widoczni

BACKGROUND

Please describe your company and position.

I am the Marketing Campaign Specialist of a supply chain, logistics, and transport company 

Describe what your company does in a single sentence.

Our company offers transport solutions for the transport businesses. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• Visibility
• Leads generation

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

High ratings

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work focused on improving the website’s visibility in Google search results through comprehensive SEO strategies. This included detailed keyword research, on-page optimization, technical SEO improvements, and content enhancements tailored to industry-specific queries. Ongoing performance monitoring and regular reporting were also part of the process.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project that demonstrate progress and success include a 50% increase in Google search impressions and a 20% increase in clicks. There was also a significant rise in engagement, with more users clicking on the “Become Our Client” forms. Additionally, the number of keywords ranked in the TOP 50 increased by 25%, and those in the TOP 10 grew by 76%, clearly indicating improved visibility and higher potential for conversions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The agency demonstrated excellent project management throughout the collaboration. All deliverables were provided on time, and milestones were met as scheduled, reflecting a strong sense of organization and accountability. Communication was clear, proactive, and responsive—any questions or requests we had were addressed quickly and professionally. They consistently adapted to our evolving needs, offering strategic guidance and data-driven insights that aligned with our business goals.

What was your primary form of communication with Widoczni?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about the company was their deep understanding of SEO combined with a strategic, results-driven approach. They didn’t just focus on increasing numbers—they prioritized meaningful growth by targeting the right keywords and aligning their efforts with our business objectives. Their ability to explain complex SEO concepts in a clear and actionable way was also impressive, making collaboration smooth even for team members without technical backgrounds. Most importantly, the measurable improvements in visibility, engagement, and lead generation proved the effectiveness of their work.

Are there any areas for improvement or something Widoczni could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am the Brand manager of MONCANA, Botanika Farm S.A.

Describe what your company does in a single sentence.

production and sale of food products in the HEALTHY FOOD segment

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• increase sales through SEO
• increase sales through a Google Ads campaign

SOLUTION

How did you find Widoczni?

Referral

Why did you select Widoczni over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Site audit and presentation of positioning strategy, analysis and selection of key phrases, category descriptions, improvement of product descriptions, internal linking, creation of blog content, completion of meta tags, running an advertising campaign in Google system

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase purchases from google search network by significant percentage, improve return on investment of google ads

Describe their project management. Did they deliver items on time? How did they respond to your needs?

heir project management has been solid and reliable throughout our cooperation. Tasks are well-organized, priorities are clearly communicated, and everything is delivered on time — or even earlier. What we especially value is how responsive and flexible the team is. Our account manager, Szymon, is always quick to reply, open to feedback, and proactive in suggesting improvements. Whether it’s SEO, technical fixes, or optimizing Google Ads campaigns, they consistently adapt to our needs and help us move forward efficiently.

What was your primary form of communication with Widoczni?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most is the combination of strategic expertise and genuinely human, personalized support. While their technical knowledge in SEO and Google Ads is top-notch, what really stands out is how approachable and engaged the team is — especially our account manager, Szymon. It never feels like a generic agency-client relationship; instead, we feel like we have a real partner who understands our business, communicates clearly, and takes initiative. That kind of dedication is rare and truly appreciated.

Are there any areas for improvement or something Widoczni could have done differently?

In the initial phase of our cooperation, there was some room for improvement when it came to onboarding and familiarizing themselves with the brief and provided materials. The team jumped into action very quickly — which is generally a strength — but in our case, it led to a few small misunderstandings early on. A bit more attentiveness and time spent aligning expectations at the start would have helped streamline the process even further. That said, these issues were quickly resolved, and communication has been smooth ever since.

BACKGROUND

Please describe your company and position.

I am the Psychologist, Psychotherapist, Business owner of Gabinet Psychoterapii Open Mind

Describe what your company does in a single sentence.

