Agency Jet

BACKGROUND

Introduce your business and what you do there.

I’m a marketing and purchasing specialist for a metals distributor.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Agency Jet?

We wanted to modernize our website. We had a pretty bad experience with our previous vendor, so our project needed a rescue.

SOLUTION

What was the scope of their involvement?

Agency Jet took over our website and now manages all of our SEO. Every quarter, they create 12 content pages and blogs while suggesting additional blog topics for us to write about ourselves. They monitor our keywords, analyze our content for duplicates, and give us access to a dashboard that hosts our Google Analytics and SEO reports. Their team even created two videos — one short and one long — to post to our website, YouTube, and other sites, as well as an infographic for our sales team.

On the website side, Agency Jet is leading a total overhaul from the ground up. They’re rebuilding our backend code to be more uniform. They’re also making it easier for us to update the website ourselves; they’re creating a user-friendly layout and training us on how to use it.

What is the team composition?

We’re in touch with Darrin (Founder, Agency Jet), Colby (Lead Project Manager), and Artem (Client Strategist, Agency Jet). Colby manages our account, and Artem is the backend guru. They’re always accessible. I don’t know how many people in total work on it, but those are our main points of contact.

How did you come to work with Agency Jet?

I believe Darrin and Artem were employees of our previous vendor who left and started their own company. Darrin later reached out to my predecessor and offered to help us out with our situation.  

How much have you invested with them?

We spend about $27,000 per year. 

What is the status of this engagement?

The partnership started in January 2018 and is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Agency Jet has done such a good job with our keyword optimization that our web traffic has doubled after 12 months. When we started, we were only ranking for 20 keywords; now, we rank for 1,200. Every metric we track, from our social media to our bounce rate, has improved consistently since we started working with Agency Jet. And it’s all due to their super creative strategy; it keeps us relevant at a low cost. Their creativity and drive to help us be successful are why we’ve worked with them for so long. 

How did Agency Jet perform from a project management standpoint?

They’re perfect; I couldn’t ask for more accessibility or help. They take the time to explain things to someone like me who has limited experience with this. They genuinely care that I understand and learn. Recently, Colby did a lunch-and-learn for our company, taking two hours to explain our website so that more of our team understood it. We have a monthly call where we go over the reports and can ask any questions we need to.

What did you find most impressive about them?

Before starting this project, Agency Jet took the time to come to our facility and learn more about our business — who we are, what we do, and what we want to achieve. That way, they could talk about our products in an intelligent way without us constantly rewriting their material. I can’t say that any other SEO company that has approached us has done that same level of preparation.

Are there any areas they could improve?

I don’t think so, honestly. They’re very flexible and accessible. They just need to keep up the good work.

Any advice for potential customers?

I’d ask, “Why aren’t you working with Agency Jet already?”

BACKGROUND

Please describe your company and your position there.

As the owner of Osterbauer I have worked with 4 different Digital Marketing Firms and settled on Agency Jet as the best I have ever worked with.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Agency Jet?

I found out through my Website and Marketing assessment that my current SEO and PPC team was not doing a good a good job. I hired them for SEO for the first 4 months then, PPC after they succeeded. The results show I needed a new website that is currently being done and will be live in 2020.

What were your goals for this project?

To increase leads to get new clients.

SOLUTION

How did you select this vendor?

Learned about them and was offered a Free Website Digital Marketing review. I learned that I had a lot more work to do and that the current company was charging me to much for what they did.

Describe the project and the services they provided in detail.

Agency Jet is currently doing all my Digital Marketing form PPC, SEO, and, Website Design. It's like having my own Digital Marketing team working for me at my office. I stated with them to see if they could do SEO for Work Compensation.

In less than 5 months they have us mapped on all my important search terms and my company is on the top page of Google. I have since added other search terms and the same results are happening.

I love the personal touch my project manager gives with the monthly meetings that are recorded on GOTO meeting. It holds them accountable and me as well.

