Prodigi Agency

BACKGROUND

Please describe your company and your position there.

Sona Simonyan - Marketing department Director at ATD, Advertising Officer at Mellat Bank Armenia.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WeProdigi Agency?

We have been cooperating with Prodigi since the first months of the company's establishment. Professionalism and the sense of responsibility - for me, these two essential traits have connected Prodigi and me for more than 3 years. A few years ago, we thought that we should move in line with the requirements of the 21st century to ensure the presence of Mellat Bank not only in the form of TV, Radio, outdoor advertising but also to enter the digital field. Seeing the different activities of Prodigi on social networks, we decided to approach this company, and we were not mistaken. We are currently cooperating on SMM service.

What were your goals for this project?

To ensure Mellat Bank brand awareness on Facebook, create advertising campaigns, and achieve the desired KPI results.

SOLUTION

How did you select WeProdigi Agency?

We were looking for digital companies in search engines, and we stopped at Prodigi when we got acquainted with the company's activities on Facebook ․ Then we requested a proposal from them, which we liked.

Describe the scope of their work in detail.

Up to this day, the company offers me unique content and effective targeted ads with developed mechanisms, which ensures the flow of the bank's customers from social networks, of course within their interests.

What was the team composition?

As I mentioned, my main cooperation is with the SMM team. From time to time, we use Google Ads managed by the company's Digital Marketing Specialists. I especially would like to point out Syuzanna from the Account Management team and Liana from the SMM team

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Thanks to the digital tools directed towards brand recognition (including Mellat Bank's presence positioning on Facebook), the associative brand design, the content, and the targeted advertising campaigns raised brand awareness in a short time for the targeted audience.

How effective was the workflow between your team and theirs?

One of the most valuable points in our cooperation is time management, which is closely intertwined with productive work and desired outcomes. I would like to emphasize especially the ease of communication with the SMM team. Their specialists understand you half a word, and they know what their client needs - always meeting their required deadlines.

What did you find most impressive about this company?

Their specialists never stay stuck in one place and always experience growth and offer innovations.

Are there any areas for improvement?

This question is directly comparable to my previous answer: like any competitive company, we all require constant improvements.

BACKGROUND

Please describe your company and your position there.

I’m the Co-Founder of an IT company. We provide our customers with modern IT solutions, ensuring the practical efficiency and security of the IT infrastructure of the serviced enterprises.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WeProdigi Agency?

We did not have the internal bandwidth or expertise to keep pace with our Facebook and Linkedin accounts, so we hired “WeProdigi” to manage daily organic social marketing for our company.

What were your goals for this project?

We had many goals but the most important ones were to increase brand awareness and expand the reach. Establishing stronger relationships with the followers had been a big priority for us. We wanted to maintain a consistent social presence across all platforms.

SOLUTION

How did you select WeProdigi Agency?

I did my own research and talked to other people in the company for agency recommendations. We considered several vendors that we found online. After calls with three companies, “WeProdigi” stood out. They listened to our needs and came prepared with research on our business. Talking to them felt like working with an extension of our team, which was great and led us to choose them.

Describe the scope of their work in detail.

First of all, they performed a social media audit to evaluate where we were. We wanted to grow our social media presence, specifically on Facebook and Linkedin. “WeProdigi” led audience growth and channel management. They also did some lead aggregation and content creation. They did reporting and analytics.

What was the team composition?

Initially, I spoke with the director of account management, Lusine. She sent us the proposal and demonstrated their offerings. After choosing them, we began working with a social media marketing specialist. We had an account manager as well.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Without spouting out a bunch of numbers at you, our engagement doubled in the first six months of working with “WeProdigi”. There are a number of factors that obviously go into that number.

How effective was the workflow between your team and theirs?

Our communication could not be better, we were always emailing each other back and forth, and we also had phone meetings. They are very prompt, and answer your emails very quickly. I literally have no complaints, especially when it comes to communication!

