ThrillX

BACKGROUND

Please describe your company and position.

I am the Founder of Digital Trade Solutions

Describe what your company does in a single sentence.

Boutique agency with over a decade of driving brand growth in marketplace ecosystems.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Website Design & Development
• Website Copywriting
• Logo Design

SOLUTION

How did you find ThrillX?

Referral

Why did you select ThrillX over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• The website will be built using WordPress with the Elementor Pro page builder and Astra WordPress Theme or a template/theme from Envato Elements.
• Client is responsible for purchasing the Elementor Pro page-builder which costs $99/yr (USD). Client will also be responsible for paying for either the Astra Essential Bundle which costs $169 for the first year  R the Astra ProBundle which costs $59/year depending on whether Client chooses a free theme or premium theme from here. If the client chooses Envato Elements, the pricing is $21 CAD per month.
• Both of these are necessary to run the WordPress template and allow for Client to easily maintain the website in the future.
• Client requires the design and development of 4 key pages.
• All design elements will be limited to the components, sections, and layouts available in the approved template design. Agency can move around sections, duplicate sections, remove sections, and switch out all of the content (images, text, icons,colors, logos, etc).
• The Client is responsible for providing a preliminary content document that outlines all of the rough content that will be located on each page. Only once provided with this information will Agency commence the writing of all of the main headers for the website to avoid delays to the timeline. The timeline will only officially start once this preliminary content document is provided to help guide the design of the wireframes.
• Client will receive two official rounds of revisions with the terms being outlined under the ‘Revisions’ section of this document.
• Agency will be responsible for writing the main and body text for all pages based on the principles of a high-converting website.
• Agency will source images using Pexels.com and Unsplash.com when applicable should Client not have its own photos readily available. Any photos or videos that require purchase will be billed directly to the Client and payable by Client upon mutual agreement.
• Agency will create a logo from scratch which includes a maximum of 3 initial logo designs, two rounds of revisions, consultation, and providing the logo in all file types (JPEG, PNG, Vector, etc).
• Agency relies on Client to provide sample logos that they like in order to accurately capture and reflect the desired look and feel for the project.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Completion of Revisions Within Project Scope: The logo and website underwent two rounds of revisions each, adhering to the agreed-upon timeline and scope. This ensured a collaborative approach with ThrillX, demonstrating flexibility and commitment to delivering a product that met our expectations.
• Enhanced Design Quality: Feedback from the revision rounds led to significant improvements in both the logo and website designs, resulting in a cohesive brand identity.
• Readiness for Deployment: Both the logo and the website reached a finalized stage, ready for deployment and integration into our strategies. This marked a key milestone in achieving project goals.
• Adherence to Deadlines: All revisions and final deliverables were completed within the agreed-upon deadlines, demonstrating efficient project management and clear communication between the design team and us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All revisions and final deliverables were completed within the agreed-upon deadlines, reflecting effective project management and clear collaboration between the design team and our team. They were highly receptive to feedback, implementing appropriate changes while offering valuable professional insights. To ensure seamless and timely deliverables, we leveraged multiple communication platforms throughout the process.

What was your primary form of communication with ThrillX?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their communication and on time professional deliverables.

Are there any areas for improvement or something ThrillX could have done differently?

Honestly, I was extremely satisfied with the service provided by ThrillX. The team was professional, communicative, and attentive to our needs throughout the process. At this time, I can’t think of any specific areas for improvement. If anything, just continuing to maintain the high standards and proactive communication we experienced would be perfect.

BACKGROUND

Please describe your company and position.

I am the Marketing Director of a training company

Describe what your company does in a single sentence.

We provide specialized training, systems and coaching for Dental Practices. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Deliver a new company website
• Build in gated-content functionality

SOLUTION

How did you find ThrillX?

