Mindrops

BACKGROUND

Please describe your company and position.

I am the Director of Footprint Warehousing

Describe what your company does in a single sentence.

Footprint Warehousing runs large format warehousing space across multiple sites and mainly serves 3PL players, CNF agents and logistics companies. Storage handled here covers a wide mix, from fertilizers and cement to pharma, paints, FMCG and e-commerce inventory. My designation is Director, and both site operations and the financial side of those sites fall under me.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• The aim was to move site operations off paper and into one system that both field teams and management could rely on. Material movement, operator accountability and site wise financials needed to sit together instead of in separate registers and spreadsheets.

SOLUTION

How did you find Mindrops?

• Online Search
• Clutch Site

Why did you select Mindrops over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Mindrops were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The platform has two halves. Field teams use a mobile application to record material coming into each site, capturing inward details along with site name, item group, item name and the operator handling it. Management uses a web based admin panel that lists every inward entry with Inward Number, Site Name, Item Group, Item Name, In Time and Operator Name, plus filters for date range, site, item group and item, and a download option for reporting. A separate revenue and expense module was built into the admin panel to record reimbursements and expenses, apply site wise filters and show balance receivable. Deployment support and post launch fixes were also part of the scope.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Material inward records are now available on the same day instead of arriving at the head office days later. Operator level traceability exists for every entry, which was simply not possible with registers. Reporting that used to take a full day of compiling sheets is now a filtered download from the admin panel. The accounts team also stopped chasing individual site coordinators for expense figures, since site wise data sits in one dashboard.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was steady and mostly proactive. Weekly calls were held during active development phases and updates came through without having to ask. One small observation is that in the middle stretch of the project the reporting shifted to a single point of contact, which slowed a few technical clarifications by a day or two until a developer was looped in directly. Once that was raised it was corrected quickly. Deadlines were respected throughout, including the extended phase for the finance module.

What was your primary form of communication with Mindrops?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their willingness to sit through our site process before designing anything stood out. The team spent time understanding how an operator actually records material during a busy inward gate entry, and that showed in how few fields the mobile screen ended up having. Most vendors design for the admin and then force the field to adjust.

Are there any areas for improvement or something Mindrops could have done differently?

The first version of the admin panel filters was over engineered for our team. Too many options were visible at once and our site supervisors kept picking the wrong combination, which meant blank result screens and support calls. Raising it took a couple of rounds before the layout was simplified, and the current version works, but that clarity should have come from the first design review. A short training document at handover would also have saved us some internal explaining.

BACKGROUND

Please describe your company and position.

I am the Director of Adarsh Scientific Corporation

Describe what your company does in a single sentence.

Adarsh Scientific Corporation has been supplying laboratory chemicals, scientific instruments, and research equipment across India since 1966. The company works with educational institutions, pharmaceutical manufacturers, research labs, and industrial clients nationwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• The first goal was building a website that could finally represent sixty years of industry credibility instead of undercutting it with an outdated design.
• The second goal was making the product catalogue and brand partnerships genuinely easy to browse for buyers who often know exactly what they are looking for. Many customers arrive already searching for a specific chemical or instrument brand, so the catalogue section needed to function almost like a searchable directory.

SOLUTION

How did you find Mindrops?

• Online Search
• Other

Why did you select Mindrops over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Mindrops were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope covered a full corporate website rebuild including a homepage that introduces the company's legacy and product range, a comprehensive product showcase spanning laboratory chemicals and instruments, a dedicated catalogue section where customers can browse and download manufacturer catalogues directly, a channel partners page, and a contact and enquiry system built for lead capture. 
Mindrops also handled responsive layout work across desktop, tablet, and mobile, plus SEO-friendly page structuring and load speed optimization. Ongoing maintenance was included in the agreement, covering content updates, product additions, and security monitoring after launch.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

It is early days since launch in late December, so hard numbers are still coming in. What is already noticeable is a drop in the basic product availability questions landing in the inbox, since visitors can now check the catalogue themselves before reaching out.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication happened mostly over email and a couple of scheduled calls each week, which worked fine given the short timeline. The project manager on the Mindrops side kept status updates consistent, though a couple of catalogue-related change requests took a day or two longer to turn around than expected since the file formats needed reworking. Overall the process felt organized rather than reactive, which mattered given how compressed the December schedule was.

