Name: Martal Group
Address: 2275 Upper Middle Rd E, Oakville, Canada, ON, L6H 0C3, CA
Telephone: 18885577769
Price range: $25 - $49
Rating: 4.8

The #1 AI-Powered Outbound Engine for B2B Brands

Since 2009, Martal Group has helped B2B organizations grow their revenue through proven outbound strategies that accelerate sales cycles by 25%. From scaling startups to Fortune 500 companies, our system has driven results for over 2,000 B2B brands across 50+ industries worldwide.

Our Outbound System

Min project size
$1,000+
Hourly rate
$25 - $49 / hr
Employees
250 - 999
Locations
Oakville, Canada
Year founded
Founded 2009
Languages
Timezones

Service Lines

Call Center Services: 50%
Sales Outsourcing: 30%
Email Marketing: 20%

Select Focus Area

Inbound Services

Inbound appointment scheduling: 100%

Outbound Services

Third party verification: 100%

Sales Outsourcing

B2B Lead Generation: 50%
B2B Appointment Setting: 40%
B2B Lead Qualification: 10%

Industries

Advertising & marketing: 10%
Automotive: 10%
Business services: 10%
Financial services: 10%
Information technology: 10%
Manufacturing: 10%
Media: 10%
Medical: 10%
Supply Chain, Logistics, and Transport: 10%
Telecommunications: 10%

Clients

Midmarket ($10M - $1B): 45%
Small Business (<$10M): 40%
Enterprise (>$1B): 15%

Call Center Services Sales Outsourcing Email Marketing B2B Lead Generation B2B Appointment Setting B2B Lead Qualification

Pricing Snapshot

Min. project size $1,000+

Avg. hourly rate $25 - $49 /hr

Rating for cost 4.6 /5

What Clients Have Said

Martal Group is known for providing good value for cost, with clients appreciating their pricing and effectiveness in generating leads. They deliver quality results quickly, often exceeding expectations in lead generation and appointment setting without overwhelming clients with unqualified leads.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 86 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

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Martal Group Review Insights

Overall Review Rating

4.8

Quality 4.7
Schedule 4.9
Cost 4.6
Willing to Refer 4.8

Top Mentions

Review Highlights

Adaptability to Client Needs

Martal Group is noted for its adaptability and flexibility in meeting client needs. They customize their approach based on client feedback and industry demands, ensuring tailored solutions for each project.
Expertise in Targeted Campaigns

Clients commend Martal Group for their expertise in creating targeted marketing campaigns and understanding client needs. Their strategic approach and ability to adapt to different industries and market conditions have been instrumental in achieving client goals.
Impressive Industry Knowledge

Martal Group demonstrates a strong understanding of various industries, particularly in tech and B2B sectors. Their ability to grasp complex concepts and effectively communicate them to prospects is frequently praised by clients.
Successful Market Expansion Strategies

Martal Group has been instrumental in helping clients expand into new markets, particularly in North America. Their strategic planning and execution have led to successful market entry and growth for various clients.
Challenges in Lead Conversion Rates

While Martal Group has been successful in generating leads, some clients have noted challenges with lead conversion rates. Suggestions for improvement include enhancing conversion strategies to maximize lead potential.
Strong Lead Generation and Sales Support

Martal Group is praised for its ability to generate quality leads and sales support. Clients have reported significant growth in their sales pipeline and successful lead conversion, with some projects resulting in new partnerships and increased market presence.

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Martal Group Reviews

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Call Center Services Email Marketing
$10,000 to $49,999
Jan. 2024 - Jan. 2025

2.0

Quality: 2.0

Schedule: 4.0

Cost: 1.0

Willing to Refer: 2.0

"No appointments were scheduled."

Jan 25, 2025

Partner, Model Technology

Steve Bowman

Information technology
St. Louis, Missouri
11-50 Employees
Online Review
Verified

Martal Group provided email marketing and fractional BDR services for an IT services company. The goal was to generate leads, improve the sales pipeline, and increase sales.

