CUT THRU is a multi-award-winning branding agency with offices in Sydney and Brooklyn, New York. Boutique Branding Agency of the Year at the Netty Awards in 2023 and 2024, and a multi-category standout again in 2025.
Most agencies sell you a logo and a mood board. We sell you market share.
We took the guesswork out of branding. While others bet everything on one "genius" idea, we build multiple brand and website versions, then split test them in the real world, on the channels you will actually launch on. You go live on evidence, not opinion. The method is conversion-centered, grounded in the 3Cs (Customer, Company, Competitor) and double-blind testing.
Results:
Blossom: $0 to $1.6B in funds under management in under five years.
Talent Recap: built to over 15 million YouTube subscribers, one of the largest channels in the world.
Pacific Legal Foundation: repositioned a public-interest law firm holding more US Supreme Court wins than any other (22).
Quillette: grew its YouTube audience past 100,000 subscribers.
Paperform: a 25% drop in bounce rate and 22% lift in conversion, plus Best Abstract Logo Design at the Netty Awards.
Industries: finance and fintech, legal, media and publishing, SaaS and enterprise software, real estate, professional services, health.
Services: brand strategy and positioning, naming and messaging, visual identity and logo design, product-market fit testing, conversion-focused websites and landing pages, campaign rollout and lead-gen assets.
Recognition: Boutique Branding Agency of the Year, Netty Awards (2023, 2024); multi-category standout (2025); #1 branding agency in Sydney and top 5 in New York (Clutch); Top Branding Company Globally (DesignRush, 2022).
Pretty is easy. Performance is the job.
See case studies and before-and-afters at www.cutthru.com
CUT THRU Branding Agency offers varying pricing, with projects costing from under $10,000 to over $50,000. Clients report good value for cost, highlighting their thorough and evidence-based approach to branding and marketing strategies.
CUT THRU is recognized for its clear, consistent communication, ensuring clients are informed and involved throughout the project. This transparency fosters trust and facilitates smooth project execution, contributing to overall client satisfaction.
Room for Improvement in Cost Management
While generally satisfied with the value provided, some clients suggest that cost management could be improved. A few mention that initial cost estimates were exceeded, though they acknowledge the quality and value of the deliverables received.
Excellent Project Management
Clients frequently commend CUT THRU's project management skills, noting their timely deliveries, effective communication, and adherence to budgets. The agency's ability to adapt to changing project scopes and its proactive approach to addressing client needs are highlighted as key strengths.
Responsive and Flexible Team
Clients appreciate CUT THRU's responsiveness and flexibility, noting the team's willingness to accommodate feedback and make necessary adjustments. Their agile approach allows for dynamic project management and successful adaptation to evolving client needs.
High Client Satisfaction
The majority of clients express high satisfaction with CUT THRU's services, often recommending the agency to others. The combination of expertise, creativity, and client-focused service contributes to positive experiences and successful outcomes.
Positive Impact on Business Metrics
Clients report significant improvements in brand awareness, customer engagement, and sales following CUT THRU's involvement. The agency's branding efforts often lead to increased website traffic, higher conversion rates, and enhanced market positioning.
CUT THRU completed a complete rebranding of a travel company, including naming, brand strategy, positioning, visual and verbal identity, and logo design.
CUT THRU impressed the client with their work. The team had a well-defined process that was extremely intentional in their communications. They had an impressive ability to set, manage, and deliver on expectations.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Senior Director of Brightwild
Describe what your company does in a single sentence.
I’m the director of brand and marketing at Brightwild, formerly known as One of One. We’re a travel company that designs and develops hotels. We also manage vacation rental properties across Florida and will develop an online travel product.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
We needed a complete rebranding of our company.
SOLUTION
How did you find CUT THRU?
Online Search
Why did you select CUT THRU over others?
Pricing fit our budget
How many teammates from CUT THRU were assigned to this project?
6-10 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
CUT THRU created our company’s rebranding, including naming, brand strategy, and positioning, visual and verbal identity. They started with brand strategy and positioning and delivered a strategy deck that included our target audience, the company’s keywords, positioning statement, and an analysis of our competitors.
We then moved into naming and visual and verbal identity. CUT THRU designed our logo, color schemes, and overall visual identity. They also designed marketing materials, including advertisements, merchandise, and signage. CUT THRU also created our taglines and key messaging copy. They provided art direction consultancy for our website.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Brand Strategy Brief
Messaging Guidelines
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Outstanding project management. They had a well-defined process, they were extremely intentional in their communications, and did a fantastic job setting, managing and delivering on expectations.
