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Brand and Creative Intelligence™ Agency

Starfish is the Brand and Creative Intelligence™ agency that strategically builds brands for the rapidly evolving integration of the human and AI universe. Headquartered in New York with offices in France and Florida, Starfish has for more than 20 years helped organizations lead their markets through four expertise areas: brand experience, brand soul, brand coherence, and brand intelligence. We have helped PwC, Gallup, Dunkin’, ADL, Baxter, Avis, Principal, and hundreds of other brands that lead their markets. Through one integrated practice, we coherently express brands across the physical, digital, and AI worlds they now inhabit. Starfish. Strategically masterful. Creatively human. Technologically-powered.

  • Min project size
    $25,000+
  • Hourly rate
    $150 - $199 / hr
  • Employees
    10 - 49
  • Locations
    New York, NY
  • Year founded
    Founded 2002
  • Languages
  • Timezones

2 Languages that we service

  • English
  • Spanish

4 Timezones that we service

CST
Central Standard Time (CST)
EST
Eastern Standard Time (EST)
MST
Mountain Standard Time (MST)
PST
Pacific Standard Time (PST)

1 Locations

  • New York , NY

Select Focus Area
Industries
Legal
15%
Medical
15%
Business services
10%
Construction
10%
Consumer products & services
10%
Financial services
10%
Government
10%
Non-profit
10%
Real estate
10%
Clients
Midmarket ($10M - $1B)
45%
Enterprise (>$1B)
40%
Small Business (<$10M)
15%

Pricing Snapshot

Min. project size $25,000+
Avg. hourly rate $150 - $199 /hr
Rating for cost 4.8 /5

What Clients Have Said

Starfish offers competitive pricing with projects ranging from $15,000 to over $1 million. Clients appreciate the value for cost, noting strong ROI and effective project management. Most engagements involve 2-10 employees, ensuring personalized service while delivering high-quality results.

This summary is based on verified Clutch reviews.

Most Common Project Size

$200,000 - $999,999 based on 36 reviews
< $49,999 $50,000 - $199,999 $200,000 - $999,999 > $1,000,000

Select a service to see pricing information

Starfish Review Insights

Overall Review Rating

4.9
  • Quality 4.9
  • Schedule 4.9
  • Cost 4.8
  • Willing to Refer 5.0

Top Mentions

Review Highlights

  • Exceptional Creative and Strategic Work

    Starfish is praised for its creative excellence and strategic capability across various projects, from branding to marketing campaigns. Clients appreciate their ability to deliver high-quality, impactful solutions that resonate with audiences and achieve desired objectives.

  • Comprehensive Branding and Marketing Solutions

    Starfish offers a wide array of services, from rebranding and messaging to digital marketing and video production. Clients across industries benefit from their holistic approach to building and enhancing brand identity.

  • Strong Client Relationships

    Starfish is noted for building strong partnerships with clients through personalized attention and a deep understanding of client needs. Their collaborative approach and willingness to go above and beyond contribute to successful outcomes.

  • Effective Project Management

    Clients consistently commend Starfish for their strong project management skills, timely delivery, and responsiveness. Their ability to handle multiple tasks and adapt to changing needs while keeping projects on track is a highlighted strength.

  • High Client Satisfaction and Positive Outcomes

    Numerous clients report increased brand awareness, engagement, and ROI following their work with Starfish. Their strategic insights and execution have led to significant business achievements and industry recognition.

  • Room for Improvement in Timeline Management

    While Starfish generally delivers projects on time, there were occasional mentions of delays. Clients suggest that improved timeline management and contingency planning could enhance their service delivery.

Starfish Reviews

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Services
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Industry
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Branding Services for Renewable Energy Company

  • Branding
  • Brand messaging
    +3
  • $10,000,000 +
  • Mar. - Dec. 2021
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They did a perfect job."
Jan 8, 2024
CEO, SquareOne
John Sadlowski
Verified
  • Energy & natural resources
  • Philadelphia, Pennsylvania
  • 11-50 Employees
  • Online Review
  • Verified

Starfish provided branding services for a renewable energy firm. The team was tasked with establishing the client's brand identity, including their company name, brand strategy, mission statement, and image.

PR & Marketing for Government Department

  • Advertising Branding Graphic Design
  • Confidential
  • May 2017 - Ongoing
5.0
Quality
4.5
Schedule
4.5
Cost
4.5
Willing to Refer
4.5
"They have never turned down a challenge."
Dec 20, 2023
Director of Mktg and Market Research, Government Department
Anonymous
Verified
  • Government
  • New York City, New York
  • 5,001-10,000 Employees
  • Online Review
  • Verified

A government department has hired Starfish for PR and marketing. The team manages the client's major media campaigns and messaging.

Repositioning & Marketing Services for Real Estate Provider

  • Branding Content Marketing Graphic Design
  • Brand messaging
    +2
  • Confidential
  • Jan. - Sep. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They listened well and were very responsive."
Dec 15, 2023
Vice Chairman, JLL
Paul Glickman
Verified
  • Real estate
  • New York City, New York
  • 10,001+ Employees
  • Online Review
  • Verified

Starfish helped a real estate provider with building repositioning and marketing. The scope included renaming assets, developing strategies, and implementing them.

