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Lautryv

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Websites, SEO & AI visibility for yachting

Lautryv is a boutique web design, SEO and digital marketing studio based in Saint-Laurent-du-Var, on the French Riviera, founded in 2019 by Zeljka Povreslo.

We specialise in the yachting and marine industry: naval architects, marine suppliers, yacht service companies, crew brands and luxury rentals across the Riviera, Monaco and the Mediterranean. Our clients are often excellent at what they do but hard to find online for anyone who doesn't already know their name. Our work is to change that.

  • Min project size
    $5,000+
  • Hourly rate
    $150 - $199 / hr
  • Employees
    Freelancer
  • Year founded
    Founded 2019

Overview by:

Reviewer avatar
Željka Povreslo
founder About the Team

Service Lines
Web Design
40%
Search Engine Optimization
25%
Pay Per Click
15%
Digital Strategy
10%
Web Development
10%
Select Focus Area
Application Platforms
Linux server
100%
CMS Focus
WordPress CMS
100%
Digital and IT Strategy Consulting Focus
Digital Transformation
60%
Data Privacy Consulting
20%
IT Assessment
20%
Frameworks and CMS
Other frameworks and CMS
90%
NodeJS
10%
Platform SEO Focus
WordPress SEO
100%
Programming & Scripting
HTML5
40%
JavaScript
35%
PHP
20%
SQL
5%
SEO Focus
Generative Engine Optimization
20%
Technical SEO
20%
Local search
15%
On site optimization
15%
Content development
10%
Mobile optimization
10%
Multilingual SEO
10%
PPC Focus
Google Adwords
100%
Industries
Hospitality & leisure
40%
Manufacturing
25%
Supply Chain, Logistics, and Transport
20%
Retail
15%
Clients
Small Business (<$10M)
90%
Midmarket ($10M - $1B)
10%

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Our Story

Lautryv started in 2019 as a small web studio on the French Riviera. One marine client recommended us to the next, and within a few years most of our work came from the yachting industry. So we made it our focus. What we noticed along the way: many excellent marine businesses are almost invisible online to anyone who doesn't already know their name. Word of mouth built this industry, but it also limits who can find you. We researched the problem across thousands of maritime directory listings

Meet the Team

Željka Povreslo

Željka Povreslofounder

Founder of Lautryv. Zeljka designs websites and leads SEO and AI visibility work for yachting and marine businesses on the French Riviera. She works in English, French and Croatian.

What Sets Us Apart

Specialists in yachting visibility

We focus on the marine specialists big agencies overlook: naval architects, refit companies and suppliers. Backed by our own research on maritime visibility, we make you findable on Google and in AI search, and you work directly with the founder.

Quick Facts

7 years in business

Commonly Asked Questions

You work directly with me, the founder, from the first conversation to launch. We start with your objectives, then I send a written proposal with a clear scope. During the project you review and approve each stage, so there are no surprises. I work in English and French, mostly by email and video call, or in person if you are on the French Riviera.

A deliberately small number. I limit the number of projects running in parallel so every client gets my direct attention and realistic deadlines, rather than being passed to a junior team.

1. Discovery: your goals, audience and existing setup. 2. Proposal: a written scope, timeline and deliverables. 3. Structure and content: site map, keywords and texts. 4. Design and build, with your approval at each stage. 5. Testing on every device, then launch. 6. Handover, training and ongoing support if you need it.

No, and you should be wary of anyone who does. Rankings, traffic and AI recommendations depend on factors no agency controls. What I commit to is what I do control: the quality of the design, build, optimisation and delivery, with tracking in place so you can see the results yourself.

You do. Your domain and hosting are registered in your name, and you share access with me for setup. Tool licences are included in the project price for the first year; after that, renewals are in your name.

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