Widoczni

BACKGROUND

Please describe your company and your position there.

Im Head of Marceting in Marcopol sp. z o.o. Producent Śrub. We are fastener producer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Widoczni, and what were your goals?

Our main goals was to start and upgrade SEO for our website.

SOLUTION

How did you select this vendor and what were the deciding factors?

We followed referrals and interviews with 5 companies. We decide to collaborate with Widoczni because the price was very good and also they have very helpful content on their website blog.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Preparing SEO strategy, product descriptions for SEO, and also a big help with website settings.

How many people from the vendor's team worked with you, and what were their positions?

Project manager, one SEO specialist, and two people from customer service.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Over 20% increase SEO performance.

Describe their project management style, including communication tools and timeliness.

Monthly reports, good communication, very very helpful. Makes me feel that I'm working with experts.

What did you find most impressive or unique about this company?

Their level of professionalism, willingness to deliver subjects, and kindness.

Are there any areas for improvement or something they could have done differently?

To many people are involved in contact with one client.

BACKGROUND

Please describe your company and your position there.

Advestor Premium House is a real estate agency that helps their clients with finding and buying the best properties, as well as with selling them.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Widoczni, and what were your goals?

We work on a local market and we focus on customers from Poznan and nearby towns. With widoczni we decided that our goal is to rank in top 10 Google on keywords describing our services like selling houses, apartments, land and other properties, but in a context of our local market. From a business point of view our goal is to become a leader in the real estate industry in Poznań. SEO is our way to do that.

SOLUTION

How did you select this vendor and what were the deciding factors?

I have chosen widoczni because my colleagues recommended them. However I was familiar with the brand and I knew they had a lot of positive recommendations on Google. The decisive factor was our meeting and talk about what the company may achieve for my business, how long I would wait for the results and which service type would be the most efficient. They were simply professional that is why I was determined to work with them as with the most reliable business partner.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Widoczni started our SEO campaigns from working on the content on our website. Right before that, there was a whole preparation process - briefing, getting to know our business, choosing the most profitable keywords. Because we want to target local customers we need more content with keywords describing nearby towns.

At the same time experts from widoczni work on technical SEO and off-site optimisation. This is a complex campaign and because a few experts are involved, they can do more in less time and many processes may be done in the same period of time.

How many people from the vendor's team worked with you, and what were their positions?

My website is in the hands of a team of experts. This is new to me, because most companies don’t work like that. Usually there is one person that takes care of every aspect of SEO. With widoczni this is different. First of all I am in touch with one person that knows my business and my campaigns - Kamila. She is the project manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We can see the first effects of SEO, even though we have been working together only a few months so far. The SEO service is professional and I would definitely recommend it to any other company.

Describe their project management style, including communication tools and timeliness.

Very professional customer service. They are in constant touch with me. Even if you have no idea about SEO, they have this skill to explain it to everyone using easy language. As a result you are actually aware of every stage of their work and understand it. A huge plus are SEO reports. I receive them regularly and can always analyze what has been done and what results we have.

When something is more advanced, I just ask my project manager at widoczni and they are happy to explain it to me with details. They are a team that has a positive attitude towards customers. Even on the phone I can tell they smile at me :) This all makes SEO much more understandable and interesting to me.

What did you find most impressive or unique about this company?

The most impressive part of our cooperation is how they contact me and how reliable they are. I feel like they really take care of my business and that we are on the same team. It is hard to find a company that deliver services of such a high quality and I would say this is unusual trait of widoczni comparing to other companies. they do everything on time, help me with promoting my business, support me and first of all they are effective in SEO.

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I am a marketing specialist for a leading Polish translation services provider, specializing in technical translations for large projects. Our main clients are large international companies.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Widoczni, and what were your goals?

We were not happy with the previous company providing SEO services and we were looking for someone better. We wanted to attract more clients through organic search and improve our visibility in Google.

SOLUTION

How did you select this vendor and what were the deciding factors?

