Lunas Consulting

BACKGROUND

Please describe your company and position.

 I am the CEO of a business services company 

Describe what your company does in a single sentence.

 We do the right thing by helping members make sound financial decisions

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• We hired Lunas Consulting to help us streamline our sales processes and improve our outreach efforts. Our primary objectives were to increase lead generation, enhance conversion rates, and develop a more effective sales strategy tailored to the banking sector. We needed a team that could not only understand our industry but also implement data-driven solutions to drive measurable results.

SOLUTION

How did you find Lunas Consulting?

• Online Search
• Referral

Why did you select Lunas Consulting over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lunas Consulting developed a tailored sales strategy, implemented lead generation campaigns, and provided training for our sales team. They established KPIs for performance tracking and continuously optimized our approach based on data analysis. Their comprehensive support significantly enhanced our sales capabilities and positioned us for sustained growth in the banking sector.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project included a notable increase in lead generation, improved conversion rates, and a reduction in the sales cycle duration. Additionally, we observed a significant rise in customer engagement levels, highlighting the effectiveness of the new outreach strategies implemented by Lunas Consulting. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Lunas Consulting demonstrated exceptional project management throughout our engagement. They consistently delivered items on time, ensuring that each phase of the project was completed as scheduled. Their team was highly responsive to our needs, proactively addressing any concerns and adapting strategies based on our feedback. Regular check-ins and updates fostered clear communication, making collaboration seamless. Overall, their commitment to understanding our unique challenges and providing timely solutions significantly contributed to the project's success. 

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I found most impressive about Lunas Consulting was their deep understanding of the banking industry and their ability to tailor solutions specifically for our needs. Their commitment to ethical practices and transparent communication set them apart. Additionally, their proactive approach to problem-solving and continuous innovation truly demonstrated their dedication to our success, making them a valuable partner in our growth journey. 

Are there any areas for improvement or something Lunas Consulting could have done differently?

While our experience with Lunas Consulting was overwhelmingly positive, one area for improvement could be the integration of more advanced technology tools for real-time data analysis. Enhancing their reporting capabilities with more user-friendly dashboards would allow us to track progress even more effectively. Overall, their services were outstanding, but a focus on technology could further elevate their offerings.

BACKGROUND

Please describe your company and position.

I am the SDR Manager of a capital loans marketplace.

Describe what your company does in a single sentence.

We are a marketplace that brings together small businesses and lenders to help faciliate short term working capital loans.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• Call on incomplete leads to get them to complete.
• Call on purchased lists

SOLUTION

How did you find Lunas Consulting?

Online Search

Why did you select Lunas Consulting over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The SDRs are tasked with reaching out to incomplete leads to get them to finish their loan application. This helps the company get more "at-bats" to submit to underwriters. These leads have typically not been serviced in the past, so any revenue we can generate from the lists are a bonus. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The SDRs are influencing revenue by getting more leads submitted to the lenders. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Lunas Consulting has been amazing with delivering on their promises, and setting us up for success. They have filled the seats we have needed for the various projects, and trained up the SDRs ahead of time to be most efficient.

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The people. From the ownership group, to the managers, to the individuals assigned to our project-- everyone has been outstanding to work with and very prepared.

Are there any areas for improvement or something Lunas Consulting could have done differently?

None

BACKGROUND

Please describe your company and position.

I am an executive at an advertising & marketing company

Describe what your company does in a single sentence.

Socialyte is a digital influencer & celebrity talent agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• We brought Lunas Consulting on board to help us with lead generation, streamlining operations, and boosting our quarterly revenue.

SOLUTION

How did you find Lunas Consulting?

• Referral
• Clutch Site

Why did you select Lunas Consulting over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project started with a comprehensive business audit followed by a tailored strategy to improve our digital marketing channels for better lead generation. They also advised on operational efficiency improvements and worked on marketing campaigns aimed at revenue increase. Key deliverables included a digital marketing blueprint, and an execution guide for revenue-boosting campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since implementing their strategies, we've seen a 30% increase in qualified leads and a 20% rise in our revenue within the first quarter. Operational efficiencies have also saved us around 15% in monthly operating costs.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was spot-on. They had a clear timeline from the get-go and adhered to it. Whenever we had questions or needed some adjustments, they were very quick to respond, keeping the project on track without hitches.

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What really stood out was their commitment to understanding our business inside and out. They didn't just apply a one-size-fits-all approach; they offered custom solutions tailored specifically to our needs and challenges.

Are there any areas for improvement or something Lunas Consulting could have done differently?

None, we're extremely satisfied.

BACKGROUND

Please describe your company and position.

I am the VP of BD of Comparative

Describe what your company does in a single sentence.

