Mystic Media

BACKGROUND

Please describe your company and your position there.

Beehive Buds CBD. This company is a woman-owned small business centered around their motto, Community Healing Community. This company provides CBD and other natural healing products essential for pain relief, anxiety, insomnia, depression, etc.

All the products used are from heavily vetted growers and processors which allows the products to be free of solvents, additives, or anything not designed for human consumption. This company focuses a lot on affordable products, community events, giveaways & fundraisers. I am the owner.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media?

Mystic media was hired to provide a B2B application and web page that integrates to a B2B2C.

What were your goals for this project?

To develop technology that can allow us to have a online store, live inventory, geofencing and a total report system. To develop a functional app and webpage that can be updated simultaneously.

SOLUTION

How did you select Mystic Media?

Word of mouth referral.

Describe the project in detail.

Skin and customize turn key operation for mobile app, affiliate software and mobile delivery tracking and reporting. .

What was the team composition?

During my time with mystic media I was working diligently and efficiently through this project with only 2 points of contact only and at different times. Both were very effective and consistent.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We now have an online store that directly links up to our mobile app and updates seamlessly. We have a live inventory and tracking system for our products and have an easy and effective interface to work with businesses, consumers, and affiliates. We have reports that are generated from inputs that make accounting a breeze.

How effective was the workflow between your team and theirs?

Great! I was able to upload pictures or describe what I wanted and they were quick to adjust changes until things were just right.

What did you find most impressive about this company?

The knowledge and skill are there but the best part has been their innovative collaboration with us and our partners.

BACKGROUND

Please describe your company and your position there.

I manage an Instagram page. We are a Salt Lake City-based Instagram account that focuses on capturing the life of two German Shepherds.

As a Team Manager, I make final decisions and gather most of the visual content for the account.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media?

We hired Mystic Media to create a digital marketing plan to grow our social media following on Instagram, Youtube, Twitter, and more. Mystic Media performs the following services for us on an ongoing basis:

• Social Media Marketing
• Content Marketing
• Influencer Marketing
• Digital Strategy
• Promotional Video Production

What were your goals for this project?

We hired Mystic Media to grow our social media audience to the point where we would be considered an Influencer and could ultimately monetize the account through sponsorships and strategic partnerships.

SOLUTION

How did you select Mystic Media?

I was referred by a colleague. We decided to hire them because they are experienced, offered a variety of services, and understood and connected with our brand. We had a feeling that they could translate our brand effectively into a social account.

Describe the scope of their work in detail.

In order to build our German Shepherd-themed social media accounts into a social media influencer, Mystic Media employed a variety of digital, content, and social media marketing tactics, including:

• Developing a content strategy
• Managing content acquisition
• Interacting with influencers
• Growing our following
• Follower management
• Conducting analytics and presenting analysis
• Researching hashtags to expand the reach
• Identifying influencers and potential partnerships
• Acquiring and managing sponsorships

What was the team composition?

The team consists of four members of Mystic’s marketing team, including a project manager, a graphic designer, and a full-time social media manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Mystic Media has grown our social media presence to over 12.8K followers. We have partnered with over 10 companies, receiving products and compensation for sponsored posts.

We are one of the up-and-coming influencers in the pet Instagram space and look forward to continued growth and success working with Mystic.

How effective was the workflow between your team and theirs?

Mystic Media uses its custom project management system which streamlines communications. Posts on the project management system are organized by subject into different “tickets”, which was helpful for tracking communications.

Mystic Media’s employees always reply in a timely manner. We work with a Project Manager as our central point of contact who relays our communications to the team. We sometimes have other members of the team in on meetings and calls.

What did you find most impressive about this company?

Mystic Media is a pleasure to work with. Everyone we worked with was very professional and easy to communicate with.

They strived to achieve everything that we threw at them. I would definitely recommend Mystic Media for future work!

Are there any areas for improvement?

No, we continue to be very impressed by their results.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Peak Photo Alta. It’s a photography business based at Alta Ski Resort.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mystic Media?

We were solely a brick and mortar store, but we wanted to offer internet sales.

SOLUTION

What was the scope of their involvement?

They built a website for us to display and sell our images. They built the site from scratch and did everything on the back- and frontend.

What is the team composition?

