurturing activities provides clarity and alignment with Quadient’s objectives, making the partnership seamless and productive.

What was your primary form of communication with Callbox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most about Callbox is their exceptional responsiveness and commitment to collaboration, fostering a seamless and productive working relationship that consistently drives results.

Are there any areas for improvement or something Callbox could have done differently?

Absolutely none at all. They over-deliver and meet every area of our goals. We will continue to use them at all costs.

BACKGROUND

Please describe your company and position.

I am the Senior Regional Marketing Manager (APAC) of Cepheid

Describe what your company does in a single sentence.

Delivering a better way by enabling access to molecular diagnostics everywhere

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Callbox to accomplish?

• LeadGen
• Building a pipeline of MQLs
• Data Enrichment

SOLUTION

How did you find Callbox?

Referral

Why did you select Callbox over others?

• High ratings
• Referred to me

How many teammates from Callbox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Key Deliverables: 

• Multichannel interactions to identify, qualify, engage, and seamlessly pass on leads to Cepheid team for further nurturing and conversion
• Continuous refinement of ICPs and targeting strategies, enriching the target database for precise and relevant lead generation
• Delivering detailed lead handoff briefs containing suggested introductions and customized communication strategies 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• ~1500 outbound calls
• 36 MQLs
• 10 SQLs
• 1 sales opportunity
• 23 new accounts/non users identified
• 42 enriched contacts

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Despite of initial hiccups, the team demonstrated capabilities and competence, working with resilience to generate quality leads minimizing overlap with existing opportunities and customers of Cepheid. The lead handoff dossier is quite comprehensive to cover all relevant details about the prospects and the weekly cadence meetings provide good overview of the progress while also helping navigate through any challenges.

What was your primary form of communication with Callbox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Callbox is an organization that is professionally managed and process-oriented.

Are there any areas for improvement or something Callbox could have done differently?

Nothing specific at the moment, the project is progressing well! Perhaps a feedback loop with sales could be established to determine quality of leads generated and opportunities in funnel

BACKGROUND

Please describe your company and position.

I am the Head of Business Development Asia Pacific of Cochrane Global

Describe what your company does in a single sentence.

With over four decades of experience in designing, engineering and manufacturing physical perimeter security barriers for the world's foremost corporations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Callbox to accomplish?

• Expand reach in APAC
• Target B2B connections
• Target B2C connections

SOLUTION

How did you find Callbox?

Referral

Why did you select Callbox over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Callbox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Service Overview
CallBox offers lead generation, sales support, and appointment setting services tailored to your business objectives. The goal is to increase your sales pipeline through effective communication with prospects and clients.

2. Key Activities
a. Lead Generation:

Identifying and targeting potential leads based on your business profile, industry, and geographic preferences.
Utilizing multiple channels like telemarketing, email, and social media outreach to connect with leads.
Gathering necessary information such as contact details, company size, decision-makers, and buying intent.
b. Appointment Setting:

Scheduling meetings with high-potential leads.
Coordinating appointments based on your sales team's availability.
Using automated reminders and follow-ups to ensure high attendance rates.
c. Data Verification and Cleansing:

Ensuring that the lead and customer databases are regularly updated and accurate.
Removing duplicates, correcting errors, and adding new relevant contact information.
d. Sales Support:

Nurturing leads that are not immediately ready to purchase, keeping them engaged with ongoing communication and targeted campaigns.
Offering follow-up services, including reminders, updates, and providing additional product information.
e. CRM Integration:

Integrating the collected leads and appointments directly into your CRM system for seamless tracking and management.
Ensuring the data flow is consistent and easy for your team to access.
3. Key Deliverables
Lead Lists:Compiled and verified lead lists with relevant business details and contact information.
A target list segmented based on specific criteria like industry, location, and buying potential.
Scheduled Appointments:A list of confirmed appointments with detailed information on the prospect, including their goals, challenges, and meeting agenda.
Lead Nurturing Reports:Regular updates and follow-up reports on leads, including the status of communication, any challenges faced, and next steps for nurturing.
Database Updates:Cleaned and organized databases containing accurate lead and customer information.
CRM-ready data files with all relevant customer touchpoints and interaction history.
Monthly Reports:Performance reports summarizing key metrics like leads generated, appointments set, conversion rates, and return on investment (ROI).
Insights into market trends, feedback from leads, and recommendations for strategy refinement.
4. Outcomes Expected
Increased Qualified Leads: Expect a steady flow of qualified leads based on highly targeted campaigns.
Improved Conversion Rates: With higher-quality leads and well-scheduled appointments, your sales team can focus on closing deals.
Enhanced Customer Relationships: Through consistent follow-ups and personalized communication, customer trust and engagement will increase.
Time and Cost Efficiency: Automation and professional telemarketing allow your sales team to focus on high-value activities, reducing the time and resources spent on prospecting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Number of Leads Generated: The total number of qualified leads collected through the call box system, tracking the volume of incoming inquiries.
Lead Conversion Rate: The percentage of leads that were successfully converted into customers or clients, indicating the quality of leads and the effectiveness of follow-up strategies.
Response Time: The average time it takes to respond to a lead after they interact with the call box, with faster response times often correlating with higher conversion rates.
Customer Engagement: The level of interaction or engagement from the leads (e.g., follow-up calls, emails, or meetings scheduled), which indicates interest and potential for conversion.
Cost per Lead (CPL): The average cost to generate each lead, helping to assess the cost-efficiency of the service.
Return on Investment (ROI): The overall return generated from the leads compared to the cost of implementing the call box lead generation system.
Lead Quality: The percentage of high-quality or high-potential leads, based on criteria such as industry, company size, or specific interests, demonstrating the targeting precision of the service.
Customer Satisfaction/Feedback: Direct feedback from customers or leads on their experience with the call box, indicating how well the service met their expectations.
Lead Nurturing and Follow-up Success: Tracking how many leads were nurtured over time and how many responded positively to further communications, showcasing the long-term effectiveness of the lead generation strategy.
System Uptime and Reliability: Tracking the system’s operational performance, such as downtime or disruptions, which reflects the reliability and robustness of the call box service.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

