Marketing Lad

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Cyberlad

Describe what your company does in a single sentence.

Cyberlad is a cybersecurity platform that provides insights, resources, and tools to help businesses strengthen their digital security and online presence

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• Goal 1: Build high-quality, niche-relevant backlinks to improve Cyberlad’s Domain Rating and authority.

SOLUTION

How did you find Marketing Lad?

Online Search

Why did you select Marketing Lad over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Marketing Lad managed a link-building campaign for Cyberlad with a focus on relevance and quality. Their work included:

Researching and identifying authoritative websites in the cybersecurity and technology niche.
Conducting manual outreach to secure genuine editorial backlinks.
Providing content recommendations to make our pages more link-worthy.
Delivering regular progress reports with live links and performance updates.
The key deliverables were around 20 high-quality, niche-relevant backlinks per month, along with transparent reporting and measurable growth in our website authority.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within just three months, Cyberlad’s Domain Rating increased to 36, supported by consistent delivery of around 20 high-quality backlinks per month.

We also saw:

A clear uptick in organic traffic, especially for blog posts targeting competitive cybersecurity keywords.
Several of our priority keywords moving into the top 10 search results on Google.
Improved overall brand visibility and trust within our niche.
These outcomes proved that Marketing Lad’s approach to manual outreach and niche relevance directly contributed to measurable SEO growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Marketing Lad’s project management was smooth and reliable. They consistently delivered the agreed 20 backlinks per month on time, and their reporting was clear and transparent.

They were very responsive to our needs, quickly addressing any questions or adjustments we requested during the campaign. Communication was proactive, and we always felt updated on progress without needing to chase for details.

Overall, their ability to stay on schedule and adapt to feedback made the collaboration easy and effective.

What was your primary form of communication with Marketing Lad?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed me most about Marketing Lad was their commitment to genuine, manual outreach rather than relying on automated or low-value tactics. Every link they built was contextual, niche-relevant, and long-term in value, which is rare in the link-building industry.

Their transparency, clear reporting, and focus on sustainable growth made them stand out compared to other vendors I’ve worked with.

Are there any areas for improvement or something Marketing Lad could have done differently?

Overall, I was very satisfied with their work. If anything, faster response times on a few occasions would have made the process even smoother. That said, the quality of links and consistency of delivery far outweighed this minor point.

BACKGROUND

Please describe your company and position.

I am the Director of IT of Capital Good Fund

Describe what your company does in a single sentence.

We are a nonprofit that focuses on microfinance, green lending, and financial coaching. Our target market is the underbanked and underserved.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• We hired them to help us with branding, social media, PPC, and other things that I don’t have the expertise for.

SOLUTION

How did you find Marketing Lad?

• Referral
• Clutch Site

Why did you select Marketing Lad over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They've created a website and blog and helped us register and set up SEO Google Business so that couples can begin to find us online. Marketing Lad has also given us check-lists for how to write good articles besides assisting with copywriting. Furthermore, they've set up and customized Google Ads and Facebook Ads.

We also asked them to design a logo as well as flyers and other marketing collateral. Furthermore, they’ve assisted with improving the sales department I coordinate, determining what we need and negotiating with us at each stage. I can conveniently see how much time they spend on each task and we’ve seen results so far. They help us grow and approach more clients.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We attracted 150 customers in three months after beginning the project. We now have enough clients in our city.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We have had misunderstandings, but we always move on.

What was your primary form of communication with Marketing Lad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They work with enthusiasm, and everything is very structured. I’ve learned a few useful things about managing projects from them.

Are there any areas for improvement or something Marketing Lad could have done differently?

No. I appreciate their transparency and understanding.

BACKGROUND

Please describe your company and position.

I am the CEO & Partner of Dr. Johnny's

Describe what your company does in a single sentence.

We make products that make people feel good.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• branding
• merketing strategy
• promotion
• reputation marketing

SOLUTION

How did you find Marketing Lad?

