KlientBoost

BACKGROUND

Please describe your company and your position there.

I am the Demand Generation Manager at Rimsys, a regulatory information management software company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost?

We were looking to grow our demo requests and content downloads and hired KlientBoost to manage our paid advertising programs.

SOLUTION

How did you select this vendor?

They have experience working with other growing SaaS companies.

Describe the scope of their work in detail.

KlientBoost sets the bidding strategy and manages our LinkedIn and Google AdWords campaigns.

What was the team composition?

I work closely with the KlientBoost team, watching performance metrics, collaborating with them on ad copy and campaign optimizations and reporting on pipeline progression from our paid advertising efforts.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had 75 paid advertising leads generated from LinkedIn and Google AdWords in August, a company record!

How effective was the workflow between your team and theirs?

We have bi-weekly meetings between KlientBoost, myself and my boss, and I also collaborate closely with them through Asana. They add all of their tasks there, including due dates and milestones, so that we can effectively track progress. It's very helpful to have full transparency of what KlientBoost is working on for us, and it helps me stay focused on our paid advertising performance as well.

What did you find most impressive about this company?

KlientBoost has a lot of experience working with similar companies and has a proven track record of helping organizations accelerate lead generation.

Is there any area for improvement or anything that could have been done differently?

I think they could be a little more proactive with catching and finding solutions for performance dips sometimes.

BACKGROUND

Please describe your company and your position there.

I'm Director of Growth for a fast-growing MedTech company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost, and what were your goals?

Our ROAS on our legacy campaigns had been dropping and due to lack of team resources, we needed a partner who could revitalize this function for us.

SOLUTION

How did you select this vendor and what were the deciding factors?

I read a lot of online reviews and watched a few case studies. I was sent some case studies as well from companies similar to ours.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We worked together with our account management team to audit our social and google ad accounts and come up with a plan to optimize for a higher return.

How many resources from the vendor's team worked with you, and what were their positions?

We work with a team of 3 at Klientboost and meet weekly.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We've been able to improve our ROAS on social and google significantly and have started to scale our spend thanks to the higher returns.

How effective was the workflow between your team and theirs?

Very effective.

What did you find most impressive or unique about this company?

Communication. It's typically very hard to get in touch with an agency - but they feel like they're part of our team. Communicating with us daily on Slack and other channels.

Are there any areas for improvement or something they could have done differently?

No.

BACKGROUND

Please describe your company and your position there.

I am VP of Marketing for a payment processing technology company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost, and what were your goals?

We engaged with Klientboost to manage our PPC campaigns and improve performance on these campaigns.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were referred to Klientboost from a previous customer.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The Klientboost team did a deep dive into our products and existing PPC campaigns to build out a new strategy and provide ongoing management of the campaigns.

How many people from the vendor's team worked with you, and what were their positions?

We have been working with a full team of project managers, technical specialists, copywriters, and more.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have seen continual month-over-month improvement in cost per lead and cost per sale.

Describe their project management style, including communication tools and timeliness.

We have access to a shared Asana board and we also have weekly check-in calls in addition to regular email communication.

What did you find most impressive or unique about this company?

They were very thorough in their research process and have been very performance-focused in terms of ongoing management to ensure we are continuing to improve each month.

Are there any areas for improvement or something they could have done differently?

No, we've been very happy with them overall.

BACKGROUND

Please describe your company and your position there.

I am the CEO and founder of EmploySee Inc., which is a SaaS webapp dedicated to job seekers that are passively looking for new jobs.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost?

PPC Advertisement creation and publication on Google, Facebook, and Instagram, as well as CRO on our website

SOLUTION

How did you select this vendor?

We selected and interviewed 5 companies using a combination of Clutch and internet referral sources

Describe the scope of their work in detail.

At the beginning of the engagement, they did an analysis of our business model and industry. Then we created a game plan and began building the content and strategy. Then we deployed various PPC advertisements and analyzed CRO results from user traffic

What was the team composition?

