# Softtrix Tech Solutions Private Limited Softtrix Tech Solutions Private Limited Reviews (50), Pricing, Services & Verified Ratings - 5.0 out of 5 average review rating - 3 connections joined Softtrix Tech Solutions Private Limited's Network [Visit Website](https://www.softtrix.com) [Get a Custom Proposal](https://clutch.co/profile/softtrix-tech-solutions-private) **100% Increase in Your ROI, in the Next 90 Days** Founded in 2010, Softtrix is a leading PPC and Digital Marketing Agency that has empowered businesses to achieve extraordinary growth. Our company delivers an extensive array of digital marketing solutions, such as PPC management, Search Engine Optimization (SEO) and white label SEO services, content marketing, social media, and conversion optimization that optimizes your return on investment and drives brand advancement. **Our Digital Marketing & PPC Services:** - **PPC Management Services:** Maximize your ROI with expertly crafted and optimized pay-per-click campaigns. - **Search Engine Optimization (SEO):** Increase organic traffic and improve your search engine rankings with customized SEO strategies. - **Social Media Marketing:** Build brand awareness and engage your audience across major social platforms. - **Content Marketing:** Create compelling, high-quality content that resonates with your target audience and drives conversions. - **Email Marketing:** Deliver personalized and impactful email campaigns that nurture leads and drive sales. - **Conversion Rate Optimization (CRO):** Enhance user experience and optimize your website to increase conversion rates. - **Web Design & Development:** Build responsive, user-friendly websites that convert visitors into loyal customers. - **Analytics & Reporting:** Leverage data-driven insights to track performance and refine strategies for continuous growth. **Why Choose Softtrix?** - Proven Results with Impactful Growth - Comprehensive Expertise - Tailored Solutions for Every Industry - Data-Driven and Results-Oriented - Proven Experience Across Projects Ready to transform your business? Your digital dreams can become measurable business successes when you join Softtrix right now. For more information, feel free to call us at +91-99883-98628   or email us at- sales@softtrix.com. ## Company Information - Minimum project size: $1,000+ - Hourly rate: < $25 - Number of employees: 50 - 249 - 2 Locations: - Sahibzada Ajit Singh Nagar, India (Headquarters) - Sahibzada Ajit Singh Nagar, India - Founded in 2010 - 2 languages: English, Hindi - 1 timezones: India Standard Time (IST) ## Services, Focus Areas, Industries, and Clients ### Service Lines - 30% Pay Per Click - 30% Search Engine Optimization - 10% Ecommerce Marketing - 10% Web Development - 5% Content Marketing - 5% Email Marketing - 5% Mobile & App Marketing - 5% Social Media Marketing ### Focus Areas - eCommerce Marketing Focus: - 100% Shopify Marketing - Content Marketing Focus: - 85% Copywriting - 5% Blog Writing Services - 5% Press Release Writing - 5% eBook Writing - PPC Focus: - 70% Google Adwords - 20% Amazon Advertising - 5% Bing Advertising - 5% YouTube Advertising - Social Media Focus: - 30% Instagram Advertising - 30% LinkedIn Advertising - 25% Facebook Advertising - 15% Influencer Marketing - Platform SEO Focus: - 30% Shopify SEO - 30% WordPress SEO - 30% YouTube SEO - 10% Magento SEO - SEO Focus: - 10% Content development - 10% International SEO - 10% Link earning & development - 10% Local search - 10% Mobile optimization - 10% Multilingual SEO - 10% On site optimization - 10% Other SEO - 10% SEO Reputation Management - 10% Technical SEO ### Industries - 10% Medical - 10% Construction - 10% Financial services - 10% Real estate - 5% Advertising & marketing - 5% Beauty - 20% eCommerce - 10% Business services - 10% Dental - 10% Information technology ### Clients - 50% Small Business (<$10M) - 30% Midmarket ($10M - $1B) - 20% Enterprise (>$1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 5.0 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: Softtrix Tech Solutions offers competitive pricing with strong value for cost, as noted by clients who appreciate their budget-friendly rates. Specific project costs were not disclosed, but the company is described as providing cost-effective solutions that yield significant returns on investment. **Most Common Project Size**: Less than $10,000 based on 48 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Search Engine Optimization: Less than $10,000 based on 19 reviews - Pay Per Click: Less than $10,000 based on 15 reviews - Other Digital Marketing: $10,000 to $49,000 based on 14 reviews - Web Development: Less than $10,000 based on 6 reviews - Social Media Marketing: Less than $10,000 based on 6 reviews - Web Design: Less than $10,000 based on 4 reviews - Other IT Consulting and SI: $10,000 to $49,000 based on 3 reviews - Advertising: $50,000 to $199,999 based on 3 reviews - Digital Strategy: $10,000 to $49,000 based on 3 reviews - Mobile App Development: Less than $10,000 based on 2 reviews - Content Marketing: Less than $10,000 based on 2 reviews - Market Research: $10,000 to $49,000 based on 1 review - IT Managed Services: $10,000 to $49,000 based on 1 review - E-Commerce Development: Less than $10,000 based on 1 review - IT Staff Augmentation: $50,000 to $199,999 based on 1 review - Video Production: Less than $10,000 based on 1 review - UX/UI Design: Less than $10,000 based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### Softtrix Tech Solutions Private Limited Review Insights Overall Review Rating: 5.0 - Quality: 5.0 - Schedule: 4.9 - Cost: 5.0 - Willing to Refer: 5.0 ### Top Mentions - Communicative (8 mentions) - Professional (4 mentions) - Timely (4 mentions) - Knowledgeable (3 mentions) - Exceptional results (2 mentions) - Proactive (2 mentions) - Reasonable pricing (2 mentions) - Results-oriented (2 mentions) - Well-organized projects (2 mentions) - Accessible (1 mentions) - Detail-oriented (1 mentions) - Easy to work with (1 mentions) - Flexible (1 mentions) - Great team (1 mentions) - Hard working (1 mentions) - Helpful (1 mentions) - High-quality work (1 mentions) - Honest (1 mentions) - Innovative (1 mentions) - Trustworthy (1 mentions) ### Review Highlights **Occasional Grammatical Oversights** One client noted minor grammatical and typing errors, suggesting a potential area for improvement in ensuring all deliverables are polished and error-free. **Room for Strategic Insights Improvement** A few clients suggest that Softtrix could provide more strategic insights alongside performance reports, which could further enhance the value of their services as campaigns scale. **Affordable Pricing and Value** Clients appreciate Softtrix's competitive pricing, which offers good value for the quality of services provided. This has been a deciding factor for many clients in choosing their services. **Effective Project Management** Clients praise Softtrix for their excellent project management skills, delivering on time, maintaining clear communication, and providing regular updates. Their organized approach facilitates smooth and efficient collaboration. **Impressive Conversion and ROI Results** Clients report significant improvements in conversions and ROI due to Softtrix's strategic approach to digital marketing. Some clients noted conversion increases between 45% and 80%, showcasing their effectiveness. **Attention to Detail in Deliverables** Softtrix is commended for their attention to detail in deliverables, ensuring that project outputs meet client expectations and specifications, contributing to a high level of client trust. **Proficient in SEO and PPC Services** Softtrix Tech Solutions Private Limited demonstrates strong expertise in SEO and PPC services, helping clients achieve high search rankings and optimize campaigns effectively. Clients have consistently reported increased website traffic and conversions. **Successful Client Campaigns Across Industries** Softtrix has successfully managed campaigns for clients across various industries, including healthcare, legal, and e-commerce, demonstrating versatility and industry knowledge. **Strong Technical Knowledge** Softtrix's technical expertise, particularly in digital marketing, web development, and mobile app solutions, is frequently mentioned. Their ability to tailor solutions to client needs is appreciated. **Notable Growth in Client Business** Clients have observed notable business growth, with some reporting up to 100% revenue increases, indicating the effectiveness of Softtrix's marketing strategies. ### Softtrix Tech Solutions Private Limited Reviews #### Digital Marketing & Web Dev for Business Services Provider (Featured Review) **The Project** - Services: Other Digital Marketing - Project size: $10,000 to $49,999 - Project length: Jan. 2019 - May 2022 **Project Summary**: Softtrix Tech Solutions Private Limited provided digital marketing and website development support for a business services provider.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Digital Marketing Manager, Business Services Provider - Industry: Business services - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Aug 18, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited delivered positive results, which attested to their expertise in this field. The team excellently managed the communication and workflow. What stood out the most was their reasonable service fee and reliable delivery time. ""I'm impressed with their quick turnaround and great customer support."" **BACKGROUND** Please describe your company and your position there. Manager - Digital Marketing **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Digital Marketing & Web Development **SOLUTION** How did you select this vendor and what were the deciding factors? I'm impressed with their quick turnaround and great customer support. Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used. Digital Marketing & Web Development How many resources from the vendor's team worked with you, and what were their positions? 10 resources **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? These guys are great. Got good digital marketing results for my clients. How effective was the workflow between your team and theirs? Great What did you find most impressive or unique about this company? Their pricing and on time deliverables Are there any areas for improvement or something they could have done differently? All good so far. --- #### PPC, SEO & Social Media Marketing for Media Buying Company **The Project** - Services: Pay Per Click, Search Engine Optimization, Social Media Marketing - Project size: Less than $10,000 - Project length: Jan. 2023 - Ongoing **Project Summary**: A media buying company has hired Softtrix Tech Solutions Private Limited to optimize their Google Tag Manager, Google Analytics, and Google Ads accounts. The team has reconfigured and validated tracking tags. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Uniq Impression - Industry: Advertising & marketing - Review Type: Online Review - Verified **The Review** — Nov 11, 2025 **Feedback Summary**: The client has seen a 45% to 80% increase in conversions month-over-month since working with Softtrix Tech Solutions Private Limited. The team is excellent at project management, consistently on time with deliverables and reports, and proactive in their communication. They provide frequent updates. ""What impressed me most was their attention to detail and proactive communication."" **BACKGROUND** Please describe your company and position.I am the CEO of Uniq ImpressionDescribe what your company does in a single sentence.Social media marketing and media buying for small and large companies. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Softtrix Tech Solutions Private Limited to accomplish?Successfully Manage Google AdsDrive Google Ad ROIWeekly Google Ad Reports **SOLUTION** How did you find Softtrix Tech Solutions Private Limited?UpworkWhy did you select Softtrix Tech Solutions Private Limited over others?High ratingsPricing fit our budgetHow many teammates from Softtrix Tech Solutions Private Limited were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.The scope of work involved a full reset and optimization of our Google Tag Manager, Google Analytics, and Google Ads accounts. The goal was to ensure accurate data tracking, seamless integration across platforms, and improved campaign performance.Key deliverables included:Reconfiguring and validating all tracking tags and triggers within Google Tag Manager.Setting up and connecting Google Analytics (GA4) for comprehensive website and conversion tracking.Auditing and restructuring existing Google Ads campaigns for better targeting, relevance, and ROI.Implementing new conversion actions and data layers to improve attribution accuracy.Monitoring and reporting on performance metrics, providing clear insights and recommendations for ongoing optimization.The project required strong technical knowledge, analytical skills, and attention to detail to ensure that all accounts worked together efficiently and delivered actionable data for marketing decisions. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Although the project is still ongoing, we’ve already seen measurable improvements and positive momentum across our campaigns. Since implementing the initial optimizations, conversions have increased between 45% and 80% month over month, showing strong early results from the updated account structure and tracking systems. The improved visibility in Google Analytics and Tag Manager has also allowed us to make data-driven adjustments in real time, setting a solid foundation for continued growth and performance improvements as the project progresses.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management has been excellent. They are consistently on time with deliverables and reports, which are provided each Monday without fail. Communication is clear and proactive, they frequently provide updates, share performance insights, and check in to ensure that priorities and goals remain aligned. They respond quickly to any questions or requests and are always open to feedback or new ideas. Overall, their responsiveness and organization have made collaboration smooth and efficient.What was your primary form of communication with Softtrix Tech Solutions Private Limited?Email or Messaging AppWhat did you find most impressive or unique about this company?What impressed me most was their attention to detail and proactive communication, they don’t just manage campaigns, they continuously look for ways to improve performance and efficiency.Are there any areas for improvement or something Softtrix Tech Solutions Private Limited could have done differently?Overall, the experience has been very positive. If anything, continuing to provide more strategic insights or recommendations alongside performance reports would add even more value as the campaigns scale. --- #### SEO Services for Hospital Bed Rental Co **The Project** - Services: Digital Strategy, Search Engine Optimization - Project size: Less than $10,000 - Project length: July - Dec. 2024 **Project Summary**: Softtrix Tech Solutions Private Limited managed a hospital bed rental company's SEO. The team's goal was to increase brand awareness and improve online visibility, targeting keywords and key locations. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Manager, Hospital Bed Rental Co - Industry: Medical - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Dec 18, 2024 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's efforts, the client saw an increase in website traffic, brand awareness, UX, conversion rates, and credibility. The team delivered the project on time and communicated well through virtual meetings. Their results-oriented approach stood out. ""I think they are already doing very good."" **BACKGROUND** Please describe your company and position.I am the Manager of a medical company Describe what your company does in a single sentence.We provide premium-grade hospital beds and medical equipment for rent and sale, offering reliable solutions to enhance comfort and care across the Greater Toronto Area. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Softtrix Tech Solutions Private Limited to accomplish?Brand Awareness **SOLUTION** How did you find Softtrix Tech Solutions Private Limited?Online SearchClutch SiteWhy did you select Softtrix Tech Solutions Private Limited over others?High ratingsGreat culture fitGood value for costCompany values alignedHow many teammates from Softtrix Tech Solutions Private Limited were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.Our SEO project focused on increasing brand awareness by improving online visibility, targeting key locations like the Greater Toronto Area, and optimizing for keywords  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Increased Website Traffic: Drives more organic visitors to your website by improving search engine rankings.Enhanced Brand Awareness: Boosts visibility, making your brand recognizable to a larger audience.Cost-Effective Marketing: Reduces the need for paid ads by targeting users actively searching for your services.Improved User Experience: Enhances website structure and content, making it easier for visitors to navigate.Higher Conversion Rates: Attracts targeted audiences who are more likely to become customers.Long-Term Results: Delivers sustainable benefits through consistent optimization and ranking improvements.Competitive Edge: Helps you stay ahead of competitors by establishing your brand as an industry leader.Local Market Reach: Optimizes your business for local searches, increasing foot traffic and inquiries.Increased Credibility: Higher rankings build trust and credibility with potential customers.Scalability: Supports business growth by adapting strategies to your evolving needs and goals.Describe their project management. Did they deliver items on time? How did they respond to your needs?Yes project was completed on time and communitcation was goodWhat was your primary form of communication with Softtrix Tech Solutions Private Limited?Virtual MeetingWhat did you find most impressive or unique about this company?Result orientedAre there any areas for improvement or something Softtrix Tech Solutions Private Limited could have done differently?I think they are already doing very good.  --- #### Lead Gen, SEO & PPC for PR Agency **The Project** - Services: Other Digital Marketing, Search Engine Optimization - Project size: Less than $10,000 - Project length: Sep. 2022 - Jan. 2023 **Project Summary**: Softtrix Tech Solutions Private Limited provides SEO and lead generation services for a PR agency. They've built a corrective action plan to improve the client's tags, headlines, descriptions, and keywords. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Business Development Manager, SOAR PR - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Jan 11, 2023 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's efforts, the client has ranked on the first page for several important keywords, and the SEO campaign is still ongoing. The team is also accommodating to the client's requests. Overall, the client is highly satisfied with their support. ""Overall, we are happy with their services."" **BACKGROUND** Please describe your company and your position there. I am the business development manager for our Public Relations agency serving Dubai, Hong Kong and Singapore Markets. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We were looking for an experienced agency to help us improve our lead generation campaigns through use of Google Ads and also SEO for improved page ranking **SOLUTION** How did you select this vendor and what were the deciding factors? We chose this vendor after reaching out on Clutch and having a pleasant first call. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Softtrix were quick to kick-off the task and responded with a prompt plan of action within 48 hours of us sending the enquiry. Extremely professional, they build a key corrective action plan for improving our existing site, tags, headlines, descriptions, character count etc. for complete optimisation. Thorough research was also done by their team on competitor keyword targeting to ensure we were going to rank well and target the most relevant keywords How many people from the vendor's team worked with you, and what were their positions? 2 members from the team worked with us Gurpreet and Ami. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Ranked on page 1 for several important keywords. The SEO work is still ongoing. PPC marketing activities are now fully optimised and working well for lead generation. Describe their project management style, including communication tools and timeliness. Easy to communicate with them, we were in touch regularly on whatsapp. They were frequently available to jump on a call with us and to adapt to our requests What did you find most impressive or unique about this company? Great knowledge about SEO, PPC and the time they take to explain to the client their rational behind why they are doing what they are doing. Helps to build context and understanding behind the activities. Overall, we are happy with their services. Are there any areas for improvement or something they could have done differently? Slightly better attention to grammatical and minor typing errors. --- #### E-Commerce Dev for Clothing Brand **The Project** - Services: E-Commerce Development, Search Engine Optimization, UX/UI Design - Project size: Less than $10,000 - Project length: Jan. 2021 - Sep. 2022 **Project Summary**: Thanks to a recommendation, Softtrix Tech Solutions Private Limited was hired by a clothing brand for e-commerce development services. The team was also responsible for the website's UI/UX design and SEO. **Review Rating**: 4.5 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.0 - Willing to Refer: 5.0 **The Reviewer** Company Owner, BEYOND By Bea - Industry: Retail - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Nov 8, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited turned the client's vision into reality. The user-friendly design of the site and SEO campaigns also met the client's expectations. The team was described as collaborative and highly trustworthy. Overall, the client was extremely pleased with the engagement. ""The team had excellent communication and asked us all the essential questions to help build the perfect website."" **BACKGROUND** Please describe your company and your position there. Our company focuses on establishing a brand for the modern woman. We focus on providing original, handmade and classic designs. We are an Australian brand and we needed assistance with the websites SEO. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Our company collaborated with Softtrix to develop a real-time e-commerce website so that we could expand our business presence online. We needed a real-time website to ease the process for us as well as for our customers. **SOLUTION** How did you select this vendor and what were the deciding factors? We were recommended Softtrix via another small business that got their e-commerce website made by them. The company found their services excellent and SEO-optimized, which is why we found them the perfect choice to develop our website. Furthermore, we knew that Softtrix was perfect for us since all the team members are highly cooperative and have the best reviews from their past customers. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. The project revolved around creating an e-commerce website to help automate our business. The web development team of Softtrix made sure that we gained an engaging website. How many people from the vendor's team worked with you, and what were their positions? A senior full-stack web developer, lead the project. The team included a front-end developer to enhance and improve the visual appearance of the site. The backend developer of the team was outstanding and helped us develop the website of our dreams. There was a UI-UX designer that also helped with the overall design of the website. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Regarding the outcomes, the website designed and hosted by Softtrix was up to our expectations. The website was easy to use, with great designing and excellent SEO optimization. Describe their project management style, including communication tools and timeliness. We felt like the Softtrix team really understood our requirements. The team had excellent communication and asked us all the essential questions to help build the perfect website. All the members of the team were highly cooperating and communicated with us efficiently. What did you find most impressive or unique about this company? Overall, we were extremely satisfied with the company’s services and way of interacting with their clients. Are there any areas for improvement or something they could have done differently? The whole experience was interactive and we found the journey really enjoyable. Softtrix is a highly trustworthy company and we were surely not disappointed with the results. --- #### SEO for Copywriting & Digital Marketing Agency **The Project** - Services: Search Engine Optimization - Project size: $200,000 to $999,999 - Project length: Jan. 2019 - Aug. 2020 **Project Summary**: Softtrix Tech Solutions Private Limited developed a thorough SEO strategy for a copywriting and digital marketing agency. Their services included technical SEO, content SEO, and outreach. