ARMOUR Digital Marketing Agency

BACKGROUND

Please describe your company and position.

I am the Business Owner of Haypak

Describe what your company does in a single sentence.

Haypak manufactures and sells high-quality disposable products, including towels, linens, underwear, and gym wipes, to meet the needs of businesses across various industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ARMOUR Digital Marketing Agency to accomplish?

• Increase organic website traffic
• Increase website sales.

SOLUTION

How did you find ARMOUR Digital Marketing Agency?

Referral

Why did you select ARMOUR Digital Marketing Agency over others?

• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from ARMOUR Digital Marketing Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We at Haypak have engaged ARMOUR Digital Marketing Agency to enhance our digital presence and drive business growth through a comprehensive strategy that includes paid advertising, search engine optimization, and web design/redesign. ARMOUR is managing our ad campaigns on Google, Facebook, and Instagram, creating compelling ads and optimizing them for better performance. They are conducting A/B tests to identify the most effective strategies and continuously monitor and adjust the campaigns to ensure maximum ROI.

ARMOUR is also working to improve our search engine rankings through thorough keyword research, on-page and off-page SEO, and technical SEO enhancements. They are optimizing our website content, meta tags, headings, images, and internal linking. Additionally, they are building a robust backlink profile and ensuring our website is technically sound with fast loading times and mobile-friendliness.

In terms of web design, ARMOUR is redesigning our Turkish and English websites to provide a user-friendly and responsive experience. They are conducting an initial assessment to identify improvement areas, implementing an easy-to-use content management system, and incorporating SEO best practices into the design. They are also ensuring that the websites support both Turkish and English content effectively.

Key Deliverables:

• Comprehensive keyword research report
• Optimized ad campaigns on Google, Facebook, and Instagram with detailed performance reports
• Monthly SEO progress reports detailing improvements in rankings, traffic, and conversions
• Redesigned Turkish and English websites with enhanced UX, responsiveness, and SEO performance
• Regular performance analysis and strategy adjustments for continuous improvement and maximum ROI

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our journey with ARMOUR Digital Marketing Agency has been nothing short of transformative. Thanks to their expertise, our online presence has flourished in ways we never imagined.

We've witnessed a remarkable uptick in our search engine rankings, drawing in more organic traffic and expanding our reach to a broader audience. ARMOUR's strategic ad campaigns on Google, Facebook, and Instagram have been instrumental in driving qualified leads to our website, resulting in increased engagement and conversions.

The revamped Turkish and English websites have been a hit among our users, offering a seamless and enjoyable browsing experience. Faster loading times and intuitive navigation have undoubtedly played a role in keeping visitors engaged and interested.

Most importantly, our collaboration with ARMOUR has translated into tangible results, with improved conversion rates and a measurable return on investment. Their data-driven approach has allowed us to make informed decisions and optimize our strategies for continued success.

In essence, our partnership with ARMOUR Digital Marketing Agency has been a game-changer, propelling us towards our business goals with confidence and clarity.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

ARMOUR Digital Marketing Agency has demonstrated exceptional project management throughout our collaboration. They have consistently delivered items on time, ensuring that our digital marketing initiatives stay on track and meet our deadlines.

Whenever we've had specific needs or requests, ARMOUR has been incredibly responsive and proactive in addressing them. Whether it's tweaking ad campaigns, making adjustments to our website design, or providing insights into our SEO strategy, they've always been attentive to our requirements and quick to implement solutions.

Overall, ARMOUR's project management has been nothing short of exemplary. Their timely delivery of tasks and responsiveness to our needs have been instrumental in driving the success of our digital marketing efforts.

What was your primary form of communication with ARMOUR Digital Marketing Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out to me about ARMOUR Digital Marketing Agency was their genuine care for our success. They didn't just see us as clients but as partners in our journey. Their responsiveness, dedication, and personalized approach make working with them feel like having a trusted ally by our side every step of the way.

Are there any areas for improvement or something ARMOUR Digital Marketing Agency could have done differently?

Looking back, if there's one thing ARMOUR Digital Marketing Agency could have done differently, it would be to bring more snacks to our meetings! But in all seriousness, they've been fantastic to work with, and any minor improvements are just part of the journey.