Longhouse Branding & Marketing

BACKGROUND

Please describe your company and position.

I am the Communications Manager of an economic development group.

Describe what your company does in a single sentence.

Our company was established in 2018 as a wholly-owned economic development group. We are responsible for developing, managing, and growing businesses that generate sustainable wealth and opportunity for the Squamish People. Guided by our parent company's values and teachings, we work to support long-term prosperity and community well-being for current and future generations. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• Maintain and operate our website
• Update and freshen our website
• Optimize our website for SEO

SOLUTION

How did you find Longhouse Branding & Marketing?

Unsure

Why did you select Longhouse Branding & Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Longhouse Media regularly updates our website, designs and previews new webpages, optimizes our content for SEO, and makes design edits and adjustments as needed.  Longhouse also provides training to our team members on website maintenance, updates, and operations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our website is regularly updated and our metrics show good engagement. Longhouse swiftly completes our requests, which means our uploads get done on time.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Longhouse delivers all assignments in a timely fashion, with a smile, and is happy to help.

What was your primary form of communication with Longhouse Branding & Marketing?

Email or Messaging App

What did you find most impressive or unique about this company?

Longhouse has some of the friendliest and most responsive representatives I have ever worked with. We've never met, but we correspond so frequently, I feel like they're part of our team. 

Our representative is always quick to act, update, and ask questions should we forget or miss anything on our end when we provide instruction. 

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

On occasion, a detail or two in our content instructions gets missed.

BACKGROUND

Please describe your company and position.

I am the Sales Development Manager of InteriOmasters

Describe what your company does in a single sentence.

Interior Wallcoverings and Wallpapers

OPPORTUNITY / CHALLENGE

• What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?
• Website Development
• Advertising
• On-site Maintenance

SOLUTION

How did you find Longhouse Branding & Marketing?

Online Search

Why did you select Longhouse Branding & Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work
The scope of work covers the full development, hosting, and marketing management of the InteriOmasters website, including design, optimization, and ongoing promotional activities. 
1. Website Development

• Planning & Design:

Developed a fully responsive and user-friendly website that aligns with the InteriOmasters brand identity, showcasing products such as wallpapers, wall panels, marble sheets, and related installation services. Created an intuitive navigation structure with categorized product pages, high-quality visuals, and optimized layouts for both desktop and mobile users.

• Content Integration:

Added detailed product descriptions, specifications, imagery, and promotional banners to enhance customer engagement and SEO performance.Implemented clear calls-to-action for inquiries, quotes, and contact forms.

• Functionality:

Integrated e-commerce and lead generation features including quote requests, contact submissions, and gallery sections.Configured back-end systems for content management and easy updates. 
2. Website Hosting & Maintenance

• Hosting:

Secured reliable, high-speed website hosting with optimized server performance to ensure minimal downtime and fast load times. Managed domain setup, SSL certification, and regular backups to maintain data integrity and site security.

• Maintenance:

Conducted ongoing technical maintenance including software updates, security patches, and performance checks to ensure consistent operation and reliability. 
3. Search Engine Optimization (SEO)

• On-Page Optimization:

Optimized website structure, meta titles, descriptions, and image alt tags to improve organic search visibility. Created SEO-friendly URLs and improved page speed to enhance Google rankings.

• Keyword Strategy: 

Researched and implemented targeted keywords relevant to wallcoverings, murals, and interior design to drive qualified traffic.

• Off-Page & Analytics:

Developed backlinks, monitored keyword performance, and provided monthly traffic reports through Google Analytics and Search Console. 
4. Ongoing Digital Marketing

• Social Media & Content Marketing:

Created and managed engaging social media content across platforms (Instagram, Facebook, TikTok, Pinterest) to promote new collections, installation projects, and brand storytelling. Designed digital ads and campaigns to increase brand visibility and generate qualified leads.