I worked closely with a project manager

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've had substantial growth in our users

How effective was the workflow between your team and theirs?

We have bi-weekly meetings with their team to discuss progress, results, and analysis of results

What did you find most impressive about this company?

Very transparent, affordable pricing, and relatable team

Is there any area for improvement or anything that could have been done differently?

A little more communication regarding the analytics of the results (what percent of users come from what demographic, what is the bounce rate for various user types, etc.)

BACKGROUND

Please describe your company and your position there.

I'm the head of marketing and sales at a non-profit in the economic development space.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost, and what were your goals?

We hired KlientBoost to help us with event promotion. They supported a wide variety of events.

SOLUTION

How did you select this vendor and what were the deciding factors?

I looked through several firms credentials and talked with 6 different firms.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We went through and initial discovery call and broke up our audience into specific groups that we could target. Then we took these segments and conducted a series of small ad tests to see which ones performed best. Now, KlientBoost continues to iterate weekly on our advertising to drive costs lower and lower.

How many resources from the vendor's team worked with you, and what were their positions?

About five total. A PM, Designer, Ad leader, Manager and Ops

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were able to drop our cost per lead from $60 down to $20

How effective was the workflow between your team and theirs?

The workflow has been good! Communication sometimes isn't as good as if it was my own team, but I can always rely on prompt responses.

What did you find most impressive or unique about this company?

Their ability to learn and iterate on a variety of problems

Are there any areas for improvement or something they could have done differently?

There have been a few times when items have slipped through the cracks, but these are just normal occurrences. Mostly everything has been good!

BACKGROUND

Please describe your company and your position there.

Naked Development is a company that solves problems with strategy, creativity and technology through the use of mobile apps. I help with social media strategy.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost, and what were your goals?

We hired KlientBoost to take over paid media and advise us on strategies to use and where we should be spending our advertising dollars (FB vs. Google or both). They devised a strategy for us and kept us on track for spending and getting the max out of our budget. They also help generate quality leads for us and assess where our bad leads are coming from to optimize our performance.

SOLUTION

How did you select this vendor and what were the deciding factors?

We looked at several different companies and decided on KlientBoost, one of the biggest factors was that they are local and they had great reviews behind their business.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First we went through a discovery phase to share our branding materials and go over our paid media goals so they could better understand our company. Their team put together a strategy and we had a kick off call to discuss everything in depth and put action items into place.

From there we have maintained bi-weekly calls as well as an ongoing task list in Asana and weekly emails to make sure we’re on track. They also set up a google data studio so we can visualize our progress in between our touch bases.

How many resources from the vendor's team worked with you, and what were their positions?

Account Manager, Campaign Manager, Director of Design

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They helped us understand where our leads were coming from and set them up in Pipedrive so we could track on our end. We were receiving several leads but weren't sure how to analyze where the good ones were coming from (so we could optimize whatever it was we were doing to get more). Haley helped us understand where to put our ad dollars so that we can continue growing and getting the right eyes on our paid ads.

How effective was the workflow between your team and theirs?

Very effective, having the workflow setup in Asana keeps us all on track and lets me see our progress from an overview. The team is always quick to respond on email and very accommodating when we need to jump on a call to discuss in depth.

What did you find most impressive or unique about this company?

I think the way they work together internally is one of the best perks of working with them. If one of them needs help they have a whole team to lean on to make sure we are getting the best advice possible. The team is very knowledgeable and I love that they can also tackle in-house creative for us.

It helps speed things up on our end as we don't have the time to create new paid media as often as we should, and their team has done a great job on that. I also appreciate that Haley walks us through anything we don't understand and helps us learn- she has been a great leader in making sure we understand where she is at.

Are there any areas for improvement or something they could have done differently?

No as of right now there is nothing I would change.

BACKGROUND

Please describe your company and your position there.

I am the Lead Internal Communication Director for a healthcare clinic and lab.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost?

We hired KlientBoost to direct and manage our paid advertising and conversion.