What did you find most impressive about this company?

Being satisfied with their work is an understatement. They understand our business and show genuine enthusiasm about achieving our goals. We value their recommendations because they’ve proven themselves to be reliable and knowledgeable. They communicate exceptionally well and care about our work.

Are there any areas for improvement?

No. I honestly cannot think of anything. They’ve been so great to work with. Overall, it’s been a great relationship. I was under the impression at the time that I hit the jackpot by finding them.

BACKGROUND

Please describe your company and your position there.

I am head of Marketing of Cityzen and Play City. Our company provides an entertainment and edutainment services for the Armenian youth.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WeProdigi Agency?

We were looking for the a company that can do designs for our daily social media posts, however we found something more than just a design team. At Prodigi they deal with the tasks in a very professional way, from the idea to the final design peace. I love their dedication to the brand and its values, I felt that they did their best with creative ideas that carry our brand's values in every post.

What were your goals for this project?

We wanted to create posts that will be engaging and interesting to follow at the same time a design that will help to keep and communicate our values to the customers.

SOLUTION

How did you select WeProdigi Agency?

I knew the company from my last workplace where I was cooperating with them again.

Describe the scope of their work in detail.

I had a meeting with the creative team and we started building the strategy together. They have a very synchronized way of working which makes everything fast and smooth.

What was the team composition?

I have worked with the design and content management team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since our cooperation the engagement of the posts increased in our social media platform. I keep receiving positive feedback from the customers as well as our own employees about the deigns. We had many different events where they helped to create an event post and happily our events got a huge number of interest from the potential customers, which I think is also connected with the right design and the idea that was used to create it.

How effective was the workflow between your team and theirs?

The project manager that I work with is well educated in the field and sometimes updates me with the new trends as well. Easy to communicate and always available.

What did you find most impressive about this company?

I find them very friendly and professional at the same time. It's always pleasant to think that your partners are also your friends that you can rely on.

Are there any areas for improvement?

I always expect to receive more offers from them, I guess time is an issue here and the work load they have. Almost every project offered is accepted by us so it would be great to have more of these offers.

BACKGROUND

Please describe your company and your position there.

I am playing the key role in the company. To handle the stakeholders, communicate with them to achieve the company goals.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WeProdigi Agency?

We introduced the new YouTube Channel for Nursery Rhymes & Kids Songs. So we have taken service of Video Production as well as Digital Marketing.

What were your goals for this project?

To create Cute, Colorful & Education Video for Kids.

SOLUTION

How did you select WeProdigi Agency?

We have searched on Google, decisions was taken on the basis of their reviews on Social Media & Platforms.

Describe the video(s) and the process in detail.

1. First we discuss the idea behind the video. Audion Selection.
2. Story board creation.
3. PPT Slide creation of each screen.
4. Video Creation & Go LIVE. Each phase contains so many revisions, after brainstorming the different aspects & demand.

What was your vendors' project management or feedback process?

For the each phase they have different dedicated team. So at each phase wise there is continuous communication is happening to achieve the goals.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

So after the launch of first video to till now. We have successfully monetized our Channel on YouTube, due to their continuous support & dedications. It helps our business to grow more.

How effective was the workflow between your team and theirs?

It was smooth & more than professional, like family. We discuss things & deliver as planned.

What did you find most impressive about this company?

The company's majority staff is women/ladies. Women empowerment. If we ask the team to deliver 100%, they always deliver more than that. Always supportive to give Creative ideas to grow the Channel.

Are there any areas for improvement?

All thing going smooth with the quality we needed & within the timeline. We have improved some how by working with their amazing team.

BACKGROUND

Please describe your company and your position there.

I am the Director of an Entertainment Format House called SELECTTVFORMATS LTD We started off as a brand-new company offering our entertainment format creation and format consultancy services. We also specialise in creating TV treatments and in writing reality TV formats covering a range of genres. i.e.