• Google & Online Advertising: 

Managed Google Ads campaigns, including keyword optimization, retargeting, and conversion tracking.Analyzed campaign performance to continually improve ROI.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project led to noticeable improvements across several areas:

The website now attracts more visitors and keeps them engaged for longer, with smoother navigation and better overall user experience.
Search visibility has improved, with the site appearing higher in Google results for key industry terms and bringing in more organic inquiries.
Social media platforms have grown steadily, reaching a wider audience and increasing engagement with posts and campaigns.
Online advertising has become more effective, generating more leads and stronger results from Google and social media ads.
The website runs smoothly and securely, with fast loading speeds and reliable hosting.
Overall, the work has strengthened InteriOmasters’ online presence, increased brand awareness, and supported ongoing business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team managed the project efficiently and maintained good communication throughout. They delivered all major milestones on time and were responsive to our feedback and changing needs. Any adjustments or additional requests were handled promptly and professionally.

Overall, they demonstrated strong organization, reliability, and a genuine commitment to ensuring the final outcome met our expectations.

What was your primary form of communication with Longhouse Branding & Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out the most about this company was their ability to truly understand us — our brand, style, and overall vision — before moving forward with any work. They took the time to learn about our products, audience, and goals, ensuring that every design and marketing decision reflected who we are as a brand.

Their attention to detail and personalized approach made the entire process smooth and collaborative, resulting in a final outcome that perfectly matched our expectations.

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

Nothing really

BACKGROUND

Please describe your company and position.

I am the Owner of Bliss Mattress

Describe what your company does in a single sentence.

We sell Canadian made luxury orthopedic mattresses and adjustable bases at great prices.  

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• Our first website
• Online marketing

SOLUTION

How did you find Longhouse Branding & Marketing?

Referral

Why did you select Longhouse Branding & Marketing over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Longhouse Media created Bliss Mattress’s first e-commerce website on Shopify, delivering a beautifully designed and highly functional online store that perfectly captures our brand and values. They developed custom features tailored to our business needs, including a personalized mattress quiz that enhances our CRM marketing by gathering valuable customer insights, and a “Book a Viewing” function that allows customers to easily schedule appointments at our mattress showroom. Throughout the entire project, the Longhouse Media team was extremely communicative, transparent, and proactive—consistently providing updates, offering creative input, and ensuring every detail exceeded expectations. Their professionalism, technical expertise, and commitment to going above and beyond resulted in a seamless, user-friendly website that has become a cornerstone of Bliss Mattress’s online presence and customer experience.  They have remained helpful and are quick to reply,  even years after our project was complete.   

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project clearly demonstrate significant progress and success for Bliss Mattress. Following the launch of the Shopify website developed by Longhouse Media, we experienced a notable increase in online traffic and customer engagement, particularly driven by the mattress quiz, which boosted CRM data collection and improved the effectiveness of our targeted marketing campaigns. The “Book a Viewing” function led to a measurable rise in showroom appointment bookings, translating directly into higher in-person sales conversions. Additionally, overall online sales and lead generation improved, supported by enhanced website usability and professional design that increased customer trust and time spent on the site. Key performance indicators such as conversion rates, email list growth, and average session duration all showed consistent upward trends post-launch, confirming that the project delivered tangible business results and established a strong digital foundation for future growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Longhouse Media’s project management throughout the development of the Bliss Mattress website was outstanding. They maintained a highly organized and transparent workflow, clearly outlining timelines, deliverables, and progress milestones from the start. All project components — including design drafts, feature integrations like the mattress quiz and “Book a Viewing” function, and final testing — were delivered on or ahead of schedule, ensuring a smooth and timely launch. Communication was a major strength; the team was consistently responsive and proactive, providing regular updates, seeking feedback at every stage, and quickly addressing any questions or adjustments we requested. They demonstrated a genuine commitment to understanding our business goals and adapting to our evolving needs with flexibility and creativity. Overall, their approach combined professionalism with a personal touch, making the entire experience seamless, efficient, and highly collaborative.  Even years later,  they are quick to reply and help with any issues - they go above and beyond.