What was your primary form of communication with CUT THRU?
Email or Messaging App
What did you find most impressive or unique about this company?
CUT THRU has its process down. They know what they're doing, they know what comes next, and they instill confidence in their clients through the experience.
Are there any areas for improvement or something CUT THRU could have done differently?
We wouldn't change anything about the partnership. Outstanding experience!
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding & Design Services for Wellness & Fitness Company
BrandingOther Design
Naming
$50,000 to $199,999
Jan. 2023 - Mar. 2024
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"I can’t say enough good things about them — I would recommend them to anybody."
Jun 5, 2024
CEO, Miller consulting partner
David Miller
Other industries
New York City, New York
11-50 Employees
Online Review
CUT THRU provided branding services for a wellness and fitness company. Based on the brand messaging, the team created a visual identity and set up guidelines for fonts and the color palette.
CUT THRU completed deliverables on time and within budget, and they chose brand materials that were accessible to the client. They had weekly calls to discuss their progress and regularly communicated through email. Their organized approach and excellent communication skills were top-notch.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the CEO of Miller consulting partner
Describe what your company does in a single sentence.
I work directly for D&S, but we recently went through an acquisition and merged as a new brand called Cadex.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
we were acquired by Trivest, a private equity company. Given that we were acquired under a corporate umbrella, we were merging as a new brand, so we needed help with creating a new entity comprised of smaller companies.
SOLUTION
How did you find CUT THRU?
Referral
Why did you select CUT THRU over others?
Good value for cost
How many teammates from CUT THRU were assigned to this project?
6-10 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
CUT THRU helped us create a new brand with a new name and new content for our merger. We had already done our messaging work with another service provider, so we initially provided CUT THRU with that content to help us develop the visual identity based on that messaging.
We went through a big ramp-up process, going over the messaging and the concept we already had, which were quite extensive. Given that another service provider had done the messaging, we were learning who we were, while CUT THRU was also learning the same thing. I thought that this process would be very beneficial in the long run because I had no biases going in. This helped us establish a very collaborative endeavor from the start.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The quality of CUT THRU work was flawless. They chose fonts that were easy to download for us, created great imagery, and established a very interesting color palette. In addition to that, CUT THRU was very collaborative with my direct boss and the board of directors. Thanks to that collaboration, we came down to very interesting selections that I hadn’t visualized initially. They delivered great work due to their expertise.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
CUT THRU never missed a deadline. If anything, there were deadline adjustments on our side. As for budget management, the final proposal was $98,000, and we stayed within budget.
We mostly communicated via email, but we also had standing calls each week. Additionally, if we faced complex issues that wouldn’t be answered via email, we directly jumped on a call.
What was your primary form of communication with CUT THRU?
Email or Messaging App
What did you find most impressive or unique about this company?
Something that truly set CUT THRU apart from other service providers was their communication. Even for little things, we were always aware of what was happening, what was coming up next, and whenever we had little hiccups. They were available when I was available. Overall, the biggest element of our project was the level of collaboration and communication.
In addition to that, it seemed like CUT THRU was operating underneath a very organized approach to branding and visual identity. I had never experienced that approach with anyone else. Due to this level of organization, I was able to save email, PDFs, and other assets. From a branding perspective, that was the most valuable piece of their work after the project ended.
Are there any areas for improvement or something CUT THRU could have done differently?
There was nothing CUT THRU could have improved on. I can’t say enough good things about them — I would recommend them to anybody.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding for Content Marketing Consultancy
Branding
Less than $10,000
Jan. - Mar. 2024
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their team was always accessible, engaging deeply with our vision and requirements."
CUT THRU implemented a brand strategy for a content marketing consultancy. This included conducting a brand audit and audience research, overhauling the client's visual identity, and offering a strategy report.
Thanks to CUT THRU, the client increased brand recognition, indicated by a 25% boost in unprompted brand recall in target market surveys. They also received positive acclaim from customers and maintained consistency across their marketing channels. CUT THRU was timely, creative, and communicative.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Content Marketing Consultant at a Content Marketing Consultancy
Describe what your company does in a single sentence.
Content Marketing Consultant
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
To create a clear, actionable plan that would allow us to execute new branding strategies across all marketing channels, ensuring consistency and effectiveness in our messaging.
SOLUTION
How did you find CUT THRU?
Referral
Why did you select CUT THRU over others?
