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Top Market Research Companies in Rochester

Ratings Updated: January 14, 2026
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1 Leaders 9 Contenders

10 Companies

Country: United States
State: New York
City: Rochester

List of the Top Rochester Market Research Firms

  • Featured

    What are Featured Providers?

    Qwerry Logotype

    Qwerry

    4.9 6 reviews
    Premier Verified
    $5,000+
    $150 - $199 / hr
    2 - 9
    Serves Rochester, NY

    Services provided

    65% Market Research
    25% Branding
    10% Marketing Strategy

    Qwerry is a market research company that provides comprehensive Market Research Solutions, Consumer Insights, and Market Data Analysis. Across multiple reviews, they consistently receive positive feedback for their professionalism, thorough analysis, and ability to tailor insights to client needs, with 100% of reviewers highlighting their detailed and insightful findings. Clients commend their effective project management, on-time delivery, and strategic value.

    See all 6 projects

    Reviews mention High-quality work

    Clients consistently praised Qwerry for delivering high-quality work that met their specific needs. One client noted that Qwerry maintained 'quality, consistency, and brand value while delivering at speed and scale,' while another highlighted the 'impeccable' final results and effective presentation of research. Overall, the sentiment reflects a strong appreciation for Qwerry's ability to provide valuable insights and reliable project management, contributing significantly to client success and satisfaction.
    • Market Research for Brand Consulting Firm
      4.5 Jul 22, 2025

      Joe kept everything running smoothly. We didn’t need to manage the engagement—it was reliably on time, high quality, and low maintenance.

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    2 of 3 reviews are 5 stars
    3 new reviews for Market Research services
    $10,000 – $49,000 avg. project cost

    Reviewed 3 times in the past 6 months

    Over the past six months, Qwerry has received positive feedback for their thoroughness and professionalism. Clients highlighted their effective communication and timely project delivery. For instance, the Vice President of Frank Webb Home praised Qwerry's detailed analysis in identifying market insights, while the Owner of Capital Candy Jar noted their tailored deliverables and unique insights. Overall, clients expressed high satisfaction with Qwerry's ability to align with their strategic needs, with no significant areas for improvement mentioned.
    Read 3 Recent Reviews
    5 of 6 Market Research reviews are 5 stars
    5 new reviews for Market Research in past 6 months
    $10,000 – $49,000 avg. project cost

    Market Research PROJECT HIGHLIGHT

    Demographic Study for Plumbing, Heating & HVAC Distributor

    5.0 — Qwerry conducted a demographic study for a plumbing, heating, and HVAC distributor. The team assessed the feasibility of a candidate site location for the client's showroom using geodemographic data Read more
    Read 6 Reviews

    More responsive than most other service providers

    Qwerry is very responsive

    They are a great candidate to start a conversation with. Send them a short message or project inquiry.
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    Map and Fire Logotype

    Map and Fire

    5.0 36 reviews
    Premier Verified
    $5,000+
    $150 - $199 / hr
    2 - 9
    Serves Rochester, NY

    Services provided

    50% Market Research
    50% Branding

    Map and Fire is a market research agency specializing in consumer insights, market research analysis, and branding strategies. Their reviews highlight a strong emphasis on fast delivery, effective project management, and insightful data-driven recommendations. With approximately 90% of reviews emphasizing their collaborative approach, attention to detail, and value for money, Map and Fire is consistently praised for their ability to align research with client needs and deliver actionable insights for brand and product development.

    See all 36 projects

    Reviews mention Efficient

    Clients consistently praised Map and Fire for their efficiency and timely delivery of services. One client noted, 'Clay and the team were always on-point — fast, thoughtful feedback, and quick to address any questions or concerns.' Another client echoed this sentiment, stating, 'They were efficient, communicative, and always on time.' Overall, the sentiment reflects a strong appreciation for the seamless and structured approach that made the collaboration feel effortless.
    • Turnkey Branding Services for Health & Wellness Company
      5.0 Dec 14, 2021

      Because they finished the project much early and much better than we expected, we were able to push our project's timeline forward and that saved us a lot of costs. Clay's final deliverables helped our suppliers, manufacturers, and our IT team to understand much better what we are doing. Having everybody on the same page makes our future work more efficient.

      Read Full Review
    • Turnkey Branding Services for Health & Wellness Company
      5.0 Dec 14, 2021

      Clay's team uses Basecamps to manage the project. I found this website significantly increased our work efficiency. We communicated through emails and work on google docs. We had weekly Zoom meetings.

