Belkins

BACKGROUND

Please describe your company and your position there.

I am the CEO of Enclave , a Managed IT Services company in Dublin Ireland

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

We were looking to generate new business so engaged with Belkins to do a lead generation and appointment booking campaign targeting SMB companies in our geographical sector

What were your goals for this project?

We wanted to generate at least 15 appointments with DMs per month and start developing a pipe line for future business

SOLUTION

How did you select this vendor?

We looked at 2 vendors and following a proposal process and selection we called references and made a decision

Describe the scope of their work in detail.

Research leads, make contact via email , personal follow up , book appointment to meet criteria set

What was the team composition?

Project leader and email marketer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The results were as targeted and were achieved in the main so no issues. We ran out of suitable prospects /leads due to limited numbers in our catchment.

How effective was the workflow between your team and theirs?

Excellent- always kept informed and took our feedback seriously

What did you find most impressive about this company?

They have a professional approach and pay attention to details. Also weekly feedback calls were very helpful and fun.

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

I am running a business development force in a consulting company based out of Halifax, Canada.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

We hired Belkins to support our internal resources with an appointment setting.

What were your goals for this project?

We had to scale fast but didn’t want to increase our overhead, so hiring an external agency seemed like a good alternative. We were looking for a professional agency that had experience in our space. We found Belkins who provided us with high-quality lead generation services during the entire time of the contract. We will definitely work with them again for the upcoming projects.

SOLUTION

How did you select this vendor?

We shortlisted a few vendors that seemed to be the most reputable and then after interviewing Belkins we decided to go with them.

Describe the project in detail.

We had a project with a very sensitive deadline and we needed external assistance to scale it fast. We were looking to acquire additional 30 SQLs on top of what we can general internally. We also were looking specifically for an agency that specializes in email marketing and the ABM approach, as telemarketing doesn’t work in our industry.

What was the team composition?

We had 5 people working with us.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We successfully completed our project and Belkins was able to meet the KPI that we set for them.

How effective was the workflow between your team and theirs?

There was nothing that we wished to improve in our workflow.

What did you find most impressive about this company?

Belkins was able to provide quality services and match the high standards of our internal team. We work with large enterprises and building relationships is important in our business, thus the quality of work is key. We were skeptical about hiring an external agency but it turned out to be a good decision. The Belkins team was able to deliver high-quality appointments.

Are there any areas for improvement?

Nothing that comes to mind.

BACKGROUND

Please describe your company and your position there.

We are a performance-based agency selling to other businesses with the goal to increase ROI and growth. I am involved with all aspects of the business including sales enablement and pipeline generation.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

We were looking for even more accelerated growth, help with lead generation and prospect appointment booking. We needed help with creating more meetings for our sales pipeline.

What were your goals for this project?

Our goal was to increase our sales pipeline and ensure our outbound campaigns were bringing in more clients than ever before.

SOLUTION

How did you select this vendor?

They were recommended by a credible source.

Describe the project in detail.

The project has evolved but it began with scheduling more meetings for our sales team and ensuring our outbound campaigns were at optimal performance.

What was the team composition?

Belkins is fully transparent with all of our team members involved. We have access to about 5-7 employees: CSM, data miners, content writers, etc. We have an absolutely seamless line of communication with their dedicated team!

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have seen a ton of new meetings come through, closed deals and created new connections with many prospects! This has been quite impactful regarding our sales pipeline and revenue.

How effective was the workflow between your team and theirs?

Their project management is very effective! They always beat deadlines and their entire team is extremely transparent and a pleasure to work with. They go above and beyond to work with our specific requests!

What did you find most impressive about this company?

They aren’t afraid of a challenge; they are extremely dedicated and knowledgeable, and their positivity is so refreshing!

Are there any areas for improvement?

No improvements that I can see! But if there were, they would be happy to work with us to fix it.

BACKGROUND

Please describe your company and your position there.

Lovat is a tax compliance platform for digital companies selling globally that provides a one stop shop for VAT calculation, reporting, and payment in 57 countries.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

We were entering new markets and needed a lot of sales calls to be booked fast. Belkins was able to deliver.

