Mystic Media

BACKGROUND

Please describe your company and position.

I am a department director at KT Tape

Describe what your company does in a single sentence.

KT Tape is the market leader for kinesiology tape and other athletic products to help active individuals prepare, perform at their best, and recover to be ready for the next goal.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mystic Media to accomplish?

• Create our first mobile app for the brand

SOLUTION

How did you find Mystic Media?

• Online Search
• Clutch Site

Why did you select Mystic Media over others?

• High ratings
• Pricing fit our budget
• Great culture fit

Describe the scope of work in detail. Please include a summary of key deliverables.

We came to Mystic to develop and launch a mobile app on iOS and Android, as well as develop the custom CMS for app content management. We worked with a separate agency for the UX/UI, and had Mystic consult on finalization of that design then pickup & develop from their.

Key deliverables included:

• app launched on iOS and Android
• profiles for app and play stores
• launch assets, including screen simulations for app store listings and custom video animation for a launch video that we ran on social/digital to promote the app
• custom CMS backend for app content management

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our app has launched and has been very stable since launch, CMS functions quickly and well. We had some issues getting the app live on iOS but those were addressed quickly and under warranty from Mystic.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Overall strong project management, especially as we've gotten into a working rhythm together. Mystic Media has stuck to committed timelines and worked flexibly with us to address project changes and increases to scope.

What was your primary form of communication with Mystic Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Highly adaptable. They helped us figure out creative needs, did great work researching new app functionality & integration with other elements of our tech stack - very flexible & adaptable.

Are there any areas for improvement or something Mystic Media could have done differently?

The ticket management software they use is a challenge, didn't play well with our outlook setup so had to login to it directly. That was ok most the time, but created challenges when working with various partners on the same ticket.

BACKGROUND

Please describe your company and position.

I am the Senior Environmental Engineer of Tata Chemicals

Describe what your company does in a single sentence.

Tata Chemicals mines trona and refines it to soda ash.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mystic Media to accomplish?

• Create a database to organize daily observations from numerous pollution control units.
• Create a reporting feature within the database to automate the calculation of key performance indicators.

SOLUTION

How did you find Mystic Media?

Online Search

Why did you select Mystic Media over others?

Good value for cost

How many teammates from Mystic Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our project consisted of a database with a user interface to allow quick and easy entry of daily operational parameters. The database is broken down by plant, then by pollution control equipment type, then by units associated with each equipment type. The user interface is intuitive and can easily be learned. The database allows quick set-up of new users, plants, and control equipment. The database can be easily queried and produce reports for a given timeframe.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The user interface is intuitive and easy to use. The database is flexible and allows entry of different operational parameters for each equipment type. The query and reporting features of the database allow more frequent check-ins during the reporting period and streamlined reporting which allows us to more closely track equipment performance and make corrective actions more quickly.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Mystic Media is responsive to specific user needs throughout the process. Depending on the magnitude and deviation from the original scope of work, they were upfront with the cost of changes throughout the project. When I had questions, I would receive a response within one business day or less in time. Mystic Media provided YouTube training videos which I foresee us using in the rollout of this database.

We have several different users of this database, some with limited computer skills, and this will allow frequent refreshers on demand. Mystic Media has always been upfront and responsive on delivery. Even when the project was delayed on our side, they quickly worked us back into their schedule when we were ready to resume.

When they propose a schedule, they kept to that schedule. It has been easy to work with Mystic Media and they always explained issues at a level I was able to understand (I have limited programming experience).

What was your primary form of communication with Mystic Media?

Email or Messaging App

What did you find most impressive or unique about this company?

The end product. The user interface looks good, is easy to use, and is organized efficiently. We could tell that their products were developed with the end user's needs in mind!

Are there any areas for improvement or something Mystic Media could have done differently?

I cannot think of a need for improvement based on my experience. Mystic Media is professional and competent in their line of work.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder and CEO of a co-working company. We’re opening up co-working spaces across the country.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mystic Media?

We needed a company that could develop an app for us.

SOLUTION

What was the scope of their involvement?