Comparative is a conversational AI analytics solution empowering users at any level to effortlessly understand their data just by asking questions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• Generate meetings
• Generate awareness
• Build out lead generation capabilities

SOLUTION

How did you find Lunas Consulting?

Referral

Why did you select Lunas Consulting over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Target Market Research and Identification: Assistance with researching and identifying our ideal customer profiles (ICPs) and buyer personas. They also used their expertise to suggest potential new markets. 
• Account-Based Sales Strategy: Develope and execute an account-based sales strategy, which includes identifying key accounts, mapping out the key decision-makers within these accounts, creating personalized outreach strategies for each, and implementing these strategies. 
• Lead Generation and Outreach: Responsible for generating leads by reaching out to the identified ICPs and buyer personas. Channels included email, phone calls, social media, etc. Lunas also monitors and tracked the success of these outreach efforts, making adjustments as necessary. 
• Meeting Scheduling: After successful outreach, schedule meetings between potential leads and AEs. Managed the logistics of these meetings, ensuring that they are scheduled at a convenient time for both parties. 
• LinkedIn Ad Campaign Management: Plan, execute, and manage LinkedIn ad campaigns to attract more leads. Provide insights on ad performance and suggest improvements when necessary. 
• Super Personalized Outreach: Creating and executing super personalized outreach campaigns, including creating personalized messages for each potential lead, based on their specific needs and pain points. 
• Reporting and Analysis: Provide regular reports and analysis of their lead generation activities, detailing the success rate, lead quality, and other relevant metrics. Data used to continuously improve their strategies and tactics.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Open rates
• response rates
• click through rates
• conversion rates
• meetings booked

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Every single task has been delivered on time and communicated clearly. Weekly meetings were structured in an efficient and informative way, with custom dashboards to track performance.

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Hands down, the quality. There are tons of lead generation companies out there, but most take the same approach and don't have the results. Lunas takes a tailored approach to every business they work with, are constantly using the latest and greatest tool, and best of all, show results!

Are there any areas for improvement or something Lunas Consulting could have done differently?

Absolutely nothing to say here. They are an incredible partner!

BACKGROUND

Please describe your company and position.

I am the CEO of Comparative

Describe what your company does in a single sentence.

Analytics SaaS Startup Company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• Booking meetings and increasing revenue
• Setting GTM strategy for finding product market fit
• Incorporating best sales practices and general sales guidance

SOLUTION

How did you find Lunas Consulting?

Referral

Why did you select Lunas Consulting over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

What was the size of Lunas Consulting’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lunas has been booking us meetings, setting strategy, incorporating best practices, and general sales guidance. Like many of Luna's customers, we've been able to double our revenue since we started working together.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased ARR
• Number of booked meetings/SQLS
• Product market fit
• Consulting & advice

What was your primary form of communication with Lunas Consulting?

Virtual Meeting

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Lunas' project management skills are top-notch. They consistently met deadlines, were responsive to our needs, and delivered items on time. One of the most impressive aspects of working with Lunas was their ability to consistently deliver items on time. They demonstrated an unwavering commitment to meeting deadlines, which gave me confidence in their ability to handle our project efficiently.

Their proactive approach to providing updates and communicating any potential delays (which were few and far between) was truly commendable. In summary, I can't recommend Lunas highly enough for their exceptional project management, timely deliveries, and responsiveness to client needs. Working with them has been an absolute pleasure, and I look forward to collaborating on future projects. If you're looking for a reliable and professional partner, Lunas is the team you need.

What did you find most impressive or unique about this company?

What truly sets Lunas apart in the market is their unwavering commitment to transparency, providing full-time representatives, and their deep understanding of the startup landscape. Their professionalism and ability to deliver results are unparalleled.

Lunas leverages data-driven insights to create tailor-made strategies for their clients, ensuring optimal outcomes. The combination of their expertise, innovative approach, and client-centric focus makes them a standout partner in the lead generation industry.

Are there any areas for improvement or something Lunas Consulting could have done differently?

I haven't had any negative experiences from Lunas so far or anything to improve

BACKGROUND

Please describe your company and position.

 I am the CEO and Co-Founder of a medical company. 

Describe what your company does in a single sentence.

All our outreach sounded the same no matter who we were talking to, which made our messaging feel generic. We brought in Lunas to break things out by persona, focus on what each buyer actually cares about, and build talk tracks grounded in real operational context

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• Lunas developed detailed persona profiles for our regional managers, fleet supervisors, and compliance leads. They wrote personalized outreach for each group, built objection pathways around the pushback we typically hear, and crafted call intro angles that matched the urgency of each role. In the end, they delivered clear persona summaries, channel-specific messaging drafts, and scenario-based objection responses

SOLUTION

How did you find Lunas Consulting?