High ratings
Great culture fit
Good value for cost
Referred to me
Company values aligned
How many teammates from CUT THRU were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
I engaged CUT THRU to enhance our brand strategy, aligning it closely with our content marketing goals. The comprehensive scope of work included a detailed brand audit, targeted audience research, strategic brand positioning, a visual identity overhaul, and a robust implementation plan. Key deliverables from CUT THRU encompassed a thorough brand strategy report, a new visual identity kit, a tailored messaging framework, a step-by-step implementation roadmap, and a framework for measuring the impact of these initiatives. This partnership provided us with the tools and strategies needed to effectively communicate our unique value, engage our target audience more deeply, and maintain consistency across all marketing channels.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Increased Brand Recognition: Post-implementation, there was a noticeable increase in brand recognition, as evidenced by a 25% uplift in unprompted brand recall in target market surveys compared to baseline measurements. Positive Feedback on Brand Perception: Customer feedback through surveys post-launch showed enhanced perception of the brand as modern and customer-centric, with over 80% of respondents expressing a positive view of the brand’s new direction.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
CUT THRU demonstrated exceptional project management throughout our collaboration. They adhered strictly to timelines, ensuring each phase from the initial audit to the delivery of the final deliverables was completed on schedule. They maintained clear, consistent communication and were highly responsive to our needs, efficiently incorporating our feedback and making necessary adjustments promptly. Their team was always accessible, engaging deeply with our vision and requirements. Additionally, CUT THRU's adaptability was evident as they skillfully adjusted the project scope in response to evolving market conditions and our feedback, ensuring the final outcomes were both timely and highly relevant to our strategic goals. This adept management was crucial in achieving the successful implementation and impactful results of the brand strategy project.
What was your primary form of communication with CUT THRU?
In-Person Meeting
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
What I found most impressive about CUT THRU was the leadership and visionary approach of their founder, Jono. His hands-on involvement in our project brought a unique blend of creativity, strategic insight, and personal commitment that truly set CUT THRU apart. Jono's ability to deeply understand and anticipate our needs was exceptional; he often proposed innovative solutions that aligned perfectly with our brand's vision before we even fully articulated our challenges. His proactive approach not only accelerated our project's progress but also enhanced the overall quality of the deliverables. Jono’s leadership evidently fosters a culture of excellence and innovation within CUT THRU, making our collaboration not just successful but also incredibly inspiring.
Are there any areas for improvement or something CUT THRU could have done differently?
No
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Lead Gen & Conversion Strategies for Business Consultancy
BrandingDigital StrategyMarketing Strategy
Confidential
Jan. - Apr. 2024
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"I was very impressed with CUT THRU from start to finish."
Apr 2, 2024
Executive, Guided Minds
Anonymous
Verified
Other industries
Australia
1-10 Employees
Online Review
Verified
A business consultancy hired CUT THRU to improve their lead generation and online conversion strategies. The team also reviewed the client’s digital assets and marketing strategy.
Thanks to CUT THRU, the client decreased their acquisition cost and achieved higher engagement. The team’s project management approach was great. Their resources were responsive and agile, ensuring a smooth collaboration with the client. Moreover, their expertise and insights were remarkable.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I'm an executive at Guided Minds
Describe what your company does in a single sentence.
Business consultancy services for across strategy and people capability
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
Increase lead generation and online conversion
SOLUTION
How did you find CUT THRU?
Referral
Why did you select CUT THRU over others?
High ratings
Referred to me
Company values aligned
How many teammates from CUT THRU were assigned to this project?
1 Employee
Describe the scope of work in detail. Please include a summary of key deliverables.
Review of digital assets and marketing strategy
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Describe their project management. Did they deliver items on time? How did they respond to your needs?
CUT THRU were very responsive and followed through on commitments. They were also agile and responsive throughout the project which allowed us to make sure we were always maximising the value of the engagement
What was your primary form of communication with CUT THRU?
Virtual Meeting
What did you find most impressive or unique about this company?
Deep industry experience, unique and valuable insights and a clear process to unlock value
Are there any areas for improvement or something CUT THRU could have done differently?
None. I was very impressed with CUT THRU from start to finish.
"They infuse energy and passion into every project, and the results speak for themselves!"
Feb 12, 2024
Co-Founder, Freeflo
Brian Yoo
Arts, entertainment & music
New York City, New York
1-10 Employees
Online Review
A music studio hired CUT THRU to define their brand's essence and competitive advantage. The team created the client's name, logo, and brand look and designed their website.