Mystic Media has built an iOS, Android, and web app for us. They’ve also designed and developed our website and all of the features that go along with it. The site allows us to add locations and give information about our products, and the app is where residents and non-residents can sign up, subscribe to be a member, and store their payment methods. 

We started the engagement with a discovery phase, where we discussed the items that we needed. From there, they built the frontend of our website first and designed our logo. Next, Mystic Media developed the backend of the site, which involved integrating our payment merchants and various APIs into the site. They also set up a WordPress blog on the site. They’re responsible for maintaining and updating the site as needed.

After that, Mystic Media built the MVP version of the app. We’re currently in the app’s testing phase, but they’ll be adding additional functionality into the app as we get ready to release it. Eventually, users will be able to book conference rooms as well as access other locations using the app.

What is the team composition?

I’ve worked with 5–6 people from Mystic Media.

How did you come to work with Mystic Media?

I found Mystic Media through online research.  We chose them because Chris (President & CEO) was very thorough and transparent about what they could and couldn’t do for us.

How much have you invested with them?

We’ve spent around $150,000.

What is the status of this engagement?

We started working together in November 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The app is very crisp and clean, works really well, and it's designed exactly how we wanted.

How did Mystic Media perform from a project management standpoint?

Mystic Media has performed well in terms of project management. They’re incredibly responsive and have an organized ticketing system. They also take feedback well and are open in terms of discussing the options that we have and explaining why something works the way it does.

We primarily communicate through email and phone calls.

What did you find most impressive about them?

Mystic Media is really great at communicating and making sure that we understand where the project is at all times.

Are there any areas they could improve?

I don't have any constructive feedback.

Do you have any advice for potential customers?

Make sure to come in with a fairly clear vision but be willing to make changes and have discussions.

BACKGROUND

Please describe your company and your position there.

Hey there Clutchers! I'm Nick Uthe, the Head of Marketing at Bean Trailer headquartered in Salt Lake City, Utah. I've been at the company since the first trailer sale and as of today, we are the fastest growing teardrop trailer manufacturer in the US!

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media, and what were your goals?

We wanted to develop a camping app for our Bean Trailer owner community. Camping in a teardrop is an alternative method to escape the crowds, spontaneously go on adventures, and explore the roads less traveled. Many of our customers are new to this type of camping and are unexperienced overlanders so we wanted to provide a tool for them to easily locate and rate campsites and BLM area that works specifically for our trailers.

SOLUTION

How did you select this vendor and what were the deciding factors?

We vetted and interviewed multiple agencies. Mystic Media had great reviews and we were happy to find a local dev agency based in Salt Lake City! We could tell Chris had a lifetime of experience and was a great fit for our company.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Starting out we had the UI and much of the logic cooked up so we handed the backend off to Mystic to get us into the Apple and Google Play Store. We didn't have many plans in place for the admin portal but they did a great job filling in the holes and getting us a product we had envisioned.

How many resources from the vendor's team worked with you, and what were their positions?

I primarily interacted with Mystic Media's owner, Christopher Silvestro and his support team.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After releasing the Bean There Camping App, 90% of Bean Trailer owners downloaded the app, hundreds of campsites have been created, and our community is having a great time using the app to find unique campsites.

Describe their project management style, including communication tools and timeliness.

Mystic Media hit all of our deadlines, had great communication, and overall was a great partner to execute the job.

What did you find most impressive or unique about this company?

Mystic Media knew the development game every step of the way. Chris and his team were diligent and I felt confident that the work was being executed correctly.

Are there any areas for improvement or something they could have done differently?

For a 1.0 mobile app release, I'd give Mystic Media an A+. If they want to be more impressive, they could hire extra quality/ui designers to add extra zest to the animations and user experience. This would be a way to provide more value to the client in area the client potentially isn't able to communicate or envision.

BACKGROUND

Please describe your company and your position there.

I am in research and development of accordion folding fire doors and controllers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media, and what were your goals?

We wanted an iOS application that could replace our custom field setup tool used to install our fire door controllers.

