Name: Superco
Address: 7 Hatchers Mews, London, England, SE1 3GS, GB
Telephone: +443300433162
Price range: $100 - $149
Rating: 4.9

Shopify Plus Partners & eCommerce Experts

Superco is a Shopify Platinum Partner agency specialising in customer experience for high growth start ups, mid-market and enterprise brands.

We design, build and grow stores that convert, retain and scale. Our work spans three pillars.

Min project size
$25,000+
Hourly rate
$100 - $149 / hr
Employees
10 - 49
Locations
London, England
Year founded
Founded 2019
Languages

Overview by:

Thomas Mucklow-Norell

Founder and Head of Commercial, About the Team

No have been added yet...

Pricing Snapshot

Min. project size $25,000+

Avg. hourly rate $100 - $149 /hr

Rating for cost 4.9 /5

What Clients Have Said

Superco offers competitive pricing and good value for cost, fitting various budgets. Clients report positive experiences with project management, timely deliveries, and effective communication. Specific project costs and client sizes vary, but overall feedback highlights affordability and quality service.

This summary is based on verified Clutch reviews.

Most Common Project Size

< $10,000 based on 49 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

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Superco Review Insights

Overall Review Rating

4.9

Quality 4.9
Schedule 4.8
Cost 4.9
Willing to Refer 4.9

Top Mentions

Review Highlights

Positive Impact on Business Metrics

Superco's work often leads to positive business outcomes, such as increased traffic, improved conversion rates, and enhanced user experience, contributing to client satisfaction and business growth.
Innovative Problem Solving

Superco is recognized for their innovative problem-solving skills, often going beyond the scope to deliver optimal solutions. Their ability to tackle complex challenges is highly valued by clients.
Challenges with Initial Communication

Some clients noted challenges with initial communication and scoping, suggesting a need for clearer upfront communication and expectation setting at the start of projects.
Strong Project Management

Clients consistently highlight Superco's strong project management skills, including timely delivery, clear communication, and responsiveness. They are noted for being organized and meeting deadlines consistently.
Strong Leadership and Team Involvement

Superco's leadership and team involvement are often highlighted as strengths, with founders and team members being actively engaged and committed to client success.
Collaborative and Consultative Approach

Superco's collaborative and consultative approach is appreciated by clients, who value their input and recommendations throughout the project lifecycle, leading to successful outcomes.

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Superco Reviews

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E-Commerce Development Web Design
Confidential
Oct. 2024 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Their enthusiasm and passion to find the best solutions are highly commendable."

May 11, 2025

Co-Founder, London Nootropics

Anonymous

Retail
United Kingdom
11-50 Employees
Online Review
Verified

Superco provides website maintenance for a coffee retail company. The team fixes bugs, adds new features and improvements to the Shopify website, and conducts A/B tests.

Superco has delivered a smooth-running website and fixed bugs. Superco delivers various website fixes and tasks in two-week sprints and communicates well from a project management standpoint.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the co-founder of london nootropics

Describe what your company does in a single sentence.

adaptogenic coffee blends

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

complete website fixes after migration
optimise website
build out new features

SOLUTION

How did you find Superco?

Referral

Why did you select Superco over others?

Great culture fit
Referred to me
Company values aligned

How many teammates from Superco were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

fixing issues post migration to shopify, ironing out bugs, adding new features and improvements to shopify website, a/b testing

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

smooth running website, bugs fixed, improvements with a/b testing

Describe their project management. Did they deliver items on time? How did they respond to your needs?

deliver in 2 week sprints various website fixes and tasks

What was your primary form of communication with Superco?

Virtual Meeting

What did you find most impressive or unique about this company?

Their enthusiasm and passion to find the best solutions are highly commendable.

Are there any areas for improvement or something Superco could have done differently?

multiple team members at beginning of project, now one point of call who is excellent

RATINGS

5.0

Custom Software Development
$10,000 to $49,999
Apr. - Aug. 2021

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They are both very reliable and accommodating."