What was your primary form of communication with Mindrops?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The catalog browsing structure stands out the most, since it turned a pile of scattered PDF brochures into something customers can actually navigate on the site.

Are there any areas for improvement or something Mindrops could have done differently?

The catalogue upload workflow needed a rework partway through, which added a short delay to that specific section. A bit more clarity upfront on file format requirements would have avoided that back and forth. Nothing that affected the final delivery date, but worth flagging for future catalogue-heavy projects.

BACKGROUND

Please describe your company and position.

I am the Director of JAVI Services LLP

Describe what your company does in a single sentence.

JAVI Services LLP runs Pet Infy, a pet marketplace platform connecting owners with walkers, trainers, vets, and pet businesses. The company operates with a team of 25 to 30 people focused on building out services for the pet care industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• Consolidating scattered pet services into a single platform. Pet owners were previously juggling different apps for food, grooming, and vet care. Bringing all of that under Pet Infy meant the platform needed to handle several very different service types without feeling cluttered.
• Building a reliable vendor and admin system since the marketplace depends on managing multiple service providers. Walkers, trainers, clinics, and cafés all needed their own account types and booking rules. Getting that structure right early on made it easier to add new categories like cremation services later in the project.

SOLUTION

How did you find Mindrops?

• Online Search
• Clutch Site

Why did you select Mindrops over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Mindrops were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope covered a complete pet marketplace build including a pet restaurant and food ordering section, café discovery and reservation tools, walker and trainer booking flows, and a dedicated adoption platform connecting shelters with prospective owners. 

Mindrops also developed the veterinary consultation booking system, a clinics and hospitals directory, diagnostic lab integration, and medicine ordering through the pharmacy module. On the backend, user, vendor, and admin management dashboards were built to handle accounts, transactions, and day-to-day operations. Location-based search was added so users could find nearby services quickly.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The platform launched with all core modules functioning together, which was the main measure of success at this stage. Vendor onboarding became noticeably smoother once the admin dashboard was in place. It is still early to talk about traffic or booking numbers since the platform only went live recently.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication happened mostly over calls and a shared task tracker, which worked well for the most part. The team was responsive when changes were needed, though a couple of update cycles took longer than initially quoted, particularly around the diagnostic lab integration. Overall the process felt organized rather than chaotic, and there was always a clear person to reach out to.

What was your primary form of communication with Mindrops?

In-Person Meeting

What did you find most impressive or unique about this company?

The way Mindrops structured the vendor management system stood out the most, since it had to accommodate very different provider types like cafés, trainers, and diagnostic labs within one consistent framework.

Are there any areas for improvement or something Mindrops could have done differently?

Documentation could have been shared a little more proactively during the middle phase of the project, since a few features were built before requirements were fully confirmed on our end. That led to some rework on the café discovery module. It got sorted out with an extra revision round, but earlier documentation would have saved some back and forth.

BACKGROUND

Please describe your company and position.

I am the Director of SARDAR FROZEN PRODUCTS PRIVATE LIMITED

Describe what your company does in a single sentence.

Sardar Frozen Products Private Limited operates Sardar Meat Shop, a fresh and frozen meat retail chain with 70 outlets spread across Delhi NCR. Quality control across that many locations is the whole business, and going online meant not compromising on that.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• Get a 70-outlet retail chain functioning online without the platform breaking under real traffic. That meant load handling had to be solved upfront, not patched later. Mindrops built the backend architecture with that scale in mind from the start.
• Put day-to-day platform control in the hands of operations staff rather than developers. Pricing changes, stock updates, and promotions needed to happen without a support ticket every time. The dashboard Mindrops delivered handles that reasonably well.

SOLUTION

How did you find Mindrops?

Online Search

Why did you select Mindrops over others?

