DD.NYC®

BACKGROUND

Introduce your business and what you do there.

I am the building manager at TenTen Glendale, an apartment complex. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

We hired DigitalDesign.NYC to update our website's design.

SOLUTION

What was the scope of their involvement?

DigitalDesign.NYC updated our website design, adding new images and virtual tour capabilities. Once we finalized the design, it was launched and DigitalDesign.NYC connected us to our web server. 

What is the team composition?

We worked with several teammates from DigitalDesign.NYC, including Anjelika (Managing Director). 

How did you come to work with DigitalDesign.NYC?

My colleague found DigitalDesign.NYC, and we hired them because they had a lot of positive reviews. 

How much have you invested with them?

We've invested $25,000 with DigitalDesign.NYC. 

What is the status of this engagement?

Our engagement with DigitalDesign.NYC began in November 2021, and it's ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our website engagement has increased since the launch of the new site design. We're getting more leads, although I don't have specific numbers. 

How did DigitalDesign.NYC perform from a project management standpoint?

DigitalDesign.NYC has been very easy to work with and responsive to our edit requests. We typically communicate with them through email and phone calls. 

What did you find most impressive about them?

I haven't worked with many other vendors in the web design space, so I don't have anything to compare their work to, but DigitalDesign.NYC has been very easy to work with.

Are there any areas they could improve?

I don't have anything for DigitalDesign.NYC to improve. 

Do you have any advice for potential customers?

I'd advise customers to provide DigitalDesign.NYC with regular feedback to ensure the final product is what they need. 

BACKGROUND

Please describe your company and your position there.

I am the VP of Marketing for our organization. I handle digital marketing, communications and fundraising efforts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire DigitalDesign.NYC, and what were your goals?

We hired DigitalDesign.NYC to launch a new website for our rebranded identity.

SOLUTION

How did you select this vendor and what were the deciding factors?

We worked with marketing scouting agency Breef, and DigitalDesign.NYC submitted an RFP for consideration. We chose them out of all the dev agencies because they had a strong belief in our mission, they were quick to brainstorm ideas with us, and they had a strong portfolio. They felt like a partner to us before we even signed a contract.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a kickoff meeting to discuss our goals and objectives. From there the team delivered mockups and wireframes for our site. After a few iterations, their team began the designed the Wordpress site. They are still developing the site in Wordpress. They are also handling all the iconography and photo design.

How many people from the vendor's team worked with you, and what were their positions?

4 people total -- the owner/CEO, project manager, UI/UX designer, and a web developer have worked with us.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have not launched our site yet, so metrics are not possible to share. However, they have gone above and beyond expectations on the scope of the project and have helped customize our site experience to our specific, niche needs.

Describe their project management style, including communication tools and timeliness.

We have weekly status meetings to go through current iterations of pages, and also use Figma to view design, add comments and mark approvals. We also use email but Figma has been the biggest communication tool for us to date.

What did you find most impressive or unique about this company?

They truly care about the longevity of our organization. We wanted a very specific platform based on a previous web iteration, and they respectfully told us that Wordpress would be much easier to build and manage over the long-term. They probably could have made more money from us by going with the original platform, but they wanted to ensure that we were getting a final product that would make our nonprofit's limited resources the most effective.

Are there any areas for improvement or something they could have done differently?

Some of the design choices they made did not align with the brand standards we provided to them. We went through a few iterations of design before we landed on one that fit the overall brand identity.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing and leasing manager for TenTen Oceanside. We’re a luxury apartment complex in the heart of downtown Oceanside.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

We were trying to update our website. It looked outdated, and we wanted to make it more eye-catching.

SOLUTION

What was the scope of their involvement?

DigitalDesign.NYC has worked on web design for our website and the websites for our sister properties. They’ve done it from scratch, and the team has posted some content that we provided. Additionally, DigitalDesign.NYC has come up with copy and photos of their own.

What is the team composition?

We mainly work with Anjelika (Managing Director). She’s the founder.

How did you come to work with DigitalDesign.NYC?

