Webential

BACKGROUND

Please describe your company and position.

I am the Director of Northend Aircon

Describe what your company does in a single sentence.

Northend Air Conditioning offers comprehensive air conditioning solutions across Sydney, providing quality installations, repairs, maintenance, and duct cleaning for both residential and commercial clients. Known for their prompt and reliable service, they deliver tailored solutions that prioritise efficiency and comfort. With a team of licensed experts and over eight years of experience, Northend Air Conditioning handles everything from initial installations to ongoing servicing, ensuring every space remains comfortable and well-maintained year-round. Their services include free onsite quotes and competitive pricing, making professional air conditioning services accessible and budget-friendly for Sydney’s households and businesses alike.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• Website Development
• Brand Enhancement
• Digital Marketing

SOLUTION

How did you find Webential?

Online Search

Why did you select Webential over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget

How many teammates from Webential were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Website Design & UI/UX: Webential developed a modern, responsive design tailored for easy navigation and user engagement across all devices. The layout prioritised clear visuals and efficient navigation, enhancing user experience and supporting Northend Air Conditioning’s brand identity.

Service Showcase Pages: Each core service—installation, repairs, maintenance, and duct cleaning—received dedicated pages with descriptive content, allowing potential clients to quickly understand Northend's offerings. These pages were optimised to rank well in search engines and increase organic traffic.

Booking & Inquiry System: An integrated contact and booking form was included to streamline customer inquiries and appointment requests. This tool facilitates efficient communication between Northend and its clients, improving lead conversion rates.

SEO and Content Optimisation: Webential provided SEO-optimised content to improve the site’s search engine visibility. Each page was developed with relevant keywords and metadata to support higher rankings, making it easier for potential clients in Sydney to find Northend Air Conditioning.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased Web Traffic: There was a measurable uplift in organic traffic to the website within the first few months, indicating that SEO optimisation and content strategy attracted more users looking for air conditioning services in Sydney.
Higher Engagement Rates: The new design and improved UI/UX led to a lower bounce rate and a significant increase in time spent on the website. This suggests users were more engaged and interested in browsing the site and learning about the services.
Enhanced Conversion Rate: With the addition of an easy-to-use booking and inquiry system, the conversion rate for booking requests increased. More visitors were converting into leads, directly benefiting Northend's business pipeline.
Search Engine Ranking Improvements: Key service pages began ranking higher on Google for targeted keywords like "air conditioning installation Sydney" and "duct cleaning Sydney." This increased visibility helped attract a more qualified audience actively seeking air conditioning services.
Positive Client Feedback: Customer feedback about the website's functionality and ease of use was positive, reflecting an improvement in user experience, which is crucial for ongoing customer satisfaction and retention.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Webential's project management approach is characterised by a structured methodology and proactive communication, ensuring timely delivery and responsiveness to client needs. Clients have praised their ability to consistently meet deadlines and provide regular updates throughout the project lifecycle. This structured approach facilitates smooth project execution and high-quality results. 

What was your primary form of communication with Webential?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Webential stood out for its comprehensive approach to digital solutions, offering a wide array of services including web design, development, and digital marketing. Clients have commended their ability to deliver high-quality work on time and within budget, highlighting their responsiveness and attention to detail

Are there any areas for improvement or something Webential could have done differently?

None

BACKGROUND

Please describe your company and position.

I am the Managing Director of MyeasyAction Pty Ltd

Describe what your company does in a single sentence.

Software Engineering, Enterprise Arhitecture Mining Systems

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• Create a website

SOLUTION

How did you find Webential?

Online Search

Why did you select Webential over others?

Pricing fit our budget

How many teammates from Webential were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Basic company web site.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Initial Design of the web site
• Testing and Completion of the web site
• Go-live of the web site

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project team did very well and delivered what and when we expected the delivery.

What was your primary form of communication with Webential?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They understand the requirements and had good business accumen in our industry.

Are there any areas for improvement or something Webential could have done differently?

Only one point which relates to where the web site needed to be hosted. 

BACKGROUND

Please describe your company and position.