My company provides professional psychological support and psychotherapy

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• Search engine optimization
• Copywriting
• PPC ads

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• Engaged and caring sales person

How many teammates from Widoczni were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SEO - Working on attaining a higher position of my company's website in Google search engine by on-site content development (independent copywriting and enrichment of already existing texts with keyphrases), technical website optimization ( metattitles, headers etc.) and creating off-site linkages. Creating the strategy for the above and tailoring it to my personal and highly sensitive business-specific needs (mental health services). The company has managed to create organic on-site traffic and develop our site's visibility in google search engine from scratch, regardless of:

• psychotherapy being a highly competitive field in Warsaw,
• my domain name being highly competitive
• and some serious restrictions being applied by Google to all mental health related content.

I can see a rise in position for all off the key-phrases specified at the start  of our cooperation. 

PPC - Creating and managing Google Ads campaigns for specific key-phrases and tailoring to the market needs and as above my personal and highly sensitive business-specific needs, promptly creating on-site traffic which translated directly to my sales rates 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

SEO - I can see a rise in position for all off the key-phrases specified at the start  of our cooperation

• over the span of months attaining top 50 and top 10 positions for highly competitive key phrases in a competitive, restricted by Google business field
• creating organic on-site traffic and developing our site's visibility in google search engine from scratch
• increasing sales

PPC

• promptly creating paid on-site traffic
• increasing sales

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything is delivered on time, there is no false promises and very high engagement on their end. I appreciate their support and flexibility as my ideas were changing throughout our cooperation. All of my requests and few worries I had were answered and addressed promptly. Katarzyna Roszyk who is my designated customer success specialist manages the project very well and takes care of my satisfaction in this very stressful period of business development. I reccommend Widoczni to all who need to make their website visible on-line and enjoy the feeling of being treated with respect and dilligence

What was your primary form of communication with Widoczni?

Virtual Meeting

What did you find most impressive or unique about this company?

Project management and SEO team's flexibility and ability to maintain growth with my changing needs

Are there any areas for improvement or something Widoczni could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am the E-Commerce Businness Development Manager of Vilo

Describe what your company does in a single sentence.

Vilohome.com is an online brand specializing in stylish and high-quality home décor and accessories. They offer a curated collection of products designed to elevate any living space with a focus on comfort and modern aesthetics.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• SEO

SOLUTION

How did you find Widoczni?

Other

Why did you select Widoczni over others?

• Good value for cost
• Referred to me
• Other

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Widoczni to develop and execute a comprehensive SEO strategy aimed at enhancing our organic search visibility, driving more relevant traffic, and generating qualified leads. The project involved a detailed site audit, technical optimization, on-page content strategy, backlink acquisition, and ongoing performance monitoring.

Key Deliverables:

Technical Site Audit & Optimization – A thorough review of site architecture, speed, and mobile responsiveness, followed by implementation of fixes to improve search engine crawlability and user experience.
Keyword Research & On-Page Content – In-depth keyword analysis and optimization of meta tags, headers, and page copy, as well as strategic content development to target identified search terms.
Link Building Campaign – Outreach and relationship-building with reputable industry sites to secure high-quality backlinks that strengthen domain authority and referral traffic.
Monthly Reporting & Analytics – Regular updates on keyword rankings, organic traffic trends, and conversion metrics, with actionable insights to refine the approach.
Ongoing Consultation – Continuous guidance on SEO best practices, competitor benchmarking, and opportunities for new content or technical enhancements to maintain a strong market position.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

During our engagement with Widoczni, we experienced a notable increase in organic traffic and saw our site achieve higher rankings for targeted keywords, consistently moving into top positions on Google. Our conversion rate from organic visitors grew significantly, and we observed a corresponding rise in qualified leads and overall online visibility. Specifically, we saw improvements in domain authority, a reduction in bounce rate, and month-over-month growth in traffic, all of which contributed to stronger brand awareness and revenue gains from organic channels.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Widoczni demonstrated a highly organized and proactive approach to managing our SEO project. They adhered to agreed-upon deadlines for key deliverables, provided regular status updates, and maintained open lines of communication through email and scheduled calls. When we requested changes or clarifications, they responded promptly, offering clear explanations and actionable recommendations. Their ability to understand and align with our evolving needs helped foster a collaborative and transparent working relationship.

