StructureM

BACKGROUND

Please describe your company and your position there.

I’m a missionary at a foreign missions organization working in the Middle East and North Africa.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire StructureM?

We needed help with simplifying our message to communicate across cultures and hired StructureM for the task.

What were your goals for this project?

We mainly wanted an effective social media strategy, print materials, and a tool for team communication.

SOLUTION

How did you select this vendor?

We always look for the best. In this case, we knew that StructureM was a StoryBrand facilitator and we needed their expertise in our messaging.

Describe the scope of their work in detail.

StructureM spent time studying our challenges and then worked with us to develop messaging that we could build and expand on.

What was the team composition?

An account executive took ownership of the project and reviewed the work and results with our executive management.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

You can expect to find integrity and excellence at StructureM. We had questions about messaging, especially regarding social media and direct response communications. StructureM took the time to first understand what we wanted to do and what our limitations were, and then helped us build a custom solution that works for us! We’re so thankful for their professionalism and quality.

How effective was the workflow between your team and theirs?

The workflow was excellent. StructureM was always very responsive and helpful.

What did you find most impressive about this company?

Their willingness to learn our unique challenges and help us build a solution that we can own and grow was amazing. Clients can get expert answers for any questions they may have.

Are there any areas for improvement?

I don't know what they could have done better.