VNG Digital Marketing Group

BACKGROUND

Please describe your company and position.

I am the Dr. Konstantinos Neamonitos, Dermatologist & Venereologist, Head of Interventional Dermatology at Laserderm Clinic of Laserderm Academy

Describe what your company does in a single sentence.

Laserderm specializes in delivering high-precision medical and aesthetic dermatology treatments, combining scientific expertise with truly personalized patient-centered care.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire VNG Digital Marketing Group to accomplish?

• Establish a complete and professional digital presence, including the redesign and development of our website.
• Improve organic visibility and search rankings (SEO) to attract high-quality patients seeking specialized dermatology and venereology services.
• Create and execute a strong social media strategy, including consistent content production aligned with our brand and medical expertise.
• Ensure brand consistency and authority across all online channels, positioning Laserderm as a trusted, high-level medical provider.

SOLUTION

How did you find VNG Digital Marketing Group?

Online Search

Why did you select VNG Digital Marketing Group over others?

• High ratings
• Company values aligned

How many teammates from VNG Digital Marketing Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Key Deliverables Included:

• Website Design & Development:
• Full redesign and development of a modern, fast, and medically accurate website optimized for conversions and UX.
• Search Engine Optimization (SEO):
  On-page, off-page, and technical SEO, keyword strategy, content optimization, and continuous monitoring to improve organic rankings.
• Content Creation:
  Production of educational, medical, and aesthetic content (articles, posts, visuals, videos) aligned with dermatological standards and patient needs.
• Social Media Management:
  Monthly content calendars, creative production, posting, community management, and brand consistency across platforms.
• Performance Marketing & Advertising:
  Google Ads, Meta Ads, retargeting campaigns, audience segmentation, lead optimization, and analytics-driven scaling.
• Brand & Communication Strategy:
  Tone of voice, messaging framework, patient journey optimization, and improved brand authority across all digital touchpoints.
• Analytics, Reporting & Continuous Optimization:
  Monthly performance reports, strategic insights, and ongoing refinements to maximize ROI and patient acquisition.

Few Words:

VNG Digital Marketing Group managed the complete digital transformation and ongoing digital operations of our dermatology clinic. Their scope of work included rebuilding our entire online presence from the ground up, implementing a comprehensive SEO and content strategy, producing high-quality medical and aesthetic content, and running full-funnel performance marketing campaigns. 
They also handled all social media management, branding alignment, analytics, and continuous optimization to ensure sustainable patient acquisition and long-term growth.”

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our collaboration with VNG Digital Marketing Group produced clear, measurable, and highly impactful improvements across all key digital performance metrics.”

Key Measured Results:

• +110% increase in overall website traffic within the first 6 months, due to improved SEO, content, and campaign structure.
• +75% growth in high-quality patient inquiries, leading to a significant rise in booked appointments.
• Top-3 Google rankings for multiple high-value dermatology and aesthetic treatment keywords.
• +180% boost in social media engagement across Instagram and Facebook, supported by consistent, high-quality content production.
• +55% improvement in conversion rates on core service pages after website optimization and funnel restructuring.
• +90% increase in brand visibility and impressions from targeted ad campaigns, resulting in stronger market presence and awareness.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

VNG Digital Marketing Group demonstrated exceptional project management throughout our collaboration. They consistently delivered all tasks, campaigns, and content on time — often earlier than expected — and kept us fully informed at every stage of the process. 
Their team was highly responsive to our needs, quick to adjust priorities whenever required, and proactive in proposing solutions before challenges even appeared. Communication was seamless, structured, and always professional, making us feel fully supported and confident in every aspect of our digital growth.

What was your primary form of communication with VNG Digital Marketing Group?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about VNG Digital Marketing Group was their combination of strategic vision, creativity, and flawless execution. They didn’t just manage our digital presence — they transformed it, elevating our brand and patient engagement to levels we hadn’t imagined. Their proactive approach, responsiveness, and deep understanding of both marketing and our medical field made them a truly unique and invaluable partner.

Are there any areas for improvement or something VNG Digital Marketing Group could have done differently?