I am the Treasurer of Canterbury Bankstown District Baseball Club

Describe what your company does in a single sentence.

Baseball non-for-profit club that competes in the New South Wales state league

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

Create and develop new club website. Creating a brand-new website was challenging because the design was based on my ideas, which I had to effectively communicate to Webential to bring to life.

SOLUTION

How did you find Webential?

Referral

Why did you select Webential over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Webential were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Key deliverables:

• Platform: WordPress
• Page Builder: Elementor
• Design Reference: Figma Prototype
• Content Reference: Client Content Document
• Client Details: Address and phone number as per design
• Performance: Ensure optimal site speed from the start

Webential involvement included transforming my conceptual designs into a functional and visually appealing website. This process required close collaboration, clear communication, and regular feedback emails to ensure that my vision was accurately realised. Jignesh and Jyotika each brought their expertise to address different aspects of the project, such as design, development, and UX. Their dedication and synergy were crucial in overcoming obstacles and achieving the desired outcome.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Project timeline, functionality, budget adherance. We are a non-for-profit baseball club and our new sponsor has referred our new website to their marketing team.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very well.  Their strong project management practices were instrumental in overcoming challenges and delivering a successful website.

What was your primary form of communication with Webential?

Virtual Meeting

What did you find most impressive or unique about this company?

TBC

Are there any areas for improvement or something Webential could have done differently?

None

BACKGROUND

Please describe your company and position.

I am the Co-Owner and Manager of Lunchtime Cravings

Describe what your company does in a single sentence.

We are a cafe and catering service provider.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• Management of our Wix Website
• Graphic Design
• Google and Facebook Ads

SOLUTION

How did you find Webential?

Online Search

Why did you select Webential over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Webential were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

• Maintain and update our Wix website.
• optimise on page SEO.
• Create graphic design and social posts.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Website Traffic and User Engagement
• Social Media Engagement
• SEO Performance
• Cost Efficiency
• Speed and Uptime Improvements

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• Timeliness and Schedule Adherence was good: they meet all the deadlines.
• Responsiveness to Client Needs: Any query was answered quickly and with details
• Quality of Deliverables was good: all the work was properly checked and delivered

What was your primary form of communication with Webential?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

• Problem-solving and Adaptation: They're efficient in providing the right solutions and adapting to our change requests.
• Communication and Transparency: Their communication was clear and very transparent about project progress, challenges and successes.

Are there any areas for improvement or something Webential could have done differently?

Nope

BACKGROUND

Please describe your company and position.

I am the Partner of Chestnut Cafe

Describe what your company does in a single sentence.

We are a cafe and catering company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• Logo Design
• Menu and Signage Design
• Basic landing Page and new website design

SOLUTION

How did you find Webential?

Online Search

Why did you select Webential over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Webential were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We assigned Webential to create takeaway and table menus,menu sign board landing page and new website design

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

finalised design in2-3 revisins all design files delivered landing page developed and hosted new website design in progress

Describe their project management. Did they deliver items on time? How did they respond to your needs?

yes all the items were delivered on time as per schedule

What was your primary form of communication with Webential?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

clear communication, good creativity and their overall understanding of the project set them apart.

Are there any areas for improvement or something Webential could have done differently?

no

BACKGROUND

Please describe your company and position.

 I am the Principal of a law firm.

Describe what your company does in a single sentence.

Law firm

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• Update website

SOLUTION

How did you find Webential?

Referral

Why did you select Webential over others?

• Pricing fit our budget
• Good value for cost
• Referred to me
• Friendly staff

How many teammates from Webential were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Complete update of website and content and pages

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The final delivery of the website, ability to communicate via email and quick response time from the team

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Delivered on time, responded to questions and provided guidance and updates throughout the project

What was your primary form of communication with Webential?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed by the team's friendly staff, good response time, and regular updates from Jyotika

Are there any areas for improvement or something Webential could have done differently?

NA

BACKGROUND

Please describe your company and position.

I am the Manager of Danny Johananoff Inc.