PPC or Google Ads started after they proved their work with SEO - I was paying tens of thousands for PPC and my click through rate was about $1,700 per click. After the year of working with them I'm at under $300 per click and 8 times as many leads on a far less budget.

The management fee for Google Ads has been incredible working with Jared and his team at Agency Jet. Currently going through a website redesign that will be live in on or before 2/2020. I have seen the design and it will help in my conversions to lower my bounce rate.

They have proven through the stats of Google Analytics that I have had a serious upward trend on traffic, and I needed a new website to acquire more people due to my bounce rate.

I see that my website currently is too wordy and is not easy to click through. The have shown many other case studies similar to mine that prove that this was the path I needed to follow.

What was the team composition?

I have about 4 dedicated people I speak with like my Project Manager for SEO, Project Manager for PPC, and Project Manager for Website development. Last is my Consultant at Agency Jet that has guided me through the success over the time I have worked with them.

They have content writers, video people, coders, and many others I have not spoken with at this time, but I do see the work like the content Timothy Harvard writes on and off page for SEO.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

My previous budget has come down drastically, as I had a few companies working on all aspects digital. Now working with Agency Jet I NOT ONLY HAVE SAVED MONEY, BUT TIME AS WELL.

When I had no visibility on Local Maps and now I do my calls have gone up significantly. They asked me to reach out to clients and new clients to leave reviews. That has helped build trust. Free information to help me.

The payments to Google Ads has gone done by over 60% but I'm 10/1 more leads because of my cost per click has gone down. They say I should see a 20% increase in leads with my new website as they are building proper landing pages and the new look and feel of my website. Based on the design I trust this will be true.

How was project management arranged and how effective was it?

Project Management is 100% on top of everything and the meetings are recorded on GOTO meeting for my company and their crew has always delivered. I have on point of contact for all projects and its very efficient.

What did you find most impressive about this company?

I find 3 things to be over and able all companies I have worked with in the past.

1. Education, they want me to learn and understand what they are doing and the results that should come from that work.
2. Transparency as they record all calls and meetings on GOTO meeting that make them and myself accountable for work need by me or the work they are doing.
3. Results - When speaking with the owner Darrin Gerr he said in the end you should not hire his team if the results are not their and offered a money back guarantee on the R&D when we started.

In the end I have never had a company stand behind their work the way Agency Jet does.

Are there any areas for improvement?

The only improvements that I would suggest is that I had listen to their advice a little earlier on the website as they stated it need to be done, but the stats will provide the data needed to move forward.

BACKGROUND

Introduce your business and what you do there.

I work for Danlee Medical Products, which is a medical device reseller and manufacturer in the Syracuse area. We’re a small, woman-owned business that’s been operating for 25 years.  

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Agency Jet?

We were looking to better position ourselves through our website and SEO. At one point, we had a marketing director on staff, but they ended up leaving.

We were looking for someone to pick up where they left off with assessing and improving our current site. Our team was planning a site update, but it was important for us to find a partner who could make the most of the site while we go through this phase.

SOLUTION

What was the scope of their involvement?

At first, they conducted an overall assessment of the site, pointing out our weaknesses and failures. From there, they started handling content writing and blogging. They’ve also been offering us plenty of recommendations along the way. Those have covered the importance of Google Analytics and how to interpret that data. 

Before our partnership, we never knew what we were looking at in terms of analytics. That insight has helped us make more informed marketing decisions. We’ve been working together for about six months, but I foresee a long-term relationship with them.  

What is the team composition?

We work very closely with Colby (Lead Project Manager, Agency Jet) and had our introductory conversations with Darrin (CEO, Agency Jet). 

How did you come to work with Agency Jet?

After our marketing director left the company, they reached out to us to discuss their services. I wasn’t anticipating hiring a partner at that point, but I wanted to hear him out. About a half-hour into our meeting, I could tell he really knew what he was talking about. At that point, the wheels started turning, and I decided to give him a chance. His presentation and explanations sold me on his services. 