I normally work with Chris (President & CEO). He would then distribute some of the work to his employees, but I was always in contact with him.

How did you come to work with Mystic Media?

I knew Chris before he started Mystic Media because he worked at the same ski resort as me. I was comfortable working with someone who was familiar with my particular business.

How much have you invested with them?

We’ve probably spent between $30,000–$40,000 sine we started working with them. The last website cost about $20,000 and then we spent a little more on additional features.

What is the status of this engagement?

We started working with them in June 2003 and our partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

About 80% of our sales are digital now, whereas it was nonexistent before.

How did Mystic Media perform from a project management standpoint?

It was great. They took my input and morphed it into what we needed. They were open-minded and cooperative.

I communicate with them through a ticket system.  

What did you find most impressive about them?

I can send in a ticket, and whether it’s a low, medium, or high priority, they get back to me quickly. They’re available by phone as well. That’s key. I always know who I’m talking to. It’s more personal.

Are there any areas they could improve?

I’m not sure there is.

Do you have any advice for potential customers?

Do your homework and know what you need. When you present that. Mystic Media can give great advice.

BACKGROUND

Please describe your company and your position there.

I am the chief engineer of our company which is small startup located in West Michigan.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media, and what were your goals?

We hired Mystic Media to scout for hardware required to integrate a 3rd party software library. Once the hardware was defined Mystic Media developed and integrate the 3rd party software to work on the proof of concept hardware.

SOLUTION

How did you select this vendor and what were the deciding factors?

Our 3rd party software vendor recommended we work with Mystic Media as they had a good working relationship with Mystic Media. Mystic Media knew the 3rd parties libraries and would allow us to save significant development time.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Define a hardware platform, develop a software solution for that platform, work with 3rd party vendors to integrate their libraries. Platform was based on RaspberryPi running AndroidThings as well as stock Android on a phone (acting as a UI in a 'kiosk' mode).

How many people from the vendor's team worked with you, and what were their positions?

We only had one point of contact, the owner of the company. We occasional would get looped in with one of the head developers but that was rare.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

System solution was completed for a customer demo. Customers have been happy with performance and end users are able to easily operate the UI. COVID has stopped our user trials for now but we fully expect continued positive success.

Describe their project management style, including communication tools and timeliness.

Mystic uses an online help system for any questions and billing. Many times I submit input, questions or feedback and I get a direct call from our POC at Mystic. The online tool is great because it keeps a history of communications in one place without the need to filter through email inboxes. Response times are almost always prompt.

What did you find most impressive or unique about this company?

It was unique to us that we only communicated with the owner. We would have liked to communicate with the more of the team as I this might have improved some issues with interpretation of requests.

Are there any areas for improvement or something they could have done differently?

Nothing comes to mind that is not already mentioned previously.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and owner of a company that replaces burn barrels for complete incineration.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mystic Media?

I started my company in 1999. At that point, I worked with one developer who didn’t help me too much. My advertising focused on magazines and newspapers, and my website was just used to share information.

SOLUTION

What was the scope of their involvement?

Mystic Media built my whole e-commerce website from scratch. He implemented a feature that allows me to gather reports. My team and I took photos that Chris (President & CEO) used on the website. He also took photos and videos to upload. We also accumulated testimonials to showcase on the platform.

What is the team composition?

I worked with Chris, which I appreciated; I like to work directly with company owners.

How did you come to work with Mystic Media?

My son knew Chris and connected us.

How much have you invested with them?

We paid a fair monthly charge.

What is the status of this engagement?

We began our partnership in 2004, which lasted until April 2019. When I moved, I changed vendors.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Chris built a beautiful website. It was perfect, so I had no complaints. The product featured the necessary information and completed orders. It’s the best website that I’ve had.

When I switched service providers, I had to transition to using another website. The new platform doesn’t complete orders. If I could, I would make a change back to the website that Chris built. The new site looks good, but it doesn’t have the internal workings that Mystic created for me.  

How did Mystic Media perform from a project management standpoint?

We mainly communicated by phone or email. Mystic took over the website and handled the project. Chris did an excellent job, so I don’t have any complaints.

What did you find most impressive about them?

Mystic has an intelligent team. The partnership was amazing. I don’t have a lot of experience with web development agencies, but so far, Chris is the best.