What were your goals for this project?

We needed someone to quickly develop a cohesive marketing strategy across multiple platforms.

SOLUTION

How did you select KlientBoost?

We found that KlientBoost provides the most comprehensive services in a competitive price range.

Describe the scope of their work in detail.

KlientBoost has helped us launch Facebook and Google campaigns as well as develop our landing page.

What was the team composition?

We've worked closely with the account manager and creative team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our work is still in progress but the Facebook and google launches have been successful!

How effective was the workflow between your team and theirs?

The account manager provides weekly updates and communicates strategy during our regular meetings.

What did you find most impressive about this company?

The KlientBoost team feels like a real partnership. They are forward-thinking and professional.

Are there any areas for improvement?

KlientBoost has been fantastic to work with!

BACKGROUND

Please describe your company and your position there.

I am the COO and work to generate more leads to keep our sales team active and reaching the most customers possible

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost?

We needed to increase our online presence as well as generate more leads

What were your goals for this project?

See a significant increase of online leads

SOLUTION

How did you select KlientBoost?

The recommendations from a fellow business came with outstanding reviews.

Describe the scope of their work in detail.

They have given our lead generation an overall makeover. Our targeted prospects are now seeing a clean and easy to follow steps to submitting their information for our sales team. They work hand in hand with us making sure we have not just leads but the highest quality leads.

What was the team composition?

I have worked with a great team that has worked with us every step of the way ensuring that we are in the best possible position to succeed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have seen significant growth of high quality leads.

How effective was the workflow between your team and theirs?

The workflow has been amazing. Their communication and quick responses allow us to keep moving rapidly on our projects.

What did you find most impressive about this company?

The professionalism and skill set. The know their market and they how to bring guide you through what is needed to make your company grow.

Are there any areas for improvement?

NA

BACKGROUND

Please describe your company and your position there.

We are a financial marketing organization working with financial advisors across the nation keeping them up to date with the top and most innovative financial products in the industry. I create, deploy, and monitor content for lead generation for our sales team.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost?

Facebook Ad marketing and ad management

What were your goals for this project?

Create more of a digital presence for our firm and attract more financial advisors to partner with our firm.

SOLUTION

How did you select KlientBoost?

Referral from Snappy Kraken Creator Robert S.

Describe the scope of their work in detail.

Develop and manage ads for different topics.

What was the team composition?

About 3 different people have helped me over the last year from coordinating to design. I am now mainly working with one point person (Haley J).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I really like how easy they are to work with. I am very busy with my day-to-day responsibilities and they take control and fully manage the project, taking it off of my plate.

How effective was the workflow between your team and theirs?

Very effective. We're using asana but Haley and I typically communicate through quick emails and calls every few weeks.

What did you find most impressive about this company?

Communication. They set up zoom calls and try their best to get things done without wasting my time!

Are there any areas for improvement?

I would like to know more about what other services they offer and have them provide me with more ideas on how they can help boost our brand awareness.

BACKGROUND

Please describe your company and your position there.

I head up Growth at AdQuick, a marketplace for outdoor (or out-of-home) advertising.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KlientBoost, and what were your goals?

We hired KlientBoost to help manage our existing PPC programs and help run experiments on paid social. Our goals were to drive down our CPL (cost per lead) and increase the number of MQL generated by our paid search and social programs.

SOLUTION

How did you select KlientBoost and what were the deciding factors?

We selected KlientBoost after receiving many positive recommendations.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Test new campaign types Test new audience types Improve bid approach

How many people from the vendor's team worked with you, and what were their positions?

Regina Sirko - Account Manager Divine Tumenta - Campaign Manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since partnering with KlientBoost, we've dropped our CPL by 28% and increased our MQLs by 44% since starting.

Describe their project management style, including communication tools and timelines.

The team always partners with us on outlined timelines and properly defining goals

What did you find most impressive or unique about this company?

The KlientBoost Expectations document you sign at the beginning.

Are there any areas for improvement or something they could have done differently?

None