ThrillX

BACKGROUND

Please describe your company and position.

I am the founder of Hypertide

Describe what your company does in a single sentence.

A SaaS company that automates cold email infrastructure, enabling businesses to scale outreach with ease.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• · Improve the overall user experience of our product dashboard · Simplify complex workflows and make key features more accessible · Enhance the visual design of the dashboard to create a more intuitive and professional interface · Increase user satisfaction and reduce friction within the core product experience

SOLUTION

How did you find ThrillX?

Referral

Why did you select ThrillX over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We brought ThrillX on board to help revamp our dashboard, focusing on four main user flows. From the start, they really took the time to understand our vision and what we needed to improve. They guided us through the whole process, from design concepts to final tweaks, making sure everything aligned with both our business goals and what our users actually need.

They also really nailed the balance between functionality and aesthetics, focusing on making the experience easier and more intuitive for our users.

Some of the key deliverables included:

·         High-quality designs for four important dashboard flows

·         A fresh, optimized homepage dashboard

·         A clean layout for our new order workflows

·         A collaborative process with a lot of feedback and refinements along the way

We’re thrilled with the final result. The dashboard looks fantastic, and the new user flows have already made a noticeable impact on how users interact with the platform. We’re excited to continue working with ThrillX as we keep improving.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since the redesign, we’ve seen clear improvements in how users engage with the platform and complete key tasks. The new layout made it easier for people to navigate and get to what they needed, which also led to fewer support questions about navigation. On top of that, we’ve received a lot of positive feedback from users who’ve mentioned how much smoother and more intuitive the experience feels. It’s great to see that the changes really made a difference in how people interact with the platform and overall business impact as well. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was smooth and efficient. They kept things on track and delivered the key milestones on time. Whenever we had questions or needed adjustments, they were quick to respond and addressed our needs promptly. Overall, the process felt organized and aligned with our expectations.

What was your primary form of communication with ThrillX?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out the most about the company was their ability to understand our goals and translate them into practical, actionable solutions. Their focus on creating a dashboard that was not only functional but also intuitive and user-friendly was impressive. They took the time to understand our needs and really tailored their approach to fit our specific requirements. It was clear they truly cared about delivering something that would make a meaningful difference for us.

Are there any areas for improvement or something ThrillX could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the Owner of CodaKaizen

Describe what your company does in a single sentence.

A self-development program.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Build a website/landing page for my business.

SOLUTION

How did you find ThrillX?

• Online Search
• Clutch Site

Why did you select ThrillX over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

A three page website (Home, About, and Our Team), plus contact page. Also, integration of CTA buttons leading to Calendly web app. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Work was always accomplished within the given timeline. The three page + contact form page website was completed as promised at a high quality.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The management of this project was superb. Communication was quick and highly professional. Questions, concerns, and inquires I had were responded to most most often within 24 hours.

What was your primary form of communication with ThrillX?

Virtual Meeting

What did you find most impressive or unique about this company?

Although I purchased one of the smaller packages from ThrillX, I felt like Arsh, the business owner, made a lot of effort to make sure I was happy with the final result. The team communicated well, and I felt like they truly cared, even though I'm guessing I was one of his smaller clients.

Are there any areas for improvement or something ThrillX could have done differently?

This was my first experience hiring someone to build a website for me, and I don't have any complaints or suggestions for what could have been done better.

BACKGROUND

Please describe your company and position.

I am the Senior Technical Artist of Ubisoft

Describe what your company does in a single sentence.

We’re a video game publisher and developer recognized for creating immersive experiences, innovative gameplay, and expansive worlds that captivate players worldwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Improve website conversions and user-experience via A/B testing and Conversion Rate Optimization
• Improve the user experience and user interface across digital platforms
• Refine user journey and navigation to drive higher engagement

SOLUTION

How did you find ThrillX?

• Online Search
• Clutch Site

Why did you select ThrillX over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from ThrillX were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Conversion Optimization and UX optimization across digital platforms. 
• Improving the quality and quantity of sign-ups and leads being generated.
• Enhancing the navigation and user-flows across digital products to reduce friction.
• UX/UI design and development.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in conversion rate and sign-ups

• Increase in user satisfaction and time on page

• Improvement in visitor retention and navigation

Describe their project management. Did they deliver items on time? How did they respond to your needs?

