SEO Brand

BACKGROUND

Please describe your organization.

We are a classic car handler for European clientele. Our company is based in Miami. Our business requires a large marketing presence within Europe, given that our customers come from Germany, Belgium, Spain, France, Luxemburg, and so on. We mostly have people looking for classic cars like the '65 Mustang or '58 Corvette. We handle very particular classic cars which are hard to find anywhere other than the US. We seek cars all over the US, negotiate sales, qualify the seller and the car, and take care of the entire process, from A to Z, including shipping the cars from wherever they are located in the US to the port in Europe. We take care of customs clearance and everything else.

What is your position?

I am the founder and owner.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SEO Brand?

Our target audience is in Europe, 8,000 kilometers away, so we needed creative branding in order to get people interested in spending anywhere from $20,000 to $200,000 on a car. By being so far away, we need to provide a guarantee that we are a trustworthy, liable company, and that we do our jobs right. The context in which we work is very scientific: we build clientele and branding based on trust. If we miss one deal, then our reputation suffers. The core business of our company is dependent on our marketing strategy. We needed to make our company known, starting with our branding effort.

SOLUTION

Please describe the scope of their involvement in greater detail.

We had a briefing with SEO Brand a number of years ago. They operate in Canada and the US, but SEO Brand has good knowledge of the European market. We had to define our real needs, so we set the goal for our company to become emblematic in the business. People from 8,000 kilometers away needed to know about us in order to provide business on a regular basis. We considered what other companies were doing and how they were doing it. SEO Brand did the research and we found out that our specific niche had never been marketed properly. The only advantage of our competitors was that they had been there before us. They didn't do much branding from a digital standpoint.

SEO Brand gave us a clear understanding of what we were up against. From there, we built a strategy, namely to strengthen our branding through pay-per-click advertising. SEO Brand analyzed the components we could use in Europe. They researched marketing approaches and websites in our target area.

The second part of our work included lead generation, which came with its own strategy. Pay-per-click can also generate leads, but since we're in a niche and Europe is a bit old-fashioned when it comes to AdWords, we're only using this tool for exposure, more than anything else. We researched the available websites on which we could publish ads for our cars and came up with interesting possibilities which have become the core components of our marketing.

We then went to on work on SEO, generating text and trying to define what we did. Even though I'm a good writer, one text per month would not help our goal. We needed a strategy through which we could produce information about our business on a regular basis. SEO Brand did a great job of generating exposure for our company through content generation. Because of SEO Brand's effort, I have come to consider that I have no competition in my market. No one else does what we do as far as marketing.

I've also asked SEO Brand to develop a website and a mobile application for my business.

How did you come to work with SEO Brand?

Most SEO companies act as contractors, working on 100 jobs at the same time. There are also many one-man-show companies which claim that they have full teams available. I've had many experiences of this kind in the past through companies found online, so this was no longer a solution for me. I considered it to be a waste of time, so I started asking people in my area for recommendations. Out of the 10 people I talked to, 7 of them barely knew what I was talking about, but the other 3 directed me to SEO Brand. I found this to be a good indicator, so I checked the company out. I met with SEO Brand's principal, who introduced me to the team in Canada. I could see right from the start that they were a hardworking and organized group, not a one-man-show.

Could you provide a sense of the size of this initiative in financial terms?

The average cost for SEO Brand's services is $50,000 per year or more. The cost of the last website SEO Brand built for me was $20,000.

What is the status of this engagement?

I have been working with SEO Brand for more than 5 years. Once I find someone reliable, I ask them to bring their tools and we go for it.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

Even though I do have competitors, as far as marketing goes, no one in my niche produces the energy that we have achieved through SEO Brand. Working in a niche has made the job of positioning my company easier, though. I have the advantage of not competing with large companies.

How did SEO Brand perform from a project management standpoint?

I like to stay involved in the project management because it's important for my business. SEO Brand uses Basecamp, through which they keep me updated on the work. I also receive email reports with detailed charts.

During the web development project, I was also kept informed about every step taken, including internal iterations that SEO Brand made. SEO Brand included me in the project, almost making me a part of the team. They considered me a partner, not just a client, and involved me in the processes for running campaigns and building my website. I am a dedicated person, and as such, I've appreciated SEO Brand's way of working. I'm not a developer, but I feel like I'm a part of the process. SEO Brand wants me to understand what they are building, which shows me how the money I invested is being used.