However, I still had to convince the owner of the company that they were the right choice. Agency Jet presented to her next, but she was still on the fence. She suggested integrating them as a partner after our website transition phase, but I disagreed. I wanted to optimize what we had in the interim. That was the beginning of our journey with Agency Jet.

How much have you invested with them?

So far, we’ve invested about $15,000.

What is the status of this engagement?

We started working together in May 2019, and our teams are still collaborating.  

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

My boss and I are very impressed with the results they’ve obtained in a short period of time. We’re thrilled with their work so far. In less than six months, we have a 2%–3% increase in the cost of orders being placed by customers. So, not only are we getting more orders but the orders are better in terms of dollars. We’re getting substantial orders because of their work. I can attribute our success to their work because hiring them was the only thing we’ve changed in our process since starting with them.    

How did Agency Jet perform from a project management standpoint?

Colby’s patience and willingness to explain technical SEO topics always go above and beyond. We couldn’t have asked for a better partner in terms of project management. He gives us a better understanding of their work and results, taking plenty of time to learn our business and get a good grasp of our priorities. That allowed us to come up with a roadmap that detailed exactly how we were going to hit goals.   

For communication, we’ve mostly used email. As we expand the scope of their work, we may add project management tools. For the time being, we’re sticking with a structured email communication schedule. At the end of the month, we receive a monthly assessment of our analytics. We get updates from Colby at least once each week as well. 

What did you find most impressive about them?

They put time and interest in understanding our business, so they can use the best tools to position us appropriately. We’re an intricate business, despite our small size, because we handle manufacturing and reselling for a few specific demographics. They understood what we were trying to accomplish and remained focused throughout our dealings with them.

From the beginning, they tape our communications with them. That allows us to share the educational aspects of SEO and their work with our other staff members. They’re able to get a better understanding of the importance of our relationship with them that way. The key factor is that they truly care about our business and stand behind us. They take responsibility for their work, which can be rare nowadays.  

Are there any areas they could improve?

I don’t have anything at this point. They’ve done such a great job for us, and I just want to keep it going.

Do you have any advice for potential customers?

Agency Jet is different than other companies in their care for our business and the ability to take responsibility for their work. Give them an opportunity because we’ve been pleasantly surprised. We’ve been able to realize how much we are going to benefit from working with them.  

BACKGROUND

Introduce your business and what you do there.

I’m the president of a building supply company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Agency Jet?

We had another company working on our SEO, but it wasn’t working well for us. We wanted to work with a new agency that could show us what we needed to improve.

SOLUTION

What was the scope of their involvement?

With their guidance, we edited our website and changed things to help our search rankings. They helped us find ways to improve and drive more business through our online marketing presence, SEO recording, and our AdWords.

We retooled everything, and they started writing blogs and other content for us. After about a year and a half, we stopped SEO recording, as we didn't see enough ROI. We’ve since switched to AdWords, which is wildly successful. They manage all our accounts, and also briefly set up a Facebook campaign for us.

What is the team composition?

We have one main point of contact.

How did you come to work with Agency Jet?

I met one of the owners at a social event.

How much have you invested with them?

We’ve spent over $25,000 on their services.

What is the status of this engagement?

We started working together around September 2017. The work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

In 2018, we increased our sales by 35%. At least 25% of that is thanks to our online marketing efforts.

How did Agency Jet perform from a project management standpoint?

Their project management is awesome. We have a monthly meeting, but worked together more frequently at the beginning. Otherwise, we email back and forth. I can contact them at any time by email or phone, and they respond right away.

What did you find most impressive about them?

Their communication, honesty, and dedication to results all stand out. They are always honest about what we need to change, and their transparency saves us money.

Are there any areas they could improve?

Our experience with them is pretty seamless. They’ve done really well by me, and I can’t think of anything they should improve.

Do you have any advice for potential customers?

Invest money in them. If they say something will work, it will work.

BACKGROUND

Introduce your business and what you do there.

