Mass Horizon ®

BACKGROUND

Please describe your company and your position there.

I am the Creative Director and Partner for a boutique production studio based in Chicago. We create still, motion, AR, and VR content for advertising.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mass Horizon?

Mass Horizon is out favorite vendor. We use them whenever we can. They are super adaptable, technically proficient, and easy to work with. Every project we work on brings a new set of creative and technical challenges Mass Horizon always works within the unique workflow and schedule we need for our clients These qualities make them the perfect vendor for us.

What were your goals for this project?

This project needed us to recreate and animate CG fruits and vegetables to be used in multiple advertising platforms. It was key that these fruits and vegetables keep all of the flavour paapeal and styling us in supplied still photography.

SOLUTION

How did you select Mass Horizon?

We know we can trust Mass Horizon to handle anything we throw at them. It was an easy choice.

Describe the video(s) and the process in detail.

They talired their procees to match what we needed. We were able to provide 3D scans and reference photo early, while we worked on design and previs with our clients. Mass Horizon took that time to create full 3D assets that were animation ready. Then they were ready to animate and light once the designs were approved.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were able to create an entire range of animations that helped out clients sell their products. The client was super happy.

How effective was the workflow between your team and theirs?

They always build their processes around what we need. This is super helpful. We need vendors to augnment our process, not create another level of complexity.

What did you find most impressive about this company?

Their willingness to work and adjust to whatever we needed made Mass Horizon our favorite vendor to work with.

Are there any areas for improvement?

Nope. Couldn't be happier.