I've observed the CEO of Widoczni on LinkedIn and that's how I knew the company. I selected them as one of three vendors. We chose Widoczni because they seemed honest, open, and trustworthy. Their offer was reasonable and their sales representative seemed really listened, understood our needs and adapted the offer to our needs.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The keyword research was done at the stage of preparing the offer, so Widoczni started work from website analysis and optimization, improving page speed and writing more relevant content.

How many people from the vendor's team worked with you, and what were their positions?

Widoczni assigned a project manager, as well as a SEO specialist which are our main points of contact. We also work with their copywriter.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We're ranking higher on all keywords important to us, for most of them, we're on the first page. Our website traffic is also slowly improving and we're currently working on CTR.

Describe their project management style, including communication tools and timeliness.

Communication is the thing I appreciate the most with Widoczni. Our Project Manager is great, always listens to what we say and is really easy to work with. Each month we receive a report on progress, which includes information about all the things they've done and the effects. Once every three months they set up a meeting, during which we summarize the work and discuss our plans and goals for the next quarter. Everything they do is always on time.

What did you find most impressive or unique about this company?

As I've mentioned before, I greatly appreciate the communication style of Widoczni. They are always open to discussion and always listen to us to understand what we need.

Are there any areas for improvement or something they could have done differently?

I'm fully happy with the service, but if I had to choose one thing that might use some improvement it's the copywriting. It's already good (way better than what the previous company offered), but if they made it a bit more natural, it would take it to another level.

BACKGROUND

Please describe your company and your position there.

e-commerce manager in a company dealing in the production of advertising gadgets, the production of cardboard packaging

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Widoczni, and what were your goals?

Visitors helped us appear on Google with a new project - selling advertising gadgets through the online store.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found the visible ones in the Google search engine, I sent several queries to various companies. Their offer, approach to the subject and the opinions we found about this company convinced us to take advantage of their offer.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We wanted to get our website up and running quickly, get traffic and sales. With the supervisor, we quickly agreed the direction and purpose of the activities, keywords and immediately after that, the first inquiries and orders appeared.

How many people from the vendor's team worked with you, and what were their positions?

I work with one person to whom I can turn with any question or suggestion. I work very well with this person, she is nice, helpful and competent. The caregiver listens to our comments and reacts to them quickly.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Traffic on the site appeared quickly, inquiries and orders as well, we constantly introduce changes to campaigns, react to seasonality and other changes in the industry, and test various solutions. We change the budget, campaign directions - campaign in the search engine / product campaign. The cooperation is still going on because we want more and more.

Describe their project management style, including communication tools and timeliness.

I have contact with the supervisor from Wodcznia by e-mail or by phone, each time very good and very quick. I always get an exhaustive answer and a quick reaction to the changes that occur.

What did you find most impressive or unique about this company?

Wodcznia is distinguished by their punctuality, reliability, and approach to the project and client.

Are there any areas for improvement or something they could have done differently?

I have no comments

BACKGROUND

Please describe your company and your position there.

I am a marketing and translation specialist. The company sells promotional items for sales and services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Widoczni, and what were your goals?

We started our cooperation with Widoczni in order to increase the visibility of our website and increase sales of our products, make improvements to the website to make it as user-friendly as possibl

SOLUTION

How did you select this vendor and what were the deciding factors?

The choice of Widoczni company was determined by an interesting offer

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We cooperate with Widoczni in the area of organic SEO, paid advertising campaigns (PPC) and copywriting. Thanks to Widoczni our store started selling much better straight from the website, we also get a lot of phone calls and emails about cooperation and product orders.

How many people from the vendor's team worked with you, and what were their positions?

in Widoczni we cooperate with 5 people, throughout the cooperation there were more of them. These people are responsible for running paid Google Ads campaigns, organic positioning, texts and descriptions of products or categories, reporting results and constant contact in urgent matters.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Year to date - August 2021 revenue is up 93.85% compared to the same period in 2020.

Describe their project management style, including communication tools and timeliness.