What distinguishes SEO Brand from other providers?

I go back-and-forth on the phone with SEO Brand every week. I like to be on top of the work, but I also know that I can trust SEO Brand to run operations even without constant interventions from me, as opposed to other SEO companies I've worked with in the past.

I receive regular reports of our work and maintain my involvement because it allows me to assess the work being done. SEO Brand's team always knows exactly where we stand and I can see information about our progress on a week-by-week basis. I can see the areas in which we're succeeding and the ones in which we need a new strategy. As a business owner, I've been incredibly relieved to work like this. Within the SEO industry, it can be easy to get lost in the details, and many companies take advantage of the fact that their clients don't understand technical details. SEO Brand is made up of passionate people who care about what they do. I always push the people with whom I work and try to stay on top of things, which can become too much, but this hasn't been a problem with SEO Brand. They simply deliver, which is impressive to me, especially in the SEO field.

I went through a few companies before using SEO Brand. They simply acted like paid contractors. They did their job and gave answers in Chinese for any questions I asked, putting me in front of a wall. It was a relief to be a part of a project and have SEO Brand's team understand what I wanted. There was never any miscommunication with SEO Brand because I was involved at every step of the process.

SEO Brand's approach inspired me even in my business. Providing this level of relief is something I've tried to do for my own clients. If everyone worked like this, we'd live in a perfect world.

Is there anything SEO Brand could have improved or done differently?

There is always something which can be done better, and we're always on the look for that, either from my side or SEO Brand's. The moment we stop evolving is the moment we start going backwards. In the digital industry especially, everything moves very fast. Google algorithms change every 6 months or even sooner. They'll soon be using artificial intelligence instead of the old algorithms. This is not my industry, but I have been forced by the circumstances to understand and adapt to it.

BACKGROUND

Please describe your organization.

Dr. G's Weight Loss & Wellness is in the business of medically-supervised weight loss and elective aesthetic medicine.

What is your position?

I am the president and Chief Executive Officer of our 4 locations and 8 entities.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SEO Brand?

We predominantly target women in the 25-54 age bracket. The soccer-mom is our sweet spot, and we utilize everything from radio to television advertising for this goal. The crux for our strategy is our PPC campaign. We have a local presence, with 3 of our offices being located within 20 miles of each other. The 4th one is 90 miles away. We run within a geocentric circle and have reasonable estimates with regards to how far people are willing to drive to our location. The average number is 30 minutes, so we simply target the people around the centers.

SOLUTION

Please describe the scope of their involvement in greater detail.

We use SEO Brand on an ongoing basis for our PPC campaign management. They handle the setup, execution, and maintenance of our Ad Words and Bing campaigns.

SEO Brand has created landing pages for our various campaigns, whether they are for Botox or weight loss. The traffic for these keywords includes people searching for things at the top of their minds, searches done as a result of our TV ads and so on. SEO Brand is tasked with getting us as many leads as possible at the lowest cost-per-acquisition. They've done a great job in refining campaigns, communicating the results of A/B tests, and have been creative in their approach. Our campaign manager has kept the cost-per-acquisition at a manageable and low number.

We have utilized SEO Brand for the development of our landing pages, deciding where to place contact forms for maximum return, and so on.

How did you come to work with SEO Brand?

We tried a number of different companies over time. In the beginning, every agency is very attentive and eager to learn the client's business. After that, we were handed off to the campaign manager and everything was put on autopilot. Some of the previous companies we used either spent our budget too generously, or didn't ask enough questions as the campaign progressed. I don't remember how I connected with SEO Brand initially, but I saw that their approach was different and that our account managers were dialed in, doing their best every week and month, for our account.

Could you provide a sense of the size of this initiative in financial terms?

The average budget for our PPC campaigns is around $115,000 per year for all our locations combined. We have a flat-fee arrangement with SEO Brand for $1,700 per month.

What is the status of this engagement?

We have been working with SEO Brand for 12-18 months. We have an ongoing relationship with no plans to stop.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

I've been pleased with the results. We have a low cost-per-lead and our campaign manager is dialed into all of our services, from Botox, to weight loss, to tattoo removal. We have a set budget for each month. If a particular type of lead proves too hard to acquire, he won't spend a lot of money there, instead going for the low-hanging fruit. SEO Brand never spent money recklessly. They concentrated on what made sense, just as if it was their own money.

