tubik

BACKGROUND

Introduce your business and what you do there.

We’re digitalizing insurances in Switzerland for the Swiss market, and our target audience is small and medium-sized enterprises (SMEs). I’m the chief product officer (CPO) of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tubik Studio?

We were developing pieces of software and every software need good designs. As a result, we hired Tubik Studio to do all of our visual design work.

SOLUTION

What was the scope of their involvement?

Tubik is developing UI for various things. So far, they’ve developed UI for various things such as normal websites, business SaaS websites, and e-commerce solutions for insurances. They also create designs for CRM and management software solutions that we use in the background.

In some cases, they use design templates or they start it from scratch. Then, in other cases, they rebuild designs. All the designs are done on WordPress, PHP, or React. We provide them the guidelines to make all the designs.

What is the team composition?

We’re working with a project manager. We also collaborate closely with Tubik’s designer to discuss their work.

How did you come to work with Tubik Studio?

We did some research, and we liked Tubik’s portfolio on their website. After that, we did a test with them, and they delivered quite well. As a result, we continued to work with them.

How much have you invested with them?

We’ve spent over $100,000.

What is the status of this engagement?

Our ongoing work began in December 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They’ve delivered very highly and most of the time, they submit outputs in a precise way. However, design is like art, and in my opinion, it hard to have a clear KPI into what they do. We’ve also gotten positive feedback from various stakeholders.

How did Tubik Studio perform from a project management standpoint?

We use monday.com to add the script, video, and briefing. Then, we also write back and forth using monday.com. Meanwhile, for the comments on the designs of Tubik, we use Figma. 

What did you find most impressive about them?

Tubik’s work accuracy and their quality of delivery over time have become stable and have dramatically improved. The team’s designer knows us and has done great and fast work over time. Overall, their professionalism and excellent work make our relationship successful.

Are there any areas they could improve?

No, I don’t think so. They’ve been working quite well for us. We have an outsourced designer from them, so I don’t really see them as an actual agency the delivers project by project to us. I’m happy with everything that we have and I can’t come up with anything that needs to be changed.

Do you have any advice for potential customers?

Assign a test task to Tubik because you never know who’s the designer that’s going to work with you. Record everything and clearly explain to them what you’re trying to accomplish. You can also show examples of what you want. After that, look at their results. At the end of the day, your relationship with your designer should be fruitful. 

BACKGROUND

Please describe your company and your position there.

I am the founder of Roebuck, a survival and bushcraft education app on Android.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Tubik Studio?

Our challenge for Tubik was to create a digital product with appealing UI design, branding and user experience in a less technologically-driven education market (bushcraft) where older UI styles were common.

What were your goals for this project?

The goal was to persuade the product owner that the initial design concept represented a postive leap in design against the main competitors.

SOLUTION

How did you select Tubik Studio?

As founder I selected Tubik from among a number of potential design partners, purely on the basis that their design work seemed the most well-though out, interesting, and modern. A particular factor I used to make the decision to choose Tubik was their emphasis on good user experience; this could be found in their portfolio work, which thoroughly impresses.

Describe the project in detail.

On selecting Tubik for the work, we entered a discovery phase where they consulted me as product owner on the project requirements, and began to draft the main design parameters, such as colour palettes and the design schema. After agreeing on the user journeys, Tubik produced prototype mockups for discussion, and after a number of iterations these were refined into high fidelity prototypes in Figma, ready for dev-work. In addition, Tubik provided fantastic illustration work that gave the app character and life.

What was the team composition?

A project manager- the wonderful Anastasiia- was the main point of contact between myself and Tubik, and was able to accurately interpret my requirements and effectively communicate this with the rest of the design team.

I was able to meet with representatives of the design team directly to put across the more detailed aspects of the design, and this worked very well. Questions/comments I added to the project trello board were addressed quickly to move the project forward in an efficient manner.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

While Roebuck is still in its early stages, user feedback on the user interface of the app has been very positive, and has been described as a unique selling point among similar products. Similarly, the character illustrations have increased user satisfaction in using the app, bringing 'warmth' and 'humanity' to the experience.

How effective was the workflow between your team and theirs?

Anastasiia as project manager was very easy to communicate with and provided punctual updates on the progress of the design work; I never felt left out or in-the-dark about the work, and regular signing-off sessions helped me to understand the rationale behind the design decisions before agreeing on them.