SOLUTION

How did you select this vendor and what were the deciding factors?

Online reviews for my area showed they were a top rated company. We met with them and liked their past experience and confidence in being able to supply what we needed.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The scope of the work was to duplicate the functions of the custom set up tool and add functionality to collect job specific information about the setups that were done in the process of the install.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a project manager who assigned the work out to various others as needed. We never discussed the total number of people that he involved.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

So far the app has not been officially released. All beta testing is looking good. We are having more issues with Apple and being able to setup an Enterprise account than anything else, otherwise, we would have released the app by now.

Describe their project management style, including communication tools and timeliness.

The project manager is easy to communicate with and he provided a web interface for feedback so that all involved in the development and testing knew what was happening. Additionally, he made at least weekly phone or personal contact to review the project with me.

What did you find most impressive or unique about this company?

They quickly got the user interface up and most of the functions done for which I was very pleased. The communication between the app and the door controller is with hexadecimal commands. When there were issues our engineers that developed the custom tool were able to spot issues and clarify command structure to their development team in a timely manner

Are there any areas for improvement or something they could have done differently?

They could have tested functionality more closely at the beginning. We eventually prepared a software integrity form so that they were testing the same way that we were testing.

BACKGROUND

Please describe your company and your position there.

Managing member of IRL Games. We are located in northern Utah.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media, and what were your goals?

We had a prototyped idea of game/ social platform that we had taken as far as our abilities could. We needed help not only with the development stage of the process but also determining device capabilities to set our expectations for the software. Turns out we needed even more than that.

SOLUTION

How did you select this vendor and what were the deciding factors?

Mystic was able to quickly determine the viability of the prototype and provide a very clear and reasonable estimate of the services requested. This along with their experience in the type of hardware and GPS function we were looking to utilize made our decision very easy.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had an initial meeting to go over the project in detail. After the project was green-lighted, we were wrapped into Mystics management software where we had access to all information relevant to our project. From billing and payments to web and mobile development tickets, accessing information and organizing communication have been a pleasure.

The process was started with a master development “Bible” that was assembled with our input to clearly lay out the scope of work. Once complete, the wireframe was started and this was where we got to see the type of creative Mystic was capable of. They took the very rough drawings of our ideas and created a beautiful and clean UI that far exceeded our expectations. Once the wireframe was established we moved into programming.

The project is unique and came with many challenges that could only be addressed as we found them. Through multiple rounds of development, testing, brainstorming, and problem solving, we have taken on each challenge as a team and the results have been great. The project is coming together and the product is shaping up to be world-class!

How many resources from the vendor's team worked with you, and what were their positions?

The process has been smooth and the multiple resources utilized seemed to be administered at just the right times to keep it that way. Unfortunately with the COVID-19 restrictions on interactions, we haven’t been able to meet the individual faces behind these resources but their impact was felt nonetheless. Project management, user engagement creative, artwork, software development, and quality control all have been noticed and we are appreciative of the quality work they each have done.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The outcomes at this point are only measurable by Mystic seeming to exceed our expectations at each step. We are hopeful to have measurable outcomes of the project through industry reception to share within a few months.

Describe their project management style, including communication tools and timeliness.

Mystics project management style has been very inclusive of our input and is highlighted by the ever-present access to their software. It’s great to have this available for communication and review of where we are with the process. Communication has been key with this project and Mystic is always available. Never once have we felt ignored or lacking information. This has been a very noticeable quality.

What did you find most impressive or unique about this company?

Mystic Media has been a very easy company to work with. Straight forward, overly helpful, and extremely capable. They have made what could have been a very frustrating project into a pleasure.

Are there any areas for improvement or something they could have done differently?

I struggle here because the only thing that could have made the process better would have been in-person meetings but this had absolutely nothing to do with Mystic and everything to do with the unfortunate timing of the project. I communicate best in person and truly enjoy that interaction. This being said, Mystic more than made up for the COVID disconnect through their prompt communication and unquestionable willingness to take any time necessary to make sure we were on the same page. I thank them for this in particular.