• High ratings
• Company values aligned

How many teammates from Mindrops were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The build included a customer-facing app and site with a catalogue built around fresh and frozen meat SKUs, pricing, product detail pages, cart, wishlist, coupons, and a checkout flow rebuilt to survive high concurrent order volume. Behind that sits an admin dashboard covering inventory, categories, banners, promotional campaigns, and order processing in one screen. Payment gateway hookup, order tracking, and delivery status updates were part of the delivery, plus a notification system running from order confirmation through to drop-off. Given the outlet count involved, this had to be built enterprise-grade from day one, not retrofitted later.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The biggest shift has been operational. Order handling that used to be manual across 70 separate outlets is now tracked centrally, and staff are not spending hours reconciling paperwork between locations anymore.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication ran through scheduled calls plus a shared tracker for task status. That worked fine most weeks. Where it fell short was tracker accuracy, a couple of times the status shown did not match what had actually been built, which meant chasing for a real update instead of trusting the board.

What was your primary form of communication with Mindrops?

Virtual Meeting

What did you find most impressive or unique about this company?

The standout is simply that the system holds up under 70 outlets' worth of order volume without the admin side slowing down during rush hours.

Are there any areas for improvement or something Mindrops could have done differently?

Testing surfaced a checkout bug under concurrent order load that pushed launch back roughly two weeks. That should ideally have been caught sooner in the process. It has not recurred since, but it was a tense few weeks before the fix landed. 

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Vezito Pvt. Ltd.

Describe what your company does in a single sentence.

Vezito is the world's first exclusively pure vegetarian food delivery platform. The idea behind it is straightforward but distinct from everything else in the market — we ensure that vegetarian food is not just prepared in vegetarian kitchens but is also transported and delivered without any contact with non-vegetarian or egg-based items. We operate as a tech-driven food delivery business connecting vegetarian restaurants, delivery riders, and customers through a single integrated platform.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• Building a first-of-its-kind vegetarian food delivery platform from scratch
• Delivering a seamless and trustworthy experience across all user types

SOLUTION

How did you find Mindrops?

Online Search

Why did you select Mindrops over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Mindrops were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project delivered five interconnected platforms. A customer mobile app covering restaurant discovery, ordering, real-time tracking, payment, and promotions. A restaurant partner app for menu management, order handling, kitchen workflow, and business analytics. A rider app with intelligent order assignment, live navigation, earnings tracking, and proof of delivery. 

A centralized admin panel for managing customers, restaurants, riders, commissions, campaigns, payments, and platform-wide reporting. And a responsive marketing website communicating the Vezito brand and supporting restaurant and rider registrations. All five were built to work as a single integrated ecosystem.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

All five platforms went live within the project window. The customer app, restaurant app, rider app, admin panel, and marketing website are fully operational. Restaurant partners can manage their menus and orders independently through the partner app. Riders are being assigned and managing deliveries through the rider app. The admin panel gives our team centralized control over every aspect of the platform without external support. The marketing website is live and actively supporting restaurant and rider registrations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Mindrops team maintained structured communication throughout, with regular updates at key milestones across each platform. Given that five products were being developed simultaneously, coordination could have easily become fragmented but it held together reasonably well. The one area that needed improvement was the design review process early on. With multiple apps being designed in parallel, aligning on a consistent visual direction took more rounds than expected. Once that alignment happened in the first month, the development phase moved with considerably more clarity and speed.

What was your primary form of communication with Mindrops?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to hold five interconnected platforms together without losing coherence across any of them stood out. The customer app, restaurant app, rider app, admin panel, and website all feel like they belong to the same product. That kind of consistency across a multi-platform ecosystem does not happen by accident. It comes from disciplined architecture decisions and a design process that thinks about the whole system rather than each screen in isolation. 

Are there any areas for improvement or something Mindrops could have done differently?

The UI/UX phase at the start needed more structure. Designing five apps simultaneously without a locked visual direction led to multiple revision rounds before the look and feel was consistent across platforms. It consumed time that could have been saved with a clearer design sign-off process before development began. The team course-corrected once the issue was identified, but a more disciplined discovery and design freeze process upfront would have made the overall timeline tighter and less pressured in the middle weeks.

BACKGROUND

Please describe your company and position.

I am the Director of NIA Aviation Services Pvt. Ltd.

Describe what your company does in a single sentence.