What did you find most impressive about this company?

The talent within Tubik Studio is immense, and the team has great intuition for what makes for good design. As a whole, there is genuine care for the final product, and importantly for the experience of the user.

As a group, they are also not afraid to push back against the product owner's initial direction if they feel there are better alternatives, and as product owner I was glad for the discussions we had as a result.

Are there any areas for improvement?

Other than a bit of difficulty interpreting their initial cost projection, the format of which I felt was a little confusing, I have no complaints about the way Tubik handled the project whatsoever; they were professional, fast-paced, and very good value.

BACKGROUND

Please describe your company and your position there.

Work in IT as a profession. Often times work on projects independently separate and apart from my career.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Tubik Studio?

We were in the need of some UI/UX support to round out or team to get the application built in a reasonable timeframe.

What were your goals for this project?

Tubik was tasked with UI/UX design. We provide some wire frames and supporting documentation and Tubik jumped in, scoped the work and had a very firm grasp on what we needed to accomplish and they were sensitive to our budget constraints.

SOLUTION

How did you select Tubik Studio?

We had discussions with multiple parties, some local US based teams and somehow found Tubik online and after the initial discussions and delivery of their estimate we decided they were the right fit.

Describe the project in detail.

The overall project was E2E responsibility for finding ways to minimize friction from a UX perspective and full UI design delivered for our dev team to integrate into our platform.

What was the team composition?

From Tubik side we engaged with a PM and designers via trello and periodic video calls to ensure everything was on track and any blockers were removed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Tubik knocked the work out in a fairly short time period with minimal amount of revisions required. The entire process was enjoyable, professional and easy to execute in terms.

How effective was the workflow between your team and theirs?

Tight communication on their end. Any questions were dealt with swiftly and all we really needed was figma, trello and video chat as required for weekly/bi-weekly reviews.

What did you find most impressive about this company?

The team at Tubik is really easy to work with. The team skews young, they are good at what they do, maintain professionalism but still bring a bit of an edge that you may not find elsewhere. You can find teams that are more expensive or less expensive, but at the end of the day given our needs Tubik was easy to work with and provided a phenomenal value.

Are there any areas for improvement?

Not really.

BACKGROUND

Introduce your business and what you do there.

I’m the Head of UX for Huawei. We’re a consumer electronics company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tubik Studio?

We needed support in developing a visual concept for user interfaces.

SOLUTION

What was the scope of their involvement?

They did a specific illustration-focused project, with interfacing elements. They also worked on the second phase, extending illustrations.

They have worked on several projects suited to their abilities. They gave input and helped us develop visual concepts for something new.

What is the team composition?

Polina (Business Development) was the primary contact from the start. She pulled together the right team for our projects. I interacted with various designers throughout the projects.

How did you come to work with Tubik Studio?

They were referred by an internal colleague. They had worked with the company in the past.

How much have you invested with them?

We spent about €50,000 (approximately $59,000 USD).

What is the status of this engagement?

We worked together for about 10 months, from October 2019 – August 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I’m very satisfied with their deliverables. One of the projects we worked on has already been tested and implemented. Their work has had a huge impact on us internally. I like the way we worked together.

How did Tubik Studio perform from a project management standpoint?

Initially, they weren’t as structured as I was accustomed to, regarding meetings, reviews, etc. However, we worked to increase structure, and they did fine. We primarily communicated via conference calls with Skype. We had formal and informal meetings. They were always available and delivered on time. They had tools for sharing files, which helped the process run smoothly.

What did you find most impressive about them?

They were very flexible, adapting to changes in timelines and priorities as needed, and reacted quickly. We had a lot of tight deadlines, and they always met them.

Are there any areas they could improve?

They could be stronger when it comes to working on a conceptual level or creating a concept to support a design direction and solution.

Do you have any advice for potential customers?

Create a solid briefing, and effectively communicate what you want so they can perform at their best. Communication is the most important thing.

BACKGROUND

Introduce your business and what you do there.

We provide SaaS for the health and care sectors. We built a platform that supports hiring, onboarding, and credentialing for doctors, nurses, and healthcare professionals to get employed quickly. I’m the co-founder and CTO of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tubik Studio?

We were growing as a startup and we didn’t have any internal design expertise. We wanted to hire professionals to help us with our rebranding after we renamed ourselves.