Our cooperation with Widoczni goes very well. They are always punctual and obligatory, very often initiate contact by phone and e-mail. I can always turn to them with questions regarding the ongoing activities as well as side issues

What did you find most impressive or unique about this company?

punctuality, reliability, friendliness

Are there any areas for improvement or something they could have done differently?

As far as sales are concerned, it is always the case that they could be higher. We are satisfied with the results, we just count on further increases.

BACKGROUND

Introduce your business and what you do there.

I’m the digital marketing coordinator for DHL Poland. We provide international courier services, and I’m responsible for our communications.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Widoczni?

We needed to acquire more traffic for the microsite we had created. We were looking for a partner to improve our Google search rankings. 

SOLUTION

What was the scope of their involvement?

Widoczni audited our microsite, including its content and keywords, and they tested for technical issues. From there, they recommended SEO enhancements that our team implemented. They conducted keyword research and suggested the keywords we should target. Additionally, they launched a link-building campaign. They also created articles and content for our pages. 

What is the team composition?

Artur (CEO) is my main point of contact. I also interact with Agata (Google Ads Manager), a teammate for administration and billing concerns, and at least three people on the content team.

How did you come to work with Widoczni?

When we were looking for providers, we liked the speed and quality of Widoczni’s communication, as well as the tools they use.

How much have you invested with them?

We have spent around €20,000 (approximately $25,000).

What is the status of this engagement?

We began working together in February 2020, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Widoczni has met all our KPIs, including visibility in Google search, website traffic, and conversion rate. They have been flexible to all the changes that were required throughout our SEO campaigns. It’s a pleasure working with Widoczni; I’m extremely satisfied with our partnership.

How did Widoczni perform from a project management standpoint?

They deliver what we ask on time, and they are available, responsive, and transparent with their communication. 

What did you find most impressive about them?

Widoczni’s specialists are very knowledgeable. They provide good strategies and make valuable recommendations.

Are there any areas they could improve?

They could be more active in implementing revisions. During our meetings, I point out things I’d like to change, but I have to repeat them a few times before they are corrected.

Do you have any advice for potential customers?

I strongly recommend working with Widoczni. You should keep a good documentation of their tasks.

BACKGROUND

Introduce your business and what you do there.

I’m the director of sales at Protan Elmark, a manufacturer and assembler of tent halls. We’re a subsidiary of Protan AS, a Norwegian company, and our offices are located in Poland. Our company employs 180 people. Apart from selling on the Polish market, we’re also responsible for exporting tent halls to many countries.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Widoczni?

Widoczni is responsible for our whole digital marketing effort, including our website content, posts on different channels, and everything else connected to e-marketing.

SOLUTION

What was the scope of their involvement?

Widoczni works on everything related to our online marketing campaigns. They create content for our website to help us achieve a strong position on Google as well as in other search channels. Our goal is to get as many inquiries as possible. The website has been created by another provider, but Widoczni has updated it at the beginning of our engagement. 

The Widoczni team also works on our social media accounts, like Instagram, Facebook, and Pinterest. Every once in a while, we send them content materials, such as photos, recommendations, and anything else that will be helpful for them to create posts. They come up with their own ideas based on their knowledge about our company and products while maintaining our brand voice throughout the posts. On top of that, they work on our SEO efforts and cooperate with our expert manager in that area. 

What is the team composition?

I cooperate with 6–7 people from Widoczni on different channels and groups. One of them is responsible for creating posts on our social media channels, and another is responsible for creating campaigns. Then, a different person creates content like blogs and texts on the website. Another team member is responsible for the website itself.

How did you come to work with Widoczni?

I wasn’t responsible for hiring them, but when we met Widoczni’s owner, we knew that they were the right people to talk to for this engagement. Their owner had a lot of knowledge and knew how to deal with this project. Based on that, we decided to try them. 

How much have you invested with them?

So far, we’ve spent around zł600,000–zł800,000 PLN (approximately $159,000–$212,000 USD). 

What is the status of this engagement?

We started working with them around January 2010, and the partnership is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Widoczni supplies 90% of our hit rate. It’s a very high rate, and we’re very happy with it. We receive inquiries from clients who are really interested in buying halls. Previously, we've received inquiries from clients who weren’t truly interested in buying.