1. Project Management:
Planning & Coordination: Companies involved in large infrastructure projects (ports, airports, data centers) tend to have detailed planning stages, including risk assessments, budgeting, and resource management. Projects of this scale are typically managed using industry-standard frameworks such as PMBOK (Project Management Body of Knowledge) or Agile methodologies, depending on the nature of the project.
Cross-Disciplinary Teams: These projects often involve a mix of engineers, contractors, government agencies, and service providers. The coordination of all these stakeholders is crucial for delivering the project on time.
Technology Integration: For projects like data centers, modern project management tools (e.g., BIM, cloud-based software) are utilized for real-time tracking and management.
2. Timely Delivery:
Delays in Large Projects: Delays are common in large-scale projects due to unforeseen circumstances like regulatory approvals, weather conditions, or budget overruns. However, companies typically have contingency plans to address such issues.
Successful On-Time Deliveries: In cases where deadlines are met, companies often focus on strong project monitoring and control systems, which help to ensure timelines are adhered to. Project managers use Gantt charts, project dashboards, and milestone tracking to manage the schedule.
3. Responsiveness to Needs:
Customer-Centric Approach: Companies in the infrastructure sector are usually highly responsive to the needs of their clients, especially for critical infrastructure like airports and data centers, where uptime and safety are non-negotiable.
Communication: Regular status updates and meetings are held with clients to ensure that any concerns are promptly addressed. Many companies use customer service portals or dedicated client managers to maintain clear communication throughout the project.
Adaptability: In the face of changing project requirements, especially in tech-heavy projects like data centers, these companies often show flexibility. They may adapt to evolving customer needs, be it in power usage, connectivity, or security measures.

What was your primary form of communication with Callbox?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Callbox stands out for its comprehensive B2B lead generation services, offering a combination of human expertise and AI-powered technology. What makes it unique is its ability to cater to global markets across diverse industries, with a strong emphasis on account-based marketing (ABM) and cross-border expansion. Their multi-channel outreach, including calls, emails, and digital touchpoints, helps companies efficiently connect with ideal prospects. Additionally, Callbox is trusted by top global companies to improve sales cycles, generate high-value leads, and support market growth

Are there any areas for improvement or something Callbox could have done differently?

While Callbox excels in multi-channel B2B lead generation and targeting global markets, there could be further improvement in offering more transparent case studies or client success stories to showcase the effectiveness of their services in varied industries. Additionally, integrating more personalized or flexible pricing options could help cater to a broader range of businesses, from startups to large enterprise

BACKGROUND

Please describe your company and position.

I am the Executive of Hello Health Group

Describe what your company does in a single sentence.

Asia's largest digital healthcare platform providing medically reviewed information for everyone.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Callbox to accomplish?

• Target a specific audience and generate awareness of HelloHealth's B2B offering

SOLUTION

How did you find Callbox?

Online Search

Why did you select Callbox over others?

Referred to me

How many teammates from Callbox were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Help with Callbox's existing database for our core and non-core audiences to target and generate outreach via multi-channels. 

Total of 3 month engagement with main key deliverable of converted leads, i.e. appointments with interested parties.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

So far on average 1-2 appointments generated per week with clientele that wasn't on our hunting list or radar at all, hence a pure value-add to our existing business development efforts.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Callbox was very responsive and flexible in their approach. Feedback is taken seriously and applied swiftly. 

Even a campaign break between holiday season was possible, which made it even more effective. 

What was your primary form of communication with Callbox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The resources they have and the sheer volume of outreach activities they can accomplish compared to dping this inhouse.

Are there any areas for improvement or something Callbox could have done differently?

Callbox could work on improving their effectiveness in certain markets where English is not so well spoken. There were clear performance differences with e.g. Vietnam compared to Indonesia, Philippines and Malaysia.

BACKGROUND

Please describe your company and position.

I am the Business Development Manager of a supply chain, logistics, and transport company 

Describe what your company does in a single sentence.

Logistics and Supply Chain Solutions

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Callbox to accomplish?

• To assist our company to reach out to customers to set appointments for sales meetings
• To reach out to companies that we don't have contact information on

SOLUTION

How did you find Callbox?

Online Search

Why did you select Callbox over others?

• Pricing fit our budget
• Good value for cost
• Positive case study in same industry

How many teammates from Callbox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

-Manage a LinkedIn profile

-email & call outreach to prospective clients

-Lead Qualification

-Appointment setting

Key deliverables are appointment settings with opportunities for my company to quote for our services

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

-Amount of leads qualified

-Amount of appointments set for us

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project managed very well from start.
Project meetings are held regulary with deliverables in each step deliveried on time.

Close communication and updates from Callbox on Microsoft Teams.

In short, very responsive and agile to changes needed. They're a great partner to work with

What was your primary form of communication with Callbox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

-Structured in every step.

-Clear communication

-Agile and responsive to changes and customisation

-Covers a wide aspect of the whole sales cycle (not just calls and emails but LinkedIn as well)

Are there any areas for improvement or something Callbox could have done differently?

Not that I can think of; they been great so far