SOLUTION

What was the scope of their involvement?

They’ve provided branding design support. The ideation work and wireframes were provided to Tubik Studio for them to work on. They designed and fully built our landing page and turned it into quite a big website now. They’ve prepared sales materials, templates, presentations, and product redesign. 

What is the team composition?

They’ve assigned a project manager from their team who is our single point of contact. Between 5–6 different designs have worked with us, including a director, product designers, a website designer, a brand designer, and a part-time illustrator. 

How did you come to work with Tubik Studio?

I researched a couple of different competitors and Tubik Studio seemed to have the best offer, so we ended up choosing them. 

How much have you invested with them?

We’ve spent nearly $18,000 on the website and branding, with another $20,000 on the product design. 

What is the status of this engagement?

We started working together in February 2020 and we’re wrapping the engagement up now. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The quality is above and beyond — they always go the extra mile to deliver what we want. We’re picky and need iterations, we’re satisfied with their work. 

We’re very happy and have gotten great feedback from customers. The landing page has had a great impact, since our traffic and conversions have grown. Our brand impressions have grown as well. Though we haven’t yet implemented what they’ve designed, we’re looking forward to it. 

How did Tubik Studio perform from a project management standpoint?

Whenever we’ve had concerns or disagreements, the project manager resolves everything very quickly. Most of the time, they get everything right the first time, though sometimes they’ve had to adapt to what we need. 

We created a team Slack between our companies and it’s been very quick to communicate with. Whenever we have a question or something to say, we can ask it and it’s convenient. Everything has been smooth and quick — they’re certainly professionals. 

What did you find most impressive about them?

Their communication and feedback are exceptionally fast. There is no boilerplate or excuse for anything on their side. For the price, the quality of the landing page is also exceptional. Other companies I considered for the same project were much more expensive. 

They did an enormous amount of work, so now our team can just take templates and use them. Whenever we have an ad hoc project, they have always found the resources or a way to do it for us. They’re just always willing to listen and fulfill our asks. 

Are there any areas they could improve?

No, everything has pretty much been quite good. Any delays were because of us, not them. 

Do you have any advice for potential customers?

Definitely use Slack channels or direct communication — it makes it way more efficient to go directly to designers or specific people on their team. Negotiate hard because they can be flexible if you order a lot. Think in advance about what you need. 

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of three companies. My first company is ShipDaddy which is a third-party logistics company that does e-commerce fulfillment. The other two companies are e-commerce brands that sell party games: Dicey and Ok Boomer.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Tubik Studio?

We brought them on originally to help build one of our brands through design. Their work has since expanded.

SOLUTION

What was the scope of their involvement?

They did all of the web design, UX design, and packaging design for our first game, Dicey. After that, we brought them on to help us with the design and strategy for ShipDaddy. They created our website, did animations, and built a mobile app. Their team also does one-off design projects for us. 

For our latest project, Ok Boomer, they’re helping us with the full end-to-end design process from the discovery stage to designing the product. 

What is the team composition?

Over the course of all of these engagements, I’d say we’ve worked with 5–7 different people, including an animation specialist and web designers. 

We’ve worked with Maryna (Illustrator, CG Artist), Vlad (Art Director), Polina (Business Development), and Anastasia (Project Manager). 

How did you come to work with Tubik Studio?

My sister works in UX design and she’s worked with Tubix Studio in the past, so she recommended them to us. 

How much have you invested in them?

We’ve invested between $80,000–$120,000. 

What is the status of this engagement?

We started working together around 2017, and our relationship is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our customers love the games we’ve produced. Our first game, Dicey, is going to be available soon at Target and Walmart. They’ve been instrumental in our success. 

How did Tubik Studio perform from a project management standpoint?

They’re the best with hitting deadlines. We used Trello, and they do a phenomenal job of tracking our progress there. During the discovery phase of each project, we’d get on Skype and go back and forth to hash out our ideas. After that, we’d take our ideas to Trello. Our system works really well for both of us. 

What did you find most impressive about them?

I love the people we work with at Tubik Studio. We’ve become friends with them even though they live across the world. I feel like the genuinely enjoy helping us. 

Are there any areas they could improve?

They’ve been phenomenal all the way through. If there was anything, I’d love for them to be located closer to us, but their distance doesn’t have an impact on our collaboration. 

