BrandLume Inc.

BACKGROUND

Please describe your company and your position there.

I am project manager at a Glass Company. We have been manufacturing and installing curtain walls, windows, and glass for over 100 years!

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc., and what were your goals?

We needed an agency help in taking our startup from with no seo work done before, to a place where we can rank on google for our search terms.

SOLUTION

How did you select BrandLume Inc. and what were the deciding factors?

We needed a company that would work on our seo correctly from the start. We did not want to be in a position where we would have to switch agencies or worse be penalized by google for having seo not done correctly.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We followed their suggestion and purchased their local seo listing services to start. We saw an immediate improvement in our seo as now we were listed in all of our local directories. From there we purchased their monthly seo plan and began to see great results.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As mentioned previously, we were ranking for 8/10 of the keywords that we had wanted to target initially. Shortly after that we achieved first page on the other 2 as well. Every month we see improvement in both traffic and improvement in our ranking for keywords. We had initially planned on running a ppc campaign but at this stage we no longer require it.

Describe their project management style, including communication tools and timelines.

The initial meetings were extremely helpful in us discovering the direction we would want to go in. From there BrandLume took over all the technical aspects and delivered on what we discussed.

They worked very autonomously. Aside from the starting direction and feedback that we provided them, they worked amazingly in building a great strategy that has increased our seo magnificently.

What did you find most impressive or unique about this company?

The transparency and knowledge they had really put them above other companies that we had previously looked at.

Are there any areas for improvement or something they could have done differently?

The entire operation has gone smoothly from day one, so we would say there is no room for improvement.

BACKGROUND

Please describe your company and your position there.

I'm marketing manager of a industrial building supply company. Our operations include plumbing, mechanical, HVAC, dry goods, masonry & lumber. We have gained a reputation for quality products and excellent service.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc., and what were your goals?

We hired BrandLume for the service of combining two separate sites under one website, since having both sites was severely hurting our SEO and was making our PPC campaigns difficult to manage.

SOLUTION

How did you select BrandLume Inc. and what were the deciding factors?

One of our previous clients had their website developed by BrandLume. We liked the work they had done on that site and decided to get in contact with them. After the initial meeting we were confident that they could provide us with the service that would meet our expectations.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The project started with us giving them the general outline of how we would like to incorporate the two websites. Soon after that we received live draft of the prototype for the website. After some back and forth we hashed out the details and proceed to have our website finished.

How many people from the vendor's team worked with you, and what were their positions?

They provided us with an account manager and she took care of all the communication between us and BrandLume

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The project was completed successfully. They delivered exactly what we had originally asked for and more. The website has a clean look as well as being extremely responsive all while having all the contents of the old website.

Describe their project management style, including communication tools and timelines.

The workflow was constantly smooth. Every question we had about the process and changes we wanted to see; our account manager would respond in a manner of a couple of hours.

What did you find most impressive or unique about this company?

The fact that we were paying for solutions not hours is really amazing. Unlike many other digital marketing companies, we worked with, BrandLume provided us with a list of services they would be performing with clear pricing. We never felt lost in regards to what a payment was related to.

Are there any areas for improvement or something they could have done differently?

None at all, everything went smoothly from the start

BACKGROUND

Please describe your company and your position there.

I am Director Of Sales Marketing of  RV sales, parts, & services company. We sell only high quality, name brand motor homes, travel trailers, fifth wheels, and park models at the lowest possible prices.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc., and what were your goals?

We were looking for a company that could handle all of our PPC, from creating and managing campaigns all the way to finding optimization issues and more.

SOLUTION

How did you select BrandLume Inc. and what were the deciding factors?

They came highly recommend by a company that we worked for in the past. After looking at their website we noticed that their pricing would save us a lot of costs compared to other companies as their management fees were the lowest.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We presented them with the current campaigns that we were running and they were very helpful to explain in what matters our campaign were unoptimized. The PPC specialist they provided, explained to us from the start their strategy as well as areas that we had been neglecting. Soon after they fixed our campaigns, we saw a spike in conversion rates and were total believers from that point on.

How many people from the vendor's team worked with you, and what were their positions?

We were presented with an account manager but during the course of reports and technical questions we had, there was a PPC expert who was available to provide us with answers.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After 2 months our conversion rate had increased by 36% while our cost per click had decreased. This demonstrated to us the value of services that BrandLume provides. After that we started to see even more progress and success month by month. They would provide us with weekly adjustments to the campaign so we never felt that as a client, we weren't a top priority.

