Inbound Marketing and Sales Agency HubSpot partner
Media Source by Cebra is a HubSpot Elite Solutions Partner helping B2B companies across Mexico turn their digital presence into a predictable revenue engine. Founded in 2011, we've spent 14+ years at the intersection of strategy, technology, and content — designing growth systems that marketing, sales, and service teams can actually execute.
Our work covers four integrated practices:
HubSpot Implementations & Enablement — full platform setup, CRM architecture, automation, custom objects, and team training across Marketing, Sales, Service, Content, and Operations Hubs.
B2B Websites That Drive Revenue — 100+ HubSpot CMS sites launched, built to rank on Google, get cited by AI engines (ChatGPT, Perplexity, Google AI Overviews), and convert qualified pipeline. We're also the team behind Ocean Pro, Grand Prize winner of HubSpot's 2021 Themes Challenge.
SEO & AEO Strategy — we developed Marco RICA™ (Traceable, Interpretable, Citable, Actionable), a proprietary framework for optimizing content in the era of AI-driven search, so your brand shows up where buyers are actually researching.
Paid Media & Demand Generation — Google, Meta, and LinkedIn campaigns designed around a solid commercial process, not vanity metrics.
We also build HubSpot-adjacent SaaS products — Ocean Pro (CMS theme), Tiveko (event ticketing), and Sequence Enroll (Marketplace app) — which keeps us sharp on the platform and ahead of where the ecosystem is going.
What makes us different: we use our proprietary Método 3A (Clarify, Act, Accelerate) to turn complexity into clear, executable plans. Our founder calls it "Strategic Simplicity Architecture" — and it's why clients like fintechs, SaaS companies, and education brands across LATAM trust us to build the systems that grow their business.
Media Source by Cebra offers competitive pricing and good value for cost, as noted by clients who appreciated its budget fit and effective solutions. Many projects involved small to medium teams, and the agency consistently delivered quality work on time.
Media Source by Cebra has achieved notable results, such as increased conversion rates and reduced bounce rates, through effective digital marketing tactics.
Valuable Market and Strategy Insights
Clients appreciate Media Source by Cebra's strategic mindset and deep understanding of market dynamics, which enhance their digital strategies beyond mere execution.
Effective Project Management
Media Source by Cebra is noted for its organized project management, timely delivery, and proactive communication, ensuring smooth project execution and client satisfaction.
High Client Satisfaction and Professionalism
Media Source by Cebra is recognized for its professionalism, responsiveness, and ability to build strong, collaborative relationships with clients.
Room for Improvement in Internal Communication
Some clients suggest that Media Source by Cebra could enhance their internal communication and prioritize tasks more effectively to improve project outcomes.
Empathy and Customer Focus
Clients commend Media Source by Cebra for their empathetic approach and customer-focused service, which contributes to a positive working relationship.
Website Design & Digital Strategy for Financial Company
Web Design
$50,000 to $199,999
Mar. - June 2018
5.0
Quality
4.5
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
"The workflow was awesome."
Sep 25, 2019
Digital Marketing Manager, ION Financiera
Iván Jahel Bautista García
Verified
Financial services
Mexico City, Mexico
51-200 Employees
Online Review
Verified
Media Source - Inbound Agency crafted inbound marketing strategies and implemented website designs. They worked with CRM automation and digital content.
The bounce rate decreased by 20%, and conversions increased significantly. Media Source - Inbound Agency’s leadership brought significant value to the engagement.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
ION Financiera is a Mexican company focus on offers mortgages to individual and entreprises market in Mexico. I am a Digital Marketing Manager.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Media Source - Inbound?
For developing several strategies on contents and websites designs in order to attrack potential customers since digital tactics like mailing, automatic rules on CRM and content pillars according to business profiles in ION Financiera.
What were your goals for this project?
Increase the Conversion Rate from digital sources. Decrease the Bounce Rate for website.
SOLUTION
How did you select this vendor?
My team get in touch with Account Manager Perla Alvarez in order to know in deep way the solutions of Media Source in terms of Inbound Marketing strategies. At first, it was difficult to understand the reach of the potential of this agency but the CEO Bernardo Salazar took control of the conversation and show us the real knowledge of Media Source in digital strategies for similar financial companies.
Describe the project in detail.
For developing several strategies on contents and websites designs in order to attrack potential customers since digital tactics like mailing, automatic rules on CRM and content pillars according to business profiles in ION Financiera.
What was the team composition?
CEO, account manager, editors
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
A decrease in 20% of bounce rate. Increase 4x the conversion rate from digital sources.
How effective was the workflow between your team and theirs?
The workflow was awesome.
What did you find most impressive about this company?
The CEO is the most value for all the strategies in digital marketing and his team is a great back for all the diary tactics and challenges that we have to face every time.
Are there any areas for improvement?
Internal Communication and Priority Organization.
RATINGS
5.0
"Terrific"
Quality
4.5
Service & Deliverables
"Almost excellent"
Schedule
4.5
On time / deadlines
"Almost excellent"
Cost
5.0
Value / within estimates
"Great"
Willing to Refer
5.0
NPS
"Sure
Showing 11-11 of
11 Reviews
Meet the Team
Bernardo SalazarCEO and Founder México
Founder & CEO of Media Source by Cebra. I turn digital complexity into clear, executable plans for B2B companies across LATAM. HubSpot Elite Partner Mexico and creator of Ocean Pro, Método 3A, and Marco RICA™.
Locations (1)
817 Calle Aniceto OrtegaCiudad de México, Mexico03100
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