Name: Virtual Sales Limited
Address: Suite G16C, Milnwood, 13 North Parade, Horsham, West Sussex, RH12 2BT, Horsham , England, RH12 2BT, GB
Telephone: +441403458954
Price range: $50 - $99
Rating: 4.8

UK Business Appointment Setting for Tech Firms

UK Technology Appointment Setting Specialists

Virtual Sales Limited helps B2B technology companies start better sales conversations and book qualified meetings. Founded in 2001, we work with SaaS and software businesses, IT consultancies, managed service providers and other technology firms looking to reach the right decision-makers.

Min project size
$1,000+
Hourly rate
$50 - $99 / hr
Employees
10 - 49
Locations
Horsham , England
Year founded
Founded 2001
Languages
Timezones

Overview by:

Andy Dickens

CEO and Sales Guru About the Team

Service Lines

Sales Outsourcing: 60%
Call Center Services: 40%

Select Focus Area

Sales Outsourcing

B2B Appointment Setting: 70%
B2B Lead Generation: 20%
B2B Lead Qualification: 10%

Industries

Information technology: 70%
Advertising & marketing: 10%
Business services: 10%
Financial services: 10%

Clients

Small Business (<$10M): 65%
Midmarket ($10M - $1B): 25%
Enterprise (>$1B): 10%

Sales Outsourcing Call Center Services B2B Appointment Setting B2B Lead Generation B2B Lead Qualification

Pricing Snapshot

Min. project size $1,000+

Avg. hourly rate $50 - $99 /hr

Rating for cost 4.5 /5

What Clients Have Said

Virtual Sales Limited offers competitive pricing that aligns well with clients' budgets, providing good value for cost. Clients report spending between $10,000 and $49,999, often highlighting the company's responsiveness and professionalism in delivering results.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 14 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Learn more about SEO pricing

Select a service to see pricing information

Sales Team Augmentation Packages

starting at $3,300/month

Virtual Sales Limited Review Insights

Overall Review Rating

4.8

Quality 4.8
Schedule 5.0
Cost 4.5
Willing to Refer 4.9

Top Mentions

Review Highlights

Effective Lead Generation

Virtual Sales Limited has consistently delivered effective lead generation services across various industries, resulting in new business opportunities, increased pipelines, and qualified meetings for clients.
Adaptability and Flexibility

The company is known for its adaptability, adjusting strategies and approaches based on client feedback and changing market needs, ensuring effective and tailored solutions.
Potential for Improved Targeting

While generally positive, some clients suggest that more upfront alignment on targeting and success metrics could enhance progress quantification and overall satisfaction.
Proactive and Professional Team

The team at Virtual Sales Limited is consistently described as proactive, professional, and committed to client success, often exceeding client expectations in terms of service delivery.
Seamless Team Integration

Clients appreciate how seamlessly Virtual Sales Limited integrates with their own teams, often mentioning how they operate like an internal extension rather than an external service provider.
Strong Project Management

Clients praise Virtual Sales Limited for their reliable project management, timely delivery, and responsiveness to client needs. Their structured approach and regular updates have been highlighted as strengths.

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Virtual Sales Limited Reviews

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Sales Outsourcing
B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
$10,000 to $49,999
July - Nov. 2026

5.0

Quality: 5.0

Schedule: 5.0

Cost: 3.5

Willing to Refer: 5.0

"They have been very responsive to all our needs."

Nov 10, 2026

CEO, CloudPublish

Sabine Guerry

Information technology
London, England
1-10 Employees
Online Review
Verified

Virtual Sales Limited provided lead generation services for an IT services company. The team identified potential clients and sent details of qualified leads.

Virtual Sales Limited delivered the expected results and generated one to two leads per month. The team was highly responsive and took the initiative to ensure all the client's needs were met. Moreover, they were understanding and genuinely cared about the client's success.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the CEO of CloudPublish

Describe what your company does in a single sentence.

We provide IT services to Publishers (SaaS)

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Virtual Sales Limited to accomplish?

Bring leads

SOLUTION

How did you find Virtual Sales Limited?