What were your goals for this project?

We worked with Belkins during 6 months over the course of which they delivered 60 sales qualified calls.

SOLUTION

How did you select this vendor?

We read their blog.

Describe the project in detail.

The campaign was pretty straightforward. We needed sales calls to be booked on our behalf and Belkins delivered on a promise. We are satisfied with the results, we like the communication and we think that Belkins is a great vendor to work with.

What was the team composition?

We worked with a few dedicated SDRs.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Belkins delivered around 60 booked meetings with our ideal clients during a 6-months campaign.

How effective was the workflow between your team and theirs?

Everything was above our expectations.

What did you find most impressive about this company?

We were skeptical about their ability to deliver initially but once we started receiving meetings, this concern was cleared out. Generally speaking, we are impressed with their speed and that they were able to deliver on the promise.

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

I'm Business Development Director at IT service company in Europe.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

Our company successfully working on many projects, but we're interested in new clients for business growth. Our main goal was to find out real professional marketing company for running the promotion campaign.

What were your goals for this project?

Main campaign goals: to find new clients and projects at new markets. Explore the specifics of markets, find decision-makers and conduct personal negotiations.

SOLUTION

How did you select this vendor?

We found Belkins thanks to an article on the profile site. We liked their approach to work and described cases. Belkins is innovative and creative in its marketing activities.

Describe the scope of their work in detail.

Belkins starting our promo campaign in short terms. They were always online with us and all communications and report activities were really perfect. Belkins prepared lead lists, decision-makers list and running all campaign stages from the first contact till private meeting with the new client.

What was the team composition?

We've worked closely with Belkins and how we know, our project team size was from 4 to 10 employees depending on the stages of the campaign.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our main goals were achieved. We found new clients and launched several projects. We will continue our cooperation further.

How effective was the workflow between your team and theirs?

The workflow was flawless and effective. Belkins employees worked like the part of our internal team.

What did you find most impressive about this company?

Despite coronavirus pandemic, they continued our work without any problems (stay-home mode). It's really important for us because the business shouldn't stop. Belkins is the professional team with an individual approach to any client.

Are there any areas for improvement?

It was a really good experience with the external marketing company. And we can recommend Belkins to the partnership.

BACKGROUND

Please describe your company and your position there.

I am the CEO at Fireart Studio. Fireart Studio is a one-stop-shop for product design and development. Our team provides a comprehensive suite of services, including Mobile App Development, Web Development, Product Redesign and Refreshment, UI/UX design, Graphic Design, Digital Illustration, Motion Design, and Explainer Video Production.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

We hired Belkins to set up sales qualified appointments.

What were your goals for this project?

We were looking for new clients and decided to test outbound marketing.

SOLUTION

How did you select this vendor?

I read Belkins blog and he reached out to Michael after reading one of the articles.

Describe the project in detail.

Belkins researched prospects for us, then they set up mailboxes and created email copies. Afterward, their SDR engaged with researched prospects on our behalf and scheduled sales qualified calls. Apart from scheduling calls, the Belkins team, in general, created the whole funnel in a way that is adequate to client’s expectations and really professional.

I know that it’s not the rule for everyone, but what I really liked here was that Belkins did their best to form close relationships with clients even if cooperation wasn’t relevant for clients at this point in time. It wasn’t their direct responsibility, but I think that this is what created this wow-effect. Appreciate that a lot.

What was the team composition?

We worked with the account manager, SDR and the Researchers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We received 7-10 sales appointments on a monthly basis. The majority of these appointments were cooked and sales-ready.

How effective was the workflow between your team and theirs?

The workflow was effective.

What did you find most impressive about this company?

I was amazed by their professional attitude, expertise in outbound marketing, and results-oriented approach.

Are there any areas for improvement?

All was good.

BACKGROUND

Please describe your company and your position there.

I am running the sales and marketing divisions in the SaaS company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

We are a small team and have no time nor experience to run target outreach in the US. We didn’t want to invest in generic lists with leads and we had no experience in email outreach.

What were your goals for this project?

Build a database of prospects and then engage with them to set up sales qualified calls.