What was your primary form of communication with Widoczni?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were particularly impressed by Widoczni’s combination of deep SEO expertise and a highly personalized approach that always made us feel like a priority. The direct involvement and guidance from Bartosz Matuszek and Katarzyna Roszyk underscored their unwavering commitment to achieving measurable results and demonstrated a level of dedication that truly set them apart.

Are there any areas for improvement or something Widoczni could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the Head of Product Design & Marketing of Bielik

Describe what your company does in a single sentence.

Crypto Platform

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• SEO Strategy
• Google Ads

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Company values aligned

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Key Deliverables:

SEO Audit & Strategy: Comprehensive site audit with keyword research and competitor analysis.
On-Page Optimization: Meta tags, headings, internal linking, and content improvements.
Technical SEO: Site speed, mobile-friendliness, indexing, and structured data fixes.
Content Strategy: Keyword-focused content recommendations for landing pages and blog.
Performance Reporting: Monthly analytics and SEO progress reports.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable Outcomes:

Increased organic traffic
Higher search rankings
Improved conversion rates
Enhanced domain authority
Better local visibility

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Kasia and the team managed the project efficiently, ensuring timely delivery of key SEO tasks. She was responsive to our needs, communicated clearly, and provided regular updates, making the process smooth and well-organized.

What was your primary form of communication with Widoczni?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their strategic approach to SEO, data-driven decision-making, and responsiveness stood out. They tailored their strategy to our market, ensuring measurable growth in rankings and traffic.

Are there any areas for improvement or something Widoczni could have done differently?

Widoczni could have improved by gaining a deeper understanding of our industry, particularly the nuances of the crypto market in Poland. A more tailored approach based on industry-specific trends and regulations would have enhanced their strategy.

BACKGROUND

Please describe your company and position.

I am the Analysis and Innovation Specialist of Pszczelarz Kozacki / Kozacki Honey

Describe what your company does in a single sentence.

Selling honey.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• SEO
• SXO
• Content

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

• High ratings
• Good value for cost

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Preparation of full strategy for SEO and development of online shop, including content (blog articles as well as description of products).
Strategy execution interwoven with ongoing marketing plans and social media campaigns. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

More than 1400% increase (during 1.5 years of cooperation and still going) in top 10 keywords. 
Diversifying scope of products sold, where it began with 1-2 main products sold during Christmas' social media campaign, and now it is variety of products sold with people finding our webiste through organic. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Wonderful management and very cooperative.
Happened to also give us plenty of good advice when we were out of option. 
I recommend!

What was your primary form of communication with Widoczni?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I'm impressed by their combination of carefully prepared strategy and hands-on approach to a client. 
Being always opened to new suggestions.

Are there any areas for improvement or something Widoczni could have done differently?

Maybe (it is just being picky by me, as I do not want to leave impression that there is no way to be even better) expertise with few others selling platforms, so they can apply their experience of SXO there as well. 

BACKGROUND

Please describe your company and position.

I am the Sales and promotion specialist of Lemon Pro

Describe what your company does in a single sentence.

We provide services in the IT industry. Mainly IT care as well as cloud solutions. We are Microsoft partner and experts in M365, Azure solutions. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• Improving your company's online visibility by optimizing your website
• Gaining better market visibility and improving your competitive position

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

Pricing fit our budget

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Cooperation with the Widoczni agency was very fruitful and effective. The process began with the selection of key phrases and the development of an SEO strategy, which included content preparation, site optimization and external link acquisition. First, a technical audit of the site was conducted, which identified errors affecting SEO. This was followed by a comprehensive optimization of the site, including titles, meta titles, meta description, headings and internal linking. Regular blog content was published, and offer and product pages were described. Contact with the agency was very good, and their responses to the client's needs were quick and proactive. They also visibly communicated market news and best practices.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Collaboration with Widoczni has resulted in a significant increase in organic traffic and improved positions in search results. In addition, optimization of the site and regular content publishing increased user engagement 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project was managed very efficiently, and all tasks were delivered on time. Responses to our needs were very quick, allowing all activities to be carried out efficiently.