CUT THRU’s work received positive feedback. The team delivered a high-quality logo and website design, solidifying the client's brand. The team responded quickly to the project's needs and were transparent to explain every part of their process. Their professionalism and expertise stood out.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Co-Founder of Freeflo
Describe what your company does in a single sentence.
We bring groups to a music studio to make an original song for their corporate team building event or private party.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
Identify and articulate or brand essence
Make our website look better and convert more leads
Design a new logo
SOLUTION
How did you find CUT THRU?
Online Search
Clutch Site
Why did you select CUT THRU over others?
High ratings
Close to my geographic location
How many teammates from CUT THRU were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Started with identifying the brand essence and our competitive advantage. Then we came up with a name and Cut Thru designed the website, logo, and brand look.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Logo and website redesign are the measurable outcomes and they look fantastic. Also, our brand has become more solidified and cohesive.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Response rate was quick and on point.
What was your primary form of communication with CUT THRU?
In-Person Meeting
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
By far the most impressive and unique thing about this company is Jonathan. He is a consummate professional who truly knows the fundamental and scientific aspects of brand marketing. Jonathan also made the process super fun and does a phenomenal job of explaining the why behind every part of the process which I really appreciated. They infuse energy and passion into every project, and the results speak for themselves!
Are there any areas for improvement or something CUT THRU could have done differently?
The only think I can think of is that we asked a couple times to get the actual logo and graphic design files. So maybe a tighter process on delivering the final product, but really not a big deal and kind of nit picky here. In reality its hard to point out something to improve upon!
RATINGS
5.0
"Jonathan is passionate about his work. The experience was amazing and I recommend his services to any business that needs help with their brand"
Quality
5.0
Service & Deliverables
"Logo and website look incredible"
Schedule
4.5
On time / deadlines
"Had to ask a couple times to get final deliverables sent"
Cost
5.0
Value / within estimates
"I wish I could give 10 stars for this! The quality of the work received for the price was the best part!"
Willing to Refer
5.0
NPS
"I will 100% be mentioning Jonathan and Cut Thru to any company or entrepreneur looking for his services. He just GETS IT
Branding & Marketing for Commercial Real Estate Brokerage Co
BrandingDigital StrategyMarketing Strategy
Corporate identity
Confidential
June - Sep. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
4.5
Willing to Refer
5.0
"If I needed any other assistance in marketing, branding, or strategy, I would certainly come back."
Feb 7, 2024
Executive, Colliers International Commerical Real Estate
Anonymous
Verified
Real estate
Austin, Texas
1-10 Employees
Online Review
Verified
CUT THRU provided branding and marketing services for a commercial real estate brokerage company. Deliverables included brand strategy, brand identity, marketing collateral, content strategy, and PR materials.
Thanks to CUT THRU's work, the client saw improved brand awareness, customer engagement, and lead generation strategies, leading to increased BOVs and listings. CUT THRU communicated through virtual meetings. Overall, CUT THRU excelled at their tasks, making them a go-to option for the client.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am an executive at Colliers International Commerical Real Estate
Describe what your company does in a single sentence.
We are a Car Wash Mergers and Acquistion brokerage.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
Branding
Marketing
Differentiating Factors
SOLUTION
How did you find CUT THRU?
Online Search
Why did you select CUT THRU over others?
Great culture fit
Good value for cost
Company values aligned
How many teammates from CUT THRU were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Jonathan and Cut Thru helped transform the branding/marketing of our Real Estate Brokerage into what it is today. Key deliverables included:
Brand Strategy Documents
Brand Identity Packages
Marketing Colleterial
Content Strategy
Public Relations Materials.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Specific outcomes include:
Brand awareness and perception in the marketplace.
Cut Thru also helped our customer engagement and lead generation strategies which ultimately lead to an increase in BOV's and listings for our agents.
What was your primary form of communication with CUT THRU?
Virtual Meeting
Are there any areas for improvement or something CUT THRU could have done differently?
Cut Thru was great - not much I would change. If I needed any other assistance in marketing, branding, or strategy, I would certainly come back.
RATINGS
5.0
"Jonathan + his team are rockstars. Highly reccomened."
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
4.5
Value / within estimates
"Our budget was tight, but Cut Thru made it work."
Willing to Refer
5.0
NPS
E-Commerce Web Dev & Mktg Strategy for Wristwatch Retailer
Digital StrategyE-Commerce DevelopmentMarketing Strategy
Brand messagingBrand strategyProduct branding
Less than $10,000
Sep. 2023 - Ongoing
5.0
Quality
4.5
Schedule
5.0
Cost
5.0
Willing to Refer
4.5
"Jono’s easy going attitude and his drive and passion for my business stood out."
