Superco

BACKGROUND

Please describe your company and your position there.

I am the operations manager for Lyons Hill Farm retail. Lyons Hill Farm are Dorset farmers producing the best meat possible focusing exclusively on slow-maturing, rare and traditional British breeds, reared un-intensively in their natural environment. Proud to supply London’s top chefs and available direct to consumers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SuperCo, and what were your goals?

LHF hired SuperCo to design and implement a retail eCommerce store to enable us to sell to consumers for the first time. Traditionally our business has been a wholesale operation selling to restaurants and butchers so the aim was to pivot into a completely new sector.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were recommended SuperCo via a friend.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We met with SuperCo and outlined the requirements for the eCommerce project. We agreed on timelines and they recommended a Shopify store and Klaviyo marketing platform.

How many people from the vendor's team worked with you, and what were their positions?

We worked with two of SuperCo's team, the two founders.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

SuperCo helped to set up a completely new part of our business. With their help we have managed to grow a dedicated retail customer base who truly buy into our product. This has opened up a completely new revenue stream which sustained our business during the pandemic.

Describe their project management style, including communication tools and timeliness.

The team at SuperCo were incredibly efficient at setting and meeting deadlines. There was constant communication during the project and their ongoing support and development has been exemplary.

What did you find most impressive or unique about this company?

There were incredibly attentive to our needs and were able to educate us about e-commerce. Beyond simply the development of a retail store, it felt more like a full-service consultancy.

Are there any areas for improvement or something they could have done differently?

None.

BACKGROUND

Please describe your company and position.

I am the Head of E-Commerce of fourfive

Describe what your company does in a single sentence.

Health supplements

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

• Website migration & re-design
• CVR
• Subscription mix

SOLUTION

How did you find Superco?

Referral

Why did you select Superco over others?

• High ratings
• Pricing fit our budget
• shopify plus agency

How many teammates from Superco were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

website migration from woocommerce to shopify. integrate with klaviyo, recharge subscription as well as many other apps. website redesign and site build.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Strong CVR 

Improved sign-up subscription rate

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Delivered project one time.

Great communication from engineers.

Superb design and UX experience.

Highly detailed scope of work agreed.

What was your primary form of communication with Superco?

Virtual Meeting

What did you find most impressive or unique about this company?

High level of knowledge of shopify and supporting apps.

Their communication flow and organization of processes were most impressive.

Delivered what was agreed and within the time frame proposed.

Are there any areas for improvement or something Superco could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Valerie

Describe what your company does in a single sentence.

The next generation of healthcare for 1 billion women in peri/menopause.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco - Shopify Plus Partner to accomplish?

• design a website
• build a website

SOLUTION

How did you find Superco - Shopify Plus Partner?

Referral

Why did you select Superco - Shopify Plus Partner over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Superco - Shopify Plus Partner were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Design and develop a Shopify ecom store for our new business Valerie. 
• Integration of any martech partners, including Okendo and Klaviyo.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Delivery of a website that we're happy with both asthetically and functionally.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• The critical path was made clear from the beginning.
• We had regular comms to ensure all stakeholders (including us) were delivering on time.

What was your primary form of communication with Superco - Shopify Plus Partner?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Superco was flexible and acted as a consultant to challenge the brief instead of just doing as they were told.

Are there any areas for improvement or something Superco - Shopify Plus Partner could have done differently?

none

BACKGROUND

Please describe your company and position.

I am the CTO of Years.com

Describe what your company does in a single sentence.

Helping dogs live happier, healthier and longer lives by providing complete nutrition systems.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

• Build a website on Shopify Plus

SOLUTION

How did you find Superco?

Referral

Why did you select Superco over others?

High ratings

How many teammates from Superco were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We've briefed our requirements which consisted of customised questionnaire, dog personalisation and modified subscription system.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Milestones - Design, Development, Go Live.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, they delivered on time.

What was your primary form of communication with Superco?

Virtual Meeting

What did you find most impressive or unique about this company?

I was impressed by their flexibility and open communication.

Are there any areas for improvement or something Superco could have done differently?

Probably a bit more communication at the beginning when it comes to scoping the project.

BACKGROUND

Please describe your company and position.

I am the President of Mon Lait

Describe what your company does in a single sentence.

Retail online sales.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Superco to accomplish?

Website Development

SOLUTION

How did you find Superco?

Referral

Why did you select Superco over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Superco were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Website optimization
• SEO audit
• Email marketing 
• storefront development
• Navigation tab
• home page
• products page development

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in conversions/customer acquisition and time spent on the website
• Enhanced usability 
• Greater return on each remarketing email sent

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team responds professionally and respectfully, delivering results as promised with great attention to detail.

What was your primary form of communication with Superco?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The spectrum of different skills they offer.

Are there any areas for improvement or something Superco could have done differently?

No.

BACKGROUND

Please describe your company and your position there.

I am the e-commerce lead for LOFT.co.uk. We are a furniture retailer supplying furniture to landlords and property managers for 20 years, our e-commerce site, shop.LOFT.co.uk launched in November 2021.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Superco, and what were your goals?

SuperCo have provided development and consultation for our Shopify and Contentful sites. We initially started work with SuperCo for assistance in changing our Shopify theme (ensuring all apps were integrated properly and all functionality remained). We were very pleased with their work and have continued working with them for the last seven months.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found Shopify developers online and SuperCo were easily the most impressive during the initial task brief and a competitive price.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a kick-off meeting with Tom Mucklow to discuss our requirements before being introduced to Sam Brenton and some of the development team to compelete the project. Our theme was changed before our deadline with all apps and integrations working as expected.