Martal Group's efforts resulted in a spreadsheet of MQLs populated with potential appointments. However, no appointments were scheduled. Martal Group failed to provide tangible steps to resolve the lack of results. Overall, the client was disappointed with the engagement.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Partner of Model Technology

Describe what your company does in a single sentence.

Co-Managed M365 IT Managed Services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

lead generation
improve pipeline
increase sales

SOLUTION

How did you find Martal Group?

Online Search
Clutch Site

Why did you select Martal Group over others?

High ratings
Pricing fit our budget

How many teammates from Martal Group were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

90 day email marketing and fractional BDR services

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A spreadsheet of MQL's was populated with "potential appointments"

Describe their project management. Did they deliver items on time? How did they respond to your needs?

in 90 days no appointments were scheduled - managment was engaged and concerns were shared and no tangible steps were taken to address the lack of results.

What was your primary form of communication with Martal Group?

Virtual Meeting

What did you find most impressive or unique about this company?

the pre-sales process

Are there any areas for improvement or something Martal Group could have done differently?

compassion or empathy for a dissapointed customer would have be nice

RATINGS

2.0

"too bad your sad attitude"

Call Center Services Sales Outsourcing
B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
Confidential
Mar. 2022 - Dec. 2024

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"We were 100% satisfied."

Dec 16, 2024

Senior Consultant, Contextual Strategy Group

Bruce Lebowitz

Advertising & marketing
New York City, New York
1-10 Employees
Online Review
Verified

Martal Group provided call center services for a consulting company. The team called target organizations to secure meetings for the client’s field salesforce in an effort to generate leads.

Martal Group successfully helped the client set appointments and meetings. The team was responsive to the client’s needs, met all deadlines, and understood the client's mission. Ultimately, the service provider's remarkable creativity, friendliness, and consistency led to a fruitful collaboration.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Senior Consultant of Contextual Strategy Group

Describe what your company does in a single sentence.

Consulting company in the call center/lead generation space.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Generated Leads for a field salesforce.

SOLUTION

How did you find Martal Group?

Referral

Why did you select Martal Group over others?

High ratings
Close to my geographic location
Great culture fit
Company values aligned

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Martal colld called into target organizations to secure a meeting for a field salesforce

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Appointment/Meetings set

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very responsive to our needs. They were able to meet all deadlines and responded to all our needs.

What was your primary form of communication with Martal Group?

In-Person Meeting
Virtual Meeting

What did you find most impressive or unique about this company?

Very talented people on the frontline. They understood our mission and our rather complicated services. They were creative, friendly, on the ball and consistent. There was 0% turnover and the team became an extension of internal staff seamlessly.

Are there any areas for improvement or something Martal Group could have done differently?

We were 100% satisfied.

RATINGS

5.0

Email Marketing Sales Outsourcing
B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
$10,000 to $49,999
June 2024 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"I'm impressed by Martal Group's clearly experienced professionals that know what they're doing."

Aug 14, 2024

CEO, Bighorn Web Solutions LLC

Caleb Bradley

Other industries
Sheridan, Wyoming
11-50 Employees
Online Review
Verified

Martal Group provides email marketing and sales outsourcing services for an e-commerce development company. Martal Group helps the client's sales leadership team understand insights and increase productivity.

Martal Group has helped the client book meetings and engage with prospective clients. The team has experienced professionals and knows what they're doing. Martal Group is proactive and engaged with the client, delivers work on time, and communicates via email and virtual meetings.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the CEO of Bighorn Web Solutions LLC

Describe what your company does in a single sentence.

