Leadium

BACKGROUND

Please describe your company and your position there.

I’m the owner of a lead generation and marketing consulting firm. We work with small to mid-sized businesses to help them improve their sales and outreach practices and position them for future growth.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leadium?

We needed assistance with lead generation for one of our clients.

What were your goals for this project?

Our goal was to generate about 3,000 leads and convert them into 10–15 appointments a month, with a cost per appointment of $200–$300.

SOLUTION

How did you select this vendor?

I’ve worked with the founder in the past, and I was pleased with that experience.

Describe the scope of their work in detail.

First, Leadium created a target-customer profile from research conducted by their in-house team. They delivered a weekly list of prospective clients for our review, and we were free to determine whether or not to follow up with a message. Whenever a prospect replied, the Leadium team set up a phone call with the client’s sales team.

What was the team composition?

I worked with senior executives like their CEO and COO, as well as a team of lower level staff that included client service leaders, in-house researchers, and program managers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

With Leadium’s help, we generated 3,000 leads, each with a cost of $4.99. We also recorded a 58% open rate and a 6.66% replay rate. About 90% of secured appointments resulted in sales.

How effective was the workflow between your team and theirs?

Their team was productive, collaborative and communicative throughout the engagement. We set up the project on Basecamp, so both our teams and the client had access to the information. We had weekly screen-sharing meetings to discuss our progress and make any improvements to our approach.

What did you find most impressive about this company?

I admired their ability to understand the target customer and quickly begin generating results.

Are there any areas for improvement?

They could be a bit more transparent in terms of billing and pricing.

BACKGROUND

Please describe your company and your position there.

I’m a sales development manager at a software as a service (SaaS) company headquartered in Europe. I oversee our entire outbound process.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leadium?

Our company already had a steady inbound process in place. With competitive targets, we needed to invest more in outbound and that mean that we had to outsource some parts.

What were your goals for this project?

We wanted to increase our annual recurring revenue with our outbound activities, and at the same time reduce the time our reps spend on outbound prospecting.

SOLUTION

How did you select this vendor?

They reached out to me and, after speaking with them, we believed in their vision of lead generation immediately. When we started the partnership, both of our companies were in their early stages, which meant we could learn from each other. It allowed us to grow together and share best practices along the way—a win-win situation.

Describe the project in detail.

They work on our outbound marketing. We began with a series of discovery meetings to discuss our goals and objectives. After a several iterations and further discussions, we finalized the project. We had weekly meetings throughout to keep on improving.

What was the team composition?

Initially, we were assigned a project manager to support us as well as three sales development reps and a research team. The team grew as our business grew.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We’ve grown by almost 500% since the partnership began. We’re very happy with the work that they do for us, especially considering we initially partnered up because we lacked resources to do outbound activities ourselves.

How effective was the workflow between your team and theirs?

We are scheduling weekly calls to receive frequent updates, but also to share some new ideas and best practices and use Slack for communication. I’m very impressed by how transparent they are and how easy it is to get in contact with them if we need to.

What did you find most impressive about this company?

I’m blown away their knowledge of outbound prospecting and lead generation. They work and partner with plenty of companies, which allows them they gain a lot of insights that they are happy to share.

I still haven't found another tool or vendor that is able to provide so many accurate leads. Their bounce rate is extremely low.

Are there any areas for improvement?

They could take even more ownership of the project when it comes to sharing new ideas and best practices, but it’s only a minor issue.

BACKGROUND

Please describe your company and your position there.

I’m the CEO of Reliant Parking Solutions, a SaaS for the multi-family parking industry.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leadium?

We wanted to generate qualified leads and schedule calls for my sales team.

What were your goals for this project?

To obtain 16 to 20 scheduled appointments per month.

SOLUTION

How did you select this vendor?

We interviewed several companies and found Leadium to be the easiest, most transparent company to work with.

Describe the scope of their work in detail.

They scrape the internet to find my customers. It involves generating email campaigns that capture the interest and bring customers to the table.

What was the team composition?

I have a project manager and a dedicated rep who acts like a partner to us. We have weekly calls and review the analytics on a monthly basis.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They were great immediately, but as the months go on, the results are getting even better. Not only are they bringing me more appointments per month, but the quality of the leads continue to improve.