Now we are an emerging Indie seeking to partner with other Indie/production companies to produce our own inhouse generated slate of unscripted multi-platform entertainment formats.

Our commitment to excellence drives us to deliver original, multiplatform entertainment formats to a highly lucrative format content marketplace., and we work with our clients to maximize their potential.Iam

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WeProdigi Agency?

I hired WEProdigi to create a studio based Explainer Video with Mixed Media.

What were your goals for this project?

TO PRODUCE A PROJECT WITH SPECIFIC GOALS FOR THE ENTERTAINMENT INDUSTRY A. Quick cuts OTT, SVOD B. Shorter quicker scenes for the Mobile Version C. Strong narrative D. Great Intro and background music.

E. Align itself with the strong paper format images F. Needs to also stand out on it‘s own G. Premium Quality H. Narrative driven I. Sequential with the paper format J. Visually represent the narrative of the paper format H. Align itself with the created promotional material i.e logo pitch document.

SOLUTION

How did you select WeProdigi Agency?

I chose WeProdigi Agency based on their reputation and their expertise in the area of their video production.

Describe the video(s) and the process in detail.

The Video was a h a mix of 2D, real stock video and text-based animations.. It also involved the casting actors, creating a studio based explainer video with additional voiceovers.

The project scope involved Research and Discovery stages. storyboarding, illustration and design, sound design - infect it was a 10 stage process culminating in submitting the source material in multiple formats.

What was your vendors' project management or feedback process?

Absolutely brilliant at every stage I was kept informed by email, visually and verbally.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I am now able to solicit commissions based on the professional and creative artistry evidenced in this video.

How effective was the workflow between your team and theirs?

The project manager assigned to me took every opportunity to understand my needs and to convey the processes involved in every stage of project completion. She ensured that every detail of the project was understood and that settled for nothing less than excellent

What did you find most impressive about this company?

Their clear and thorough communication throughout the project was impressive. Their attention to detail Their creativity and passion for the project. Their ability to work to tight schedules and meet deadlines Their ability to think outside the box especially during the COVID-19 restrictions .

Are there any areas for improvement?

I really hard to think hard and long n this question as there are always areas for improvement. So ever so slight my area for improvement would be to lean a bit more towards communicating via an online audio and web conferencing platform a bit more.

BACKGROUND

Please describe your company and your position there.

I'm a founder at Utaxi. Utaxi is a reliable app to order a taxi in Yerevan, Armenia. With Utaxi you can: - Order a taxi with one tap - Have a ride with optimal and fixed prices - Invite your friends (no matter passengers or drivers) and get bonuses - Use your bonuses to pay for the ride - Use only our service phone number to connect with drivers (anonymity of your phone number is guaranteed by Utaxi) - Give feedback to personalize your subsequent orders

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WeProdigi Agency?

We contact this agency by knowing their status and their specialists level. We hired them within one of our ad campaigns to help our team to get great results.

What were your goals for this project?

We were in need of a creative and professional approach to change our ad strategy to improve the results and add app installs.

SOLUTION

How did you select WeProdigi Agency?

Our colleagues consulted us to contact them in case of having a need for any advertising.

Describe the scope of their work in detail.

The account manager Sati contacted us․ We discussed the possibility of our cooperation. We received a clear action plan with a proposal and expected results according to our requirements and goals. All the specialists were presented after we started our cooperation. Our project manager was in touch with us in case of having any questions etc. Also, at the end of every week, we received clear reports for our ads for FB, Google, etc.

What was the team composition?

Project manager, Creative manager, Social Media Marketing specialist, Digital Marketing specialist, PPC ads specialist.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

After that campaign Prodigi increased our app installs by 40%. That was awesome.

How effective was the workflow between your team and theirs?

As our team and theirs spoke the same digital language, it is very easy to understand each other and work together.

What did you find most impressive about this company?