Describe their project management style, including communication tools and timelines.

Whenever we had questions, they were quick to answer. We left the technical work in their hands and aside from monthly check ins we never needed to follow up with them in regards to issues or concerns.

What did you find most impressive or unique about this company?

The amount of care they put into their work. They provided us with top notch service and went out of their way to save us money when they didn’t need to. They also were quick to present us with opportunities that they saw would help us grow our business without them needing to do that.

Are there any areas for improvement or something they could have done differently?

Everything was perfect from the start.

BACKGROUND

Please describe your company and your position there.

I am project manager at local signage company based in Orlando. Black Leaf Signs (formerly Sign and Drive Marketing) has been proudly serving Central Florida with quality, custom signage since 2002. We specialize in the design, print and installation of wide format signs and graphics.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc.?

We reached out to BrandLume for website optimization services originally. But over time we have added hosting as well as on page SEO optimization services.

What were your goals for this project?

Our website had been running into a high bounce rate and we figured the root of the problem was our slow website, we needed an agency to be able to speed up our website to a point where it would stop hurting our business. Later on, we purchased the on-page SEO service to further guarantee our digital success.

SOLUTION

How did you select BrandLume Inc.?

We found them through Google and reached out to book a meeting to see how exactly they could help us. After seeing some of their case studies we were convinced to give them a try.

Describe the project in detail.

Our website was unoptimized and was very slow to load, so our first issue to tackle was the speed. They did a marvelous job of speeding up the website to a point where it was 8x faster than before! Everything loaded smoothly and the design was untouched.

Slowly we started to see our SEO improve so the next level was to hire them for on page seo optimization. We again saw a huge boost after they performed these services, so we decided to move our hosting to them as well.

What was the team composition?

We had an account manager that stayed constant through all the services that we purchased.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our website now with all of BrandLume’s services is more than 10x faster than it was before. They have very fast hosting and did a great job on the website optimization. All around it has given our business a big boost

How effective was the workflow between your team and theirs?

They explained to us exactly what they were doing at all times and would execute any tasks we gave them very efficiently.

What did you find most impressive about this company?

The amount of truth there is behind their products. They don’t oversell any of the services they do, on the contrary they undersell them. Everything that we have done with BrandLume has been above and beyond what we were expecting.

Are there any areas for improvement?

None. Everything went great from the start.

BACKGROUND

Please describe your company and your position there.

I am marketing director at company that carries an extensive supply of commercial brewery, winery and food processing equipment.

From basic supplies like fittings and valves, hoses and food-grade washdown equipment, to bottling and packaging equipment for commercial use; to our wine making supplies including testing instruments, hydrometers, titrators and more.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc.?

We hired them to assist in SEO and PPC to build awareness about our new website that we were launching

What were your goals for this project?

Grow the company’s awareness across google and other platforms to drive traffic into our new website

SOLUTION

How did you select BrandLume Inc.?

We searched on Google for companies that could work in our region and time zone, they were in the top 5 searches.

Describe the scope of their work in detail.

We had a goal of increasing the traffic we get to our site by 4x what it was before the relaunch of our new site. We also wanted to receive a high ranking of google search placement in our region

What was the team composition?

3 employees from our end were working and consulting with a dedicated account manager that forwarded all our concerns and needs to Brandlume’s different departments and technical staff

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They achieved the traffic goal we were looking for at just over half of the budget that we had set aside to growing our digital marketing presence!

How effective was the workflow between your team and theirs?

Extremely simple and fast. Our account manager would get back to us the same day that we had any concerns or questions by email or by call and always assured that we were satisfied by the results.

What did you find most impressive about this company?

They charge exactly what they say and don’t hesitate so to save us money even at a cost to their own revenue

Are there any areas for improvement?

None at all, we are extremely happy with the service that we continue to be provided

BACKGROUND

Please describe your company and your position there.

I am sales manager at an appliance retailer company based in Washington DC. M&M has been the only independent appliance retailer in DC city limits for over 20 years. Since 1997, M&M Appliance has been serving all of the DMV’s appliance needs.

Wether you’re a homeowner, builder, property manager, or kitchen designer we are passionate about helping you complete your project. We carry all of the major brands the “big guys” do (and more!) with the personal touch of a family-owned company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc.?