Clutch Site

Why did you select Lunas Consulting over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We started seeing deeper, more thoughtful replies instead of just surface-level interest. Prospects were calling out real pain points, which made qualification much easier. And when meetings came around, buyers showed up better prepared, so the conversations were far more productive

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a noticeable improvement in reply depth rather than just surface-level interest. Prospects referenced real pain points that made qualification easier. Meetings were more productive because buyers came prepared

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They really understand how job function shapes the way people communicate. 

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The messaging felt genuinely tailored to each role not templated or generic

Are there any areas for improvement or something Lunas Consulting could have done differently?

none

BACKGROUND

Please describe your company and position.

 I am the Customer-Led Growth Pioneer of a software company 

Describe what your company does in a single sentence.

We provide a marketing automation platform for mid-market SaaS companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• We partnered with Lunas because our go-to-market strategy lacked consistency across channels. We were generating inbound interest, but the narrative prospects saw on our website and content didn’t translate cleanly into sales conversations. We needed help clarifying our ICP, tightening positioning, and ensuring that our GTM motion moved prospects through awareness, evaluation, and qualification with a cohesive storyline.

SOLUTION

How did you find Lunas Consulting?

Online Search

Why did you select Lunas Consulting over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lunas audited our go-to-market messaging and identified where positioning drifted across content, outbound touchpoints, and early sales calls. They rebuilt sequencing to match buyer readiness, clarified ICP qualifiers, and created value-driven positioning statements our reps could use during first conversations. Deliverables included an updated ICP map, persona messaging sheets, adjusted outreach sequences, and a reporting layer that spotlighted where narrative breakdowns occurred along the funnel.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our first-meeting conversion rate increased, and prospects started arriving with much clearer expectations. We also saw fewer drop-offs between demo request and meeting because qualification criteria were more aligned to buyer maturity

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was delivered on time, and when campaign performance shifted, they were proactive about adjusting messaging

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Lunas has a strong ability to connect marketing intent to sales execution. They pointed out subtle inconsistencies in our GTM narrative that we hadn’t noticed, and the fixes had an immediate impact on conversation quality.

Are there any areas for improvement or something Lunas Consulting could have done differently?

NO point improvement

BACKGROUND

Please describe your company and position.

 I am the Senior Vice President of Sales and Business Development at cybersecurity software firm.

Describe what your company does in a single sentence.

We build cybersecurity software for regulated industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• We needed help improving objection handling and updating outreach sequences that were no longer performing. Our internal materials felt outdated market.

SOLUTION

How did you find Lunas Consulting?

Online Search

Why did you select Lunas Consulting over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lunas audited our objection handling library, rebuilt email sequences, and provided new talk tracks tied to cybersecurity compliance shifts. Deliverables included improved copy assets, personalized first-line frameworks, and new persona themes.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Reps reported fewer stalls on compliance objections, and email reply rates improved across three verticals

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All deliverables were provided within agreed timelines, and adjustments were incorporated quickly

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

All deliverables were provided within agreed timelines, and adjustments were incorporated techically.

Are there any areas for improvement or something Lunas Consulting could have done differently?

none

BACKGROUND

Please describe your company and position.

I am the DIrector of a software company 

Describe what your company does in a single sentence.

We provide learning management software for enterprise training teams.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• We wanted clearer stage definitions and improved lead prioritization so our reps could focus on high-intent activity. What was the timeline of this Project?

SOLUTION

How did you find Lunas Consulting?

Online Search

Why did you select Lunas Consulting over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lunas built stage criteria, created follow-up cadences, and mapped friction points that slowed stage progression. Deliverables included reporting templates and progression rules.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Forecasting became more reliable, and late-stage surprises decreased.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Lunas gave consistent check-ins and helpful documentati.

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Lunas Consulting gave consistent check-ins and helpful documentation.

Are there any areas for improvement or something Lunas Consulting could have done differently?

none

BACKGROUND

Please describe your company and position.

I am the CEO of Agentnoon

Describe what your company does in a single sentence.

We provide workforce management software to enterprises.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lunas Consulting to accomplish?

• Increase velocity of stalled pipeline deals and tighten our qualification approach

SOLUTION

How did you find Lunas Consulting?

Online Search

Why did you select Lunas Consulting over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Lunas Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lunas rebuilt our funnel criteria, set clearer progression rules, and created targeted follow-up sequences for slower oppurtunities.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Stage clarity improved forecasting accuracy and reduced wasted follow-up

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Timely delivery and highly responsive to context changes.

What was your primary form of communication with Lunas Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their straightforward guidance was impressive.

Are there any areas for improvement or something Lunas Consulting could have done differently?

No area of improvement.