• Online Search
• Clutch Site

Why did you select Marketing Lad over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They provide us with website development, reputation marketing, Social Media Marketing, Google ads, SEO, and integrated marketing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We increase and manage the flow of customers as we need.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All is well, all tasks were completed on time. The team was always in touch.

What was your primary form of communication with Marketing Lad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

SEO, GMB, Web Development, Marketer on demand

Are there any areas for improvement or something Marketing Lad could have done differently?

always delivery needs and wants on time.

BACKGROUND

Please describe your company and position.

I am the Managing Director & Principal Lawyer of Challenger Law

Describe what your company does in a single sentence.

We are tax lawyers who specialise in tax disputes against the Australian Taxation Office.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• Strengthen our online presence by acquiring high-quality, relevant backlinks that improve domain authority and search rankings.

SOLUTION

How did you find Marketing Lad?

Clutch Site

Why did you select Marketing Lad over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Marketing Lad handled all aspects of link building for our website. They identified authoritative legal and financial websites, secured high-quality backlinks, supported content optimization, and provided clear monthly reports on link acquisition, referral traffic, and SEO impact.

Key Deliverables:

Targeted list of authoritative websites
Secured high-quality backlinks
Monthly performance reports

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Working with Marketing Lad, we saw clear, tangible results from their link-building efforts. Our website’s domain authority increased significantly, and we began ranking higher for key legal and tax-related search terms. We also experienced more referral traffic from authoritative, relevant websites. The team secured multiple high-quality backlinks from trusted legal and financial platforms, and their detailed monthly reports made it easy to track progress and see the real impact on our SEO performance

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Marketing Lad managed the link-building project professionally and efficiently. They delivered tasks on time, communicated clearly, and quickly responded to our questions or requests. Their organized approach made collaboration smooth and hassle-free.

What was your primary form of communication with Marketing Lad?

Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their expertise in acquiring high-quality, relevant backlinks. They understood our niche, identified authoritative websites in the legal and financial sectors, and delivered measurable results that strengthened our online presence. Their proactive communication and strategic approach made working with them seamless.

Are there any areas for improvement or something Marketing Lad could have done differently?

our experience with Marketing Lad was excellent.

BACKGROUND

Please describe your company and position.

I am the Managing Director of Dental Advice Network

Describe what your company does in a single sentence.

 We provide dental professionals with expert guidance and timely support across various dental specialties to help manage complex patient cases and minimize clinical risks.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• Increase referral traffic and online visibility by building links on relevant, trusted platforms that attract our target audience.

SOLUTION

How did you find Marketing Lad?

Clutch Site

Why did you select Marketing Lad over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Marketing Lad provided end-to-end link-building services for Dental Advice Network, focusing on boosting our SEO and online visibility. Their work included identifying high-authority dental and healthcare websites, securing quality backlinks through outreach, and supporting content optimization. They also provided clear monthly reports showing acquired links, website authority growth, and referral traffic improvements.

Key Deliverables:

Targeted list of authoritative websites for backlink placement
Secured high-quality backlinks
Monthly reports on link acquisition and SEO impact

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Working with Marketing Lad, we saw clear, tangible results from their link-building efforts. Our website’s domain authority improved noticeably, and we started ranking higher for key dental-related search terms. We also experienced an increase in referral traffic from reputable, relevant websites, which brought more visibility to our brand. The team secured multiple high-quality backlinks from trusted dental and healthcare platforms, and their detailed monthly reports made it easy to track progress and see the real impact on our SEO performance.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Marketing Lad was professional and reliable, delivering all link-building tasks on time. They communicated clearly, responded quickly to our needs, and adapted their strategy as required, making the process smooth and efficient.

What was your primary form of communication with Marketing Lad?

Email or Messaging App

What did you find most impressive or unique about this company?

What stood out was their expertise in acquiring high-quality, niche-relevant backlinks. They truly understood our dental industry, provided strategic recommendations, and delivered measurable results that went beyond just link placement. Their transparency and proactive communication also made them easy to work with.

Are there any areas for improvement or something Marketing Lad could have done differently?

None 

BACKGROUND

Please describe your company and position.