Online Search

Why did you select ThrillX over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

ThillX delivered a full website overhaul focused on user experience, lead generation, and brand alignment. The project started with a discovery phase, including competitor analysis and user journey mapping to set clear goals. Key deliverables included:

• Strategy & Architecture: ThillX provided an information architecture to streamline navigation and user flow, plus wireframes for key pages, setting the foundation for a seamless experience.
• Custom Design & Visuals: ThrillX delivered high-fidelity mockups aligned with our brand, and ensured that we were happy before moving onto the next stage of the process.
• SEO Structure Optimization: They optimized the site for search engines, ensuring pages were primed for visibility, with a solid content structure for easy updates.
• Responsive Development & Wordpress CMS: The site was optimized for both mobile and desktop, and built using a combination of Elementor and Wordpress. 
• Post-Launch Support: ThillX offered launch support and CMS training to help ensure a smooth transition.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Improved navigation and strategically placed calls-to-action increased user engagement and lead capture, while optimized site speed and mobile responsiveness boosted visitor retention. The SEO-driven structure also led to greater search engine visibility, driving a steady increase in organic traffic. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

ThillX demonstrated effective project management throughout the entire process. They adhered to an organized timeline, and provided regular updates. Deliverables were consistently on time!

Their team was responsive to our needs, readily incorporating feedback and making adjustments as required. Communication was clear and proactive, with frequent check-ins to ensure alignment and address any questions. ThillX’s flexibility and willingness to adapt helped the project flow smoothly.

What was your primary form of communication with ThrillX?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about ThillX was their blend of technical expertise and client-focused approach. Their team went beyond — they took the time to understand our brand, our audience, and our specific goals. I believe that this attention to detail made a significant difference in the final product.

Are there any areas for improvement or something ThrillX could have done differently?

It’s tough to point out any areas for improvement, as our experience with ThillX was excellent! Their attentive approach, consistent communication, and timely delivery completely met our needs. If anything, maintaining the same high standards on future projects will continue to make them a standout partner.

BACKGROUND

Please describe your company and position.

I am the Department Head of Sumachay Lifts

Describe what your company does in a single sentence.

Sumachay Lifts manufactures and supplies high-quality, customizable material handling equipment and packaging solutions at the most competitive prices, ensuring efficient operations for warehouses and distribution centers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Conversion Rate Optimization
• Website UI Improvements

SOLUTION

How did you find ThrillX?

Referral

Why did you select ThrillX over others?

Referred to me

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• User Interviews: They gathered direct customer feedback, managing everything from question formulation to outreach.
• Manual Analysis: They performed a thorough, manual analysis of the site.
• Mockups: They provided detailed before-and-after design mockups tailored to our brand, with access to working design files in Figma.
• Full-Funnel Optimization: Their recommendations aimed to enhance every step of the customer journey, driving increases in lifetime value (LTV), average order value (AOV), and conversion rate (CVR).

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

60% increase in monthly online orders after audit recommendations were implemented. Increase in inquiries as well.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was exceptional. They consistently delivered items on time, demonstrating strong organization and attention to deadlines. Whenever we had specific needs or concerns, they responded promptly and effectively, adapting their approach to ensure our satisfaction. Overall, they did an amazing job, exceeding our expectations throughout the process.

What was your primary form of communication with ThrillX?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

One of the most impressive aspects of ThrillX Design is its focus on creating immersive and engaging user experiences. Their portfolio showcases a blend of innovative design and strategic thinking, particularly in how they tailor solutions to meet client needs. The emphasis on collaboration and a deep understanding of customer psychology sets them apart. 
Additionally, their commitment to providing detailed mockups and personalized design files highlights their dedication to ensuring clients feel involved in the creative process. Overall, their approach combined creativity with an emphasis on data analytics, which was unique in the design space.

Are there any areas for improvement or something ThrillX could have done differently?

No, there aren't any areas for improvement that stand out. ThrillX Design executed their projects effectively and met all expectations.
 

BACKGROUND

Introduce your business and what you do there.

I’m the president and chief sales officer of Parcil Safety.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

We needed help with conversion optimization and website redesign.

SOLUTION

What was the scope of their involvement?

ThrillX has helped us with CRO and website redesign. The team has done a deep dive audit of our account, looking at our Google Analytics, Shopify, and Google Search Console data to see which pages get the most traffic and which ones have the most drop-off. ThrillX has quickly moved on to making the first conversion optimization tests on some of those higher-traffic pages, including our collection and product detail pages. We’ve worked our way back up to the homepage and navigation bar, where the conversion optimization has finished.