Ecommerce web development

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Increased appointments
Increased booked projects
Account based marketing rollout and support

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

High ratings
Pricing fit our budget

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Management and coordination of the sales teams
Managing weekly goals, quota setting and reporting processes
Helping the Company’s sales leadership teams understand insights into lead generation performance
Increasing productivity of the Sales Development teams by creating repeatable best practices and sales processes.
Creatively finding new ways to improve the lead generation and sales practices
Research prospect behavior, develop decision maker profiles, monitor customer intent on a weekly basis and create compelling prospect lists
Send emails and call prospects to engage them through personalized sales campaigns

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success

Booked meetings and engagement from prospective clients.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were proactive and engaged, delivering on time throughout the project.

What was your primary form of communication with Martal Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

I'm impressed by Martal Group's clearly experienced professionals that know what they're doing.

Are there any areas for improvement or something Martal Group could have done differently?

I don't think so, I threw a lot at them and they organized and handled it well to ensure maximum results.

RATINGS

5.0

Call Center Services Sales Outsourcing
B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
Confidential
Jan. - July 2024

4.0

Quality: 4.5

Schedule: 4.5

Cost: 3.0

Willing to Refer: 3.5

"The team started with 1–2 appointments a week, then it tapered off."

Aug 1, 2024

General Manager, Manufacturing Company

Anonymous

Manufacturing
San Diego, California
51-200 Employees
Online Review
Verified

A manufacturing company hired Martal Group to provide call center and sales outsourcing services. The team was responsible for scheduling meetings with leads via calls and emails.

Martal Group's efforts increased email open rates, calls, and meetings. The team was responsive and met expectations initially, although meetings reduced as the year progressed. The team's starting email open rate was impressive. They communicated via virtual meetings, emails, and messages.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the General Manager of a manufacturing company

Describe what your company does in a single sentence.

Rapid Prototyping and Manufacturing services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Outbound sales effort for leads and meetings projects

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

High ratings
Pricing fit our budget

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Emails, Calls scheduling appointments

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

email open rates, calls and meetings

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes for the most part. As the year went on it got tougher to get meetings

What was your primary form of communication with Martal Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Good email open rate, the team started with 1–2 appointments a week, then it tapered off

Are there any areas for improvement or something Martal Group could have done differently?

More meetings over the past 3-4 months

RATINGS

4.0

Email Marketing Sales Outsourcing
B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
$50,000 to $199,999
Jan. 2023 - Apr. 2024

4.5

Quality: 4.5

Schedule: 5.0

Cost: 4.0

Willing to Refer: 4.5

"We were impressed with their transparency and great communication."

Apr 18, 2024

Account Executive, Reforestation Company

Blake Jany

Other industries
Toronto, Ontario
11-50 Employees
Online Review
Verified

Martal Group provided sales outsourcing services for a deforestation company. The team was in charge of executing lead-generation campaigns via email.

To the client's delight, Martal Group managed to exceed their lead quota. The team ensured a seamless workflow by always respecting deadlines and being responsive to the client's needs. Also, their transparent approach and communication skills stood out.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Account Executive

Describe what your company does in a single sentence.

We merge UAV (unmanned aerial vehicle) technology, automation, and ecological science to reforest post-wildfire areas on a global scale. With increased speed, access, and safety, our automated drone reforestation technology is built to respond to the urgent needs of the global climate crisis.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Outbound sales lead generation

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

High ratings
Company values aligned

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They booked a quota of SQL's for our sales team monthly.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They hit or exceeded their quota of SQL's they need to provide to us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Great and professional communication - always on time and responsive.

What was your primary form of communication with Martal Group?

Virtual Meeting

What did you find most impressive or unique about this company?

We were impressed with their transparency and great communication.

Are there any areas for improvement or something Martal Group could have done differently?

CRM integration could have been better.

RATINGS

4.5

Conversion Optimization Email Marketing
Less than $10,000
Jan. - Mar. 2024

4.5

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 4.5

"The person assigned was highly professional and knowledgeable."

Mar 13, 2024

CEO, SaaS Sales Research Company

Anonymous

Other industries
Chattanooga, Tennessee
11-50 Employees
Online Review
Verified

Martal Group provided lead generation services for a SaaS sales research company. Their work included email marketing campaigns targeted at senior executives of companies within specific industries and sizes.