Are there any areas they could improve?

No, I recommend working with Chris. We had no problems.

Do you have any advice for potential customers?

I run my business and have supply chain partners including Chris. To run my business, I listen to him and my other supply chain heads. That’s why we continue to move forward.

Be straightforward, and you’ll get what you want. If Chris can do it, he’ll tell you.

BACKGROUND

Please describe your company and your position there.

I work for the MAd Reach Mobile Advertising Platform. We are a Salt Lake City-based company that runs a mobile application and website which allows local merchants, restaurants, retailers, and more to send geolocation-based, time-sensitive offers to consumers near them. As a Merchant Manager, I met with potential merchants, introduced them to the system, demonstrated its patented features, and stay in contact to consult on how to use it effectively.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media?

We hired Mystic Media to enact a number of services for our geolocation marketing solution MAd Reach, including:

• iOS & Android Mobile App Development
• Web Development
• Social Media Marketing
• Experiential Marketing
• Database Development
• ECRM
• Promotional Videos

What were your goals for this project?

We wanted to build a best-in-class geolocation app to help launch our company, as well as a front-end website, an admin website for the app, and a plan of attack for an extensive marketing campaign.

SOLUTION

How did you select this vendor?

One of our employees was referred to Mystic Media and set-up a meeting. After meeting with several candidates, we elected to partner with them because of their experience and the amount of services they could offer as a tech company with teams of web and mobile developers and as strategic advisors.

Describe the project and the services they provided in detail.

Mystic Media helped us build the MAd Reach Mobile Advertising Solution from the ground up. Their services spanned numerous fields, from tech, to marketing & creative.

• Programming the Mobile App: Mystic Media designed and programmed our state-of-the-art geolocation application for iOS and Android operating systems.
• Web Development: They created both a front-end website for our company and a back-end admin website for merchants to manage their presence on our platform
• Market Research: Their team researched the geolocation marketing space to understand our competitors and how our product can stand out.
• Technical and Marketing Strategy: Mystic Media consulted on the conceptual development of the app and helped put together an extensive marketing strategy to get it out to users.
• Outreach to Find Consultants: Mystic Media found a marketing partner to consult on the development of our marketing strategy. Graphic Design - Promotional Video Production
• App Store Optimization
• Social Media Marketing
• Experiential Marketing
• Database Development
• ECRM

What was the team composition?

The team was composed of two separate marketing companies consulting, Chris the CEO, Mystic’s programming team of over 25 people, three project managers, two interns, a social media manager and a full-time MAd Reach project manager. All in all, the team consisted of around 45 people.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The MAd Reach Mobile Advertising Solution is a staple tool of the Salt Lake City food scene. We currently have just shy of 60,000 merchants and 10,000 customers on the app, all in the Salt Lake City area. We are currently forming our plan of attack to expand to more markets.

How was project management arranged and how effective was it?

Mystic Media uses a custom project management system that makes it easy to communicate with them and for messages to disseminate across their teams accordingly. There were several different teams whom we’d interface with, reflected on various “Tickets” on their project management system.

For Marketing, we worked with the CEO of Mystic Media, the CEO of their sister marketing company, and an outside marketing company. Together, we came up with a comprehensive marketing strategy. For the development of the application, we interchangeably worked with three separate project managers concurrently managing iOS, Android, and web development teams.

The three project managers from Mystic were extremely responsive and we were always able to get in touch with at least one of them who’d answer our questions and disseminate our requests accordingly. The result of the project management process was a cutting-edge app developed within the agreed upon timeline. Mystic was always very flexible and worked with us to develop enhancements and items requested beyond the initial scope of work.

What did you find most impressive about this company?

Mystic Media was extremely professional and were able to manage to keep numerous concurrent projects on schedule because of the size of their team. They are respectful, creative and work well under pressure. We were impressed at every juncture of the process.

Are there any areas for improvement?

No.

BACKGROUND

Please describe your company and your position there.

Founder at Legendary Flowers and Appinabox.app, a SaaS and Hemp consulting company. We provide Cultivation Strategy and B2B and B2C Seed-2-Sale app & platform for wholesale distribution and Retail Delivery Services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media?

We initially developed a Delivery app that would ensure customers got products faster and would allow for up-sell at the point of delivery. We developed an additional wholesale/marketplace platform for track and trace distribution.