We've recognized that our site's theme was outdated and not working, so ThrillX has switched the design theme. The team is now starting the SEO services after the web design change. ThrillX has discussed with us our top keywords and identified some of the longer tail terms. ThrillX has used different technologies, including a tool for customer surveys and user testing, to get more information straight from our customers. ThrillX has also used Figpii for page development and has brought on some new apps to work with our Shopify, like Rebuy for our cart extension.

What is the team composition?

We mainly work with Arsh. We also work with two other teammates: one does a lot of the web development for conversion optimization, and the other works on the SEO.

How did you come to work with ThrillX?

We found ThrillX through a podcast from someone I know on LinkedIn. We interviewed 3–4 different companies, but I connected with Arsh. He brought up things I believed to be true, such as that we didn’t need a whole redesign and needed to focus on increasing our conversion rate.

How much have you invested with them?

We've spent around $34,000 overall.

What is the status of this engagement?

We signed with ThrillX in February 2024, and the first test went live in March 2024. The engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our conversion rate has increased by 80%. 

How did ThrillX perform from a project management standpoint?

ThrillX is excellent at delivering work in a timely manner, and its communication is one of the best of the agencies I've worked with. We mainly communicate through Slack and emails. ThrillX sends a monthly email showing us what they’ve worked on and shares a nice presentation through Google Drive.

Are there any employees from the service provider's team that you would like to give a shout-out to in this review?

Arsh is very quick to respond

What did you find most impressive about them?

ThrillX has gone above and beyond the scope we've signed. The team is very quick to respond and flexible with how we pay them, moving the same budget to different roles. This has been beneficial for us because this year is a little more of a down economic year.

Are there any areas they could improve?

Some of the website changes have hindered our ability to do promotional campaigns. We’re a little too dependent on ThrillX right now to make changes to our site. Part of it is because our web developer is still learning and becoming better at it. We want to ensure that the tests aren't needed when we're doing promotional campaigns. We've encountered issues when we want to do a big promotional campaign.

Do you have any advice for potential customers?

I recommend ensuring that whoever is leading the project from ThrillX understands the potential impacts of their tests and how to study them better. It would be nice for the team to have a good SEO background because they want to take over many things, like blog content and the SEO Merchant Center. However, our merchant center is vital for our Google shopping, and I didn't want ThrillX to touch our paid ads. We're also doing good with our blog content. I recommend not just handing ThrillX the project and letting them run with it completely without having a little bit of checks and balances.

BACKGROUND

Introduce your business and what you do there.

I'm a marketing associate at Luxury Fire, a luxury home design company that focuses on fire-based products. Our products include fireplaces, fire tables, and grills. I work on tasks related to our e-commerce and web development and design. Our company is located in Connecticut, but we ship nationally because many of our clients are across the country.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

We were looking to expand the e-commerce portion of our company. We also wanted to rebrand our company, including our name, website, and visual identity

SOLUTION

What was the scope of their involvement?

ThrillX first took a look at our website and made some minor tweaks. We then had a separate phase where ThrillX created an entirely new page on our website dedicated to industry professionals, such as interior designers, builders, and architects. ThrillX was responsible for developing and designing that page, and I collaborated with them on the design, and they developed automated portions and functionalities. 

The page included information and videos, and there were different ways for industry professionals to get in contact with us for a consultation about our services. We provided imagery and filming assets for ThrillX to integrate animations and videos into the page to catch the eye of industry professionals. ThrillX used Figma for design.

What is the team composition?

I primarily worked with Arsh (Founder & CEO) and Paula (UI/UX Designer). I worked with Arsh on coordination, ideas, and design, and Paula worked more on tangible developments.

How did you come to work with ThrillX?

Someone who works above me in my company found ThrillX on LinkedIn. He was searching for UI/UX design and web development companies. We chose the team because they offered a free consultation call to see if the project was a good fit for both parties, which let us find out what value ThrillX could bring before making the financial investment. 

How much have you invested with them?

We spent around $9,500.

What is the status of this engagement?

We worked with ThrillX from November 2023–August 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We received very positive feedback from clients on the professional page ThrillX designed. We've used that direct link to attract more clients to our portfolio, specifically ones that might not be in the New England region. In that sense, ThrillX helped us expand our geography. The page also gave us more credibility among the higher-end clientele we were trying to target. 