Online Search

Why did you select Virtual Sales Limited over others?

Pricing fit our budget
The services they were offering matched what we needed

How many teammates from Virtual Sales Limited were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

VSL was to call a range of Publishers whose contacts details they had to find and send us details of qualified leads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They sent us one to two leads a month

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They have been very responsive to all our needs, and had very good initialtives to insure that our needs were totally covered

What was your primary form of communication with Virtual Sales Limited?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They understand what we are doing and seem to care about our success. Competent caller and manager.

Are there any areas for improvement or something Virtual Sales Limited could have done differently?

Not really

RATINGS

5.0

Sales Outsourcing
B2B Appointment Setting
$10,000 to $49,999
Dec. 2017 - Ongoing

5.0

Quality: 4.5

Schedule: 5.0

Cost: 4.0

Willing to Refer: 5.0

“Virtual Sales Limited has well-established processes; they know what they’re doing.”

Feb 10, 2023

CEO, bant.io

Jaclyn Curtis

Advertising & marketing
Detroit, Michigan
51-200 Employees
Phone Interview
Verified

Virtual Sales Limited provides a marketing services company with appointment setting and sales development services. They collaborate remotely with the client, acting as outsourced SDRs.

Virtual Sales Limited has continuously met the client’s expectations regarding the number of appointments set. The team is responsive, collaborative, flexible, and communicative, and they always stay on time and on budget. Additionally, they have well-defined processes and implement best practices.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of bant.io, a marketing services company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Virtual Sales Limited?

We needed help with appointment setting and sales outsourcing.

SOLUTION

What was the scope of their involvement?

Virtual Sales helps us set appointments over the phone and provides us with remote sales development work, acting as an outsourced sales development representative (SDR). Initially, we provided them with information to create scripts, which included information about our company, our targeting criteria, our offer for the market, and details on how to handle objections and FAQs.

What is the team composition?

Andy (Owner) is our main point of contact, and we’ve also worked with two other people from Virtual Sales.

How did you come to work with Virtual Sales Limited?

We have a unique relationship with Virtual Sales. They’ve been a client of ours, and we’re a client of theirs. Additionally, we’ve worked in a partnership capacity, in which both of us work for the same clients and coordinate our services. When I joined the company, we already had a partnership with Virtual Sales, so I don’t know how we originally found them.

How much have you invested with them?

We’ve spent between $25,000–$50,000 across our different projects.

What is the status of this engagement?

We started working together around 2017, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our main KPI is the number of appointments Virtual Sales actually sets, both for our clients and for us. Virtual Sales has always met our expectations regarding this KPI.

How did Virtual Sales Limited perform from a project management standpoint?

Virtual Sales has met our deadlines and stayed on budget. Moreover, their communication is great; Andy and his team are very responsive, collaborative, flexible, and great communicators. We communicate mainly via email, although we use the phone sometimes.

What did you find most impressive about them?

Having worked with similar companies in the past, I can say that Virtual Sales has well-established processes; they know what they’re doing. They’ve been doing their work for a long time, so they have best practices worked out, as well as the right structure to be able to deliver results.

Are there any areas they could improve?

There’s nothing Virtual Sales could improve on.

Do you have any advice for potential customers?

Come prepared with a thorough understanding of your business and ensure that you have all the information you need to provide them so that they can set you up for success. Additionally, have realistic expectations for this kind of service. If you hire an internal salesperson, you don’t expect hundreds of leads per month, so don’t expect it from an outsourced agency. The fact that they’re good at their work doesn’t mean they can work magic.

RATINGS

5.0

Call Center Services
$10,000 to $49,999
Feb. - May 2022

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They are incredibly flexible and willing to do anything differently if better results could be provided."

Feb 6, 2023

CMO, CloudGenera, Inc.

Beth Wallace

Other industries
Charlotte, North Carolina
11-50 Employees
Online Review
Verified

A software company hired Virtual Sales Limited for their call center services. They were tasked with booking qualified meetings with decision-makers.

