Addlium

BACKGROUND

Please describe your company and position.

I am the Marketing Director of Alufix

Describe what your company does in a single sentence.

ALUFIX is an Austrian brand and manufacturer of foils and garbage bags for households, restaurants, and businesses, as well as related products such as aluminum food containers or grill accessories. Now it is a part of the Biosphere Corporation, a leading manufacturer and supplier of household cleaning, cooking, and hygiene products

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• Increase Brand Awareness: Enhance the visibility of the ALUFIX brand in the international market through LinkedIn.
• Profile Optimization: Optimize and pack 11 personal LinkedIn profiles of our C-level representatives and 2 corporate profiles (International and Romanian).
• Content Marketing: Develop and publish engaging content, including 6 posts on the ALUFIX corporate profile, and provide ideas for ongoing content marketing.
• Establish Cohesive Identity: Create a consistent and cohesive identity across all profiles to clearly convey our core values.
• Attract Talent: Attract and retain top talent by showcasing our company culture and values through LinkedIn profiles and content.
• Boost Engagement: Increase employee engagement, motivation, and job satisfaction by transforming employees into brand ambassadors.

SOLUTION

How did you find Addlium?

Referral

Why did you select Addlium over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Addlium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Addlium's scope of work involved a comprehensive strategy to enhance ALUFIX's LinkedIn presence and brand awareness. They optimized and packed 11 personal LinkedIn profiles of our C-level representatives and updated 2 corporate LinkedIn profiles (International and Romanian). As part of their content marketing efforts, they prepared and published 6 high-quality posts on our ALUFIX corporate profile and developed creative ideas for ongoing content marketing.

Addlium also conducted a thorough audit of all our LinkedIn profiles, provided detailed recommendations for improvements, and offered personal consultations from their account manager, Daria. Throughout the project, we experienced high-quality and consistent communication with Daria, who kept us informed with regular updates and reports on progress and performance metrics.

The results of Addlium's efforts were impressive. The engagement rate of our publications averaged 9%, content coverage increased by 12,157%, and page views rose by 338%. For the personal profiles, views increased by an average of 100%, and appearances in search results grew by 150%. These efforts significantly boosted our LinkedIn presence, enhanced our overall brand visibility in the international market, and set us apart from the competition.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project with Addlium demonstrated significant progress and success. The average engagement rate of our LinkedIn publications reached 9%, while content coverage saw an impressive increase of 12,157%. Page views on our corporate profiles rose by 338%, indicating a substantial boost in visibility. Additionally, the personal LinkedIn profiles of our C-level representatives experienced a 100% increase in views and a 150% increase in appearances in search results. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Addlium's project management was exceptional. They consistently delivered items on time, including the optimization of LinkedIn profiles and the creation of content. Their team maintained high-quality communication throughout the project, particularly through their account manager, Daria, who was always responsive to our needs and promptly addressed any questions or concerns. 
Regular updates and reports kept us informed about the progress, and their proactive approach ensured that all our objectives were met effectively and efficiently. This level of professionalism and responsiveness significantly contributed to the overall success of the project.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about Addlium was their ability to deliver substantial and measurable results in a relatively short period. Their strategic approach to optimizing LinkedIn profiles and content marketing led to remarkable increases in engagement and visibility. The combination of their expertise, proactive communication, and dedication to achieving our goals made Addlium a standout partner in enhancing our LinkedIn presence.

Are there any areas for improvement or something Addlium could have done differently?

Everything with Addlium was excellent, but the project took longer than expected to complete. This delay was also due to our side, as our company's top executives were often busy and unable to provide quick feedback. Despite this, Addlium remained patient and flexible, ensuring that all deliverables met our high standards.

BACKGROUND

Please describe your company and position.

I am the Founder and CEO of Luxeo of Luxeo

Describe what your company does in a single sentence.

Luxeo is a leading provider of tailored SEO outsourcing solutions designed specifically for IT/startups and other tech companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• Make my own and company LinkedIn profiles more visible and professional
• Expand my LinkedIn network with valuable connections
• Get more reach to our brand on LinkedIn
• Get recommendations on how to manage LinkedIn from an expert from the Addlium team

SOLUTION

How did you find Addlium?

Referral

Why did you select Addlium over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Addlium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our cooperation with Addlium lasted a few months. During this time, exceptional social selling services helped me develop a professional brand on LinkedIn and build a relevant network of contacts. 
The collaboration led to a 150% increase in visibility in search and an 82% increase in views on the corporate profile. 