Jul 27, 2021

Director, Thackray Brown

Tori Williams

Other industries
Stamford, England
1-10 Employees
Online Review
Verified

SuperCo provides development services for a food gift shop. The team needs to build a Shopify website and customized app that allows end-users to create a hamper.

SuperCo finishes their tasks ahead of time. They are always on time, responsive, and efficient. The team has been working hard to meet all of the client's requirements.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the founder of Thackray Brown which sells bespoke British hampers showcasing premium fare from artisanal producers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SuperCo, and what were your goals?

I needed a website designed and built that would allow the customer to build a hamper based on the collections of their choice. Since collections and not individual SKU's were going through the checkout I required a customised app to manage the inventory.

SOLUTION

How did you select this vendor and what were the deciding factors?

Aside from their portfolio it was their can-do attitude regarding my project and professionalism in the inital consultation and that were the deciding factors.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Shopify, customised app.

How many people from the vendor's team worked with you, and what were their positions?

Chief Revenue Officer/Director, Cheif Operations Officer/Director, Graphic Designer, Digital Product Manager, Store Management Team Lead

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Delivered the brief ahead of schedule.

Describe their project management style, including communication tools and timeliness.

Exceptionally timely and efficient. They are excellent communicators, and a friendly, approachable team across the board - a please to deal with. We used a mixture of Slack, zoom calls and email.

What did you find most impressive or unique about this company?

Their impeccable customer service. They are both very reliable and accommodating - bending over backwards to meet requirments, nothing is too much of an ask for them.

Are there any areas for improvement or something they could have done differently?

Clarified the structure and costs of Shopify and Amazon Webservices earlier on in our discussions so they could be built into the financial plan.

RATINGS

5.0

E-Commerce Development
Less than $10,000
May 2021 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Superco did a fantastic job of researching these issues and presenting us with viable options."

Jul 26, 2021

Fractional CMO & CTO, Middleburg Marketplace

Sally Ashburn

Other industries
Middleburg, Virginia
1-10 Employees
Online Review

A nonprofit e-commerce platform wanted to migrate their platform to Shopify and needed a reliable partner to help them through the process. They chose SuperCo to be that partner and provide their expertise.

While the project is still in its pre-launch mode, the company is still impressed with the research that the SuperCo team did in order to prepare for such a complex and challenging process. Thanks to the team's work, they were able to integrate the multi-vendor marketplace app into their systems.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I'm the fractional CMO and CTO for Middleburg Marketplace. We are a non-profit organization whose goal is to create an ecommerce platform 100% of whose profits benefit local charities in and around Middleburg, VA.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SuperCo, and what were your goals?

Our website was created a year ago and was riddled with issues. We decided to move to the Shopify platform where we knew that many of the applications we needed were built in. While looking for expertise in multi-vendor e-commerce web development we found Superco, who is a certified Shopify expert.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched for web developers with experience in e-commerce marketing on the Shopify platform. After interviewing several firms with expertise in building and supporting Shopify based sites we chose Superco.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

After an initial kickoff meeting and several meetings to review our existing website, Superco went to work. They presented us with multiple options for wire frames, color palette and navigation tools. Superco made this super easy for us by providing loom videos, interactive chat options and regular Zoom meetings to review options and move the project forward.

How many people from the vendor's team worked with you, and what were their positions?

Initially we worked with Superco's two managing partners. As the project moved forward other team members were introduced into the mix until we had a full team of about six members.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Still in pre-launch mode.

Describe their project management style, including communication tools and timeliness.

We have had regular meetings, updates and interactions with Superco utilizing Slack, email and Zoom meetings depending on the task at hand and the most efficient method of communication.

What did you find most impressive or unique about this company?

Our non-profit requires the ability to house fifty plus vendors who drop-ship their products all over the US. A percentage of sales is retained for charitable purposes. The research and development work to bring this together behind the scenes is complex and challenging.

Superco did a fantastic job of researching these issues and presenting us with viable options. They have also done a fantastic job of integrating an app called Multi-Vendor Marketplace and tailoring it to our specific needs.

Are there any areas for improvement or something they could have done differently?

We are very happy with Superco and plan on retaining them as we go forward for continued support.