We had initially hired them to develop a new Marketing campaign including everything from PPC and SEO to landing page optimization and everything in between. Shortly after seeing the results we hired them for our social media marketing as well.

What were your goals for this project?

We wanted to fix our ranking on google as well as driving traffic to our site.

SOLUTION

How did you select BrandLume Inc.?

We found them online along with multiple other companies while looking for marketing services. After speaking with them, we were very impressed with their customer firs/ no-contract approach that came with no long-term contracts. None of the other 7 companies came close to the prices, quickness in response time and the value they were providing on their proposals.

Describe the scope of their work in detail.

We needed to improve our marketing across the web as we had been neglecting that aspect of our business for a long time. The main takeaway we wanted to see was an improvement of our organic ranking on google as well as to see more traffic directed to some of our underperforming pages.

What was the team composition?

We were given a project manager that we forwarded all of our goals and needs to.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since the start of the marketing partnership they have boosted our traffic and conversions as well as significantly improved our presence across many platforms. They provided link building strategy and content for our site that was tailored specifically for SEO in our industry. Additionally, they offered us tremendous advice that has boosted our understanding of how to be successful in the digital market space.

How effective was the workflow between your team and theirs?

They are very effective and efficient. When you work with them you can tell that they have a teamwork mentality. They are available and always focused on the end goal of our project

What did you find most impressive about this company?

Our main point of contact Kumar. T, truly feels like part of our team. We are grateful for all their insights and advice. They bring an authenticity to the partnership that is very rare to see nowadays.

Are there any areas for improvement?

None that I can think of. From the start they delivered on all our expectations and have continued to so.

BACKGROUND

Please describe your company and your position there.

I am marketing manager at an independent agency representing the best marine insurance companies. We carefully compare a number of policies to find the lowest premiums and best values for your boat insurance needs.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc.?

We approached BrandLume to have them work with us on marketing and advertising so that we will be able to attract the right kind of customer, help them understand our brand and increase brand awareness,

What were your goals for this project?

Research on what type of content would have the most impact, SEO and unifying our brand across all platforms

SOLUTION

How did you select this vendor?

We looked at a couple of other agencies. In the selection process, it helped that they were offering the best prices on the selection of services we were looking for without long term contracts and they were not trying to sell us anything.

Describe the scope of their work in detail.

The goal of the project was to rebuild our online presence across all platforms and to have them unified for in a way that would raise our brand awareness. At the same time we wanted them to optimize our SEO and make sure we were ranking for all the keywords that we had requested.

What was the team composition?

BrandLume is a top-quality team. They setup everything on their side for what was needed to reach the results that we were looking for all that was needed from our side was our goals and they did the rest of the work

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They were very quick on the re-branding that we had ordered. As for the SEO and advertising, we started to see the results in about 2 months from the start. In a matter of a few months we were already where we wanted to be and on surpassing our annual goals on the 2nd quarter.

How effective was the workflow between your team and theirs?

They took care of everything from the first day. After placing our order, they instantly began working on our requests and provided us updates through the process

What did you find most impressive about this company?

The reliability that they provided impressed us. Whenever we needed them, they were in contact with us to provide updates or timelines in a quick and efficient manner

Are there any areas for improvement?

There is no room for improvement from the experience we've had so far. I've seen companies as big as theirs create resource center for clients. Perhaps that would be a recommendation for them to do.

BACKGROUND

Please describe your company and your position there.

We hired BrandLume to optimize our website as it had been working slowly for a long time and wasn’t converting the traffic as much as we wanted it to, and to also build our PPC and SEO campaigns to better drive traffic to the site

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc., and what were your goals?

Our goal was to get the website to a point where the speed was not driving our visitors away as well as to fix the SEO that had dropped due to the speed and other competitions gains, while going after new clients progressively through PPC.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched for a partner online by looking for agencies with good reviews. Then, we started reaching out to Them individually until we settled on BrandLume since we saw them as the best choice ( considering value for cost charged and their prvious work examples) to spearhead this project

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We gave them control of our site for them to optimize and re-design the problem areas. Shortly after we started the PPC and SEO campaigns to boost the traffic to the site after we had seen the main issues with the site were fixed with in 5 days.

With minor tweaks on the way we reached our initial goal for traffic and conversions to our pages in just over 2 months. He have increased our budgets with them constantly, given the results they have continuously produced and couldn’t be happier with this relationship and how they operate.

