Zoek Marketing

BACKGROUND

Please describe your company and your position there.

Executive Director of a boutique Executive Coaching firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek, and what were your goals?

SEO optimization to increase organic and search traffic to our site to convert them to clients.

SOLUTION

How did you select Zoek and what were the deciding factors?

Wix referral

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Assigned me to project manager who is keeping me in the loop on the site. Not super helpful in webpage design, but the SEO optimization was quick and orderly.

How many people from the vendor's team worked with you, and what were their positions?

3 - Sales, support and project manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Today had 69 visitors (week 5) when I had zero when I started.

Describe their project management style, including communication tools and timelines.

Standard waterfall style PM plan with milestones clearly communicated.

What did you find most impressive or unique about this company?

Their speed of delivery and response time are impressive.

Are there any areas for improvement or something they could have done differently?

I don't love their pricing model, it is very old-school contract-based, and if you discontinue, they actually go and remove backlinks that they have completed. It seems to be akin to ransom-ware. They should be proud of the work they do, and not rely on that type of arrangement to keep customers.

UPDATED REVIEW

This review was published on January 27, 2021

Tyler Townes

Executive Director, Stone Allen Consulting

Business Services

1-10 Employees

Austin, Texas

Less than $10,000

Dec. 2020 - Ongoing

Project summary: 

A coaching company engaged with Zoek for SEO services. The main project goal is to boost organic site traffic and secure more new clients through SEO automation.

Feedback summary: 

The team is still in the process of generating backlinks for the targeted keywords. The client commends Zoek for promptly submitting all deliverables and communicating with them whenever it is necessary. This approach helps speed up the process, making them a few steps closer to their project goal.

BACKGROUND

Please describe your company and your position there.

Boutique Executive Career Coaching practice. I'm the executive director.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek, and what were your goals?

SEO services for my main website to drive more organic traffic and convert new clients. Hoping to see 4-5 new clients/month based on a 1% close rate of organic search traffic.

SOLUTION

How did you select Zoek and what were the deciding factors?

Wix directed me to Zoek as their preferred vendor, and I compared several other services. This seemed to be the most cost-effective, and I liked their approach on the website analysis.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

6-month campaign Build backlinks Create content pages on the website Curate 15 keywords Advise on landing pages and other conversion factors

How many people from the vendor's team worked with you, and what were their positions?

2 Sales and project manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Not yet. Still building backlinks to 15 selected keywords.

Describe their project management style, including communication tools and timelines.

Mostly via email and phone. They walked me through the timeline and so far have hit their deliverable dates.

What did you find most impressive or unique about this company?

Excellent service for the price. Outcome TBD.

Are there any areas for improvement or something they could have done differently?

not yet.

Star Ratings

Overall rating: 4

Quality: 4

Schedule: 5

Cost: 5

Willing to refer: 4

BACKGROUND

Please describe your company and your position there.

Operations Director for telehealth practice.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek, and what were your goals?

To grow our online presence as our practice is currently 100% referral.

SOLUTION

How did you select Zoek and what were the deciding factors?

The owner of the practice came across Zoek and had me schedule our one-on-one interview. We were sold immediately.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Backlinking, optimizing keywords, Google My Business

How many people from the vendor's team worked with you, and what were their positions?

We had one project manager but I was able to schedule a phone meeting with anyone.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They built six pages of fresh content on our website and clearly grasped the concept of our practice.

Describe their project management style, including communication tools and timelines.

Very clear communication through the phases of development which was completed in less than one month. Very impressed.

What did you find most impressive or unique about this company?

The communication was always open and each member of the Zoek team is competent on our project.

Are there any areas for improvement or something they could have done differently?

Nope!

BACKGROUND

Please describe your company and your position there.

Dignity Restored cleans gravestones from old and grimy to new and fresh looking. I am the webmaster.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek?

SEO for our website to increase search engine hits.

What were your goals for this project?

to go from no search hits and not on the scale for Google search to show up on the first page for any search referring to our business.

SOLUTION

How did you select Zoek?

Suggested by site host Wix.

Describe the project in detail.

to go from no search hits and not on the scale for Google search to show up on the first page for any search referring to our business.

What was the team composition?

Myself, the company owner and Zoek experts.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

we are one month into a 6 month project and the positioning in Google search results has improved dramatically.

How effective was the workflow between your team and theirs?

Reasonably good. Sometimes confusion on my part as to who I was dealing with and what their job entailed.

What did you find most impressive about this company?

They deliver the results as expected.

Are there any areas for improvement?

Make it clearer who I'm dealing with and what for.

BACKGROUND

Please describe your company and your position there.

I am the Founder and CEO of Melissa Ebken Ministries. I help people to connect with God in dynamic ways so they can life with wholeness and purpose.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek?

I did not want to do the SEO work on my website, not only did Zoek do the SEO work, they made many improvements.

What were your goals for this project?

I wanted my website to show show highly in search results.

SOLUTION

How did you select Zoek?

After reading many good reviews, I hired Zoek.

Describe the project in detail.

I set up the basic website, Zoek took over from there, doing the SEO work and making improvements throughout the site. They set up a business phone as well.

What was the team composition?

I was assigned a project manager, and there were two others working on front end and back end development.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Within a month I had clicks on my site from search results.

How effective was the workflow between your team and theirs?

It was efficient, thorough, and consistent.

What did you find most impressive about this company?

This company stands above the others when it comes to communications.

Are there any areas for improvement?

Everything was beyond satisfactory.

BACKGROUND

Please describe your company and your position there.