Martal Group's work ultimately resulted in email leads and more visitors to the client's website. Martal Group was highly responsive, professional, and knowledgeable. They communicated via virtual meetings, emails, and messages.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the CEO of a research company

Describe what your company does in a single sentence.

Saas for sales growth research

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Lead Generation

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

High ratings
Pricing fit our budget
Great culture fit

How many teammates from Martal Group were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

E-mail campaigns to senior executives in our targeted industries and size.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Generate visitors to our site and email leads

Describe their project management. Did they deliver items on time? How did they respond to your needs?

This was a self-managed project (1 person). They were responsive.

What was your primary form of communication with Martal Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

The person assigned was highly professional and knowledgeable.

Are there any areas for improvement or something Martal Group could have done differently?

Would have like to see more data measurements but it was provided verbally enough to be sufficient.

RATINGS

4.5

Demand Generation Marketing Email Marketing Sales Outsourcing
$10,000 to $49,999
Oct. 2023 - Feb. 2024

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They performed as advertised, and the quality engagements they achieved were excellent."

Feb 27, 2024

Executive, NovaCHARGE

Anonymous

Automotive
Orlando, Florida
11-50 Employees
Online Review
Verified

Martal Group provided lead generation for an EV charging stations company through email marketing and sales outsourcing. The team handled email warmup and did omnichannel outreach for the client.

Martal Group delivered market-qualified leads and sales-qualified leads as promised, generating quality meetings with high-level executives of recognizable companies. Martal Group excelled at project management and was responsive to the client via virtual meetings, emails, and messages.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am an executive at NovaCHARGE

Describe what your company does in a single sentence.

Commercial EV charging stations, hardware, soffware, cloud network.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Sales Qualified Leads
Marketing Qualified Leads
Grow brand

SOLUTION

How did you find Martal Group?

Online Search
Clutch Site

Why did you select Martal Group over others?

High ratings
Pricing fit our budget
Good value for cost

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Martal did a super job with our campaign. They had a great team on our account, including salespeople who had EV charging experience. We learned a few things about warming emails, and omnichannel outreach. The metrics were solid and everything was as presented and advertised. I would definitely recommend their services.

We looked at about 5-6 different vendors in this space and Martal was very very good. We were with them for 5 months and ultimately decided to bring it back in house. Wouldn't hesitate to recommend them.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

MQL and SQL as advertised for our targets.
Good quality meetings with high level executives.
Several meetings booked with large recognizable companies.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was excellent. Always very responsive.

What was your primary form of communication with Martal Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They performed as advertised, and the quality engagements they achieved were excellent.

Are there any areas for improvement or something Martal Group could have done differently?

nothing comes to mind.

RATINGS

5.0

Call Center Services Sales Outsourcing
$10,000 to $49,999
Nov. 2023 - Jan. 2024

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They were well-organized and quick to get started."

Jan 29, 2024

Department Manager, Olea Edge Analytics

Anonymous

Utilities
Austin, Texas
11-50 Employees
Online Review
Verified

Martal Group provided a water technology company with outreach marketing and appointment setting services. They reached out to water utility companies in the USA and booked meetings.

Martal Group helped the client book 3-5 meetings per month. Their team was responsive, well-organized, and quick to get started. They also communicated well through email, messaging apps, and virtual meetings.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Department Manager of Olea Edge Analytics

Describe what your company does in a single sentence.

Water technology for water utilities, helping them reduce water loss.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Generate meetings
Create opportunities
Market the technology

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

High ratings
Pricing fit our budget
Company values aligned

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Complete outreach to USA water utilities and book meetings.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

3-5 meetings booked per month
Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very responsive

What was your primary form of communication with Martal Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They were well-organized and quick to get started.

Are there any areas for improvement or something Martal Group could have done differently?

Executed well, but unfortunately, did not book enough meetings.

