Kabloom

BACKGROUND

Introduce your business and what you do there.

I’m a senior account manager at MCI Suisse SA, a leading engagement and events agency specializing in congresses & events, association & community solutions and strategic consulting for association clients. We create innovative, tailored solutions that help organizations, institutions, and brands engage their audiences.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Kabloom?

We needed help with digital marketing services for our association congresses.

SOLUTION

What was the scope of their involvement?

Kabloom has been helping us with digital marketing campaigns to promote the congresses we organize and grow attendance. The team has also been working on website creation and maintenance, email marketing, and social media posts.

What is the team composition?

We’ve been working with 2–5 teammates from Kabloom.

How did you come to work with Kabloom?

We chose them because their pricing fit our budget and their company values aligned with ours.

What is the status of this engagement?

We started working together in November 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Thanks to Kabloom’s work, we’ve seen an increase in the number of participants, from 3,000 to 5,000. We’ve also seen great email opening rates above market standards.

How did Kabloom perform from a project management standpoint?

They deliver on time. We communicate via email and messaging apps.

What did you find most impressive about them?

We have a good relationship with Kabloom. They have good market knowledge, provide good advice, and have good database access.

Are there any areas they could improve?

There’s nothing they need to improve.