Belkins

BACKGROUND

Please describe your company and your position there.

ValueLabs is a global technology company specializing in Product Development, Data Technology, Design, and Consulting. We serve customers globally from our 26 delivery locations with a team of over 7000 associates. I lead sales & business development for Canada.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

We selected Belkins for lead generation services for the Canadian markets to support our new business development.

SOLUTION

How did you select this vendor?

We evaluated a few vendors based on their experience, reviews, and commercial terms. We also had a prior experience with Belkins. Based on all the criteria, we believed that Belkins would be the best fit for our needs.

Describe the scope of their work in detail.

We have been working with Belkins since 2021. And our main goal was to schedule appointments with client stakeholders that fit the criteria. We tried different industries and tested lots of approaches, tactics, and messaging to make sure that we have a sustainable flow of appointments.

What was the team composition?

We were supported by a meeting coordinator and a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We‘ve had more than 100 conversations with new prospects since we started the engagement in July’21. This has resulted in building a healthy pipeline of opportunities and closures.

How effective was the workflow between your team and theirs?

Belkins specialists are very cool. We quickly found a common language. The Belkins team has been receptive to feedback. Working with them has been a pleasure.

What did you find most impressive about this company?

1.  The team has delivered great outcomes.
2. They are flexible in their approach and receptive to feedback
3. They have also been rigorous in project management and regular reporting.

Is there any area for improvement or anything that could have been done differently?

Belkins has done a great job of delivering to expectations so far. Now is the time to probably set the bar higher – specifically finding prospects in the higher end of mid-market and perhaps Enterprise segment, which will be a joint exercise.

BACKGROUND

Please describe your company and your position there.

I'm CEO and Co-Founder at Jiffsy. We build a no-code frontend platform for e-commerce with AI recommendations to launch an engaging storefront in a few clicks and increase sales by 20%.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins, and what were your goals?

Like any business, we want to develop and have more customers. So we turned to Belkins and chose an Appointment Setting service.

SOLUTION

How did you select this vendor and what were the deciding factors?

We've heard a lot of good things about Belkins for a long time. Therefore, when we were faced with the task of choosing a marketing agency, we immediately decided to find more information about Belkins. We contacted them to clarify some details and started working together.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

For lead gen, we chose the Sales Growth package that promised us 15 meetings in 3 months. During lead generation, the guys used the standard referral approach, and it immediately brought good results, so we did not have to test much or make adjustments. I want to point out that our work began in January, and in the first month and a half, we booked 7 appointments. But, at that moment, the war began in Ukraine, and for a certain time, we could not continue our work. Fortunately, after the break, we returned to Belkins, and they booked us 13 more appointments.

How many people from the vendor's team worked with you, and what were their positions?

We were supported by an account manager and a sales development representative.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Even though our cooperation happened during the crisis period, the guys from Belkins were able to book us 20 appointments. And this is even more than we expected. In addition, we managed to close several deals due to their work.

Describe their project management style, including communication tools and timeliness.

We had weekly calls, a real-time dashboard, and Slack channel for instant communication.

What did you find most impressive or unique about this company?

Belkins' skills and efforts were top-notch. At the beginning of our partnership, our open rate was 58%, and the reply rate was almost 15%. Sure thing, after the start of the war, these metrics dropped a little, but this did not prevent Belkins from achieving an excellent result for our company.

Are there any areas for improvement or something they could have done differently?

Everything was great; there was nothing to improve.

BACKGROUND

Please describe your company and your position there.

Froomle is a smart personalization service. We Create AI-based personalized experiences across digital channels for News, Media and eCommerce companies that want to improve online business performance (websites, apps, newsletters, and push notifications).

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

We started working with Belkins in order to make our scale-up more known and find those that are ready to embark on the Personalization journey with us and cooperate on an ongoing basis.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found Belkins by accident and were very skeptical about them because our experience with the previous vendor was bad. But still decided to give it a try.

Describe the project in detail and walk through the stages of the project.

We started our work in November and decided to cooperate for a month so that we could evaluate the quality of Belkins's work. During this time, they gave us 5-6 appointments. Both the result and the process of work impressed us, and we continued our collaboration. At the moment, we have already booked 45 calls with e-commerce stores and Shopify. At first, we worked with the USA and Canada, but recently, we have targeted both Europe and Australia. The number of appointments continues to grow, and we are very pleased with this and plan to work with Belkins in the future.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with an SDR and an account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I want to share the fact that our open rate is almost 50%, this is a very cool result.

How effective was the workflow between your team and theirs?

Having not had a very successful experience with the previous vendor, we were worried and skeptical. But the guys from Belkins immediately showed their best side; they were polite and responsible. The work process goes very well — we understand each other in every aspect.

What did you find most impressive or unique about this company?

I noted the fact that the Belkins team was able to inspire the maximum confidence in our team. Therefore, now we are not doubtful about outsourcing everything to the outbound team and completely switching to working with Belkins. We decided to entrust the marketing part to them.

Are there any areas for improvement or something they could have done differently?

My only regret is that we haven't found Belkins earlier. I am completely satisfied with their work.

BACKGROUND

Please describe your company and your position there.