The strategies suggested by Addlium are being independently implemented to enhance the company through personal branding. My team and I were especially pleased with the communication with Daria, Head of Social Selling, who accompanied us at all stages of implementing the changes.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• The collaboration led to:
• A 150% increase in visibility in search
• An 82% increase in views on the corporate profile
• A 50%+ increase in all metrics on my personal page
• 100 new relevant contacts in my business network 

In addition, we were provided with high-quality consultation in 2 sessions on the specifics of running LinkedIn

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They excel in project management, ensuring a smooth workflow. A dedicated account manager maintains open lines of communication between our team and theirs. We also benefit from the active participation of the Head of Social Selling department throughout the process. This collaborative approach ensures that everything is pre-approved by us before going live.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Addlium loves what they do, and it shows. I value their work ethics, quality content, and lead-generation strategies.

Are there any areas for improvement or something Addlium could have done differently?

No, I didn't notice anything that needs improvements.

BACKGROUND

Please describe your company and position.

I am the CEO of FlexMade

Describe what your company does in a single sentence.

FlexMade is a software development company, providing custom software development, application rescue and IT consulting services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• Boost our presense on LinkedIn with building a strong personal and corporate brand, expand our business network and get leads.

SOLUTION

How did you find Addlium?

personal meeting with Addlium's representative

Why did you select Addlium over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Addlium were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our cooperation began with the onboarding phase, which involved several discovery calls, including ICP development, a LinkedIn profile audit, and content interviews. The next stage was strategy development, during which we finalized the content plan and target contact lists, along with outreach scripts provided by Addlium's content and lead gen teams. Then, operational tasks such as content creation, posting, and network expansion commenced. 

Currently, we have regular monthly status meetings where we receive detailed reports and adjust our strategies accordingly. Apart from LinkedIn content marketing, Addlium assists us in creating content for our website as well as external resources.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The first measurable metrics that come to my mind are:

• 53% increase in profile views
• 30% increase in search appearances
• 200+ new target connections 
• Our general organic reach on LinkedIn also grew.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management is certainly one of their strong suits. We have a dedicated account manager who facilitates communication between us and their internal team. Additionally, the heads of the Content and Lead Gen departments actively participate in operational communication. Before any content or lead gen activity goes live, it is always pre-agreed upon with us.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are truly dedicated to their field, approaching their work with passion. I highly value the content and lead gen efforts they undertake on our behalf.

Are there any areas for improvement or something Addlium could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am the CEO & Co-Founder of Twin Sann

Describe what your company does in a single sentence.

TWIN SANN is an online store offering high-quality furniture. We manufacture all our products at our production facility

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• expansion of sales channels
• entering the European market
• increasing the number of leads

SOLUTION

How did you find Addlium?

Referral

Why did you select Addlium over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Addlium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Addlium helped us with crafting a detailed Ideal Customer Profile tailored to our target audience, provided effective outreach scripts, and created LinkedIn profiles for TwinSann from scratch. Their content marketing and lead generation efforts on LinkedIn were instrumental in implementing social selling approaches for entering new markets.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results speak volumes about Addlium's effectiveness. Within five months, Addlium connected with over 1500 target profiles, achieving an impressive 21% conversion rate for invite acceptance. Most importantly, they generated 26 MQLs for our company. Moreover, Twin Sann now boasts attractive and active LinkedIn profiles, thanks to Addlium's expertise.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We are completely satisfied with project management and general service delivery. At first, we were provided with a detailed work schedule where we could watch the progress. We were also guided through every stage, for example, together we developed our ICP and LinkedIn profiles. Each piece of content was never published without our approval. What is also important, we were notified about the leads as soon as they were qualified by the team.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I would like to highlight their client-centric approach. The team is highly responsible and always in touch if you have any questions. I assure you, that you will get clear and transparent service if you opt for Addlium's services.

Are there any areas for improvement or something Addlium could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the CEO of Arkhipova Advisory

Describe what your company does in a single sentence.

We specialize in business development through strategizing and implementing the author's methodologies, helping businesses achieve synergy and evolve based on effective and ecological solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• Increase our LinkedIn presense
• Enhance my business network on LinkedIn with target connections
• Get clear strategy on social selling practics

SOLUTION

How did you find Addlium?

