78inc

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder and director at an ITC software development and consultancy firm. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 78inc?

We needed a professional company to help us with our logo and branding, so we hired 78inc. 

SOLUTION

What was the scope of their involvement?

78inc designed our branding, company profile, business cards, logo, and branding guidelines. We told them the colors we wanted for our logo, and they gave us various options.

How did you come to work with 78inc?

I found 78inc on LinkedIn. We met with them and told them what we wanted. 

How much have you invested with them?

We invested around $500. 

What is the status of this engagement?

The engagement lasted from October–November 2022. In the future, we’ll probably need them to design our e-commerce website for selling ITC devices.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

78inc was the best. They provided great services, and the team was professional. I received highly positive feedback about their work — people asked who did our design. 

How did 78inc perform from a project management standpoint?

The team delivered everything on time, and we typically communicated via WhatsApp, Skype, and Zoom. 

What did you find most impressive about them?

78inc knew what they were doing, and they made us comfortable. 

Are there any areas they could improve?

No, there weren’t any. 

Do you have any advice for potential customers?

I recommend working with them; they know what they’re doing. 

BACKGROUND

Please describe your company and your position there.

Shree Hindu Mandal Hospital is a Non - Governmental Organization providing Healthcare Services to Patients in Tanzania. It has Three Branches as of the Date of this Review with over 4000 New Patients being helped through these Units. I am the Current Board Chairman of this Hospital and was a Board Member prior to this Appointment. This Organization just celebrated 100 Years of Existence in 2020.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 78inc, and what were your goals?

We were initiating Digital Marketing Services and the Goal was to reach get more Awareness of our Services within the Community at Large.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected 78Inc as they had a Great Digital Presence to start with, had the Best Rates in the Market, and also offered Auxillary Services - Physical Branding that we were looking for. The fact that they took the time to understand our challenges and come up with various ideas has amazed us during the RFQ Process.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We went through all Normal Phases of Project Management, including Scoping, Refining, Aligned Goals, and Stakeholder Interviews + Feedback. They have Charted Plans and Little Targets for this Project and continue giving us Monthly Reports to ensure the High-Level Management is aware of the Progress. They use Collaboration Tool by the Name of Trello to be able to Effectively Monitor and Collaborate with our Team Members on the Ground.

How many resources from the vendor's team worked with you, and what were their positions?

Close to 20 Members, including CEO of the Hospital, and Many Head of Individual Clinics.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The Project has been Successful and the SLA is still Ongoing. We have seen Awareness Increase that has translated into Growth in our Patient Numbers over the Past 2 Years, topping a All Time High this November 2022.

How effective was the workflow between your team and theirs?

The workflow was managed using Collaboration Tools like Trello. However, Site Visits and Meetings/Calls are done as per Requirements of Specific Objective of the Project.

What did you find most impressive or unique about this company?

Their Understanding of the Requirements in a Few Visits and Fluid Communication was really Impressive. Their Content is available widely and can be Judged by the Public.

Are there any areas for improvement or something they could have done differently?

Yes, Auto Reminders on Pending Tasks would be Lovely and Access Level Controls, so that not everyone from our Team, is seeing all the Posts/Works that are going On.

BACKGROUND

Please describe your company and your position there.

I am the Country Manager of the organization. TP Services Limited is the Official partner for Travelport in Tanzania and Comoros. We have been the Operator since 2016 in the market. Workforce of 15 people with a reach to regions such as Zanzibar, Arusha, Moshi and Mwanza. Comoros Island is another territory i handle and we support from the same workforce.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 78inc?

We needed someone to manage out Social Media as its one of the main KPI from Travelport International from 2022. Thus we have 78Inc to do the needful.

SOLUTION

How did you select this vendor and what were the deciding factors?

We reached out to many providers in the market. I meet all and finally decided 78Inc due to the fact they were prompt, understood the need, gave a tailored made plan and the execution, delivery and technology used for communication were their USP. Plus the team at 78 Inc is marvellous in their work, response time and communication.

Describe the project in detail and walk through the stages of the project.