We run recruitment and manpower operations for the aviation industry across India. The core work involves placing candidates in airport-facing roles, running large-scale hiring drives, and offering training programs for individuals entering the aviation sector. It is a people-heavy business where managing candidate pipelines efficiently is central to everything we do.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• Replace manual recruitment with a self-contained digital portal
• Give our internal team full control over recruitment operations

SOLUTION

How did you find Mindrops?

• Online Search
• Clutch Site

Why did you select Mindrops over others?

• Great culture fit
• Company values aligned

How many teammates from Mindrops were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project centered on a recruitment portal built for two audiences simultaneously: candidates and administrators. On the candidate side, the platform handles registration, application submission, login access, application history, admit card downloads, and recruitment notifications. 
On the admin side, Mindrops built a dashboard that lets our team manage campaigns, candidate records, content, and announcements from one place. The site was built responsive across all devices and structured to hold up under high concurrent traffic during active recruitment drives. Ongoing maintenance is covered under an AMC.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The portal went live and handled our first recruitment drive without any downtime, which was the real test. Candidate registrations and applications are now coming in through the platform directly rather than through calls and emails. 
Our admin team manages campaigns and content updates without external help. The volume of manual tasks that used to sit with our operations staff has dropped noticeably since the platform went live.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Responsive when it mattered. Updates came at the right checkpoints and the team was reachable when we had questions. The weak point was the early requirements phase. Some backend specifications were not pinned down precisely enough at the start, and when those gaps appeared mid-project they required rework. It was handled without drama, but it cost time. Once past that, the coordination was steady and the latter half of the project moved without similar interruptions.

What was your primary form of communication with Mindrops?

Virtual Meeting

What did you find most impressive or unique about this company?

The admin panel. It was built for people who are not developers, which is exactly what we needed. Our team can push recruitment notices, manage candidate data, and run campaign updates without raising a support request. Their practical thinking during the build phase is not something you always get. Most agencies build what is specified. This felt like they thought about who would actually be using it day to day.

Are there any areas for improvement or something Mindrops could have done differently?

Requirements documentation at the start needs to be tighter. We hit a point mid-project where gaps in the backend specifications for candidate profile management surfaced and required rework. It added weeks to that module. The team addressed it without making it contentious, but a more structured discovery and sign-off process at the beginning would have prevented it. That is the one thing we would flag to anyone going into a similarly complex build with them.

BACKGROUND

Please describe your company and position.

I am the Trustee of Naya Savera Old Age Home, Narela

Describe what your company does in a single sentence.

Naya Savera Old Age Home is a senior care facility located in Narela, Delhi, operating under the Divine Charitable Trust. We provide residential care for elderly individuals, offering services that include 24x7 support, healthcare assistance, nutritious meals, housekeeping, and recreational activities. Our work is centered around giving senior citizens a safe, dignified, and supportive living environment.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• Establishing a credible digital presence for the organization
• Improving community outreach and donation visibility

SOLUTION

How did you find Mindrops?

Online Search

Why did you select Mindrops over others?

• Great culture fit
• Good value for cost

How many teammates from Mindrops were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Mindrops built the website from the ground up. The site includes a services page detailing what the home offers, a team and trustees section, a gallery, donation information, and a contact page. They structured the content so that families looking for senior care could quickly find what they need without getting lost. On the social media side, they set up and began actively managing our Facebook and Instagram pages and optimized our Google Business Profile so the home appears correctly in local search results for people in and around Narela and Delhi.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The most immediate outcome was simply having a functional, professional website live for the first time. Families inquiring about care for their elderly relatives now have a place to visit before reaching out, which has made initial conversations more informed. Our Google Business Profile is now active and showing correctly for local searches. We have also started receiving direct inquiries through the website contact form, which was not possible before. The social media pages are live and being updated regularly.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was handled primarily over WhatsApp and phone calls, which worked well for our team given that we are not a tech-heavy organization. The Mindrops team was generally responsive and would share updates when major sections of the website were ready for review. We had a few back-and-forth rounds on the content and layout, particularly for the services and gallery sections, which took some additional time. Once we settled into a clearer revision process in the second month, things moved more smoothly.