Partners

Why did you select Addlium over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Addlium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our collaboration focused on brand packaging and network expansion on LinkedIn, as well as recommendations for implementing further social selling activities. Due to Addlium’s work, our presence on LinkedIn has increased significantly. In just one month of work, my network on LinkedIn increased by 100 target contacts. In addition, we received a potential client from one of the leading companies in Ukraine.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After updating my page, my SSI immediately increased by 19%. Then Addlium collected 400 target contacts according to our ICP to connect with them, and by the end of the month, we got a 25% connection acceptance rate, which is pretty great. And as I stated above we even got a potential client from this list.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Addlium's expertise and professionalism were evident throughout our engagement. They provided us with clear and systematic guidance, ensuring that every aspect of the project was executed smoothly.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their contribution has been invaluable to our business. Now we're definitely aware of the importance of incorporating LinkedIn into our overall marketing strategy.

Are there any areas for improvement or something Addlium could have done differently?

No. I looking forward to continuing our collaboration!

BACKGROUND

Please describe your company and position.

I am the Founder of Dandify Design Studio

Describe what your company does in a single sentence.

We are a team of creative product designers who transform ideas into visually captivating and market-ready products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• Get more reach to our brand on LinkedIn
• Expand business network and get potential clients

SOLUTION

How did you find Addlium?

Referral

Why did you select Addlium over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Addlium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Addlium upgraded my personal and our company's LinkedIn profiles, expanded our business network with 40+ potential clients and generated 4 marketing qualified leads in one month.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

First, Addlium upgraded the LinkedIn profiles, creating a more compelling and professional image. Second, I got over 40 potential clients added to our network. This not only broadened our reach but also fostered valuable connections within our industry. Moreover, their network expansion activities also resulted in getting 4 MQLs to our sales funnel just in one month of cooperation.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The overall service delivery was excellent. They have well-organized logical processes. Moreover, their commitment to understanding our industry and tailoring their strategies to our specific needs was evident throughout our collaboration.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

At the final stage of our collaboration, they provided us with with the ready-to-implement social selling strategy. This strategic roadmap equips us with the tools and insights needed to continue our successful engagement on LinkedIn independently.

Are there any areas for improvement or something Addlium could have done differently?

No, we are completely happy with the provided service.

BACKGROUND

Please describe your company and position.

I am the CEO & Founder of Malyovana Іnsurance

Describe what your company does in a single sentence.

We are an insurance brokerage firm specializing in corporate and personal health, travel, and property solutions. Our primary focus is to provide organizations with comprehensive insurance coverage, ensuring the well-being and security of their employees.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• We engaged Addlium to enhance our LinkedIn presence, focusing on both my personal and the company's profiles. The goal was to effectively reach potential clients in different business sectors.

SOLUTION

How did you find Addlium?

Referral

Why did you select Addlium over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Addlium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We enlisted Addlium to enrich our presence on LinkedIn, concentrating on refining both my individual and the company's profiles. The aim was to effectively connect with potential clients across various business sectors. 

Nearly 1500 cold contacts underwent manual processing, resulting in an impressive 36.4% conversion rate to first-level connections. This not only broadened our network but also cultivated direct connections with potential clients. The initiatives on LinkedIn yielded the creation of 50 Marketing Qualified Leads (MQLs) and 23 Sales Qualified Leads (SQLs) within a mere five months.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Almost 1500 cold contacts were manually processed, resulting in an impressive 36.4% conversion rate to first-level connections. This not only expanded our network but also fostered direct connections with potential clients. The efforts on LinkedIn led to the generation of 50 Marketing Qualified Leads (MQLs) and 23 Sales Qualified Leads (SQLs) in just five months.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Addlium's services have undeniably played a pivotal role in strengthening our online presence, expanding our network, and most importantly, in lead generation. Their commitment to understanding our industry and tailoring their strategies to our specific needs has been evident throughout our collaboration.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I want to underline their high-level communication and well-organized processes.

Are there any areas for improvement or something Addlium could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am the Co-owner of Qualified Consulting

Describe what your company does in a single sentence.

I am a Co-owner of Qualified Consulting, a company specializing in software development and IT consulting services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• Addlium services are considered as a component in our sales process, which we have just launched. We expected "warm" leads from our cooperation.

SOLUTION

How did you find Addlium?

• Online Search
• Referral

Why did you select Addlium over others?