We look at results based on cost-per-click. In my opinion, SEO Brand has done its job. It's the job of our company to close those leads. I can't hold any SEO company up to a standard based on our closing percentages. If those leads were inordinately unqualified, then I would question some of the acquisition tactics used by the management company. We find that our prospective clients are generally qualified.

SEO Brand implemented unique tracking phone numbers for the people that call us, so we can factor them into the cost-per-acquisition as well.

How did SEO Brand perform from a project management standpoint?

There seems to be a hands-on approach with their upper management. SEO Brand does a good job and only changed our account manager once during 18 months. This gave us a great bit of consistency.

What distinguishes SEO Brand from other providers?

We've had great communication with SEO Brand. They're responsive to any questions we may have and proactive in pointing out trends and tendencies. Even though I don't look at our stats every day, I get the feeling that SEO Brand is.

Is there anything SEO Brand could have improved or done differently?

I could talk to SEO Brand about anything that would fall into this category, and they'd probably change it. I haven't needed to make this type of request yet.

BACKGROUND

Please describe your organization.

Our company specializes in dietary supplements for different medical specialties. We manufacture and distribute fertility supplements for both men and women across Canada and the rest of the world. We have other lines of products aimed at pregnant women and men's prostate health. We are based in Montreal, Canada and were founded in 2010.

What is your position?

I am the Chief Executive Officer and founder.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SEO Brand?

We work within a niche market, catering to different medical areas, so we don't have a lot of off-site advertising. We mainly promote our products through reps who visit doctors and clinics. The offline effort is simple, but we needed help in maintaining our website.

SOLUTION

Please describe the scope of their involvement in greater detail.

SEO Brand is managing our website and online reputation. They write newsletters and social media content for Facebook, Instagram, LinkedIn, and so on. SEO Brand also offers organic SEO for us. We don't run a pay-per-click campaign.

SEO Brand built our first website 5 years ago, which they’ve reworked 2-3 times since then. SEO Brand has helped us a lot, and the results are evident.

We don't engage in a lot of advertising. Our marketing is done through word-of-mouth, but in terms of reaching markets outside of Canada, we have gotten calls from prospective clients from areas for which we knew we hadn't done any advertising. SEO Brand's effort has helped us bring in leads from outside the Canadian and US markets.

How did you come to work with SEO Brand?

I have a few contacts in Canada who have used SEO Brand. I've known one of the owners for a long time as well. As such, it wasn't a difficult selection process. We didn't go through quotes or consultation sessions with other companies. SEO Brand has a great reputation locally.

Could you provide a sense of the size of this initiative in financial terms?

The annual cost for SEO Brand's services is between $25,000 and $35,000.

What is the status of this engagement?

We've been working with SEO Brand for 5 years. We're planning on starting a new marketing campaign with SEO Brand in order to attract a different clientele, adding different services and having a different marketing approach online. This will be something on which we'll work in the next few months.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

SEO Brand's services are not visible, but we see the results from their effort. A client from Jordan called us. We learned that they'd found out about our company from the internet, which means that our brand awareness has been improved significantly.

We don't sell our product online, but instead try to attract leads in order to get distribution rights for certain countries. SEO Brand provides us high-quality leads.

Since we launched our website in 2010, our online sales have doubled and tripled year by year. SEO Brand is responsible for this growth and have made online lead generation a larger part of our strategy.

How did SEO Brand perform from a project management standpoint?

SEO Brand has been very good in managing the work. Their response time is very effective.

What distinguishes SEO Brand from other providers?

I like the fact that I can give a project to SEO Brand without having to spend a lot of time explaining its details and correcting the work. SEO Brand employs specialists in the medical field who can write content on demand.

Is there anything SEO Brand could have improved or done differently?

No. They're specialists in their field, which is why we hired SEO Brand.

BACKGROUND

Please describe your organization.

We are an independent insurance agency with four offices.

What is your position?

I manage personal lines, IT [information technology], and marketing within the company.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SEO Brand?

We were looking to increase our online traffic.

SOLUTION

Please describe the scope of their involvement in detail.

