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Studio Abisso

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Building your B2B SaaS sales function

I help B2B SaaS founders move beyond founder-led sales by building a structured commercial function around their business. From go-to-market strategy and qualification frameworks to pipeline management, sales enablement, and day-to-day execution, I design the systems, processes, and routines that make revenue generation more predictable and create the foundation for sustainable scale.

  • Min project size
    $5,000+
  • Hourly rate
    $100 - $149 / hr
  • Employees
    Freelancer
  • Locations
    Berlin, Germany
  • Year founded
    Founded 2026

Overview by:

Reviewer avatar
Natalia Abisso
Founder & Sales Development Consultant About the Team

1 Locations

  • Berlin , Germany

Service Lines
Business Consulting
60%
Account-Based Marketing
20%
Sales Outsourcing
20%
Select Focus Area
Business Consulting Focus
Strategy Development Consulting
40%
Marketing Operations Consulting
30%
Business Transformation Consulting
20%
Product Management Consulting
10%
Sales Outsourcing
B2B Lead Generation
50%
B2B Appointment Setting
30%
B2B Lead Qualification
20%
Industries
Information technology
60%
Energy & natural resources
20%
Medical
20%
Clients
Small Business (<$10M)
70%
Midmarket ($10M - $1B)
30%

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Our Story

I bridge the gap between complex B2B tech products and the commercial systems built to sell them. With 15+ years of full-cycle experience, I step in to replace chaotic sales activity with a disciplined, predictable infrastructure. I take full ownership of auditing workflows, removing friction, and setting clear routines. My goal is operational independence: I build a transparent sales system so that once it runs smoothly, your team can easily run and scale it on their own.

Meet the Team

Natalia Abisso

Natalia AbissoFounder & Sales Development Consultant

Berlin-based consultant with 15+ years of hands-on experience across the B2B customer lifecycle. With a background in translation, I treat sales as an operational methodology: decoding technical complexity into structured, predictable systems.

What Sets Us Apart

15+ Years of Full-Cycle Expertise

I bring 15+ years of hands-on experience across the entire customer lifecycle, from initial outbound prospecting to long-term client retention and revenue growth.

Sales as Translation and Disciplined Methodology

By developing a deep understanding of your technical expertise, market, and buyers, I apply the same discipline as in professional translation, where meaning only emerges when context, intent, and audience are aligned as a system.

Operational Structure & Clear Ownership

I build transparent commercial systems designed for long-term growth. By structuring clear workflows and defining explicit ownership across processes, I ensure complete visibility. This transparency allows your team to easily measure results, adapt, and continuously improve over time.

Commonly Asked Questions

I work with international B2B SaaS and Tech companies that have achieved product-market fit but lack a structured sales process. My core focus is on building Go-to-Market frameworks, setting up outbound lead qualification systems from scratch, and aligning product value with operational commercial execution.

My work begins with a deep dive into your market positioning, ICP, and current routines. Leveraging my 15+ years of full-cycle experience, I quickly identify where complexity is causing friction for your buyers. Within the first few weeks, we map out a tailored qualification framework and design the exact operational workflows your business needs.

My 15+ years of full-cycle experience allow me to cover your commercial system at 360 degrees. Because I have personally managed every stage of the lifecycle, I know how things actually work on the ground. Furthermore, as an entrepreneur, I know how to continuously learn, challenge assumptions, and adapt everything necessary to ensure we achieve real, tangible results.

To scale B2B sales effectively, you need a structured commercial system. I step in to take full ownership of building this infrastructure for you: auditing your workflows, reducing friction, and implementing clear execution routines and put them in motion. I build this framework to be highly operational and transparent so that once it is running smoothly, I can hand over a structured sales system ready to be scaled and improved over time.

Locations (1)

Landgrafenstraße Berlin, Germany 10787

1

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