Updated June 5, 2025
When Keenan Beavis launched Longhouse Branding & Marketing, he set out to help overwhelmed leaders amplify their impact. His British Columbia-based team’s simple but effective equation — look great + get seen = results — has powered growth for over 850 businesses and nonprofits, driving more than $455 million in client-attributed revenue for his agency.
But in a crowded industry with low barriers to entry, Beavis needed a way to prove Longhouse’s credibility and stand out — especially as they expanded beyond Canada. That’s when he turned to Clutch.
Longhouse Branding & Marketing had long relied on relationships, reputation, and referrals to attract new business. As a mission-driven firm serving nonprofits and values-aligned organizations, this approach worked at first but wasn’t scalable.
“There’s hundreds of agencies in our city alone,” Beavis shared. “It’s such a low-barrier industry that it’s hard to differentiate yourself.”
With growing reputation and results, Longhouse needed a way to make their expertise more visible and verifiable beyond their local market. In 2022, they joined Clutch to showcase client outcomes and build trust through verified reviews. The platform gave Longhouse a credible space to stand apart and opened doors to national opportunities.
They quickly discovered Clutch delivered more than visibility — it brought qualified, intent-driven prospects. One inbound lead, a plumbing company from Ontario, found Longhouse on Clutch and signed a $14,500 branding and web design project — a single project that covered five years of their Clutch investment.
“People coming from Clutch are serious,” Beavis explained. “They’ve done their homework — and they’re ready to buy.”
In just three months, Longhouse’s profile drew 167 views, with over 50% clicking through to their website — outperforming every other channel. Despite modest traffic, Clutch consistently sends 2–3 qualified inquiries per month, many from leads who have already read reviews, browsed their portfolio, and understand their capabilities.
“Clutch is the one [platform] that actually brings people who are ready to buy. They’re not price shopping — they’ve already done their research. That’s the power of the Verified badge and the reviews. It builds trust before we ever get on a call,” said Keenan Beavis, Founder & CEO of Longhouse Branding & Marketing.
Clutch’s strong organic SEO gave Longhouse the national visibility they had previously struggled to achieve with local tactics alone. Today, they regularly hear from businesses across North America in Ontario, Ohio, Michigan, Washington, and Texas, marking a significant shift in their geographic reach.
“We’re in our national era now,” Beavis said. “Clutch’s search presence helped us make that leap.”
Clutch’s impact didn’t stop with client acquisition. The platform now plays a role across multiple business functions — from recruiting to media outreach.
“Being on the Clutch 100 got us coverage in local news,” said Beavis. “Even my university wrote about it. We also link to it in proposals and use it to attract new hires. It gives us credibility at every level.”
For Beavis and the team at Longhouse, upgrading to Clutch Verified wasn’t about unlocking more features—it was about signaling trust to bigger buyers. The investment proved worthwhile almost immediately. Beavis also noted that even a single project sourced from Clutch can justify the investment in Verified status.
“I was getting more than enough out of the free account, but converting to the Verified was just, I thought, why not? Let’s try it because it was a reasonable ask.”
With a low barrier to entry and measurable ROI, Clutch Verified gave Longhouse both peace of mind and a competitive edge—especially when prospects were comparing vendors or seeking validation before reaching out.