Seven Peaks

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of an online store that sells party items.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Morphosis?

We wanted to make the store easier to use for clients. We have around 6,000 products, so it was difficult for people to find what they were looking for. We also needed to modernize the site and make it more mobile-friendly. Our ultimate goals were to increase our conversion rate and average order value.

SOLUTION

What was the scope of their involvement?

Morphosis made an analysis of our e-commerce shop to see how customers were using it. They made design and functionality changes based on the findings. The design changes included a new logo.

What is the team composition?

I had contact with around four people from Morphosis, but there may have been more people involved.

How did you come to work with Morphosis?

My son is a developer, and he was living in Bangkok at the time and knew Morphosis. 

How much have you invested with them?

The project cost $9,500.

What is the status of this engagement?

We started working with Morphosis in December 2016 and finished in February or March 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our conversion rates after launching the new shop rose to 0.04 for the website and 0.1 for mobile, and the average order value went up. We could also see that people were spending more time on the site.

We weren’t originally looking to have design changes made to the site, but Morphosis made some suggestions based on their assessment. They really stood up for their ideas, and I’m glad they did. The new logo and design really improved our shop.

How did Morphosis perform from a project management standpoint?

Morphosis had a modern and professional approach, and they were very easy to work with. They gave us access to a nice system where we could follow the project. They uploaded everything they did there. We mainly communicated through email and Skype, and we could also leave notes on the project tool they were using, which was very convenient. They always answered my emails quickly, and they were always there when I needed them. 

What did you find most impressive about them?

Usually, developers have their own jargon, but Morphosis used language I could understand. They made me feel comfortable as a customer. This is one of the most important things in these kinds of collaborations, and it’s usually difficult to get with developers.

Are there any areas they could improve?

I don’t have anything. I’m satisfied with everything they did.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Happily.ai, a technology startup based in Bangkok, Thailand. We provide a platform that helps companies engage employees and make workplaces happier.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Morphosis?

We’d already built out our product, and one of the challenges we had was onboarding clients in a more automated and self-serving manner. We wanted to give them the ability to just come to our website, sign up, and use the platform right away. The method at the time was kind of cumbersome, requiring a person to walk the client through the process.

SOLUTION

What was the scope of their involvement?

We asked Morphosis to design a way in which a customer could just sign up and use our platform all by themselves. The scope of their work was mainly UI/UX design. They delivered us design files for each workflow.

Morphosis did the research and helped us understand what the pain points were with the process we had at the time. They came up with a proposal for a new user flow, and they went through a few design iterations. They gathered feedback from us, and we tested a few scenarios. The final product was delivered to us at the end of a one-month period.

They initially wanted a longer engagement in order to do more work, but we had a budget constraint. I reached out to them after having tried my hand at designing something, and I wasn’t happy with it. There was also a lot of attention needed to test the design in a lot of different scenarios. I did share with them my initial designs, which gave them a starting point.

They also helped with user management. Once a company has set up an account with us, all their members need to be managed on our platform. Morphosis highly improved the process of adding, editing, and deleting members.

What is the team composition?

I worked with one main designer, and Jeremie (Founder & CEO) was involved as well.

How did you come to work with Morphosis?

I’d known Jeremie for quite a while, having first met him in 2011. He had a reputation for doing great design work, especially for the startup community. I’d actually done some work with him in the very early days of Morphosis, and it went well. The current project was particularly challenging, and I didn’t have any resources on my team to handle it, apart from myself. I thought that it was a good opportunity for us to work together again.

How much have you invested with them?

The total cost was around $4,000.

What is the status of this engagement?

We worked with Morphosis between mid-December 2019–January 2020. Excluding holidays, we worked together for 2–3 weeks.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It took us quite a while to implement their work, given our own resource capacity. The update containing their designs was pushed to customers only a month and a half ago, so we haven’t had enough time to measure its impact.

Morphosis covered a lot of use cases. It was a new project for them, so we were pretty impressed to see them cover cases that we wouldn’t have expected them to.

Their designs have made it easier for our clients to add, edit, and delete members on their accounts, but also view files for each employee and see how engaged they are with the platform. Clients have definitely found this feature to be a lot more useful on the new design.