ThrillX kept the project on track with clear, proactive communication and consistent check-ins. Their team was always responsive, making adjustments based on our feedback to ensure alignment. They adhered to a well-structured timeline, delivering everything on time.

What was your primary form of communication with ThrillX?

Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to conduct in-depth data analysis and seamlessly integrate those insights to enhance UI/UX impresses us.

Are there any areas for improvement or something ThrillX could have done differently?

Nothing comes to mind.

BACKGROUND

Introduce your business and what you do there.

I’m the digital marketing manager for Wightman Telecom, a service provider of internet, TV, and mobility in certain areas of rural Ontario.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

We needed help with website development. We had an existing website, but it was outdated. 

SOLUTION

What was the scope of their involvement?

ThrillX built a custom website for us. We broke the project into four phases and paid them after each one. The first phase was the discovery, where they did a lot of market research. They used different apps to watch consumer behavior on our current site and see what confused people. The second phase was thinking about the design, colors, and vibe we wanted to get with our target audience. The next step was developing and coding the site according to what we needed. The last phase was launching the site.

ThrillX built the site from scratch. We supplied some videos, and they provided stock photos and videos for the site. We also gave them our logo. We wanted a fast website since our previous site was lagging, and they worked with us to streamline the customer journey. ThrillX directed us to WP Engine, which powers the site.

What is the team composition?

We worked with 5–6 teammates from ThrillX, including a copywriter, a designer, and a developer. My main contact was the owner, Arsh.

How did you come to work with ThrillX?

I found them online while searching for companies on various review sites. We received five quotes and talked to five different service providers. Arsh put together a proposal for us. I met with him via Google Meet, and he put a lot of effort into the first official pitch compared to the other companies.

How much have you invested with them?

We’ve spent $85,000 CAD.

What is the status of this engagement?

We started working together in June 2024, and the website was launched in December 2024. We’re currently working with ThrillX to come up with a custom maintenance package but we haven't signed a contract yet.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our SEO extremely improved. We used to be on page two of search results for internet service providers in one of our service areas, and now we’re on page one. The feedback was amazing. Our web traffic and click-through rate increased, too.

There weren’t any bugs, but there were a couple of things during the launch that weren’t ThrillX's fault. We had a lot of internal things for our ordering process, and they had to connect that. We also had a chatbot for our customer service and tech support. They had to call the actual app for the chatbot to get it on the website.

How did ThrillX perform from a project management standpoint?

ThrillX did great and delivered work on time. Every Thursday, we had a team meeting via Google Meet to show me the progress and ask questions. ThrillX exceeded our expectations and was happy to help with any questions.

What did you find most impressive about them?

ThrillX was great at what they did. They took my vision and created a site that exceeded my expectations. They were professional and personable. ThrillX talked to me on the same level instead of using technical language.

Are there any areas they could improve?

No, there aren’t any.

Do you have any advice for potential customers?

I’d tell you to work with ThrillX because they’ll take care of you. You have to know what you want. I had a vision of what I wanted the site to look like and some functionality. Bringing everything to ThrillX at once was helpful for them so we could get it right the first time.

BACKGROUND

Please describe your company and position.

I am the Founder of Digital Trade Solutions

Describe what your company does in a single sentence.

Boutique agency with over a decade of driving brand growth in marketplace ecosystems.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Website Design & Development
• Website Copywriting
• Logo Design

SOLUTION

How did you find ThrillX?