Virtual Sales Limited consistently provided better performance over time, meeting the client's expectations. They communicated frequently and promptly, ensuring an effective workflow. Their professional attitude and scaffolding approach to business were hallmarks of their work.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the Chief Marketing Officer for CloudGenera Inc, a software company that helps enterprise organizations with technology workload placement, modernization, and cloud optimization

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Virtual Sales Limited, and what were your goals?

We used the outreach services of Virtual Sales Limited to book qualified meetings with decision makers.

SOLUTION

How did you select this vendor and what were the deciding factors?

I had engaged with Virtual Sales Limited at previous organizations, always with success.

Describe the project in detail and walk through their service package, including any calling tools used.

VSL acted as our internal Business Development Representative, with a phone number and email box on our systems, offering us a dedicated caller that was well-versed in our industry.

Who did you work with and what was the feedback process like?

I worked primarily with Fiona S., the Account Manager. She provided weekly updates on calling activity and results. All details of weekly conversations were emailed in Microsoft Excel along with an overview report on metrics and progress.

We were immediately emailed details of all appointments booked, with very concise details from the call, providing an overview to prepare the SDR for the upcoming meeting that was booked.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the service?

We had an internal BDR to measure against, and VSL consistently provided better performance.

Describe their project management style, including communication tools and timeliness.

Fiona kept us in the loop at all times. When she knew she was going to be away, she made arrangements so that we were never without help.

What did you find most impressive or unique about this company?

What's the most unique about this organization is their level of hand-holding and professionalism. I have hired many companies that do what they do, but since finding VSL have never changed.

Are there any areas for improvement or something they could have done differently?

100% no. They are incredibly flexible and willing to do anything differently if better results could be provided. "Don't fix it if it isn't broken" - processes simply work with VSL.

RATINGS

5.0

Demand Generation Marketing
$10,000 to $49,999
June 2025 - May 2026

4.5

Quality: 4.5

Schedule: 4.5

Cost: 4.0

Willing to Refer: 5.0

"They are doing a great job."

May 21, 2026

Head of Banking, BPO & Digital Transformation Company

Anonymous

Business services
London, England
10,001+ Employees
Online Review
Verified

Virtual Sales Limited provided lead generation services for a BPO and digital transformation firm. The team was tasked with outbound calling to generate leads.

Virtual Sales Limited's work resulted in client meetings, insights, and opportunities. The team delivered on time and was flexible in adapting to the client's requirements. The client also praised the team's efficiency and speed.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Head of Banking and FS UK and Europe of a business services company

Describe what your company does in a single sentence.

Digital transformation and BPO provider

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Virtual Sales Limited to accomplish?

Lead gen activity

SOLUTION

How did you find Virtual Sales Limited?

I have used them in the past

Why did you select Virtual Sales Limited over others?

Great culture fit
Good value for cost
I have used them before

How many teammates from Virtual Sales Limited were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Outbound calling and lead generation activity

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Client meetings, insight, opportunities.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver well and on time and have been very flexible adapting to our requirements

What was your primary form of communication with Virtual Sales Limited?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Flexibility, efficiency and speed.

Are there any areas for improvement or something Virtual Sales Limited could have done differently?

I don't have anything significant to mention here. They are doing a great job, this is why I am going back to them when i require their support. I had to mention something I would have suggested that some more FS industry expertise might be useful and some additional pricing plans.

RATINGS

4.5

Call Center Services
B2C Telemarketing & telesales
Confidential
Nov. 2025 - Ongoing

4.5

Quality: 4.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 4.5

"Virtual Sales Limited's knowledge of our industry is impressive."

May 6, 2026

Product Marketing Director, Financial Services Company

Anonymous

Information technology
Hoboken, New Jersey
5,001-10,000 Employees
Online Review
Verified

Virtual Sales Limited provides ongoing support to a financial services company. The team conducts cold calls to secure introductory meetings for the client's sales team.

Virtual Sales Limited has secured 2-3 meetings per week, resulting in a substantial pipeline. The team delivers on time and collaborates effectively. The client also praises the team's industry knowledge.

BACKGROUND

Introduce your business and what you do there.