Honestly, there were no major areas for improvement. VNG Digital Marketing Group managed every aspect of our digital presence with professionalism, responsiveness, and strategic insight. If anything, minor adjustments were sometimes needed to align timing on certain content pieces, but they always addressed them promptly and efficiently. Overall, their performance exceeded our expectations in every way.

BACKGROUND

Please describe your company and position.

I am the Sales Manager of FMS SA

Describe what your company does in a single sentence.

FMS Group is a long-established automotive group in Greece, operating fully integrated vehicle sales, service, body repair, parts and accessories divisions, and since 2025 the official partner of FOTON in the country, offering a complete end-to-end automotive support ecosystem nationwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire VNG Digital Marketing Group to accomplish?

• To deploy automated communication systems (newsletters, remarketing flows, funnel optimization) that support continuous engagement and strengthen long-term customer relationships.
• To create a consistent, modern, and high-impact digital brand identity for FOTON in Greece across all touchpoints, including messaging, visual communication, and customer experience.
• To develop and execute a complete go-to-market strategy for the official debut of FOTON in Greece, ensuring fast brand acceptance, strong positioning, and immediate market visibility.
• To design and build a state-of-the-art custom website featuring advanced UI/UX, vehicle configuration capabilities, interactive content, VR/3D model presentation, and a fully optimized digital customer journey.”
• To deliver high-performance SEO (on-site & off-site), targeted performance marketing, automated newsletters, and an integrated digital presence capable of generating rapid traction, leads, and nationwide recognition.
• To run strategic performance marketing campaigns—targeted, data-driven, and ROI-focused—to generate high-quality leads and accelerate market penetration.

SOLUTION

How did you find VNG Digital Marketing Group?

• Online Search
• Referral

Why did you select VNG Digital Marketing Group over others?

• High ratings
• Great culture fit
• Company values aligned
• Proven ability to deliver advanced UI/UX and cutting-edge technologies

How many teammates from VNG Digital Marketing Group were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

VNG Digital Marketing Group undertook the complete end-to-end digital strategy and execution for the official debut of FOTON in the Greek market, delivering a fully integrated project that combined strategic planning, cutting-edge technology, advanced UX, and high-performance digital growth systems. The scope covered every stage from brand positioning to launch activation, ensuring that FOTON entered the market with maximum impact, credibility, and visibility.

Strategic Scope
Full go-to-market strategy for the brand’s entrance into Greece
Competitor analysis, market mapping, and positioning framework
Messaging architecture and value-proposition refinement
Digital ecosystem planning & customer-journey design

Digital Platform Development
Design & development of a custom, state-of-the-art website
Next-generation UI/UX with an emphasis on clarity, speed, and premium user experience
Interactive vehicle configurator, allowing users to customise specs, features, and options
VR & 3D model integration for immersive vehicle exploration
High-performance infrastructure for speed, SEO friendliness, and scalability

Content & Creative Deliverables
Complete content strategy and copywriting for all pages
High-end visuals, interactive sections, micro-animations, and multimedia
Brand-aligned creative assets across the digital journey

SEO & Organic Growth
Full technical SEO (core web vitals, site structure, schema, speed optimisation)
On-page SEO across all sections of the platform
Advanced off-page SEO and authority-building campaigns
Search visibility optimisation to accelerate brand discovery

Performance Marketing
Multi-channel performance campaigns (Google, Meta, programmatic)
Conversion-focused funnels and landing pages
Lead-generation systems optimised for cost efficiency and quality
Analytics, reporting, and continuous optimisation cycles

Marketing Automation & Communication
Newsletter strategy & automated email sequences
Lead nurturing flows and remarketing architecture
CRM integration and performance tracking

Launch Activation
End-to-end digital readiness for the brand’s market debut
Rapid awareness building, audience targeting, and traction generation
Ongoing support and optimisation after launch

Summary of Key Deliverables
Complete go-to-market strategy
Custom next-gen website with advanced UI/UX
Interactive vehicle configurator
VR/3D model presentation
Full content creation & creative production
Technical + on-page + off-page SEO
Multi-channel performance campaigns
Marketing automations & newsletters
Analytics dashboards & optimisation
Full digital launch system for FOTON in Greece

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project delivered immediate and highly measurable results across all key performance indicators, proving the success of FOTON’s digital debut in Greece.”