How did Morphosis perform from a project management standpoint?

I never really had to follow up with them to make sure things were on track. They did a good job of ensuring that we were on task and on time. They made sure to use tools we were comfortable with, including Skype. We mainly used email for communication. Since we only had a monthlong engagement, I don’t think we used a tracking platform. We set up meetings at Morphosis’ office routinely.

What did you find most impressive about them?

Their professionalism blew us away. I did my homework before choosing to work with Morphosis, and the feedback I got from others convinced me that we’d work together well. It’s also their creative ability.

They have a lot of experience working with SaaS startups. If they didn’t have the right experience, they would’ve been learning at our expense, but I knew that this wasn’t the case with Morphosis. They have more experience working with these use cases than the other providers I looked at.

Are there any areas they could improve?

Thinking back, the user testing process could’ve been done better. We had to do a lot of the user testing ourselves, after we began development. We had a time and budget constraint, and Morphosis did a good job with the resources they had, but I think that we should’ve prioritized our time a bit differently.

Do you have any advice for future clients of theirs?

Clients should be communicative about what success looks like to them. The Morphosis team is professional at what it does, but having clear, measurable goals would help them out.

BACKGROUND

Please describe your company and your position there.

April Flora is a premium flower delivery in Bangkok. We make it easy for clients to send flowers to their loved ones. No matter where they are. Order online and make payment through credit cards, PayPal or bank transfer. Our florist will create beautiful arrangement and our messenger will hand-deliver it to the recipient. I am the founder of April Flora since May 2016.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Morphosis?

We wanted to renew April Flora website and make it more modern and improve user experiences. We had a few ideas in mind but also would love to have an experiences web developer company to help guiding us on this and for the best results.

What were your goals for this project?

A new website which will reflect the brand identity, updated designs, and better UX in order to generate better conversions and sales numbers.

SOLUTION

How did you select this vendor?

My husband, Jakob, recommended to hire Morphosis for April Flora new website project. Since he also used Morphosis for his prior projects as well.

Describe the project and the services they provided in detail.

April Flora new website project started with a meeting with their CEO, Jeremie, and the project leaders which make me as a client feel like they pay attention in what clients need. We discussed about how and April Flora started and which direction we would like to go. And the most important are the goal for this projects. Then they came back with the directions, process and timeline. Khun Phueng, one of the project managers would always keep us updated on the process. Firstly, we agreed on the new logo of April Flora and overall mood and tone for new website, the main functions that we would like to add in. One of the things I like about working with Morphosis is how they delegate the work to their team. So the work flow seems good on the client side and when I have any questions, the team always do their best to provide the solution for us. The timeline of the project was around 2 weeks and they delivered the new website to us on time. They even go beyond with the additional requests. As there are some functions we might forget to add in before project started but they help us with additional trivial requests.

What was the team composition?

I mainly worked and communicated with Khun Phueng, the project manager, but also when it's easier to communicate directly with the graphic designer, I got to provide my comments to them directly via the tools online which was very convenient. When we had technical issues, they will check with their developer for us which is great since I'm not an expert on the technical side.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We decided to renew our website right before Valentine's sales which is the biggest selling period for flower business. The result was our sale for that valentine doubled compared to the previous year. It also make it's easy for us to arrange and deal with a lot of amount of clients in a way that's more automated and clients also happy with new design of the website. And not only Valentine's period, the sales and conversions also picked up in general.

How was project management arranged and how effective was it?

As I mentioned before, I like when most of the project is one stop service and I didn't have to communicate with too many people only when it's needed. The project leader with good communication skill and the urge to service clients should be enough. And I think Morphosis could deliver that. The efficiency of communication with client is good.

What did you find most impressive about this company?

I would say that the level of accuracy of the products and services they committed to provide us impressed me most. The new website of April Flora successfully delivered the functions and designs we were looking for and aligned with what we discussed with Morphosis team. Which I think it's one of the most important things any digital agency would be able to provide to their clients. And it also giving me comfort and confidence to recommend Morphosis to any of mine friends or business partners who are looking to find an agency to consult for their digital matters.