What were your goals for this project?

Our goal was to give the consumers a shopping experience unlike any other where they could get more, faster and reduce the overall product return rate.

We did this by developing an innovate system with Mystic that allows for up-sell and cross-sell at the point of delivery. Any potential return is addressed immediately on the spot with the added benefit of potential increased ticket sales.

SOLUTION

How did you select this vendor?

I was lucky enough to be referred to Mystic Media. Their work with a friends project was impressive and I needed a team that could make my tech vision a reality; Mystic delivered, big time.

Describe the project and the services they provided in detail.

They were incredibly accommodating and patient with my wants, needs and desires. There were numerous meetings in the war room to road map the projects followed by a detailed strategic plans followed by precision execution.

They went macro; there was no stone left unturned. They delivered a product that exceeded my expectations; that's difficult to do and that's why I went back for more.

What was the team composition?

Mystic was the most thorough and well organized company I've ever worked with; period. Mike, Mike and Chris were there every step of the way, explaining and providing the Who, What, When, Where, Why, and especially, the How.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Work with Mystic continues as we have multiple companies currently using our software for their Delivery business and Wholesale Ag needs.

The support I've received from Mystic throughout has been NEXT LEVEL. They've treated me and my project as if it were their own. The ground work has now been laid and we're incredibly excited for growth in 2020!

How was project management arranged and how effective was it?

If I could put the Mystic team to work in my industry, they would take it over. Hands down, they're the most organized, intelligent, dedicated, and motivated group I've worked with.

What did you find most impressive about this company?

Communication, Communication, Communication.

Are there any areas for improvement?

Once you've worked with Mystic, you won't want to work with anyone else. They really make it happen.

BACKGROUND

Introduce your business and what you do there.

I’m the president of a small mobile app development company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mystic Media Software?

We were looking for a development partner.

SOLUTION

What was the scope of their involvement?

We’re not exactly public yet, so while I can’t disclose any details, they helped program our utility app. They listened to our requirements and challenges and came up with a development strategy.

They delivered a guideline of what services they would offer. If changes to the project scope became necessary, they were open in discussing how these shifts would affect the original quote.

What is the team composition?

I was working with three team members.

How did you come to work with Mystic Media Software?

From the very first phone call I had with them, they made me feel understood and respected. They presented their services better than any of the other companies I worked with, so I decided to take them up.

What is the status of this engagement?

We began working together two years ago, in 2017, and the work is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Working with them has been both exciting and fantastic. The app looks great and very professional. They’re great at incorporating our requested changes and have been amenable to scope changes that weren’t outlined in the original agreement. 

How did Mystic Media Software perform from a project management standpoint?

They’ve been very responsive so far. They have a ticket system that we’ve been able to manage pretty well. If we leave a comment or express a concern, they typically get back to us within a day. We hold weekly meetings via phone call.

What did you find most impressive about them?

They’ve been great at interacting with us on a very personal level. While we’re a unique, diverse company, they’ve always been able to relate with us. It’s been awesome engaging with them.

Are there any areas they could improve?

I can’t really think of anything, no. There have been some misunderstandings, but that’s usually due to my own challenge in communicating my exact requirements. They’ve always straightened out any and all issues.

Do you have any advice for potential customers?

Make sure to communicate with them, and above all, let them do their thing.

BACKGROUND

Introduce your business and what you do there.

I’m the managing member of a company that offers a school counseling app.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mystic Media?

They created an app that assists counseling professionals in facilitating interventions with patients and students.

SOLUTION

What was the scope of their involvement?

They created a cross-platform app, building out designs and functionalities. The end product was an iOS app that’s compatible with our web platform, which allows for increased accessibility. Their development work enables various types of users to access different capabilities of the app. For instance, counselors can create assignments and distribute student surveys in-app. They’re also able to monitor the progress of individual students on homework or goals. In addition to the counselors’ interface, there are student and parent permissions that offer different feature sets.

Their team continues to work with us whenever the app needs updates. We’re able to get in touch with them if we discover any bugs, as well.

What is the team composition?

I primarily worked with Chris (Principal, Mystic Media), but there were 6–7 resources assigned to the project in total.

How did you come to work with Mystic Media?