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Ashlinc Digital - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 27, 2022 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's work, the client witnessed an increase in their ranking on targeted web pages. Their team was creative, observant, proactive, and professional. ""What's impressive is their level of expertise and the professional way they execute their plans."" **BACKGROUND** Please describe your company and your position there. I'm the CEO and founder of a Copywriting and Digital Marketing service provider with an international client base. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Prior to hiring Softtrix, my business had no domain authority and I desperately need to get found in search engine results to attract clients. **SOLUTION** How did you select this vendor and what were the deciding factors? My main focus was to choose a reliable agency that could to make things work out for us. I searched through dozens of other companies but decided to go with Softtrix because of their good reviews and their impressive portfolio. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. The representative of Softtrix planned a thorough SEO strategy that aligned with my vision, including both technical and content SEO, and outreach. How many people from the vendor's team worked with you, and what were their positions? I have worked with one representative, an SEO, during my contract and she has been outstanding. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Since working with Softtrix, my SEO has improved out of site - I'm now ranking for each targeted page for highly desirable keywords in my niche. Describe their project management style, including communication tools and timeliness. Softtrix has been innovative, intuitive, proactive, and professional throughout our entire relationship. What did you find most impressive or unique about this company? What's impressive is their level of expertise and the professional way they execute their plans. Are there any areas for improvement or something they could have done differently? No. For me, they have delivered everything I have set out to achieve and I am really looking forward to seeing more fantastic results as we continue to work together. --- #### Digital Marketing for Digital Marketing Agency **The Project** - Services: Advertising, Other Digital Marketing - Project size: $50,000 to $199,999 - Project length: Jan. 2021 - July 2022 **Project Summary**: Softtrix Tech Solutions Private Limited created digital marketing strategies for a digital marketing firm. They planned to grow the client's brand by showcasing their relationship with their current customers. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder, Digital Guruz - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 26, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited helped the client see a 50% growth in customers, a 65% increase in brand influence, and a 40% boost in success rate. Their team used the client's budget wisely to ensure their revenue exceeded their spending. They also made the whole process seamless. ""The strategies they used were very systematic and cohesive with our brand image."" **BACKGROUND** Please describe your company and your position there. Our brand focuses on increasing the reachability of other small businesses via social media platforms. I am the head of the marketing team of our company. Our main priority is expanding the impact of a small business that has absolutely no means of reaching the targeted audience or desired customers. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? As a company that expands other brands’ influence, we needed to get clients first which was just not working with our team’s efforts. We needed an advertising expert for increasing our hold on the customers and potential clients as well. We required someone to display our brand image as progressive and collaborative with the use of suitable marketing tactics. **SOLUTION** How did you select this vendor? We reached and hired Softtrix through a classified advertisement that was presented to us while searching for digital marketing and advertising experts. We made sure to mention our motive which was to make our company seem more approachable, innovative and highly creative as well. We chose Softtrix mainly because they seem like the most trustworthy source. Describe the scope of their work in detail. Softtrix provided us with a feasible solution for our main problem which was accumulating customers. We collaboratively planned on growing the brand through our current clients. We imbibed a sense of cohesive work between us and the clients through strategic planning. Our company’s success rate blew up by 40% in the first couple of months due to this method and Softtrix was responsible for all the marketing and advertising. What was the team composition? A ton of managers, designers and experts kept us updated throughout all the processes, which was very helpful since knowing every step was important to our team so we can carry out the same practices in the future as well. Other than that, all the necessary steps were taken by the Softtrix team to ensure that the whole thing works out smoothly. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? Regarding the outcomes, it was extremely convenient for us as the investment going into the process was not even half as much as the revenue we were making at the end of each process. The Softtrix team truly helped us cross a major leap. We noticed a 50% increase in our clients and a 65% increase in our influence as well which was pretty visible in the first few months of the whole process and kept on increasing with time. How effective was the workflow between your team and theirs? The strategies they used were very systematic and cohesive with our brand image. Not only did they provide us with alternatives to countless solutions but made the whole process seem easy. There were no arguments about anything and perhaps that’s why we saw such a huge change in the course of just a few weeks. What did you find most impressive about this company? The way Softtrix managed the money was extraordinary. They made sure to use our invested payment wisely while also ensuring that we get revenue which was definitely more than the investment. Their intricately designed plan worked out perfectly for our company. Is there any area for improvement or anything that could have been done differently? We didn’t face losses or dissatisfaction from clients while working with Softtrix and the outcome was just astonishing. Hence, we have no complaints about the way they manage the money, brand and marketing simultaneously. However, the advertising team of Softtrix could definitely be worked on. We felt like our brand image was perfect but the advertisements hampered our budgets a little bit. The team still managed to pull off wonderful advertisements representing our brand which actually bagged us a plethora of clients. --- #### Mobile Application Development for Global SaaS Company **The Project** - Services: Mobile App Development - Project size: Less than $10,000 - Project length: Jan. - May 2022 **Project Summary**: Softtrix Tech Solutions Private Limited built a custom mobile app for a global SaaS firm. This included implementing features, designing the UI/UX, and handling backend development and maintenance support. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO & Managing Director, Epitome Technologies Ltd - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — May 30, 2022 **Feedback Summary**: Through Softtrix Tech Solutions Private Limited's efforts, the client received a fully functioning application with zero bugs. The team followed Agile methodology to establish an efficient development process. They were also thorough in making sure that each output was according to specifications. ""All deliverables were submitted on time, and the product they developed met our expectations."" **BACKGROUND** Please describe your company and your position there. I’m MD, and CEO of a global conglomerate. We are dealing with logistics and supply chain, with an operation coverage spanning North America, Europe, and the Middle-East, not to forget South-East Asia block. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We had a burning need to work in a custom Mobile App, into our existing work-processes. We needed a professional approach for the project. That support was given by Softtrix **SOLUTION** How did you select this vendor and what were the deciding factors? We had a clear requirement to bump up our operational efficiency with some cutting-edge tools integration. Softtrix, was the vendor we picked because of their high market standing and repute. They tailored a design & development plan that was matching with our idea. Describe the scope of work in detail, including the project steps, key deliverables, and technologies used. Softtrix team of app developers created a tailored package with step-by-step approach. They analysed our operation flow and process, and assessed our client’s pain points. Then designed a prototype that addressed the issues. True to their reputation Softtrix heralded a new era in our organization, through a custom Mobile App services package. Their services features-set included Mobile UI/UX design, back-end development, maintenance and support. How many resources from the vendor's team worked with you, and what were their positions? Each member from the Graphics designer, UI/UX specialist, to the coding technician collaborated in doing their bit. That smoothened management challenges, streamlined workers performance, and effected the bottom line. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? It is developed bug free and working excellent Describe their project management style, including communication tools and timeliness. They are working in an agile methodology. They are using Skype for the communication What did you find most impressive or unique about this company? All deliverables were submitted on time, and the product they developed met our expectations. Are there any areas for improvement or something they could have done differently? will add later --- #### Digital Marketing for IT Services Company **The Project** - Services: Mobile App Development, Other Digital Marketing - Project size: $10,000 to $49,999 - Project length: July 2021 - Feb. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited provided digital marketing services for an IT services company. They conducted inbound lead generation campaigns, and they also helped develop a B2B e-commerce portal.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** DGM Sales, SeQuere Technologies - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — May 20, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited’s work received positive feedback from the client, meeting expectations. Their communicative approach and use of Basecamp resulted in a positive collaboration. Their reliability, professionalism, and dedication were impressive.  ""We found they meant and delivered what they said."" **BACKGROUND** Please describe your company and your position there. We are an IT service providing company specializing in web & Mob development, been in business for over 12 years. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We ourselves are experts in IT, however we lack bit of digital marketing expertise, so we relied on Softtrix for our digital campaigns to open new markets for us. We were basically looking for some agency who can bring us in-bound leads using different digital techniques (paid or free) and i guess these people were upto the mark as the ROI was quite impressive and we added half a dozen new clients in our portfolio over the last few months. So i would highly recommend Softtrix for any of your digital marketing needs. **SOLUTION** How did you select this vendor and what were the deciding factors? We came into contact through a reference as one other company (known to us) used their services before and they recommended them to us. Describe the scope of work in detail, including the project steps, key deliverables, and technologies used. There are quite a few projects that came through these guys but i would mention here only one which is our biggest i.e. a mobile application for a B2B ecommerce portal. This portal has a userbase of approx 1M, so we have to replace their current mobile application and had to add many more features to it. The task was quite challenging but since we have a good exposure in native and hybrid mobile applications so we not only delivered the project successfully but we are now maintaining it as well, plus working on few other things from the same client. How many resources from the vendor's team worked with you, and what were their positions? There were mainly two people involved from vendor's side, their CTO and back end administrator. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Since we have another project from the client and we are maintaining the portal we developed so i guess our work must've been quite good. So we were able to meet client's objective as they wanted a seamless application with tons of new features (with third party APIs) Describe their project management style, including communication tools and timeliness. We used basecamp for the communication plus phone/skype calls. What did you find most impressive or unique about this company? We found they meant and delivered what they said i.e. they dont build a foolish ground just to win a single project but their goal is to win the client for repeated work. Are there any areas for improvement or something they could have done differently? As such i didn't find anything that i was not satisfied with. --- #### PPC for Business Consulting & Services Company **The Project** - Services: Pay Per Click, Search Engine Optimization - Project size: Less than $10,000 - Project length: Feb. - Mar. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited was hired to provide paid advertisement services for a business consulting and services company. The team helped to improve the company's growth and acquire customers. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** AVP Operation, Business Consulting & Services Company - Industry: Other industries - Client size: 201-500 Employees - Review Type: Online Review - Verified **The Review** — Apr 27, 2022 **Feedback Summary**: With Softrux Tech Solutions Private Limited, the client saw a significant improvement in their business growth and revenue. Moreover, their ROI helped them to invest more into marketing. The team professionally executed their project management and provided detailed reports. They were trustworthy. ""They handled projects professionally."" **BACKGROUND** Please describe your company and your position there. I am working as AVP operation in TT Consultants. TT Consultants offers IP related services accross the globe. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We reached out to Softtrix Tech Solutions PVT LTD for white label paid Advertisement services. **SOLUTION** How did you select Softrix Tech Solutions Private Limited and what were the deciding factors? I had shortlisted the 3 companies for this job including Softtrix Tech Solutions and after thorough discussions and review of their output, decided to go with Softtrix Tech Solutions. Was impressed with their work process and business values. Technical skill were unmatched. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Our engagement began with a test project where in we wanted them to perform the work for one of key challenge and they delivered the most cost effective Campaigns on time. Our company was able to see better ROI in the stipulated time span, which was the best thing that could happen. Helped us grow and acquire more clients. How many people from the Softrix Tech Solutions Private Limited team worked with you, and what were their positions? They had assigned us a dedicated Project Manager (KK) & he was the one dealing with us day in and day out. I personally feel he is very skilled & never missed a deadline. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? To be honest, since engaging Softtrix Tech Solutions, our business has grown and our clients are seeing better revenue than past. Moreover better ROI helps them to invest more into marketing which in turns works very good for us. In some cases Clients have seen 100% increase of revenue is a short span of time. Describe their project management style, including communication tools and timeliness. They handled projects professionally. Use of CRMs like Slack and Prompt replies to all emails helped us a lot. Weekly detailed reports on our behalf for the clients made our lives much easier. What did you find most impressive or unique about this company? Sincerity and honesty. Technical know about of what they do is un matched. And of course, pricings are affordable. Are there any areas for improvement or something they could have done differently? So far so good. Working good for everyone. --- #### Digital Marketing for Advertising Services Company **The Project** - Services: Other Digital Marketing - Project size: $200,000 to $999,999 - Project length: Feb. 2021 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited has provided digital marketing services for an advertising services company. The team is delivering machine learning software to gain Facebook audiences. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Co-Founder, Instigo - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Apr 20, 2022 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's engagement, the client has generated 1000 audiences based on 200 topics. The team has exhibited a seamless workflow to ensure the project's success. They've been helpful and diligent throughout the partnership. ""They've worked hard to help me in the project."" **BACKGROUND** Please describe your company and your position there. I'm the Co-founder of Instigo, a machine-learning audience generator for Facebook advertising **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Abhilesh is a top Facebook expert, working. with me for over a year as project consultant, now helping me create Facebook audiences and train our Machine Learning softare **SOLUTION** How did you select Softtrix Tech Solutions Private Limited and what were the deciding factors? I reached out to him on Upwork in 2021 Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used. In this process, we are creating multiple audiences with different ratios and breakdowns between interest, demographics, and behaviour as well as multiple breakdowns (narrowing down one, two, three, four levels) in order to create good viable quality audiences for Insticore to learn. Seeing as how the marketing activities currently are still limited, I would love for you to help me in generating and teaching Insticore on how to create audiences (as well as tag them with as many descriptions and labels as possible for better understanding and description of the audiences). He is helping me to generate 1000 audiences based on 200 topics (the audience creation is super fast and will enable you to save an audience easily, and after you modify an audience and make it more focused on demographics/add another narrowing down/ or add “exclude” you will be able to save it on the spot) How many resources from the Softtrix Tech Solutions Private Limited team worked with you, and what were their positions? These days we are launching instigo audiences internally, testing and teaching their machine learning algorithm on how in the Facebook audiences are structured in order for it to create and generate audiences autonomously down the road. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? He is helping me to generate 1000 audiences based on 200 topics How effective was the workflow between your team and theirs? Very effective! What did you find most impressive or unique about this company? Upwork in 2021. They've worked hard to help me in the project. Are there any areas for improvement or something they could have done differently? Like in every project it takes time to gain mumentum --- #### SEO & PPC for Design & Marketing Company **The Project** - Services: Pay Per Click, Search Engine Optimization - Project size: Less than $10,000 - Project length: Jan. 2022 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited handles SEO and PPC for a design and marketing company. They also run advertisements on Google, Facebook, Amazon, and LinkedIn. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Design & Marketing Company - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Apr 19, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited submit weekly reports that include KPI data and clients' movement comparison with previous weeks. They are a punctual team that maintains an efficient communication flow.  ""Their know-how of the domain and smooth communication are impressive."" **BACKGROUND** Please describe your company and your position there. My company offers Web Design and Development solutions. I am the owner of the company **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We used to get requests for Digital Marketing services which we didn’t offer in-house. We needed a company to assist with such assignments and help us support our clients **SOLUTION** How did you select this vendor and what were the deciding factors? We found Softtrix on the internet along with several other providers. We gave a few pilot projects to multiple vendors and eventually chose Softtrix as our main provider due the quality of results and cost effectiveness. Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used. Softtrix worked with us as a white label provider for assignments related to Pay Per Click services and a few Search Engine Optimization projects. These included Google Ads, Facebook Ads, Amazon Ads as well as LinkedIn Ads. We shared the details about what the client desires and they came back to us with a project plan and expected results. ​ How many resources from the vendor's team worked with you, and what were their positions? We worked with 2 individuals. One from the Pay Per Click team and the other from the SEO team. Both of them were Project Managers who led teams to deliver the work. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Our clients were mainly small and medium businesses who were interested in getting leads and sales. The weekly reports included the KPI data and their movement comparison with previous weeks. How effective was the workflow between your team and theirs? They work on a monthly plan where we discussed and set goals for a month and reviewed the results each week. Communication was done via Slack and Skype. Punctuality was one of the key factors for us to continue to use Softtrix. What did you find most impressive or unique about this company? Their know-how of the domain and smooth communication are impressive. Are there any areas for improvement or something they could have done differently? No --- #### PPC Advertising Services for Cricket Equipment Manufacturer **The Project** - Services: Pay Per Click - Project size: Less than $10,000 - Project length: Apr. - Dec. 2021 **Project Summary**: Softtrix Tech Solutions Private Limited provided PPC advertising services to a cricket equipment manufacturer. They helped the client implement Facebook and Google Ads campaigns to generate more sales. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Co-Founder, Delta Cricket - Industry: Manufacturing - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Apr 18, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited's PPC advertising campaigns helped the client receive 100 orders monthly from their website. The client loved their team's process, communication, and ability to manage everything efficiently. They also had years of experience and strong industry knowledge.  ""We didn't have to get too much involved with instructions or scrutiny."" **BACKGROUND** Please describe your company and your position there. I am one of the directors at Delta Cricket. We deal in Cricket equipment manufacturing and distribution. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We launched our brand in 2021 and were looking to generate sales through our website. The industry is very competitive and we needed more eyeballs on our website. **SOLUTION** How did you select this vendor and what were the deciding factors? We looked up on Google for companies and found quite a handful. We finally gave the contract to Softtrix due to their past work experience and affordable pricing. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. The work included running paid ads on Google and Facebook. Though we had setup some campaigns on our own but needed more professional approach. They took details of our goals and created several new campaigns to get things going. We started seeing sales from the 2nd week and it really worked out very well for us. How many people from the vendor's team worked with you, and what were their positions? We had a single point of contact in the Client Servicing team. He took care of all our queries and project progress **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Our goal was to get 100 orders each month from our website. We managed to easily meet that number every month. They offered us to take this number higher but we were not in a position to deliver that much. We loved the seamless process and communication. Describe their project management style, including communication tools and timeliness. We didn't have to get too much involved with instructions or scrutiny. We received weekly reports via email and got on a call once in two weeks. Everything was being managed so swiftly. What did you find most impressive or unique about this company? Very strong technically and years of experience across industries. All of this at very competitive pricing. Couldn't really find any other vendor to match all of it. Are there any areas for improvement or something they could have done differently? I don't think so. Perhaps they can charge more for the kind of results they offer. --- #### SEO Services for Automotive Company **The Project** - Services: Search Engine Optimization - Project size: Confidential - Project length: Jan. - May 2025 **Project Summary**: Softtrix Tech Solutions Private Limited provided SEO services for an apparel company. The goal was to increase the client's organic traffic and conversions. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** SEO Expert, SS Enterprices - Industry: Automotive - Client size: 51-200 Employees - Review Type: Online Review **The Review** — Jul 4, 2025 **Feedback Summary**: Softtrix Tech Solutions Private Limited successfully helped the client drive more sales. The team did a great job of meeting the client's needs in a timely manner. Moreover, Softtrix Tech Solutions Private Limited impressed the client with their quick responses and timely deliverables. ""I got favorable results."" **BACKGROUND** Please describe your company and position.I am the SEO expert of SS EnterpricesDescribe what your company does in a single sentence.Great company... **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Softtrix Tech Solutions Private Limited to accomplish?LeadsConversions **SOLUTION** How did you find Softtrix Tech Solutions Private Limited?Online SearchOtherWhy did you select Softtrix Tech Solutions Private Limited over others?High ratingsHow many teammates from Softtrix Tech Solutions Private Limited were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.I was struggling with traffic and leads and my main goal was to increase organic traffic **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?I got favorable results and my sales boostedDescribe their project management. Did they deliver items on time? How did they respond to your needs?PromptlyWhat was your primary form of communication with Softtrix Tech Solutions Private Limited?Email or Messaging AppWhat did you find most impressive or unique about this company?Promt response and timely deliverablesAre there any areas for improvement or something Softtrix Tech Solutions Private Limited could have done differently?No --- #### PPC Services for Construciton Company **The Project** - Services: Pay Per Click - Project size: Less than $10,000 - Project length: Feb. 2025 - Ongoing **Project Summary**: A construction company has hired Softtrix Tech Solutions Private Limited to manage their PPC efforts and Google Ads account. The team has created the account and now implements, manages, and optimizes it. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Manager, Van Matre Construction - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Jun 16, 2025 **Feedback Summary**: The client has seen much better results from their Google Ads account thanks to Softtrix Tech Solutions Private Limited's work. The team is very responsive, smart, trustworthy, and motivated. They take the initiative and manage the project well. The client also appreciates their communication style. ""They are self-starters."" **BACKGROUND** Please describe your company and position.I am the Manager of Van Matre ConstructionDescribe what your company does in a single sentence.Structural/foundation repair, drainage solutions, limited access pile drilling **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Softtrix Tech Solutions Private Limited to accomplish?Create, implement, and manage Google PPC/Adwords account **SOLUTION** How did you find Softtrix Tech Solutions Private Limited?Online SearchWhy did you select Softtrix Tech Solutions Private Limited over others?High ratingsHow many teammates from Softtrix Tech Solutions Private Limited were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.Manage/optimized and still optimizes my adwords account **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Much better results from the adwords account than my previous managerDescribe their project management. Did they deliver items on time? How did they respond to your needs?Very responsive, smart, Rahul knows what he is doing.  He's a straight shooter, easy to communicate with, trustworthy with my credit card!, really motivated.  What was your primary form of communication with Softtrix Tech Solutions Private Limited?Virtual MeetingWhat did you find most impressive or unique about this company?They are self-starters: he takes the bull by the horns and manages the projectAre there any areas for improvement or something Softtrix Tech Solutions Private Limited could have done differently?I know nothing aboutn how the sausage is made, but it is made well! --- #### SEO for Retail Co **The Project** - Services: Search Engine Optimization - Project size: Less than $10,000 - Project length: Feb. - Apr. 2025 **Project Summary**: Softtrix Tech Solutions Private Limited provided SEO services for a retail company. The team was responsible for on-page and off-page SEO. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 4.5 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, CWA - Industry: Retail - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Apr 30, 2025 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's efforts, the client saw improvements in their on-page and off-page SEO. Moreover, the team delivered work on time and within budget and managed the project well. Overall, the team's excellent communication impressed the client. ""Their great communication was impressive."" **BACKGROUND** Please describe your company and position.I am the Director of CWADescribe what your company does in a single sentence.Sports retail and ecommerce **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Softtrix Tech Solutions Private Limited to accomplish?On and Offpage SEO **SOLUTION** How did you find Softtrix Tech Solutions Private Limited?Online SearchWhy did you select Softtrix Tech Solutions Private Limited over others?High ratingsGood value for costHow many teammates from Softtrix Tech Solutions Private Limited were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.Off and on page SEO services **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Delivery of improvements to on page and off page SEO effortsDescribe their project management. Did they deliver items on time? How did they respond to your needs?Did deliver on time and to budgetWhat was your primary form of communication with Softtrix Tech Solutions Private Limited?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their great communication was impressive. They also delivered on time. Are there any areas for improvement or something Softtrix Tech Solutions Private Limited could have done differently?Nil --- #### PPC & Social Media Marketing for Fashion Design Company **The Project** - Services: Pay Per Click, Social Media Marketing - Project size: Less than $10,000 - Project length: Mar. 2025 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited manages the social media marketing efforts of a fashion design company. The team is responsible for promoting the client's products on social media via paid ads. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** Founder, Fashion Design Company - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Mar 19, 2025 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's efforts, the client has seen an increase in direct sales. The team takes the initiative and makes suggestions to improve the project's performance. The team delivers work on time and offers excellent follow-up, providing weekly reports on sales. ""They take initiative and make suggestions to better improve performance."" **BACKGROUND** Please describe your company and position.I am the Founder of a fashion design company.Describe what your company does in a single sentence.Fashion design  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Softtrix Tech Solutions Private Limited to accomplish?Manage our social media ads **SOLUTION** How did you find Softtrix Tech Solutions Private Limited?Online SearchWhy did you select Softtrix Tech Solutions Private Limited over others?High ratingsPricing fit our budgetHow many teammates from Softtrix Tech Solutions Private Limited were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.We asked for help in promoting our products on social media via paid ads **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Direct sales increaseweekly reports of sales Describe their project management. Did they deliver items on time? How did they respond to your needs?Delivery was on timeFollow up from their side for updates was excellentWhat was your primary form of communication with Softtrix Tech Solutions Private Limited?Email or Messaging AppWhat did you find most impressive or unique about this company?They take initiative and make suggestions to better improve performance Are there any areas for improvement or something Softtrix Tech Solutions Private Limited could have done differently?No --- #### Web Design & SEO for Digital Marketing Agency **The Project** - Services: Search Engine Optimization, Web Development - Project size: Less than $10,000 - Project length: Apr. - May 2024 **Project Summary**: Softtrix Tech Solutions Private Limited developed and designed a website for a digital marketing agency. Additionally, the team managed the site's content, making sure its SEO-friendly. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Owner, Digital Marketing Agency - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — May 30, 2024 **Feedback Summary**: The client was pleased with the outcome of the collaboration: an efficient and well-designed site with great content. The team managed the project well — they never missed a deadline and always attended to queries and concerns promptly. Their professionalism and communication skills stood out. ""They delivered quality work in a timely manner."" **BACKGROUND** Please describe your company and position.I am the owner of an advertising & marketing company Describe what your company does in a single sentence.Digital Marketing **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Softtrix Tech Solutions Private Limited to accomplish?Website DesignSEO **SOLUTION** How did you find Softtrix Tech Solutions Private Limited?Online SearchClutch SiteWhy did you select Softtrix Tech Solutions Private Limited over others?High ratingsPricing fit our budgetCompany values alignedHow many teammates from Softtrix Tech Solutions Private Limited were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We worked closely with Softtrix in order to design and develop a new website that specializes in Digital Marketing Services:Web DesignSEOSMOPPCBrandingVideography.The company was very professional and thorough. They gave the right advise, and they delivered quality work in a timely manner.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We got a fast loading website, great content and design as well. Describe their project management. Did they deliver items on time? How did they respond to your needs?Delivery on time, and the team has always responded to any question. What was your primary form of communication with Softtrix Tech Solutions Private Limited?Virtual MeetingWhat did you find most impressive or unique about this company?Professionalism, good communication, prices, and advice. Are there any areas for improvement or something Softtrix Tech Solutions Private Limited could have done differently?Not that I think of --- #### Digital Mktg, SEO & Video Prod for Digital Raffle Platform **The Project** - Services: Other Digital Marketing, Search Engine Optimization, Video Production - Project size: Less than $10,000 - Project length: Nov. 2022 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited provides digital marketing, SEO, and web development services for a digital raffle platform. They’ve produced a Google Ads campaign and videos for YouTube and TikTok. **Review Rating**: 5.0 - Quality: 4.0 - Schedule: 4.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder, Digital Raffle Platform - Industry: Gambling - Client size: 1-10 Employees - Review Type: Phone Interview **The Review** — Feb 2, 2023 **Feedback Summary**: The videos Softtrix Tech Solutions Private Limited has created have resulted in a 70% increase in clicks and views on the client’s accounts. The team is prompt and helpful and provides valuable campaign recommendations. Moreover, they’re reliable, responsive, communicative, and budget-conscious. "“Softtrix’s main strength is their reliability — they deliver what we ask of them.”" **BACKGROUND** Introduce your business and what you do there. I’m the founder of a digital raffle platform.  **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with Softtrix Tech Solutions Private Limited? We needed to market our website properly and find clients. I needed help with digital marketing services, so I asked Softtrix to help me market my business online. **SOLUTION** What was the scope of their involvement? Softtrix provides us with SEO and digital marketing services. They’ve created a Google Ads campaign and run it in the US, Canada, and the UK. The team has also created an animated 22-second YouTube video and an animated 40-second TikTok Video; they’ve handled the entire production, including music and editing. Additionally, the team has generated website content for us. Initially, my internal web developer and I created the website ourselves. Softtrix has updated the site to match SEO requirements to make it more searchable.  What is the team composition? Two teammates from Softtrix work on our project, including Gurpreet (CEO). How did you come to work with Softtrix Tech Solutions Private Limited? We found them through a referral. I saw Softtrix’s Upwork profile and decided to approach them. How much have you invested in them? We’ve spent $300 with Softtrix.  What is the status of this engagement? We started working with them in November 2022, and the engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement? We’ve seen a 70% increase in views and clicks on our accounts thanks to the videos Softtrix produced. As for the website, we don’t have metrics yet because it’s early in the process. However, we’re already seeing progress, and we hope the SEO efforts and Google Ads campaign will improve the site’s performance.  Softtrix is very prompt and helpful. They’ve understood the nature of our business since early in the engagement and now give me advice on which campaigns to stop or pause. Moreover, they’re reasonably priced. Overall, the quality of their work is good, and I’m happy with Softtrix’s services.  How did Softtrix Tech Solutions Private Limited perform from a project management standpoint? They communicate well and are very responsive; I get answers from them quickly. Softtrix is also money-conscious and has stuck to my budget.  What did you find most impressive about them? Softtrix’s main strength is their reliability — they deliver what we ask of them. Are there any areas they could improve? They could be more proactive in coming up with new and innovative ideas for content, such as a new YouTube video. --- #### SEO for Digital Media Company **The Project** - Services: Search Engine Optimization - Project size: Less than $10,000 - Project length: May - Aug. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited handled SEO for a digital media company. After learning the client's goals, they helped with link-building efforts. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Chief Product Officer, Digital Media Company - Industry: Media - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jan 10, 2023 **Feedback Summary**: With Softtrix Tech Solutions Private Limited, the client saw several do-follow links to their properties coming from sites with impressive traffic. They demonstrated smooth communication and expertise in link building. In the end, the project was completed on time and with high quality. ""It was good to work with them!"" **BACKGROUND** Please describe your company and your position there. Digital media company, Chief Product Officer **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? SEO **SOLUTION** How did you select this vendor and what were the deciding factors? Put a project out to bid. They bid with a compelling price-to-value for SEO services. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Helping with link building efforts. How many people from the vendor's team worked with you, and what were their positions? 2 - SEO analysts **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? We were able to validate that the link building efforts of this team resulted in a certain number of do-follow links to our properties from sites with desired levels of traffic, authority, etc. Describe their project management style, including communication tools and timeliness. The service provider demonstrated terrific communication throughout, and completed our project in the way we asked.  Rock-solid all-around! What did you find most impressive or unique about this company? It was good to work with them! Are there any areas for improvement or something they could have done differently? None. --- #### Web Design for Bakery **The Project** - Services: Web Design - Project size: Less than $10,000 - Project length: Sep. 2022 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited designed a website for a bakery. They have set expectations, planned the website's design, and managed the process. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Chief Executive of Design, Barnett's Bakery - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Jan 3, 2023 **Feedback Summary**: Softtrix Tech Solutions Private Limited provided high-quality service promptly. They communicated clearly and frankly, ensuring an effective workflow. They were fast to deliver and very skilled, exceeding the client's expectations. Their work ethic and helpfulness were hallmarks of their work. ""Forming strategies was not our team’s best skill, and working with Softtrix helped us improve in every way possible."" **BACKGROUND** Please describe your company and your position there. When it comes to our company, our main goal is to provide aesthetically pleasing websites for small businesses that have no reachability. Not only do we strive to make the websites in beautiful design but also make them portray the crux of the business. I’m the chief executive of our design team and I have a big role to play when it comes to the whole process. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? The main issue we were facing while designing was the lack of management and planning. We needed someone to guide us throughout the way in a professional manner so we could implement those methods in the future. Hiring Softtrix was a decision we all collectively took since they seemed like a reliable source for our needs and requirements. **SOLUTION** How did you select this vendor and what were the deciding factors? Selecting Sofftrix was not a difficult task for us because their reviews spoke for themselves. We were looking for web designing experts when we stumbled upon them and we immediately decided to go with them. We had hoped for professional guidance, a proper work ethic and sincerity regarding our field of work. Describe the project in detail and walk through the stages of the project. Our project aimed at getting to know more about web designing so we could provide our customers with top-notch websites at a faster rate with much more efficiency. Regarding their service package, it was everything we had hoped for. From expert skills to management strategies, everything was covered within the time period of a year, which made the whole procedure a lot more convenient for us. How many resources from the vendor's team worked with you, and what were their positions? A whole team of professionals and experts in web designing came forward to help us out after a conference. We held a formal meeting with the chief executive of the designing team at Softtrix and we were delighted with the outcome of that meeting. Strategies and ideas were discussed frequently with practical solutions as well. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? A whole team of professionals and experts in web designing came forward to help us out after a conference. We held a formal meeting with the chief executive of the designing team at Softtrix and we were delighted with the outcome of that meeting. Strategies and ideas were discussed frequently with practical solutions as well. How effective was the workflow between your team and theirs? The Softtrix team managed to stay extremely professional during the entire process and they were very patient with us too. The way they explained things to us and helped us achieve more than our limits was reassuring. We got unexpected results out of their planned strategies and we couldn’t be more grateful. What did you find most impressive or unique about this company? The way they made unbeatable strategies in a short amount of time was absolutely astounding to us. Forming strategies was not our team’s best skill, and working with Softtrix helped us improve in every way possible. Not only we learned a number of useful skills regarding web designing but we developed a better work ethic as well. Are there any areas for improvement or something they could have done differently? For the most part, Softtrix did an impressive job and we’re eternally thankful for that. However, we did face some issues while calculating the budget with them. We felt like there was room for improvement in the budget planning since it was a little difficult for us to bounce back on our numbers for the first few months because of the excessive expenditure. --- #### SEO & Website Management for Resort **The Project** - Services: Search Engine Optimization - Project size: Less than $10,000 - Project length: Jan. 2018 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited provides SEO services for a resort. The team runs SEO campaigns and manages the client's website, including online ads. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Owner, Resort - Industry: Hospitality & leisure - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Nov 17, 2022 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's efforts, the client has increased their occupancy rate by 30%–40%. The team leverages their knowledge and technical expertise to ensure quality results on time. Moreover, they respond quickly and are always willing to lend a helping hand. ""They have a very knowledgeable and proactive team."" **BACKGROUND** Please describe your company and your position there. I am the owner of a resort in India. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We wanted to expend our online reach to the maximum people, and we wanted the state's people to feel our presence. We have been associated with Softtrix since a very long time. They take care of our SEO and website as well. **SOLUTION** How did you select this vendor and what were the deciding factors? Their services has been tried and tested over a long period of time, and they have always delivered their best. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Website development, SEO and online advertisement everything is taken care by the same company. This has helped me a lot and have saved my time and money. The coordination between their different departments is amazing, it has increased the efficiency of my business to a great extent. How many people from the vendor's team worked with you, and what were their positions? They have assigned a project manager which is coordinating with their different departments, we have no hassle at all. We just have to explain to the project manager what we want and it is done effectively. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Our resorts occupancy has grown at least 30 to 40 percent ever since we have started SEO from Softtrix. Describe their project management style, including communication tools and timeliness. We generally speak on email and on phone as well, and the response time is very quick, they are always happy to help. They always meet the project timeline. What did you find most impressive or unique about this company? They have a very knowledgeable and proactive team, which is always ready to help. Are there any areas for improvement or something they could have done differently? With my project there has been no issue at all, but yes there is always a scope of improvement, which they could tackle by themselves. --- #### SEO Services for SaaS Platform **The Project** - Services: Content Marketing, Other Digital Marketing, Search Engine Optimization - Project size: Less than $10,000 - Project length: Jan. 2021 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited was tasked with improving a SaaS platform's SEO rankings. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Co-Founder & CEO, Boilerplate - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Nov 16, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited appeared on the first page of search engine search results. They provided weekly reports and used Slack to communicate. ""We appear on the first page of Google for our most important terms."" **BACKGROUND** Please describe your company and your position there. SaaS platform for managing documentation requests **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Showing up on Google when people searched for our company or needed a specific solution we could provide **SOLUTION** How did you select this vendor and what were the deciding factors? Found on upwork Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Improve our SEO rankings How many people from the vendor's team worked with you, and what were their positions? One, analyst(?) **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? We appear on the first page of Google for our most important terms. Describe their project management style, including communication tools and timeliness. Weekly updates reports; slack messages to communictae What did you find most impressive or unique about this company? We are ranked on first google page Are there any areas for improvement or something they could have done differently? No --- #### PPC Strategy for Lifestyle & Fashion Company **The Project** - Services: Digital Strategy, Other Digital Marketing, Pay Per Click - Project size: $10,000 to $49,999 - Project length: Jan. 2021 - Aug. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited was tasked with increasing a lifestyle and fashion company's monthly subscription rate with PPC campaigns.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Marketing Head, Lifestyle & Fashion Company - Industry: Business services - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Nov 4, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited successfully increased the client's sales by up to 65% yearly. They had an intelligent team that were able to retarget the client's magazine ads. They expanded beyond brand keywords.  ""The team expanded beyond brand keywords into centre of the traffic funnel focused on magazine subscriptions."" **BACKGROUND** Please describe your company and your position there. We are a US-based monthly magazine that revolves around lifestyle and fashion. With mostly women as our target audience, we have been in circulation for over 5 years. The magazine features original articles and content on women’s clothing, lifestyle, fashion, and much more. We are published every month, and charge a cost of $5 for each magazine. I am the marketing head of the company. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Our main objective was to increase subscriptions for our magazine via PPC advertising. We needed an agency that could help increase our revenue by making strategies that would help improve the overall subscription rate for each month. Not only did we want to increase monthly subscriptions, but we also wanted to increase our order production, while also getting most orders paid for upfront. **SOLUTION** How did you select this vendor and what were the deciding factors? We have a lot of contacts within the industry. Therefore, we used insider industry sources that helped us reach Softtrix. The marvelous reviews by other clients left us with no choice but to hire them for the project. We asked a lot of companies who have previously worked with Softtrix and we received nothing but positive reviews. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. The concept behind the whole project was to increase the monthly subscription rate of the customers. In the past few years, due to digitalization, the print industry in itself has faced a huge decline in subscriptions and overall consumer rate. Total sales for all audited consumer magazines, which make up about 65% of all the newsstand sales, fell to 169 million in the third quarter of 2017, which means a decline of about 12 million units from 2016. The Softtrix team worked for us and their package included developing PPC-optimized strategies to help increase sales. How many people from the vendor's team worked with you, and what were their positions? Without a doubt, we were extremely overwhelmed by the whole team that worked with us throughout the journey. To start, the team was led by a PPC campaign executive. Further, we also had a dedicated team of graphic designers, who helped us improve the overall user interface of our magazine. Lastly, we also had e-mail marketing experts under the team to help us grow better. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? The results that we got from the project were indeed remarkable. Since we partnered with Softtrix, we noticed greater sales in the first half of 2021. They grew our audience to focus on a broader age range, income levels and gender. Although we had previously limited our target audience to millennial women, we were able to test the waters to expand upon that audience. As a result of the team’s PPC efforts, the subscription rates have increased up to 65% YoY. Moreover, the paid subscriptions increased by 30% YoY as well. Describe their project management style, including communication tools and timeliness. The entire team managed time and communication extremely well. The team expanded beyond brand keywords into centre of the traffic funnel focused on magazine subscriptions. When they took over our account, the only subscriptions were coming from the title of our magazine. Business management subscriptions and targeting magazine subscriptions allowed us to expand our subscription base. What did you find most impressive or unique about this company? Softtrix has some of the most intelligent people on its team. This is what makes them different from other agencies that provide that fall under the same umbrella. The people on the team were so smart that they were able to use a targeted audience such as avid and keen readers to put our brand in front of the user more often. They were also able to retarget our previous website customers with magazine ads as well. Are there any areas for improvement or something they could have done differently? Overall, we were highly impressed by the end results. The Softtrix team did something highly laudable and we felt like the budget we spent on the project was totally worth it. Although the company met up to all our expectations, we feel that more could be done in advertising via free online newsletters. This could come up as a great marketing strategy that could be maximized to its full potential by the Softtrix team. Nevertheless, in the end, we are highly appreciative of each team member. --- #### Digital Marketing for Engineering Company **The Project** - Services: Other Digital Marketing - Project size: $10,000 to $49,999 - Project length: Nov. 2021 - Sep. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited handled an engineering company's digital marketing initiatives. They were also tasked with providing web design and development support. **Review Rating**: 4.5 - Quality: 4.5 - Schedule: 4.5 - Cost: 4.5 - Willing to Refer: 4.5 **The Reviewer** Technical Sales Engineer, Engineering Company - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Nov 4, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited's work drove a significant increase in the client's sales, site traffic, and daily users on their mobile app. The team was highly personable, supportive, and responsive throughout. They impressed with their dedication to helping the client achieve their goals. ""The team was highly dedicated to helping us achieve our goals."" **BACKGROUND** Please describe your company and your position there. I work for a service-based company in California. We offer our customers a broad range of services. We specialize in strategy and consultant management and are consistently ranked as one of the top service providers in California. I am the sales manager and chief marketing officer of the business. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We were looking to increase our account-based marketing initiatives and therefore turned to Softtrix, and requested them to support in new growth channels. Our team is comparatively inexperienced with digital marketing and needed a team to come in and provide insight into better ways to progress and grow. Further, we noticed a decreased sales in the last 6 months. For this reason, we thought that it would be the right time to invest in digital marketing services. **SOLUTION** How did you select this vendor and what were the deciding factors? We had good relations with Softtrix for a few years. We have previously contacted them for various services such as Web Development, Designing, SEO optimization and PPC advertising. Therefore, we were sure from the beginning that we had to hire Softtrix for the project. We have been extremely satisfied with their services and were sure that they would not disappoint us. Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used. The project’s objective was to increase the revenue of the company which has been rusted in the past few years. We were facing some website designing and development issues. Therefore, we were looking for the best agency that could solve our problem and fix the web development issues. We also took digital marketing services to promote our online business and during the course of the project, we found deep knowledge of marketing strategies. How many resources from the vendor's team worked with you, and what were their positions? Needless to say, the entire team of the agency that was provided to communicate with us during the project was extremely smart. We had gotten some of the most intelligent people on the team to guide us through the journey. The team is comprised of the best UI-UX designers to help improve our website. Further, we were also provided with some of the most remarkable backend developers to fix the website on the server side. We also had several digital channel specialists, and the marketing team was led by the digital marketing director. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? In just a matter of a few months, Softtrix was able to increase our sales that come through online platforms, including our business website. Furthermore, we were also able to increase up to thrice the amount of our website traffic and daily users on the mobile application. Undoubtedly, our leads and sales also increased exponentially and we are highly impressed by the whole Softtrix team since they were able to achieve this in the limited time frame that we could offer. How effective was the workflow between your team and theirs? Our organization had a fantastic time working with Softtrix. The entire team was polite, friendly, and communicated with us in the most efficient way possible. The whole process was extremely swift, and time was managed excellently too. Moreover, the digital marketing team was outstanding and provided a custom business development plan for the website including strategies that helped optimize our online presence. What did you find most impressive or unique about this company? The team was highly dedicated to helping us achieve our goals. We are highly grateful to the agency for providing us with some of the best teams of developers and digital marketing strategists. They kept our requirements in their mind and came up with a plan that worked for us perfectly. All the members were extremely coordinative and helpful. Are there any areas for improvement or something they could have done differently? In particular, we did not find any issues with the company. Everything was handled really well and we could not have asked for a better agency for the project. We are extremely happy with our sales at the end of the project and we achieved whatever we were planning to achieve by the second quarter of the year. The journey was excellent and we are looking forward to partnering with Softtrix in the future as well. --- #### Digital Marketing & Web Dev for Business Services Provider **The Project** - Services: Other Digital Marketing - Project size: $10,000 to $49,999 - Project length: Jan. 2019 - May 2022 **Project Summary**: Softtrix Tech Solutions Private Limited provided digital marketing and website development support for a business services provider.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Digital Marketing Manager, Business Services Provider - Industry: Business services - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Aug 18, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited delivered positive results, which attested to their expertise in this field. The team excellently managed the communication and workflow. What stood out the most was their reasonable service fee and reliable delivery time. ""I'm impressed with their quick turnaround and great customer support."" **BACKGROUND** Please describe your company and your position there. Manager - Digital Marketing **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Digital Marketing & Web Development **SOLUTION** How did you select this vendor and what were the deciding factors? I'm impressed with their quick turnaround and great customer support. Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used. Digital Marketing & Web Development How many resources from the vendor's team worked with you, and what were their positions? 10 resources **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? These guys are great. Got good digital marketing results for my clients. How effective was the workflow between your team and theirs? Great What did you find most impressive or unique about this company? Their pricing and on time deliverables Are there any areas for improvement or something they could have done differently? All good so far. --- #### SEO Services for Digital Agency **The Project** - Services: Content Marketing, Other Digital Marketing, Search Engine Optimization - Project size: Less than $10,000 - Project length: Jan. - June 2021 **Project Summary**: Softtrix Tech Solutions Private Limited provided SEO services for a digital agency, targeting keywords and preparing a campaign for organic traffic.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Digital Director, Digital Perth - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Aug 12, 2022 **Feedback Summary**: Softtrix Tech Solutions Private's campaign increased the client's traffic by 60%. They showed their vast experience with knowledge, timeliness, and effective communication. Although they could improve their reporting structure, their project was overall successful.   ""They have a massive experience and they know their stuff very well."" **BACKGROUND** Please describe your company and your position there. Digital Director, Digital Perth Agency **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? To optimise the organic traffic and achieve better leads. **SOLUTION** How did you select this vendor and what were the deciding factors? We interviewed few companies and hired Softrix after they matched our expectations. Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used. Firstly we went for the pre analysis and choose the right keywords for the campaign. Second step was to create an organic strategy to bring the desired traffic to the website. The strategy was divided into few phases and they used different traffic tools to analyse right keywords and setup the whole campaign. How many resources from the vendor's team worked with you, and what were their positions? 3 resources worked on our project. One is the senior search advisor leading a team of two SEO experts. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? The campaign was successful and increased the traffic to the website by 60 percent withingl the first 3 months. How effective was the workflow between your team and theirs? We had several offline and online meetings to keep us updated about the progress of the project and taking our feedback for each phase of the project.t What did you find most impressive or unique about this company? They have a massive experience and they know their stuff very well. They completed the deliverables as scheduled and never went passed the deadlines. The communication was excellent Are there any areas for improvement or something they could have done differently? They can improve the reporting line structure but it hasnt affected the overall quality of the work. --- #### PPC Services for Skin & Beauty Company **The Project** - Services: Digital Strategy, Other Digital Marketing, Search Engine Optimization - Project size: $10,000 to $49,999 - Project length: May 2020 - Jan. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited delivered a comprehensive digital marketing package to promote a skin and beauty company's new skincare line in the market.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Skin & Beauty Company - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review **The Review** — Jun 25, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited’s strategic planning secured a permanent feature in a prominent fashion magazine. Their team also added SEO value with a spike in sales in the brand. Their team of highly-skilled PR professionals is skilled in data-driven analysis. ""Their project coordination skills included a knack to communicate with top media people and influencers."" **BACKGROUND** Please describe your company and your position there. We work within the skin and beauty care segment of the industry aiming to become a global beauty brand to make a women’s inner radiance to shine. I am CEO of the company having an added responsibility to build brand on a global stage. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Softtrix was hired to help our company set out on a mission to create a skincare line that broke down the category barriers of skin types.Not only making skincare more approachable but also accessible. **SOLUTION** How did you select this vendor and what were the deciding factors? We hired Softtrix by conducting a check on their market repute, wideness of services portfolio and the successes they had achieved in the past. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Softtrix started off by identifying the loopholes like we were unable to fulfill media sample requests. Seizing this as a storytelling opportunity to effectively drive media strategy, Softtrix, made a fast pivot to sharing this news with target publications, who have an innate interest in consumer products that are in high demand with online consumers.The main service that Softtrix digital marketing package included, PR and Outreach. How many people from the vendor's team worked with you, and what were their positions? A full dedicated, PR beauty team of Softtrix was delegated the tasks of running our PR campaign for brand recognition and visibility. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Softtrix laid out a full PR strategy that involved securing a permanent feature in a prominent fashion magazine, and withsubsequent syndication across four national news sites, our brand’s sales immediately spiked. The continuingsyndicationwas done for added SEO value, so triggering another wave of spike in sales for our brand. Describe their project management style, including communication tools and timeliness. The PR team was effective in leveraging the power of permanent feature on magazines like Real Simple, and InStyle. Their project coordination skills included a knack to communicate with top media people and influencers. What did you find most impressive or unique about this company? The point which is different in the work style of Softtrix is the dedication of research using data analytics as a platform. Information syndication is a natural outcome of a scientific approach to data driven analysis, Are there any areas for improvement or something they could have done differently? We have invested in Softtrixbecause of their skill to seize every sales opportunity. Their team of executives excel sales growth, but they can eliminate tougher challenges by making their plan execution flawless, through non-brand search such as Amazon. --- #### Web Design & Development for Home Remodeling Company **The Project** - Services: Web Design, Web Development - Project size: Less than $10,000 - Project length: July - Sep. 2021 **Project Summary**: Softtrix Tech Solutions Private Limited designed and developed a website for a home remodeling company. They created a contemporary design for home remodelers to engage more visitors. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** President, Home Remodeling Company - Industry: Real estate - Client size: 201-500 Employees - Review Type: Online Review **The Review** — Jun 21, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited delivered excellent outputs that pleased the client. Their review management program made it easy for satisfied customers to leave a five-star review on Google Play Store. They were a team with a unique campaign management style. ""They knew how to create great content and consistently optimize it."" **BACKGROUND** Please describe your company and your position there. I am President of a trusted bathroom, kitchen, and home remodelling company. We bring out our client’s home design vision to life. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? We wanted a digital marketing specialist who can showcase our work with beautiful pictures, show we will take care of our customers’ needs through clear messaging and gently nudge them into contacting us for a consultation. Softtrix was our first choice for this tricky task. **SOLUTION** How did you select this vendor and what were the deciding factors? Softtrix was chosen through a classified ad that we ran on different online recruitment platforms online. Softtrix was the first choice because of their clarity about our visionwith respect to including engaging content, that demonstrates our knowledge, offers ideas, and reinforces great experiences from past customers.All combining for motivating to get that customer to return to our site or contact us on the first visit. Describe the project in detail and walk through the stages of the project. The project centred on creating a contemporary web design for home remodelers that engages the visitor, showcases the breadth of the talent, build a trust, and ask for the call. The web design and development team of Softtrixmade sure our home improvement website was clean, modern, and informational.Their package included creating a good looking and professional website will have a positive impact on every marketing program you have running. How many resources from the vendor's team worked with you, and what were their positions? The people that were instrumental to the success of our remodelling business marketing project were Senior Graphic Designer, to lead the full-design lifecycle across all marketing platforms. Additional support was given by Paid Media specialist to collaborate with the paid media team on accounts, working within Google Ads, Google Analytics, Google Tag Manager, and Bing Ads, Facebook, LinkedIn, and various campaign tools. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? The rewards that Softtrix digital services generated for our home remodelling business were hard to ignore. Their review Management program made it easy for our happy customers to leave a 5-star review on Google.They adjusted the ad content on our display ads, PPC, and remarketing to get our business more qualified leads at the lowest cost per click. How effective was the workflow between your team and theirs? Softtrix extensively used the latest Paid Search tools like keyword search tools and competitor analysis tools toget our website to the top of search results. They coupled it with use of high-end link building tools, for more coverage of our business. What did you find most impressive or unique about this company? They knew how to create great content and consistently optimize it to help in moving steadily up in search results. Are there any areas for improvement or something they could have done differently? Softtrix has a unique campaign management style that ordinary digital marketers can learn fromin a big way.But if, they can consistently manage SEO, their client’s brandcan gain higher visibility in their local area and begin expanding. --- #### SEO Strategy Services for Landscaping Business **The Project** - Services: Search Engine Optimization - Project size: $10,000 to $49,999 - Project length: Dec. 2021 - May 2022 **Project Summary**: A landscaping company hired Softtrix Tech Solutions Private Limited to create an SEO strategy for them. They also used platforms such as Google My Business to help improve the firm's digital performance.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Landscaping Business - Industry: Business services - Client size: 51-200 Employees - Review Type: Online Review **The Review** — Jun 18, 2022 **Feedback Summary**: The company earned more positive reviews and trust from homeowners. They also became more visible online, which resulted in big returns. Softtrix Tech Solutions Private Limited managed the project efficiently; their resources proved to be creative and highly skilled as they build powerful platforms. ""Softtrix has creative and skilled website developers."" **BACKGROUND** Please describe your company and your position there. Our core business is landscaping services available to Small Residential Properties & Complex Commercial Sites. I am in the landscaping business for over decade and run my own company as a CEO (Chief Executive Officer.) **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We wanted our landscaping business to be credible online, through a proven SEO strategy for landscapers, that combines an attention-grabbing web design with trust signals. And optimized content that speaks to homeowners and is relevant to search engines. Softtrix was our partner for building our brand’s online credibility. **SOLUTION** How did you select this vendor and what were the deciding factors? We used an orthodox medium of one-on-one direct conversation with the company representative to tell them about our digital marketing project specifics. Then in exchange know about how the vendor will carry out the digital marketing plans, for our landscaping business in a competitive market. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. The digital marketing technicians of Softtrix created an effective landscape SEO strategy, to give our business visibility at the local level. And increase its effectiveness with SEO-related citation platforms like Google My Business and even voice search. Their package consisted of creating an effective keyword strategy and optimizing our website in a way that improves our rankings. Followed by Google My Business listing to get our business established on top of the landscaping market. How many people from the vendor's team worked with you, and what were their positions? The resource persons who were critical to the successful implementation included keyword search and analysis executives, and experts for creating an optimized Google My Business listing (now known as google business profile.) **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? The intangible outcomes of the Softtrix digital marketing strategy were increased positive reviews and earning trust among homeowners. The tangible outcomes came in the form of consistent visibility gains that once achieved, would pay big returns over the course of years. Describe their project management style, including communication tools and timeliness. Using the Footprint technology software system, enabled the project manager to ensure sending auto-promotions, get Google reviews, and add-on paid advertising with remarketing ads for each location. What did you find most impressive or unique about this company? Softtrix has creative and skilled website developers who can build lighting fast websites that connect us to our customers and easily adapt to constantly changing conditions online. The websites they develop and design are easy to maintain and integrate, with many CRMs and reporting tools in the market. Are there any areas for improvement or something they could have done differently? Although the company we hired was up to our expectations with regards to leads generation. There were some areas of execution that had gaps. One of the gaps was getting signals from Google My Business listing. Some work left to be desired was optimizing our listing and monitoring it to keep it performing optimally. --- #### Digital Marking Campaigns for Roofing Company **The Project** - Services: Other Digital Marketing - Project size: $50,000 to $199,999 - Project length: May 2020 - Dec. 2021 **Project Summary**: Softtrix Tech Solutions Private Limited managed the digital marking campaigns of a roofing company. They were tasked with website design, paid search, review management, and Facebooks ads management. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Owner & Managing Director, Roofing Company - Industry: Automotive - Client size: 51-200 Employees - Review Type: Online Review **The Review** — Jun 17, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited provided great marketing campaigns, and the high point of their work was maximizing the client's ad spend. Moreover, they managed the project well and provided the most suitable strategies for the business. Their high-quality work gained the client's trust. ""The company has the skills needed to use SEO as a marketing channel."" **BACKGROUND** Please describe your company and your position there. We are a roofing company providing reliable services related to roof repair, gutter repair, rood installations and so. I am the owner & MD of the firm. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We hiredSofttrix as a digital marketing company to helm our digital marking solo campaigns with the aim for our business to look established, trustworthy, and credible online. We wanted our brand to engage our visitors and persuade them to take an action. **SOLUTION** How did you select this vendor and what were the deciding factors? We postedrequirement on liaison websites like Upwork. Then screened through different vendors, telephonically and through e-mail communication. Softtrix fit the bill regarding, using many marketing channels, both traditional and digital, to direct visitors to your website. They could make great content and do consistent optimization in order for showing up in search results. Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used. The Softtrixworked up a consumer-friendly content, secured reputable citations, reliable contextual backlinks. They worked at different levels of the services package from Web Design, Paid Search, Review Management and Facebooks ads. This multilevel marketing approach to digital buzz creation was instrumental inincreasing, of traffic on Google, Bing, and Yahoo. This was in turn increased leads for our business. How many resources from the vendor's team worked with you, and what were their positions? Softtrix assigned a dedicated team of experts to build up functional and operational efficiency of their digital marketing campaign. We were provided an individual specialist for display ads, PPC and remarketing. The executives’ team was supervised by a Team Lead, to keep communication continual between vendor and customer. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Softtrix has special knowledge of Paid Search. The highpoint of their work was maximizing our ad spend by following the data and adjusting the ad content to, get us more qualified leads at the lowest cost per click. How effective was the workflow between your team and theirs? The digital marketing team including paid search executives worked in coordination and each taking individual responsibility of task in hand. Through a tailor-designed Performance Dashboard we were able to see, where the leads are coming from, so we know exactly what channels are working best to generate leads. What did you find most impressive or unique about this company? The ability to develop the right management strategy of ads was the reason we found Softtrix a great partner to trust our brand on. Their Review Management system makes it easy to ask our customers for a review; and provides a single, platform to manage our reviews across multiple sites. Are there any areas for improvement or something they could have done differently? The company has the skills needed to use SEO as a marketing channel for Roofing leads at the lowest cost per lead source. Areas they can do even more better is remarketing, which can be done for specific demographics. --- #### Reputation Management for Hotel Company **The Project** - Services: Other IT Consulting and SI - Project size: $10,000 to $49,999 - Project length: Feb. 2008 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited was a hotel company’s reputation management partner. They posted positive customer testimonials on social media platforms to counter negative posts and comments.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** COO, Hotel Company - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review **The Review** — May 31, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited’s efforts improved the client’s online reputation, meeting expectations. Their Agile processes and supportive approach fostered a productive collaboration. Beyond their top-notch project management, their can-do attitude was impressive.  ""Their behavior towards the work was impressive."" **BACKGROUND** Please describe your company and your position there. I am helming the affairs of my hotels and resorts business as COO. We are a large company with hundreds of employees, and many locations. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? There were daily opportunities missed for the chain of hotels and resorts business we were running; all due to some bad feedback by some over-enthusiastic customers. The ORM services of Softtrix was found by chance through an internet search, and ended in a long-term association. **SOLUTION** How did you select this vendor and what were the deciding factors? Our management was finding hard to cope with the way our brand name was falling by the wayside. We needed a specialist Reputation Monitoring mechanism that kept all the bad comments, invisible to the eyes. We did a pilot project with Softtrix, where they put in place a custom online reputation monitoring schedule, to take care of the bad publicity. It was successful, so we continued using their ORM services. Describe the project in detail and walk through the stages of the project. The ORM team of Softtrix set down to a focused work. They countered the negative posts and comments. Took our customers’ testimonials and posted on all social media platforms. The services included phrases protected & monitored, search positions monitored and protected, and alloff-page optimization parameters. Gradually our tarnished brand image started to look up, and we began receiving more positive comments from customers. How many resources from the vendor's team worked with you, and what were their positions? All the turnaround experienced was possible by the dedicated implementation of ORM protocols and technology of Softtrix reputation management team. The Team Lead of the ORM project was a great support all through, that helped our company to come out of deep waters. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? Good How effective was the workflow between your team and theirs? Agile format What did you find most impressive or unique about this company? Their behavior towards the work was impressive Are there any areas for improvement or something they could have done differently? No --- #### Social Media Marketing for Clothing & Accessories Company **The Project** - Services: Other Digital Marketing, Social Media Marketing - Project size: $10,000 to $49,999 - Project length: Jan. - July 2021 **Project Summary**: Softtrix Tech Solutions Private Limited managed a clothing and accessories company’s social media marketing campaigns. They created profiles and promoted pages on Facebook, Twitter, LinkedIn, and more.   **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Clothing & Accessories Company - Industry: Utilities - Client size: 11-50 Employees - Review Type: Online Review **The Review** — May 31, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited’s efforts received positive feedback from the client. Their communicative approach and efficient workflow resulted in a productive partnership. On top of their social media proficiency, their professionalism was impressive.  ""They were very professional."" **BACKGROUND** Please describe your company and your position there. We are into clothing and accessories business with an innovative bent of mind. With me heading the venture as a CEO, we have an aggressive plan for this year and the next ahead. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We lately found our clothing wholesale and fashion accessories business, was in the doldrums. It was the covid pandemic that has disrupted the retail industry. We could not come out of deep waters without a literally targeted marketing campaign. That prompted us to work with Softtrix. **SOLUTION** How did you select this vendor? Softtrix, our vendor was like a bolt of good news from the dark. Softtrix took over the reins of Social Media Optimization project, and set the bell ringing. The skilled team, eye on detail, and motivated approach were the winning points that made us to hire Softtrix for such ambitious campaign. Describe the scope of their work in detail, including any steps and the final deliverables. Softtrix social media optimization campaign was focused on spreading our company’s brand name across audience. They created a plan to have one-on-one connection with customers. The service package by Softtrix ranged from profile creation, analytics tracking, promotion pages, etc., on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and more. The right approach ensured a strong message delivery, targeted to the right audience How many people from the vendor's team worked with you, and what were their positions? We were happy to have a panel of professional digital marketers of the company, including social media managers, and a dedicated account manager working with us. They worked to a high standard, that the project of our scale demanded. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? it was an awesome Describe their project management style, including communication tools and timeliness. It was good. We communicated on slack What did you find most impressive or unique about this company? They were very professional Are there any areas for improvement or something they could have done differently? No right now --- #### PPC Campaign for Luxury Hotel **The Project** - Services: Pay Per Click - Project size: $10,000 to $49,999 - Project length: Jan. 2021 - May 2022 **Project Summary**: Softtrix Tech Solutions Private Limited created, launched, and managed a PPC campaign for a luxury hotel, with the goal of attracting new guests and improve their conversion rate. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Luxury Hotel - Industry: Hospitality & leisure - Client size: 11-50 Employees - Review Type: Online Review **The Review** — May 31, 2022 **Feedback Summary**: As a result of this collaboration, the hotel started gaining about 5,000 visitors on a monthly basis. Softtrix Tech Solutions Private Limited was a reliable vendor — they submitted outputs on time and communicated regularly via phone calls and email. Their digital marketing expertise was impressive. ""They were good in digital marketing."" **BACKGROUND** Please describe your company and your position there. I am owner and CEO of an upmarket Hotel, that receives bookings from both corporate and individual clients. We rely much on online bookings to move our inventory. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We had a plan in mind to launch a targeted PPC campaign to attract new guests in our clients’ pool. Softtrix became an instrument to help our plans be executed successfully. **SOLUTION** How did you select this vendor and what were the deciding factors? Our first concern was to attract the interest of travelers and get them on our booking engine. Softtrix was considered because of their long experience of doing Hotel PPC projects. They had a solid clientele from the Hotel industry. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. The PPC technicians of Softtrix created and executed well-crafted and creative ads, to impress our target audience and take the desired action towards our hotel. They targeted their campaigns on audience who showed interest and visited our website. By showing multiple ads and products listings, they converted leads to sale. The services that were dispensed were Ad text Creation, Landing Page Optimization, ROI Tracking, Conversion Tracking, Campaign Management, among others. How many people from the vendor's team worked with you, and what were their positions? Our Ad Campaigns were planned, designed and executed by a team of PPC Experts.They undertook optimizing ofthe PPC ad Campaign, and Ad Groups whenever required to improve the conversions. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? We are getting now 5000 visitors per month. Describe their project management style, including communication tools and timeliness. They are good phone calls and respond us on email timely. What did you find most impressive or unique about this company? They were good in digital marketing. Are there any areas for improvement or something they could have done differently? I don't think so , they are good in his field. --- #### Web Dev & Digital Marketing for Beauty Products Company **The Project** - Services: Web Development - Project size: $50,000 to $199,999 - Project length: Jan. - Mar. 2021 **Project Summary**: Softtrix Tech Solutions Private Limited provided web development, graphic design, and digital marketing for a beauty products company.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, Iveer Impex Pvt Ltd - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — May 20, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited successfully built a functional site that helped increase the client’s sales. Their collaborative approach resulted in a positive working relationship. Overall, their professionalism was impressive.  ""We were happy with their ability and price."" **BACKGROUND** Please describe your company and your position there. I’m the owner of an importing company that imports personal care/beauty products from Uk to india. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We hired Softtrix for website development and then further marketing and advertising for our website. **SOLUTION** How did you select this vendor and what were the deciding factors? We were given a reference from another colleague, once we interviewed them, we were happy with their ability and price Describe the scope of work in detail, including the project steps, key deliverables, and technologies used. Website development and graphic designing How many people from the vendor's team worked with you, and what were their positions? 4 to 5 people **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Our site has been launched but we are slowly seeing an increase in sales Describe their project management style, including communication tools and timeliness. We would meet up with the team leader who further spoke with his team to get the work done. What did you find most impressive or unique about this company? Good and professional Are there any areas for improvement or something they could have done differently? There is always room for improvement, but great service so far. --- #### Google Merchant Center Support for Digital Marketing Agency **The Project** - Services: Other Digital Marketing - Project size: Less than $10,000 - Project length: Jan. 2021 - May 2022 **Project Summary**: Softtrix Tech Solutions Private Limited provided Google Merchant Center support for a digital marketing agency. They implemented fixes on the client’s site to resolve a suspension.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Consultant, Digital Marketing Agency - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review **The Review** — May 20, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited’s efforts successfully lifted the client’s suspension, meeting expectations. They cultivated a good working relationship through a good workflow and a communicative approach. Beyond their Google expertise, their customer service skills were impressive.   ""They were regularly in touch with us."" **BACKGROUND** Please describe your company and your position there. Tangence Creatively Led, Strategically Driven, Techno-Friendly Full Service Digital Marketing Agency with 16+ years of Expertise. We have Created Many Powerful Brand Experiences for Our Clients Worldwide. I working as a consultant for them and help them to get resources for them. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? When i was working Tangence they are facing issue with Google merchand feed and Tangence employees try hard to short it out and try various companies but no one able to remove ban on Google merchant feeds. Then one of my friend recommend Softtrix and given them this work. The took this job as a test. **SOLUTION** How did you select this vendor and what were the deciding factors? We earlier try other Adwords agencies but no one able to help to get our of our suspension of Google merchant Feed but the make some changes in the website and campaign as well then they regular follow up with Google Adwords customer support. In 2 weeks of work the able to live our Google feeds campaign. Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used. They make changes in Website and make according to Google Policies. Make changes in the campaign as well. Remove the words which causing suspension of the account Regular Follow up with Google customer support How many resources from the vendor's team worked with you, and what were their positions? 4 Person work on this job. Web Developer Web Designer Content team and one of senior Adwords expert. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Yes, They help us get out of suspension which no other one able to do that. How effective was the workflow between your team and theirs? It was good. They were regularly in touch with us. What did you find most impressive or unique about this company? As they told they have managed more than 5000+ Google feed campaign which thing impress me, Because it is huge number for me. Are there any areas for improvement or something they could have done differently? I think they need to more focus on Marketing and they could grow more, with protentional and experience they have. --- #### IT Consulting & SI for Copywriting Company **The Project** - Services: Other IT Consulting and SI - Project size: Less than $10,000 - Project length: Feb. - Apr. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited provided IT consulting services for a copywriting company. They also researched and implemented a new strategy for content management within the client's IT department. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, Lewiseverett.com - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review **The Review** — May 9, 2022 **Feedback Summary**: Softrix Tech Solutions Private Limited worked hard to help increase the client's advertising ROI. The team was collaborative and executed a smooth workflow as well as effective communication. Their expertise in IT services was notable in the partnership. ""They had an excellent knowledge of IT, which was impressive in the workflow."" **BACKGROUND** Please describe your company and your position there. I work for a copywriting company - I am the director **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? We needed consulting in regards to our IT department. This company came in and did an excellent job at sorting everything out for us! **SOLUTION** How did you select Softrix Tech Solutions Private Limited and what were the deciding factors? I was referred to this company by a friend! They provided excellent customer service and were easy to work with. Describe the project in detail and walk through the stages of the project. They researched and provided us with the best systems to improve CTR for our copywriting software. How many resources from the Softrix Tech Solutions Private Limited team worked with you, and what were their positions? We worked predominantly with the IT department. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? The company helped us increase our advertisement ROI. The help they gave us was excellent and they were easy to work with! How effective was the workflow between your team and theirs? Very effective. I couldn't have asked for better workflow and communication. What did you find most impressive or unique about this company? They had an excellent knowledge of IT, which was impressive in the workflow. Are there any areas for improvement or something they could have done differently? I had no faults with this company at all. The only objection originally was the price, but they are so worth the money! --- #### Research, SEO, PPC & SMM Campaigns for IT Company **The Project** - Services: Market Research, Pay Per Click, Search Engine Optimization, Social Media Marketing - Project size: $10,000 to $49,999 - Project length: Jan. 2021 - Jan. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited was hired by an IT vendor for SEO and SMM campaigns. The key services included market research, competition analysis, SEO/PPC campaigns, and social media management. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Head of Marketing, IT Company - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review **The Review** — May 2, 2022 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited, the client noticed an increase in their website traffic within a year of their engagement. Moreover, the team was quick in responding to the client's queries and concerns. They were also proactive in implementing improvements for the projects. ""The most impressive and unique thing is that they provide more without us having to ask them."" **BACKGROUND** Please describe your company and your position there. We are an IT company which manages and supports a Bike Rental business. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Being a newbie in the field was the greatest challenge as there were some very established and old bike rental companies. We hired Softtrix Tech Solutions for managing the part of organic SEO and Social media marketing to get us an edge and launch us in the market. **SOLUTION** How did you select this vendor and what were the deciding factors? We have worked with Softtrix Tech Solutions on several projects before and they have been pretty close to the goals that were set to them and even excelling on some parts that were not even expected. Budget and real time expectations were the main reasons for selecting Softtrix Tech Solutions. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. The scope of work included market research, competition analysis, targeted keyword research, social media exposure. Once the basics were laid down and implemented, PPC campaigns were implemented in a manner so as not be the only major factor in driving traffic. Organic search engine optimization, content management etc were implemented in a very professional and tactical manner. How many people from the vendor's team worked with you, and what were their positions? We had 2-3 people working with us from the start including a Business Development manager and various levels of highly experienced staff depending of the tasks at hand. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? With the completion of the first year we have seen a a very noticeable stream of traffic since we started the project. We have a lot work to do and are going into the next phase of SEO/SEM with Softtrix Tech Soltuions. Describe their project management style, including communication tools and timeliness. Project Management was done mainly via email and our own project management system. Replies and concerns were addressed almost instantly during working hours. What did you find most impressive or unique about this company? The most impressive and unique thing is that they provide more without us having to ask them. Really liked work ethics of the leaders and the workers. Are there any areas for improvement or something they could have done differently? There are always areas for improvement...you cannot be 100% happy in this field of work, we have nothing to complain about and are very happy with how are work is handled by Softtrix Tech Solutions. --- #### Web Dev & PPC for Mill Plant Manufacturer **The Project** - Services: Pay Per Click, Web Development - Project size: $10,000 to $49,999 - Project length: Apr. 2012 - Ongoing **Project Summary**: A mill plant manufacturer has hired Softtrix Tech Solutions Private Limited for web development and promotion. They also manage PPC campaigns to improve their online presence. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, RMT Tools (India) PVT Ltd - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review **The Review** — Apr 28, 2022 **Feedback Summary**: The level of service from Softtrix Tech Solutions Private Limited has helped the client improve their site’s ranking on search engines and increase its traffic. The team is professional, communicative, and willing to put in the effort to make the project a success. ""They are always ready for feedback and they take my suggestions to improve the project."" **BACKGROUND** Please describe your company and your position there. RMT TOOLS (INDIA).PVT.Ltd Manufacturing of complete Hot steel rolling Mill Plants **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We are going our reach in international market for our products and services.we hired Softtrix to for the web development, promotion of the website in the countries where we have target market. They have done amazing work so far. Our goal is that every potential buyer should know about us through this medium of Internet. **SOLUTION** How did you select this vendor and what were the deciding factors? Reference Their ongoing projects Customer feedback Their dedicated and honest team Made our mind to go with them Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Managing of the ppc campaigns and making sure we get the conversions consistently. How many people from the vendor's team worked with you, and what were their positions? They have assigned a project manager 2 people for SEO promotion And For a proper communication **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Since implementing the SEO our website rank has grown very up and we are getting results on first page of search engine Even there is a consistent increase of traffic on our website Describe their project management style, including communication tools and timeliness. Generally we communicate through email or what’s app If I need any change or upgrading the website I explain them even on the phone or through email with pics. They always take my work on priorities basis to solve it’s asap. What did you find most impressive or unique about this company? Their level of professionalism Knowledge Give the best solution in a good price They never let my money wasted on the things which are not required Their humbleness and honestly towards their client Are there any areas for improvement or something they could have done differently? They are always ready for feedback and they take my suggestions to improve the project. --- #### PPC Services for Publication Services Company **The Project** - Services: Pay Per Click - Project size: $10,000 to $49,999 - Project length: Jan. 2022 - Ongoing **Project Summary**: A publication services company has engaged with Softtrix Tech Solutions Private Limited for PPC services. They manage white label campaigns to increase ROI, leads, and click-through rate. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Project Manager, Gemimi Publishing - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review **The Review** — Apr 27, 2022 **Feedback Summary**: Since the collaboration with Softtrix Tech Solutions Private Limited, the company has improved click-through rates and revenue. The team handles the entire project professionally and maintains prompt communication on Slack and email. Their detailed reports help make the partnership seamless.  ""Honesty, their technical knowledge in this field is unmatched."" **BACKGROUND** Please describe your company and your position there. I am the CEO of Gememi Publishing. Gememi Publishing is a digital agency offering publication services for diverse categories of book. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Our clients were pretty happy with our publications and hence started asking us to accept other people content for display on our platform too. That is how we started getting a lot of queries for PPC. Since we had little experience in this niche, we reached out to Softtrix Tech Solutions PVT LTD for WHITE LABEL PAID Advertisement services. **SOLUTION** How did you select this vendor and what were the deciding factors? We had 3 companies on our radar for this job including Softtrix Tech Solutions and after some discussions and review of their potential output, decided to patronize Softtrix Tech Solutions. We were impressed with their portfolio, work process, and business values. They have unmatched technical skills. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. We decide to put them to a test first with a small project for one of our annex and they delivered a cost effective campaigns on time. That section of our company saw a higher ROI within the stipulated time span, which was the best result we could possibly hope for. They had helped us grow and acquire more clients and this grew our confidence in their service. How many people from the vendor's team worked with you, and what were their positions? They assigned a dedicated Project Manager (KK) to us & he was the one we spoke to daily. I personally knew he is very skilled because of his precision in completing each milestone & he never missed a deadline. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? To be sincere, since partnering with Softtrix Tech Solutions, our business has grown and our clients can access a larger category of digital books. Moreover, higher click-through helps them to spend more time on our platform which in turn works very well for us. We have experienced almost 100% increase in revenue within this short period of our partnership. Describe their project management style, including communication tools and timeliness. They handle projects professionally. The use of customer relationship management platforms like Slack combined with prompt replies to all our emails was impactful. They also provided weekly detailed reports on for us which made our lives much easier. What did you find most impressive or unique about this company? Honesty, their technical knowledge in this field is unmatched. At least, based on our experience. And of course, their pricings are affordable. Are there any areas for improvement or something they could have done differently? So far, everything is moving smoothly. We are glad we partnered with them. --- #### Booking & Payment Gateway Plugins for Consultancy **The Project** - Services: Web Design, Web Development - Project size: Less than $10,000 - Project length: Mar. - Apr. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited was hired by an administration consultancy to resolve an issue with their website. The team performed the acquisition of booking plugins and payment gateway plugins. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Chief, AD international - Industry: Business services - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Apr 27, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited's efforts resulted in timely delivery of the solution and were met with positive acclaim. The client's customers were also pleased with the improved features of the platform. The team exceptionally provided services that were vital to the client's operations. ""The workflow was outstanding, and they were very much active to respond to any of my inquiries."" **BACKGROUND** Please describe your company and your position there. I'm a chief of the AD International. We offer the best administrations in Fashion plans and Modeling. We draw in with a few business, Institutions, Companies and Organization by providing models and plans to advance their administrations. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? I had a mishap on my site as clients couldn't book and make installments for arrangements and models required for their business so I needed to pay special attention to an exit plan **SOLUTION** How did you select this vendor and what were the deciding factors? So I set off to search for an expert and proficient individual who has insight and who is best fit for the task. I really look at a few outsourcing stages and Teams yet I couldn't get somebody to tackle my concern. I went over Softtrix Tech Solutions Private Limited one day, After a few cross examinations, I understand they were awesome for my ventures Describe the project in detail and walk through the stages of the project. After we completed the conversation in which I was taken through stages on how they planned to handle my concern. The principal stage requires an acquisition of booking plugins to empower clients to book for plans and model for their business The subsequent stage was an acquisition of payment gateway plugins for my site. the last stage was establishment, arrangement and setup of the plugins to fit the prerequisites How many resources from the vendor's team worked with you, and what were their positions? They were up to 3 individuals including the web specialist and Installation chief **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? My involvement with them all were astonishing. they had a decent relational abilities and they were able to complete my task within the timeframe so I can return to proceed with my business. Because of this, My clients were blissful and made positive audit on how my site performs well particularly as far as reserving for model, plans and making installment for the administrations I offer. It was truly quick and encouraging. How effective was the workflow between your team and theirs? The workflow was outstanding, and they were very much active to respond to any of my inquiries through video and phone calls. It was quite a remarkable experience. What did you find most impressive or unique about this company? I truly didn't sort out much on site until I met with them. The information and knowledge they had on website designing, purchase, installation, establishment, setup and configuration was awe-inspiring. I'm exceptionally cheerful I met them because I truly don't have any idea what might have occurred in the event if they haven't come to my assistant probably I would I have shown bankrupt to now. Are there any areas for improvement or something they could have done differently? As a matter of fact, on my own path, I really see no achilles heel . They ought to go on in conveying their quality and astounding job. --- #### PPC for Skincare Company **The Project** - Services: Pay Per Click - Project size: $10,000 to $49,999 - Project length: Jan. - Apr. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited created a comprehensive PPC strategy for a skincare company. They monitored budgets, oversaw search platform accounts, and produced useful reports. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Beauty Consultant, Skincare Company - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Apr 27, 2022 **Feedback Summary**: With Softtrix Tech Solutions Private Limited's support, the company started ranking on the first page of search engines. Web traffic also increased day by day. They were commended for their competitive pricing and ability to understand the project goals quickly. ""I was extremely satisfied with their PPC services and our website traffic increased day by day!"" **BACKGROUND** Please describe your company and your position there. We exist to provide the care you deserve with mindfully crafted, skin-friendly ingredients and formulations that your skin will love! I am a beauty consultant and I gave advice on beauty products! **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? I hired Softtrix Tech Solutions Private Limited for PPC services. Our primary advertising goal on Facebook was to get as much sales revenue as possible. Secondary goals were to grow brand awareness on Facebook and develop Facebook as a long-term sales channel as a backup to Google. **SOLUTION** How did you select this vendor and what were the deciding factors? I found Softtrix Tech Solutions Private Limited on Upwork. They are a top seller on Upwork. I check case studies and reviews on their website. And after knowing their price point, finally, I found the one-stop solution for my all PPC needs. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Our work starts with: Optimized PPC campaigns Monitored budgets and oversee search platform accounts Tracking and producing useful reports for management Form effective paid search strategies Launch and optimize various PPC campaigns Oversee accounts on search platforms (e.g. Google AdWords, Bing) Suggest and develop new campaigns across multiple channels Maintain partnerships with PPC ad platforms and vendors Find ways to reduce the risk of click fraud Keep abreast of PPC and SEM trends That's how Softtrix Tech Solutions Private Limited worked on my project and I am very happy with the team's work! How many people from the vendor's team worked with you, and what were their positions? Softtrix Tech Solutions Private Limited assigned a team leader and he will take care of everything! There were 3 SEO experts and 2 content writers. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Currently, we are ranking on the 1st page on many keywords. As a result, our website traffic is also increasing day by day! Overall, I am extremely blessed after connecting with Softtrix Tech Solutions Private Limited. Describe their project management style, including communication tools and timeliness. Their team management is just wow and they have successfully fulfilled our expectations! They are also quick to respond and they usually send reports every week! That's what I like about them! We connected on Google meets for long discussions! What did you find most impressive or unique about this company? Their professional approach to our project. The work carried out by the team of their professionals was completed in a timely manner, meeting all of our requirements, and we would like to thank every member of their team for that. They are also very competitive on price without compromising on the quality of service or solution. As well as being professional, they also offered competent advice in terms of pricing - which enabled us to make an informed decision that fits our budget. We had been impressed by the time they took to understand what we were looking for - and had provided excellent suggestions based on those requirements. Are there any areas for improvement or something they could have done differently? They are best at their work! I was extremely satisfied with their PPC services and our website traffic increased day by day! All Thanks to Softtrix Tech Solutions Private Limited! --- #### IT Services & Relocation Support for Medical Consultancy **The Project** - Services: IT Managed Services, Other IT Consulting and SI - Project size: $10,000 to $49,999 - Project length: Apr. - May 2022 **Project Summary**: Softtrix Tech Solutions Private Limited has assisted with a medical consultancy's location transfer and currently provides IT services for them. The tasks also include computer upgrades and network maintenance. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Owner, Management Consulting Firm - Industry: Advertising & marketing - Client size: 501-1,000 Employees - Review Type: Online Review **The Review** — Apr 27, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited has prepared the client's equipment ahead of the scheduled relocation. Currently, the client's internet speed is faster, and there has not been any downtime, thanks to the team's good network management. Moreover, they are good listeners and flexible partners. ""They do their best to communicate technical ideas in an accessible way."" **BACKGROUND** Please describe your company and your position there. I am the owner of a management consulting firm that supports clients in the medical field. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? our company was quickly growing and we did outgrow our previous location. We decided to move into a larger office and need a vendor who could handle our IT needs. This included upgrading our computers, maintaining our network and many more. **SOLUTION** How did you select this vendor and what were the deciding factors? We search online for MSP providers in our area and shortlisted 5. After interviewing them, we chose this vendor based on their service package and experience. Describe the project in detail and walk through the stages of the project. They made sure that our infrastructure wsa set up by the time we moved into the new office. That meant unninstalling everything from oue old office,purchasing new computers and installing new cisco netork equipment . Once they configured everything .We kept them onto manage our IT needs.Now ,if we have any technical problem then contact our new office. How many resources from the vendor's team worked with you, and what were their positions? Their CTO was our main point of contact for the move, but e now work with different IT specialists depending if we run onto any isssues. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? They finished the relocation ahead of schedule and everything was fully funcrional when we moved in. Now that they are managing our network, there has not been any downtime and our intenet speed is a lot faster than before .we also appreciate that they are able to work independently, which meanse we can focus on our core business. How effective was the workflow between your team and theirs? During the move, we had weekly zoom calls with their CTO and coordinated by email. Now, we use their ticketing system to submit any requests. If we have any issues, they get back to us within 24 hours. What did you find most impressive or unique about this company? Having a managed service provider has saved us a lot of money. They are more cost -effective than having a full -time IT specialist in office. Are there any areas for improvement or something they could have done differently? Sometimes their reports can be hard to understand, but they do their best to communicate technical ideas in an accessible way. --- #### Advertising & Marketing Services for Nonprofit **The Project** - Services: Advertising, Social Media Marketing - Project size: Less than $10,000 - Project length: Mar. - Apr. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited provided advertising and marketing services for a nonprofit. They were also responsible for creating questionnaires and social media ads for further product development. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Researcher & Content Writer, Nonprofit - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Apr 27, 2022 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited, the client observed an increase in customer engagement. Their market visibility also improved, thanks to the creative ideas of the team. Moreover, the workflow was highly satisfactory, and they went above and beyond to ensure a smooth engagement. ""Their attitude toward understanding our goals is outstanding."" **BACKGROUND** Please describe your company and your position there. This is a non profit company specialised on people's well being. I am doing research and content writing to find out more about the need for support in different life areas of people. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? As a small company we didn't have the capacity and time to take care of the advertising and marketing, so here came Softtrix Tech Solutions to the picture. **SOLUTION** How did you select this vendor? It was mainly the pricing and the impression of the expertise they offered. Describe the scope of their work in detail. They helped creating questionnaires, social media ads what can be used as a resource for further development of our product. What was the team composition? Their marketing director was leading the project. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? We have seen an increase in number of people getting engaged with our services. There's a growth in visibility on the market. How effective was the workflow between your team and theirs? Their flexibility was amazing and always incorporated our feedback, also their suggestions were always very valuable. Communication was easy, they gave regular updates. What did you find most impressive about this company? Their attitude toward understanding our goals is outstanding, very creative team and with great solutions. Definitely made our life easier. Is there any area for improvement or anything that could have been done differently? We were very satisfied with the flow of work. Great experience! --- #### Managed IT Services for Management Consulting Firm **The Project** - Services: IT Managed Services - Project size: Confidential - Project length: Jan. - Apr. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited has established the IT infrastructure for a management consulting firm after moving to a new office. They continue to provide ongoing IT support as needed. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Managing Director, Skills-Craft - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Apr 27, 2022 **Feedback Summary**: Softrix Tech Solutions Private Limited has completed the relocation ahead of schedule and ensured IT services are functional. The client is pleased with the team for being independent in the workflow. They are responsive, communicative and cost-effective in the partnership. ""If we have any issues, they get back to us within 24 hours."" **BACKGROUND** Please describe your company and your position there. I'm the owner of a management consulting firm that supports clients in the medical field. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? Our company was quickly growing, and we'd outgrown our previous location. We decided to move into a larger office and need a vendor who could handle our IT needs. This included upgrading our computers, maintaining our network, and many more. **SOLUTION** How did you select Softrix Tech Solutions Private Limited and what were the deciding factors? We searched online for MSP providers in our area and shortlisted 5. After interviewing them, we chose this vendor based on their service package and experience. Describe the project in detail and walk through their service package. They made sure that our IT infrastructure was set up by the time we moved into the new office. That meant uninstalling everything from our old office, purchasing new computers, and installing new Cisco network equipment. Once they configured everything, we kept them on to manage our IT needs. Now, if we have any technical problem with our ISP we go to them. We pay a monthly fee based on the service required. How many resources from the Softrix Tech Solutions Private Limited team worked with you, and what were their positions? Their CTO was our main point of contact for the move, but we now work with different IT specialists depending if we run onto any issues. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? They finished the relocation ahead of schedule, and everything was fully functional when we moved in. Now that they're managing our network, there hasn't been any downtime, and our internet speed is a lot faster than before. We also appreciate that they're able to work independently, which means we can focus on our core business. How effective was the workflow between your team and theirs? During the move, we had weekly zoom calls with their CTO and coordinated by email. Now, we use their ticketing system to submit any requests. If we have any issues, they get back to us within 24 hours. What did you find most impressive or unique about this company? Having a managed service provider has saved us a lot of money. They're more cost-effective than having a full-time IT specialist in office. Are there any areas for improvement or something they could have done differently? Sometimes their reports can be hard to understand, but they do their best to communicate technical ideas in an accessible way. --- #### PPC for Advertising & Marketing Company **The Project** - Services: Pay Per Click - Project size: Less than $10,000 - Project length: Apr. - Aug. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited has provided PPC services for an advertising and marketing company. The goal is to optimize the campaign ads. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Owner, Advertising & Marketing Company - Industry: Advertising & marketing - Client size: 51-200 Employees - Review Type: Online Review **The Review** — Apr 27, 2022 **Feedback Summary**: Thanks to Softrix Tech Solutions Private Limited's engagement, they've created ad campaigns that have generated over $1,000. The team conducted regular meetings with professionalism and good ambiance. Their expertise in the industry has stood out in the partnership. ""The team's expertise is impressive."" **BACKGROUND** Please describe your company and your position there. We wanted to optimise our ads **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? The lack of a common language, but we managed to find common ground **SOLUTION** How did you select Softrix Tech Solutions Private Limited and what were the deciding factors? We did it with PPC ads with text written by us Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Contact discussion Discuss strategy Preparation of PPC ads Feedback How many people from the Softrix Tech Solutions Private Limited team worked with you, and what were their positions? Two marketing colleagues (one SEO and one PPC specialist) and one sales **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? In total, the campaigns generated more than $1000 for me Describe their project management style, including communication tools and timeliness. The meetings were held in a great atmosphere and with professionalism What did you find most impressive or unique about this company? The team's expertise is impressive. Are there any areas for improvement or something they could have done differently? No, everything was perfect --- #### Ads Management & Support for PPC Ads Business **The Project** - Services: Advertising, IT Staff Augmentation - Project size: $50,000 to $199,999 - Project length: Jan. 2020 - Ongoing **Project Summary**: A PPC ads business has partnered with Softtrix Tech Solutions Private Limited to support them in managing PPC ads for their customers. The team strategizes and executes marketing plans related to PPC.   **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Marketing Manager, Microhound Inc - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Apr 20, 2022 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's support, one of the client's customers improved their sales by 20% to 40% from 2019 up to the present time. The team demonstrates their flexibility with the projects, and they have been approachable. There have been no issues right from the start. ""It's been smooth sailing ever since we collaborated."" **BACKGROUND** Please describe your company and your position there. I'm the Marketing Manager for Microhound Inc. We manage PPC ads for small businesses in North Carolina and nearby states. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? Our company hired Softrix Tech Solutions to co-manage our PPC Ads clients. **SOLUTION** How did you select this vendor and what were the deciding factors? Softrix Tech Solutions is just very professional and reliable when it comes to handling and managing PPC campaigns. Describe the project in detail and walk through their service package. Together with Softrix Tech Solutions, we create PPC ad campaigns for our clients to help them market their businesses. Softrix Tech Solutions is an expert when it comes to strategizing and executing marketing plans that involves Pay-Per-Clicks and other online marketing tools. How many resources from the vendor's team worked with you, and what were their positions? Harjinder is our main contact and he has been awesome! **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? One of our biggest clients experienced 20 to 40% growth in their sales from 2019-present. How effective was the workflow between your team and theirs? It's been smooth sailing ever since we collaborated. So far we never had any problem with them. What did you find most impressive or unique about this company? Just the fact that they're very flexible in our needs and very approachable. Are there any areas for improvement or something they could have done differently? Everything's good! --- #### Google Ads Campaign for Electronics E-Commerce Store **The Project** - Services: Pay Per Click, Search Engine Optimization - Project size: Less than $10,000 - Project length: Mar. 2021 - Apr. 2022 **Project Summary**: An electronics e-commerce store hired Softtrix Tech Solutions Private Limited to create and implement Google Ads campaigns. They developed Google Shopping Ads and Google Text Ads to increase their sales. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Marketing Manager, Technologies Flame - Industry: Retail - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Apr 20, 2022 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited's Google Ads campaigns, the client witnessed a 5255% increase in ROAS and received 36,800 orders. Softtrix Tech Solutions Private Limited's team was professional and dedicated, enabling them to finish the tasks within the due date.  ""We asked to increase our sales and ROAS, and we got exactly that."" **BACKGROUND** Please describe your company and your position there. The company- Ecommerce store for electronics. Position- Marketing manager. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? For the Google ads campaigns and services. Our goal is to increase our sales using Google ads. **SOLUTION** How did you select this vendor and what were the deciding factors? We've selected this vendor due to a strong recommendation from our partner. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. We're working on the Google ads campaigns. We use Google shopping ads and Google text (search) ads. Our ROAS got increased from 530% up to 5255%. How many people from the vendor's team worked with you, and what were their positions? One member of their team worked with us. His position was Google Merchandise Expert. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Our ROAS got increased from 530% up to 5255%. We've got 36800 orders coming from the Google ad campaigns. Describe their project management style, including communication tools and timeliness. We've used Microsoft Teams for communication. They have always finished their tasks within the due date. What did you find most impressive or unique about this company? The most impressive in their work was the level of professionalism and dedication. Are there any areas for improvement or something they could have done differently? No, everything has been done perfectly, exactly what we've asked for. We asked to increase our sales and ROAS and we've got exactly that. --- #### Social Media Ads for Content Writing Company **The Project** - Services: Social Media Marketing - Project size: Less than $10,000 - Project length: Mar. - Apr. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited provided social media ads management services for a content writing company. They created and managed the end client's customized Google and Facebook Ad campaigns. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, Rank One Content - Industry: Advertising & marketing - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Apr 19, 2022 **Feedback Summary**: The end client saw an increase in their online sales by 55-65%, thanks to Softtrix Tech Solutions Private Limited. The team communicated daily via e-mails and messengers and held weekly conference calls during the engagement. The client was impressed with the team's expertise and overall work ethic. ""Their in-depth knowledge, their experience, and ability to listen and understand our requirements was the best part."" **BACKGROUND** Please describe your company and your position there. I'm the Director of a content writing company. We cater to different co tent requirements such as: articles blogs website content press releases social media content **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited? We were looking for vendors to handle Google/Facebook Ads for our clients. That is how we came across Softtrix Tech Soltuions. **SOLUTION** How did you select this vendor? We came across many vendors for managing Google/Facebook Ads. But the kind of portfolio they had, left us impressed. They not only had a great experience but also spent considerable time understanding the needs of our clients. Describe the scope of their work in detail. Their professionals had a word with us and created customized Google/Facebook Ad campaigns for our clients. Soon we could see the results and our clients were finally happy. What was the team composition? We have worked closely with their digital marketing experts and the experience was great. They went the extra mile to understand our requirements. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? Our clients could see 55-65% augmentation in their online sales. How effective was the workflow between your team and theirs? We had a weekly conference call to discuss the course of action. The daily communication was fast and smooth via e-mails and messengers. What did you find most impressive about this company? Their in-depth knowledge, their experience, and ability to listen and understand our requirements was the best part. Right after talking to their representative, we could figure out that this is the company we need to help us out with Google/Facebook Ads. Is there any area for improvement or anything that could have been done differently? We don't think so. There is absolutely nothing that could have been better. They handled the job perfectly. --- #### Web Dev & SEO Services for Law Firm **The Project** - Services: Search Engine Optimization, Web Design, Web Development - Project size: Less than $10,000 - Project length: Jan. - Mar. 2022 **Project Summary**: Softtrix Tech Solutions Private Limited worked for a law firm to upgrade several websites and enhance their SEO performance.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.5 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** IT Manager, Law Firm - Industry: Legal - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Apr 18, 2022 **Feedback Summary**: Thanks to Softtrix Tech Solutions Private Limited, the client's websites brought great results for their business. They were partly responsible for the client's 30% yearly growth. The client was also impressed with their knowledge of cutting-edge technologies and outstanding customer service.  ""Softtrix Tech Solutions Private Limited provided top-notch services and well-versed engineers for a reasonable price."" **BACKGROUND** Please describe your company and your position there. Boston/USA-based firm with more than 20 attorneys, we are large enough to represent clients in complex and sophisticated matters, yet small enough to be very responsive, providing direct partner-level, proactive advice. IT manager of development and technology **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? We hired Softtrix to upgrade several websites and also perform SEO services. Softtrix Tech Solutions Private Limited provided top-notch services and well-versed engineers for a reasonable price. **SOLUTION** How did you select this vendor and what were the deciding factors? Thru its portfolio and excellent customer service. How many people from the vendor's team worked with you, and what were their positions? We work mainly with three people. Programmers and engineers. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? Our site brought great results for our business. Softtrix good work is in part responsible for 30% of our yearly growth. What did you find most impressive or unique about this company? Knowledge of cutting-edge technology and outstanding customer service. Are there any areas for improvement or something they could have done differently? No. --- #### White Label PPC Services for Digital Agency **The Project** - Services: Pay Per Click - Project size: Less than $10,000 - Project length: Jan. 2020 - Ongoing **Project Summary**: Softtrix Tech Solutions Private Limited provides white label PPC services to a digital agency. They've started with a test project and, since then, have been delivering PPC campaigns to the client's customers. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, SEO Services Consultants - Industry: Advertising & marketing - Client size: 51-200 Employees - Review Type: Online Review **The Review** — Apr 15, 2022 **Feedback Summary**: Softtrix Tech Solutions Private Limited has developed cost-effective campaigns on time. The agency's customers have seen better ROI, with some witnessing a 100% increase in a short time frame. Moreover, they handle projects professionally to ensure the client's business growth. ""They provide detailed weekly reports to clients on our behalf, making our lives easier."" **BACKGROUND** Please describe your company and your position there. I am the CEO of SEO Services Consultants. SEO Services Consultants is a digital agency offering SEO services for real estate agencies, law firms, eCommerce stores, dental offices and many more businesses, small or large. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Softtrix Tech Solutions Private Limited, and what were your goals? Our clients were pretty happy with our SEO offerings and output and hence started asking us to help them with PAID Marketing too. That is how we started getting a lot of queries for PPC. Since we had no experience in this niche, we reached out to Softtrix Tech Solutions PVT LTD for WHITE LABEL PAID Advertisement services. **SOLUTION** How did you select this vendor and what were the deciding factors? I had shortlisted the 3 companies for this job including Softtrix Tech Solutions and after thorough discussions and review of their output, decided to go with Softtrix Tech Solutions. Was impressed with their work process and business values. Technical skill were unmatched. Describe the scope of work in detail, including the project steps, key deliverables, and campaigns. Our engagement began with a test project where in we wanted them to perform the work for one of our client and they delivered the most cost effective Campaigns on time. Client was able to see better ROI in the stipulated time span, which was the best thing that could happen. Helped us grow and acquire more clients. How many people from the vendor's team worked with you, and what were their positions? They had assigned us a dedicated Project Manager (KK) & he was the one dealing with us day in and day out. I personally feel he is very skilled & never missed a deadline. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? To be honest, since engaging Softtrix Tech Solutions, our business has grown and our clients are seeing better revenue than past. Moreover better ROI helps them to invest more into marketing which in turns works very good for us. In some cases Clients have seen 100% increase of revenue is a short span of time. Describe their project management style, including communication tools and timeliness. They handle projects professionally. Use of CRMs like Slack and Prompt replies to all emails helped us a lot. They provide detailed weekly reports to clients on our behalf, making our lives easier. What did you find most impressive or unique about this company? Sincerity and honesty. Technical know about of what they do is un matched. And of course, pricings are affordable. Are there any areas for improvement or something they could have done differently? So far so good. Working good for everyone. --- ## Portfolio & Awards ### Generated $2.5+ Million with 25X ROI for Pet Store A pet store came to us looking to increase their Google Ad revenue. We took a look at their account and saw some challenges right away. We decided to approach the account with a new strategy that we thought would work better. We launched a new Google Shopping and search campaign and saw some great results. The campaigns generated 2.5+ million dollars in revenue for the pet store. ### From 3 Leads to 300 For Dentists The client had been running Google Ads campaigns but was unhappy with the results from their previous advertiser. The campaign only resulted in 3 conversions even though they had spent near to $1000. They wanted to increase their leads with Google Ads and approached us for a google ads campaigns audit in May 2022. After being hired, we conducted an audit of their current campaigns to see how we could generate more leads. Our analysis showed that there were a lot of areas that needed improvement, such as: - Negative keywords were not being used - Broad match was being used, resulting in irrelevant traffic - Ad grouping was not well set up - A/B testing was not in place - Poor Ad Copies  - Bids were not being optimized - The quality score was poor - Call-only campaigns were not set up After conducting an audit of our PPC campaigns, we were able to identify which areas needed improvement. We started restructuring the campaigns and setting up different campaigns based on the services offered using the best PPC Practices. Because the dental niche is so diverse, each service's clientele varies from service to service. For instance, implants cost more, and typically, those with good household incomes have them.  This indicates that each procedure has its own audience, so we restructured the campaigns and created distinct ones for each service—for example, crowns have their own campaign, dental implants have their own, and root canals have their own. 259 Plus Leads for a Dental Clinic with a CPA of $22.47     ### 8X BOOST in Leads in Just One Month ✔️ 8X Increase in LEADS💹 Under 1 Month ### Journey From Scratch to 👉1,610 Monthly Leads We started work on this project from scratch, The client came to us when he wanted to step into the Paid marketing for his business, to improve the leads & We took that first step toward Paid Marketing. From that date to now, We are continually growing up in terms of leads. We started the journey from 1 lead & We are now generating 1,610 Monthly Leads & We are still scaling these leads 📈📈📈📈 ### From 0 Leads to 86 For Lawyers From 0 Leads to 86 For Lawyers, See how we did it. ### Doubled the ROAS of eCom Store - FB Ad Campaigns The brand sells car window covers in the United States. The client first hired us for a Google ads account and after seeing good results from google ads, he decided to give FB Ads a try as well. He had tried FB Ads earlier but it didn't work out so he was curious to see if we could get better results. ### $180K Monthly Sales for Clothing and Apparel Brand 4X ROI - $180,246.48 Monthly Sale for Apparels and Clothing Industry 4,679 Order with $180,388.44 Sales - With Spend of $45,456.73 This Brand approached us with the goal of wanting to improve their amazon ad campaigns as they were not getting the desired results and wanted to scale their campaigns. After coming on board, we managed their amazon ad account and were able to help them get a positive return on their investment.  CHALLENGES:- - Getting the traffic and spending from the ads but sales were very low - Need to identify the products items that selling well and generate good revenue and ROI - Need to identify the areas and advertising strategy that generate quality traffic and convert the user into the valuable customer  - Need to improve the product sponsored rank and the position of the product on the first page SOLUTION:- What we did  - Tested different objective campaigns as Manual and Automatic to generate the quality traffic - Tested the different product items separately as single products in one campaign to identify which products perform better and generate the sales - Keep optimizing the bidding on the keywords and search terms to make sure budget spend effective and generates the sales - Keep optimizing the targeting placements to make sure budget spending effectively on all the areas effectively and then paused the placements to control the spending from the non-performing areas - Tested the keywords in different match types as Broad match, Phrase match, and Exact match, and then tried to spend more budget on the better-performing areas and less on non-performing areas     ### Earned $31K 💰 For Clothing Brand Using SEO This video will show you the growth of an 🛒 eCommerce website through SEO in a short period within a limited budget. In our latest success story from Softtrix, I’ll show you the results we produced: ✔️ Increased organic traffic 💹 ✔️ Generated sales revenue 💸 ✔️ Improved Clicks & Impressions ✔️ Improved Keywords Position This 🛒 eCommerce website sells a range of return gifts 🎁, clothes 👚, Jewelry 💍, Home Decor 🎍 and Cookware 🍳, mostly targeting a US-based client list. 👉🏼 Established SEO as a traffic source with the goal of higher revenue 👉🏼 Achieved profitable SEO engagement within 8 months 👉🏼 Improved content & link quality to establish authority and outrank competitors ### From 0 to $250K Monthly Sales for Beauty Brand $250K🚀in monthly sales with a profitable ROI of 18X+ ### Generated $700K+ Monthly Revenue💵 From Google ads The website is an eCommerce unit who sells LED Therapy Lights worldwide. They have the Quality products and also a good name in the local market but they had to expand their name throughout the US and across the world too.  