Their professional and creative approach impressed us.

Are there any areas for improvement?

We were satisfied with everything․

BACKGROUND

Please describe your company and your position there.

Prime commercial advertising agency was founded in 2007. In 2010 the agency signed an affiliation contract with world famous companies jwt and mind share . Prime commercial is a full cycle advertising agency, providing a wide variety of services in the sphere of advertising. Position` General manager.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire ProDigi Digital Agency?

ProDigi Digital Agency was created for our company a good and creative explainer video. The team worked perfectly well. They worked knowledgeable , creative and responsive.

What were your goals for this project?

We expected to have creative explainer video which would be different with its content. We needed a kind of video that would explain thoroughly all about our company. And I can surely say that We got it.

SOLUTION

How did you select ProDigi Digital Agency?

Our company searched online a good Digital agency and we found the web page of ProDigi Digital Agency. We looked through at their projects then the reviews and decided to trust them this responsive project.

Describe the video(s) and the process in detail.

Because our corporation was one-time , firstly we connected with their sales manager, we gave them the task and their huge team started to work in our project. They did their best to made us feel comfortable and free of doing any editing connected with the project.

What was your vendors' project management or feedback process?

They worked according to the action plan, in which all steps were marked. They did work according to the action plan, They gave it to us, we confirmed with our client and after that all editing were done fast and effectively.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our client for whom we have made this video was very satisfied, and due to this project, that ProDigi’s team did with success, the trust in their product has increased among its consumers. This was the highest rating.

How effective was the workflow between your team and theirs?

They were easy to communicate and as we are also a video production company we found an easy way to work at a very professional level.

What did you find most impressive about this company?

They are a fast and furious company that knows how to do their best.

Are there any areas for improvement?

There is no need for any improvement now I guess because we were all fully satisfied with this project.

BACKGROUND

Please describe your company and your position there.

I’m a CEO and founder at Datanet Since 2018, the DataCom company offers professional IT services to individuals as well as businesses and we specialize in technical-engineering design, software, server, networking, and complementary technical equipment installation, serving, as well as business automation and IT security system supply, implementation and accompaniment.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire ProDigi Digital Agency?

We were in need of social media content.

What were your goals for this project?

We had to solve the issue with product usage, availability, and show its importance to our target audience.

SOLUTION

How did you select ProDigi Digital Agency?

We have found ProDigi via Facebook and kept communication with Lusine who played a key role in this project's success by his responsiveness and effective management.

Describe the scope of their work in detail.

Prodigy found a great solution to our problem. Because the IT field is complex, creative thinking and interesting marketing solutions are a necessity, which this staff was able to provide us and we got more than we have expected. They created visuals for our social media and introduce all the services and also the importance of our services in a simple way.

What was the team composition?

• Sales manager
• Project manager
• Creative manager
• Designer
• Content writer
• Videographer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We feel a huge increase here in our call center, people started to understand our services clearly. Initially, we aim to notify people about our services however, we had also a 10% increase in our sales as well.

How effective was the workflow between your team and theirs?

It is very easy to communicate with the team of this company, because they know their work well, and they can explain you simply what you need even if it's very difficult.

What did you find most impressive about this company?

I assure you, they can take care of your projects even when you do not have a clear understanding of how you imagine it to be. And always work only for your satisfaction.

Are there any areas for improvement?

We are fully satisfied and I believe with this professional team, a lot of success is waiting for them.

BACKGROUND

Introduce your business and what you do there.

My name is Lusine, I am the Sales Executive manager of MyGeo Trip company.

MyGeo Trip is an inbound tour operator in Georgia with over 5 years of experience․ With all the passion for our small land full of tourist attractions, we started to explore Georgia ourselves. Our country is perfect for family holidays, as it has travel options for people of all ages.