They made a whole plan how to introduce the Social Media Marketing, create all the handles and all running the monthly posts after my approval.

How many resources from the vendor's team worked with you, and what were their positions?

We have had many people work but mainly it's Reena Pandya - Owner & Creative Director , Nihaal Naushad - Digital Strategist and Ali Shariff Creative - from 78 Inc.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had customer in the market tell us in our monthly meetings that the content is appreciated and have customers report or use the content too.

How effective was the workflow between your team and theirs?

We meet every month but receive regular updates from the 78 Inc and are efficient to resolve within time frame. Both teams communications is amazing and always in touch.

What did you find most impressive or unique about this company?

The use of Trello for sharing the content to be posted the next month, approval systems and if any changes its done instantly. Monthly meetings with Strategist and Creative along with one in 3 months meeting with Owner - Reena & Ash

Are there any areas for improvement or something they could have done differently?

At current, all the requirements are consistently met by 78Inc Team thus we only are promoting them with our customers, supplier and vouch for their work.

BACKGROUND

Please describe your company and your position there.

I am the owner of a real estate platform business. We facilitate interactions between owners and tenants

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 78inc, and what were your goals?

We had a website that was based on a standard theme and required customisation and tailoring to our brand and additional specific services that we provide.

SOLUTION

How did you select this vendor and what were the deciding factors?

Our research on marketing firms revealed that 78inc had a good understanding of design, good founders who are well known and initial discussions and meetings showed that they were prompt, knowledgable and good to work with.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

updates to wordpress website, creating a company provide and creating videos about our services.

How many people from the vendor's team worked with you, and what were their positions?

Our point of interaction was with the Owner Reena, however the team are all in contact including a Junior Strategist, Web Developer and Designer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The result was a brand refresh and an updated website with good design and functionality.

Describe their project management style, including communication tools and timeliness.

We had meetings as an when necessary and communicated through a group chat with constant updates

What did you find most impressive or unique about this company?

They have impressive passion and ownership of their work. In other instances the owner may follow your direction but the team was very adamant about certain aspects and proved their view rather than just follow our guidance to speed things along.

Are there any areas for improvement or something they could have done differently?

Reduce the pricing to attract more startups

BACKGROUND

Please describe your company and your position there.

I'm the CEO/Founder of Logistec and Transportation company Cedars investment Limited in Dar Es Salaam , Tanzania

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 78inc, and what were your goals?

We hired 78inc to Design and lunch our company website ,company Profile , Company Logo and Our Social Media management

SOLUTION

How did you select this vendor and what were the deciding factors?

78inc was been recommended to us by a sister company and after interviewing few other companies we decided to give the job to them due to Professionalism , experience they have and also cost

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We started by lunching the Website and Company profile , photo shooting and creating enough material for Social media adverts then handing over all social media accounts to be run by 78inc and still under there supervision

How many resources from the vendor's team worked with you, and what were their positions?

we worked with :

• Manager/Co-Founder
• Finance manager
• Marketing team
• Social media Management team
• web designer

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

we were very successful on Delivering our Company offered services to a lot of companies world wide and we have been approached / worked with many international companied in the last 1 year

How effective was the workflow between your team and theirs?

work flow was perfect between our 2 teams , we have a monthly schedule list of all adverts for the coming month for Cedars to amend / approve enough time on advance and we have a whatsapp group where 78inc team is available 24/7 for any discuss / query / request

What did you find most impressive or unique about this company?

all what you need in advert and marketing in one place

Are there any areas for improvement or something they could have done differently?

as service , nothing i can think of as cost they can do better

BACKGROUND

Please describe your company and your position there.

I am Managing Director of Hafele East Africa Ltd we dealer in Architectural Hardware, Furniture Fittings and lighting; Life style accessories and Electronic Locking systems.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 78inc?

As a new company in East Africa we wanted to engage with our market segment for our wide range of products. We hired 78inc. to create content from our catalogues and post them on social media handles such as FaceBook, Instagram and LinkedIn. Including handle all our artwork online and offline for events; exhibitions etc.