RATINGS

5.0

E-Commerce Development
Less than $10,000
Oct. 2020 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"There were incredibly attentive to our needs and were able to educate us about e-commerce."

Jul 26, 2021

Operations Manager, Lyons Hill Farm

Max Evans

Retail
Dorchester, England
1-10 Employees
Online Review
Verified

SuperCo provides e-commerce development services for a meat farm. The goal is to allow consumers to buy products from them.

Thanks to SuperCo's efforts, the client has gained dedicated retail customers. As a result, it opened up a new revenue stream, which helped them survive during the pandemic. The team was highly efficient, punctual, and supportive.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the operations manager for Lyons Hill Farm retail. Lyons Hill Farm are Dorset farmers producing the best meat possible focusing exclusively on slow-maturing, rare and traditional British breeds, reared un-intensively in their natural environment. Proud to supply London’s top chefs and available direct to consumers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SuperCo, and what were your goals?

LHF hired SuperCo to design and implement a retail eCommerce store to enable us to sell to consumers for the first time. Traditionally our business has been a wholesale operation selling to restaurants and butchers so the aim was to pivot into a completely new sector.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were recommended SuperCo via a friend.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We met with SuperCo and outlined the requirements for the eCommerce project. We agreed on timelines and they recommended a Shopify store and Klaviyo marketing platform.

How many people from the vendor's team worked with you, and what were their positions?

We worked with two of SuperCo's team, the two founders.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

SuperCo helped to set up a completely new part of our business. With their help we have managed to grow a dedicated retail customer base who truly buy into our product. This has opened up a completely new revenue stream which sustained our business during the pandemic.

Describe their project management style, including communication tools and timeliness.

The team at SuperCo were incredibly efficient at setting and meeting deadlines. There was constant communication during the project and their ongoing support and development has been exemplary.

What did you find most impressive or unique about this company?

There were incredibly attentive to our needs and were able to educate us about e-commerce. Beyond simply the development of a retail store, it felt more like a full-service consultancy.

Are there any areas for improvement or something they could have done differently?

None.

RATINGS

5.0

Web Design Web Development
$10,000 to $49,999
May - Aug. 2025

5.0

Quality: 4.5

Schedule: 4.5

Cost: 5.0

Willing to Refer: 4.5

"We felt like they were part of the team!"

Sep 4, 2025

Brand Director, Food & Beverage Company

Anonymous

Food & Beverage
London, England
11-50 Employees
Online Review
Verified

Superco revamped a website for a food and beverage company. The team refreshed the site and optimized it to be more functional and easier to navigate.

Superco successfully delivered a functional and easy-to-navigate website. Moreover, the team was easy to contact, highly responsive, and accommodating to the client's needs and changes. The team's friendliness and collaborative approach were hallmarks of their work and led to a positive experience.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Brand Director of a food & beverage company.

Describe what your company does in a single sentence.

We produce and market prebiotic sodas across UK and Europe

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

Website refresh
make the website easy to navigate and functional

SOLUTION

How did you find Superco?

Referral

Why did you select Superco over others?

Close to my geographic location
Pricing fit our budget
Good value for cost
Referred to me
Company values aligned

How many teammates from Superco were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Deliver a new functioning website including a homepage and pdp

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

delivering a functioning website that allows orders with easy navigation across the site

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Easy to contact across multiple platforms and always responsive. Lots of back and forth as classic client need changes but SuperCo were always on hand to deal with them.

What was your primary form of communication with Superco?

In-Person Meeting
Virtual Meeting

What did you find most impressive or unique about this company?

friendly and responsive. We felt like they were part of the team!

Are there any areas for improvement or something Superco could have done differently?

RATINGS

5.0

E-Commerce Development UX/UI Design Web Design
Confidential
June 2024 - Feb. 2025

5.0

Quality: 5.0

Schedule: 5.0

Cost: 4.5

Willing to Refer: 5.0

"They were very easy to work with and remained very flexible to our changing business needs."

May 18, 2025

VP of IT Strategy & Planning, Home Automation Company

Anonymous

Other industries
Dallas, Texas
1,001-5,000 Employees
Online Review
Verified

Superco provided UX/UI design services for a home automation company. The team was tasked with developing the UI design of a custom e-commerce website. They used Figma to create the designs.