Referral

Why did you select ThrillX over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• The website will be built using WordPress with the Elementor Pro page builder and Astra WordPress Theme or a template/theme from Envato Elements.
• Client is responsible for purchasing the Elementor Pro page-builder which costs $99/yr (USD). Client will also be responsible for paying for either the Astra Essential Bundle which costs $169 for the first year  R the Astra ProBundle which costs $59/year depending on whether Client chooses a free theme or premium theme from here. If the client chooses Envato Elements, the pricing is $21 CAD per month.
• Both of these are necessary to run the WordPress template and allow for Client to easily maintain the website in the future.
• Client requires the design and development of 4 key pages.
• All design elements will be limited to the components, sections, and layouts available in the approved template design. Agency can move around sections, duplicate sections, remove sections, and switch out all of the content (images, text, icons,colors, logos, etc).
• The Client is responsible for providing a preliminary content document that outlines all of the rough content that will be located on each page. Only once provided with this information will Agency commence the writing of all of the main headers for the website to avoid delays to the timeline. The timeline will only officially start once this preliminary content document is provided to help guide the design of the wireframes.
• Client will receive two official rounds of revisions with the terms being outlined under the ‘Revisions’ section of this document.
• Agency will be responsible for writing the main and body text for all pages based on the principles of a high-converting website.
• Agency will source images using Pexels.com and Unsplash.com when applicable should Client not have its own photos readily available. Any photos or videos that require purchase will be billed directly to the Client and payable by Client upon mutual agreement.
• Agency will create a logo from scratch which includes a maximum of 3 initial logo designs, two rounds of revisions, consultation, and providing the logo in all file types (JPEG, PNG, Vector, etc).
• Agency relies on Client to provide sample logos that they like in order to accurately capture and reflect the desired look and feel for the project.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Completion of Revisions Within Project Scope: The logo and website underwent two rounds of revisions each, adhering to the agreed-upon timeline and scope. This ensured a collaborative approach with ThrillX, demonstrating flexibility and commitment to delivering a product that met our expectations.
• Enhanced Design Quality: Feedback from the revision rounds led to significant improvements in both the logo and website designs, resulting in a cohesive brand identity.
• Readiness for Deployment: Both the logo and the website reached a finalized stage, ready for deployment and integration into our strategies. This marked a key milestone in achieving project goals.
• Adherence to Deadlines: All revisions and final deliverables were completed within the agreed-upon deadlines, demonstrating efficient project management and clear communication between the design team and us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All revisions and final deliverables were completed within the agreed-upon deadlines, reflecting effective project management and clear collaboration between the design team and our team. They were highly receptive to feedback, implementing appropriate changes while offering valuable professional insights. To ensure seamless and timely deliverables, we leveraged multiple communication platforms throughout the process.

What was your primary form of communication with ThrillX?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their communication and on time professional deliverables.

Are there any areas for improvement or something ThrillX could have done differently?

Honestly, I was extremely satisfied with the service provided by ThrillX. The team was professional, communicative, and attentive to our needs throughout the process. At this time, I can’t think of any specific areas for improvement. If anything, just continuing to maintain the high standards and proactive communication we experienced would be perfect.

BACKGROUND

Please describe your company and position.

I am the Marketing Director of a training company

Describe what your company does in a single sentence.

We provide specialized training, systems and coaching for Dental Practices. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Deliver a new company website
• Build in gated-content functionality

SOLUTION

How did you find ThrillX?

Online Search

Why did you select ThrillX over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

ThillX delivered a full website overhaul focused on user experience, lead generation, and brand alignment. The project started with a discovery phase, including competitor analysis and user journey mapping to set clear goals. Key deliverables included:

• Strategy & Architecture: ThillX provided an information architecture to streamline navigation and user flow, plus wireframes for key pages, setting the foundation for a seamless experience.
• Custom Design & Visuals: ThrillX delivered high-fidelity mockups aligned with our brand, and ensured that we were happy before moving onto the next stage of the process.
• SEO Structure Optimization: They optimized the site for search engines, ensuring pages were primed for visibility, with a solid content structure for easy updates.
• Responsive Development & Wordpress CMS: The site was optimized for both mobile and desktop, and built using a combination of Elementor and Wordpress. 
• Post-Launch Support: ThillX offered launch support and CMS training to help ensure a smooth transition.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Improved navigation and strategically placed calls-to-action increased user engagement and lead capture, while optimized site speed and mobile responsiveness boosted visitor retention. The SEO-driven structure also led to greater search engine visibility, driving a steady increase in organic traffic. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

ThillX demonstrated effective project management throughout the entire process. They adhered to an organized timeline, and provided regular updates. Deliverables were consistently on time!

Their team was responsive to our needs, readily incorporating feedback and making adjustments as required. Communication was clear and proactive, with frequent check-ins to ensure alignment and address any questions. ThillX’s flexibility and willingness to adapt helped the project flow smoothly.

