Minthical

BACKGROUND

Please describe your company and position.

I am the Managing Partner of AMA Design

Describe what your company does in a single sentence.

Interior Design and Architecture Services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Minthical to accomplish?

• Create a website for our company
• Maintenance of the site anually
• Make adjustments and addition to the website.

SOLUTION

How did you find Minthical?

Referral

Why did you select Minthical over others?

• High ratings
• Close to my geographic location
• Good value for cost

How many teammates from Minthical were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They had to create a new website for our company that show our portfolio of projects. The design had to be simple, where images should prevail and to be intuitive for users. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were happy with the results and people started to appreciate our website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, very polite and everything in time. Any problem noticed was fastly solved.

What was your primary form of communication with Minthical?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their loyalty was impressive.

Are there any areas for improvement or something Minthical could have done differently?

The first preview should be more realistic, like a sample website and not as sketches. But in the end we were happy with the results.

BACKGROUND

Please describe your company and position.

I am the Director and Policy Engagement of Climate Action Accelerator

Describe what your company does in a single sentence.

Climate action

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Minthical to accomplish?

• Designing 4 publications

SOLUTION

How did you find Minthical?

Previous collaboration

Why did you select Minthical over others?

Great culture fit

How many teammates from Minthical were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

see contract

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Nice design responding to the expectations of the publication and our brand identity
• Respecting delays
• Fluid communications
• Time responsiveness

Describe their project management. Did they deliver items on time? How did they respond to your needs?

yes

What was your primary form of communication with Minthical?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

It was impressive how fast Minthical worked.

Are there any areas for improvement or something Minthical could have done differently?

Paying more attention to pictures used, being more proactive to propose pics which match the message of the publication. Otherwise everything was perfect

BACKGROUND

Please describe your company and position.

I am the Director and Editor of Mad Production

Describe what your company does in a single sentence.

Mad Production is a Romanian based film and video content production company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Minthical to accomplish?

• Rebranding the company Logo and identity

SOLUTION

How did you find Minthical?

• Referral
• Other

Why did you select Minthical over others?

• High ratings
• Referred to me
• Company values aligned

How many teammates from Minthical were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The main scope was to create a new logo for the company, a fresh one, more oriented towards the film industry and art zone. In the process of working with Minthical, a new logline for the company was brainstormed in an online meeting, changing the meaning of the capital words from the company name. From the initial MAD= movie, advertising and digital production, it lead to to MAD=movies are dreams. This idea sparkled the creativity of Hera, the graphic designer we worked with, and it lead to the final design of the logo. Deliverables implied an animated intro of the logo, company business cards and presentation customizable templates for the company.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The most important for us, we got a specific tailored design of our logo, one which represents us a small company and which speaks in our behalf, and we love it. The intro animation generated from the new logo, was launched into the public on the premier of our lates film, in film festival theatres and it brought us enthusiastic feedback and appreciation. We are using it now regularly, as an intro video to all our video projects.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Good

What was your primary form of communication with Minthical?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We appreciated their smooth communication, timely delivery, and high-quality work.

Are there any areas for improvement or something Minthical could have done differently?

Maybe taking more initiative in some cases would have been appreciated.