AGCS

BACKGROUND

Please describe your company and your position there.

KesselsKramer is a communications agency with offices in Amsterdam, London, and Los Angeles. I'm the managing partner.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AGCS?

We hired them to create and roll out several digital extensions of marketing campaigns that we’d originally developed.

What were your goals for this project?

Our goal was to have an optimal adaptation of our campaign approach for online display.

SOLUTION

How did you select this vendor?

We found them through suggestions in our network.

Describe the scope of their work in detail.

AGCS handles significant chunks of online display adaptations as part of the international campaigns we developed. They supported our production team in a professional and (cost) efficient way.

What was the team composition?

They’ve assigned various creative teams and 360 producers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The work was done on time, with only a few hick-ups within the tight timing plans.

How effective was the workflow between your team and theirs?

Their workflow was very effective. AGCS has a high service level, connecting well as an extension to our internal production team.

What did you find most impressive about this company?

Beyond their level of service, they worked beyond standard office hours when needed and had a sharp eye for typography and design.

Are there any areas for improvement?

No, there’s nothing to improve.

BACKGROUND

Please describe your company and your position there.

I’m a senior account manager at Torpedo Group Ltd, a creative marketing firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AGCS?

We needed to develop and deploy dynamic HTML5 banner sets.

What were your goals for this project?

We set out to run various AB tests on a robust banner set and optimize it accordingly.

SOLUTION

How did you select this vendor?

Our studio manager found them online.

Describe the project and the services they provided in detail.

First, they gave us strategic recommendations regarding technical solutions. Then, they built the banner set with HTML5 and implemented animations.

What was the team composition?

We worked with an account/project manager and a developer/animator.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Unfortunately, we can’t share specific results our clients saw, but everything AGCS delivered was satisfactory. 

How was project management arranged and how effective was it?

Their dedicated resources were effective and responsive.

What did you find most impressive about this company?

They produced high-quality creative at a fast pace.

Are there any areas for improvement?

There were sometimes too many voices in project management sessions that could have been handled with a short conversation with the developer.