SOLUTION

How did you select this vendor?

We have found this vendor via Clutch

Describe the project in detail.

Belkins was able to support us with target list building and create a list of 5,000 target prospects with 98% quality rate (impressive!). Also, they assisted in setting up outbound campaigns and provided us with anti-spam support,so we were able to achieve one of our best campaign metrics.

What was the team composition?

Research Agents, Email Deliverability Specialist and Account Manager (Alex, a great guy!).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We did several campaigns with Belkins where they built a list of 5,000 tier-1 prospects and set up targeted campaigns. As a result of the campaign, we doubled our pipeline and achieved our sales targets.

How effective was the workflow between your team and theirs?

We used email, Slack and Zoom and the communication was pretty effective

What did you find most impressive about this company?

The team was very lean and professional in everything, it felt like they launched hundreds of similar campaigns. Although, we personalized our approach and tailored our campaign, so I wouldn’t say that because of their experience they provided a generic experience. Everything was tailor-made for our company in a very well-oiled manner.

Are there any areas for improvement?

Nothing that I can think of.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a marketing firm. I’m responsible for shepherding new business and strategy for our clients.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Belkins?

We brought Belkins on to lead research on anti-spam services and appointment scheduling for sales prospects.

SOLUTION

What was the scope of their involvement?

They really serve as an outsourced Business Development Representative (BDR) service. We’re a tech-enabled marketing automation partner, and, in this instance, we wanted to focus on clients in a particular range of revenue. Belkin has helped us target those companies. They create contact lists, begin the outreach, and identify the points of contact at each particular prospect company that is open to a conversation. They basically plant the seeds and then set up initial connect call appointments, and then we go from there. 

What is the team composition?

We really work with a team of four people that are lead researchers and account managers. Our primary points of contact are Yuriy (Account Manager & Sales Development Representative) and Olha (Business Development Representative). They set up emails and deploy communications.

How did you come to work with Belkins?

We connected with them on LinkedIn; I saw the co-founder Michael’s (Managing Partner) profile and just really appreciated their approach and intentional effort. We’d been approached by many service providers that do what Belkins does, but it never really resonated with us. We really clicked with Belkins; they have a presence in Delaware, and the fact that they knew our region and client base and had a lot of knowledge to share made us super comfortable with them.

How much have you invested with them?

My company has a $5,000 monthly package. We’ve spent around $20,000–$25,000 so far.

What is the status of this engagement?

We began discussions with them in October 2019 and really kicked things off in November. The work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’ve been consistently booking 5–7 sales-qualified appointments for us every month. We just closed one of our largest contracts based on their lead research yesterday. They are the real deal. I can’t say enough good things about Belkins. They’re ethical, transparent, effective, intentional in their approach, and a pleasure to work with.

By working with Belkins, we’ve been able to refine our ideal customer profile and unique selling proposition. Through their research and outreach efforts, they’ve consistently booked sales-qualified appointments for our sales team. We thought we could take on smaller clients, but it became clear that we needed to upgrade our profile. Once we began taking on bigger companies, we immediately started to see a change, and things resonated with that contact base a little bit better.

How did Belkins perform from a project management standpoint?

We feel super supported to this day. The follow up is fantastic, and their onboarding is buttoned up. They’re very communicative and take coaching well. Belkins is a professional organization with intentional people. Once you’re set up with them, they regularly catch you up and send reports. We have weekly calls with them on Mondays. It’s a very straightforward way to work with a client in a support role. I could not recommend them highly enough.

What did you find most impressive about them?

Belkins is really good at lead research. They also really excel in anti-spam. I know that they have other offerings, like LinkedIn services, but we haven’t worked with them in those areas yet.

Are there any areas they could improve?

I think that they’re doing everything they can do at this point.

Any advice for potential customers?

Just be really clear upfront on what exact targets you want; don’t give broad strokes. For example, if you’re a company that can really only help large enterprise organizations, be very straightforward in the beginning. We learned through the process of collaborating with Belkins how to identify a better right-fit client for us. The more you as a business owner know about the target companies that you want to go after, the better they are at plugging in and supporting you.