Our website also scores highly on the market. After Widoczni's changes to it, our competitors have created similar websites, which means we’re the leader in this field. Moreover, we can see that Widoczni’s services work incredibly well because of the statistics they provide.

How did Widoczni perform from a project management standpoint?

When it comes to deadlines, everything is done on time. There aren't too many delays. For communication, we usually talk to Widoczni via email. We also talk over the phone every once in a while. Sometimes, we meet with them, and we also use video conferencing tools such as Teams or Zoom. 

On top of that, they spend two days a week focusing entirely on our company and the work they do for us, and that’s understandable because we’re not the only company they cooperate with. Every week, they have brainstorming meetings about different action points that might help develop our brand. This helps us because they have new ideas all the time. 

The Widoczni team is very well-organized. They have their own project management tool called CRM 7, where we send tasks. There, we can label the tasks’ status as urgent or not. Based on that, they move forward with the job. 

What did you find most impressive about them?

The level of their work, engagement, and professionalism is impressive. They’re truly aware of what they’re doing, and they’re still educating themselves. Widoczni works on many levels just to improve and develop their skills. They even arrange training for students and other organizations. Overall, they’re very much involved with the idea of sharing the concept of e-marketing and everything that’s connected to it. 

Are there any areas they could improve?

No, there aren’t any. They can discuss our ideas and assess their pros and cons every time we try to find a solution, so I can’t find anything they can improve. 

Do you have any advice for potential customers?

Your decision to work with Widoczni will be totally positive. They’re a company that treats you very seriously, and they don’t focus only on getting the contract while forgetting about the client.  They keep a high level of collaboration with their client all the time. 

As a result, you won’t feel that they don’t care about you — they care about you all the time. For example, at the end of every month, I can expect reports from them on the inquiries we’ve had and our social media performance. I don’t have to remind them about that; they remember. 

BACKGROUND

Please describe your company and position.

I am the Manager of marketing of Michalgrzeszczak.com

Describe what your company does in a single sentence.

Our company provides comprehensive technological solutions that support business development through effective digital strategies, process optimization, and an innovative approach to online marketing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• Increased visibility

SOLUTION

How did you find Widoczni?

• Online Search
• Referral

Why did you select Widoczni over others?

High ratings

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

As a board-certified plastic surgeon specializing in both aesthetic and reconstructive procedures, my scope of work encompasses a wide range of clinical, surgical, and consultative responsibilities aimed at enhancing patient well-being, restoring function, and improving physical appearance.

Key Responsibilities:

- Patient Consultation and Assessment

  - Conduct thorough medical evaluations and aesthetic assessments

  - Develop personalized treatment plans based on patient goals and medical history

  - Educate patients on procedural options, risks, and expected outcomes

- Surgical Procedures

  - Perform cosmetic surgeries including rhinoplasty, breast augmentation, facelifts, liposuction, and body contouring

  - Conduct reconstructive surgeries for trauma, congenital anomalies, or post-oncologic restoration

  - Ensure adherence to safety protocols and surgical best practices

- Non-Surgical Treatments

  - Administer minimally invasive procedures such as botulinum toxin injections, dermal fillers, and laser therapies

  - Monitor results and provide follow-up care to optimize outcomes

- Postoperative Care and Monitoring

  - Provide detailed recovery plans and ongoing support

  - Identify and manage complications if they arise

  - Conduct long-term follow-ups to ensure patient satisfaction and safety

- Professional Development and Collaboration

  - Participate in medical conferences, peer reviews, and continuing education

  - Collaborate with dermatologists, oncologists, and other specialists for comprehensive care

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Summary of Key Deliverables:

| Deliverable | Description |

|-------------------------------------|-----------------------------------------------------------------------------|

| Individualized Treatment Plans | Customized surgical and non-surgical strategies tailored to patient needs |

| Successful Surgical Outcomes | Safe, effective procedures with documented aesthetic or functional results |

| Patient Education Materials | Clear guidance on procedures, recovery, and maintenance |

| Postoperative Reports | Detailed documentation of recovery progress and follow-up recommendations |

| Clinical Documentation | Accurate records of consultations, procedures, and outcomes |

| Professional Contributions | Participation in research, publications, 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Widoczni delivered solid results, but there’s always room to refine communication flow, especially during strategy revisions. At times, response times could have been slightly quicker, particularly during campaign pivots. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was efficient and well-structured. Deliverables were consistently on time, and they responded to my needs with flexibility and professionalism.