What was your primary form of communication with Longhouse Branding & Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I found most impressive and unique about Longhouse Media was the combination of professionalism, enthusiasm, and entrepreneurial drive demonstrated by its founders, especially considering that Bliss Mattress was one of their very first clients. From the beginning, it was clear that despite their young age, they possessed a level of maturity, creativity, and technical expertise well beyond their years. Their dedication to understanding our vision, coupled with their proactive communication and genuine passion for helping local businesses succeed, made working with them an absolute pleasure. What truly stands out is how they’ve stayed true to their values while growing exponentially—building a talented team and expanding their capabilities without losing the personal touch and integrity that defined them early on. Watching Longhouse Media evolve from a small startup into a thriving, full-service agency has been both inspiring and gratifying, and it’s no surprise to see their continued success.

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

No,  I have had a very positive experience an and look forward to continuing work with longhouse.   

BACKGROUND

Please describe your company and position.

I am the Office Manager of Key Largo Electric

Describe what your company does in a single sentence.

Electrical work for BC Hydro - secondary services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• Implementation of online questionnaire to facilitate online scheduling
• Creation of professional company website

SOLUTION

How did you find Longhouse Branding & Marketing?

Referral

Why did you select Longhouse Branding & Marketing over others?

Referred to me

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Key Largo Electric requested the development of the company website. Additionally, KLE requested for the implementation of an online questionnaire in which customers were able to corespond with relevant details pertaining to their BC Hydro work orders and have them automatically returned to the KLE office.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Key Largo's online scheduling has benefitted from the introduction of the customer's questionnaire as this feature has alleviated some of the strain caused by hounding electricians and customers for information. Key Largo workers are now able to focus their time on other aspects of scheduling instead of playing telephone tag.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All aspects of the website development and questionnaire implementation were handled in a timely fashion. When issues with the customer questionnaire began to occur, KLE was able to contact Austen or Keenan and were met with swift responses and rectifying actions.

What was your primary form of communication with Longhouse Branding & Marketing?

Email or Messaging App

What did you find most impressive or unique about this company?

Their commitment to assisting such a wide scope of business and handling all inquiries and complaints in a timely fashion.

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

At this time, none can be provided. Longhouse has continually provided exceptional services to our company.

BACKGROUND

Please describe your company and position.

I am the Travel Pendleton Director of Travel Pendleton

Describe what your company does in a single sentence.

We are the non-profit destination marketer and manager for Pendleton, Oregon. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• To bring our new multi-day arts and culture event to life with branding from the ground up
• Showcase and incorporate our Indigenous and western culture into brand with respect, consciousness, and representation

SOLUTION

How did you find Longhouse Branding & Marketing?

Online Search

Why did you select Longhouse Branding & Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Longhouse created a brand identity, logo, and messaging for Travel Pendleton's new event, Interwoven: Where Cultures Meet--essentially a multi-day fashion festival presenting the work of Indigenous and Western designers in Pendleton, Oregon. The event is for local talent, emerging, talent, and a regional audience with plans to grow and develop into a design show in the future.  I worked closely with our assigned Longhouse task leader Simran to tease out the story and purpose of Interwoven. She led me through a series of workshops and exercises, all intentional and centered on drawing out the values and details that inform the development of our brand identity. Because our event is about cultural storytelling, it was critical to get this right and executed respectfully. After inital workshops Longhouse used data to design multiple stylescape versions of the brand. Realistically, any of the three design and style personalities could have been selected but we did select one for the final design. Within a week a complete branding presentation was prepared and packaged up with mock-ups for print, digital use, and even applied physical interpretations of the logo design. After approval, a complete package of exports was delivered including typography, colors, art files, stock photos, and brand guidelines. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We had a project timeline for meetings and deliverables which we adhered to, with the exception of my team taking longer thatn anticipated to narrow down a selection from three stylescape options. This was a reflection on the quality of work shared by Longhouse--all three options were marketable, on point, and could easily have been selected so the decision making process for my larger board took longer than I thought it would. Longhouse was flexible through this process. The final delivery of the brand package included all the workshop components, design options, as well as all the final design assets as outlined and promised. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Longhouse delivered on time, and on multiple occasions ahead of the projected schedule. Simran was easily reached by email and very responsive to questions and open to scheduling meetings to cover additional questions or project details. They more than exceeded expectations. 

