Codelax Creative

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of an IT services company 

Describe what your company does in a single sentence.

We are the next-gen Fund Data Platform for Asset & Wealth Managers. Make better & faster decisions with the most user-friendly fund research tool    

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Codelax Creative to accomplish?

• We needed support from an outsourced software development firm

SOLUTION

How did you find Codelax Creative?

• Online Search
• Referral

Why did you select Codelax Creative over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Codelax Creative were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Codelax Creative provides us with outsourced product development and engineering services. Their team has built our website and platform for us, including the entire backend system needed for the platform.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Codelax Creative work has impacted our business in every way possible. They've basically developed our entire product from start to finish. They did the same for my past company, too, so they've been true partners to me.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Codelax Creative is incredibly collaborative. They're a multifaceted team, which allows us to share requirements and work with them effectively. I've never seen them go over budget after a budgetary approval; there's never been a surprise. Prices might change depending on the scope change needs. Moreover, they're typically on time. although their team is often based in Europe, they work the US hours to help us build our products.

What was your primary form of communication with Codelax Creative?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Codelax Creative is very flexible, which is great for startups. They can up and downsize their team and understand when paying a bill is late by a few days. Basically, they understand the startup hustle and grind and are willing to work with them, which is great. I truly appreciate their flexibility.

Are there any areas for improvement or something Codelax Creative could have done differently?

The fact that we're working with Codelax Creative for a second time proves that we really like their work. They've done a nice job of addressing feedback, so there's nothing I would have them change.

BACKGROUND

Please describe your company and position.

I am the CEO of IPP

Describe what your company does in a single sentence.

We operate a circular re-use system for high quality pallets and boxes

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Codelax Creative to accomplish?

• Develop a modern, user-friendly web platform to centralize customer interactions, order tracking, and inventory management.
• Integrate real-time GPS tracking for pallet shipments to improve transparency for clients.
• Create a scalable backend system to handle our growing network of retailers, producers, and logistics partners.

SOLUTION

How did you find Codelax Creative?

• Online Search
• Clutch Site

Why did you select Codelax Creative over others?

• Good value for cost
• Company values aligned

How many teammates from Codelax Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Codelax Creative executed a phased approach to address our needs comprehensively:

• Discovery & Strategy: Conducted workshops with our operations, customer service, and IT teams to map pain points and define technical requirements.
• Custom Web Development: Built a responsive, secure portal for clients to place orders, view shipment statuses, and access historical data. Features included:
• Live Tracking Dashboard: Integrated GPS and IoT data from pallet sensors to show real-time location, temperature (for sensitive goods), and estimated delivery times.
• Inventory Forecasting Tool: A predictive analytics feature that recommends optimal pallet quantities based on seasonal demand and client history.
• Automated Reporting: Generated sustainability reports (e.g., carbon savings from re-used pallets) for clients to share with their stakeholders.
• Backend Overhaul: Migrated legacy data to a cloud-based system with API integrations for ERP and third-party logistics partners.
• Stress Testing: Simulated traffic spikes to ensure uptime during critical periods like Black Friday logistics surges.
• Training & Handover: Conducted hands-on sessions for our team to manage content, troubleshoot minor issues, and interpret analytics.

Key deliverables included the customer portal, an admin dashboard for internal teams, API documentation, and a post-launch support plan

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Operational Efficiency: Customer service inquiries related to order status dropped by nearly half within three months, as clients could independently track shipments via the portal.
• Client Adoption: Over 85% of our key accounts transitioned to placing orders digitally within the first six weeks, reducing manual entry errors.
• Downtime Elimination: The platform maintained 100% uptime during the holiday season, a first for IPP, despite a 40% increase in order volume.
• Sustainability Reporting: Clients leveraged automated reports to meet their ESG goals, with one retailer citing our platform as a “game-changer” in their annual sustainability audit.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Codelax Creative’s project management was meticulous. They used Agile methodologies, providing biweekly demos to our team for feedback. When we requested a last-minute feature—a multilingual support toggle for EU clients—they reprioritized tasks without delaying the launch. 
During testing, our team flagged a latency issue in the tracking dashboard; Codelax’s developers resolved it within 48 hours by optimizing the API calls. Every milestone was met on time, including a complex data migration that coincided with our fiscal year-end.

What was your primary form of communication with Codelax Creative?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to translate logistics jargon into intuitive design stood out. For example, their “Pallet Lifecycle” visualizer—a dynamic map showing a pallet’s journey from manufacturer to return—turned a complex process into a storytelling tool for clients. Additionally, their proactive approach to security was exceptional: they implemented biometric access for our admin dashboard after learning about our concerns around data breaches.

Are there any areas for improvement or something Codelax Creative could have done differently?

While their technical execution was flawless, a more structured knowledge-transfer process post-launch would have eased the transition for our non-technical staff. For instance, a library of short video tutorials (beyond live training) would have helped teams reference processes independently. That said, they quickly addressed this by creating a resource hub after we shared the feedback.