How effective was the workflow between your team and theirs?

It’s very effective. We have a great collaboration and use online documents to communicate any positives and negatives. They’re very nimble and responsive.

What did you find most impressive about this company?

I’ve been very impressed to get to know my team and realize that there are real people behind the scenes doing the work.

Are there any areas for improvement?

We’re extremely happy with Leadium.

BACKGROUND

Please describe your company and your position there.

I am a founding partner of SPJ GTM, which helps early-stage startups launch and accelerate by quickly identifying, targeting, and wining customers with effective sales, marketing, and funding strategies.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leadium?

SPJ GTM hired Leadium to help increase outreach and traction for our startup portfolio by identifying and developing leads. We work with Leadium to find the right companies and audiences to target and then launch outbound sales

What were your goals for this project?

Our goal was to create an early-stage sales program to build pipeline opportunities and drive revenue for our startups.

SOLUTION

How did you select this vendor?

We have worked with a variety of tools and services to help identify and contact leads. However, many offer inaccurate data and are not efficient with their time. We are a small team, so we prioritized finding a firm that could help us scale and move quickly at a reasonable price. A partner of ours referred Leadium, and after speaking with them, we felt comfortable that they offered all of the services we needed.

Describe the project in detail.

To start the engagement, we met with the Leadium team to discuss our business needs, customers' pain points, challenges, and goals. After the first meeting, Leadium outlined our target customer profiles and developed an outreach strategy and appointment scheduling process. After reviewing and approving their strategies, we were quickly implementing their ideas. The team is extremely collaborative and responsive—meeting with us regularly to share new leads, results, and new appointments.

What was the team composition?

Our team consists of a customer success manager, a sales development representative, and a lead researcher.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We saw immediate returns in the form of responses and appointments, and we continue to receive strong leads. Multiple appointments are coming in each week. Leadium conducts ongoing research to expand our target audience and identify proper leads. They have secured a number of calls and accounts that would have taken multiple full-time equivalents over 120 days to reach the same volume.

How effective was the workflow between your team and theirs?

Leadium's project management and support continue to impress us. They quickly respond to questions and requests. They have become an extension of our own team.

What did you find most impressive about this company?

Hiring a training a sales team isn't cheap and is extremely time-consuming. Leadium provides experienced sales experts and a proven process to meet our sales needs. Knowing they have this portion of our business under control, we can focus on other areas needing our time and attention.

Are there any areas for improvement?

Currently, we see no areas needing improvement.

BACKGROUND

Please describe your company and position.

I am the Chief Executive Officer of MHouse

Describe what your company does in a single sentence.

MHouse is a UK technology company that provides EPOS and retail management software, payments, delivery, self-service, and back-office tools for convenience-store retailers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadium to accomplish?

• We had reached a point where our own team could not keep finding every new conversation. We were already busy supporting retailers and building out the MHouse platform, so sales needed some extra capacity.

SOLUTION

How did you find Leadium?

Online Search

Why did you select Leadium over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Leadium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

What changed for us was the number of different people we could speak with. MHouse sits across EPOS, payments, delivery, stock, self-service and other parts of retail, so there is more than one way into a company. Sometimes the first conversation was with a retailer. Other times it was someone looking at a technology partnership. That mix was useful.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I don't judge it by how many names are put in front of us. If someone already understands convenience retail and wants to discuss a real problem, that is much more useful. We have had some of those conversations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It has been easy enough to fit around my schedule. I tend to look at things in batches rather than every day. If something needs a decision from me, I deal with it then and leave the rest with the team.

What was your primary form of communication with Leadium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

One thing I noticed was that Leadium did not need us to explain every small step. They could take the basic story and work with it. We still had to give them feedback, especially when the type of contact was not quite right, but it did not become a big management job.

Are there any areas for improvement or something Leadium could have done differently?

I think we should have picked one part of the business to push first. We have added quite a few things around the core EPOS system, and trying to talk about all of them at once can make a simple sales conversation less simple.

BACKGROUND

Please describe your company and position.

I am the CEO of METALURGIE Rumburk

Describe what your company does in a single sentence.