Our sister property, TenTen Wilshire, referred them.

What is the status of this engagement?

We began our relationship in January 2021. Right now, they’re patching up a few details. Once that’s finished, the partnership will be done. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’ve delivered on what we wanted, which was a more appealing and better-looking website.

How did DigitalDesign.NYC perform from a project management standpoint?

We communicate primarily through email.

What did you find most impressive about them?

They’re a woman-led business, which is a remarkable aspect of their team. It drew me to them.

Are there any areas they could improve?

We’re still in touch with them about some final details, but there haven’t missed anything major.

Do you have any advice for potential customers?

Tell them precisely what you want and what you’re looking for, even if you don’t have the content on hand — they’ll find it somehow. We didn’t have the best photos, and they were still able to provide something that matched the feel of our building. In general, be comfortable with them and put everything in their hands; they’ll take care of the rest.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Sevenupp, a hotel-booking platform startup.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

We wanted to present hotel rooms with less friction to the users.

SOLUTION

What was the scope of their involvement?

We used DigitalDesign.NYC for the UX/UI design of our platform. The onboarding process was quick and easy, and the scope of the project was done in about a month. They used Figma for the design, and maybe other essential programs such as Illustrator. 

What is the team composition?

We had 3–4 people on the team, including Anjelika (Managing Director).

How did you come to work with DigitalDesign.NYC?

I knew Anjelika from our days in New York, so I was familiar with the agency. We always wanted to do something together, and Anjelika had a business, tech, and creative mindset. Also, she’d done ventures herself, and that was super important to me.

How much have you invested with them?

We spent somewhere between $5,000–$10,000.

What is the status of this engagement?

We began our partnership in April 2021, and they delivered the prototype in May 2021. We’re currenly thinking about doing another project with them.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t launched yet. However, we liked the simplicity of the flow — it was very intuitive and easy to work with. Since the first version, it was right on point, and the turnaround time was pretty quick.

How did DigitalDesign.NYC perform from a project management standpoint?

Project management was excellent. The communication was very professional and clear. They were punctual and tactical. Everything was exactly as it should be.

We specifically communicated with Anjelika through WhatsApp, email, and Zoom.

What did you find most impressive about them?

At the end of the day, they were a creative agency, and what makes an agency great is the quality of the people and its management side. The creative process is where people can be different about understanding the client and their needs. We told Anjelika from the beginning that it had to be finished quickly, so they ran as fast as they could. Overall, what set them apart from others was their management side and the contact they had with clients.

Are there any areas they could improve?

I wasn’t familiar with their internal process. We got what we needed, when we needed it, so I don’t know where they could improve.

Do you have any advice for potential customers?

Be clear on what you want to build and the financial structure; they’re great at that. Also, don’t beat around the bush. If you want to move forward, do it. If you have a match with the person, then move forward with them.

BACKGROUND

Introduce your business and what you do there.

I am the COO of a real estate holding company with assets in former manufacturing lofts in Midtown Manhattan. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

We needed assistance with digital marketing, including SEO and PPC. 

SOLUTION

What was the scope of their involvement?

DigitalDesign.NYC is establishing our digital footprint based on branding we've developed with their team. So far, they've completely redesigned and developed our website, providing several site layouts for us to give feedback on. Their team has a keen eye for design and is focused on creativity; we've analyzed color schemes and layouts before finalization for each project. They're developing written and visual content for our digital marketing efforts. Right now, we're waiting for them to take new photographs for our spring campaigns. 

They're also developing landing pages for our social media campaigns on LinkedIn, Facebook, Twitter, and YouTube. DigitalDesign.NYC is designing our print collateral, like business cards and letterheads. Additionally, a team from DigitalDesign.NYC is spearheading our SEO efforts.

What is the team composition?

We work with 6–7 teammates from DigitalDesign.NYC, including Anjelika (Managing Director) and a project manager. 

How did you come to work with DigitalDesign.NYC?

We found DigitalDesign.NYC on Clutch.co. 

How much have you invested with them?

Our budget for this project is $10,000–$25,000. 