I am the Plastic Surgeon & Owner of Artiste Plastic Surgery

Describe what your company does in a single sentence.

We provide world-class facelift and cosmetic plastic surgery.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• We hired Marketing Lad to strengthen our website’s SEO authority through strategic link building and improve our online visibility in the highly competitive cosmetic surgery market.

SOLUTION

How did you find Marketing Lad?

Clutch Site

Why did you select Marketing Lad over others?

• Close to my geographic location
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Marketing Lad managed a focused link-building campaign for our website. Their team conducted outreach to reputable health, beauty, and medical websites to secure high-quality backlinks relevant to the cosmetic surgery field.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Their work helped improve our domain authority and increased rankings for several cosmetic surgery–related search terms. We also saw an increase in referral traffic from authoritative websites.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team communicated clearly, delivered backlinks consistently, and provided regular updates and reports on the progress of the campaign.

What was your primary form of communication with Marketing Lad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to secure relevant backlinks from trusted health and beauty websites was particularly impressive.

Are there any areas for improvement or something Marketing Lad could have done differently?

Overall, the campaign was effective and delivered the expected results.     

BACKGROUND

Please describe your company and position.

I am the Operations Manager of Aussie Skips Bin Services

Describe what your company does in a single sentence.

Waste Management Company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

We hired Marketing Lad to strengthen our website’s SEO authority through a targeted link-building campaign and improve our visibility in search results.

SOLUTION

How did you find Marketing Lad?

• Referral
• Clutch Site

Why did you select Marketing Lad over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Marketing Lad handled the full link-building process, including outreach to relevant industry websites and securing high-quality backlinks from authoritative platforms. They focused on obtaining links that were relevant to our industry to improve our search credibility.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Their work helped improve our domain authority and increased our rankings for several waste management and logistics-related keywords. We also saw an increase in referral traffic from the backlinks they secured.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team maintained clear communication, delivered backlinks

What was your primary form of communication with Marketing Lad?

Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to secure relevant backlinks from reputable websites within related industries stood out.

Are there any areas for improvement or something Marketing Lad could have done differently?

Overall, the collaboration went smoothly and the campaign achieved the expected results.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Kansei

Describe what your company does in a single sentence.

Kansei is a technology-driven company that helps organizations design and deliver scalable digital solutions that improve operational efficiency and customer experience.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• Link-building services

SOLUTION

How did you find Marketing Lad?

Online Search

Why did you select Marketing Lad over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Before working with Marketinglad.io, we struggled to gain traction on competitive keyword targets because our backlink profile lacked the depth and relevance required to compete with larger players in our industry. We were also cautious about maintaining high editorial standards and avoiding low-quality placements, so finding a partner with a disciplined, white-hat link building approach was critical.
Marketinglad.io handled the entire link building process end-to-end. This included identifying high-authority target sites, crafting personalized outreach messaging, securing editorial approvals, and delivering the finalized placements. All links were relevant to our industry and placed within contextually appropriate content.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

While link building is inherently a long-term strategy, we began to see improvements in our keyword rankings for priority terms within a few months of the placements going live. The quality of the acquired links also helped strengthen our overall backlink profile, giving us greater confidence in competing for higher-value searches.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Our experience with Marketinglad.io was positive and professional throughout. Their team was responsive, provided regular updates, and was open to feedback as we refined our target criteria. They demonstrated a clear understanding of our goals and executed their outreach with integrity, resulting in a set of backlinks that enhanced our domain authority and contributed meaningfully to our organic search improvements.

What was your primary form of communication with Marketing Lad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Overall, they provided a thoughtful and effective link-building service that met our expectations. Their approach was thorough and aligned with our strategic SEO needs, and we would recommend them to other companies seeking high-quality outreach and backlink acquisition.

Are there any areas for improvement or something Marketing Lad could have done differently?

None

BACKGROUND

Please describe your company and position.

I am the VP of EdgeHawk Security

Describe what your company does in a single sentence.