Superco successfully completed the user journey flows and and designs. Their responsiveness and timely deliverables made them seamless to collaborate with. Moreover, the team's ability to quickly adapt to the client's evolving requirements was truly impressive.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the VP - IT Strategy and Planning of an other industry company

Describe what your company does in a single sentence.

Provider of professional alarm monitoring and home automation services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

Develop UI design for a custom eCommerce site

SOLUTION

How did you find Superco?

Online Search

Why did you select Superco over others?

Great culture fit
Good value for cost

How many teammates from Superco were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SuperCo documented the desired customer journey flow and required backend integrations for our eCommerce flow. They partnered with us to identify UI/UX opportunities. They then created developer-ready Figma designs for the site.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Completion of the customer journey flow

Development of Figma designs

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was very responsive and delivered all items on time.

What was your primary form of communication with Superco?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They were very easy to work with and remained very flexible to our changing business needs.

Are there any areas for improvement or something Superco could have done differently?

None identified during this project

RATINGS

5.0

E-Commerce Development Web Design Web Development
Less than $10,000
Mar. - Aug. 2024

5.0

Quality: 5.0

Schedule: 4.0

Cost: 4.0

Willing to Refer: 5.0

"The development was fluid."

May 6, 2025

E-Commerce Manager, Pipekit Ltd

Jamie Pugh

Retail
Shrewsbury, England
11-50 Employees
Online Review
Verified

Superco migrated a pipework distributor's e-commerce site from Magento to Shopify Plus. The team was also responsible for setting up Shopify apps and providing support to deliver an updated B2B experience.

Superco benchmarked the client's organic and paid traffic and conversions against pre-migration figures. The team communicated delays clearly and managed issues effectively throughout the engagement. Superco also provided e-commerce management processes and back-office functionality.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the E-Commerce Manager of Pipekit Ltd

Describe what your company does in a single sentence.

Pipekit is an independent, family-owned distributor of specialist pipework systems and drainage solutions, based in Shrewsbury, Shropshire

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

Data Migration
Frontend Shopify Development
Shopify App Setup & Support

SOLUTION

How did you find Superco?

Referral

Why did you select Superco over others?

High ratings
Pricing fit our budget

How many teammates from Superco were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Superco will replicate and migrate the existing Pipekit from Magento to Shopify Plus using a Theme from the Theme store. Enabling the sale of all Pipekit's products to customers on Shopify and achieving the following objectives:
A quick-to-launch, cost-effective migration from Magento to Shopify Plus
Deliver an updated B2B experience
A simple solution to maintain their current back office functionality, including Sage and X4
A simplified, ongoing eCommerce management process for the Pipekit team - automated where possible.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Organic & paid traffic / conversions benchamarked against pre-migration figures

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Some delays but clearly communicated

What was your primary form of communication with Superco?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

The development was fluid and effectively managed issues as and when they occured.

Are there any areas for improvement or something Superco could have done differently?

More forward planning to anticipate app issues potentially given the background received at teh start of project which meant certain elements were known to them yet caused issues during development.

RATINGS

5.0

E-Commerce Development Web Design Web Development
$10,000 to $49,999
Jan. 2024 - Jan. 2025

4.5

Quality: 5.0

Schedule: 5.0

Cost: 4.0

Willing to Refer: 4.5

"It was pretty good."

May 2, 2025

Farmer, Bristol Fungarium

Tom Baxter

Other industries
Bristol, England
11-50 Employees
Online Review
Verified

Superco provided web development services for a mushroom farm. The team redesigned the client's website and integrated it with a subscription app.

Thanks to Superco's efforts, the client's website became functional, resulting in increased traffic. Moreover, the team managed the project well, delivered items on time, and responded to the client's needs. Overall, they impressed the client with their design skills and expertise.

E-Commerce Development
$50,000 to $199,999
June - Dec. 2024

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They really took the time to understand the complexities of the business."