Feb 5, 2024
Founder, Dark Horse
Ben Scarf
eCommerce
Sydney, Australia
1-10 Employees
Online Review
CUT THRU has developed an e-commerce website for a wristwatch retailer. The team revamped the client's business strategy and created a digital marketing strategy.
Thanks to CUT THRU’s efforts, the client has seen an increase in revenue and turnover. Furthermore, the team has been timely and accountable throughout the process, communicating via in-person meetings. Ultimately, the vendor's easy-going attitude and passion for the project were impressive.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Founder of Dark Horse
Describe what your company does in a single sentence.
E-commerce specialising in wrist watches.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
Launch my e-commerce business
Cost-efficiently start a business
SOLUTION
How did you find CUT THRU?
Online Search
Referral
Why did you select CUT THRU over others?
High ratings
Close to my geographic location
Pricing fit our budget
How many teammates from CUT THRU were assigned to this project?
1 Employee
Describe the scope of work in detail. Please include a summary of key deliverables.
Jonathan and Cut Thru completely revamped my way of thinking towards my start up business. His ability to save costs in launching my start up whilst simultaneously teaching modern digital marketing was exceptional. Results and turnover have been exceptional since I hired Jono and is evident in our profits
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Increase in turnover and revenue
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Yes, his ability to keep me accountable in starting my business was a-grade. They weee timely in all aspects.
What was your primary form of communication with CUT THRU?
In-Person Meeting
What did you find most impressive or unique about this company?
Jono’s easy going attitude and his drive and passion for my business stood out.
Are there any areas for improvement or something CUT THRU could have done differently?
No
RATINGS
5.0
Quality
4.5
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
4.5
NPS
Web Development & Branding for Real Estate Company
"We were impressed with their high domain expertise and clever thinking."
Nov 14, 2023
Founder,
Harry Lehmann
Verified
Other industries
Sydney, Australia
1-10 Employees
Online Review
Verified
CUT THRU developed a brand identity based on a real estate company's target markets. They also reviewed existing landing pages for compatibility and suggested new and amended landing pages.
CUT THRU delivered a brand identity that aligned with the client's target market and provided valuable insights for their landing pages. The team provided reliable, timely support and promptly addressed needs and concerns. Their high domain expertise and out-of-the-box thinking were impressive.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Founder of Vendorable
Describe what your company does in a single sentence.
Online procurement of real estate services.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
Review existing landing pages
Suggest new and amended landing pages
SOLUTION
How did you find CUT THRU?
Referral
Why did you select CUT THRU over others?
Pricing fit our budget
Great culture fit
Good value for cost
Company values aligned
How many teammates from CUT THRU were assigned to this project?
1 Employee
Describe the scope of work in detail. Please include a summary of key deliverables.
Develop a brand identity based on our target markets
Review existing landing pages for compatibility
Suggest new and amended landing pages
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Brand identity aligns with target markets
Review of landing pages created a minimum of 3 suggestions per page
Suggestion for at least one new landing page
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Considered and timely advice and assistance in managing our project.
What was your primary form of communication with CUT THRU?
In-Person Meeting
What did you find most impressive or unique about this company?
We were impressed with their high domain expertise and clever thinking.
Are there any areas for improvement or something CUT THRU could have done differently?
Only that they could have quoted less for the project, of course, but we felt like we got excellent value for money.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Dev & Design for Legal Services Provider
Digital StrategyWeb DesignWeb Development
Digital TransformationMobility StrategyVirtual CIO Services
$10,000 to $49,999
July - Nov. 2023
4.0
Quality
4.0
Schedule
4.5
Cost
3.0
Willing to Refer
4.5
"They got their work done efficiently."
Nov 12, 2023
Barristers Clerk, Quay Chambers
Jasmine Ayoub
Verified
Legal
Sydney, Australia
1-10 Employees
Online Review
Verified
CUT THRU provided web development services for a legal services provider. The team developed and designed a new, modern-looking website that accurately depicted the company's mission and vision.
The client was pleased with the final site, which aligned with their requirements. CUT THRU always completed tasks on time while accommodating any last-minute revisions along the way. They also took the time to fully understand the business, enabling them to deliver exactly what was needed.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Barristers clerk of Quay Chambers
Describe what your company does in a single sentence.
Barristers' chambers
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
Create a new website for our chambers
SOLUTION
How did you find CUT THRU?