METALURGIE Rumburk is an industrial foundry specializing in large, individual and small-batch grey and ductile iron castings for machine tools, construction machinery, automotive, food-industry and other industrial applications, with machining and finishing capabilities.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadium to accomplish?

• We have worked with the same types of customers for a long time. The question was whether we could find some new ones without having to build all of those relationships ourselves.

SOLUTION

How did you find Leadium?

Online Search

Why did you select Leadium over others?

• Great culture fit
• Company values aligned

How many teammates from Leadium were assigned to this project?

2

Describe the scope of work in detail. Please include a summary of key deliverables.

The interesting part was seeing people actually knew about a foundry like ours. Some companies were looking for finished parts, come needed casting only, and some had no idea what we could produce. We had a few conversations where the first thing was simply explaining that we can work with large castings and small production runs. That told us quite a bit.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I would call the result useful rather than dramatic. We have had some new contacts to follow up with, and we have a clear idea of which types of manufacturers are worth our time.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It is not something I need to manage every day. We get the updates, I look through what is relevant, and we speak when there is a reason to change something. That suits the way I work.

What was your primary form of communication with Leadium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I valued was the willingness to understand our business before pushing ahead. A casting company is not easy to explain in a few words. The size of the parts, the material and the type of production all matter, so simple lead lists are not enough.

Are there any areas for improvement or something Leadium could have done differently?

I would have liked some of the technical questions to come up earlier. We know our own limits very well, so bringing those into the first discussions would have saved a little time.

BACKGROUND

Please describe your company and position.

I am the Founder and CEO of DashDevs

Describe what your company does in a single sentence.

DashDevs is a fintech product engineering company that designs, builds, modernizez and scales regulated banking, payment, lending, investment and other financial platforms, including its own modular Fintech Core infrastructure.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadium to accomplish?

• New business for us can take a while because fintech projects are rarely simple from the first call. We brought Leadium in to open more conversations with companies already thinking about a financial products or a change to their existing platform.

SOLUTION

How did you find Leadium?

Referral

Why did you select Leadium over others?

Referred to me

How many teammates from Leadium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

A useful part of the work was seeing what prospects were actually asking for before we got involved. Some were still at the idea stage. Others had an existing product and were dealing with payments, integrations, scaling, or a new market. Those were much more relevant discussions for our team.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

It has given us another source of opportunities beyond the channels we normally use. I care more about the quality of the conversations than the raw number, and there have been enough good ones to keep the work going.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The process has been fairly easy to leave with Leadium. I see the conversations that need my attention and do not  need to sit over every step before that. There are occasional things to clarify, but that is normal.

What was your primary form of communication with Leadium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They adjusted their approach as they understood what a real DashDevs opportunity looks like. A company asking for developers is not necessarily our customer. The business problem behind the request matters much more.

Are there any areas for improvement or something Leadium could have done differently?

I would probably bring our technical and commercial teams into the early targeting discussion sooner. We know which fintch problems tend to become serious projects, and getting that context in earlier could make the first qualification even sharper.

BACKGROUND

Please describe your company and position.

I am the Founder of Florence Innovations

Describe what your company does in a single sentence.

Florence Innovations is an AI and data consulting firm that helps organization develop AI strategies, build data infrastructure, implement AI-powered solutions, automate workflows, and improve decision-making through practical, business-focused AI and analytics solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadium to accomplish?

• We needed to introduce our healthcare innovation work to more organizations that were looking to improve care delivery. Our goal was not simply to book meetings, but to start conversations with teams responsible for shaping new initiatives.

SOLUTION

How did you find Leadium?

Online Search

Why did you select Leadium over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Leadium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

What we noticed most was that innovation ideas rarely belonged to one department. An early discussion with an innovation manager often led to someone from operations or clinical leadership joining later. Leadium adjusted the outreach to support those longer conversations instead of treating the first meeting as the end of the process. That matched how healthcare decisions were actually being made.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We connected with healthcare organizations that were exploring meaningful change rather than isolated technology projects. Several discussions expanded to include additional decision-makers, giving us a much clearer picture of where our expertise could add value.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their updates focused on what they were learning instead of how many emails had been sent. That made our discussions much more useful because we could see how different types of healthcare organizations approached innovation.