Are there any areas for improvement?

Since your team are very experienced and well equipped with digital knowledge, it would be great for clients like us to hear more about your suggestions and ideas or more information about new features/ technologies other related businesses are using.

BACKGROUND

Introduce your business and what you do there.

I’m a former project manager of REDD Premium Self Storage.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Morphosis?

Our company was setting up a sales storage facility and booking system. We reached out to Morphosis to design the web interface of our customer booking portal.

SOLUTION

What was the scope of their involvement?

Morphosis designed our booking portal and staff admin section.

What is the team composition?

The main team was comprised of a project manager and two designers. Our project manager outlined the work and guided us through each step, explaining what was needed from us along the way. We started with the business process first and then worked with other members of the team during subsequent parts.

For example, we had to work on a style guide for the website design, which was handled by a specialist in this area. They went through each design with us, explaining their suggestions and confirming that they matched our expectations. Morphosis used some example cases to make sure that everything would work as expected when done.

How did you come to work with Morphosis?

We looked at a range of designers and web developers for this project. Morphosis stood out because they were focused on the UI/UX aspect as opposed to being a more general web developer.

It was also easy for us to meet up with them and describe our idea. Having a focus on the UI part was very important for us because we wanted the website and web app to be as easy to use as possible. Our objective was to have our customers navigate around all features as intuitively as possible.

What is the status of this engagement?

We worked with Morphosis from May–October 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The portal’s overall look and design met our expectations. We wanted something that was an extension of our brand, and all Morphosis had to work with was a corporate identity and brand manual, which was a relatively short document. From that, they expanded the designs into a website and a general look for the new and future pages.

Apart from the design itself, Morphosis helped us walk through the business process, which evolved a lot throughout the process of working with them. They helped us point out all potential issues and shortfalls that could come up, through various test scenarios. We were able to optimize the business process and the steps a user had to take in order to make and manage bookings.

How did Morphosis perform from a project management standpoint?

Morphosis didn’t use any special tools. They communicated what they expected back from us each week, which meant that the project stayed on track.

Having worked with many people, not just web designers and developers, I know that providers tend to let the client track the project timeline for them. Morphosis stood out in the sense that they were the ones who seemed to be troubled if something slipped from the timeline. They actively reminded us when we needed to wrap something up in order to not affect the main timeline.

We had an on-site meeting each week, just to make sure that all requirements were properly discussed. Apart from that, we continuously kept in touch via email to make sure that the progress was going according to plan. The communication was key.

What did you find most impressive about them?

It’s their business expertise. They didn’t just design what we wanted, they also formed the best experience for our customers.

Are there any areas they could improve?

No, I can’t think of anything.

BACKGROUND

Please describe your company and position.

I am the Marketing and Business Development of Clinixir

Describe what your company does in a single sentence.

Thailand leading Contract Research Organization

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Seven Peaks to accomplish?

• Website Creation

SOLUTION

How did you find Seven Peaks?

• Referral
• Other

Why did you select Seven Peaks over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Seven Peaks were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Seven Peaks did a fantastic job revamping Clinixir’s website.
The team was responsive, creative, and efficient -delivering a clean, modern site that reflects our brand and services perfectly. We truly appreciated their collaborative approach and attention to detail.

Highly recommended!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Stronger brand presence: Consistent branding and messaging aligned across all pages

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Seven Peaks assigned a dedicated project manager who kept everything on track and well-communicated. They delivered milestones on time, responded quickly to feedback, and were proactive in addressing our needs. The team was organized, flexible, and easy to work with - making the entire process smooth from start to finish.

What was your primary form of communication with Seven Peaks?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

they really understood our industry and translated complex clinical content into a modern, user-friendly experience. Their flexibility and genuine collaboration set them apart.

Are there any areas for improvement or something Seven Peaks could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Customer Insight & CRM Manager of Boonrawd Trading.

Describe what your company does in a single sentence.

FMCG Business

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Seven Peaks to accomplish?

• ui design
• seo monitoring
• google analytic monitoring

SOLUTION

How did you find Seven Peaks?

Referral

Why did you select Seven Peaks over others?