Do you have any advice for potential customers? 

Have good notes of the look you’re going for, including color scheme, style, and more. If you have a particular idea in mind, it’s important that you explain it clearly. 

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Monetization Lab. We're a startup that participates in business incubation programs. Our company focuses on capability development for marketing, sales, and pricing teams at large corporations.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tubik Studio?

Our team needed to translate our AI-driven products into user-friendly designs. For this reason, we wanted a partner that could create meaningful graphic designs—illustrations and logos—based on abstract and complex requirements.

SOLUTION

What was the scope of their involvement?

Tubik Studio has completed several design projects for us. Before each one, they had us fill out documents with relevant information then held an introductory meeting to explain their expected approach through a series of design briefs.

So far, they’ve delivered a corporate branding design package that includes logos, UX/UI elements, and illustrations based on product features. We’ve incorporated these designs into our website, and we also use them for corporate presentations and communications. Additionally, they’ve created a UX strategy and the UI design for our portal for usage concepts. They’re currently working on a few other projects with us.

What is the team composition?

We've worked with 5–10 people including illustrators, designers, and two project managers.

How did you come to work with Tubik Studio?

I did research on Dribbble and looked through design portfolios. I selected Tubik Studio because of the experience of their designers, and the deliverables I saw through the case studies I found.

How much have you invested with them?

We've spent €20,000–€30,000 (approximately $22,000–$33,000 USD).

What is the status of this engagement?

We started the first project in January of 2018 and began a new iteration in June of that year. We've continued to work with Tubik Studio on several other projects related to our branding and design.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I can’t give any quantitative metrics regarding the work that Tubik Studio has done, but I have received a lot of positive feedback from our customers regarding the new designs. We have informal feedback acquisition processes rather than formal customer research.

How did Tubik Studio perform from a project management standpoint?

Their team followed an agile process. We had in-person meetings, and they always shared information in an accessible manner.

What did you find most impressive about them?

What I most appreciate about Tubik is their ability to adapt. As a young and evolving team, they’re flexible in providing services and can make changes quickly. They’re extremely driven and committed to helping us reach our goals.

I’m impressed with how easily they grasped our complex requirements. I’ve often found that it’s not easy to translate our work into graphical designs, but the Tubik team’s innovative mindset helped them establish a good understanding. Because they have strong inter-team communication, I can share my requirements with one illustrator or designer and the whole team will be brought up to speed quickly. It’s been very convenient.

Are there any areas they could improve?

No, I can't think of anything. We are very satisfied with their work at the moment. I have received very positive feedback regarding their designs.

Do you have any advice for potential customers?

I was skeptical about the international market beforehand, but partnering with Tubik Studio gave us a financial advantage. Soon into the partnership, I found that their designers hold themselves to very high standards and communicate clearly and transparently. Clients will benefit from their innovative approach to projects.

BACKGROUND

Please describe your company and your position there.

I’m founder and CEO of a social media and networking analytics website that is targeted to people who use social media/networking to increase their brand value.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Tubik Studio?

We needed to design and develop the product's logo and UI/UX. As a small startup, we didn’t have the necessary in-house talent needed to create something amazing.

What were your goals for this project?

We wanted to create a brilliantly designed logo and UI/UX that would perfectly reflect our company's purpose and our minimum viable product’s (MVP) functionality.

SOLUTION

How did you select this vendor?

I found Tubik Studio after a thorough search for designers on Behance and Dribbble. Their portfolio stood out so much from others that I was compelled to hire them.

Describe the project in detail.

Tubik created our logo and entire UI/UX. We very much needed an identity and it was up to me to review each logo concept they created. I provided the guidelines and feedback, and they ended up molding a distinct and captivating logo. After the logo design was completed, Tubik took it a step further and animated the logo for our landing page. They completed the animation in a short amount of time to my exact specifications.

As for the UI/UX, we not only needed the design to fit with our MVP's functionality but it also had to be something that people would love to look at. They created something colorful yet beautiful and my MVP's functionality needs were kept in regard.

What was the team composition?

I was the sole project manager, overseeing the work from start to finish. I worked with a separate designer for each project task and the one-on-one attention I received was a joy.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Tubik’s final deliverables were phenomenal; I was profoundly happy with the results. Their designs were above and beyond our expectations. You can really tell that they love their work.

How effective was the workflow between your team and theirs?