BACKGROUND

Please describe your company and your position there.

I am the COO of PonyEx, an on-demand delivery service.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media, and what were your goals?

We hired Mystic to create our on-demand delivery platform. They created our website, customer and driver dashboards, and app platform where we can allow users to request deliveries from independent contractor drivers.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected Mystic based on their vision for the company, their use of scoping the entire project instead of an hourly rate, and their past work.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had several meetings where we scoped out the project. As we went, we worked together to create a wireframe for the project, the API integration of the driver side of the app, and the ordering process available both in-app and via a web browser.

How many resources from the vendor's team worked with you, and what were their positions?

A head developer was assigned to our team whom we worked closely with. Our CEO also had regular meetings with the head of Mystic to discuss big picture ideas.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were originally quoted 120 days for the project, however, the entire project took just under a year. As we got into the project, we realized that the scope was much greater than anticipated. Mystic was awesome in working with our greater scope and completed the project in a timely way, especially considering the expanded functionality we required and additional change orders that came to light after the project began.

We were overall impressed with Mystic's work. They took on a very large undertaking and were able to exceed our expectations in several areas. There were a few minor areas like a steep learning curve for us as non-tech individuals and minor proofreading issues, but overall, the quality of work exceeded our expectations.  

Describe their project management style, including communication tools and timeliness.

The project manager was easy to communicate with and by and large timely with responses.  We had some initial miscommunication with the design aspect of the application, but as we further discussed the project, these were quickly resolved and we were able to create the end-product we had envisioned.  There was a bit of a learning curve as we had no background in tech before this project, but we were able to learn what we needed from the app and Mystic was able to adapt to explaining to us what was needed from a laypersons point of view.

What did you find most impressive or unique about this company?

We were impressed by Mystic Media's identify the project's scope and fulfill every aspect of our requirements. We were impressed with their non-tech user friendly backend for us to use to make changes as needed to the ordering process. We also were impressed with Mystic's driver and customer dashboards they created as well as their implementation of our request to favorite a driver which required a lot of coding work.

I would recommend Mystic Media, especially to individuals with some background in app development. After working with Mystic for a year, I believe we have both grown in our communication skills and would cause me to refer Mystic to anyone who has a need to create an app or web service.

Are there any areas for improvement or something they could have done differently?

Ideally, Mystic could help educate their customers at the outset without a tech background regarding design options, the most cost-efficient options, or out-of-the-box ideas that a new customer may never think of, and more detailed understanding of the tech behind the product they are creating. We eventually obtained all of the needed information, it just would have been a little easier to have more information upfront that is easily understandable with no tech background.  We also ran into some grammar issues in the final product that could have used some additional proofreading, but this was a minor issue. Overall, the issues we ran into were quickly resolved and did not affect the end-product.

BACKGROUND

Please describe your company and your position there.

Beehive Buds CBD. This company is a woman-owned small business centered around their motto, Community Healing Community. This company provides CBD and other natural healing products essential for pain relief, anxiety, insomnia, depression, etc.

All the products used are from heavily vetted growers and processors which allows the products to be free of solvents, additives, or anything not designed for human consumption. This company focuses a lot on affordable products, community events, giveaways & fundraisers. I am the owner.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media?

Mystic media was hired to provide a B2B application and web page that integrates to a B2B2C.

What were your goals for this project?

To develop technology that can allow us to have a online store, live inventory, geofencing and a total report system. To develop a functional app and webpage that can be updated simultaneously.

SOLUTION

How did you select Mystic Media?

Word of mouth referral.

Describe the project in detail.

Skin and customize turn key operation for mobile app, affiliate software and mobile delivery tracking and reporting. .

What was the team composition?

During my time with mystic media I was working diligently and efficiently through this project with only 2 points of contact only and at different times. Both were very effective and consistent.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We now have an online store that directly links up to our mobile app and updates seamlessly. We have a live inventory and tracking system for our products and have an easy and effective interface to work with businesses, consumers, and affiliates. We have reports that are generated from inputs that make accounting a breeze.