      Read Full Review
    • Copywriting, Brand & Marketing Strategy for Video Prod Co
      5.0 Jul 11, 2025

      Clay and the team were always on-point — fast, thoughtful feedback, and quick to address any questions or concerns. I felt like I was being guided through the whole process with white-glove service. It was structured, seamless, and honestly made the whole experience feel effortless on my end.

      Read Full Review
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    3 of 3 reviews are 5 stars
    1 new review for Market Research services
    Less than $10,000 avg. project cost

    Reviewed 3 times in the past 6 months

    In the past six months, clients have praised Map and Fire for their strong project management and effective communication. One client highlighted their impressive ability to clarify brand messaging, resulting in a comprehensive messaging system that enhanced marketing efforts. Another noted the team's collaboration and thorough analysis, which validated their business model. Overall, sentiment is highly positive, with clients expressing satisfaction and noting no significant areas for improvement.
    Read 3 Recent Reviews
    10 of 12 Market Research reviews are 5 stars
    1 new review for Market Research in past 6 months
    Less than $10,000 avg. project cost

    Market Research PROJECT HIGHLIGHT

    Brand Strategy for Medical Spa

    5.0 — Map & Fire has helped a medical spa develop a new brand strategy. The team has reidentified the company's purpose, mission, values, and target customers. They've also refined the brand colors, Read more
    Read 12 Reviews

    View projects from:

    United States (23) Belgium (1) Spain (1) Turkey (1)
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    PlanBeyond Logotype

    PlanBeyond

    5.0 27 reviews
    Premier Verified
    $10,000+
    $150 - $199 / hr
    2 - 9
    Serves Rochester, NY

    Services provided

    80% Market Research
    20% Marketing Strategy

    PlanBeyond is a Market Research Solutions company specializing in Market Data Analysis, Consumer Insights, and Survey Analysis. The firm is praised for its astute understanding and proactive communication, with 100% of reviews highlighting their timely delivery and effective project management. Clients also commend their ability to provide actionable insights, with 90% recognizing their professionalism and collaborative approach.

    See all 27 projects

    Reviews mention Exceeds expectations

    PlanBeyond consistently exceeded client expectations by demonstrating exceptional responsiveness and flexibility throughout the project. Their consultative approach facilitated meaningful customer interviews, leading to insightful analyses that directly influenced strategic planning. The client praised the thoroughness of the deliverables, noting that PlanBeyond's expertise and communication skills allowed them to navigate complex needs effectively, ultimately delivering results that surpassed what the client could have achieved independently.
    • Customer Interviews for Marketing Firm
      5.0 Mar 24, 2022

      PlanBeyond was very responsive and flexible as the project launched and evolved. Even though it was "our" project for "our" client, they took the lead as research experts and guided us and the client as if they were part of our own team. They offered a level of service and a final deliverable that exceeded what we would have been able to make ourselves.

      Read Full Review
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    24 of 25 Market Research reviews are 5 stars
    1 new review for Market Research in past 6 months
    $10,000 – $49,000 avg. project cost

    Market Research PROJECT HIGHLIGHT

    Market Research for Hardware Solutions Company

    5.0 — PlanBeyond conducted an interview-based research project for a hardware solutions company. The team created a discussion guide, email outreach templates, and a report with findings and Read more
    Read 25 Reviews

    Average Project Cost Breakdown

    $10,000 to $49,000 (13) Less than $10,000 (3) $50,000 to $199,999 (3) $200,000 to $999,999 (1)

    What Clients Have Said

    Clients consistently commend PlanBeyond for delivering exceptional value for money, highlighting their responsiveness and timely project execution. One client noted their "good value for cost" and praised their ability to provide actionable insights. Another remarked on their strategic expertise and how they aligned closely with client needs, ensuring high-quality deliverables within budget. Overall, feedback reflects a strong sentiment of satisfaction regarding the cost-effectiveness and quality of services provided.
    Read All Reviews
    $8,500 $9,850 $11,500

    Research Packs

    Our market research packs are specially designed for organizations that need quick insights without an enterprise price tag. Ideal for those surveying a gen pop audience (e.g., Gen Z, vitamin consumers), our packs offer quick reads on packaging, product, or features in just weeks.
    View Packages
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    Antedote Logotype

    Antedote

    4.9 8 reviews
    Premier Verified
    $25,000+
    Undisclosed
    10 - 49
    Serves Rochester, NY

    Services provided

    100% Market Research

    Antedote is a distinguished market research company providing comprehensive Market Research Analysis, Consumer Insights, and Marketing Data Analysis services. Their reviews reflect a 100% positive sentiment, highlighting their professionalism, effective project management, and exceptional ability to translate consumer insights into actionable business strategies. Clients frequently commend Antedote's adeptness in qualitative and quantitative research, emphasizing their unique approach and collaborative nature.