Selling LED Therapy Lights is a competitive thing Especially when it comes to search engine results! Platinum LED had an established Google Ads campaign, but without a dedicated PPC manager, its efficiency had dropped. Knowing that effectiveness and efficiency are especially important in the world of Digital Marketing, they approached us in need of an update.  When we got this project, they were struggling with issues in their Google Ads account which are as follows Budget is not being spent i.e. low spend Low amount of conversions Low Revenue Low ROI Solution:- To increase the traffic, we need to dug deep and do a deeper keyword research in order to get high quality clicks and also optimized the product feed. To increase the sales we need to add relevant and attractive ad copies which will help us in getting the visitor from the SERP to our website. We also need to check our landing pages that they are good enough and have adequate amount of content to convert the visitor. Use of our budget in a smart way so that we somehow manage to use it on the converting or performing keywords only. This part also consists of using the favorable bidding strategy and bid adjustments as per requirements and condition of the campaign. After putting our knowledge and experience together, we were able to get this account back on track. We were managed to get the following things done: 1. Increased the sales which means our ads are getting clicks most of the times whenever shown on the SERP 2. Decreased the Average Cost per click of keywords which help us in getting more clicks within the same ad spend 3. Managed to get more number of conversions with lower Cost per conversion. 4. The Revenue generated is now increased   ### 678.4% 📈Increase in ROI For Hair Curler Brand Our client has a Shopify store to sell innovative products. It's a wireless hair curler for instant hair curls. Client came to us to scale his sales & Revenue Upon taking over the account, we dig deeper into the data and split it into meaningful campaigns that targeted specific demographics. Since the product is mainly targeted toward a female audience, we created ads in different ad formats and run them on different channels. Targeted campaigns, focusing on particular demographics and devices, provided a much higher CTR. As the CTR improved, Google rewarded our client by lowering the CPC. In comparing the first month, the Conv. rate increased by 500%, and the CPC decreased from $3.24 to $1.36. ### 🚀Increased $39K Revenue💵 in Just One Month Our client has a Shopify store to sells unique designed footwear products Like: Boots High Tops Low Tops Comfy Boots Classic Boots When the client reached out to us, his Google ads account wasn't performing at all. The account spend was not increasing with sales every day on ads, conversions were quite low Upon taking over the account, we dig deeper into the data and split it into meaningful campaigns that targeted specific demographics. Since the products are mainly targeted toward Boot’s lovers, we created ad campaigns in different ad formats and run them on different channels. Creating more campaigns as per categories to advertise each product type with separate budgets. Along with hyper-targeted campaigns, we run robust remarketing campaigns to drive more conversions. As a result, ad engagement began increasing, which lowered the cost-per-click for the client’s ads.Results:- +91.90% Increase in Sales 780.4% Increase in ROI ### $167K for an eCom store, Selling Fitness Equipment We helped a Home Exercise Fitness Equipment Brand to generate Monthly $167K+ in revenue with 8x ROAS.  ### Doubled the 💵Revenue in Just One Month At the end of the last year in December, The client came to us asking for help with PPC. He was already doing the google ads but He lacked structure and established Sustainable Marketing Strategy. They also knew that a lot of improvement could be made with PPC. We got inspiration from his older structure & started Restructuring by adding new campaigns to his account with specific & Detailed Targetting and quickly scaled the account by uncovering hidden potential in long-tail keywords he never knew they had. We have also decreased costs in their account by using various cost-cutting methods as well as testing new things. After two months of hard work, the sales in the account have doubled from what it was earlier.Improvement we have made in his account:- Conversion Increased by +62.07%📈 Doubled the Revenue in the first Month while keeping the CPA lower ### 224K+ Monthly Sales For eCom Website When the client reached out to us, he was generating almost 30% of the sales. The Client Used to do Paid ads and SEO for his website but it was like he is investing money in marketing but not getting results. They were just wasting money without any sustainable marketing planning. We took charge in Oct 2019, When they were only generating the Monthly Revenue of 23K, Which was obviously not profitable the way they were investing in marketing. In Just 2 Months, We have scaled that sales almost doubled to 101 K+ & sales continuously started growing, Now We are generating consistent $207K monthly sales. ### 400+ Monthly Sales With 5.5X ROI For Ethanol Brand This is an e-commerce store, Selling Food Grade Ethanol Products in the UK. The ROI was not profitable, Then the client hired us to take the charge of this account & When we start working on the account, It has grown up from 1X ROI to 5.5X ROI with Constant improvement in conversions.   ### Generated $171K/M for Liquor & Alcohol Brand Suryoyo Spirits is an alcohol delivery company, that sells wine, beer, and spirits at European prices. When Suryoyo Spirits approached Softtrix Tech Solutions for its PPC services, they had a very clear and precise goal – to generate thousands of sales. After Taking charge of this account, We are now generating 171K Monthly Revenue with a Profitable ROI of 81X. ### 8X ROI From Google Ads, For Gardening Products Happy Hydro is an indoor gardening products store that provides the best indoor gardening products. Their focus was to improve multi-channel eCommerce marketing for their range of products & Scale the ROI. Objectives Happy Hydro Wanted a marketing agency that would help them improve search keyword performance against their competitors & Standout out differently in a tough competition. They wanted to focus on sales and improve brand awareness. We had started with Google ads first & we got that improvement in the first month. Results Softtrix Tech Solutions Team was able to build a campaign that standout & Built brand awareness. With a paid advertising campaign that built on the existing success of search optimization, Happy Hydro was able to get a 66% increase in their pay-per-click ROI along with an increase in revenue of 40%.. ### 16X ROI For Gym & Sports Apparel Store We helped a Gym & Fitness apparel store to generate $30K+ Per Month revenue from Google ads only with 16X ROAS. The client hired us, when his campaign was completely messed by a PPC Freelancer & He asked us to improve the sales & Revenue.  After taking the charge, We took that brand from $100 Sales to $30k+ Per Month Sales & with a Profitable ROI of 16X ### Increased 600% Monthly Leads with Lower CPA📉 The Client hired us for the purpose of Reducing his conversions Cost & increase the leads while keeping the CPA lower. After Optimizing the campaigns, Below are the improvement we have seen in the campaigns. Conversions Increased by 600% CPA Reduced by -91.65% CTR increased by +38.52% ### $2.25 Million Sales in 3 Months, For Tile Industry Softtrix Tech Solutions generated $2.25 Million Revenue for a client, Selling CEMENT TILE ### 12X ROI For Pharmacy Store Background:- Better Value Pharmacy is an accredited pharmacy for the Pharmacy Guild of Australia’s Quality Care Pharmacy Program. The client hired us to start work on Paid Campaigns from Scratch. Key Performance Indicators:- The biggest challenge for Better Value Pharmacy was to compete with other competitors who have already made their position on a search result, The brand awareness is where we need to stand ourselves in that tough competition.  Paid Media Strategy:- We Structured the paid search campaigns to allow us to bid at the search term level and identify the best-performing themes for the business. We then created automated rules to ensure the best keywords and search terms gained the most possible exposure, allowing them to generate as many Sales as possible without exceeding the target CPA. ### +125.98% Sales in 1 Month, For Smart Gadget Store Our client has a Shopify store to sell Smart Gadgets online. The client reached out to us When his Google ads account was performing average. they wanted to scale it but they were not able to do that. Despite spending dollars every day on ads, conversions were quite average. Upon taking over the account, we dig deeper into the data and split it into meaningful campaigns that targeted specific demographics & Product categories. we created ads in different ad formats and run them on different channels. As a result, In the first month, We generated the results & Doubled his revenue from $54K to $123K.  ### From $0 to $40K+ in Monthly Sales The brand is an online and retail store for Designer Wear. Despite a wide range of effective products, they were struggling in accomplishing their sale targets. They were looking at good returns on the investment So that they can make profits. In The beginning, They were advertising on Google Search which was costing them too high without. ### 225k Generated in One Month, From Google Ads Only We took over this client’s account and within a matter of two weeks, we showed a significant decrease in CPA and an increase in sales velocity. Before our management, the account had very unstable CPA ranging between 75% – 150% which was extremely unprofitable for them. They also had a very low level of sales velocity which heavily affected their organic ranking too. With applying the correct methods, we managed to drive their Cost down to 30% on average in an extremely competitive category, and raise and maintain high levels of sales velocity. ### 📉Reduced Cost Per Conversion by 54% When we started working in June 2021, CPA was above $80, we were facing the challenges to improve the conversions, lower the CPC, improve the ad’s position, and lost impression share to show the ads on the top of the competitors.  We managed to bring that CPA down to half from what it was earlier & with consistent improvement in conversions & Conversion rate.  ### $195k Monthly Sales with ROI of 29X We took over this client’s account and within two months we showed a significant increase in ROI and increase in sales velocity. Before our management, the account had very Poor ROI which was extremely unprofitable for them.  The Challenge 1) Poor visibility in Search Results and Lack of Omni Channel Marketing Approach. 2) Low conversion volume 3) Poor conversion rate 4) Extremely Low ROI Strategy:- Considering the challenge we had, we leveraged multiple strategies to boost conversions for the client, lower their CPC, and increase the conversion rate. These included keyword research and optimizing the search terms split testing ad creatives and landing pages on different devices, bids management to optimize ad spending, and including negative keywords to streamline irrelevant search traffic, Which Results in increase in $100k Revenue with the Profitable ROI Of 29X. ### 273% Increase in Leads from FB Ads Only A2Z Weddings provides brides and grooms first-class Wedding Photography services in Sydney as well as, Cinematography for their special day. The client hired us to scale his campaigns & improve the leads. CHALLENGES :- Increase brand recognition Drive more qualified leads Increase conversions on bottom-funnel Audience Segmentation Increase ROI SOLUTION:- To improve brand recognition, we run discovery ads across GDN, Gmail, and Youtube. As a result, we saw a substantial brand lift. During our initial analysis, we learned that majority of the engagement was coming from the female audience (age group 25-34). It was crucial to segment those female audiences who are dropping off without taking any further action. Once we had done with segmentation, we launched hyper-targeted campaigns for each of their services. We had implemented a session recording tool to see how visitors were navigating on the site so that we can fix those roadblocks. The next thing was to leverage a similar audience. Based on our learning, we launched a similar audience campaign with the ad copies that performed really well in our last campaign.   Once we had enough audience captured, we launched a robust re-marketing campaign to attain incremental leads at a lower CPL. IMPACT:- SCALED LEADS BY 273% 50.5% Increase in CTR ### From $185K to 🚀$394K, Doubled The ROI in 3 Months Intro - Bathroom Factory Warehouse is an Australian firm that provides Bathroom products in Australia Wide. The client came to us at the beginning of April, as he wanted to scale his revenue but he couldn't find a way to increase sales. We've assessed the issue and presented our solution, which included the following elements: - Introducing automated marketing - Adding coupons - Offering extra services - Removing outdated offers. The client was impressed by our recommendations and he gave us 3 months to show the results. How Did we start:- 1. We started analyzing their existing campaign to look for minute details and errors, and of the things and we noticed that we are looking at 60-70% impression share on auction insight which needs to be improved. 2. We also started to research some of our top competitors and find some of the keywords where we were not bidding and our competitors do. Calculating our ROI for each keyword, then allocating a larger budget before looking at which keyword would have the most conversion rate from that ad group, and from there we could then track down other areas in content that could be improved on. 3. Along with this, we also noticed that the website also had issues with speed, images CTA buttons & contact forms. After full analysis we got the website optimized. 4. A marketing plan for the Omni Channel is something they weren't doing in the past, which could have potentially left our brand awareness levels non-existent. How we went:- - Created a marketing strategy and split the campaigns into meaningful campaigns that targeted specific demographics and specific states, which helped to raise our search impression share and our sales were automatically taken care of at the same time. Our Omni channel marketing strategy helped us create brand awareness in the market, which has improved our brand searches on Google. Results:- 👉ROI improved by +25.19% 👉Revenue increased by +112.68% 👉CPA Reduced By -31.02% ### $666+ Million Generated From Google Ads Only Generated more than $600+ million in revenue for our clients using Google ads in the last 6 months. ### 💲123K Monthly Sales for Furniture Store Generated 💲123K for Furniture Store with the ROI of 10X+ ### 13X ROI for Sports Supplements Our client has a Shopify store to sell sports supplements. He was doing bad when the Client came to us. they were quite worried because they haven't been getting any revenue for their paid ads. One of the other issues is that they had several issues with conversion tracking. The target location for this business was the US As they already had a bad experience with running the advertisements with the previous agency, so now they wanted to get a good ROAS as well as a return on their previous ads asap. How we started:- 1. We started analyzing their existing campaign to look for details and errors, and of the things we noticed is that various targeting errors and take inspiration from existing campaigns. 2. We also started doing some research on competitors and analyse how we can create a differentiator in a highly tough market against our competitors. 3. Along with this, we also noticed that the website also had issues with speed, images CTA buttons & website conversion rate. After full analysis we got the website optimized, and improve the customer journey experience for FASTER CUSTOMER ACQUISITION What we did:- Upon taking over the account, we dig deeper into the data and split it into meaningful campaigns that targeted specific demographics. Since the product is mainly targeted toward Fitness Freaks, we created ads in different ad formats and run them on different channels. Targeted campaigns, focusing on particular demographics and devices, provided a much higher CTR. As the CTR improved, Google rewarded our client by lowering the CPC. In comparing the first month, the Conv. rate increased by 600%   ### 7X ROAS from FB Ads, For Armed Forces Gear/Product LEGEAR Australia is the leading supplier, distributor & manufacturer of Law Enforcement Military and Outdoor products. Achievements on this account:- Conversion Increased: 42.12% Click Increased by: 25.28% CTR increased by: 0.41% Conversion Value increased by 20.20%     ### 11.46X ROI For Kids Themed Party Supplies Store Character Parties is a leading supplier of kids-themed party and cake decorating products. After Taking charge of this account, We started generating 47K Monthly Revenue with an ROI of 11X, From Google Adwords Only. ### SEO for the better traffic for the website Our goal was to increase the traffic for the website and we have increased the traffic from 3.88k to 6.31k.   ### 5.29K Conversions in a Month, For Software Agency Softtrix Tech Solutions has increased+32.43% in Conversion, For Subtitle & Captioning Tool. ### 15.5K Leads in a Month for TV Streaming Website This year in april, a client came to us asking for help with ppc. He has already developed a strong business fast. But he lacked was structure and established standard operating procedures. They also knew that a lot of improvement could be made with ppc. We started by adding close to 50 new campaigns to his account and quickly scaled the account by uncovering hidden potential in long-tail keywords he never knew they had. We have also decreased cost in their account by using various cost-cutting methods as well as testing new things. After a month of hard work, the leads in the account have doubled and acos dropped from 35% down to 26% on average.   ### 18.01X ROI for Chai Blend Products A Company that has been offering worldwide delivery of Masala Chai Blend. Since partnering with Softtrix Tech Solutions, the Client has seen massive increases in search visibility and real-world improvements to the company’s revenue. Through Advertising, Softtrix Tech Solutions PVT LTD helped rank for numerous valuable keywords, increase traffic by 150%, and increase new users. Doubled the client's ROI in just 3 months.   ### 14.15X ROI For eCommerse Brand, Selling Covers 14.15X ROI For eCommerse Brand, Selling Tonneau Covers in US and Canada ### 4X Sales Hike for Pet Products Store Brand Intro:- Jumbo Pets is an Australian pet supply company that has everything you need in a one-stop online pet shop. How We Started:- We partnered with Jumbo Pets to develop a strong marketing strategy, which helped the company not just save money but solve all of the efficiency problems they had previously been experiencing themselves.  Brand Challenge:- – Identifying Targeted Audiences – Clear Marketing Messaging & Tone – Generate a high conversion rate and ROI on the website Our Approach:- We got inspiration from his older structure & started Restructuring by adding new campaigns to his account with specific & Detailed Targetting and quickly scaled the account by uncovering hidden potential in long-tail keywords he never knew they had. We have also decreased costs in their account by using various cost-cutting methods as well as testing new things. What we did:- We have recommended that they spend some of the marketing budgets on Product Listing Ads (PLAs) because they take advantage of a powerful new route into the search results where consumers can discover your excellent products. The website hosts a lot of categories, and for each one there are specific Pets: Buy Puppy products from this category or view the most popular Dog products from this section. Using an approach such as this will allow you to target potential customers because each community contains both unique contents related specifically to certain categories and other terms like "Cats" or "Dogs". Here we have pinpointed our ads towards these specific terms using AdWords’ keyword tool which helps improve the clickthrough rate by affording us the opportunity to tag our product links with relevant words that people are searching for. Website Conversion rate optimizations - we started to do A/B testing on our website to see which version would work better at improving the conversion rate of sales.   IMPROVEMENTS:- 🔥4X Increase In the Number of Conversions 🔥2X Decrease in Cost Per Conversions   ### Design, Development and Marketing for Retail Store Design, Development and Marketing for Retail Store, Selling Skincare Products ### Increase Organic Traffic & Sales Ecotech Print Solutions has organic traffic was average. Being an E-commerce company, Organic traffic can help users to land up on the right web page and place an order. ### Ranking For Highly Competitive Keywords Challenge - Ranking the website on highly competitive keywords and generating sales. The Solution - We optimized the website to increase page load up speeds, and performed On-Page and Off-SEO to help search engines crawl effectively. Over a period of 11 months of continuous On-Page and Off-Page SEO activities, beginning Oct 2020 to Aug 2021, we saw huge improvements in ranking.   ### Guest Post Client needs the best quality of guest post backlinks and Traffic for their business/website, not any GUEST POSTING but POSTING on only HIGH-QUALITY BLOGS/Portals. ### SEO for the website We increased the traffic and sales for the client. The client was very happy and gave us one more website for SEO.  ### 2 Plus Million $ Monthly Sales $2+ million in monthly sales for Tile Industry ### 100+ Weekly Leads For Medical Firm We successfully generated 125 weekly leads with an impressive Cost Per Acquisition (CPA) of A$35.33, a significant achievement considering the client's initial struggle with obtaining only a limited number of leads. ### Google Ads for Liquor Store - $275K Monthly Sales In this Google Ads for Liquor Store Case Study, we'll show you how to generate $275K in monthly sales with Google Ads! ### Google Ads for Beverages Store - 143K Monthly Sale Are you looking to increase sales for your beverages store? If so, you'll want to look into Google Ads for beverage stores. In this case study, we'll show you how we've increased sales by 143K monthly through PPC ads. ### 90+ Leads for Detox Center Due to restrictions on drug and alcohol and healthcare-related content set by Google (https://support.google.com/adspolicy/answer/9841715?hl=en ), our client's ads for their drug and alcohol rehab program were often disapproved or given limited approval.  The previous agency had been using landing pages that did not adhere to the unrestricted content guidelines, resulting in low conversion rates. Although the ads were limitedly approved, they were not generating satisfactory results. ### 250+ Leads for a Dental Clinic The client tested Google Ads campaigns in the past but was unhappy with the results from their previous advertiser. The campaign only resulted in lower conversions even though they had spent near to $1000. They wanted to increase their leads with Google Ads and approached us for a google ads campaign audit After we implemented the new campaign structure, we were absolutely amazed by the results we saw in the tenth month. In fact, The CPA was impressive and nearly $27 per lead. Just restructuring the campaigns made that huge of an impact.  ### Industry Recognitions - Google Ads Apps Certification - Microsoft Advertising Certified - Shopping ads Certification - Google Ads Search Certification - LinkedIn Digital Marketing Certified - SEO Certified - HubSpot - Amazon Sponsored Ads Certified - Digital Advertising Certified - Upwork - TOP RATED PLUS - Google Partner Certified ## Key Clients - Bike Scooter City 🚴‍♀ ## Packages ## Locations (2) ### Sahibzada Ajit Singh Nagar, India (Headquarters) - C-127, Phase 8, Insustrial Area, 3rd Floor - Sahibzada Ajit Singh Nagar 160071 - India - 101 - 150 employees - Phone: +91-99883-98628 ### Sahibzada Ajit Singh Nagar, India - B-411, Tower B, 4th Floor Bestech Business Towers, Sector 66 - Sahibzada Ajit Singh Nagar 160062 - India - 50 - 75 employees - Phone: +91-99883-98628 ## Contact Softtrix Tech Solutions Private Limited [Send a message](https://clutch.co/profile/softtrix-tech-solutions-private) ### Connect on Social - [LinkedIn](https://in.linkedin.com/company/softtrix-web-solutions) - [Facebook](https://www.facebook.com/softtrixwebsolution) - [X](https://twitter.com/softtrix) - [Instagram](https://www.instagram.com/softtrixtechsolutions/)