I imagine we'll work with ThrillX again in the future as our primary web design and development company because we've built a solid relationship with them.

How did ThrillX perform from a project management standpoint?

We communicated with ThrillX via email and Google Meet calls if needed. The team's email responses were great, and our virtual calls were always scheduled and upheld in a timely manner. We exchanged as many as 30 emails a day, and ThrillX didn't have an issue with that. The team didn't charge extra or add work hours. We collaborated with ThrillX through Figma, where we shared ideas, comments, and photos. 

As for the budget, we had many changes throughout the process. We didn't agree to a strict budget or cost estimate, and ThrillX was pretty flexible with what we wanted to add to the website. If we wanted more animations on the site, the cost would go up and vary throughout the project. ThrillX was very communicative about the cost, and we never encountered any gray area.

What did you find most impressive about them?

What really distinguished ThrillX was their willingness to receive feedback. We also liked the team didn't have a standard template. Other competitors we've worked with had a standard process and template of how things should look, and the process was very structured. On the other hand, ThrillX's process was very flowing, which allowed us to feel more creative and collaborative working with them. 

ThrillX was always receptive and provided positive feedback. Although we had worked with other companies previously, ThrillX was more focused on building a relationship.

Are there any areas they could improve?

It was easier for me to come up with ideas for this project because I worked in a creative space. I imagine some of their clients who aren't in a creative field might need a more structured process, or it’s up to the client to figure out what they’re looking for. Providing more standard templates or procedures for those clients could be helpful in the early stages. However, we liked how open the team was; I imagine it could be different for some clients.

Do you have any advice for potential customers?

I overcommunicated a lot, and ThrillX was really receptive to that. I suggest communicating frequently with the team because you can benefit from them. ThrillX was willing to go beyond their scope of work to get extra things done. Paula and Arsh are passionate about what they do and find joy in their work. They were flexible and understanding of the creative process.

BACKGROUND

Introduce your business and what you do there.

I'm a marketing associate at Luxury Fire, a luxury home design company focusing on fire-based products like fireplaces, fire tables, and grills. In my role, I work on the company's web development, web design, and e-commerce.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

We were looking to expand the e-commerce side of our company and rebrand our name and website through visual assets and new copywriting. We hired ThrillX to help us with that.

SOLUTION

What was the scope of their involvement?

ThrillX first took a look at our website and made some minor tweaks. We then had a separate phase with ThrillX, where we created an entirely new page on our website dedicated to industry professionals like interior designers, builders, and architects. The team developed and designed that whole page for us.

I collaborated with ThrillX on the design and development of that page, including automated features and functionality. There was a lot of animation work, videos, and different ways for those industry professionals to get in contact with us for a consultation for our services. We provided the images, and ThrillX figured out how to creatively integrate them into the professional page.

What is the team composition?

I primarily worked with Arsh and Paula. Arsh worked on coordination, ideas, and design, while Paula worked on tangible development.

How did you come to work with ThrillX?

Someone who worked above me found ThrillX on LinkedIn while searching for various UI/UX and web development companies. We chose them because they offered a free consultation call to see if the project was a good fit for both parties, which I found to be admirable. They wanted to see what added value they could actually bring to the project before making a big financial investment. That was something that set them apart from other companies.

How much have you invested with them?

We spent around $9,500.

What is the status of this engagement?

We began our first project in November 2023, and we concluded our last project in August 2024. Our relationship has ended temporarily. As we progress and grow, we'll probably use them again in the future as our primary web design and development partner because we've built a very solid relationship with them.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've had very positive feedback on the professional page that ThrillX designed. We've also used that direct link to attract more clients to our portfolio, specifically those not in the New England region. In that sense, ThrillX helped us expand our geography quite a bit. They also provided us with more credibility in the higher-end clientele we're trying to target.

How did ThrillX perform from a project management standpoint?

We mostly communicated via email. The email response was always great and met expectations. We also did Google Meet calls if needed, and those were always scheduled and upheld in a timely manner. We had a lot of changes throughout the process, so we didn't agree to a strict budget or cost estimate; it was pretty flexible with what we wanted to add to the website. ThrillX was very communicative about the costs, so there was never any gray area. We also collaborated through Figma, where we showed different ideas to each other and sent comments back and forth.