How many people from the vendor's team worked with you, and what were their positions?

The team composition consisted of a project lead that takes care and handled all our needs with their internal departments

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

So far, the Campaigns have been a success. We have met the goals that we set out for at the start and have only seen improvements from there. The website is exponentially faster than before and is converting at 8% vs. 1% previously . the traffic that is being led through to the site seems to be leading to conversions well. Overall, the project has been an immense success

Describe their project management style, including communication tools and timeliness.

There are never any issues regarding workflow. They were very professional and accommodating from the start and workflow was never a problem

What did you find most impressive or unique about this company?

Their communication skills are excellent. Whenever we had a question, they are very prompt to answer it in an easy to understand manner.

Are there any areas for improvement?

Everything from the start was very professional and efficient in my opinion there isn't anything I would improve about our partnership

BACKGROUND

Please describe your company and your position there.

I am the Director of Sales Marketing at a growing hearing health center based out of Boca Raton, Florida. Our main focus is personal, customized care to make all of our patients feel comfortable.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc.?

We hired BrandLume to oversee the packaging, labeling and collateral design section of our new project which was for a new product line

What were your goals for this project?

The goal of the project was to have the packaging design and labeling of our new product line to be ready for our launch, along with the collateral design for the marketing side of it.

SOLUTION

How did you select this vendor?

Our head of marketing did an exhaustive search. we selected them because they were the best option for us given the price and quality of their previous works, and we had heard good things about them through our other contacts.

Describe the scope of their work in detail.

After our initial contact with BrandLume, we discussed what the general theme and feel of our product was to them and what direction we were looking to take it in. They started working on the designs and we were presented with over 80 designs in 6 days and from there we went to pick which we were interested In. After some back and forth we came to an agreement and moved to the next phase of collateral design.

What was the team composition?

We had a main point of contact that communicated our concerns to the design team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We finalized the designs we were looking for and were happy with the outcome of them. After we received the finalized versions, we moved onto the next phase of our product launch which is now paused due to COVID

How effective was the workflow between your team and theirs?

We were kept in contact with a dedicated point of contact for the entire duration of our working relationship. They were quick to respond to any changes we wanted to see and worked very flexibly with us.

What did you find most impressive about this company?

The most impressive thing about BrandLume was the level of care and service they gave us with the stunning designs that cost less than a 10th of what others were quoting us. They put our needs first and always had time to listen to our concerns and input. Companies in the past that we have worked with have mostly kept in contact at the start and the end of a project only, but with BrandLume we were updated regularly about what was going on.

Are there any areas for improvement?

We have no complaints overall. Everything was done how we wanted it, smoothly and efficiently.

BACKGROUND

Please describe your company and your position there.

I am digital marketing manager for a a medical device company that serves the global diabetes care, wound care, and drug delivery marketplaces. Our mission is to improve lives by making medical devices which contribute to improved diagnostics and therapy.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BrandLume Inc.?

We used to have a dedicated SEO department in-house. After Some challenges that were too big for us to focus on, we brought BrandLume onboard to take over the operation.

What were your goals for this project?

To build our Marketing using SEO and PPC to be able to grow our operations in the business from a comfortable marketing position

SOLUTION

How did you select this vendor?

We hired BrandLume because they came highly recommend by numerous credible business contacts.

Describe the project in detail.

Firstly, they took over our current marketing platforms and optimized them to acceptable levels. Then the next step was for them to make several changes to our site itself to improve our Google rankings including keyword optimization, eliminating duplicate copy, increasing the site speed, indexing the site to be more easily read, and keeping readers attentions when they land on our website

What was the team composition?

We were put in contact to a project manager by our account leader.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since the time they’ve taken over, they've increased our keyword rankings so that we’re in the Top 10 for many of the keywords we’re aiming for. Lead generation has also improved, total conversions, spending, and cost-per-lead. This has overall lead to the growth of our company while in the past we were stagnating

How effective was the workflow between your team and theirs?

Very effective. They were very responsive and proactive through the entire process

What did you find most impressive about this company?

They’ve successfully increased our exposure and sales with their services. Moving forward we are going to entrust the team to take over all our digital and online needs.

Are there any areas for improvement?

Overall, I’ve been happy. They’re worth every penny that we spend. I have no complaints