The workflow was seamless. We used a collaboration software that really helped us track and deliver feedback between their team and ours.

What did you find most impressive about this company?

Their work ethic and creative output are exceptional. Their creative ability is stellar and it's not like they are pumping out stuff quickly—they’re actually producing high-quality artwork.

Are there any areas for improvement?

No.

BACKGROUND

Introduce your business and what you do there.

Skylum is a photography software company that creates photography software for semi-professional and professional photographers. I’m the CEO.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tubik Studio?

We needed help with design work on landing pages and some other graphic materials related to our photography software. We were looking for fresh ideas when it comes to design because that matters a lot for us. We wanted a signature style and we couldn’t develop it with our own resources.

SOLUTION

What was the scope of their involvement?

We have a flagship product called Luminar which is full-featured photography software for Mac and PC. We worked with Tubik to develop a landing page to promote that software. We reached out to them and showed them the product, introduced the key features to them and explained to them what we liked and didn’t like about the current website. They sent us their draft solutions and we liked them. We tested it and started working on a full-page design.

They took on our feedback and made what we wanted. The ideas they offered were professional and very high quality, and because of that, we accepted what they offered right from the start. They asked us a lot about our goals for the landing pages, our current conversion rates, and who our target audience was. They also had a lot of marketing questions related to design.

Once they were done with the landing page, we gave them assignments related to logos and graphic materials. We also contracted them to help us with a website and landing page for our second flagship product which is an HDR [high dynamic range] called Aurora.

What is the team dynamic?

The process was simple and we were in touch with our account manager. We had 2 client service people who were really good. One was the main person who was outside the office and another was the substitute for when that person was unavailable. They also assigned a number of designers who worked on different elements. Their client service is really well established and the way they communicate with customers is really good.

How did you come to work with Tubik Studio?

One of the co-founders of our company found them. We looked on Dribble and Google for Ukrainian design companies. They have some great examples in their portfolio.

We have a development team in Ukraine but our marketing and business development is spread all over the world. We were looking for a design that could satisfy an international customer. In the Ukraine, there are not many firms that could do that kind of job. We were looking at 2 other companies as well but Tubik Studio stood out because of their portfolio and client service.

How much have you invested with them?

We spent under $15,000. We first gave them an assignment to create a landing page and they gave us an estimate based on that. We increased the scope as we went along. If you compare their prices internationally, they’re very competitive.

What is the status of this engagement?

We started working with them in June 2017 and we just finished one of the projects 2 weeks ago. We are not working on anything with them currently as we’re trying to build up our in-house team. If we ever need third party support, they will definitely be on top of the list of companies we will choose from.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t introduced the new name yet but will do that in January. Most people who saw the new logo like it. We definitely saw an increase in conversions from the page they created. They got so much data from us to create the pages and that helped with conversions. Our main goal was to drive more sales for those products and their design accomplished that.

How did Tubik Studio perform from a project management standpoint?

They used Trello to submit the designs, give recommendations, and receive our feedback. They’re very responsive and very friendly. October and early November have been really busy for us, so I really appreciated the client services people following up with me every morning asking for feedback. I delayed them almost 2 weeks because of other things, but they have been extremely professional. They’re not pushy or aggressive. Even though I was behind, the designer was able to get the work done quickly.

I really liked that we had several calls with the client service people and the designers, and they asked a lot of questions related to our business and our goals. We didn’t start on anything until they clearly understood who our target customer is and what our goals were. They implemented that knowledge in the design which helped with the success. They’re a very caring agency.

What did you find most impressive about them?

They are a very conversion oriented team. I call it smart design. When they create something, it’s not meant to be just beautiful but also meant to drive sales and conversion for our business and that’s what matters. I know a lot of designers who think that design is about the look. I like that Tubik understands that design is about achieving goals and meeting the needs of the business. 

They get behind the project and are very smart in what they do. They pay attention to every single element. If there’s an element present in the design, there’s a reason for it. I don’t know a lot of designers who are that attentive to detail.

Another of their strengths is that they are very competitive in their pricing. They’re more expensive than having someone in-house, but if you compare the pricing and quality of work, they are very competitive on the market.

Are there any areas they could improve?