I’m the product marketing director of a company that provides advanced financial crime, risk, and compliance solutions. We help financial institutions and regulators detect and prevent fraud, money laundering, and market abuse while ensuring regulatory compliance.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Virtual Sales Limited?

We needed help booking meetings for our sales team for our Compliancentral portfolio of solutions.

SOLUTION

What was the scope of their involvement?

Virtual Sales Limited does cold calling into our contact database to secure introductory meetings for our sales team. The team also provides reporting to measure the success of the campaigns we work on with them.

What is the team composition?

We work with 2–5 teammates from Virtual Sales Limited.

How did you come to work with Virtual Sales Limited?

We found them through a referral. We chose them because their pricing fit our budget, they offered good value for the cost, and their skill level and industry experience matched what we needed.

What is the status of this engagement?

We started working with them in November 2025, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Virtual Sales Limited has secured 2–3 meetings per week, which has resulted in a substantial pipeline.

How did Virtual Sales Limited perform from a project management standpoint?

Virtual Sales Limited delivers on time and has a high level of collaboration. We primarily communicate through virtual meetings.

What did you find most impressive about them?

Virtual Sales Limited’s knowledge of our industry is impressive.

Are there any areas they could improve?

There’s nothing they need to improve.

RATINGS

4.5

Call Center Services Sales Outsourcing
Inbound appointment scheduling
Less than $10,000
Nov. 2025 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 4.0

Willing to Refer: 5.0

"Communication with us is great."

Feb 20, 2026

Director, Pro Customs Solutions

Emma-louise Endean

Supply Chain, Logistics, and Transport
Harwich, England
1-10 Employees
Online Review
Verified

Virtual Sales Limited provides ongoing sales support to a customs clearance and freight forwarding company. The team contacts potential customers and sets appointments.

Virtual Sales Limited has set appointments that have turned into customers. The team delivers work on time and keeps the client updated weekly on potential outreach. Moreover, the team communicates effectively through virtual meetings.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Director of Pro Customs Solutions

Describe what your company does in a single sentence.

Customs clearance and freight forwarding

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Virtual Sales Limited to accomplish?

Customer Growth

SOLUTION

How did you find Virtual Sales Limited?

Referral

Why did you select Virtual Sales Limited over others?

Referred to me
Company values aligned

How many teammates from Virtual Sales Limited were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

to contact potential customers and appointment set

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Appointments set and now turning into customers

Describe their project management. Did they deliver items on time? How did they respond to your needs?

always deliver ontime and keeps me posted each week of all potenatial outreach

What was your primary form of communication with Virtual Sales Limited?

Virtual Meeting

What did you find most impressive or unique about this company?

communicaton with us is great, informative

Are there any areas for improvement or something Virtual Sales Limited could have done differently?

not so far

RATINGS

5.0

Sales Outsourcing
B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
Confidential
Sep. 2024 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They deliver on time, have great reporting, statistics, and a very high standard of communication."

Nov 4, 2024

Founder & Director, CS14 Ltd

Steve Mitchell

Other industries
Sofia, Bulgaria
1-10 Employees
Online Review
Verified

Virtual Sales Limited provides lead generation services for a web development and consultancy company. The team contacts potential customers, arranges, calls demos, and audits, and qualifies leads.

Virtual Sales Limited has had 126 conversations with potential leads and five online meetings with potential customers, one of whom is close to signing a re-platforming deal. The team delivers on time, provides great reporting, communicates effectively, and has a high level of industry knowledge.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Founder & Director of CS14 Ltd

Describe what your company does in a single sentence.

Web development and consultancy

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Virtual Sales Limited to accomplish?

Generate Leads for new Business
Offer our free ecommerce audit

SOLUTION

How did you find Virtual Sales Limited?

Online Search

Why did you select Virtual Sales Limited over others?

Pricing fit our budget
Great culture fit
Company values aligned

How many teammates from Virtual Sales Limited were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Contact B2B potential customers with a main focus in the Salesforce Commerce Cloud area.