How many people from the vendor's team worked with you, and what were their positions?

Sam Brenton, our account manager, has been our key point of contact and has been so friendly and a great help. We've also worked with a few Shopify developers (Alfresdo and Emil primarily), as well as working with Patryk, Tom C. and Tom M.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since beginning work with SuperCo we have seen are conversion rate increased by over 25%. The site has been more appealing and easier to use for our customers.

Describe their project management style, including communication tools and timeliness.

We have weekly calls with our SuperCo account manager, Sam. During these we run through our task board (powered by ClickUp), discuss any issues we've had, upcoming deployments and future projects we'd like doing. Sam's always available via WhatsApp and urgent issues have always been resolved quickly.

What did you find most impressive or unique about this company?

The team has a great e-commerce understanding, offering not just development work but consultation and best practice advice too. Although we have an in-house graphic designer they have provided design help when we were at capacity internally, as well as advising us when we were choosing a new reviews platform. Overall, SuperCo has been great to work with and to discuss our website issues with in an easy to understand way (which isn't always easy with a development team!)

Are there any areas for improvement or something they could have done differently?

N/A

BACKGROUND

Please describe your company and your position there.

I am the chef-owner of a café bistro and a Michelin-starred fine dining restaurant that grows its own vegetables with a focus on sustainability. I work between the two restaurants, helping out with their various projects. One branch of our restaurant brand was launched for Christmas, giving people the opportunity to purchase a collection of products that we really love; most are collaborations with producers and makers that are friends of the restaurant, and include plateware, teas, coffees and tote bags.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Superco, and what were your goals?

We needed an online platform to be able to advertise and sell our products effectively.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected Super Co because we heard that they offered a wide range of services relevant to what we needed, and we knew that from the strength of their own branding and track record, they would do a good job.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had an initial video call to outline the project, before the team advised us on the best way to establish a Shopify store; purchasing an appropriate theme etc. More advice followed, and communication remained excellent and regular as we fleshed out the store with products.

Finally, details that we don't have the knowledge to include ourselves, such as linking the store to social media and key design layout aspects were taken care of. It was very useful to have one member of the team onboard in particular, who used to work for Shopify herself and therefore had solutions to all of our problems.

How many people from the vendor's team worked with you, and what were their positions?

In total, 3; one director of the company and two web designers.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Thanks to the work of Superco, we made around £10,000 (approximately $12,000 USD) of sales in a matter of three weeks, which has been a big boost for the restaurant during a disappointingly quiet period.

Describe their project management style, including communication tools and timeliness.

Communication was excellent; they were mostly on call via email to answer any questions we had, but when a call was needed to discuss something more nuanced, a call was set up swiftly and enthusiastically.

What did you find most impressive or unique about this company?

The breadth and depth of knowledge were certainly impressive, and I'd wager it's quite unique to actually have a former employee of Shopify on the team, which just strengthens what the company has to offer significantly. Further, the speedy communication meant that changes could be made straight away, heightening guest experience.

Are there any areas for improvement or something they could have done differently?

Not from our perspective; they were definitely dealing with a group of complete novices in us and remained very patient throughout!

BACKGROUND

Please describe your company and your position there.

Director of Ecom for Ursa Major Skincare

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Superco, and what were your goals?

Hired Superco and retention consultants to help us implement and measure retention initiatives

SOLUTION

How did you select this vendor and what were the deciding factors?

Considered hiring an individual contractor / consultant but preferred working with a Shopify-certified agency

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Needed someone to come in and audit our existing retention efforts and where to go next

How many resources from the vendor's team worked with you, and what were their positions?

A few months in we have worked with and met 5 employees

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have gotten some good projects and processes off the ground - more way to be made on measuring the overall impact on retention

How effective was the workflow between your team and theirs?

We have weekly meetings and the Superco team does a fantastic job of creating an agenda and keeping us on time and on task. Follow ups are handled in slack. Just the right amount of pushing us vs letting things take time.

What did you find most impressive or unique about this company?

Very friendly and easy to work with but also knowledgeable - very willing to jump in and help when we don't have time or bandwidth to take on a task or project

Are there any areas for improvement or something they could have done differently?

Nothing yet comes to mind - we've had a great working relationship so far!

BACKGROUND

Please describe your company and your position there.

I am the Founder and owner of a natural energy drink company in the UK

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Superco, and what were your goals?

Super I helped us to completely overhaul our website and redesign it from the ground up. Design and functionality, we had a lot of information to convey and second to keep customers interested.

SOLUTION

How did you select this vendor and what were the deciding factors?

They had a great team, we met and they proposed a coherent and simple plan of action to update our whole site. The cost was good considering the timeline.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Redesign of all pages. Shop redesign. Follow up functionality review wand weekly update meeting over video chat.

How many people from the vendor's team worked with you, and what were their positions?

3 people - 2 directors and a developer. There were others in the background doing excellent work as well.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Website visits greatly increased. Conversion rate steadily improved with regular updates and revisits.

Describe their project management style, including communication tools and timeliness.

Very easy communication. Lear and quick actions. Very helpful in suggestion different approaches to what we as the company had originally planned.

What did you find most impressive or unique about this company?

Just a great team. They were a pleasure to work with. Very helpful and upfront. No fluff.

Are there any areas for improvement or something they could have done differently?

None that I would suggest.