Describe what your company does in a single sentence.

Fine art photography

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• Website design
• Website implementation
• Followup

SOLUTION

How did you find Webential?

Online Search

Why did you select Webential over others?

• Pricing fit our budget
• Great culture fit

How many teammates from Webential were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The Webential team designed and implemented our site, meeting all expectations. They delivered the site on time while promptly responding to our adjustment requirement to our full satisfaction!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The final product was perfect and met our expectations!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their response was immediate and the site was on line on time.

What was your primary form of communication with Webential?

Virtual Meeting

What did you find most impressive or unique about this company?

The team was very responsive and professional. They were all very kind, friendly and effective.

Are there any areas for improvement or something Webential could have done differently?

no

BACKGROUND

Please describe your company and position.

 I am the Client Success Manager of an advertising & marketing company 

Describe what your company does in a single sentence.

Digital Marketing

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• Web development
• SEO audits
• Banner design

SOLUTION

How did you find Webential?

Referral

Why did you select Webential over others?

Good value for cost

How many teammates from Webential were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Web development, SEO audits and banner designs. Key deliverables, Happy clients

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Happy clients

Describe their project management. Did they deliver items on time? How did they respond to your needs?

yes all good

What was your primary form of communication with Webential?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their communication was great.

Are there any areas for improvement or something Webential could have done differently?

nope

BACKGROUND

Please describe your company and position.

I am the SVP Ecommerce & Technology, of Mad Engine Global, LLC.

Describe what your company does in a single sentence.

Mad Engine is the global leader in consumer products. We create merchandise for anyone and everyone through our full range of private labels, branded, and influencer celebrity products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• We needed help building an app that would allow us to distribute graphic apparel on Shopify stores.

SOLUTION

How did you find Webential?

Clutch Site

Why did you select Webential over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Webential were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We started the e-commerce development project with a discovery call where we listed all our requirements. They came up with the statement of work and once that was approved, they started completely designing and building the platform from scratch. Our main goal for the project was to gain the ability to import licensed products from the catalog so that store owners can publish those products on their own Shopify stores. 

After an order is made, we print, ship, and fulfill the licensed content directly to the store owners.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We’re in the middle of beta testing, but the platform is already Shopify-certified, so the partnership was a success. There wasn’t an issue that they didn’t immediately fix.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The communication was great and we hit all of our deadlines, so I’m definitely happy with their performance from a project management standpoint.

What was your primary form of communication with Webential?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed with their Shopify development experience, clear communications, and ability to deliver on their promises

Are there any areas for improvement or something Webential could have done differently?

I can’t think of anything they need to improve on because the partnership went as smoothly as I expected — they did everything we asked of them.

BACKGROUND

Please describe your company and position.

I am the Director of Kaleon Wallpaper

Describe what your company does in a single sentence.

Customised Wallpaper

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webential to accomplish?

• Modify my website
• Improve the speed
• Make it easy for me to use it

SOLUTION

How did you find Webential?

Online Search

Why did you select Webential over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget

Describe the scope of work in detail. Please include a summary of key deliverables.

• Website Assessment: A thorough evaluation of your website to identify issues, bugs, or areas for improvement. 
• Bug Fixes: Resolving any technical glitches, errors, or broken links on the site to ensure a seamless user experience. 
• Performance Optimization: Enhancing website speed and overall performance to reduce load times and improve user satisfaction. 
• Design Enhancements: Making aesthetic improvements to the site, such as enhancing the visual appeal of your mural and wallpaper products, ensuring they're showcased beautifully. 
• Security Measures: Implementing security protocols to protect customer data and your business from cyber threats.
• Mobile Responsiveness: Ensuring that the website works seamlessly on various devices, especially mobile phones.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Basically that the website works now in comparison with my previous one

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, great communication and quick response from the team members

What was your primary form of communication with Webential?

Email or Messaging App

What did you find most impressive or unique about this company?

They are really easy to work with, and they try to understand your business.

Are there any areas for improvement or something Webential could have done differently?

So far, everything was good and I hope to keep working with them