    See all 8 projects

    Reviews mention Exceeds expectations

    Antedote consistently exceeded expectations in their collaboration with Oakley. The client praised their exceptional communication and quick adaptability, particularly highlighting a critical moment where Antedote's team salvaged a potentially disastrous software crash by pivoting to an analog approach. This decision not only saved the project but also streamlined development. Overall, Oakley expressed profound satisfaction with the partnership, noting that Antedote provided invaluable insights and support throughout multiple projects, reinforcing their strong working relationship.
    • Market Research for Sports & Lifestyle Brand
      5.0 Apr 26, 2021

      Antedote went far beyond beta testing and drilled down into features and benefits, identified contextual insights, product insights to inform software development, and clearly spelled out the core target and translated their needs, attitudes and desires so that we could inform the sprint team and create a blueprint for Radar Pace. Anne was quick on her feet and figured out that we didn't need the software at all --that we could draw decisions on paper and ask the users which direction they'd like to go next. While this crash seemed disastrous at first, the crash actually saved the project. Anne saved us, and I'm forever grateful and I am forever impressed by her quick thinking in a very stressful situation.

      Read Full Review
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    6 of 7 Market Research reviews are 5 stars
    $1,000,000 – $9,999,999 avg. project cost

    Market Research PROJECT HIGHLIGHT

    Customer Persona Marketing for Consumer Goods Company

    5.0 — Antedote provided expert assistance to a consumer goods company to help define their target customer's persona. The goal of the collaboration was to find more ways on how to connect with their Read more
    Read 7 Reviews

    View projects from:

    United States (6) France (1) Sweden (1)

    Brooklyn, NY

    195 Montague Street
    Brooklyn, NY 11201

    10 - 15

    855 503 0723

    See All Locations (3)
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  • VisibleMR Logotype

    5.0 1 review
    Undisclosed
    Undisclosed
    2 - 9
    Rochester, NY

    Services provided

    40% Market Research
    30% Other Design
    30% Video Production

    VisibleMR is a market research company specializing in Market Research Solutions and Marketing Data Analysis. The reviews highlight their excellence in transforming data into visual narratives, with 100% positive feedback emphasizing their unique capabilities in visual storytelling and client-ready outputs. Clients commend their outstanding project management and communication skills, noting that their innovative approach consistently exceeds expectations.

    See all 1 projects
    1 of 1 Market Research reviews are 5 stars
    $10,000 – $49,000 avg. project cost

    Market Research PROJECT HIGHLIGHT

    Market Research & Design for Consulting Firm

    5.0 — VisibleMR is an ongoing visual storytelling partner, contributing to several different initiatives. In their time with the client, they've supported the creation of infographics and video Read more
    Read 1 Review

    Industry Experience

    VisibleMR excels in the business services sector, providing visual storytelling and data visualization solutions. Their strengths lie in producing high-quality infographics, videos, and presentation materials, resulting in polished, client-ready deliverables. The feedback highlights their exceptional communication, project management, and ability to transform complex data into engaging narratives. Potential clients in the business services industry seeking innovative visual solutions would benefit significantly from partnering with VisibleMR.

    Read All Reviews

    Select Industry to see insights

    Business services

    Average Project Cost Breakdown

    $10,000 to $49,000 (1)

    What Clients Have Said

    Clients express high satisfaction with VisibleMR's cost-effectiveness, noting significant value for money in their services. One client reported spending over $35,000 on various projects, emphasizing that all deliverables were client-ready and exceeded expectations. The company's ability to deliver polished results promptly and their outstanding communication further enhance perceived value, making them a preferred partner for visual storytelling and data presentation.
    Read All Reviews
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  • Dixon Schwabl Logotype

    Not yet reviewed

    $5,000+
    $100 - $149 / hr
    50 - 249
    Victor, NY

    Services provided

    20% Market Research
    20% Content Marketing
    20% Public Relations +3 services
    20% Social Media Marketing
    10% Advertising
    10% Media Planning & Buying

    Content Marketing company Dixon Schwabl was established in 1987. The company offers Content Marketing and Market Research.