What is the status of this engagement?

Our engagement with DigitalDesign.NYC began in November 2021, and it's ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We're still in beta testing, but everyone who is a part of this project is very excited about it. All of the deliverables from DigitalDesign.NYC are cohesive and professional — they've reflected our reputation and the design of our project's building into a professional website. 

How did DigitalDesign.NYC perform from a project management standpoint?

DigitalDesign.NYC has strong project management. There haven't been any significant delays in our project. Typically, we communicate via DigitalDesign.NYC's collaboration tools, emails, and Zoom meetings; occasionally, we meet in person. 

What did you find most impressive about them?

It's excellent that we can use a woman-owned and led company that is amazingly talented. DigitalDesign.NYC's design aesthetic and presentation set them apart from their competition — their work has been on par with my expectations. 

Are there any areas they could improve?

I have nothing for DigitalDesign.NYC to improve; they've done an excellent job so far. 

Do you have any advice for potential customers?

I'd advise customers to have an understanding of where they want to go and share goals and expectations with DigitalDesign.NYC.

BACKGROUND

Introduce your business and what you do there.

I’m the CTO of an early-stage startup company that’s funded but doesn’t have a publicly released product yet. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

We hired DigitalDesign.NYC to design our first product.

SOLUTION

What was the scope of their involvement?

We initially described the product we were building, and then DigitalDesign.NYC created design files via Figma. They organized the files for us to work with them easily. 

Once everything has been well-organized, the team has continued improving them and their UI/UX flows. The team has also actively recommended colors and typography. At present, we’re still working together. 

What is the team composition?

I work with Veronika (UX Designer) and Angelika (Managing Director). Angelika also serves as the project manager. A dozen or so other people also work on our project at different times. 

How much have you invested with them?

We’ve spent between $25,000–$50,000.

What is the status of this engagement?

We started working with them in December 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We don’t have any quantitative metrics yet. However, DigitalDesign.NYC has been flexible, and they’ve adapted their formal design process to our needs as an early-stage startup. 

How did DigitalDesign.NYC perform from a project management standpoint?

DigitalDesign.NYC is excellent in communication. They participate in our live chat via Discord and answer questions quickly — they’re highly responsive to our needs. The team has also been patient with us when we change our minds about things. 

What did you find most impressive about them?

The team is confident and opinionated but also flexible. These qualities give us confidence that we’re shipping designs that are good. This also means we can move as a team quickly because our requirements change constantly. DigitalDesign.NYC keeps up with us — they deliver results. 

Are there any areas they could improve?

No, there aren’t any. I don’t know whether or not we’re easy customers, but they’ve handled everything well. 

Do you have any advice for potential customers?

Make sure that your needs are clear. When you engage with DigitalDesign.NYC, you have to know what you don’t know and then tell them that. You can also figure things out first and then start working with them. Going into the partnership with more clarity on what you need is going to help the project. 

BACKGROUND

Introduce your business and what you do there.

I’m the executive director at ISI Newsletter. We publish a monthly newsletter on investing for income.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

We were looking to improve our digital presence and needed their team to rebuild our website.

SOLUTION

What was the scope of their involvement?

DigitalDesign.NYC has derived our site content from an outdated system to rebuild our platform. They’re in the process of deploying development and design solutions to make our new site user-friendly and modern.

What is the team composition?

We work with two resources from their team, with Anjelika (Managing Director) as our main point of contact.

How did you come to work with DigitalDesign.NYC?

We found them via Clutch and requested a quote from Anjelika.

How much have you invested with them?

We’ve spent about $10,000 so far.

What is the status of this engagement?

Our ongoing engagement started in January 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've struggled with identifying our design and development goals prior to onboarding DigitalDesign.NYC’s team, but they’ve helped us finalize those and followed through with exceptional work. Additionally, they work within quick turnaround times to escalate the development process.

How did DigitalDesign.NYC perform from a project management standpoint?

DigitalDesign.NYC has accommodating resources and reliable project management skills.

Are there any areas they could improve?

We haven’t encountered any areas that need improvement.

