Web Design Billboard Campaign for Real Estate & Government
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Web Design
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Other frameworks and CMS
- Less than $10,000
- Oct. 2012 - Ongoing
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"I’m always coming to him and asking for things.... He’s always ready to help."
- Government
- East York, Pennsylvania
- 1-10 Employees
- Phone Interview
- Verified
Red Spot helped enhance various websites and branding materials. They contributed to web and logo design, online ads, billboards, and general assistance in training internal teams on site usage.
Various websites that Red Spot helped with receive positive feedback, especially about ease of use. Ads have effectively increased traffic, and Red Spot has reliably high-quality deliverables. They’re prompt, responsive, and highly accommodating when it comes to feedback and design iterations.
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
BACKGROUND
Introduce your business and what you do there.
I’ve worked with Red Spot Design for different businesses. Some were for an investment group I have, mostly in real estate, and then most recently I am having them help me as I run for a State Representative position. It’s mostly for web design, but David [Owner, Red Spot Design] does help me at times on other design work, like billboard ads, and things like that for my campaign.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Red Spot Design?
My highest goals are quality, look, and ease of navigation. Traffic is part of it too. I want it to look as professional as possible, especially for the political campaign; it’s my first race. It’s a classic campaign with mailers door to door and all that stuff. I’m going to try to drive my own traffic to the website. I’m not relying on anything outside of that. I don’t need anything sophisticated, just a really user-friendly website.
SOLUTION
What was the scope of their involvement?
I’m not a tech savvy guy. I used to be an airline pilot before I went back to get my MBA and got into investing. The whole tech side of things isn’t where my background is, so I rely on Red Spot.
I’m a guy that likes to talk on the phone. In the early stages, I called David to say what I was looking for. I told him I don’t know much about this industry. As I got into the campaign, then the website got more complex, with a way to donate and make contributions online. If it’s a new wrinkle, I’ll just ask their advice on what they recommend, and he’ll get back with his thoughts.
David will ask for examples of what I like. If it’s an investment group, I look at other investment websites. If it’s the campaign, I like to look at candidates that have done really well on both sides of the aisle. He does logo design too, which I really liked. He’ll give me 3 or 4 demos, and he’ll iterate based on my feedback. He listens to what you want. I’m usually pretty impressed with what we come up with.
I’m just starting to get into Facebook ads and he’ll talk with me about Facebook Pixels. This is all Greek to me in some ways, but I’ll forward him the information he needs and he’ll take care of it. That’s the latest thing I’m doing: using Facebook Ads to drive people to my website. Social media is new for me. In terms of the website, I’m making it more complex slowly. My other websites used to just be a contact form and basic information.
I’m going to shoot another commercial next month and I’m sure I’ll want to put that on YouTube. He’s helped me get things set up there too, like custom thumbnails that I had trouble with.
What is the team dynamic?
I work with David. I would say speaking with him has gone down a little bit over the projects just because he knows more what I like and I’ve learned a bit along the way. If a project just starts up, I might talk to him once a week. There’ll be some downtime for him and his designers to work things up and get back to me. Once the project gets up and running, I might email once a week. If there’s something I want to add to the website, I contact him again.
How did you come to work with Red Spot Design?
I found him through a Google search. I looked at a couple web design firms and they had examples of things they’d done in the past, and I liked what David did.
How much have you invested with them?
I’ve spent between $7,500 and $10,000.
What is the status of this engagement?
My kickoff for my investment group was in August 2012.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
I’ve been getting a lot of feedback through the website here for the campaign. I attribute that to the Facebook ads that I’d never used before. Volunteers get back to us through the contact form or people contact me to find out my views on things.
My other business is more B2B [business-to-business], but people enjoy using that site and it’s user-friendly to them. I am getting feedback and traffic through it. When I compare my web design to others, I feel like mine is better. It’s got a modern, clean, professional look; it was well done.
I was happy with the quality of his work and the price was reasonable. Red Spot is the only firm I’ve used. I’ve moved cities but I always stay with him; that’s how I am. If a company does a good job, I stick with them.
He’s very prompt. If I have a question or a change, he gets back so fast. He makes it easy. He did a good job on my first website, so I always stayed with him. It’s fortunate that he was my first pick.
How did Red Spot Design perform from a project management standpoint?
He’s done great. I’m a firm believer that he can do whatever I ask him to do, whether it’s through Facebook, Google AdWords, or what have you. He helped steer me in the right direction there. Some of it just comes down to budget, but as far as what I need, he’s able to do it. I’m really happy with what he’s done on his side of things.
He’s happy to talk over the phone. He answers your questions, including simple things like how to embed a video on my website. He will relate to you however you want to communicate, and he’s quick in getting back to you by email. I like to know what the ins and outs are so I can try to make the best decisions I can, and he’s accommodating of that.
What did you find most impressive about them?
The quality of work and how fast he gets back to me are impressive to me. I know there’s platforms where I can go in and I can make my own website changes. I didn’t want to get into that. There’s times where I’ll have a change, and he gets back to me same day. Often I’ll notice that the change was already made on my website within an hour.
It also really impresses me that he never complains. With some people I work with, they start out working hard wanting to win your business, and over time they stop answering your emails or stop getting back to you as fast. I’ve been working with David for 5 years, and I’m impressed with how fast he still gets back to me. Sometimes I feel bad because I’m always coming to him and asking for things, but there’s never a long sigh. He’s always ready to help.
His responsiveness and quality of work go hand in hand. He gives attention to detail and is very responsive.
Are there any areas they could improve?
Not really. He knows what he’s doing.
Do you have any advice for potential clients?
Don’t be afraid to let him know you don’t know what you’re doing. It’s not like he belittles you or anything. I’m sure I have so many dumb questions because I’m not a tech guy at all. It’s never feels like he’s rolling his eyes at you or anything like that. If I was a new guy working with David, I would just be honest. I’d tell him I don’t know this or I’m super busy and don’t have time for this. Be honest with what you’re looking for, and he’ll work it out.
RATINGS
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Quality
5.0Service & Deliverables
"I wanted a website that looked like it would be for Pepsi or General Motors. He can take a small guy like me and make me look bigger than I am as far as the level of quality."
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Schedule
5.0On time / deadlines
"He’s great, especially if you let him know you really need something."
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Cost
5.0Value / within estimates
"He’s worth it. Sometimes I think he should charge me more. It could be a year or 2 later and I’ll call him up to make some changes on a website he finished a while ago, and he never bills me. He’s happy to help service it."
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Willing to Refer
5.0NPS
"I have recommended him to a local water treatment plant business, and they still use him.