Apr 23, 2025

Head of Marketing & Ecommerce, Tileflair

Abby Carter

Retail
United Kingdom
51-200 Employees
Online Review
Verified

Superco was hired by a tile distributor to migrate their website from Craft CMS to Shopify. The team also integrated the Kerridge API into the client's Shopify site.

Superco successfully completed the project on time and within budget. The client saw improvements in terms of UX and conversion rates. Moreover, the team communicated clearly and frequently with the client through in-person and virtual meetings, emails, and messages.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Head of Marketing & Ecommerce of Tileflair

Describe what your company does in a single sentence.

B2B and D2C tile distribution, all products required for tiling projects large or small through digital, retail stores, trade and wholesale distribution.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

Replatform to Shopify
Improve CRO and basket drop outs

SOLUTION

How did you find Superco?

Referral

Why did you select Superco over others?

Pricing fit our budget
Great culture fit
Good value for cost
Great understanding of the scope

How many teammates from Superco were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Replatform from Craft CMS to Shopify with an API Kerridge connection through middleware.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Hitting timelines
Improving UX
Improving CVR

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Full project delivered on time and to budget, with clear and strong communication and regular, easy touchpoints.

What was your primary form of communication with Superco?

In-Person Meeting
Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

I've done a lot of replatforms, with a lot of agencies in my career, this was one of the smoothest, despite some complications with the ERP. Superco are very easy to work with, they are really friendly and professional and they really took the time to understand the complexities of the business.

Are there any areas for improvement or something Superco could have done differently?

No, it was incredibly smooth. They really went above and beyond, supporting us with the ERP issues and giving us access to the entire team.

RATINGS

5.0

E-Commerce Development Web Design Web Development
$10,000 to $49,999
June - Aug. 2024

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Their communication flow and organization of processes were most impressive."

Jan 15, 2025

Head of E-Commerce, fourfive

Millie Fowlkes

Other industries
London, England
1-10 Employees
Online Review
Verified

Superco provided website migration and redesign services for a health supplements company. The team migrated the client's site from WooCommerce to Shopify and integrated Klaviyo and Recharge.

Superco delivered a website with superb design and UX, helping the client improve their subscription sign-up and conversion rates. Moreover, the team delivered on time and communicated well throughout the engagement. Overall, their high level of Shopify knowledge and organization stood out.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Head of E-Commerce of fourfive

Describe what your company does in a single sentence.

Health supplements

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

Website migration & re-design
CVR
Subscription mix

SOLUTION

How did you find Superco?

Referral

Why did you select Superco over others?

High ratings
Pricing fit our budget
shopify plus agency

How many teammates from Superco were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

website migration from woocommerce to shopify. integrate with klaviyo, recharge subscription as well as many other apps. website redesign and site build.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Strong CVR

Improved sign-up subscription rate

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Delivered project one time.

Great communication from engineers.

Superb design and UX experience.

Highly detailed scope of work agreed.

What was your primary form of communication with Superco?

Virtual Meeting

What did you find most impressive or unique about this company?

High level of knowledge of shopify and supporting apps.

Their communication flow and organization of processes were most impressive.

Delivered what was agreed and within the time frame proposed.

Are there any areas for improvement or something Superco could have done differently?

N/A

RATINGS

5.0

Showing 31-40 of 57 Reviews

Our Story

Superco are a London-based Shopify Platinum Partner specialised in delivering exceptional customer experiences.

Our expert team blends UX/UI Design, Development, Customer Experience strategy, Growth/Pptimisation and SEO/GEO.

We’ve led migrations, headless and native builds and brand/site transformations for clients like Allbirds, Ursa Major and Tileflair, driving improved lifetime value and scalable digital experiences.

Meet the Team

Tom has deep ecommerce experience in UK & US over the last 12 years and oversees all new clients.

Rachel oversees our relationships with tech partners like Shopify, Recharge, Klaviyo and many others

Juliet is first port of call for all new clients and is an experiences PM and solutioneer for Shopify. She will be able to guide you on your journey to work with us.

What Sets Us Apart

Expert-led, not process-led.

We don't hand you off to juniors after the pitch. The people who scope your project are the people who deliver it.