What was your primary form of communication with ThrillX?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about ThillX was their blend of technical expertise and client-focused approach. Their team went beyond — they took the time to understand our brand, our audience, and our specific goals. I believe that this attention to detail made a significant difference in the final product.

Are there any areas for improvement or something ThrillX could have done differently?

It’s tough to point out any areas for improvement, as our experience with ThillX was excellent! Their attentive approach, consistent communication, and timely delivery completely met our needs. If anything, maintaining the same high standards on future projects will continue to make them a standout partner.

BACKGROUND

Please describe your company and position.

I am the Department Head of Sumachay Lifts

Describe what your company does in a single sentence.

Sumachay Lifts manufactures and supplies high-quality, customizable material handling equipment and packaging solutions at the most competitive prices, ensuring efficient operations for warehouses and distribution centers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrillX to accomplish?

• Conversion Rate Optimization
• Website UI Improvements

SOLUTION

How did you find ThrillX?

Referral

Why did you select ThrillX over others?

Referred to me

How many teammates from ThrillX were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• User Interviews: They gathered direct customer feedback, managing everything from question formulation to outreach.
• Manual Analysis: They performed a thorough, manual analysis of the site.
• Mockups: They provided detailed before-and-after design mockups tailored to our brand, with access to working design files in Figma.
• Full-Funnel Optimization: Their recommendations aimed to enhance every step of the customer journey, driving increases in lifetime value (LTV), average order value (AOV), and conversion rate (CVR).

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

60% increase in monthly online orders after audit recommendations were implemented. Increase in inquiries as well.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was exceptional. They consistently delivered items on time, demonstrating strong organization and attention to deadlines. Whenever we had specific needs or concerns, they responded promptly and effectively, adapting their approach to ensure our satisfaction. Overall, they did an amazing job, exceeding our expectations throughout the process.

What was your primary form of communication with ThrillX?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

One of the most impressive aspects of ThrillX Design is its focus on creating immersive and engaging user experiences. Their portfolio showcases a blend of innovative design and strategic thinking, particularly in how they tailor solutions to meet client needs. The emphasis on collaboration and a deep understanding of customer psychology sets them apart. 
Additionally, their commitment to providing detailed mockups and personalized design files highlights their dedication to ensuring clients feel involved in the creative process. Overall, their approach combined creativity with an emphasis on data analytics, which was unique in the design space.

Are there any areas for improvement or something ThrillX could have done differently?

No, there aren't any areas for improvement that stand out. ThrillX Design executed their projects effectively and met all expectations.
 

BACKGROUND

Introduce your business and what you do there.

I’m the president and chief sales officer of Parcil Safety.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

We needed help with conversion optimization and website redesign.

SOLUTION

What was the scope of their involvement?

ThrillX has helped us with CRO and website redesign. The team has done a deep dive audit of our account, looking at our Google Analytics, Shopify, and Google Search Console data to see which pages get the most traffic and which ones have the most drop-off. ThrillX has quickly moved on to making the first conversion optimization tests on some of those higher-traffic pages, including our collection and product detail pages. We’ve worked our way back up to the homepage and navigation bar, where the conversion optimization has finished.

We've recognized that our site's theme was outdated and not working, so ThrillX has switched the design theme. The team is now starting the SEO services after the web design change. ThrillX has discussed with us our top keywords and identified some of the longer tail terms. ThrillX has used different technologies, including a tool for customer surveys and user testing, to get more information straight from our customers. ThrillX has also used Figpii for page development and has brought on some new apps to work with our Shopify, like Rebuy for our cart extension.

What is the team composition?

We mainly work with Arsh. We also work with two other teammates: one does a lot of the web development for conversion optimization, and the other works on the SEO.

How did you come to work with ThrillX?

We found ThrillX through a podcast from someone I know on LinkedIn. We interviewed 3–4 different companies, but I connected with Arsh. He brought up things I believed to be true, such as that we didn’t need a whole redesign and needed to focus on increasing our conversion rate.

How much have you invested with them?

We've spent around $34,000 overall.

What is the status of this engagement?

We signed with ThrillX in February 2024, and the first test went live in March 2024. The engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our conversion rate has increased by 80%. 