What was your primary form of communication with Widoczni?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their attention to detail and patient-centered approach stood out as truly exceptional.

Are there any areas for improvement or something Widoczni could have done differently?

A more proactive approach in suggesting new trends or tools would add extra value. Greater transparency in reporting—especially around KPIs—could enhance trust and clarity. Overall, they performed well, but small adjustments could elevate the collaboration even further.

BACKGROUND

Please describe your company and position.

I am the Patron of M.

Describe what your company does in a single sentence. 

The SEO agency Widoczni supports the law firm by enhancing its online visibility and ensuring that its digital presence aligns with legal standards. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• Seo

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

  The SEO agency Widoczni supports the law firm by enhancing its digital presence and increasing visibility in search engines. The collaboration includes:   
- Website Optimization – improving the structure and content of the law firm’s website to meet SEO standards and rank higher in search results. 
- Content Creation – developing blog articles, service descriptions, and educational materials that are both legally accurate and optimized for search engines. 
-  Analytics and Reporting – tracking website traffic, keyword performance, and the effectiveness of marketing campaigns. 
-  Advertising Support – managing Google Ads and social media campaigns aimed at attracting new clients to the law firm. 
-Strategic Consulting – advising on brand communication, service positioning, and building the firm’s reputation as a legal.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success? 

Measurable outcomes that demonstrate progress and success: 

-  Increase in organic traffic – The law firm’s website recorded a 120% growth in organic visits within six months, driven by improved keyword rankings and optimized content.

-  Higher visibility in search results – Key legal service-related phrases (e.g. “divorce lawyer Poznań”) moved from page 3 to top 5 positions on Google.

-  Growth in client inquiries – The number of contact form submissions and phone calls from potential clients increased by 85%, directly linked to SEO and content efforts.

-  Improved brand authority – Regular publication of expert legal articles led to increased engagement and shares, positioning the firm as a trusted voice in its niche.

-  Conversion rate improvement – Website conversion rate rose from 1.8% to 3.4%, thanks to better UX, clear service descriptions, and strategic call-to-actions.

-  Detailed performance reporting – Monthly SEO reports provided transparency and allowed the law firm to track KPIs such as keyword rankings, bounce rate, and time.

Describe their project management. Did they deliver items on time? How did they respond to your needs? 

Project Management & Responsiveness: 

The SEO agency Widoczni demonstrated excellent project management throughout our collaboration. All deliverables—including website optimizations, content drafts, and performance reports—were consistently delivered on time and often ahead of schedule. Their workflow was transparent and well-structured, with clear timelines, regular updates, and proactive communication. 

They responded to our needs with precision and flexibility. Whether we required urgent adjustments to content, strategic advice before launching a new service, or clarification on technical aspects, their team was always available and quick to act. We particularly appreciated their ability to translate complex SEO strategies into actionable steps tailored to the legal industry. 

Their responsiveness and attention to detail made us feel supported at every stage, and their commitment to quality helped us achieve measurable growth in visibility and client engagement.

What was your primary form of communication with Widoczni?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company? 

What truly stood out about Widoczni was their deep understanding of the legal industry and their ability to translate complex legal services into clear, engaging content that resonates with potential clients. Their approach was never generic—they tailored every SEO strategy to reflect our firm’s values, tone, and areas of expertise. 

We were also impressed by their proactive communication and transparency. Instead of waiting for us to ask, they regularly provided insights, suggestions, and performance updates that helped us make informed decisions. Their combination of technical excellence, strategic thinking, and genuine commitment to our success made them not just a service provider, but a trusted partner.  