Do you have any advice for potential customers?

As with any development project, start by knowing what you want.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Design Elevated, an interior design firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

We wanted to start a lifestyle blog regarding architecture, interior design, fashion, travel, entertainment, health, and beauty.

SOLUTION

What was the scope of their involvement?

They created a new blog website for us on WordPress from scratch. We started by going through an initial discovery phase where we explained what we were looking for. Their team gave me three different designs, and we combined them to determine the direction we’re heading now. Currently, they’re implementing all of the graphic design and building the platform.

What is the team composition?

We’ve been working with four members of their team, including Anjelika (Managing Director) and Veronica (UX Designer).

How did you come to work with DigitalDesign.NYC?

We found them through an online search, and they were one of the top 10 best website designers.

How much have you invested in them?

We’ve spent around $1,100 with them so far.

What is the status of this engagement?

We started working together in November 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’ve done a good job getting my message out there through my web design. Also, I can tell that Anjelika comes from an artistic background, so they’re very good at bringing that talent to the table. 

How did DigitalDesign.NYC perform from a project management standpoint?

At the moment, we’re exactly where we thought we’d be, so the budget hasn’t gone crazy. Also, whenever I want to get something changed, they help me with it. They could be a little more on point in terms of schedule because I’m busy with my work, so I don’t have time to supervise everything.

Regarding communication, we use email, Zoom, Google Meet, phone calls, and text messages — I can always get a hold of them, even on the weekends.

What did you find most impressive about them?

I like that they’re an all-women company. Also, their team has determination and isn’t lazy at all.

Are there any areas they could improve?

I’d like to have more in-person meetings, but I know that’s not on them.

Do you have any advice for potential customers?

DigitalDesign.NYC is your best option if you’re looking for a clean and well-design site. Also, do research and look at their work with past clients.

BACKGROUND

Introduce your business and what you do there.

I’m an independent photographer. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

DigitalDesign.NYC designed my new website. 

SOLUTION

What was the scope of their involvement?

The DigitalDesign.NYC team started building my website from the ground up, and they handled everything from design to engineering. They also provided intellectual ideas on how to make the site unique and visually appealing.

At present, we’re almost done with the project. Further, the main purpose of the website is to showcase my work. Meanwhile, one section also talks about the book I wrote, while another section covers my partnership with an NGO that raises funds for orphans who lost their parents due to the COVID-19 pandemic. Overall, the site has a multifaceted purpose and not only serves as a portfolio. 

What is the team composition?

I mainly work with Angelika (Managing Director) and their designers. Once the designers, Angelika, and I are on the same page, their engineers start doing what we need them to do. 

How did you come to work with DigitalDesign.NYC?

I’ve known Angelika and her services for years. As soon as I needed a higher-end website, DigitalDesign.NYC came to mind right away. 

How much have you invested with them?

We’ve invested around $50,000.

What is the status of this engagement?

We started working on this project in November 2021, and the engagement is ongoing. I estimate the project to be done in the first week of February 2022. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The quality of DigitalDesign.NYC’s work is well-known. Overall, I’ve got what I’ve paid for; I’ve also known their abilities and technical potentials. 

How did DigitalDesign.NYC perform from a project management standpoint?

Their project management is simple and straightforward. We communicate through WhatsApp and Zoom calls. They know from the beginning what I like as they show me different ideas. Overall, the team already knows what I want, so deciding on what the website should look like isn’t a long process. They’re right on the money. 

What did you find most impressive about them?

Compared to the other company I used earlier in my career, DigitalDesign.NYC is much more proficient in terms of technical abilities. They can provide anything that I want to do, so it’s been an upscale experience for me. 

Are there any areas they could improve?

No, there aren’t any. I have nothing negative to say about their work.

Do you have any advice for potential customers?

If you want to develop a website, I highly recommend DigitalDesign.NYC.

BACKGROUND

Introduce your business and what you do there.

I’m the director of marketing for Amidi Group, a multinational investment company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DigitalDesign.NYC?