BACKGROUND

Please describe your company and your position.

HIdeez Group inc COO

OPPORTUNITY / CHALLENGE

For what purpose did your company hire Belkins?

We were looking for an agency to do lead generation on our behalf for the healthcare industry

What were your goals for this engagement?

To increase our lead generation capacity, attract new clients, build top-of-the-funnel.

SOLUTION

How did you select this vendor?

They were recommended as experts in B2B sales and lead generation. We decided to take a shot and it turned out great.

Describe the engagement in detail.

We developed a product to ensure security, save passwords. Belkins reached out on our behalf to our potential clients and set up calls for our sales team. We were able to reach and exceed our targets last quarter and Belkins was a great partner ensuring that we meet them.

What were the terms and the value of the lease?

NA

What was the team composition?

We worked with SDR who was handling our mailbox and setting up calls. Although, we had few calls with the research team and marketing team.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

The Belkins team delivered over 30 booked calls with healthcare companies. We are looking into converting about 25% in contracts.

How effective was the workflow between your team and theirs?

We had a smooth onboarding process and then transitioned into an actual campaign without any delay. Overall, we had only positive experiences throughout the entire campaign.

What did you find most impressive about this company?

They were able to brainstorm different ideas and offer multiple campaign approaches on the spot.

Are there any areas for improvement?

Nothing that I can think of.

BACKGROUND

Introduce your business and what you do there.

I am the EVP of sales and marketing for a technology company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Belkins?

We needed lead generation services. It was a mix of two goals: one was to identify contacts such (names, emails, and phone numbers) and there was also outbound lead generation through drip marketing campaigns, which is sequenced outbound email lead generation.

SOLUTION

What was the scope of their involvement?

We gave them parameters and told them what we thought, and they offered their own ideas. With their help, we helped create personas of different types of ideal client profiles. They did the research for the leads, and we validated, certified, and approved those leads.

We then started the emails in an outbound strategy in a sequenced period. We have a re-engagement campaign too, as well as there are multiple different email campaigns that we have targeting different demographics and business profiles. We’ve leaned on them, but they have done it with our leadership.

What is the team composition?

I believe we’ve worked with three people. Yuriy (Sales Development Representative, Belkins) is our main contact and the person that manages the account day to day.

How did you come to work with Belkins?

I looked at a bunch of companies. They had a good price with a competitive offering, and I thought they could execute what I wanted. I felt a good rapport with them for my initial interaction. I definitely chose them out of a bunch of options, and I think they are good. It depends on your sales strategy, but they are excellent at what they do.

How much have you invested in them?

On a 12-month scale, I think we will be investing $40,000–$50,000 with them.

What is the status of this engagement?

We began working with them in October 2019, and the work is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We started off monthly, and I kept them on. They are very flexible, which made it easy; it was a big part of it, I think. If you’re using them for what I’m using them for, and you know your client, I think you have a good chance of a high success rate.

They’ve set up some meetings with serious folks in the business too. They open the door, set up the meeting, and they are doing their part. If I had to rate them on a scale of one to 10, with 10 being the highest, I would give them 10 across the board. They are very good at what they do and are extremely communicative and diligent.

How did Belkins perform from a project management standpoint?

There is something to be desired, but I think that it’s part of our growing pains. I am not expecting them to lay foundational strategies. You have to know what you are buying, like with anything else. We have weekly calls, but we also use email. They are super accessible.

What did you find most impressive about them?

Their effort sets them apart. Effort always shows. They are definitely diligent. They are very good at doing research, identifying contacts, and getting the right information. They are also very good at following strategy when you tell it to them.

Are there any areas they could improve?

There are already tools that do machine learning and AI, as well as record more data. They are expensive, but they could incorporate them into their workflows. I think it is a matter of time for the technology to become more widely available.

Do you have any advice for potential customers?

Understand your needs and what you are looking for. You have to be able to understand what you are buying in every situation. They gave me references for existing clients, and that helped me understand what set them apart and how to work best with them. I thought that it was super helpful to speak to those existing references. They were super honest and great.