How effective was the workflow between your team and theirs?

Great! I was able to upload pictures or describe what I wanted and they were quick to adjust changes until things were just right.

What did you find most impressive about this company?

The knowledge and skill are there but the best part has been their innovative collaboration with us and our partners.

BACKGROUND

Please describe your company and your position there.

I manage an Instagram page. We are a Salt Lake City-based Instagram account that focuses on capturing the life of two German Shepherds.

As a Team Manager, I make final decisions and gather most of the visual content for the account.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mystic Media?

We hired Mystic Media to create a digital marketing plan to grow our social media following on Instagram, Youtube, Twitter, and more. Mystic Media performs the following services for us on an ongoing basis:

• Social Media Marketing
• Content Marketing
• Influencer Marketing
• Digital Strategy
• Promotional Video Production

What were your goals for this project?

We hired Mystic Media to grow our social media audience to the point where we would be considered an Influencer and could ultimately monetize the account through sponsorships and strategic partnerships.

SOLUTION

How did you select Mystic Media?

I was referred by a colleague. We decided to hire them because they are experienced, offered a variety of services, and understood and connected with our brand. We had a feeling that they could translate our brand effectively into a social account.

Describe the scope of their work in detail.

In order to build our German Shepherd-themed social media accounts into a social media influencer, Mystic Media employed a variety of digital, content, and social media marketing tactics, including:

• Developing a content strategy
• Managing content acquisition
• Interacting with influencers
• Growing our following
• Follower management
• Conducting analytics and presenting analysis
• Researching hashtags to expand the reach
• Identifying influencers and potential partnerships
• Acquiring and managing sponsorships

What was the team composition?

The team consists of four members of Mystic’s marketing team, including a project manager, a graphic designer, and a full-time social media manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Mystic Media has grown our social media presence to over 12.8K followers. We have partnered with over 10 companies, receiving products and compensation for sponsored posts.

We are one of the up-and-coming influencers in the pet Instagram space and look forward to continued growth and success working with Mystic.

How effective was the workflow between your team and theirs?

Mystic Media uses its custom project management system which streamlines communications. Posts on the project management system are organized by subject into different “tickets”, which was helpful for tracking communications.

Mystic Media’s employees always reply in a timely manner. We work with a Project Manager as our central point of contact who relays our communications to the team. We sometimes have other members of the team in on meetings and calls.

What did you find most impressive about this company?

Mystic Media is a pleasure to work with. Everyone we worked with was very professional and easy to communicate with.

They strived to achieve everything that we threw at them. I would definitely recommend Mystic Media for future work!

Are there any areas for improvement?

No, we continue to be very impressed by their results.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Peak Photo Alta. It’s a photography business based at Alta Ski Resort.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mystic Media?

We were solely a brick and mortar store, but we wanted to offer internet sales.

SOLUTION

What was the scope of their involvement?

They built a website for us to display and sell our images. They built the site from scratch and did everything on the back- and frontend.

What is the team composition?

I normally work with Chris (President & CEO). He would then distribute some of the work to his employees, but I was always in contact with him.

How did you come to work with Mystic Media?

I knew Chris before he started Mystic Media because he worked at the same ski resort as me. I was comfortable working with someone who was familiar with my particular business.

How much have you invested with them?

We’ve probably spent between $30,000–$40,000 sine we started working with them. The last website cost about $20,000 and then we spent a little more on additional features.

What is the status of this engagement?

We started working with them in June 2003 and our partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

About 80% of our sales are digital now, whereas it was nonexistent before.

How did Mystic Media perform from a project management standpoint?

It was great. They took my input and morphed it into what we needed. They were open-minded and cooperative.

I communicate with them through a ticket system.  

What did you find most impressive about them?

I can send in a ticket, and whether it’s a low, medium, or high priority, they get back to me quickly. They’re available by phone as well. That’s key. I always know who I’m talking to. It’s more personal.

Are there any areas they could improve?

I’m not sure there is.

Do you have any advice for potential customers?

Do your homework and know what you need. When you present that. Mystic Media can give great advice.