What was your primary form of communication with Leadium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They did not assume every contact inside a healthcare organization had the same priorities. As the engagement progressed, they became much better at recognizing who needed to be involved before a project could realistically move forward.

Are there any areas for improvement or something Leadium could have done differently?

It would have helped to organize feedback from hospitals and long-term care organizations separately. We noticed fairly early that those conversations developed in different ways, and seeing that distinction sooner would have been useful.

BACKGROUND

Please describe your company and position.

I am the Founder of Comms Design Limited

Describe what your company does in a single sentence.

Comms Design Limited helps businesses improve how they communicate and operate by providing managed IT support, cloud phone systems, connectivity, cybersecurity, and business technology solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadium to accomplish?

We wanted to reach more businesses that were considering changes to their communications and IT systems. Our team already had plenty going on, so we needed help creating a steady flow of new sales conversations.

SOLUTION

How did you find Leadium?

Online Search

Why did you select Leadium over others?

• Great culture fit
• Company values aligned

How many teammates from Leadium were assigned to this project?

2

Describe the scope of work in detail. Please include a summary of key deliverables.

We spent quite a bit of time early on talking about which types of businesses were worth targeting. Some  industries looked good on paper but were not the right fit once outreach started. We adjusted the lists and messaging a couple of times, and after that the meetings became much more relevant. They kept the outreach moving while we stayed focused on our customers.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The quality of conversations improved over time, and we added new opportunities to our pipeline that matched the services we wanted to grow. It also gave us a more consistent way to generate interest instead of relying mainly on referrals.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The process was straightforward. We had regular updates, and if we wanted to change something, it was usually reflected prety quickly. It never felt like we had to chase people for answers.

What was your primary form of communication with Leadium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They did not keep pushing the same approach when it was clear something needed changing. They listened to the feedback from early outreach and were willing to refine the targeting until it started producing better conversations.

Are there any areas for improvement or something Leadium could have done differently?

Nothing to suggest.

BACKGROUND

Please describe your company and position.

I am the Founder and CEO of Wendover Housing Partners

Describe what your company does in a single sentence.

Wendover Housing Partners is a real estate company that develops, invests in, and manages affordable, workforce, senior, and student housing communities while providing resident programs and services designed to improve quality of life and create long-term community opportunities.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadium to accomplish?

• We wanted to create more direct conversations with organizations and partners that could support our growth initiatives. Our business has always been heavily relationship-driven, but we were looking for a more intentional way to introduce ourselves to groups we were not already connected to and develop opportunities beyond our existing network.

SOLUTION

How did you find Leadium?

Online Search

Why did you select Leadium over others?

• Good value for cost
• Company values aligned

How many teammates from Leadium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We initially approached the engagement thinking primarily about generating meetings. Very quickly, though, we found ourselves spending time defining which relationships would actually be meaningful for us. Because our work sits at the intersection of real estate, community development, and affordable housing, not every prospect belongs in the same category. The campaign became more focused as we learned where conversations were producing genuine interest and where they weren't. Some weeks involved refining target lists and rethinking how we described our projects and mission. By the time things settled into a rhythm, there was a much clearer process around who we wanted to engage and why those conversations mattered.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have developed a more predictable flow of introductions and conversations with organizations that we likely would not have engaged through our traditional channels alone. We have also gained a better understanding of which market segments respond most positively to proactive outreach.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The process has been fairly collaborative without becoming burdensome.  We were not inundated with meetings or reporting. Instead, discussions generally happened when there was something useful to review or when a change iin direction made sense. There were periods where we intentionally slowed things down to assess what we were learning, and Leadium adapted well to that pace.

What was your primary form of communication with Leadium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The quality of the conversations they initiated stood out.Their U.S.-based callers represented our organization professionally and understood how to communicate in a way that felt credible for a relationship-oriented business. I also appreciated having access to senior strategic guidance rather than being passed through several layers of account management.

Are there any areas for improvement or something Leadium could have done differently?

I would have benefited from spending a bit more time early on discussing the nuances of the affordable housing ecosystem and how various stakeholder groups fit together.