Presentation Designs & Animations for Real Estate SaaS Firm
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Graphic Design UX/UI Design Video Production
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Presentation Design Storyboarding Motion Graphics
- $50,000 to $199,999
- Feb. 2023 - Ongoing
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 4.5
- Willing to Refer
- 5.0
“DD.NYC® is excellent in terms of creatives and designs.”
- Other industries
- New York City, New York
- 501-1,000 Employees
- Phone Interview
- Verified
DD.NYC® designs and animates Keynote presentations for a real estate SaaS company’s annual conference. The team helps the client hone their presentation’s story and design awesome visuals for their audience.
Thanks to DD.NYC®’s work, the client’s presentations have been well-received. Their most recent presentation has received top marks from internal and external stakeholders. The team’s design prowess has been fantastic, and they’ve gone above and beyond to ensure they produced flawless outputs.
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the head of corporate marketing for VTS, a commercial real estate technology insights and support company. We focus on solutions for commercial real estate front offices. Ultimately, we’re a SaaS and data company. I oversee our creatives, brand, thought leadership, and product marketing.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with DD.NYC®?
We’ve engaged DD.NYC® to create Keynote presentations for our flagship customer conference. It’s an annual thought leadership conference where hundreds of VTS customers — mostly executive audiences — come to hear our company's latest events and developments.
SOLUTION
What was the scope of their involvement?
DD.NYC® creates a large-scale interactive presentation for our executives. Usually, our CEO and CPO give Keynote presentations. The annual conference happens in May, so we kick off the engagement process at the end of February or early March — it’s a lengthy process. I first work with our CEO and CPO to get a general outline of the story for a specific year. We then determine the key ideas we want to discuss with our audience.
From there, the DD.NYC® team works with us to hone the story of our company’s new developments and exciting events. They also do all the design work to ensure all visuals come to life.
For the first few weeks, Anjelika (Managing Partner & Creative Director) and our executives work together on the story and specific notes, words, and slides for the presentation. From there, we spend the next 4–6 weeks to get all the design elements in place. We design each slide and make sure they flow together.
What’s interesting about this year’s conference is that DD.NYC® has designed two presentations that are synchronized together. Two screens show different visuals to tell one story. DD.NYC® has used an app to create the design elements; the presentation is on Keynote. A lot of those elements have been heavily animated, and the team has used a combination of Adobe After Effects and Adobe Creative Cloud to do this.
Before fully animating the slides, they prototype them using Figma, which gives us a static version. This allows us to review the slides one by one and align them with what we will say.
What is the team composition?
The team composition changes as we approach the presentation day because of the increasing complexities and our effort to push the envelope creatively.
We first work with Anjelika alongside Oksana (Senior Project Manager), who makes sure everyone is on the same page about our next steps. Two lead designers and one lead animator work on the presentation, and we’ve added more designers and animators as needed. At some point, we’ve had to add an extra project manager and a couple more designers.
In total, we’ve worked with more than eight teammates from DD.NYC®, including Polina (Design Team Lead), Dasha (Graphic Design Intern), and one other teammate.
How much have you invested with them?
Every year, our investment ends up at around $70,000.
What is the status of this engagement?
We initially engaged them in February 2023 and then used their services again in 2024. We’re going to retain them for our annual conference and other Keynote initiatives, so the partnership is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We do post-event surveys with our customers every year to get a sense of what value they find in the event and what we can do better. The customers have given all top marks for the Keynote portion of the event. Anecdotally, there’s a lot of goodwill and good feedback from our VTS teammates and customers on how awesome everything looks. Around 300 customers are in attendance during the conference, and all of them see the presentation — it’s truly well-received.
I’m grateful for the way DD.NYC® has handled this year’s process because it’s been quite complex. Designing one presentation is already challenging; having two screens with different visuals syncing together is even more complicated. On top of that, executives often want to tweak the story up to the last minute or before the presentation happens. Luckily, DD.NYC® is awesome in storytelling.
They’ve been with us the entire time, and not many agencies are willing to put in so much time and effort to keep up with the changes in something as complex as our presentation. The DD.NYC® team has done that, and the results are fantastic.
How did DD.NYC® perform from a project management standpoint?
DD.NYC® is willing to extend themselves in terms of hours to ensure they hit deadlines. Plenty of other agencies out there will just give up when the scope of work gets extended. For comparison, DD.NYC® hits their deadlines with mounting complexities. They put in extra hours to make sure everything is perfect.
For tools, we use Slack for real-time communication. However, we’ve also had many in-person meetings with Anjelika and her teammates. Those working remotely work with us through Zoom consistently. Bird Eats Bug has also been useful for us, especially toward the end. It’s a recording software that allows us to record our screens, talk about what we’re seeing and want to change, and immediately upload the clip to a shared cloud folder.
Are there any employees from the service provider's team that you would like to give a shout-out to in this review?
Our partnership with Anjelika has been great. She runs DD.NYC® and is responsible for other customer engagements apart from us. It’s incredible how much she’s involved in the process with us while managing other relationships and projects.
The same thing goes for Oksana. She has to focus on many things simultaneously, but she’s done a marvelous job keeping everyone organized and on the same page. She’s there every step of the way — from when we’re sorting the story out to when we reach the finish line.
Polina, Dasha, and the other teammate have also been great. They’ve been put through the wringer to get the presentation to the finish line, but they’ve stuck with it through everything. Their output has been phenomenal and top-notch.
While other teammates have stepped in, these are the five teammates that I truly admire and appreciate from DD.NYC®.
What did you find most impressive about them?
DD.NYC® is excellent in terms of creatives and designs; they’re also great in establishing the narrative we want to tell. The animations they’ve incorporated into the presentation have been impressive. Every slide is a video animation; they’ve created more than 70 slides to show on two screens. The sheer number of videos they’ve had to develop has been remarkable.
On top of that, the clarity of the animations on a large screen has been great. Usually, the bigger the screen, the more likely the video will look pixelated or fuzzy. However, everything that DD.NYC® produces has been crystal clear on a large format — they’re distinctly good at this.
Are there any areas they could improve?
No, there aren’t any. They’ve worked hard to make a beautiful end product, and I can’t thank them enough for working as hard as they do on a challenging project.
Do you have any advice for potential customers?
If you want to work on your branding, digital assets, or website, ensure that Anjelika is involved in figuring out what story you want to tell — she’s great at honing a narrative for executive audiences. She can also quickly translate that into a creative direction.
Many other agencies do good design work. Using those agencies is fine if you just need to make something look nice. However, if you want to elicit emotions and tell a story, then DD.NYC® is the best choice. Anjelika, in particular, is a great partner for that.
RATINGS
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Quality
5.0Service & Deliverables
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Schedule
5.0On time / deadlines
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Cost
4.5Value / within estimates
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Willing to Refer
5.0NPS