What was your primary form of communication with Widoczni?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive and unique element of this company is the people. Their commitment, professionalism and quick responses to customer needs make cooperation with them extremely effective and pleasant.

Are there any areas for improvement or something Widoczni could have done differently?

There are no areas for improvement

BACKGROUND

Please describe your company and position.

I am the marketing specjalist of Opakowania Eksportowe

Describe what your company does in a single sentence.

We are a producer of wooden packages.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• website positioning
• increased google visibility
• more sales leads

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Widoczni has been leading our SEO efforts for the past six months. We worked with another agency early on and saw stagnation at first and then systematic, slow declines. Visible has managed to reverse this trend and, what's more, 2 in 6 months we are back to the level of visibility we had over a year ago. We are currently working on increasing leads and are seeing an approximate 20-30% increase in enquiries. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Steady increase in googling visibility
increased number of visits to the website - currently positioning brings the most visitors to the website
increase in leads

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I have been cooperating with the SEO agency Widoczni for over 6 months now and I am very pleased with the results of this cooperation. Already over these few months I have noticed a clear increase in the search engine position of our website, which confirms that the activities carried out by the agency are effective.

I would especially like to thank Ms Justyna and Ms Wiktoria, who with great commitment take care of every detail of our cooperation. Their quick reactions to my questions or suggestions and their professional approach make me feel really well taken care of. They make working with Visible not only efficient, but also enjoyable and stress-free.

Seeing the results so far, I am very positive about further cooperation and am happy to recommend Visible to anyone looking for a reliable SEO agency. Thank you for your work so far and I look forward to the next months of working together!

What was your primary form of communication with Widoczni?

Virtual Meeting

What did you find most impressive or unique about this company?

We're impressed with their very good communication
quick response to customer requests
cyclicality of reports and response to requests of top 
half-yearly summaries

Are there any areas for improvement or something Widoczni could have done differently?

For the time being I see no need for this, if there is a need I will certainly report it. 

BACKGROUND

Please describe your company and position.

I am the Customer Service Director of an environmental consultancy.

Describe what your company does in a single sentence.

We offer comprehensive environmental consulting and solutions in introducing companies in terms of their registration and reporting obligations for products and packaging in the markets of the European Union and Poland.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

improve position in google searches

SOLUTION

How did you find Widoczni?

Online Search

Why did you select Widoczni over others?

ensuring your own position in searches

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Improvement of Existing Texts on the Website: The company conducted a thorough review and update of the content on our website, which significantly improved its quality and alignment with the needs of our target audience. As a result of these efforts, our content has become more cohesive, clear, and engaging, while also being better optimized for SEO.
• Proper Formatting: The partner ensured that all texts on our website were correctly formatted, which enhanced the aesthetics and readability of the site. The implemented changes in spacing, font sizes, and text alignment have significantly elevated the professional appearance of our website.
• Correction of H1, H2, H3, etc. Headings: The company conducted an analysis of the heading structure on our website, allowing for optimization in accordance with SEO best practices. As a result, our site has become more readable for both users and search engines, positively impacting its indexing.
• Creation of a Blog on the Website: The partner designed and implemented a blog that is fully integrated with the rest of our website. Regularly updated with valuable content, the blog has become an important tool in building our brand and industry position. Its SEO optimization has contributed to increased site traffic.
• Improvement in the Number of Keywords in TOP 3, 10, 50, 100: The company conducted a detailed analysis and implemented an effective SEO strategy, resulting in a significant increase in the number of keywords occupying top positions in search results. Thanks to their professional approach, our website has become more visible online, leading to better business outcomes.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We are extremely satisfied with the results achieved within our project, which unequivocally demonstrate its progress and success. A crucial role in realizing these achievements was played by Mr. Claudio, our project manager, who not only was the main originator of all the innovative solutions but also showed exceptional commitment and belief in the potential of our endeavor.