What did you find most impressive about them?

They were willing to receive feedback and didn't have a standard template. A lot of competitors had a standard process and template of how things should look, but ThrillX was very flexible. This was a flowing project, which allowed us to be more creative and collaborative. They always provided positive feedback and were timely. I really appreciated that it was a truly collaborative process.

Are there any areas they could improve?

It was great that they were open-ended, which worked well for us because we're in the creative space, but I imagine some of their clients aren't in the creative field. I'm not sure if a more structured process would benefit those clients or if it's up to the client to sort out what they're looking for. In that sense, more standard templates or procedures could be helpful in the early stages.

Do you have any advice for potential customers?

Over-communicate with them. Arsh and Paula are very receptive and willing to go beyond their scope of work to get extra things done. They're both flexible, understanding, and passionate about what they do, and they find joy in that work.

BACKGROUND

Introduce your business and what you do there.

I'm the national sales manager for an electrical contracting company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

We were building our website and hired ThrillX to help us with it. We wanted to create an impactful website that conveyed the tone we wanted to set and highlighted the areas on which we wanted to shine. We also wanted a fresh face to what was originally a fairly old and quickly slapped-together website.

SOLUTION

What was the scope of their involvement?

ThrillX has helped us develop an informational website. On it, they've highlighted a division of our company we didn't highlight before. The team has also reworded some of the text that had been done fairly loosely before. As for the technology stack, ThrillX has used Elementor and WordPress to build this site.

In the very first interview, ThrillX asked a series of questions to understand what kind of customers we had, what kind of focus we wanted to have, and what the primary mission of the website was. Then, they gave us a link to Envato Elements, a website template company, as well as to another website.

We went through and picked the samples and the different elements we liked. Based on ThrillX's understanding our what we wanted and what our mission was, they created our website and gave us 2–3 rounds of revisions to make changes and comments until we were ready for the training.

Thus far, we've had two training sessions in which ThrillX has explained how to do things. They've also recorded training sessions and sent us the video back so we can go over it again if we’re not quite sure how to do something. To date, I still call them whenever I have a question, and they quickly help me.

What is the team composition?

We've worked with 2–3 teammates from ThrillX, but I've only had direct contact with Arsh (CEO).

How did you come to work with ThrillX?

I searched online for partners who could help us put a website together. ThrillX had a decent price and sounded good to us because they articulated what they did quickly and easily.

How much have you invested with them?

We've spent around $4,000.

What is the status of this engagement?

We started working together in May 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t launched the website yet. Still, ThrillX has been awesome and has delivered a nice website.

How did ThrillX perform from a project management standpoint?

ThrillX has delivered on time and on budget, and they respond well to our needs. They’re very responsive and deliver items on time. We communicate via email and Google Meet.

Are there any employees from the service provider's team that you would like to give a shout-out to in this review?

Arsh is wonderful to work with. He's very focused and efficient with his time, so whenever he sets up a meeting, he's on time and ready to go; he's very punctual in that regard. Moreover, Arsh is very organized and well-prepared.

Moreover, I've found Arsh to be very flexible and easy to work with. For example, if we want to update a section on our own, he does the first page and shows us how to do the rest of the pages ourselves so that we can save money in that regard.

What did you find most impressive about them?

We've been impressed with ThrillX's willingness to listen to what we want rather than tell us what they think we want. Arsh wanted to know what we wanted to focus on, what our audience looked like, and how we wanted to come across on the website. Since then, he has designed the site according to what we wanted, which is smart.

Are there any areas they could improve?

There's nothing ThrillX could improve on. They've impressed me with everything.

Do you have any advice for potential customers?

Understand what you want before you call ThrillX. Understand your focus and what you want the website to do for you, and make sure you understand that well. You're not doing yourself any favors if you can't articulate what you want to them. If you tell them what you want, they'll deliver.

BACKGROUND

Introduce your business and what you do there.
I'm a business management associate at a technology company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?
We were in need of web and mobile application design services. My team and I were familiar with this work but needed a quick turnaround since we were starting to meet with investors and other interested contacts. 

SOLUTION

What was the scope of their involvement?