Online Search
Clutch Site
Why did you select CUT THRU over others?
Close to my geographic location
Great culture fit
Company values aligned
Describe the scope of work in detail. Please include a summary of key deliverables.
We tasked Cut Thru branding to create us a new digital identity that represented our company in a way that accurately depicted our character at Quay Chambers. We were seeking a company that provided us with confidence they could deliver what we were envisioning; the sleek, modern, inviting web designs that were produced.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
We are beyond happy with the overall.outcome of the site, and the team was very accommodating to making budget, timeline, and web design suited to us.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Cut Thru always allowed us to make last minute amendments and changes throughout the process of designing the site. They got their work done efficiently and before we knew it, we had the site up and running!
What was your primary form of communication with CUT THRU?
Email or Messaging App
What did you find most impressive or unique about this company?
The level of depth that was applied in trying to understand and take on board exactly what we wanted for the site.
Are there any areas for improvement or something CUT THRU could have done differently?
CUT THRU provided branding services for a trading platform. The team helped the client develop their brand identity and strategy. They also created various brand assets (e.g., tagline, pitch deck, guidelines).
The client was pleased with the final deliverables, which were all well-defined and delivered according to specifications. CUT THRU always adhered to deadlines and was very responsive — they replied to queries and concerns within a day. They also impressed the client with their branding approach.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Head of Marketing of a financial services company
Describe what your company does in a single sentence.
A premier and legitimate trading platform with powerful trading tools, tight spreads & live support.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire CUT THRU to accomplish?
Brand Identity
Brand Strategy
SOLUTION
How did you find CUT THRU?
Online Search
Why did you select CUT THRU over others?
High ratings
Good value for cost
Company values aligned
How many teammates from CUT THRU were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Research Brand Audit Qual
Customer/Staff Interviews x8 Quant
Customer Survey
Competitor Analysis
Critical Insights
Report Strategy
Strategy Workshop (Full Day)
Brand Strategy Bible
Tactical Recommendations
Messaging
Tagline
Tone of voice
Brand story
Elevator Pitch
Key Messages
Messaging Do’s and Dont’s
Copywriting Library
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Deliverables were clearly defined and produced within scope.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Yes, they delivered on time and to scope, always replying within 24hours to any query.
What was your primary form of communication with CUT THRU?
In-Person Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
I found their approach to branding refreshing, as they use quantitative and qualitative research as the bedrock on which the strategy sits. This gave it a more scientific method which helped aligned the company directors.
Are there any areas for improvement or something CUT THRU could have done differently?
Nothing comes to mind.
RATINGS
5.0
"Excellent, will aim to continue working with them."
Quality
5.0
Service & Deliverables
"Excellent"
Schedule
5.0
On time / deadlines
"Delivered as per the project plan and to scope"
Cost
5.0
Value / within estimates
"Very competitive from the 4 quotes I received"
Willing to Refer
5.0
NPS
"The team at Cut Thru are 1st class and its been a positive experience for all stakeholders involved.
Showing 41-50 of
64 Reviews
Our Story
CUT THRU started with a simple frustration: branding runs on guesswork, ego, and whoever shouts loudest in the room. We thought that was a daft way to spend a client's money. So we swapped opinion for evidence. We build multiple versions, split test them in the real world, and launch only what wins. The mission is brands that perform commercially, not just brands that collect design awards, though we collect plenty of those too. Cut through, or don't bother.
What Sets Us Apart
Conversion-Centered Design
We rebuilt Paperform's identity and bounce rate fell 25% while conversion climbed 22%. That is the job. We design against a number, not a mood board. If a logo, page, or line of copy does not move a buyer to act, it does not ship. Compliments are pleasant. Conversions get paid.
Product-Market Fit Testing
We test brands to product-market fit before you bet on them. We build multiple versions and split test them on real audiences who do not know they are being watched, on the channels you will launch on. For swimwear label Fearless, we tweaked until it hit fit: 27,000 pre-orders at launch.
$50B in Equity, Grown and De-Risked
Most agencies treat branding as a gamble. We treat it as managed risk. Simple Dose: click-through up 127%, cost per click down 61.9%. Psychology Fitness: a new category that let them charge 3x. Blossom: $14M in 14 weeks. Over $50B in brand equity grown and de-risked. Returns, not roulette.
Premier Verified means Clutch independently confirmed CUT THRU Branding Agency is a legally registered business, has had its financial risk status checked (Creditsafe: Moderate Risk), and is backed by 48 verified client reviews averaging 5.0 stars.
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