Pricing fit our budget

How many teammates from Seven Peaks were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Research and design UI & UX for website

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• deliver completed project 100% on time
• set up seo & google analytic for e-comerce website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• UX/UI Design Project co-odinator is Ms. Manassanan and Teema.  
• SEO and Google analysis is Khun Sissada.

What was your primary form of communication with Seven Peaks?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They delivered the project on time.

Are there any areas for improvement or something Seven Peaks could have done differently?

More Flexible in Service Conditions e.g. need more to to consult with team. 

BACKGROUND

Please describe your company and position.

I am the Digital manager of AXA Insaurance

Describe what your company does in a single sentence.

We are non-life insurance company from France.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Morphosis to accomplish?

• Optimze SEO both on page and off apge
• Improve UX/UI for Travel insurance and Motor insurance flow
• Social Advertise

SOLUTION

How did you find Morphosis?

• Referral
• Other

Why did you select Morphosis over others?

Referred to me

How many teammates from Morphosis were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Diagnose Design 
• SEO audit
• UX/UI Design align with research 
• SEO optimize
• Paid Advertisement 
• Social Media Maangement
• provide the real-time report by Looker Studio 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The traffic score

• domain rating 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

almost work were delivery on time.

What was your primary form of communication with Morphosis?

Virtual Meeting

What did you find most impressive or unique about this company?

Morphosis did professional work and completed the job with excellence

Are there any areas for improvement or something Morphosis could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am the Regional Digital Marketing Manager - APAC of Michelin

Describe what your company does in a single sentence.

Motor vehicle manufacturing

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Morphosis to accomplish?

Improve SEO rankings and organic traffic for 8 domains in the APAC region

SOLUTION

How did you find Morphosis?

Referral

Why did you select Morphosis over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Morphosis were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Basic SEO setup 
• Full SEO audit 
• On-page optimization 
• Content production 
• Keyword research & content strategy 
• Content promotion& outreach 
• Dashboard creation and monthly reporting 
• Keyword tracking 
• Quarterly trainings

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased: 

• organic sessions
• clicks
• impressions

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Morphosis is highly responsible and organized. They deliver tasks on time and manage projects in a systematic manner.

What was your primary form of communication with Morphosis?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The company is able to adapt the scope of work to fit our requirements and budget. They are also highly knowledgeable in SEO and digital marketing.

Are there any areas for improvement or something Morphosis could have done differently?

Communications could be improved by having only one main contact point from the vendor. However, after a couple of months of working together, this has been resolved, making our collaboration more seamless.

BACKGROUND

Please describe your company and position.

I am the Asst. to head of corporate branding and operations

Describe what your company does in a single sentence.

We are in gold indutry and also in a gold trading.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Morphosis to accomplish?

• Revamp Application

SOLUTION

How did you find Morphosis?

Online Search

Why did you select Morphosis over others?

Nice portfolio

How many teammates from Morphosis were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Make an application to be more update 
• Revamp application

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Ontime performance 
• Satifaction

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• Keep posted 
• Provide information when needed

What was your primary form of communication with Morphosis?

Virtual Meeting

What did you find most impressive or unique about this company?

They had the best teamwork and were well-organized.

Are there any areas for improvement or something Morphosis could have done differently?

It was awesome!

BACKGROUND

Please describe your company and position.

I am the Channel Marketing Executive of an automotive company 

Describe what your company does in a single sentence.

Automotive Aftermarket business

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Morphosis to accomplish?

• social media contents

SOLUTION

How did you find Morphosis?

Referral

Why did you select Morphosis over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Morphosis were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

social media contents on Official Facebook page and Instagram account together with providing products video production services which follow the social media trends in nowadays

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Morphosis can provide services of a good standard and give suggestions on what we can do better for each period of time by following the social media trends

Describe their project management. Did they deliver items on time? How did they respond to your needs?

the social media contents mostly provided on-time

What was your primary form of communication with Morphosis?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

the key account person is reliable and can provide a good support to us

Are there any areas for improvement or something Morphosis could have done differently?

understand our business more to avoid wrong key message that we will deliver on social media platforms