ThrillX sketched different templates of how our app and website could look like. We had an initial meeting to introduce ourselves and explain what we needed. We shared other apps and websites with ThrillX to show what we liked and what we didn't want. The team outlined the project, and once the app's design was wrapped up, they moved to the website design. ThrillX shared designs using Figma, and we've shared these designs with our development team. 

ThrillX identified a few templates that could work for our web design. After we chose the templates, we provided the team with sample texts and images to use. With all those details, ThrillX created our first website design in WordPress. The team held a walkthrough of how to design the template website because we knew we would make further changes over time and needed to control those changes.

What is the team composition?

We worked with three teammates from ThrillX, including a team lead, with whom we worked the most. We also worked with two designers. 

How did you come to work with ThrillX?
My associate found ThrillX through a Google search. After reading the team's reviews and seeing their previous work, we thought they were great for this project.

What is the status of this engagement?
We worked with ThrillX from April–May 2024. Although we aren't actively engaged, I contact ThrillX's lead designer if I have questions about the site or WordPress. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?
We were blown away because the designs were exactly what we needed, and ThrillX was able to do it in such a quick turnaround. The team's designs have been super helpful for our development team because it was easy for them to lay out the app's UI regarding the other functions, and Figma and the app design were flawless. We were super impressed with the site's design, too. The team was amazing, offered a helpful hand, and responded very quickly. 

ThrillX saved us a lot of time because they completed so much work in the first week of our engagement.

How did ThrillX perform from a project management standpoint?

ThrillX delivered everything on time and sometimes quicker than we expected. We met with the team on a weekly basis to share the progress made on the design. We also had regular email contact in case we needed an extra meeting ahead of time or if they had significant updates to share with us. The team responded quickly to our questions, usually within 1-2 hours. I also had the team lead's WhatsApp number in case I needed a quick answer, and they usually responded within 10 minutes.

What did you find most impressive about them?

ThrillX is very quick to respond, and my team and I have had issues in our past organizations with designers who didn't keep in contact frequently, which led to delays. 

Are there any areas they could improve?

Once ThrillX completed the initial web design, we requested a video tutorial. I had a call with the team lead and recorded the conversation. It would've been nice if the team had the tutorial ready at the same time they delivered the design. However, this isn't a criticism because we initially didn't request this tutorial, only after the design was delivered. 

Do you have any advice for future clients of theirs?

I suggest establishing early contact with ThrillX through weekly meetings and maintaining consistent communication with the team because they're more than willing to help. 

BACKGROUND

Please describe your company and position.

I am the Cofounder of Jollyfish Studio

Describe what your company does in a single sentence.

We help brands scale with organic short-form content.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Increase conversions on our website and generate more leads.
• Improve the overall user experience and optimize the user journey.
• Ensure the website is optimized to convert traffic ahead of marketing and outbound campaigns.

SOLUTION

How did you find ThrillX?

Referral

Why did you select ThrillX over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

ThrillX was tasked with doing a redesign and optimization of our website. They started with a detailed audit of our site using heatmaps and watching recordings of users. They also used user testing software to show us how our ideal customers perceived our website experience from a qualitative perspective. 
This in particular was very eye-opening to hear directly from the voice of our customers. The audit became the foundation for all of ThrillX’s design decisions and helped our team determine areas for improvement early on and as objectively as possible.

ThrillX then showed us several design concepts that aligned with our brand identity and user journey. They created detailed wireframes, allowing us to visualize the new layout and user flow. The level of detail and professionalism in the initial designs we received was impressive.

They also conducted usability testing on the prototypes themselves to validate the designs. We had regular design review sessions so that we could provide detailed feedback at every step of the way.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were able to see a 154% increase in conversions and a 34% improvement in user engagement. We also got great feedback from customers on the new design and our enhanced messaging.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

ThrillX’s project management was exceptional. They surpassed our timelines and delivered the website ahead of schedule. The communication was also excellent as we had weekly meetings, so our team was constantly in the loop. They definitely go above and beyond to make sure we are happy.

What was your primary form of communication with ThrillX?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive factor about ThrillX was how they were able to learn the ins and outs of our industry in a matter of weeks. We were actually planning to go with another vendor at first because they had done projects for similar companies to ours.