How did ThrillX perform from a project management standpoint?

ThrillX is excellent at delivering work in a timely manner, and its communication is one of the best of the agencies I've worked with. We mainly communicate through Slack and emails. ThrillX sends a monthly email showing us what they’ve worked on and shares a nice presentation through Google Drive.

Are there any employees from the service provider's team that you would like to give a shout-out to in this review?

Arsh is very quick to respond

What did you find most impressive about them?

ThrillX has gone above and beyond the scope we've signed. The team is very quick to respond and flexible with how we pay them, moving the same budget to different roles. This has been beneficial for us because this year is a little more of a down economic year.

Are there any areas they could improve?

Some of the website changes have hindered our ability to do promotional campaigns. We’re a little too dependent on ThrillX right now to make changes to our site. Part of it is because our web developer is still learning and becoming better at it. We want to ensure that the tests aren't needed when we're doing promotional campaigns. We've encountered issues when we want to do a big promotional campaign.

Do you have any advice for potential customers?

I recommend ensuring that whoever is leading the project from ThrillX understands the potential impacts of their tests and how to study them better. It would be nice for the team to have a good SEO background because they want to take over many things, like blog content and the SEO Merchant Center. However, our merchant center is vital for our Google shopping, and I didn't want ThrillX to touch our paid ads. We're also doing good with our blog content. I recommend not just handing ThrillX the project and letting them run with it completely without having a little bit of checks and balances.

BACKGROUND

Introduce your business and what you do there.

I'm a marketing associate at Luxury Fire, a luxury home design company that focuses on fire-based products. Our products include fireplaces, fire tables, and grills. I work on tasks related to our e-commerce and web development and design. Our company is located in Connecticut, but we ship nationally because many of our clients are across the country.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

We were looking to expand the e-commerce portion of our company. We also wanted to rebrand our company, including our name, website, and visual identity

SOLUTION

What was the scope of their involvement?

ThrillX first took a look at our website and made some minor tweaks. We then had a separate phase where ThrillX created an entirely new page on our website dedicated to industry professionals, such as interior designers, builders, and architects. ThrillX was responsible for developing and designing that page, and I collaborated with them on the design, and they developed automated portions and functionalities. 

The page included information and videos, and there were different ways for industry professionals to get in contact with us for a consultation about our services. We provided imagery and filming assets for ThrillX to integrate animations and videos into the page to catch the eye of industry professionals. ThrillX used Figma for design.

What is the team composition?

I primarily worked with Arsh (Founder & CEO) and Paula (UI/UX Designer). I worked with Arsh on coordination, ideas, and design, and Paula worked more on tangible developments.

How did you come to work with ThrillX?

Someone who works above me in my company found ThrillX on LinkedIn. He was searching for UI/UX design and web development companies. We chose the team because they offered a free consultation call to see if the project was a good fit for both parties, which let us find out what value ThrillX could bring before making the financial investment. 

How much have you invested with them?

We spent around $9,500.

What is the status of this engagement?

We worked with ThrillX from November 2023–August 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We received very positive feedback from clients on the professional page ThrillX designed. We've used that direct link to attract more clients to our portfolio, specifically ones that might not be in the New England region. In that sense, ThrillX helped us expand our geography. The page also gave us more credibility among the higher-end clientele we were trying to target. 

I imagine we'll work with ThrillX again in the future as our primary web design and development company because we've built a solid relationship with them.

How did ThrillX perform from a project management standpoint?

We communicated with ThrillX via email and Google Meet calls if needed. The team's email responses were great, and our virtual calls were always scheduled and upheld in a timely manner. We exchanged as many as 30 emails a day, and ThrillX didn't have an issue with that. The team didn't charge extra or add work hours. We collaborated with ThrillX through Figma, where we shared ideas, comments, and photos. 

As for the budget, we had many changes throughout the process. We didn't agree to a strict budget or cost estimate, and ThrillX was pretty flexible with what we wanted to add to the website. If we wanted more animations on the site, the cost would go up and vary throughout the project. ThrillX was very communicative about the cost, and we never encountered any gray area.

What did you find most impressive about them?