What was your primary form of communication with Mindrops?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out was their understanding of the kind of organization we are. They did not treat this like a standard commercial website project. The tone of the design, the way the content was arranged, and the overall feel of the site reflected the nature of an old age home rather than a generic service business. That kind of sensitivity to what we actually do is not something you can ask for in a brief. It showed in the final output.

Are there any areas for improvement or something Mindrops could have done differently?

In the early weeks of the project, we did not have a very clear picture of how the revision process would work, and there were a couple of instances where we were unsure whether our feedback had been received or was being acted on. A more structured update schedule at the beginning would have helped manage expectations on our side. That said, once we raised this, the team became more proactive about sharing progress, and the latter half of the project was much smoother in terms of communication.

BACKGROUND

Please describe your company and position.

I am the Owner of Rashmi Smart Store

Describe what your company does in a single sentence.

Rashmi Smart Store operates under the brand Nexdwell and deals in smart home automation products. Our range includes smart switches, IoT devices, CCTV cameras, smart locks, video doorbells, sensors, smart curtains, and automation controllers. We cater to residential and commercial customers looking to upgrade their spaces with connected technology solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• Establishing a professional eCommerce presence for Nexdwell
• Creating a structured, browsable product catalog

SOLUTION

How did you find Mindrops?

• Online Search
• Referral

Why did you select Mindrops over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Mindrops were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project involved building a fully functional Shopify store from the ground up. Mindrops worked on the homepage layout, product collection structuring, and category organization across our entire range of smart home products. They customized the theme to align with Nexdwell's brand, set up the payment gateway, and configured shipping and delivery settings. The newsletter subscription module was integrated, and the store was optimized for mobile responsiveness. Testing and quality assurance were carried out before the final deployment of the live store.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The Nexdwell store went live within the committed project window. The product catalog is now properly structured across all major categories, and the store functions correctly across desktop and mobile. Payment and shipping configurations are in place and operational. Customers can now discover, browse, and purchase from the full product range online, which was not possible before this project. The overall presentation of the brand improved significantly compared to where we started.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was primarily handled over WhatsApp and email, which worked reasonably well for our team. Mindrops shared progress updates at key stages — after the homepage design, after product setup, and before final deployment. Revisions were accepted and incorporated without friction, though there were a couple of rounds on the product page layout before it matched what we had in mind. Response times were generally prompt. The overall coordination was organized enough that we didn't feel out of the loop at any critical point during the project.

What was your primary form of communication with Mindrops?

Virtual Meeting

What did you find most impressive or unique about this company?

Their understanding of how to structure a product-heavy store stood out. Smart home automation as a category has a lot of overlap between product types, and organizing it in a way that's logical for a customer, not just logical for us internally, requires some thought. Mindrops approached the catalog structuring with that customer perspective in mind, which made a visible difference in how the final store navigates.

Are there any areas for improvement or something Mindrops could have done differently?

The homepage design process involved a few more iterations than initially expected, as we worked together to refine the visual direction and ensure it accurately reflected the brand's tone and identity. Throughout the process, the team was highly receptive to feedback, responsive to revision requests, and committed to achieving the desired outcome. The final result aligned well with our expectations. For future projects, a more structured discovery phase or visual reference exercise at the outset could help streamline alignment and accelerate the design process even further.

BACKGROUND

Please describe your company and position.

I am the Proprietor of LROP Fabrics

Describe what your company does in a single sentence.

Lakhi Ram Omparkash is a fabric trading company based in Ram Bazar Cloth Market, Fatehpuri, Delhi. We supply a wide range of fabrics — cotton, silk, polyester, wool, and blended materials — primarily to retailers, garment manufacturers, and designers. Our business runs on bulk orders and long-term vendor relationships, so reliability and consistency are central to how we operate.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• Launch a vendor-facing mobile application for fabric ordering
• Build internal operational control through an admin panel

SOLUTION

How did you find Mindrops?