Arrange introduction calls
Arrange Online demonstrations
Arrange audits of existing sites for potential improvements
Qualify leads as decision makers / budget holders

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They have had 126 conversations with potential leads
5 online meetings with potential customers
1 of these is close to signing a full replatforming deal with us
Other 4 are still in progress with another 2 looking to have good potential

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver on time, have great reporting, statistics, and a very high standard of communication. Weekly catchup call to run through previous week`s activities.

What was your primary form of communication with Virtual Sales Limited?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

I do like their industry & sector knowledge. Also, having a slightly more experienced and very honest caller really represents our company values and standards well.

Are there any areas for improvement or something Virtual Sales Limited could have done differently?

Nothing to improve on here...

RATINGS

5.0

Digital Strategy Sales Outsourcing
B2B Appointment Setting B2B Lead Generation
Confidential
Feb. - Oct. 2024

4.5

Quality: 5.0

Schedule: 5.0

Cost: 4.0

Willing to Refer: 5.0

"Their personable approach was most impressive."

Nov 4, 2024

Director, Enterprise Software Vendor Co

Anonymous

Information technology
Fleet, England
1-10 Employees
Online Review
Verified

Virtual Sales Limited provided lead generation services for an enterprise software vendor company. The team created a cold outreach campaign focused on manufacturing companies to generate qualified leads.

Thanks to Virtual Sales Limited's efforts, the client successfully booked appointments with prospective customers. The team delivered on time and communicated well throughout the project via virtual meetings. Ultimately, the service provider's personable approach impressed the client.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Director of an information technology company

Describe what your company does in a single sentence.

Enterprise Software Vendor

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Virtual Sales Limited to accomplish?

Generate Leads for our business

SOLUTION

How did you find Virtual Sales Limited?

Online Search

Why did you select Virtual Sales Limited over others?

Pricing fit our budget
Great culture fit

How many teammates from Virtual Sales Limited were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Cold call out reach campaign to Manufacturing companies

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The booking of Appointments with prospetive customers

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes they delivered on time and communicated well throughout

What was your primary form of communication with Virtual Sales Limited?

Virtual Meeting

What did you find most impressive or unique about this company?

Their personable approach was most impressive.

Are there any areas for improvement or something Virtual Sales Limited could have done differently?

Initially the appointments were slow to book, a change of personell recitified this.

RATINGS

4.5

Sales Outsourcing
B2B Appointment Setting B2B Lead Generation
$10,000 to $49,999
June 2024 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They deliver results, and their team is really professional, and you can see they have tons of experience."

Oct 25, 2024

Account Executive, InsiderCX

J.K. Welina

Other industries
Varazdin, Croatia
1-10 Employees
Online Review
Verified

Virtual Sales Limited provides ongoing lead generation services for a patient experience platform. The team is responsible for generating qualified meetings through cold calling.

Virtual Sales Limited's efforts have resulted in 2,532 calls, 281 conversations, and 12 booked meetings with potential clients. The team is open to feedback, proactive, and a great addition to the client's in-house team. Virtual Sales Limited delivers results and is highly experienced.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Account Executive of InsiderCX

Describe what your company does in a single sentence.

A patient experience platform for private healthcare providers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Virtual Sales Limited to accomplish?

Generating qualified meetings through cold calling

SOLUTION

How did you find Virtual Sales Limited?

Online Search

Why did you select Virtual Sales Limited over others?

Pricing fit our budget
Great culture fit
Good value for cost

How many teammates from Virtual Sales Limited were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired because we needed help generating qualified meetings for our sales team, where we targeted private healthcare providers in the UK.

2532 calls made
281 conversations
12 meetings booked

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Meetings booked with potential clients

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was amazing. The project manager and SDR that were assigned to us are brilliant. We get weekly reports about activities + video calls where we go through any questions and the details about the results.

The team is open to feedback, proactive and great addition to our inhouse team. They're also fast when it comes to answering emails and in general, the communication is great.

Fiona and Sandra became a huge asset for us.

What was your primary form of communication with Virtual Sales Limited?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They deliver results, and their team is really professional, and you can see they have tons of experience.

Are there any areas for improvement or something Virtual Sales Limited could have done differently?