We hired DigitalDesign.NYC for a project concerning our residential apartment buildings in Southern California. We were trying to do a soft rebrand and redesign of our existing website for four of our locations. 

SOLUTION

What was the scope of their involvement?

DigitalDesign.NYC helped us create a new style guide while designing offline materials to complement our website. The team also created other digital marketing assets like email templates.

To elaborate, we were in a time crunch when we started the project. Anjelika (Managing Director) and Lorin (Digital Designer) went over the various aspects of our website’s design. They sent me modifications and animations while letting me choose layouts. 

During my winter break, they worked on our brand book and visual style guide. The team also created 6–8 pieces of offline marketing material, including a brochure and business cards. Moreover, a photographer took some pictures, and they used those pictures to update the website’s design. 

After I returned from my break, I found out that we had a problem with a third-party contractor. That person didn’t work for DigitalDesign.NYC, and he wasn’t producing content that was on the same level as the necessary design. As a result, I ended up in a bind. Angelika then rebuilt the site completely in two weeks. 

From there, I’ve decided to use Angelika and her team to do the hosting and maintenance of our websites. Moving forward, she’s also going to handle our ongoing marketing needs, such as social media post designs and Google Ads. I also plan to use them for some other projects. 

What is the team composition?

I work with Angelika and Lorin. Lorin mainly deals with web design and branding. There are 4–5 other people on the team, including Veronika (UX Designer). 

How did you come to work with DigitalDesign.NYC?

DigitalDesign.NYC was referred by the third-party contractor I hired. 

How much have you invested with them?

We’ve invested around $30,000 in this project. 

What is the status of this engagement?

The partnership started in November 2021. To be specific, we completed the design by December 17th, 2021, which was close to our original deadline of December 16th, 2021. However, the engagement is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I’m impressed with DigitalDesign.NYC’s ability to do a rush job. I’m also grateful to Angelika because she’s saved the day by helping me rebuild our website — it wasn’t even her team’s fault that we were running behind schedule. 

Moreover, the quality of their designs is clean. They have a good grasp of our design needs relative to our industry. Their resources check the competition and apply the concepts of good design to our industry. That way, they come up with a nice and clean concept that works for our business. That’s not easy to do, but they’ve done it quickly and efficiently. 

Further, looking at other businesses that deal with residential apartment buildings in Los Angeles, New York, and Chicago, none of them have a website with a design as clean as ours. Our website also captures our brand essence. In other words, we stand out, thanks to the fact that we have a truly unique and high-quality website for all four of our properties in this brand. 

Overall, DigitalDesign.NYC's performance has been impressive. I’m thankful that I’ve got the opportunity to work with Angelika and her team. Since we’re a multinational conglomerate, there are other opportunities for us to work together — this is just the start of a good relationship. 

How did DigitalDesign.NYC perform from a project management standpoint?

DigitalDesign.NYC doesn’t have a true project management system in place. Rather, we have a group chat on WhatsApp, and we communicate about the project through that. This is nice because it helps the flow of our conversations. There’s a nice group dynamic where everybody can be in the know. Other than WhatsApp, they use also Figma to let me look at templates as they create different versions of designs. 

What did you find most impressive about them?

Their quality of work and responsiveness distinguish them from other providers. In terms of pricing, they’re quite competitive. Other agencies are quite predatory in this industry; they’ll gouge you if they think your pockets are deep enough. By contrast, there’s no pretentiousness in DigitalDesign.NYC. 

Moreover, Angelika is truly direct; her ability to take criticism is one of her strong points. We can tear apart something she did, and she won’t take it personally. She’ll simply ask how she can do better.

Are there any areas they could improve?

No, there aren’t any. Angelika hasn’t done anything that negatively impacts the project; in fact, she’s helped me save it. 

Do you have any advice for potential customers?

Go into the engagement with an understanding of what you truly want. DigitalDesign.NYC will help you find your vision to the degree that they can, but you should have an idea of the functionality of the website that you want to build — even if you’re not a technical person. Try to convey that idea. If you don’t have such an idea, they can’t help you come up with your business goals.