However, ThrillX hit it out of the park with the customer research and strategy phase of the project. They created several deliverables, such as user personas and journey maps, to keep us aligned on what the end user wanted as opposed to what our team thought they wanted.

I don’t think the final product would have come out the way it did without this approach.

Are there any areas for improvement or something ThrillX could have done differently?

Nothing major.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of a platform for finding a gym anywhere in the world. I’m based in New York City and the only person in the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

I was looking for a developer to help me implement Google Maps and make a simple, clean, and highly functional website.

SOLUTION

What was the scope of their involvement?

ThrillX has developed a WordPress website. The hosting is through Bluehost, and they’ve implemented Google Maps. We’re still working together on developing the site; there’s a lot I want to do to it.

The platform is basically a homeplace marketplace but for gyms. The purpose of the functionality is to find a gym quickly, so it’s just a Google Maps with different pin drops for all the gyms I’ve personally been to and reviewed. It has pictures and content; every pin drop on the map will be clickable and pop-up information.

On top of the maps, the site has basic menu items, like articles people can read about fitness and training. There’s also about me and contact sections.

Additionally, I’ve created an abs hypertrophy course, and ThrillX has used a plug-in called LearnDash to allow users to log in with a username, pay for the course, take it, and get credit for it. I’ll work with organizations like the National Strength and Conditioning Association (NSCA) to approve the course as a CEU provider for trainers and exercise specialists. We’re in the process of doing that right now.

What is the team composition?

We mainly deal with Arsh (Founder & CEO), and two other teammates take on different responsibilities.

How did you come to work with ThrillX?

I thoroughly searched online for web developers, and ThrillX came up. I was just down the rabbit hole and eventually ran into them. Then, I checked out their site and some of their former work. They had previously worked with a sports company, and that site's aesthetics matched my vision. 

After I went on several Zoom meetings with different developers, the best interaction I had was with Arsh and his team. When I chatted with Arsh, I felt we were on the same level. Moreover, he was very patient, communicative, and human. I enjoyed his personality, and his prices were very reasonable based on his work.

Overall, they were the best option.

How much have you invested with them?

I’ve spent around $5,000–$6,000. I pay per project, so I was given a flat fee for the site, including the map. With that, I got an additional couple of pages, and any extra page was an extra amount. Now that I have more things popping up, I want to add more things, and each project has its own price. We don’t pay them for the hour.

What is the status of this engagement?

I initially reached out in February 2024 but didn’t pull the trigger until April 2024. After I pulled the trigger, the turnaround was around a month, so they were quick to get started. Once ThrillX finishes with the site, we plan to have an ongoing relationship with them to maintain the site and ensure its security.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

ThrillX has made the site simple, clean, user-friendly, and very functional, which is precisely what I wanted. Everything has been super easy so far, and ThrillX has been on point with my vision. Although it wasn’t very complex, they’ve nailed it.

I’d like to keep the site anonymous because I haven’t announced it yet, and it isn’t the final product yet.

How did ThrillX perform from a project management standpoint?

They’re very organized, and I’ve been pleased with their project management. They list everything we talk about for me and then send a follow-up email. Moreover, ThrillX is very professional, which I appreciate because many people I met were ready to start without an agreement. I needed something in writing, and ThrillX spelled everything out. Afterward, I signed off on everything.

ThrillX has taken a lot of time to explain things to me. Throughout the process, we’ve had many Zoom meetings. After the website was done, we had another hour-long meeting, and they explained how to upload a pin, content, photos, and information for the pins so I could use the site myself and take over the responsibility.

Overall, they’ve been great. If there’s anything that I don’t like, they’re quick to change it for me. We’re in constant communication through emails, texts, and calls. I have their number, so we do a lot of texting and calls if we need to figure out something quickly, like the password or code to get into Bluehost.

What did you find most impressive about them?

We’ve been impressed by ThrillX’s professionalism, patience, quality time with us, and product. They hit everything.

Are there any areas they could improve?

Anyone can improve, but ThrillX knows many things that I didn’t know much about. I trust them with everything; the team has delivered everything I’ve asked.

Additionally, their price is very reasonable compared to everything else I’ve seen.

Do you have any advice for potential customers?

Reach out and schedule a consultation to see if they’re a fit. Take the time to do a thorough consultation; anyone can be sold based on that.