SEO Brand built a new website for our company and improved our SEO [search engine optimization] tremendously, during a period of nine months. Social media work is handled by another company.

How did you come to work with SEO Brand?

The owner of our company and the owner of SEO Brand are acquaintances. I was given their name, and I researched them. I also talked to their owner and thought that SEO Brand would be a good fit for us.

Could you provide a sense of the size of this initiative in financial terms?

The monthly cost of their services is in the range of $2,000.

What is the status of this engagement?

We've been working with SEO Brand for 15 months. The work is ongoing.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

We've gotten many more hits for our website and obtained many more leads from those. SEO Brand has also worked on optimizations for our four different offices. They all rank within the first page of Google results, coming from positions within the sixth and seventh pages. The number of clicks on our site has increased, but also the time spent on it is longer. We're very happy with the results.

How did SEO Brand perform from a project management standpoint?

SEO Brand's owner stays very involved in the company's activity, even though he doesn't micromanage it. I've always had an open line to contact him whenever I wanted. I contacted him for other initiatives like lead generation and received quotes for those. We haven't decided if we want to go ahead with those yet. Everyone else in their company has also remained very responsive and open.

What distinguishes SEO Brand from other providers?

SEO Brand is more of a national company while our business only covers a third of the state of Pennsylvania. They've done a very good job of accommodating us.

Is there anything SEO Brand could have improved or done differently?

I'm not sure if SEO Brand was very familiar with the insurance industry in the beginning, so it took some time for them to get traction. They were quick to do so and engaged me numerous times in order to get a better knowledge of the subject matter.

BACKGROUND

Please describe your organization.

We are a glass manufacturing company, also providing packing services within the pharmaceutical arena.

What is your position?

I am the Vice President of IT.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SEO Brand?

We have an e-commerce website and we function as an SAP shop. We needed help with bridging our Magento e-commerce system to SAP.

SOLUTION

Please describe the scope of their involvement in greater detail.

SEO Brand has written the interfaces between SAP and Magento for us. We've also used their company for some website traffic monitoring. They manage a pay-per-click campaign for us as well.

How did you come to work with SEO Brand?

I reached out to companies working with SAP. I was looking for expertise on the e-commerce side as well. Interfacing with SAP can sometimes be difficult and I didn't have a developer on-staff that could do this type of work. When we were looking to enhance our website, I hired SEO Brand because they met both of our requirements and their proposal was reasonable. They weren't the cheapest option, nor the most expensive. SEO Brand had the right resources and they understood our business.

Could you provide a sense of the size of this initiative in financial terms?

For their support services, the yearly cost is around $25,000. We've cut back our work because we've hired an internal resource. Each project, like revamping our website, has been contracted individually. For small tasks though, we allocate a set amount of hours per month.

What is the status of this engagement?

They've been with our company for at least four years. We have an ongoing relationship. I have hired a Magento expert internally, as our company grew. He is handling the Magento side, but SEO Brand has remained fully engaged with us, managing our AWS [Amazon Web Services] platform.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

Overall, SEO Brand is very good to work with. My marketing department uses their services constantly, and they've enjoyed working with SEO Brand as well. They've provided a good return on investment for the marketing group.

After implementing our Magento e-commerce site, we grew by 70%.

How did SEO Brand perform from a project management standpoint?

There have been hiccups, but I am satisfied with their work. If they ever respond slower than I'd like, all I have to do is call their principal and they'll get right on the task.

What distinguishes SEO Brand from other providers?

One reason for choosing them was the fact that they have SAP experts. Anyone looking for that type of service should contact SEO Brand. Most companies which I contacted were able to handle the e-commerce part of the work, but I had to get my own SAP specialist for the rest. SEO Brand can handle it all, but they also work well with other vendors, which was demonstrated when we switched to our AWS platform.

Is there anything SEO Brand could have improved or done differently?

No.

BACKGROUND

Please describe your organization.

Rapid Realty Franchise LLC is based out of New York City. We are the parent company of a real estate brand operating across the US. Our company focuses on apartment rentals, as opposed to traditional real estate sales. We employ over 1,000 people.

What is your position?

I am the Chief Operations Officer.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SEO Brand?