Nothing. :)

RATINGS

5.0

Call Center Services
B2C Telemarketing & telesales
Confidential
June 2023 - Ongoing

4.0

Quality: 4.0

Schedule: 5.0

Cost: 3.5

Willing to Refer: 4.0

"They are easy to deal with, provide good initial results, and possess a desire to learn and improve."

Dec 10, 2023

Head of Sales Operations, Itps

David Warrington

Other industries
Newcastle upon Tyne, England
51-200 Employees
Online Review
Verified

Virtual Sales Limited provided lead generation services for an IT-managed service provider. The goal was to increase new logo leads and improve market reach.

According to the company, the Virtual Sales Limited team has great project management because they provide weekly update calls and reports on the project.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Head of sales operations of Itps

Describe what your company does in a single sentence.

IT managed service provider

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Virtual Sales Limited to accomplish?

Increase new logo leads
Improve market reach
Outsource lead generation

SOLUTION

How did you find Virtual Sales Limited?

Online Search

Why did you select Virtual Sales Limited over others?

High ratings
Pricing fit our budget
Great culture fit
Company values aligned

How many teammates from Virtual Sales Limited were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Outsourcing of lead generation services for new logo business

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Number of leads provided

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Great project management, with weekly update calls and reports

What was your primary form of communication with Virtual Sales Limited?

Virtual Meeting

What did you find most impressive or unique about this company?

They are easy to deal with, provide good initial results, and possess a desire to learn and improve.

Are there any areas for improvement or something Virtual Sales Limited could have done differently?

None I can think of at this time

RATINGS

4.0

Showing 11-20 of 23 Reviews

VSL Monthly Subscription Packages

40-140 hours calling per month using an experienced telemarketer, B2B data sourced to your criteria and weekly reporting including call metrics such as number of calls, conversations, warm leads, emails sent and meetings booked.

Small

Professional Subscription - 40 hours calling pm

$3,300 /month

VSL's Monthly Subscription Packages: Monthly Professional Subscription

Medium

Platinum Subscription - 75 hours calling pm

$5,300 /month

VSL's Monthly Subscription Packages: Monthly Platinum Subscription

Large

Enterprise Subscription - 140 hours calling pm

$7,950 /month

VSL's Monthly Subscription Packages: Monthly Enterprise Subscription

Features	Small $3,300 /mo	Medium $5,300 /mo	Large $7,950 /mo
VSL's Monthly Subscription Packages	Monthly Professional Subscription	Monthly Platinum Subscription	Monthly Enterprise Subscription

Small $3,300 /mo
VSL's Monthly Subscription Packages	Monthly Professional Subscription

Medium $5,300 /mo
VSL's Monthly Subscription Packages	Monthly Platinum Subscription

Large $7,950 /mo
VSL's Monthly Subscription Packages	Monthly Enterprise Subscription

Our Story

Founded by Andy Dickens in 2001, Virtual Sales Limited helps technology businesses grow through meaningful conversations. Our experienced UK team brings together experience in SaaS, software and IT sales, with several callers working alongside us for many years. We believe in listening, understanding each client's business and building lasting relationships. Through consultative appointment setting, we connect clients with relevant decision makers and create qualified sales opportunities.

Meet the Team

I founded Virtual Sales Limited in 2001 to help B2B technology companies grow through real conversations. Our experienced callers connect SaaS, software and IT businesses with decision makers, generating qualified meetings and sales opportunities

Fiona has been with VSL for over 10 years, bringing experience as both a caller and campaign manager. Our resident "data queen" , she combines frontline knowledge with an eye for detail to keep campaigns focussed and prospect data accurate.

Ben is a senior VSL caller with over 5 years on the team. He brings in-depth technical knowledge to complex campaigns, helping prospects understand clients' products and services through informed, consultative conversations.

Jade is a core member of VSL's calling team, with a passion for researching new contacts and booking meetings. She helps clients connect with relevant decision makers, turning prospect research into conversations and qualified sales opportunities.