I am the CEO and Founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek, and what were your goals?

We hired them to conduct all SEO work, as well as generate off-site SEO work.

SOLUTION

How did you select Zoek and what were the deciding factors?

We selected them based on their reviews, longevity in the business, and structure to accommodate our needs.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We started off with a call to go over our website and explain where we needed help. Then the work began to do the initial changes to get shown on Google. Finally, keywords were created, pages optimized and off-site SEO work began. This all happened within the first month.

How many people from the vendor's team worked with you, and what were their positions?

I worked with three people so far. Sales, Onboarding, and Project Management

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Too soon to provide this information. The project will be evaluated three months from now.

Describe their project management style, including communication tools and timelines.

Communication is conducted through email, yet if we have questions, there is someone that we can call to talk to.

What did you find most impressive or unique about this company?

What we liked about this company are the systems they have set up for businesses just like ours.

Are there any areas for improvement or something they could have done differently?

I would like to see more one on one communication from the project manager, but emails are OK for us.

BACKGROUND

Please describe your company and your position there.

I'm the owner of a food business.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek, and what were your goals?

My website needed some help. I hired Zoek to step in to re-design and results have been outstanding.

SOLUTION

How did you select Zoek and what were the deciding factors?

I found Zoek through Wix. Zoek don't waste time and gets the job done.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Discussions took place over the phone and by email. They are easily contactable by phone and respond very quickly to email communications.

How many people from the vendor's team worked with you, and what were their positions?

A Project Manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After starting re-design my site has moved up from page 7 to first page within 4 weeks. Clients are in favour of the changes.

Describe their project management style, including communication tools and timelines.

Discussions are either over the phone or by email. They keep you well informed of what they are doing and guide you every step of the way. They are patient and respond to emails extremely quickly.

What did you find most impressive or unique about this company?

They deliver their promises. They don't waste time and get the job done.

Are there any areas for improvement or something they could have done differently?

No areas for improvement. I am very satisfied with their work.

BACKGROUND

Please describe your company and your position there.

I am the owner of a bridal shop that is soon to open

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek, and what were your goals?

SEO for my website

SOLUTION

How did you select this vendor and what were the deciding factors?

I went through my website builder to find the vendor

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Improve our SEO content for our website in order to increase our rankings

How many people from the vendor's team worked with you, and what were their positions?

1- project manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Overall my experience has been very positive for the value. The content being added is fairly bland. However, I do not expect a SEO expert to be as knowledgeable about my business.

It is great that Zoek is doing the heavy lifting with the foundational work and I can make the tweaks that ensure richer more pertinent content.

Describe their project management style, including communication tools and timeliness.

Communication is fairly good. I have been expecting a dashboard or someway of monitoring the efforts, but generally am just notifed when the next step is complete

What did you find most impressive or unique about this company?

They were very well versed in WIX, which saves me the headache

Are there any areas for improvement or something they could have done differently?

The quality of the content could be richer.

BACKGROUND

Please describe your company and your position there.

I teach trumpet lessons online. Charlietrumpet.com

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek?

For website SEO

What were your goals for this project?

To boost my website presence.

SOLUTION

How did you select this vendor?

It was recommended by WIX

Describe the project and the services they provided in detail.

They helped me tweak parts of my website to boost performance.

What was the team composition?

I had a project manager and content managers. All were great to work with.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

My page went from being on the fourth page of google to the first.

How was project management arranged and how effective was it?

I sent my questions to the project manager and then they answered them or sent them to another person who answered me.

What did you find most impressive about this company?

They respond quickly and efficiently.

Are there any areas for improvement?

The website content could be better. They told me when I was signing up that no one would see it and then when they did it they told me people would see it

BACKGROUND

Please describe your company and your position there.

We offer commercial cleaning services throughout Central Ohio

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek?

SEO

What were your goals for this project?

To have basic SEO services to rank higher on search engines.

SOLUTION

How did you select this vendor?

My website is with Wix and they marketed themselves as a preferred partner

Describe the project in detail.

Simple SEO for local commercial cleaning company

What was the team composition?

I’ve always done it myself

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The changes made to my website were not supposed to be published without my consent but they were published anyway. Zoek had misspelled words, no punctuation and improper grammar, furthermore the changes they made were in a completely different font, color and size.

They agreed to void the contract but refused to give me the setup fee of $100 that was paid for these errors to be published on my website. Absolute scam and unethical business practices.

How effective was the workflow between your team and theirs?

Obviously horrible

What did you find most impressive about this company?

Absolutely nothing. They were unprofessional, and threatened to keep deducting money out of my bank acct. even after they sent the cancellation confirmation

Are there any areas for improvement?

I won’t give a company that represents itself like this a second chance. The entire process needed improvement.

BACKGROUND

Please describe your company and your position there.

CEO at a language services company

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zoek?

I'm a fan of Zoek but couple of things can be better. 

What were your goals for this project?

To improve our website, Google recognition, SEO, digital marketing and web content

SOLUTION

How did you select this vendor?

1. Communicating the work progress can be improved.
2. Describing the services included in the package should have more details to what is being covered and what's not within a clear timeline.

Describe the project and the services they provided in detail.

SEO, web ranking on google and implying content related to web keywords

What was the team composition?

Dedicated manger, web design specialist, content writer

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

web appearance is better and more recognized on google and other search engine

How was project management arranged and how effective was it?

decent and but the communication can better with clearer timelines

What did you find most impressive about this company?

They managed all aspects of our SEO, making our lives easy.

Are there any areas for improvement?

yes