    Read more
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  • William Kuchta Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    2 - 9
    Rochester, NY

    Services provided

    20% Market Research
    20% Advertising
    20% Branding +2 services
    20% Corporate Training & Coaching
    20% Marketing Strategy

    William Kuchta is an Advertising company. They are in Rochester, New York and have small team. Their team specializes in Advertising and Branding.

    Read more
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  • NovareSys, LLC Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    2 - 9
    Penfield, NY

    Services provided

    10% Market Research
    20% Computer Engineering
    20% Custom Software Development +4 services
    20% Digital Engineering
    10% Business Consulting
    10% Cloud Consulting & SI
    10% IoT Development

    NovareSys, LLC is a Penfield, New York-based software development firm. They provide Custom Software Development and Digital Engineering.

    Read more
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  • FARM Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    50 - 249
    Lancaster, NY

    Services provided

    10% Market Research
    10% Advertising
    10% Branding +7 services
    10% Content Marketing
    10% Direct Marketing
    10% Marketing Strategy
    10% Media Planning & Buying
    10% Public Relations
    10% Social Media Marketing
    10% Web Design

    FARM is a midsize Advertising company based in Lancaster, New York. Their services include Advertising and Branding.

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  • The Analyst Agency, LLC Logotype

    5.0 2 reviews
    $1,000+
    $25 - $49 / hr
    10 - 49
    Buffalo, NY

    Services provided

    55% Market Research
    20% BI & Big Data Consulting & SI
    15% Conversion Optimization +1 service
    10% Digital Strategy

    The Analyst Agency, LLC is a market research company specializing in survey analysis, consumer insights, and market trend research. Reviews highlight their meticulous attention to detail and effective communication, with 100% of feedback being positive, emphasizing their hands-on approach and ability to meet timelines.

    See all 2 projects

    Reviews mention Exceptional results

    The Analyst Agency, LLC has received exceptional feedback for their market research services. A client from Imperium Revenue noted that their thorough research enabled the creation of highly effective ads, leading to great results for their client. Additionally, the hands-on approach and diligent work of their main consultant, Steve Czyrny, were praised, with specific mention of their pride in work and stellar attention to detail. Overall, the sentiment reflects a strong satisfaction with the outcomes delivered.
    • Market Research for Social Media & Content Mgmt. Company
      5.0 Mar 30, 2020

      We know based on the research they did that we were able to create ads targeting them, and the results for our client were great. Steven is very hands on and always available and very diligent in the work. He says what the timeline is and meets it.

      Read Full Review
    Read All Reviews
    1 of 1 Market Research reviews are 5 stars
    Less than $10,000 avg. project cost

    Market Research PROJECT HIGHLIGHT

    Market Research for Social Media & Content Mgmt. Company

    5.0 — The Analyst Agency, LLC assisted a social media agency properly cater to their client by conducting research on the customer's niche industry. They analyzed the market and developed an engagement Read more
    Read 1 Review

    Average Project Cost Breakdown

    Less than $10,000 (2)

    What Clients Have Said

    Clients of The Analyst Agency, LLC have consistently praised the company's exceptional value for money, highlighting their diligent communication and hands-on approach. One client noted that Steven, the principal consultant, was always accessible and dedicated, contributing to successful outcomes in lead generation and market research. Another client appreciated the agency's attention to detail and ability to meet timelines. Overall, feedback emphasizes that the agency offers substantial value relative to its pricing, with no significant areas for improvement identified.
    Read All Reviews

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    Bangladesh (1) England (1)
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  • Research & Marketing Strategies, Inc. (RMS) Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    10 - 49
    Baldwinsville, NY

    Services provided

    100% Market Research

    Market Research company Research & Marketing Strategies, Inc. (RMS) provides Market Research. They are headquartered in Baldwinsville, New York.

    Read more
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  • Brownlie Design Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    10 - 49
    Skaneateles, NY

    Services provided

    25% Market Research
    50% Product Design
    25% UX/UI Design

    Product Design company Brownlie Design was launched in 1971. The team focuses on Product Design and UX/UI Design.

    Read more
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  • Abbey Mecca & Company Logotype

    Not yet reviewed

    $5,000+
    $100 - $149 / hr
    10 - 49
    Buffalo, NY

    Services provided

    10% Market Research
    20% Advertising
    20% Branding +5 services
    10% Email Marketing
    10% Marketing Strategy
    10% Search Engine Optimization
    10% Social Media Marketing
    10% Web Design

    Abbey Mecca & Company is an Advertising company founded in 1969. The firm focuses on Advertising and Branding, and is small.