Debbie is a senior VSL caller with extensive and a focus on technology clients.She specialises in developing leads and booking qualified appointments, helping clients build their sales pipeline through consultative conversions.

Tiz is a senior VSL caller with a background in enterprise software campaigns. Her understanding of the technical sales process helps her engage deciosn makers in informed conversations, developing qualified opportunities for our clients.

Sandra, is a senior VSL caller with many years of experience delivering sales-qualified leads and meetings. Valued by clients, she brings a consultative approach to building relationships and creating opportunities for their sales teams.

What Sets Us Apart

Flexible Campaigns, Built around your Business

Our flexible subscriptions have no set up fees or tie-ins. Each campaign is tailored to your target market and sales goals, with a dedicated campaign manager and weekly reporting to keep you informed and help refine the approach. You can cancel at any time after the first month.

How do you ensure meetings are high quality?

We agree your ideal customer profile, target decision and qualification criteria before launch. Our callers explore budget, authority, need and timing (BANT), asses the fit and your offering and capture the context behind each opportunity. Your sales team receives the information needed for a call.

What makes VSL different from other providers?

Founded in 2001, VSL combines experienced UK callers with a strong understanding of technology sales. We support SaaS, software, IT services and MSP businesses through informed, consultive conversations. Our callers learn your proposition and represent your business as an extension of your team.

Quick Facts

25 years in business

Team Breakdown

Appointment Setting (7)

Lead Generation (7)

Tools and Technology

Slack

Google Drive

SharePoint

Clockify

Google Sheets

Google Slides

Microsoft Outlook

Microsoft Teams

Google Chat

Google Meet

Google Docs

Monday.com

Commonly Asked Questions

Meeting numbers depend on your target market, proposition, campaign size and how established the pipeline is. We agree realistic expectations with you before calling starts and review progress though weekly reporting and calls. Our focus is on relevant, qualified meetings that your sales team can confidently follow up.

We agree your ideal customer profile, target decision-makers and qualification criteria before launch. Our callers explore budget, authority, need and timing (BANT), assess the fit with your offering and capture the context behind each opportunity. Your sales team receives the information needed for a productive follow-up conversation.

Founded in 2001, VSL combines experienced UK callers with a strong understanding of technology sales. We support SaaS, software, IT services and MSP businesses through informed, consultative conversations. Our callers learn your proposition and represent your business as an extension of your team, supported by dedicated campaign management and weekly reporting.

No. VSL offers flexible monthly subscriptions with no long tie-ins or setup fees. We agree the campaign scope and objectives upfront, giving you clear expectations about the service and a regular opportunity to review progress with your campaign manager. You are free to cnacel at any time after the first month.

We typically begin calling within one week to ten days after the pre-campaign call, once the required information and data are ready. You complete a Campaign Briefing Document, then meet your campaign manager to agree targeting, messaging, qualification criteria and reporting. This preparation helps our callers represent your business accurately from the first conversation.

Premier Verified means Clutch independently confirmed Virtual Sales Limited is a legally registered business,
financially sound (Creditsafe: Low Risk), and backed by 23 verified client reviews averaging 4.8 stars.

Learn More

Verified Client Reviews: 23

Overall Review Rating: 4.8

Source: Clutch

Last Updated: November 10, 2026

Business Entity

Business Entity Name	Virtual Sales Limited
Source	Companies House
Jurisdiction of Formation	United Kingdom
Date of Formation	February 23, 2001
Status	Active
Last Updated	February 2, 2023
ID	04166899

Credit Report Results

International Credit Risk Assessment	Low Risk
Source	Creditsafe
Last Updated	January 1, 2022

Learn More About The Clutch Verification Process

Locations (1)

Suite G16C, Milnwood, 13 North Parade, Horsham, West Sussex, RH12 2BT Horsham , England RH12 2BT

10 - 15

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UK Business Appointment Setting for Tech Firms

Overview by:

4 Languages that we service

5 Timezones that we service

1 Locations

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Reviews

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Review Highlights

Effective Lead Generation

Adaptability and Flexibility

Potential for Improved Targeting

Proactive and Professional Team

Seamless Team Integration

Strong Project Management

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