RATINGS

5.0

Marketing Strategy Other Digital Marketing
Less than $10,000
Apr. - Aug. 2023

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Their team was quick and efficient."

Nov 22, 2023

CEO & Co-Founder, Gopeak.io

Armen Tevikyan

Advertising & marketing
Yerevan, Armenia
1-10 Employees
Online Review
Verified

Martal Group worked on several marketing projects for a link building agency. The goal was to generate more traffic, improve visibility, and lift brand awareness through content publication.

Martal Group's services positively impacted the client's online presence, authority, and traffic. They were efficient, quick, and communicative via email. The team's streamlined process for content marketing and flexibility in accommodating needs were noteworthy.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the CEO & Co-founder of Gopeak.io

Describe what your company does in a single sentence.

We’ve partnered with Martal Group on several marketing projects focused on lifting brand awareness through content publication.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Generate more traffic
Improve online visibility

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

Company values align

How many teammates from Martal Group were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We’ve partnered with Martal Group on several marketing projects focused on lifting brand awareness through content publication.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Each project has positively impacted our online presence, authority, and traffic.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their team was quick and efficient. They have a streamlined process for content marketing, resulting in a quick turnaround on every project. Their flexibility in accommodating our needs has been the icing on the cake.

What was your primary form of communication with Martal Group?

Email or Messaging App

What did you find most impressive or unique about this company?

“Developing long-term relationships” isn’t just a buzzword to the people at Martal. It’s a part of their culture. It’s built into the way they communicate as well as the way they collaborate on projects.

Are there any areas for improvement or something Martal Group could have done differently?

No. Any questions or concerns we’ve had have always been addressed on the spot.

RATINGS

5.0

Marketing Strategy
Less than $10,000
Oct. 2023 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They’re always ready to include our insights into the process."

Oct 25, 2023

SEO Head, Enzipe

Muhammad Usman

Advertising & marketing
Faisalabad, Pakistan
51-200 Employees
Online Review
Verified

A digital marketing company has hired Martal Group to develop a marketing strategy. The team is tasked with helping the client generate more traffic, grow their online presence, and improve lead generation.

Although the project has just started, Martal Group has already proved to be a great partner with consistently high-quality work. The team leads seamless project management without needing to be micromanaged. Their collaborativeness, openness to feedback, and lead-generation expertise stand out.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the SEO Head of Enzipe

Describe what your company does in a single sentence.

Our team of SEO and digital marketing experts helps people grow online.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Generate more traffic
Establish a sales pipeline
Improve online visibility
Build brand authority

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

Company values aligned

How many teammates from Martal Group were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Our work with Martal Group started with a quick project to help us generate more brand awareness through their marketing strategies. We are building towards a more significant online presence so we can increase traffic and generate more leads, as well as open up more marketing channels to reach our target audience. Martal is already proving to be a great partner.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We’re still in the beginning stages of our partnership, but judging by the quality and consistency of their work, we believe we’ll be seeing an increase in opportunities flowing through our pipeline very soon.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It’s been a seamless process working with Martal. We’ve had partners in the past that we’ve had to micromanage, but their team is always on top of things.

What was your primary form of communication with Martal Group?

Email or Messaging App

What did you find most impressive or unique about this company?

Martal prioritizes collaborative partnerships. They’re always ready to include our insights into the process. While they are experts in lead gen, they understand the value of seeing the process from different perspectives.

Are there any areas for improvement or something Martal Group could have done differently?

While we haven’t been working together for very long, first impressions are everything, and Martal's first impression has been stellar.

RATINGS

5.0

Showing 81-90 of 111 Reviews

Our Story

We’re built to help you succeed. Martal Group is a team of seasoned B2B sales professionals who take ownership of outcomes, not just activity. We work as an extension of your team, bringing the experience, structure, and insights needed to turn outreach into qualified conversations, real pipeline, and measurable revenue impact.