• High ratings
• Close to my geographic location
• Pricing fits our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Addlium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Addlium's social selling services revolved around strengthening our professional brand and cultivating credible relationships with prospects on LinkedIn. Initially, we refined our ICP, identified three primary audiences for hypothesis testing in lead generation, and commenced outreach activities after upgrading our LinkedIn profiles. 
Concurrently, the Addlium team devised a content marketing strategy and provided full-service expert content distribution, gleaned from insightful interviews with our key team members. The simplicity and clarity of their approach, along with a focus on practical outcomes, align seamlessly with our objectives. As a result, we have successfully executed multiple lead-generation campaigns targeting diverse audiences, acquiring three warm leads. 
Our business network witnessed a 17% expansion with the inclusion of targeted prospects. This growth is evident in the increased overall brand reach, reflected in heightened follower numbers and page views.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We've successfully conducted several leadgen campaigns for different target audiences and acquired three warm leads. Our business network has been expanded with target prospects by 17%. There's a noticeable increase in our overall brand reach, which is observed in follower growth and page views.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their social selling services focus on crafting a strong professional brand and building credible relationships with prospects through the LinkedIn channel. First, we updated our ICP, defined three main audiences for hypothesis testing in lead generation, and launched outreach activities, previously upgraded our LinkedIn profiles. 
Simultaneously, Addlium’s team set up a content marketing strategy and delivered a full service on expert content distribution, based on an interview with our key team members. The simplicity and clarity of their approach, coupled with a focus on practical outcomes, resonate well with our goals.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Addlium is not another lead gen agency, promising X appointments. Their value is in providing quality long-term strategies.

Are there any areas for improvement or something Addlium could have done differently?

No. We are completely satisfied with the processes and outcomes.

BACKGROUND

Please describe your company and position.
I am the Founder of Inko Horeca Accessories

Describe what your company does in a single sentence.

At Inko, we pride ourselves on being a leading specialist in creating exclusive accessories from leather, wood, and paper for the hospitality sector.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• Find partners-distributors of our goods in Western Europe and the USA

SOLUTION

How did you find Addlium?

• Online Search
• Referral

Why did you select Addlium over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Addlium were assigned to this project?
2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our 2-month partnership with Addlium had a profound impact on our LinkedIn brand presence and lead generation. Addlium's services encompassed a thorough LinkedIn brand packaging strategy, optimizing both my profile and our company's page. Their expertise was demonstrated at once during the onboarding stage when they provided us with detailed profile audits. 
Expanding our LinkedIn business network was a primary goal, and Addlium excelled in finding target prospects and fostering valuable connections, significantly broadening our sales pipeline. Due to their work, we got 4 leads in such a short period. Also, thanks to their comprehensive approach, my Social Selling Index (SSI) grew by 24%. Profile optimization also boosted our brand's reach on the platform.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?
We got 4 leads, my business network expanded by 11%. Also, my SSI grew by 24%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Addlium's approach demonstrated a comprehensive LinkedIn brand packaging strategy, focusing on both my personal profile and our company page. Right from the start, their expertise in optimizing profiles for maximum impact was evident through detailed profile audits during the onboarding process. Then together we clarified our ICP and leadgen strategy. 
After that, they provided us with quality prospects and helped me connect with them, resulting in getting leads and a broadened business network. Everything was delivered on time according to our work plan provided at the beginning. We also had regular and clear reporting from their side.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Addlium excelled in identifying target prospects and facilitating valuable connections, effectively broadening our sales pipeline.

Are there any areas for improvement or something Addlium could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Marketer of Elit-web

Describe what your company does in a single sentence.

Internet Marketing Agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addlium to accomplish?

• We hired Addlium as a 3rd party contractor for executing lead generation services on LinkedIn for our client.

SOLUTION

How did you find Addlium?

Online Search

Why did you select Addlium over others?

• High ratings
• Pricing fits our budget
• Great culture fit
• Good value for cost

How many teammates from Addlium were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Addlium as a third-party contractor to handle lead generation services on LinkedIn for our client. Given their status as a third-party contractor, we managed the overall process. Leveraging their well-defined procedures, they executed tasks in alignment with the agreed-upon plan. They effectively applied lead generation strategies and social selling approaches to the project, delivering satisfactory results. Our client, a CEO in the manufacturing industry, notably extended their industry-specific business network, securing more than 10 leads within three months of collaboration and conducting three successful meetings.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our client, a CEO of Manufacturing company, has expanded his business network with relevant contacts withing target industry and got over 10 leads in 3 months of cooperation, and conducted 3 successful meetings with them.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

As Addlium was a 3rd party contractor, the management was conducted on our side. Due to their established processes, they were able to deliver tasks according previously agreed plan. They successfully implemeted lead generation strategies and social selling approaches to the project. Our client is satisfied with the results.

What was your primary form of communication with Addlium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Clear processes and precise reporting. They demonstrated excellent communication skills.

Are there any areas for improvement or something Addlium could have done differently?

No, we haven't noticed anything that requires additiomal attention.