    Read more
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  • The Martin Group Logotype

    Not yet reviewed

    Undisclosed
    Undisclosed
    50 - 249
    Victor, NY

    Services provided

    20% Market Research
    20% Digital Strategy
    20% Marketing Strategy +2 services
    20% Public Relations
    20% Social Media Marketing

    Headquartered in Buffalo, New York and Victor, New York, The Martin Group is a Digital Strategy company. Their services include Digital Strategy and Marketing Strategy.

    Read more

    Victor, NY

    10 East Main Street
    Victor, NY 14564

    585-433-2549

    See All Locations (3)
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1 VisibleMR

List of the Top 1 Rochester Market Research Firms

  1. VisibleMR Logotype

    VisibleMR

    Undisclosed
    Undisclosed
    2 - 9
    Rochester, NY

    Ability to deliver

    16.2/40.0
    16.2/20 Reviews
    0/10 Clients & Experience
    0/10 Market Presence

    Service focus

    40% Market Research
    60% Other
    View Profile Visit Website
  2. Dixon Schwabl Logotype

    Dixon Schwabl

    $5,000+
    $100 - $149 / hr
    50 - 249
    Victor, NY

    Ability to deliver

    0/40.0
    0/20 Reviews
    0/10 Clients & Experience
    0/10 Market Presence

    Service focus

    20% Market Research
    80% Other
    View Profile Visit Website
  3. William Kuchta Logotype

    William Kuchta

    Undisclosed
    Undisclosed
    2 - 9
    Rochester, NY

    Ability to deliver

    0/40.0
    0/20 Reviews
    0/10 Clients & Experience
    0/10 Market Presence

    Service focus

    20% Market Research
    80% Other
    View Profile Visit Website
  4. NovareSys, LLC Logotype

    NovareSys, LLC

    Undisclosed
    Undisclosed
    2 - 9
    Penfield, NY

    Ability to deliver

    0/40.0
    0/20 Reviews
    0/10 Clients & Experience
    0/10 Market Presence

    Service focus

    10% Market Research
    90% Other
    View Profile Visit Website
  5. FARM Logotype

    FARM

    Undisclosed
    Undisclosed
    50 - 249
    Lancaster, NY

    Ability to deliver

    5.5/40.0
    0/20 Reviews
    0/10 Clients & Experience
    5.5/10 Market Presence

    Service focus

    10% Market Research
    90% Other
    View Profile Visit Website
  6. The Analyst Agency, LLC Logotype

    The Analyst Agency, LLC

    $1,000+
    $25 - $49 / hr
    10 - 49
    Buffalo, NY

    Ability to deliver

    24/40.0
    16.2/20 Reviews
    1.7/10 Clients & Experience
    6.1/10 Market Presence

    Service focus

    55% Market Research
    45% Other
    View Profile Visit Website
  7. Research & Marketing Strategies, Inc. (RMS) Logotype

    Research & Marketing Strategies, Inc. (RMS)

    Undisclosed
    Undisclosed
    10 - 49
    Baldwinsville, NY

    Ability to deliver

    0/40.0
    0/20 Reviews
    0/10 Clients & Experience
    0/10 Market Presence

    Service focus

    100% Market Research
    View Profile Visit Website
  8. Brownlie Design Logotype

    Brownlie Design

    Undisclosed
    Undisclosed
    10 - 49
    Skaneateles, NY

    Ability to deliver

    0/40.0
    0/20 Reviews
    0/10 Clients & Experience
    0/10 Market Presence

    Service focus

    25% Market Research
    75% Other
    View Profile Visit Website
  9. Abbey Mecca & Company Logotype

    Abbey Mecca & Company

    $5,000+
    $100 - $149 / hr
    10 - 49
    Buffalo, NY

    Ability to deliver

    5.5/40.0
    0/20 Reviews
    0/10 Clients & Experience
    5.5/10 Market Presence

    Service focus

    10% Market Research
    90% Other
    View Profile Visit Website
  10. The Martin Group Logotype

    The Martin Group

    Undisclosed
    Undisclosed
    50 - 249
    Buffalo, NY

    Ability to deliver

    5.6/40.0
    0/20 Reviews
    0/10 Clients & Experience
    5.6/10 Market Presence

    Service focus

    20% Market Research
    80% Other
    View Profile Visit Website

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