What really distinguished ThrillX was their willingness to receive feedback. We also liked the team didn't have a standard template. Other competitors we've worked with had a standard process and template of how things should look, and the process was very structured. On the other hand, ThrillX's process was very flowing, which allowed us to feel more creative and collaborative working with them. 

ThrillX was always receptive and provided positive feedback. Although we had worked with other companies previously, ThrillX was more focused on building a relationship.

Are there any areas they could improve?

It was easier for me to come up with ideas for this project because I worked in a creative space. I imagine some of their clients who aren't in a creative field might need a more structured process, or it’s up to the client to figure out what they’re looking for. Providing more standard templates or procedures for those clients could be helpful in the early stages. However, we liked how open the team was; I imagine it could be different for some clients.

Do you have any advice for potential customers?

I overcommunicated a lot, and ThrillX was really receptive to that. I suggest communicating frequently with the team because you can benefit from them. ThrillX was willing to go beyond their scope of work to get extra things done. Paula and Arsh are passionate about what they do and find joy in their work. They were flexible and understanding of the creative process.

BACKGROUND

Introduce your business and what you do there.

I'm a marketing associate at Luxury Fire, a luxury home design company focusing on fire-based products like fireplaces, fire tables, and grills. In my role, I work on the company's web development, web design, and e-commerce.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThrillX?

We were looking to expand the e-commerce side of our company and rebrand our name and website through visual assets and new copywriting. We hired ThrillX to help us with that.

SOLUTION

What was the scope of their involvement?

ThrillX first took a look at our website and made some minor tweaks. We then had a separate phase with ThrillX, where we created an entirely new page on our website dedicated to industry professionals like interior designers, builders, and architects. The team developed and designed that whole page for us.

I collaborated with ThrillX on the design and development of that page, including automated features and functionality. There was a lot of animation work, videos, and different ways for those industry professionals to get in contact with us for a consultation for our services. We provided the images, and ThrillX figured out how to creatively integrate them into the professional page.

What is the team composition?

I primarily worked with Arsh and Paula. Arsh worked on coordination, ideas, and design, while Paula worked on tangible development.

How did you come to work with ThrillX?

Someone who worked above me found ThrillX on LinkedIn while searching for various UI/UX and web development companies. We chose them because they offered a free consultation call to see if the project was a good fit for both parties, which I found to be admirable. They wanted to see what added value they could actually bring to the project before making a big financial investment. That was something that set them apart from other companies.

How much have you invested with them?

We spent around $9,500.

What is the status of this engagement?

We began our first project in November 2023, and we concluded our last project in August 2024. Our relationship has ended temporarily. As we progress and grow, we'll probably use them again in the future as our primary web design and development partner because we've built a very solid relationship with them.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've had very positive feedback on the professional page that ThrillX designed. We've also used that direct link to attract more clients to our portfolio, specifically those not in the New England region. In that sense, ThrillX helped us expand our geography quite a bit. They also provided us with more credibility in the higher-end clientele we're trying to target.

How did ThrillX perform from a project management standpoint?

We mostly communicated via email. The email response was always great and met expectations. We also did Google Meet calls if needed, and those were always scheduled and upheld in a timely manner. We had a lot of changes throughout the process, so we didn't agree to a strict budget or cost estimate; it was pretty flexible with what we wanted to add to the website. ThrillX was very communicative about the costs, so there was never any gray area. We also collaborated through Figma, where we showed different ideas to each other and sent comments back and forth.

What did you find most impressive about them?

They were willing to receive feedback and didn't have a standard template. A lot of competitors had a standard process and template of how things should look, but ThrillX was very flexible. This was a flowing project, which allowed us to be more creative and collaborative. They always provided positive feedback and were timely. I really appreciated that it was a truly collaborative process.

Are there any areas they could improve?

It was great that they were open-ended, which worked well for us because we're in the creative space, but I imagine some of their clients aren't in the creative field. I'm not sure if a more structured process would benefit those clients or if it's up to the client to sort out what they're looking for. In that sense, more standard templates or procedures could be helpful in the early stages.

Do you have any advice for potential customers?

Over-communicate with them. Arsh and Paula are very receptive and willing to go beyond their scope of work to get extra things done. They're both flexible, understanding, and passionate about what they do, and they find joy in that work.