I'm the V.P. of sales at Gavelytics, a legal technology startup. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Agency Jet?

We needed more visibility online in Google searches, so we hired Agency Jet to start working on SEO and PPC advertising.

SOLUTION

What was the scope of their involvement?

Agency Jet is very skilled at explaining the process of SEO. If a client doesn't have much experience in this area, like me, it can seem a bit opaque. They use Basecamp to measure weekly progress and indicate where everything starts. Breaking down their work into specific activities, they show us exactly what they're doing to increase our rankings for keywords. 

We started off by focusing on SEO and just started PPC advertising with Agency Jet. So far, they've done a great job of understanding our business and our goals. We'll see how effective the ads are shortly. 

What is the team composition? 

Colby (Director of Client Strategy, Agency Jet) and Paul (CEO, Agency Jet) are the two people we interface with the most. We hear from them almost daily with updates, explanations, or seeking approval on work they're doing. They're extremely communicative in a good way. 

How did you come to work with Agency Jet?

I had hired Agency Jet previously for a business my wife and I own. They did a great job on that project, so I hired them when I moved on to the startup as well. We interviewed several different SEO companies and thought that they offered the best combination of pricing and services. They also made it very transparent what they were doing. 

How much have you invested with them?

We've spent about $5,000. 

What is the status of this engagement?

We've been working together since June 2018. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I highly recommended Agency Jet, especially for SEO work. They're very well-priced compared to the competition. The most important results for us are improving rankings and increasing visibility. It's still early for the startup, but they did a great job for our prior company at steadily increasing our rankings until we were on the first page for all the primary keywords we were targeting. 

How did Agency Jet perform from a project management standpoint?

Responsiveness and correspondence are where Agency Jet really excels. We use Basecamp as a project management tool and have weekly team calls and major calls once a month. They're just the best at project management.

What did you find most impressive about them?

Agency Jet is a team of experts for rankings. They deliver great results at a competitive price and are excellent communicators throughout the process. 

Are there any areas they could improve?

No, there's nothing I can think of. 

Do you have any advice for potential customers?

I encourage future clients not to waste money on another agency first. Instead, just start with Agency Jet.

BACKGROUND

Please describe your company and your position there.

I’m the marketing coordinator for Class C Components, an industry distributor. Our company specializes in vendor managed inventory (VMI) and supply chain solutions for original equipment manufacturers (OEMs) and sub-contract manufacturers. I manage all marketing efforts including branding, advertising, and market research.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Agency Jet?

We engaged Agency Jet to assist with SEO protocols for our website. They also needed to develop our overall digital presence in the marketplace.

What were your goals for this project?

We wanted to increase sales via increased web traffic and a higher SERP ranking.

SOLUTION

How did you select this vendor?

We interviewed several companies before hiring Agency Jet. We had had a positive working experience with several of the team members, as well as an impressive initial meeting.

Describe the project in detail.

We had an initial meeting to discuss our company, the goals we had for the project, and realistic expectations for the campaign. We then participated in an in-depth discovery and research phase where Agency Jet learned more details about Class C Components. Next, we began setting the framework for the SEO strategy and worked through the creative process.

Agency Jet then developed assets. We reviewed the overall strategy before they launched the campaign. Currently, we’re working the creative process as they create additional assets to support the campaign. We continue to evaluate the project’s ROI.

What was the team composition?

We work with a project manager and interact with the founder during periodic reviews and campaign updates.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

We are still early in the process, but have already seen an uptick in web traffic and keyword rankings. Are SERP ranking is improving.

How did the Agency Jet perform from a project management standpoint?

The team has been great to work with. They are quick with responses and feedback.

What impresses you about the Agency Jet?

They are professional and knowledgeable in the SEO arena. The team can explain complex topics clearly.

Are there any areas for improvement?

The writers and technical developers could pay more attention to detail. They should invest more time during the discovery phase to ensure a proper understanding of the company before developing assets.

BACKGROUND

Please describe your company and your position there.