They’re really good at making different landing pages and graphic materials for big websites, but they less strong at creating the banners we asked for. That’s a specific type of design because you need to put graphics in a very small space. We had a few troubles there, because we wanted new ideas in the banners themselves. They eventually delivered what we wanted, but it took more effort and communication. Everyone can improve — we haven’t been able to get a great banner from any other design firm either.

Do you have any advice for potential customers?

The client needs to understand why they need the design. Just to have something beautiful is not a clear statement because everyone understands beauty differently. Potential customers shouldn’t just look at their portfolio, but sit down with the team and talk through the business goals. When the client and design studio can understand each other on the goals, that’s when the design work should start.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and chief brand officer of Andre Landscape. We mainly do commercial land care, arbor care, and design builds.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Tubik Studio?

I wanted to create a brand mascot that was symbolic of our mission and vision statement that captured the essence of our company. Although I worked with a few talented people here in L.A., I wasn’t able to find what I was looking for.

SOLUTION

What was the scope of their involvement?

Initially, I set out to have Tubik develop a brand mascot for our company. I was unsure at that time whether we needed a new logo as well. We went through a series of drafts, and then finalized our brand mascot. I was pleased with the first draft and their ability to grasp my vision.

I was also pleased with how they integrated the brand mascot into our logo. They provided us with some variations that gave us a nice identity and voice reach as well. We stored all of these pieces until our website launched 4 months ago, and the feedback we’ve received on those pieces has been good. We just presented our new uniforms 2 weeks ago, and will start branding our vehicles in 2 weeks. Our vehicles are the largest visibility of our brand, so I anticipate getting a lot of feedback from that.

From there, they also did some other projects, including business cards, letterheads, envelopes, tradeshow booths, social media, and website design and development. I wasn’t anticipating doing all of this with Tubik, but as the relationship progressed, I realized they were capable of meeting more of our needs.

What is the team dynamic?

We worked with Polina [Sales Manager, Tubik Studio] and Yana [Project Manager, Tubik Studio], who were both overseers of the project. I also worked with Arthur [Graphic Designer, Tubik Studio], and Eugene [UI/UX Designer, Tubik Studio]. I worked with additional designers and developers as well.

How did you come to work with Tubik Studio?

The first designer I engaged with started working for another company, so I began searching for U.S. resources. I interviewed a few others, and hired someone, but realized about halfway through the project that he didn’t have the relational skills we needed.

I put the project on different collaborative media platforms, and started looking at people whose work most aligned with what I was trying to do. I found Tubik Studio on Dribble and started working with them, and it worked out well.

How much have you invested with them?

We spent $16,000–$17,000 for the website, and $10,000–$15,000 for logo development, tradeshow booths, social media services, vehicle branding, brand book development, email signatures, letterheads, business cards, etc. The total cost was around $25,000–$30,000 total.

What is the status of this engagement?

We started working together in June of last year, and the project ended in September 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t been able to measure the financial impact on our business yet. They’ve instilled positive energy into our company, which is very measurable, and has encouraged people to work with us. They’ve brought new life into our organization, so they’ve helped us a lot internally.

How did Tubik Studio perform from a project management standpoint?

The project managers did a great job, and they always followed up. Even when things didn’t go well, they always made sure to make them right. They were also very timely and proactive. Overall, I received everything I wanted from the project, and I’m very happy with the way it was handled. They took the initiative to get things corrected for me that I maybe wouldn’t have received from other designers. We used Trello to communicate.

What did you find most impressive about them?

Their team is really dedicated to giving their clients the results they’re seeking. I’ve worked with other designers who really want to push what they want, or they’ve inconvenienced when their clients ask for design changes. I never felt that way with Tubik. I’m a very particular person, so even small changes and nuances make a difference to me. We could go over numerous drafts, and they always had a great attitude. They were always courteous and accommodating, and were able to give me results that other companies couldn’t.

Are there any areas they could improve?

Originally, they were only contracted to do the design templates for the website, but they ended up doing development as well. This was difficult because it was so detail-oriented, which caused us to have some disconnect at times. I would try to organize on my end in a way that would be most efficient for the lead designer and developer, Eugene, but I wasn’t able to do so effectively. There were some issues regarding photo organization for usability and access.

If I’d had better communication on the frontend as to how it should’ve been organized, we could’ve saved a lot of time. I probably spent 1–2 weeks, 12 hours per day, on things that weren’t needed. This was frustrating, but ultimately, I was happy with the product and their work.