The country offers sea and sand, recreation, rich cultural heritage, and absolutely breathtaking nature for adventure lovers. However, we believe that the most valuable experience in travel is interacting with people, getting close enough to understand local life perceptions, traditions, and culture. That is why our tour itineraries are made to put the local experience on the top.

We carefully chose our guides by their ability to create and share experience in addition to their knowledge of history and language. What makes us unique in the market is that we add local flavor to each tour.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ProDigi Digital Agency?

We know that our company needs a video to explain what we offer to our customers.

So we decided to find a company that will give a solution to this challenge and will reach the results that we want to have.

SOLUTION

What was the scope of their involvement? 

“Prodigi digital agency” gave us a full product (explainer video) which describes the service we provide in Georgia in the best way. As a company that had a great experience in the video production industry, this agency did its best in this case. 

What is the team composition? 

Sales manager, Project manager, Designer, Content writer, Videographer, Creative manager, etc.

How did you come to work with ProDigi Digital Agency?

We find “Prodigi” at the right time by their website: www.weprodigi.com

The whole process of the cooperation was managed by one of the best specialists in this company, Lilit, and we hadn’t had any problems or any misunderstandings during the project.

From A to Z this project was perfect. We got what we wanted.

How much have you invested with them?

confidential

What is the status of this engagement? 

On hold. We are going to have a new cooperation with this company.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After we had a video for the next 6 months our awareness has grown․ By promoting this video the traffic of our website increases by 35%. This is a result that we did not even expect.

How did ProDigi Digital Agency perform from a project management standpoint?

The staff who knows his work better than anyone. Easy communication and professional marketing mindset: in one-word great work guys).

All stages of the project were done on time: idea generation, script, voice-over, design; they took care of it all. That was a really great pleasure working with them.

Are there any areas they could improve?

I received more than I expected, so everything was perfect for me.

BACKGROUND

Introduce your business and what you do there.

I am a founder at Digital Caramel

Digital Caramel is a website monetization platform with advertisements. We are configuring Header Bidding technology with the help of our partner DSP's. 

Digital Caramel is in a partnership with ad networks such as - Yandex, Criteo, Between Digital, Mail Group, Soloway, and many others. The main purpose of our company is to maximize the revenue of ad inventory with the help of many techniques. So, if you have an ad zone on your website with the help of our team you can get the maximum revenue from it.

We have more than 1000 partner websites we actively cooperate with. Our technicians always work on modernizing and upgrading our tools.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ProDigi Digital Agency?

Our main goal was to spread the product and make it more visible and reachable for everyone through social media because we have the best service in the region but the presentation of our service wasn’t where we wanted it to be.

SOLUTION

What was the scope of their involvement? 

As a well experienced Company in the digital sphere, "Prodigi" gives a clear schedule for our work, the project manager delivers us all the materials in advance of deadlines.

First of all, they give us a visual concept and general idea for the campaign.

After this first stage designer did a great job.

That was the first time for us that we haven't wanted any edits on offered visuals. Ad banners went very well, and we have had impressive results.

What is the team composition? 

Project manager, Designer, Ad strategy specialist

How did you come to work with the vendor?

We had a real problem with our design and then we found "Prodigi" digital agency by their website․ After contacting the sales manager we had a very productive discussion of the project and so on and we started communication with the project manager. So the cooperation was started and it is continuing till now.

How much have you invested with them?

confidential

What is the status of this engagement? 

active

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After we used these banners on Facebook, our organic and paid engagement increased. We received the feedback after this campaign pretty fast.  So we continue our cooperation with such professional specialists as “Prodigi’s” staff. They really know what to do to make you happy and satisfied with their work.

How did the vendor perform from a project management standpoint?

It is very easy to communicate with a project manager because all the specialists in this company know their job well and have a wonderful marketing mindset. So sales manager Eduard and project manager Elen gave all the advice to help us and they managed all the cooperation much more than it's possible.

Are there any areas they could improve?

I was satisfied and I don't see the need for any changes or improvement.