We wanted to keep our engagement local to Utah, so I did a Google search for providers in the area. I ended up meeting with several vendor options, but their team was particularly open in our initial discussions. Their pricing matched our budget, too. After taking that into consideration, we determined that they were the best fit for the project. 

How much have you invested with them?

We’ve spent approximately $30,000 at this point.

What is the status of this engagement?

We started working together in August 2016, and our teams still collaborate in some capacity.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve received positive feedback from those who’ve seen the final solution. As of now, I’m mostly employing the app for personal use and occasional conference presentations. It hasn’t been broadly publicized to the community yet.

However, I’ve been testing it for the past year at my own practice and have enjoyed the experience so far. Others have shown interest in its professional quality, wanting to eventually utilize it as well.

How did Mystic Media perform from a project management standpoint?

They call, email and text us to communicate. We also collaborate with them through their company’s platform, where we have additional strings of messages. Working primarily with a single point of contact was helpful. He was able to smoothly communicate between me and his team to accomplish tasks.

What did you find most impressive about them?

I’m not tech-savvy, but they made the engagement easy by building a personal relationship with us. They walked me through technological and business recommendations to bring my idea to life. It was very nice to have a partner that was experienced in this industry.   

Are there any areas they could improve?

I can’t think of anything. We’ve done quite well with them.

Do you have any advice for potential customers?

It would be helpful to have a solid project plan in place before engaging them. We had to hold a few meetings and make revisions that wouldn’t have been necessary if they knew my field better earlier on. To avoid this, spell your project out, assuming that they aren’t coming from your field or background. From there, they can apply their skills and make it happen.

BACKGROUND

Please describe your company and your position there.

I am the Founder & President. We provide a smarter pain blocking technology. We manufacture and sell patented, FDA cleared, non-opioid, medical devices that deliver therapeutic electrical signals through skin to pain nerves and block the transmission of pain signals to the brain. A 30-minute treatment can provide up to 24 hours of continue pain relief and functional improvement. The solution works just like Novocain, except this solution blocks the pain signal electrically instead of chemically.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media Software?

We launched a new OTC version of our Rx pain therapy device. It has a bluetooth capability so it can be controlled via an app on a smartphone. We asked Mystic to design the app.

What were your goals for this project?

We wanted the app to allow the patient to control the intensity as well as pause the treatment of the device. We also wanted the app to display intensity, a countdown timer, battery status and collect treatment information. The app also needed to provide the capability to perform OTA (over the air) firmware updates onto the device and work with both iOS and Android platforms. The app also needed to display user information such as pad placements for treating different parts of the body, troubleshooting, contraindications, LED bar graph descriptions and other useful information about operating the device.

SOLUTION

How did you select this vendor?

This vendor was recommended through our Engineering Development Partner and they came in with a better quote and seemed to be more capable than other choices that we had.

Describe the project in detail.

Once we selected this vendor, we had a series of meetings to discuss the goals and objectives described above. We went through several iterations of the app and finalized designs for each of the screens to which one could navigate in the app.

What was the team composition?

We worked directly with the principal of the company Chris Silvestro who managed all aspects of the app design, testing and implementation.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We received a lot of customer feedback on the initial version of the app. Younger customers really liked it, older customers found it confusing or difficult to get through. However, since we are selling a non-opioid pain management device, the majority of our customers are in the 40-70 year old age bracket.

The majority of these older customers in general were not used to using apps on their smart phones for other than the most basic of tasks - telephone and texts.

As a result, we had Mystic simplify the app to make it user friendly for all users. We removed the ability to identify the part of the body the patient was treating and pre and post treatment pain scores. We wanted the app to immediately start at the run screen so a person could immediately start the treatment without entering or selecting any treatment information before the treatment starts.

How effective was the workflow between your team and theirs?

Chris was easy to work with and he provided frequent updates via email, text and phone both in the beginning, and as they worked later on to simplify the app.

What did you find most impressive about this company?

Chris and his team were very knowledgable about user preferences content, design cues, as well as important information relative to submission to the Apple and Android stores. I would use Mystic Media again for future app development.

Are there any areas for improvement?

The development process could always be faster but they were good at keeping to project timelines. I also think they should be a little more proactive in updating our apps as new versions of Android or Apple iOS updates are launched.