Thanks to the advanced search engine optimization (SEO) strategies implemented by Mr. Claudio, we have seen a significant increase in our website's visibility in search engine results. The number of key phrases for which we rank in the top positions (TOP 3, 10, 50, 100) has increased by over 95% in a relatively short period. This success is a direct result of the carefully planned actions that Mr. Claudio meticulously designed and managed with full professionalism.

Equally impressive results have been observed in the area of increased traffic to our website, which has significantly grown. Systematic content optimization and regular blog updates, in accordance with our manager’s recommendations, have contributed to making our site more attractive in the eyes of users.

It is worth emphasizing that Mr. Claudio was able to persuade us to continue these efforts, even in moments when the results were not yet apparent, which speaks to his deep understanding of the dynamics of such projects.

Another measurable success was the increased user engagement on the site, which was reflected in the extended average time spent on the site and the reduction of the bounce rate. These results demonstrate that the implemented improvements in navigation and content formatting had a direct impact on enhancing the user experience, which is one of the most important indicators of effectiveness in online projects.

It is important to note that Mr. Claudio was the only one who initiated discussions with us at a time when we had submitted our termination notice and were ready to end the collaboration. It is solely thanks to his determination, the trust he built, and his exceptional professionalism that our companies continue to work together. His actions not only saved the project but also allowed us to achieve the success we can be proud of today.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Initially, our project was managed by Ms. Claudia; however, her understanding of our industry and the concept of the project was limited, which created certain difficulties in communication and achieving the set goals. It was only after the project was handed over to Mr. Claudio that the management reached the highest level, directly contributing to the overall success of the project.

Mr. Claudio demonstrated exceptional organization and attention to detail, ensuring that all project deliverables and stages were completed according to the agreed timeline, often even ahead of schedule. This gave us confidence that the project was being executed as planned, allowing us to avoid delays and unforeseen issues.

The team’s response to our needs was immediate and highly professional. Mr. Claudio was always available to address our questions and resolve any concerns. His flexible approach and ability to adapt to the dynamically changing project requirements were crucial in achieving the desired outcomes. Every suggestion we made was carefully considered, and adjustments were implemented with a full understanding of our business needs.

Furthermore, Mr. Claudio regularly kept us informed about the progress of the work, which gave us complete control over the project’s trajectory and strengthened our trust in the team. His time management and resource allocation skills ensured that the entire project ran smoothly and without any disruptions. As a result, we felt confident that our needs were not only understood but also treated as a priority, allowing us to achieve results we can truly be proud of.

What was your primary form of communication with Widoczni?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive and unique aspect of this company is our project manager, Mr. Claudio, who from the very beginning distinguished himself from other specialists with his extraordinary approach to project management and deep understanding of our needs. His professionalism, dedication, and ability to build relationships are qualities that make working with him not only effective but also highly satisfying.

Our project manager stands out primarily for his exceptional ability to quickly and accurately identify key areas that require attention. His analytical approach allows him to precisely set priorities and allocate resources effectively, which significantly accelerates the project’s completion.

Mr. Claudio is someone who not only understands the technical aspects of the project but also has the ability to view it from a business perspective, enabling him to create strategies that are perfectly aligned with our goals.

It is also worth noting that Mr. Claudio is extremely communicative and open to dialogue. He is always ready to listen to our suggestions and incorporate them into future plans, while also proposing innovative solutions that often go beyond standard approaches. His ability to explain complex issues in a clear and understandable way ensures that even the most complicated decisions are made with full comprehension of their implications.

One of the most unique qualities of Widoczni's project manager is his ability to build trust. Even during challenging moments when the project faced obstacles, his confidence, calmness, and constructive approach allowed us to believe that we would achieve our goals together. Mr. Claudio was able to motivate us and keep the team’s engagement at a high level, which was crucial for the ultimate success of the project.

Are there any areas for improvement or something Widoczni could have done differently?

There aren't any specific areas that require improvement in the work of the Widoczni team, as their performance has been outstanding. However, it’s important to acknowledge that further work on achieving even better search rankings is a long-term process that requires time and consistent effort. This isn’t a matter of inefficiency but rather the natural nature of SEO strategies, which require patience and ongoing monitoring to fully realize their potential.