What was your primary form of communication with Longhouse Branding & Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

Lonhouse really listened and understood the assignment. Building a brand from the ground up is a monumental task and it was very important that we work with a company that aligns with the values of our event. Once I spoke with Keenan in our initial call and reviewed case studis and other design work I knew Longhouse was going to be the best partner for our needs. 

The work is reflective of the two cultures in our community. It balances tradition and innovation, it's bold and new but also nods to rooted and natural elements. What really set Longhouse apart though was the care involved throught the process--it feels like the team is a partner in this event. Longhouse is as much a part of the story of Interwoven now as the designers, artists, and makers that will debut their work at the event. Longhouse has set us up to be successfull, memorable, and yet distinct from a growing group of peers that are all doing important work in cultural tourism and the preservation of heritage and cultural arts. 

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

We are completely satisfied. At this time I have no notes. 

BACKGROUND

Please describe your company and position.

I am the Office Manager of Metis Financial Corporation of BC

Describe what your company does in a single sentence.

Provide business loans to Metis business owners.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• Rebranding
• Marketing Plan
• New Business Directory
• Website Overhauls

SOLUTION

How did you find Longhouse Branding & Marketing?

Current Client

Why did you select Longhouse Branding & Marketing over others?

• Great culture fit
• Company values aligned

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

New website development with a marketing strategy to help with brand awareness and SEO optimization.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The goal was to get more awareness for our program. I know it is still in the early stages of the advertising however, I do see the increase of inquries and applications.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everyone at Longhouse is amazing to communicate with. Everyone checks in as well as everyone also keeps you in the loop to know where they are at in the project and gives timelines. Any changes we have had to make has been done. And if it can't be done, they never leave us empty handed and always have a back up, or 2.

What was your primary form of communication with Longhouse Branding & Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The communication. Because we have a few projects on the go, it could be confusing. But having a set person that helps with each project is great. And the communication between the Longhouse team regarding our projects are awesome. Everyone is aware of everything when I speak to them. Even if it's not their project. 

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Distaching and Marketing of Ace Tank Services

Describe what your company does in a single sentence.

Our company provides vaccuum truck services for residential and commerical clients. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• Increase our digital footprint
• Create a successful digital marketing plan

SOLUTION

How did you find Longhouse Branding & Marketing?

Referral

Why did you select Longhouse Branding & Marketing over others?

The ability to work closely and get ongoing attention

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Creating a lasting and impressionable digital footprint and being the number one septic and hydrovaccing company in the Lower Mainland. 

• Ranking 1st for all related terms on Google
• Generating quality leads 
• Reaching the correct audience
• Creating and maintaining a quality and easy to use website

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Statistics and data from Google Analytics and other digital tracking services. Comparing before and after/month to month changes. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team we are working with response within a day of contacting them, they are always avaliable for meetings, and they keep the ball rolling with projects. 

What was your primary form of communication with Longhouse Branding & Marketing?

Email or Messaging App

What did you find most impressive or unique about this company?

The attention they provide our company is impressive. They don't just report the numbers. There are on going improvements and projects always on the go to keep improving on what we already have. During monthly meetings they report on how the numbers have changed and give a logical explanation. If there is something to improve on, they provide options and suggestions without being pushy.  

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

They could pay more attention to website maintenance. We are constantly adding more and more to the site, while it's good for SEO, it makes the website feel cluttered and bulky. It's hard to navigate for the average person. I feel like it would be cleaner. 

BACKGROUND

Please describe your company and position.

I am the President of Black Business Association of BC

Describe what your company does in a single sentence.

Support entrepreneurs and small businesses in BC and across Canada.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• Branding and Marketing
• Website building

SOLUTION

How did you find Longhouse Branding & Marketing?

Networking

Why did you select Longhouse Branding & Marketing over others?