I'm responsible for our Business Development efforts, particularly around strategic partnerships and new business. Our technology offers an interesting and unique authentication experience for mobility operators to seamlessly identify and authenticate riders.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

The proximity solutions market is every changing, and due to COVID-19, the need for contactless authentication has been growing. We hired Belkins' services to get ahead of this trend, and identify key decision makers within the transportation, mobility, and rideshare sector who could greatly benefit from our services.

SOLUTION

How did you select this firm and what were the deciding factors?

We considered multiple lead generation companies for our efforts. Ultimately, Belkins' business model and reporting analysis were key to us. We are fortunate that the Belkins team (Olha and Lera) work diligently on our behalf to schedule appointments, provide clear follow-up to clients, and communicate effectively to us. Additionally, as we report internally, we are able to provide Belkins' findings in a clear and easy to understand manner.

Describe the project in detail and walk through their service package.

Belkins is responsible for assisting in our lead generation efforts across the mobility space. This included content creation, prospect/ lead management, and appointment setting. The team started with a specific geographic region and expanded outwards once their original list had been exhausted.

How many resources from the vendor's team worked with you, and what were their positions?

We interact closely with 2 individuals, both of which are account managers.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

Our Sales pipeline has grown 20% thanks to the efforts of Belkins, and our lead to opportunity conversation is nearly 75% within the industry.

How effective was the workflow between your team and theirs?

We have weekly Zoom meetings where the Belkins team updates us on the status of their campaigns, and provides real-time comments on what is / isn't working from their perspective. They communicate effectively with us on a regular basis and provide thorough details when scheduling meetings on our behalf.

What did you find most impressive or unique about this company?

We're impressed with their willingness to do a lot of the behind-the-scenes work for us. Often times, getting a foot in the door and a meeting on the calendar is the most difficult part of the sales process. Belkins has allowed us not to worry about that and focus on additional business priorities.

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

We are end-to-end digital agency with a focus on Adobe Experience and other Adobe assets. We offer digital transformation services in the financial, healthcare, and hospitality industries.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins?

Since we are just getting started, new clients are vital to us to increase sales and overall online presence. We wanted to attract big companies and become more competitive. To do all this, we decided to work with Belkins.

SOLUTION

How did you select this firm and what were the deciding factors?

We have been searching for a long time for a suitable marketing agency that offers the services we need. We compared reviews and pricing. We doubted and worried so as not to make a mistake with our choice. As a result, we chose Belkins and did not regret it.

Describe the project in detail and walk through their service package.

As expected, the Belkins studied our company and highlighted our strong sides. They also put a lot of attention on our ideal client profile. After that, guys from Belkins created contact lists and launched the first campaigns. It didn't work at first, so Belkins built a multi-channel approach focusing on cold emailing and LinkedIn outreach, which led us to a great result.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with an SDR, a team lead, and an account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

We got great results. We worked with Belkins for 3 months, and during this time, we scheduled about 25 promising meetings, and the appointment booking rates increased by over 50%.

How effective was the workflow between your team and theirs?

Belkins’ specialists are cool. We quickly got along, and working together was a breeze.

What did you find most impressive or unique about this company?

Belkins takes a very responsible approach to collaborate with each client and provides the best conditions for excellent results. This cannot but rejoice.

Are there any areas for improvement or something they could have done differently?

I can't single out any flaws - everything was great.

BACKGROUND

Please describe your company and your position there.

I'm CEO of our company and we have cloud security solution.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins, and what were your goals?

We worked with Belkins to build our sales pipeline through content building, outreach campaign to generate the appointments. Our goal was to set up more appointments for our customers.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched online and through different reviews online, we decided to work with Belkins.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We ran multiple different campaigns and different strategies to identify the best way to generate more leads. Belkins build weekly contents which were posted on LinkedIn and other social media to build the awareness. They also used reply.io to create email campaigns to reach out to prospects to share our product and generated appointments.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with Account Manager and SDR to support our project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were able to generate 10 appointments a month from their campaigns.

How effective was the workflow between your team and theirs?

Their team is very professional and responsive and very efficient on communication.

What did you find most impressive or unique about this company?

I appreciated all the efforts they poured in to make us successful. He's really really great AM and many times went out of his way to support us.

Are there any areas for improvement or something they could have done differently?

If they build the performance based pricing model that certainly would have helped us.

BACKGROUND

Please describe your company and your position there.

We are a software innovation company and a global leader in high-performance application development. We partner with visionaries to turn their big ideas into critical applications that move business, people, and the world forward.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins, and what were your goals?

Like many other companies, we want to grow and improve our services. Our primary goal was to enhance appointment setting, so we decided to work with Belkins.

SOLUTION

How did you select this vendor and what were the deciding factors?

I guess our search strategy was not very much different from the rest. We just compared reviews, looked at the examples of previous works, and, finally, decided to give it a try with Belkins.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We started our cooperation by confirming that Belkins was the right choice for us and could deliver our project. Even with some delays on our end, Belkins delivered (even exceed) the KPIs agree in half of the time contracted. They wrote templates for email outreach campaigns based on the value proposition for different titles and used a referral approach.