Key measurable outcomes included:

• Significant growth in brand visibility, with a rapid increase in organic impressions and search demand for FOTON-related terms.
• High user engagement metrics across the website, including extended session duration, strong configurator interaction rates, and exceptional UI/UX satisfaction signals.
• Fast SEO traction, with multiple keywords ranking on Page 1 within weeks of launch due to advanced on-site and off-site optimisation.
• Strong lead generation performance, driven by targeted campaigns, optimized funnels, and high conversion rates across paid and organic channels.
• Immediate market adoption, reflected in increased dealer interest, inbound requests, and early commercial inquiries for FOTON vehicles.
• A fully measurable improvement in digital authority, supported by structured analytics dashboards, performance monitoring, and continuous optimisation cycles from VNG.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

VNG’s project management was exceptional from start to finish. They delivered every milestone on time — often earlier than scheduled — and maintained constant, proactive communication throughout the entire project. Their team responded to our needs immediately, solved issues before they even became problems, and consistently adapted to our requirements with speed, precision, and a solutions-oriented mindset. The collaboration felt seamless, structured, and absolutely professional at every stage.

What was your primary form of communication with VNG Digital Marketing Group?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about VNG was the combination of deep strategic thinking, elite technical execution, and a level of professionalism that is extremely rare in this industry. From the very beginning, knowing how critical the digital presence would be for the introduction of FOTON in Greece, we conducted an extensive market search to identify the best possible partner. During this process, we were genuinely disappointed by several large and well-known agencies that failed even at the basics — slow communication, difficulty reaching anyone by phone, and an overall surprisingly low and, frankly, unacceptable service level. Everything changed the moment we connected with VNG. Their responsiveness, clarity, expertise, and ability to understand our vision immediately set them apart. VNG operates on a higher standard: fast, precise, creative, and absolutely committed to delivering excellence. That level of maturity and capability is exactly what makes them unique.

Are there any areas for improvement or something VNG Digital Marketing Group could have done differently?

Overall, our experience with VNG was excellent and the project was delivered at a consistently high standard. If we had to identify an area for improvement, it would simply be expanding their already strong team even further, as their high demand means more of their talent would allow even faster parallel execution in future large-scale projects. Other than that, the collaboration, communication, and quality of work were outstanding and exceeded our expectations.

BACKGROUND

Please describe your company and position.

I am the General Director of IT & New Technologies of AVIN International Ltd

Describe what your company does in a single sentence.

Shipping Company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire VNG Digital Marketing Group to accomplish?

• Corporate Sustainability & Digital Innovation Platform

SOLUTION

How did you find VNG Digital Marketing Group?

• Online Search
• Referral

Why did you select VNG Digital Marketing Group over others?

• Great culture fit
• Company values aligned

How many teammates from VNG Digital Marketing Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

It was about creating a cutting-edge digital platform, capable of representing our corporate vision, our technological innovation, and our deep commitment to sustainability and green shipping practices. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The SEO infrastructure is impressive. In less than three months, our website gained extraordinary visibility across search engines, positioning AVIN not only as a leader in shipping but also as a thought leader in sustainability and green innovation. The organic growth, keyword dominance, and technical optimization achieved.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

VNG demonstrated absolute professionalism, integrity, and responsiveness at every step. Communication was transparent, deadlines were consistently met, and challenges were addressed with solutions that were both technically sound and strategically aligned.

What was your primary form of communication with VNG Digital Marketing Group?

In-Person Meeting

What did you find most impressive or unique about this company?

In my career, I have collaborated with numerous technology providers and digital agencies, both in Greece and internationally. Rarely have I encountered a group that combines technical sophistication, creative intelligence, and strategic foresight at this level. VNG Digital Marketing Group is not just a service provider—they are a true partner in digital transformation.

Are there any areas for improvement or something VNG Digital Marketing Group could have done differently?

We have received extraordinary feedback from our partners, stakeholders, and industry peers. The platform has already been referenced as a benchmark in digital sustainability communication within the maritime sector. For us, this is the highest validation of VNG’s exceptional work.