What’s worth emphasizing is that the Widoczni team is already delivering excellent results, and their professionalism and dedication give us confidence that continued collaboration will yield even greater success. We have complete trust that their ongoing efforts will be equally effective, and over time, our search rankings will steadily improve.

This is a positive aspect of our partnership, demonstrating that Widoczni not only meets our expectations but also lays a strong foundation for future achievements.

If we were to evaluate the Widoczni company based on our earlier experiences with the previous project manager, we would have definitely advised against working with them. However, our perspective changed dramatically after the project was handed over to Mr. Claudio.  Believing that all employees at Widoczni approach their work with the same dedication as our project manager, we recommend the Widoczni company. It is thanks to this approach that we can confidently recommend their services to other companies.

BACKGROUND

Please describe your company and position.

I am the CEO of PHU-Ren ALL

Describe what your company does in a single sentence.

E-commerce with a huge range of products for hotels and restaurants

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Widoczni to accomplish?

• Positioning of a newly established online store
• Improving ROAS metrics for Google ADS campaigns.
• Customization of Google-friendly stores and from a technical perspective
• Developing business and increasing sales

SOLUTION

How did you find Widoczni?

• Referral
• Clutch Site

Why did you select Widoczni over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Widoczni were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Widoczni started our cooperation by defining for us the right KPIs that we wanted to achieve. Throughout the process of getting to know my industry and the store, they tried to provide valuable tips that were worth implementing for the success of the project. The first project was Slubnahurtownia.pl,  Claudio together with Piotr  prepared the strategy and properly refined key phrases for my store, so that it began to achieve sales results as soon as possible. 
After 4 months of work, visibility and ROAS allowed me to make additional investments in the project, as recommended by the Project Manager, Claudio. The right design decisions resulted in a significant improvement in visibility in Google, gaining more and more promotions of key phrases, with great sales potential. 
In the meantime, Patryk, the Google ADS specialist, perfectly optimized the campaigns, so that in the 5th month of cooperation with the beginning of the season in my industry obtained ROAS of 9.41. SEO activities gradually along with further investments in the project all the time gave a significant improvement in the number of key phrases from month to month, where at the moment there are about 200 key phrases in the top 10.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The most satisfying measure of success is that after working with another SEO agency for many years. We decided to transfer all our domains to Widoczni to be taken care of by Claudio, His unlimited help and approach to the client are invaluable through the prism of our cooperation. He is not a caregiver who only works to keep me informed about the project, but creates solutions so that my business is able to grow.
After a year of cooperation, which is in September of the current year, Claudio, Piotr and Patryk will look after my 4 stores for further success and further development of my business. 

The measurable result is definitely a year-on-year improvement in sales during the season by 140% and achieving the best sales results from the ADS Campaign for alleglass.pl in May, delivering results of 12.31 ROAS. 

Behind the success of this project is the entire project team, with Project Manager Claudio, SEO Specialist Piotr and Google ADS Specialist Patryk with great confidence. I highly recommend Widoczni's services.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

With Claudio, the cooperation from the beginning was exemplary, he assured me from the very beginning that one day I would move to them with all my domains, and he was right. All activities most of the time were delivered on time. At first we had to get used to and find a common language for our cooperation, fortunately this happened very quickly, so I was able to leave most of the key decisions to Claudio. 

Any needs in the form of, new priorities or queries on aspects I didn't understand, were immediately delivered and implemented. 

We didn't have much experience in SEO, the previous agency didn't guide and educate us, the way they did at Widoczni.

Claudio, on many occasions, invited me to their training courses led by exponents, which provide a great deal of intersting and valuable content

What was your primary form of communication with Widoczni?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Approach to the customer and meeting the demanding industry.

Are there any areas for improvement or something Widoczni could have done differently?

Definitely, investing in your specialists. I would like to do more collaborations with Widoczni and Claudio in the future, and I'm keen to make sure that the team that leads my project is irreplaceable in terms of knowledge and experience. And hopefully, they will receive adequate support from their company, in terms of building experience and developing their careers.