Are there any areas for improvement or something Widoczni could have done differently? 

While our overall experience with Widoczni was highly positive, one area that could be improved is the initial onboarding process. As a law firm, we operate in a highly regulated and specialized field, and it took some time to align on the nuances of legal terminology and compliance-sensitive content. A more tailored onboarding session focused on industry-specific expectations could have accelerated the early stages of collaboration. 

Additionally, while their reporting was thorough, we would have appreciated more visual summaries or executive-level dashboards to quickly grasp key performance indicators without diving into detailed analytics. 

That said, Widoczni were always open to feedback and showed a genuine willingness to adapt their approach to meet our needs, which made these minor issues easy. 

BACKGROUND

Please describe your company and position.

I am the Marketing of Sklepchantal.pl

Describe what your company does in a single sentence.

Sklep Chantal offers high-quality hair care and styling products, supporting professionals and individual clients in achieving beautiful and healthy hair

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• Increased visibility

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

  Sklep Chantal  is part of a Polish company with over 30 years of experience in the cosmetics industry, specializing in the production and sale of professional hair cosmetics. The company focuses on providing innovative, safe, and effective products for both hair salons and individual clients. Key areas of activity: - Production of hair cosmetics: care, styling, coloring, trichology - Retail and wholesale: through an online store and distributors - Private Label: creating products under the client's brand - Training for hairdressers: industry education and presentation of new technologies - International expansion: participation in trade fairs, trade missions, brand promotion abroad 🎯Key products and lines: | Line | Purpose | Sample products | |---------------------||----------------------| | Prosalon | Professional care and styling | Toners, hairsprays, masks, serums | | Sessio | Home care | Shampoos, conditioners, masks | | Hair Biotic | Trichology | Anti-hair loss lotions and serums | | Color Variete | Coloring | Permanent dyes, toners | | Intensis | Advanced care | Regenerating and smoothing treatments |

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

📈 1. Increase in sales and market share

- Increasing product sales in selected countries in Southeast Asia and Japan

- Acquiring new distributors and business partners

- Increase in the number of online orders from foreign markets

🧪 2. Development of innovative products

- Introduction of new cosmetic lines, e.g. Hair Biotic and Color Variete

- Increasing the number of products meeting the requirements of international quality certificates

- Positive results of dermatological and consumer tests

🌍 3. Participation in international events

- Presence at industry fairs (e.g. Cosmoprof, Beautyworld Japan)

- Number of B2B contacts established during trade missions

- Number of post-event inquiries

📊 4. Effects of promotional campaigns

- Increase in the number of visits to the store's website from target markets

- Increasing engagement on social media (followers, interactions)

- Number of publications and reviews in foreign industry media

📌 5. Project indicators (in accordance with EU documentation)

- Completion of all project stages within the assumed time and budget

- Meeting performance indicators: number of implemented products, number of export markets, number of promotional activities

Describe their project management. Did they deliver items on time? How did they respond to your needs?

As the marketing team at Chantal, we are pleased to confirm that all activities implemented within our joint projects were carried out according to the agreed schedule and assumptions. Our approach to project management is based on transparent communication, quick decision-making, and flexible response to changing market needs.

✅ Timeliness and execution of tasks  

Every stage of the project—from preparing promotional materials, through campaign implementation, to content updates—was delivered on time. Thanks to internal procedures and a dedicated team, we were able to efficiently coordinate activities and ensure smooth implementation.

What was your primary form of communication with Widoczni?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

  📣 Responsiveness to needs and cooperation  

The widzini agency received full substantive and operational support from us. We continuously provided data, graphic materials, product descriptions, and industry insights that supported the campaign's effectiveness. We are open to suggestions and value partnerships – therefore, every need reported by the agency was treated with priority.

📊 Effects of actions  

Thanks to our joint projects, we've seen increased brand visibility in search engines, increased website traffic, and a significant increase in conversions in our online store. This is the best proof of the effectiveness and value of this collaboration.

Are there any areas for improvement or something Widoczni could have done differently?

 N/A