We provide cloud-native, software-based cybersecurity solutions designed to protect distributed networks and critical infrastructure without the need for additional hardware. My focus is on scaling our global market presence and building strategic partnerships across the telecommunications and enterprise sectors.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• High quality authority link building

SOLUTION

How did you find Marketing Lad?

Online Search

Why did you select Marketing Lad over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

In the highly specialized field of network security and 5G defense, reaching the right decision-makers requires more than just high-volume marketing. We needed to establish a stronger digital presence and domain authority for our specific technology niches. Our goal was to find a partner that could secure high-quality backlinks from authoritative tech and telecom publications to support our SEO and brand credibility globally.

Marketing Lad managed our strategic link-building and outreach campaigns. Their scope included:

• Identifying and vetting high-authority websites relevant to cybersecurity, cloud-native tech, and networking.
• Executing manual outreach to secure guest posts and niche edits on platforms with real organic traffic.
• Providing transparent reporting on every link secured, ensuring they met our strict standards for relevance and domain strength.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We’ve seen a steady and measurable increase in our domain authority and improved rankings for key industry terms. The quality of the links they’ve secured has provided us with a solid foundation for our organic growth, helping us maintain visibility in a very competitive global landscape.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They are efficient and highly communicative. We used a shared tracking system that kept us updated on the status of every placement. They are responsive to our feedback and always met their monthly delivery goals without needing to be chased.

What was your primary form of communication with Marketing Lad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their transparency and focus on quality. In the SEO world, it’s easy to find vendors who offer cheap, low-value links, but Marketing Lad understands that a brand like EdgeHawk needs to be associated with high-repute sites. They act more like a partner than a vendor.

Are there any areas for improvement or something Marketing Lad could have done differently?

While the results have been great, the nature of manual outreach means it takes time to see a high volume of live placements. Faster turnaround times are always desirable, but I wouldn't want to sacrifice the vetting quality they currently provide to get them.

BACKGROUND

Please describe your company and position.

I am the CEO of NoX90

Describe what your company does in a single sentence.

NoX90 provides cybersecurity and DevSecOps solutions, helping enterprises secure their software development and IT infrastructure.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Lad to accomplish?

• Link-Building services

SOLUTION

How did you find Marketing Lad?

• Online Search
• Referral

Why did you select Marketing Lad over others?

• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from Marketing Lad were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

In the cybersecurity niche, trust and authority are the primary drivers of lead generation. We needed to improve our organic search footprint, but we couldn't afford to be associated with low-quality "link farms" or generic SEO tactics. Our challenge was finding a partner that could secure high-authority backlinks from reputable tech, security, and DevOps publications to boost our domain's credibility.

Marketing Lad took ownership of our off-page SEO and strategic link acquisition. Their scope included:

• Identifying high-authority domains within the DevSecOps and Enterprise Tech sectors.
• Executing manual outreach to editors and webmasters.
• Managing the end-to-end content creation for guest contributions.
• Vetting sites for real organic traffic and clean backlink profiles to ensure our brand remained protected.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We’ve seen a measurable increase in our Domain Rating (DR) and, more importantly, a steady climb in rankings for our core cybersecurity service keywords. They’ve successfully placed us on high-traffic tech platforms that are notoriously difficult to get into. The referral traffic from these links is high-quality and relevant to our enterprise audience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management is tight and transparent. We use a shared dashboard that gives us real-time visibility into the status of every placement. They are highly responsive on Slack and proactive in recommending pivots when certain outreach angles aren't yielding the desired results.

What was your primary form of communication with Marketing Lad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to understand a highly technical niche was impressive.Cybersecurity isn't an easy topic for generic content writers, but Marketing Lad managed to secure placements that actually made sense for our brand. They act more like an extension of our internal team than a distant third-party vendor.

Are there any areas for improvement or something Marketing Lad could have done differently?

High-quality outreach is inherently a slower process than bulk link buying. While I’d always like to see faster turnarounds, I wouldn't trade their quality for speed. Perhaps offering more diversified "Digital PR" style angles could be a future growth area for them, but for core link building, they are excellent.