I’m the owner and director of sales & marketing at Cusi Travel, a travel agency in Peru.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Agency Jet?

We are in a competitive industry. Being listed on the top page of Google is essential. We contracted Agency Jet to improve our SEO ranking.

What were your goals for this project?

We wanted more traffic for our site that would generate more bookings from clients.

SOLUTION

How did you select this vendor?

Despite being based in Peru, we wanted a US company to perform our SEO services. We contacted several companies highly ranked in Minneapolis and compared their prices and services. We were impressed with Agency Jet because they were willing to work with our limited budget.

Describe the project in detail.

The first stage of the project involved research. Agency Jet learned about our company, industry, and competitors. After that, they provided us with a variety of keywords to choose from. Their team works on both onsite and offsite optimization and sends us content for the site. We’ve recently expanded the number of keywords we’re focusing on, and they continue to send us page materials.

What was the team composition?

We worked directly with Colby (Director of Client Strategy, Agency Jet) and Paul (CEO & Founder, Agency Jet).

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

The highest keywords are ranked on the second page of Google. Due to our limited budget, we took a break but recently started the services up again. Our industry is competitive, and we are aware it will take time to get on the first page. However, Agency Jet increased traffic to our website and we hope this will continue as our keywords improve.

How did Agency Jet perform from a project management standpoint?

Agency Jet provides constant feedback and gives our team the opportunity to review any edits. They always wait for our approval before publishing new material on our site. Their team also provides helpful insights to increase our clients’ online experience.

Colby coordinated all of our needs to the rest of their team and checks in frequently. We have a monthly meeting with him to go over the progress. Paul makes sure we are satisfied with the service and gives recommendations.

What impresses you about Agency Jet?

We appreciate the personalized approach Agency Jet provides. Their team worked with ours to find an SEO plan that garners results and fits our budget. They are also excellent communicators. We’re sensitive to any changes without our permission, and they regularly check in to get our approval before publishing any articles.

Are there any areas for improvement?

We don’t expect Agency Jet to become an expert in our industry. However, we would like more variety in our site optimization. Their team has occasional grammar errors, but we are pleased with their services.

BACKGROUND

Please describe your company and your position there.

I’m the co-founder and CEO of Eat Your Coffee. We’re a gluten-free, vegan, non-GMO, Kosher snack bar of caffeinated natural snacks and fair trade coffee.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Agency Jet?

We hired Agency Jet to optimize the organic traffic to our site and help create a content strategy.

What were your goals for this project?

We wanted to improve our site’s ranking and ensure each page was optimized on all search engines.

SOLUTION

How did you select this vendor?

We vetted 10 SEO agencies based on the track record, price, and overall proposal. We had each team audit our site—Agency Jet performed the best in this process and offered us a risk-free relationship.

Describe the project in detail.

We outlined the keywords we wanted Agency Jet to focus on, and gave them our general strategy. After we approved their plan, they began working on our content approach. They optimized several pages on our site using 20 keywords and launched an effective campaign.

What was the team composition?

We worked with the content and design manager.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

We saw a significant increase in our site’s organic traffic after Agency Jet’s work. Most of the materials they created helped lead to an effective campaign and improved on our online visibility.

How did the Agency Jet perform from a project management standpoint?

They consistently followed up with our team to ensure we were on track. Having access to their dashboard and monthly reports was helpful in keeping us informed on the project. They were quick to respond, as well. All emails were answered within 24 hours. 

What impresses you about the Agency Jet?

Their team’s organization and attentiveness made them valuable. Additionally, they have strong expertise in SEO and PPC and know how to explain it.

Are there any areas for improvement?

Although our traffic increased, we would have liked if they focused on the branding aspect more than they did. They focused on creating content that is easier for search engines to process, but it wasn’t the best fit for our brand’s goal.

BACKGROUND

Please describe your company and your position there.

I’m the VP of sales and marketing for Howard Precision Metals. We’re an aluminum plate, bar, and extrusion distributor.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Agency Jet?