• High ratings
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Longhouse created our database and the build of two of our websites including an ecommerce platform. They also supported the curation of social media posts and articles for our blog.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• An increase in traffic to our website for the SEO.
• A esthetically designed and modern website and easy functioning ecommerce platform.
• Engaging and esthetically curated Instagram feed

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, Longhouse took the time to meet with us and understand our needs. We had check-ins to ensure what they curated met our vision. Regarding the website, they worked hand in hand to ensure it had the look, feel, and functionality we wanted. Keenan and the team were very attentive to our needs. 
They are such a great team to work with, always pleasant and available to chat. They met all of our needs and went above and beyond to support our organization.

What was your primary form of communication with Longhouse Branding & Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

How attentive they are to really understanding our vision and ensuring that vision was brought to life, as well as their availability to chat and discuss our project on our time schedule. They always made themselves available to support.

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

No improvements needed.

BACKGROUND

Please describe your company and position.

I am the Manager of Marcus Soares Brazilian Jiu-Jitsu

Describe what your company does in a single sentence.

We run a Brazilian Jiu-Jitsu academy focused on high-level instruction for kids and adults, fostering discipline, confidence and community.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• Increase student base
• Bring awareness to our brand

SOLUTION

How did you find Longhouse Branding & Marketing?

Referral

Why did you select Longhouse Branding & Marketing over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Longhouse Media redesigned our outdated Brazilian Jiu-Jitsu academy website, manages our SEO, produces promotional videos and runs our Facebook and Instagram campaigns.

Longhouse Media designed and developed our website from the ground up. They have since handled ongoing updates and improvements, optimized the site for SEO, and ensured our content ranks well in local search results. They've also produced several high-quality videos for social media marketing, from filming to editing, which we use on Instagram and Facebook.  Additionally, they manage our Facebook business page ad campaigns, helping us target the local audience and bringing in new students.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since working with Longhouse, we've seen an increase in traffic to our website and improved search ranking organically. We've seen an increased number of inquiries from our social media ads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Keenan and his team always respond quickly.  I can reach them through email or a chat group they created for our team.  The website was completed in a timely manner with regular updates. More recently, they did some video editing that didn't quite align with my vision and had no challenges to include what I was seeking.  

What was your primary form of communication with Longhouse Branding & Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They can handle both the technical and creative sides of marketing. From doing our SEO to storytelling in our videos, everything feels cohesive and aligns with our brand. When asking for advice, they can offer sound and honest counsel. Most impressive to me, though, is the brand and team Keenan has created at Longhouse.  He has a team of like-minded people who work very hard, have excellent energy together and even though we know Keenan personally, I now feel I can go to any of his team and get the same level of service and care I would from him.

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

Not really.  Just to ensure, as his company grows, that we can continue to meet regularly and plan content ahead of seasonal promotions. 

BACKGROUND

Please describe your company and position.

I am the Director of 4D Skin Care Clinic

Describe what your company does in a single sentence.

4D Skin Care Clinic is a family-owned medical aesthetics clinic in North Vancouver offering advanced, non-invasive treatments for skin rejuvenation, laser hair removal, and body contouring.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Longhouse Branding & Marketing to accomplish?

• Boost qualified consultation bookings and monthly revenue by optimizing our Google, Meta, and YouTube ad campaigns with fresher creative, tighter targeting, and high-converting landing pages.
• Expand organic web traffic and search visibility through comprehensive on-page SEO, new service-specific content, and technical site improvements.
• Elevate and unify our brand presence across all digital channels—social, website, and email—via updated visuals, consistent messaging, and stronger in-house promotions to reduce reliance on Groupon deals.

SOLUTION

How did you find Longhouse Branding & Marketing?

Referral

Why did you select Longhouse Branding & Marketing over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from Longhouse Branding & Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Paid Advertising

• Conducted audience research and funnel mapping to clarify target segments and buyer journeys.
• Produced ad creative ­– static images, short-form video, and copy – tailored for Google Search & Display, Meta (Facebook/Instagram), and YouTube.
• Launched and managed campaigns, performing weekly bid and budget optimizations.
• Delivered 3–4 fresh ad sets per platform each month, plus an A/B-tested landing page (to replace IntakeQ) built in Webflow.
• Supplied bi-weekly dashboards summarizing ROAS, cost-per-lead, and booked-consultation metrics.

