Pixelstorm

BACKGROUND

Please describe your company and position.

I am the Managing Director of Apsley and Company

Describe what your company does in a single sentence.

We design, manufacture and marketing luxury home fragrance lines

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pixelstorm to accomplish?

• Assist with SEO
• Trouble shoot web related problems
• trouble shoot social platform issues

SOLUTION

How did you find Pixelstorm?

Referral

Why did you select Pixelstorm over others?

Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Working with Pixelstorm has been a godsend.  No longer do we have to stress about anything technically related whether it be anything SEO or socials that don’t  work, won’t start or we don’t understand! Best of all they are an Australian based team with a REAL office, so we know that they are not going to disappear overnight, which has happened to us in the past. They just get on and do and fix ‘stuff’ without drama.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Ongoing with monthly targets. We had very limited understanding or knowledge of SEO when we first worked with PS .  They explain technical ‘stuff’ in lay persons terms, without jargon so we can understand what needs to be done.  Our rankings in Google have improved so much since we stated work with PS three years ago,  

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes

What was your primary form of communication with Pixelstorm?

Virtual Meeting

What did you find most impressive or unique about this company?

They are Australian based with Australian staff. As an SME, can’t recommend Paula and the PS team highly enough, they have made our lives so much easier.

Are there any areas for improvement or something Pixelstorm could have done differently?

No

BACKGROUND

Please describe your company and position.

 I am the Department Manager of a government enterprise.

Describe what your company does in a single sentence.

We are an authorised by the Australian Government to assess more trade, professional and other occupations than anyone else.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pixelstorm to accomplish?

Create a new customer centric website

SOLUTION

How did you find Pixelstorm?

Tender process

Why did you select Pixelstorm over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Company values aligned

How many teammates from Pixelstorm were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

This project was to create an education and interactive customer centric website for our brand. This needed to encompass the three distict pillars of the business, as well as complex search functionality, documents and downloads and vast amounts of interconnected information. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Ease of use and navigation for customers and staff 
• Increase in educational material both on the page and downloadable 
• Increase in organic traffic to website 
• Clearer analytics on website traffic  

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• Clear strategic plan from outset of project 
• Milestones were set at commencement of project and met 
• Consultatative approach to all aspects of the project 
• Regular project management meetings in the early stages to present best solutions for review 
• Moved to weekly update and review meetings during the last 6 months of the project 
• Tools were also provided to ensure ease for client to provide feedback 
• All feedback and adjustments were received well and made in accordance with our discussions.

What was your primary form of communication with Pixelstorm?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The consultative approach to ensure they understood a highly complex business to provide the best result. The people within the team took the time to understand how the team managing the project worked to work with them in a way that was effective that led to the end result. 

Are there any areas for improvement or something Pixelstorm could have done differently?

N/A 

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of a construction company 

Describe what your company does in a single sentence.

Manufactures, supplies and installs compliant stair nosings, tactile indicators, entrance matting, bike racks and car park safety solutions. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pixelstorm to accomplish?

• Address constraints of existing/previous website
• Attract high quality leads that convert
• Deliver an outstanding customer experience

SOLUTION

How did you find Pixelstorm?

Previous Working Relationship

Why did you select Pixelstorm over others?

Their smarts through prevoius engagement

How many teammates from Pixelstorm were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• 30% increase in sales in F22 versus prior year.
• Grow our market share by being the preferred brand of choice amongst our 3 target market audiences. 
• Increase conversion success from opportunity to quote and quote to order.
• Cross-sell: Get more web visitors to consider and purchase across multiple product types.
• Qualify the lead, understand their behaviour/customer journey and use this information to nurture and convert them.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Delivering against the timeline; Using staging to review/approve etc. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Broadly speaking, they delivered the overall project on time. Some aspects took longer than anticipated, but time was made up in other areas. 

What was your primary form of communication with Pixelstorm?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

A strategic, considered appraoch to building a website that is productive (e.g. generates leads) and serves the business well in the medium term. 

Are there any areas for improvement or something Pixelstorm could have done differently?

n/a 

BACKGROUND

Please describe your company and position.

I am the Head of Marketing and Brand of People 2U

Describe what your company does in a single sentence.

Labour hire, permanent recruitment and HR services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pixelstorm to accomplish?

• SEO
• Website Management
• Social Media ads (lead gen)

SOLUTION

How did you find Pixelstorm?

Trade Show

Why did you select Pixelstorm over others?

• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Pixelstorm were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Pixelstorm are a specialised digital marketing agency which has helped service our business in the areas of website management, SEO and social media advertisments.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Ongoing

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Pixelstorm is an outstanding digital marketing agency! Under Paula's great leadership, they have forged strong, collaborative relationships with our marketing and business development teams, elevating our online presence. Since partnering with Pixelstorm in August 2023, we've seen remarkable growth in website traffic and a significant increase in quality leads. 

This success is a direct result of their expert SEO strategies and highly targeted LinkedIn ad campaigns. Their work has made a tangible impact on our business, we would highly recommend their SEO and social media services.

What was your primary form of communication with Pixelstorm?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The people and the rapport they have built with our key company contacts.

Are there any areas for improvement or something Pixelstorm could have done differently?

NA