We have a large database application which houses listings, connects our different offices together, serves as a payroll and communications disbursement system, communicates with our accounting team, manages staff lists, commission disbursement, and so on. It's a very robust system, unique to our company, on which we have spent a lot of money. We needed maintenance services for our platform.

SOLUTION

Please describe the scope of their involvement in greater detail.

SEO Brand has been the chief architect in terms of support and maintenance behind all of our web-related work. They mostly handle technical backend items. SEO Brand has numerous strategies, including microsites that specialize on particular keywords and have specific page tagging. They've also employed a number of SEO [search engine optimization] and social media strategies that have enabled us to rank high for the phrases that concern us.

How did you come to work with SEO Brand?

We were doing business with the owner of a printing company for which SEO Brand was also providing services. They had built systems, websites, and databases for that client. They referred SEO Brand to us and we've been working with them ever since.

Could you provide a sense of the size of this initiative in financial terms?

The cost for their services in 2015 was around $160,000. In the previous years, we spent around $200,000 each year, so the total is above $500,000.

What is the status of this engagement?

We've been working with SEO Brand for four or five years. We have no plans on ending the relationship.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

We have a lot of experience in working with companies in the tech space. We've never had a better experience with someone than the one we've had with SEO Brand.

Not only do they deliver results through the tools that they build out and the support that they provide, but they do it with a business-owner's mindset. SEO Brand provides a lot of consulting that they don't charge to us, resulting in better decisions for our brand.

How did SEO Brand perform from a project management standpoint?

Even though they're an outsourced team, they practically work as an in-house one, making themselves accessible at all times. I appreciate the business component of the relationship.

They work well with our graphic design team. This type of work is entrusted to other teams which we employ.

What distinguishes SEO Brand from other providers?

Not only do they provide great technical support, but they also have great business minds in charge. We feel that SEO Brand brings a lot of fresh ideas to the table, ultimately leading to an increase in revenue.

Is there anything SEO Brand could have improved or done differently?

No.

BACKGROUND

Please describe your organization.

We're a law firm specializing in patents and trademarks. We've been in business for almost 10 years. 

What is your position?

I am the founder of the company and a lead attorney.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with SEO Brand?

It's quite possible to contract the services of an SEO [search engine optimization] provider and not make any money out of the deal. We've been through a few different pay-per-click agencies. They were all amateurs compared to what SEO Brand was able to bring to the table.

SOLUTION

Please describe the scope of their involvement in detail.

We focus on pay per click. We don't engage in a lot of SEO work at the moment because we're trying to negotiate a better price for their services. We're currently trying to break out into other patent markets, including Germany, Ireland, and so on. SEO Brand has been doing a fabulous job with it.

How did you come to work with SEO Brand?

I did a lot of online research and called many companies, even ones in India. I'm glad that I decided to work with SEO Brand.

Could you provide a sense of the size of this initiative in financial terms?

We spend around $30,000 to $40,000 per month with SEO Brand.

What is the status of this engagement?

We've been working together for around a year. We have no plans to stop whatsoever. SEO Brand is our team.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

We're broadening our net right now, so there's a smaller return on investment, but there was a time in which we were taking in 900 percent of our advertising money in new business. We used to spend $30,000 to $90,000 per month for our foreclosure and patent services with our old marketing specialist. It simply didn't work out, and we had to lay some people in our company off. SEO Brand looked at his work and sent me a big diagnostics list of what he was doing wrong. Their conclusion was that he was an amateur, which turned out to be true, given their results.

How did SEO Brand perform from a project management standpoint?

They keep us apprised of what's going on. We receive biweekly reports of what they're doing.

What distinguishes SEO Brand from other providers?

They act as if it's their money, and they are very considerate of the fact that they are responsible for our funds. They only slightly increase our budget as they optimize, whereas other agencies would just throw a ton of money on the marketing being done. This makes SEO Brand stand out the most in my mind.

Is there anything SEO Brand could have improved or done differently?

I don't think that there's anything they could be doing better.

BACKGROUND

Introduce your business and what you do there.:
We are a medical manufacturer of Carbon Medical Technologies, a carbon-coated implantable devices.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address?
We want updated content about our products and have it rank high in search.

SOLUTION

What was the scope of their involvement and team dynamic?
The SEO Team has begun to build out new web pages, write SEO-friendly content and send email about our products.
What's the status of this engagement?
 Our third engagement with SEO Brand is getting started.