How many resources from the vendor's team worked with you, and what were their positions?

An SDR and a project manager worked with us.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The results exceeded our expectations. Their team has been doing its best - it delivered more than 20 appointments in a month and a half. The entire process went well.

How effective was the workflow between your team and theirs?

We managed to find a common language, adjust to each other’s needs, and discover the perfect way to achieve all the goals we set.

What did you find most impressive or unique about this company?

They were open to our requests and accommodating of changes beyond the scope. For example, we asked to add leads according to our corporate templates (this way, it’s easier to download the data to our CRM), and they eagerly agreed. It impressed me, and I really appreciated it. And, sure thing, it wouldn’t be possible without syncing our expectations, which Belkins did on a professional level.

Are there any areas for improvement or something they could have done differently?

In my opinion, the team’s work was excellent.

BACKGROUND

Please describe your company and your position there.

Kwali is is a tech startup that provides computer vision for food

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins, and what were your goals?

We hired Belkins as they offered Appointment Setting services. We were quoting several companies in the market as we knew our topic was not easy. We needed to get appointments for a specific range of restaurant owners and we warned them it was complicated. They insisted they could do it.

SOLUTION

How did you select this vendor and what were the deciding factors?

We knew our campaign was not easy. We interviewed many vendors and Belkins promoted a proprietary technology that makes them have better data and better conversion rates. Mostly they insisted verbally that they were more than capable of delivering on our campaign, though other vendors related to the difficulties I mentioned.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Belkins asked us to complete a detail form of our Target customers and Buying Personae. After that we went through some basic email templates to start emailing.

How many resources from the vendor's team worked with you, and what were their positions?

I don't have a full clarity on this, I had contact with mostly 2 team members

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were offered 15 meetings over a 3 month period. However we barely got 5 overall. After the first month and a half they ran out of target customers and started sending emails to any kind of prospects that were not our target, of course they could not book any meetings that way.

How effective was the workflow between your team and theirs?

The workflow was ok, I would have expected to actually get better visibility/decision on who they decided to send emails to.

What did you find most impressive or unique about this company?

Nothing unique, just another outbound marketing company over promising

Are there any areas for improvement or something they could have done differently?

They should have come forward to us with the fact they could not complete the campaign as initially agreed upon. Instead they pretended everything was ok while sending emails to non-target audience and not booking any more meetings, just to make us pay the full price of the contract. Very questionable work ethics.

BACKGROUND

Please describe your company and your position there.

I work with communications, strategies, and complex creative campaigns.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins, and what were your goals?

Our agency is already quite successful. But, of course, we always look for something to improve to get to the high-level performance. We didn't get enough email engagement. So we decided to work with Belkins to optimize our email marketing strategy.

SOLUTION

How did you select this vendor and what were the deciding factors?

We have always liked the Belkins Lead Generation Company, listened to their podcasts, and read their blog.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The Belkins experts first looked at our startup and evaluated our existing email marketing strategy. We discussed a lot, and the guys tested different methods/approaches and gave us advice for the future. We created personalized email templates for different groups of our audience, avoiding spam triggers. In their work, Belkins used a variety of tools that helped to check the progress and keep everything under control.

How many resources from the vendor's team worked with you, and what were their positions?

We were supported by an account manager and an SDR.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We worked with Belkins for three months. And already in the first couple of weeks, we started getting exceptional results. The speed and efficiency of work cannot but rejoice.

How effective was the workflow between your team and theirs?

Apart from the fact that our cooperation was effective in terms of business, the working atmosphere was also amazing. We hit it off very quickly and worked really well together.

What did you find most impressive or unique about this company?

I really liked the fact that the Belkins team consists of skilled specialists who perfectly know the niche of their work. It is a pleasure to cooperate with them, they meet all our expectations.

Are there any areas for improvement or something they could have done differently?

I can say without a doubt that Belkins did an excellent job. I didn't see any shortcomings from their side.

BACKGROUND

Please describe your company and your position there.

I’m Content Marketing Manager.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Belkins, and what were your goals?

We needed to speed up our sales cycle. In addition, our company required optimization of the lead generation process. We couldn't have done it on our own since our sales and marketing departments were working on their tasks full-time, so we contacted Belkins.

SOLUTION

How did you select this vendor and what were the deciding factors?

We just found Belkins in the list of the best lead generation agencies. After comparing reviews and prices, we decided that this company is a great option for us.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First, the Belkins specialists reviewed our ideal customer profile and received leads for analysis. Belkins also studied the potential and prospects of our cooperation. After that, Belkins found the strategy we were working on and optimized it for the best result.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a lead research team and an account manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Belkins was able to significantly speed up the process of lead generation through trial and careful selection. At the same time, all leads were picked qualitatively and cost-effectively in terms of investment.

How effective was the workflow between your team and theirs?

It turned out to be very easy to reach an understanding with the Belkins team. The guys are very smart and kind.

What did you find most impressive or unique about this company?

I liked the quick speed of the Belkins team. All edits and improvements were made in the nick of time, which contributed to the best outcomes.

Are there any areas for improvement or something they could have done differently?

All the work was done in the best way possible.