2. SEO & Content

• Ran a full technical audit (site speed, schema, crawl errors) and implemented fixes.
• Completed keyword gap analysis, aligning high-value terms to existing or new service pages.
• Rewrote or expanded 10 core service pages (e.g., RF microneedling, laser hair removal) with E-E-A-T best practices.
• Produced six long-form pillar blogs and an internal-linking plan to strengthen topical authority.
• Executed quarterly backlink-building outreach and reported gains in organic rankings and traffic.

3. Analytics & Reporting

• Set up GA4, Meta Pixel, and call-tracking integrations to capture end-to-end lead data.
• Built a unified Looker Studio dashboard showing leads, bookings, and revenue attribution across channels.
• Held monthly strategy calls summarizing performance insights, action items, and next-month testing priorities.

Together, these deliverables gave us tighter ad performance, higher organic visibility, and clear revenue attribution for every marketing dollar spent.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable Outcomes

• 42 % jump in qualified consultation bookings in the first four months (from ~55 to 78 average bookings per month).
• Cost-per-lead down 35 % across Google & Meta campaigns (from CA $38 to CA $25) while average ROAS climbed to 4.2×.
• Landing-page conversion rate more than tripled after replacing IntakeQ (3 % → 11 %), giving us an extra 190 leads without additional ad spend.
• Organic sessions up 55 % year-over-year and 11 core keywords (e.g., “RF microneedling Vancouver,” “laser hair removal North Vancouver”) moved into Google’s top-three positions.
• New-patient revenue rose 28 % versus the same six-month period the previous year, allowing us to scale back Groupon reliance to under 10 % of total bookings.

These metrics—pulled from GA4, Meta Ads Manager, and our practice-management reports—show clear, sustained growth in both lead volume and clinic revenue following Longhouse’s work.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Longhouse ran the engagement like clockwork. They set up a shared Trello board with clear owners and weekly due dates, held a 30-minute check-in call every Tuesday, and circulated a concise progress email every Friday. All major milestones—the new landing page, the first round of ad creative, the technical SEO fixes, and each month’s performance report—were delivered on or before the dates in our kickoff timeline. When I needed a same-day campaign tweak, they turned it around within a few hours and confirmed once the change went live. Routine questions were usually answered in Slack within one business day, and urgent issues got near-instant responses by phone or text. Overall, their organization, punctuality, and willingness to pivot have kept the project moving smoothly and aligned tightly with our clinic’s needs.

What was your primary form of communication with Longhouse Branding & Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

Their rare mix of deep aesthetic-industry knowledge and true, data-driven agility set them apart. Unlike “one-size-fits-all” agencies, they arrived already fluent in lasers, RF, and patient-journey nuances, so there was zero ramp-up time. At the same time, they treated every metric as a living dashboard—spotting trends daily, iterating creative within hours, and explaining the “why” in plain English. That combination of subject-matter expertise, rapid optimization, and crystal-clear communication made them feel less like an outside vendor and more like an embedded growth team.

Are there any areas for improvement or something Longhouse Branding & Marketing could have done differently?

• Even quicker creative refresh cycles: Ad fatigue sets in fast in our space; a preset two-week cadence (instead of monthly) for swapping copy and visuals would have kept click-through rates even higher.
• Stronger offline conversion tracking: They helped link phone calls and online forms to campaigns, but tying in point-of-sale data (paid invoices) was left mostly to our team—an end-to-end attribution template would have saved us time.
• Earlier alignment on landing-page tech: The move from IntakeQ to Webflow worked well, yet we lost a week debating platforms. Presenting a clear “best option” upfront (with pros/cons) would have sped that decision.

Overall, the gaps were minor and fixable; addressing them would take their already solid performance to an even higher level.