RESULTS & FEEDBACK

How did your relationship with your partner evolve?
The SEO Brand people have become an extension of our sales and marketing team.
In what ways can they improve?
Can't think of any.
What advice do you have for clients with similar needs to yours?
Hire SEO Brand for your digital marketing needs.

UPDATED REVIEW

This review was published on November 26th, 2024
David Buonfiglio
VP Sales, Carbon Medical TechnologiesMedical

White Bear Lake, Minnesota

11-50

Sep 2024 - Ongoing

$10,000 to $49,999

Verified

Project summary
SEO Brand provides digital marketing services for a medical products firm. The team has done keyword research and created search campaigns to target clinicians. They've also designed and sent email campaigns.

Feedback summary
SEO Brand has completed the email campaign design and sent the emails. Their Google Ads are generating leads immediately. The team is responsive to the client's needs and respectful in their communication, and they deliver tasks on time. Overall, the partnership has been highly successful.

BACKGROUND

Please describe your company and position.

I am the VP Sales of Carbon Medical Technologies

Describe what your company does in a single sentence.

Carbon Medical TEchnologies maufactures and sells carbon-based medical products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SEO Brand to accomplish?

• Paid Google Ads
• email campaign
• Web site upgrades

SOLUTION

How did you find SEO Brand?

Referral

Why did you select SEO Brand over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from SEO Brand were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SEO Brand did keyword research about our product, Durasphere, and created search campaigns to target clinicians in the urogynecolgy space. It also built the landing page for that advertising. It also designed, wrote and sent our first of seven emails as part of a email campaign. They also redesigned our homepage and out contact uspage.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Email campaign design completed and sends are ongoing. Google ads have started and are generating leads immedeiately.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Deliverables were on time. Communications were positive and respectful. Tottlly responsive to our needs.

What was your primary form of communication with SEO Brand?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I’m impressed with the depth of their digital expertise. Jinny is a wonderful account manager.

Are there any areas for improvement or something SEO Brand could have done differently?

Nope.
Overall rating:    5.0

Quality:    5.0

Cost:    5.0

Schedule:    5.0

Willing to refer:    5.0

BACKGROUND

Please describe your company and position.

I am the President of PDH Pro

Describe what your company does in a single sentence.

PDH Pro provides continuing education courses for professional engineers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SEO Brand to accomplish?

• SEO ranking
• Google ads
• Brand recognition

SOLUTION

How did you find SEO Brand?

Online Search

Why did you select SEO Brand over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from SEO Brand were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SEO Brand developed a branding strategy to improve company recognition. They also prepared an SEO strategy with targeted keywords and KPIs related to ranking as well as a Google Ads campaign to increase revenue.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Keyword rankings, return on ad spend, website traffic, increase in revenue

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was exceptional. Deliverables are on time or even early. Weekly written communication (my preference) is consistent and very imformative. Great communication.

What was your primary form of communication with SEO Brand?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They spent a lot of time learning about my company, our customers, and our goals. They prepared a customized plan, with well-defined deliverables and clear timelines to improve our website's ranking and overall brand recognition.

Are there any areas for improvement or something SEO Brand could have done differently?

I found their level of communication very effective and helpful.

BACKGROUND

Introduce your business and what you do there.

I’m a manager at a manufacturing company that produces custom belt buckles.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SEO Brand to accomplish for your business?

We hired SEO Brand for their experience, new ideas, and proposals.

SOLUTION

Can you describe the scope of their involvement in this project?

SEO Brand is always working to have new ideas and things to do in our campaigns. The team handles ad campaigns with Meta Ads and Google Ads.

What is the team composition?

We work with 2–5 teammates from SEO Brand.

How did you come to work with SEO Brand?

We found SEO Brand through an online search. We chose them over other options because they were a great culture fit, their company values aligned with ours, and they had a good sales process.

How much have you invested with them?

We’ve spent around $10,000–$49,999.

What is the status of this engagement?

We started working with SEO Brand in April 2024, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen steady growth in our sales and new ideas from SEO Brand.

How did SEO Brand perform from a project management standpoint?

They deliver on time. We primarily communicate with SEO Brand through virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

SEO Brand has good ideas and follow-up.

Are there any areas they could improve?

No, there aren’t any.