• Online Search
• Clutch Site

Why did you select Mindrops over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Mindrops were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project involved building two separate systems. The first was a vendor-facing mobile app where our buyers can browse fabric categories, view product details like GSM, width, and color options, check stock availability, and place orders directly. The second was a web admin panel for our team to manage product listings, mark items as out of stock, track orders, monitor payments, and handle shipment updates. Both systems were connected, so any change on the admin side reflects immediately on the vendor app. Testing was done before handover and the team walked us through the panel before we started using it.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The vendor app launched successfully and is now being used by our buyers to browse and place fabric orders. Our internal team can track all orders, payments, and shipments through the admin panel without needing to chase updates manually. Stock management became more straightforward — marking products as out of stock is now done from the panel and reflects instantly on the vendor side. Overall, the operational back-and-forth with vendors has reduced considerably since the platform went live.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was generally smooth. Most updates and feedback were exchanged over messages and calls, and the team was reasonably quick to respond when we had questions. Revisions were handled without much friction once we explained what needed to change. One thing I noticed early on was that progress updates were not always proactive — we sometimes had to ask for status checks ourselves. That improved once we settled into a more regular review rhythm. Overall, coordination was manageable and the team stayed involved through to deployment.

What was your primary form of communication with Mindrops?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their understanding of how our business actually works stands out. They did not treat this like a generic e-commerce project. The way they structured the vendor app — with fabric-specific filters, stock visibility, and category management — showed that they had paid attention to what a fabric trading business actually needs, not just what a typical marketplace looks like.

Are there any areas for improvement or something Mindrops could have done differently?

The onboarding flow for vendors went through more design iterations than we originally expected, and it did push that part of the timeline a little. The early concepts did not quite reflect how our vendors think about browsing fabric, so a few rounds of revisions were needed before it felt right. To be fair, the team incorporated our feedback each time without pushback and the final version works well. Starting with a more detailed discovery session about vendor behavior might have reduced those extra rounds.

BACKGROUND

Please describe your company and position.

I am the Owner of Ehsaas Jewellery

Describe what your company does in a single sentence.

Ehsaas Jewellery is a premium jewellery brand offering a curated range of fine and fashion jewellery for women. The collections span everyday wear to occasion pieces, with a focus on elegant design and quality craftsmanship. The brand serves customers across India and has been building its retail and online presence steadily over the past few years.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindrops to accomplish?

• Ehsaas Jewellery had no functional eCommerce website before this project. The brand was operating primarily through offline retail and social media, which was limiting reach and making it harder for customers to browse or purchase independently.
• Beyond just going online, we wanted customers to actually enjoy browsing the store. That meant clean product pages, well-organized collections, and a shopping flow that did not feel clunky on a phone. The goal was to reduce friction between discovery and purchase, and give returning customers a reason to come back to the site directly.

SOLUTION

How did you find Mindrops?

• Online Search
• Referral

Why did you select Mindrops over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Mindrops were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The store launched successfully within the agreed timeline and is fully operational.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

 Product browsing and the checkout flow work smoothly across devices, which was a primary concern given how many customers shop on mobile. The brand now has a professional digital presence that matches the quality of the jewellery being sold. Customer inquiries have started coming in through the website and WhatsApp integration, which was not possible before. Overall, the store meets the functional and visual standards we set at the start of the project.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was handled primarily through WhatsApp and scheduled review calls, which worked reasonably well for our team. Feedback was generally incorporated within a few days of being shared. In the early stages, update frequency was a bit lower than we would have preferred, and we had to follow up a couple of times to get status clarity. That improved once we established a more regular check-in rhythm mid-project. Overall the coordination was practical and responsive once the process was better defined.

What was your primary form of communication with Mindrops?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their attention to the brand's visual identity stood out. Jewellery is a category where the presentation of products online can make or break a sale, and the team understood that without much explanation. The way they approached banner design, typography choices, and the overall color palette showed they were thinking about the end customer's experience, not just building pages to a checklist.

Are there any areas for improvement or something Mindrops could have done differently?

The initial design concepts for the homepage banner section required more revision rounds than expected. A few of the early directions did not fully capture the premium feel we were going for, and it took three iterations before we arrived at something that felt right for the brand. It would have helped to have a more structured visual brief or mood board exercise at the start to align expectations earlier. That said, the team was receptive to feedback throughout and the final result reflects what we had in mind.