Meet the Team

Highly experienced Sales Operations and Business Advisor, focused on driving revenue growth, process efficiency, and optimizing sales team performance to exceed targets. Delivering expert support.

Seasoned sales leader with 15+ years driving revenue, scaling ops, and leading BD teams across SaaS, fintech, and digital health. Expert in GTM strategy, outbound execution, and high-growth environments.

Brings 25+ years of experience across sales ops, account management, and marketing. Known for scaling outbound programs, mentoring teams, and driving results in SaaS, healthcare, and emerging tech.

What Sets Us Apart

Onshore Sales Executives

At Martal, we hire top sales talent across North America, the EU, and LATAM to provide onshore teams aligned with your target region.

B2B Sales Experts

Our team comprises seasoned sales professionals, each with an average of 3–5 years of real-world B2B experience to bring to your campaigns.

Diverse Industry Experience

We have experience helping 2,000+ B2B companies across 50+ industries grow their revenue, enabling us to ramp quickly and tailor outreach to your market.

Quick Facts

17 years in business

Commonly Asked Questions

Results vary by market, offer, and sales cycle, but most engagements begin generating qualified leads within 30 days. Many clients use Martal to increase sales-qualified leads and shorten sales cycles by improving targeting, messaging, and early-stage conversations. We focus on pipeline quality, not just activity.

Most of the companies that come to us are B2B teams that want outbound to actually work. Sometimes that means launching outbound for the first time. Other times it’s about expanding into a new market, adding pipeline faster, or taking pressure off an internal team. We usually start by supporting lead generation, but as companies grow, we often scale with them. That can mean deeper involvement in the sales process, including full-cycle sales and closing. We’ve been doing this long enough, across a wide range of B2B businesses, to adapt to different sales goals and grow alongside our clients.

Onboarding is structured, but it’s not heavy or drawn out. We start by clarifying your ICP, messaging, and goals, then align on how outbound should support your broader go-to-market strategy. From there, we build targeting, sequences, and workflows together. Most teams are fully live within two weeks, without a lot of lift from your internal team.

We don’t come in with a fixed playbook. Strategy is built around your market, buyers, and goals. We focus on who to target, why they would care, and how outbound should support your broader go-to-market strategy. Outreach is coordinated across email, LinkedIn, and phone, so each channel reinforces the others. We don’t treat channels in isolation. As data comes in, campaigns are continuously refined, making messaging, timing, and sequencing sharper over time.

At Martal, we use our proprietary AI SDR platform as the foundation of our coordinated omnichannel outbound process. The platform brings email, LinkedIn, and phone outreach together in one system, allowing campaigns to run as a single, connected motion rather than isolated channels. It also houses a large, continuously refreshed dataset, including 220M+ verified contacts and over 10M intent signals, which we use to identify ICPs and build highly targeted lead lists. From there, the platform supports our teams by optimizing performance across all channels. It analyzes real-time market feedback and helps adjust messaging based on what’s working. Our sales executives remain fully in control of targeting decisions, strategy, and final messaging. AI provides scale and signal. Our people provide judgment, context, and execution.

Premier Verified means Clutch independently confirmed Martal Group is a legally registered business,
financially sound (Creditsafe: Very Low Risk), and backed by 106 verified client reviews averaging 4.8 stars.

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Verified Client Reviews: 106

Overall Review Rating: 4.8

Source: Clutch

Last Updated: November 10, 2026

Business Entity

Business Entity Name	Martal Services & Consulting LTD.
Source	Canada's Business Registries
Jurisdiction of Formation	Canada
Date of Formation	August 1, 2009
Status	Active
Last Updated	June 6, 2022
ID	002211829

Credit Report Results

International Credit Risk Assessment	Very Low Risk
Source	Creditsafe
Last Updated	January 1, 2022

Learn More About The Clutch Verification Process

Locations (3)

2275 Upper Middle Rd E Oakville, Canada L6H 0C3

16 - 20

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The #1 AI-Powered Outbound Engine for B2B Brands

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