One team across the whole journey.

Design, build and growth under one roof. A single point of contact across all work stages. NO gaps in accountability, no briefing from scratch every time.

We only work on Shopify

Deep specialism beats broad generalism. We know the platform inside out, and it shows in the work.

Quick Facts

7 years in business

Tools and Technology

Slack

Google Meet

Jira

Google Drive

Todoist

FigJam

Figma

Commonly Asked Questions

We start with a CX Discovery. Before we quote any fixed-scope work, we need to properly understand the brief: what the brand is trying to achieve, where the current experience is falling short, and what the right solution looks like. The Discovery produces a roadmap, and the roadmap produces the quote. It means clients get a considered recommendation rather than a generic proposal, and we only take on work we're confident we can deliver well. From there, most relationships move into either a defined build project or an ongoing retainer, depending on what the brand needs.

Not exclusively. We work with brands at different stages. Some come to us already on Shopify Plus and want to improve what they have. Some are migrating from Magento or another legacy platform. Some are launching on Shopify Plus for the first time and need everything built from scratch. The brief shapes the engagement. What we do ask is that brands are serious about investing in their customer experience. We are not the right fit for small builds or quick fixes.

A few things. We are Shopify Platinum Partners, which puts us in a small group of agencies globally. We work across design, build and growth under one roof, so there is no handoff between strategy and delivery. Our process is expert-led: we do not outsource, we do not inflate teams to look bigger, and we do not hide behind complexity. Clients know who is working on their account, how much budget is left and what is coming next. The brands we work with, including Represent, Puresport, Minor Figures and Monpure, tend to stay with us for a long time. That is probably the best indicator of whether an agency is actually doing its job.

Retainers run in 3-month cycles with a weekly balance update so you always know what has been spent and what is left. Work is prioritised collaboratively at the start of each cycle, and we adjust the focus quarterly based on what the brand needs most. The retainer can cover anything across design, development, CRO, SEO and retention, depending on your roadmap. You get a consistent team who know your store, your stack and your customers. No briefing from scratch every time, no account managers who disappear after the pitch.

Yes, and it's one of our specialisms. We handle the full process in-house: strategy, design, development, data migration and SEO. That last part matters more than most agencies let on. A poorly managed migration can wipe out years of SEO equity. We treat it as a technical project from day one, not an afterthought at the end. We move product data, customer records and order history without loss, and we manage redirects and indexation properly throughout. We have a formal Migration Guide that sets out exactly how we scope and deliver these projects. Clients like Ceva Sante Animale came to us with genuinely complex requirements: 4 brands, 5 languages, 4 currencies, 20+ stores and an SAP integration. We delivered it.

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Learn More

Verified Client Reviews: 53

Overall Review Rating: 4.9

Source: Clutch

Last Updated: March 2, 2026

Business Entity

Business Entity Name	SuperCo Holdings Ltd
Source	Companies House
Jurisdiction of Formation	United Kingdom
Date of Formation	March 2, 2021
Status	Active
Last Updated	April 2, 2023
ID	13239372

Credit Report Results

International Credit Risk Assessment	Very Low Risk
Source	Creditsafe
Last Updated	January 1, 2022

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Locations (2)

7 Hatchers Mews London, England SE1 3GS

10 - 15

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Gadre Infotech Pvt. Ltd.

(1)

Shalaka Teli

Securify

(1)

Wasay Arshad

Zepto Apps

(1)

Sakib Zepto

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(6)

Superco

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Overview by:

1 Language that we service

2 Locations

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Strong Leadership and Team Involvement

Collaborative and Consultative Approach

Reviews mentioning:

Superco Reviews

eCommerce Development for Coffee Retail Company

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Development Services for Food Gift Shop

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Website Development for Nonprofit E-Commerce Platform

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E-Commerce Dev for Meat Farm

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Web Development & Design for Food & Beverage Company

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E-Commerce Web Design for Home Automation Company

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E-Commerce Web Migration & Design for Pipework Distributor

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Website Redesign & Development for Mushroom Farm

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eCommerce Development & Migration for Tile Distributor

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