SOLUTION

How did you select this vendor and what were the deciding factors?

I knew the owner and had seen their work

Describe the project in detail and walk through the stages of the project.

Initially they started with some themes for social media, but eventually we provided product category for each month and provided info for 78inc created content.

How many resources from the vendor's team worked with you, and what were their positions?

2 the designer / creator (initially Mohammed Kara and Meghna Pandya and later Ali Aseem Shariff and MD Reena Pandya.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our Instagram jumped from 0 to 841 followers today with 287 posts. Our Facebook jumped from 100 to 867 followers today Our LinkedIn jumped from 0 to 606 followers today

How effective was the workflow between your team and theirs?

They are very easy and methodical.

What did you find most impressive or unique about this company?

Prompt service; quick turnaround times; affection action for problems or bottlenecks.

Are there any areas for improvement or something they could have done differently?

None.

BACKGROUND

Please describe your company and your position there.

I am the CEO of Shree Hindu Mandal Schools, which are community owned schools, and function under the Education Board.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 78inc, and what were your goals?

We hired 78inc for digital marketing with a focus on launching the schools on social media. The goal is to make the school popular among the millenials.

SOLUTION

How did you select 78inc and what were the deciding factors?

It was selected by the Board Chairman.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The marketing tools are social media platforms. Details of scope of work and project steps are handled by the Board Chairman.

How many resources from the 78inc team worked with you, and what were their positions?

The Junior Strategist - Mr. Mohamed, The Digital expert - Ms. Meghna and the company Director - Ms. Reena

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

This is handled by the Board.

How effective was the workflow between your team and theirs?

The workflow is smooth, we set deadlines on Trello and maintain an effective communication via emails and WhatsApp

What did you find most impressive or unique about this company?

They have good cooperation and efficiency.

Are there any areas for improvement or something they could have done differently?

They are doing well in their area of expertise, and can work on being trendier.

BACKGROUND

Please describe your company and your position there.

We are an IT based firm specialized in providing innovative solutions. Our aim is to simplify and ease the day-to-day lifestyle of an individual by providing effective technological solutions for the corporate and public sector. I am the CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 78inc?

Content creation and social media marketing. Company profile designing. Printing services; flyers, shirts, High Visibility reflectors, diaries.

SOLUTION

How did you select this vendor and what were the deciding factors?

Experience, price and reputation.

Describe the project in detail and walk through the stages of the project.

We have on going monthly marketing package and we give continuous order for printing and other advertising and marketing demands.

How many resources from the vendor's team worked with you, and what were their positions?

1 designer, 1 business development and 1 account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our followers have increased on social media and have generated traffic to our website. We have increased number of calls and inquiries on our services.

How effective was the workflow between your team and theirs?

The workflow was smooth and suitable to everyone’s timing.

What did you find most impressive or unique about this company?

Personal follow ups, art works and their efforts to understand our business.

Are there any areas for improvement or something they could have done differently?

All good.

BACKGROUND

Please describe your company and your position there.

I am the managing director of Echo Tanzania. We are a telecom and ICT provider for enterprise and corporate businesses.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 78inc?

Digital Marketing Services and management of social media accounts. We are currently working on building a lead generation campaign with 78inc.

SOLUTION

How did you select this vendor and what were the deciding factors?

Referral and business networks.

Describe the project in detail and walk through the stages of the project.

78inc discussed our business objectives on various occasions. They gave us 3 concepts and ideas with a content plan to achieve our objectives. We selected the one that was best suited with a few adjustments and signed-up. It was very professional and smooth.

How many resources from the vendor's team worked with you, and what were their positions?

3 to 4 resources. From the creative director, strategists, social media manager and design lead.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were starting from scratch (a new company) and thus no accounts had any followers or engagement. We have managed to gather about a 1000 followers across all the platforms.

How effective was the workflow between your team and theirs?

Most of the work happens online through a project management tool. 78inc adjust to what works better for us.

What did you find most impressive or unique about this company?

We are impressed with their marketing knowledge and energy.

Are there any areas for improvement or something they could have done differently?

Maybe take on more platforms.