We hired Agency Jet to help manage our SEO and then extended the scope to include a site redesign. Our website had many shortcomings because of our previous developers, and to make our platform stronger, we needed Agency Jet to better organize and optimize our site.

What were your goals for this project?

We wanted our business to keep up with the ever-changing website marketing world and stay current in our industry.

SOLUTION

How did you select this vendor?

I had worked with Darrin (CEO, Agency Jet) when he owned a different company, and valued his professionalism and honesty. Once he started Agency Jet, I decided to use him for this project because he earned my trust.

Describe the scope of their work in detail.

Before making anything, Darrin asked me to compile a list of our priorities in order of sales, and then in order of profit. After he understood where our issues were and our goals, they created 30 keywords for part of the SEO efforts. Agency Jet has added blogs, videos, and other marketing materials to increase our organic ranking. Their team helps to improve the usability of our site and redesigned the overall flow of the platform.

What was the team composition?

They've assigned us a dedicated project manager. We also work directly with Darrin.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Around 90% of the keywords appear on the first page of search results for hundreds of phrases. The words that don’t appear on page one are in a highly competitive search category. Due in part to Agency Jet’s SEO support our web sales have increased by around $2 million within two years because more customers are finding us.

How effective was the workflow between your team and theirs?

Our teams communicate very well, and we have monthly conference calls. Our project manager has a strong grasp of our vision for the company and organizes all internal work to achieve that.

What did you find most impressive about this company?

We value that they took the time to understand our business and priorities. Their approach reflects their customer-oriented mindset.

BACKGROUND

Please describe your company and your position there.

I’m the president of Traeger Brothers and Associates. We stock and distribute pipes, valves, and fittings that fit a broad scope of industrial and commercial supply needs.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Agency Jet?

We wanted to grow via digital marketing since many of our competitors have been successful at finding leads online. We’d tried a few services that specialized in the B2B space, but didn’t see any results.

What were your goals for this project?

We wanted to be found online and attract new customers. After doing our initial assessment with Agency Jet, we knew we had to optimize our site so customers could find us on search engines. We hoped to improve our positioning on Google and have that translate into more traffic and new business.

SOLUTION

How did you select this vendor?

Originally, we planned to work with a different agency, but the person we were supposed to work with left and formed Agency Jet. While we ended up following him to Agency Jet, we first evaluated 4–5 other companies. Ultimately, Jet Agency’s fool-proof process and track record of getting results convinced our IT manager and me to go with them.

Describe the project in detail.

Their onboarding process extracted a lot of information from us. We started with a few discovery meetings to help them understand our company, goals, and customer base. From there, Agency Jet developed an initial strategy with several phases. The first plan, which covered six months, demonstrated exactly how the site would be altered and optimized, what keywords and pages we’d target, and what our content support plan would look like, including a delivery schedule. Since then, they’ve developed a one-year plan and a two-year plan, the latter of which we’re about to start.

What was the team composition?

While we've talked to 3–4 team members during our monthly calls, we've always had a dedicated project manager.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

When we began working with Agency Jet, we only ranked for our company name, and nearly all our traffic came from existing customers. It took a while to gain traction, but once the campaign sped up, the results poured in. We now rank for over 200 keywords, over half of which we’ve secured the top spot for. We receive 2,000 new visitors to the site each month, which, in the last two years, have resulted in over 1,000 leads and almost 900 sales. Sales have reached new highs every quarter since we began partnering with agency Jet.

How did the Agency Jet perform from a project management standpoint?

While I'm not directly involved with the day to day management, I hear nothing but good things from our IT manager about our relationship. Agency Jet provides great reporting, and any issues we have are addressed right away.

What impresses you about the Agency Jet?

Our results speak for themselves, but their team has gone above and beyond for us. I love how they always make our meetings fun and engaging. Their onboarding procedure helped us articulate and put down in writing goals we were having trouble communicating.

Are there any areas for improvement?

I really can't say. I have nothing to say but good things.