Marketing & Brand Strategy for Advertising & Mktg Co

  • Advertising Branding Digital Asset Management
  • Other advertising
    +1
  • Confidential
  • Jan. - July 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They were always on time."
Dec 13, 2023
EVP & Chief Revenue Officer, Advertising & Mktg Co
James L. Coleman
Verified
  • Financial services
  • New York City, New York
  • 11-50 Employees
  • Online Review
  • Verified

An advertising and marketing company hired Starfish for marketing and brand strategy. The team performed quantitative research via customer interviews, market research, and data analysis.

Rebranding for Commercial Real Estate Company

  • Branding Content Marketing Graphic Design
  • Environmental Graphic Design
    +6
  • Confidential
  • Jan. 2023 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"The leadership is uniquely and closely involved in each project."
Dec 13, 2023
EVP of Marketing, Commercial Real Estate Co
Anonymous
Verified
  • Real estate
  • Manhattan, New York
  • 201-500 Employees
  • Online Review
  • Verified

Starfish leads a rebranding project for a commercial real estate company. The team is in charge of rebranding and repositioning select midtown assets to change the perception of one of the client's buildings.

Rebranding for Programmatic Advertising Company

  • Advertising Branding Logo
  • Brand messaging
    +2
  • Confidential
  • July - Nov. 2013
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They have very strong project management skills."
Dec 13, 2023
Former CMO, Programmatic Advertising Company
Elizabeth Hellman
Verified
  • Advertising & marketing
  • Manhattan, New York
  • 51-200 Employees
  • Online Review
  • Verified

Starfish provided rebranding services for a programmatic advertising company. The team was responsible for the company's new name, logo, identity, website, and advertising campaign.

Rebranding for Automotive Services Company

  • Advertising Branding
  • Brand messaging
    +3
  • $1,000,000 to $9,999,999
  • Jan. 2021 - Jan. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They were very attentive and accommodating."
Dec 13, 2023
VP Marketing, Holman
Craig Balfour
Verified
  • Automotive
  • 08054 Mount Laurel, NJ
  • 5,001-10,000 Employees
  • Online Review
  • Verified

Starfish rebranded the visual identity of an automotive services company. The client had different companies operating under different names, and Starfish merged them together under one brand.

Branding & Digital Strategy for Telemedicine Company

  • Advertising Branding Web Design
  • Brand strategy
  • Confidential
  • Oct. 2021 - Dec. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Starfish always met the predefined project timelines and was responsive to our needs."
Dec 13, 2023
COO, UpScript Health
George Jones
Verified
  • Other industries
  • Scottsdale, Arizona
  • 51-200 Employees
  • Online Review
  • Verified

A telemedicine company hired Starfish for branding and digital strategy. The team's work included product rebrand, product strategy, messaging, digital asset creation, and web development.

Branding Services for Consumer Electronics & Home Appliance Manufacturer

  • Branding Content Marketing
  • Brand messaging
    +2
  • Confidential
  • May - Dec. 2018
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"The staff is extremely dedicated and customer-focused."
Dec 12, 2023
VP of Product Marketing, Consumer Electronics & Home Appliance Manufacturer
Douglas Kern
Verified
  • Other industries
  • Suwanee, Georgia
  • 10,001+ Employees
  • Online Review
  • Verified

Starfish has worked on multiple brand projects including product launches, packaging, messaging, website development, and events.

Video Production for Window Product Manufacturer

  • Advertising Branding Video Marketing
  • Other advertising
    +1
  • $50,000 to $199,999
  • Mar. - Aug. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"The principal, and everyone on the team really cared about helping us to improve the overall business."
Dec 12, 2023
Head of Marketing, Window Products Manufacturer
Anonymous
Verified
  • Manufacturing
  • Cerritos, California
  • 1,001-5,000 Employees
  • Online Review
  • Verified

Starfish produced a full feature video as part of a project launch for a window products manufacturer. They also created nine video vignettes about individual product features as additional deliverables.

Showing 31-40 of 49 Reviews

Our Story

We are Starfish, an independent NYC full‑service branding and creative communications team. Rooted in the belief that the Brand Experience IS the brand, our multidisciplinary experts blend strategy, design and advertising to craft immersive brand systems across digital, physical and traditional touchpoints. Using our proprietary ACNA.AI Model—honed across hundreds of brands—we’ve driven impactful identities and campaigns for clients from startups to global firms.

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

Learn More
Verified Client Reviews
44
Overall Review Rating
4.9
Source
Clutch
Last Updated
March 25, 2026

Business Entity

Business Entity Name Starfish, LLC
Source New York Secretary of State
Jurisdiction of Formation New York
Date of Formation December 19, 2002
Status Active
Last Updated November 19, 2025
ID 2847588

Credit Report Results

International Credit Risk Assessment Very Low Risk
Source Creditsafe
Last Updated November 19, 2025
Learn More About The Clutch Verification Process

Locations (1)

138 W25th Street, Floor 7 New YorkNY, United States 10001

41 - 49

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