Halo Lab

BACKGROUND

Please describe your company and position.

 I am the Art Director of a hospitality & leisure company 

Describe what your company does in a single sentence.

We are a travel provider

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

• Branding

SOLUTION

How did you find Halo Lab?

Clutch Site

Why did you select Halo Lab over others?

Great culture fit

How many teammates from Halo Lab were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Halo Lab is helping us with a complete brand strategy and rebranding project. The scope includes competitor research, brand discovery, brand positioning, visual identity development, logo exploration, color palette recommendations, and the creation of a cohesive brand system that can be used across our website, marketing materials, social media, and other customer-facing channels.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project is still underway, but we’ve already seen significant progress. Halo Lab has delivered a thorough competitor analysis, valuable strategic insights, and a clear framework for our brand positioning moving forward. Their research has helped us identify opportunities for differentiation, visual consistency, and long-term brand growth. Just as importantly, all project milestones have been delivered on time, communication has been excellent, and we feel confident in the direction of the rebrand based on the work completed so far.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management has been outstanding. The team has consistently delivered items on time, communicated clearly throughout the process, and always kept us informed of next steps and project timelines. Daria has been incredibly organized, responsive, and proactive, making the entire experience feel seamless and well managed. Even when we’ve had questions or needed additional clarification, the team has been quick to respond and extremely helpful. We always feel heard, supported, and confident that the project is moving in the right direction.

What was your primary form of communication with Halo Lab?

Virtual Meeting

What did you find most impressive or unique about this company?

What has impressed us most is how strategic and thorough Halo Lab’s process has been. Rather than jumping straight into design, the team has invested significant time into understanding our business, customers, competitors, and long-term goals. Their level of research, organization, and communication has been exceptional. We’ve also appreciated how collaborative and supportive the team has been throughout the process, they truly feel like a partner rather than a vendor. The combination of strong strategic thinking, creativity, and outstanding project management has made them stand out from other agencies we’ve worked with.

Are there any areas for improvement or something Halo Lab could have done differently?

We don’t have any meaningful areas for improvement to note at this time. The team has been professional, responsive, organized, and proactive throughout the engagement. Communication has been excellent, deliverables have been on time, and we’ve been extremely happy with the experience so far.

BACKGROUND

Please describe your company and position.

I am the Founder and CEO of Tessellate

Describe what your company does in a single sentence.

Tessellate is a physician-first career platform that replaces recruiter noise with data-driven clarity. Tessellate matches physicians to roles that fit their clinical patterns, values, and lifestyle preferences across 425k+ U.S. care sites. Physicians get private, pressure-free discovery; employers get a qualified, aligned candidate, dramatically reducing screening time and improving interview-to-hire conversion. By removing bias that distort the process, Tessellate creates a marketplace where physicians and organizations meet on the basis of truth — real data, real fit, and shared purpose.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

• Create a clean, professional website that tells a clear, cohesive story for multiple audiences, strengthens the organization’s credibility, and establishes a solid digital presence to support future growth.

SOLUTION

How did you find Halo Lab?

Online Search

Why did you select Halo Lab over others?

High ratings

How many teammates from Halo Lab were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Halo Design Studio supported Tessellate in the strategy, design, and buildout of a new multi-audience website that introduces Tessellate’s physician-first career platform and clearly differentiates its value for physicians, employers, and medical leaders. Their work included brand translation, UI/UX design, content structure, and asset development to ensure the final site was visually cohesive, intuitive, and aligned with Tessellate’s broader product and messaging framework.

Core Deliverables
Website Architecture & User Experience

Developed site map and page-level structure for key audiences (Physicians, Employers, Medical Leaders).
Designed navigation flows, content hierarchy, and user journeys optimized for conversion and clarity.
Implemented responsive layouts across desktop and mobile.
Visual Design & Brand Application

Translated Tessellate’s brand identity (fractal geometry, color palette, typography) into a fully realized web experience.
Designed custom UI components, iconography, imagery treatments, and interaction patterns.
Created page templates that maintain consistency across future expansions.
Content Framework & Messaging Support

Collaborated on copy scaffolding, headline hierarchy, and narrative flow to ensure clarity of value propositions.
Designed modular sections for product explanation, audience-specific value, and “How It Works” storytelling.
Webflow Buildout & Implementation

Implemented final designs in Webflow, including CMS setup, animations, and internal linking.
Ensured SEO-ready structure, performance optimization, and component reusability.
Revision Cycles & QA

Executed iterative design reviews, UX refinements, and polishing passes.
Performed cross-browser and cross-device quality checks.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Positive stakeholder feedback, stronger brand credibility, clearer storytelling for multiple audiences, smooth project execution, improved usability, and a more established digital presence supporting future growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always delivered on time and when they said they would. Very responsive to our continuously changing needs as a startup.

What was your primary form of communication with Halo Lab?

Email or Messaging App

What did you find most impressive or unique about this company?

They developed a website that puts us years ahead of our competitors, despite our startup being only a few months old. We now look established, professional, and truly different.

Are there any areas for improvement or something Halo Lab could have done differently?

Nothing comes to mind

BACKGROUND

Introduce your business and what you do there.

I’m the learning experience designer at Coach Vikram & Company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Halo Lab?

We needed support in designing and developing our new website. We also needed support in designing a leadership self-assessment app.

SOLUTION

What was the scope of their involvement?

Halo Lab designed and developed our new website. We had built a new brand separately and brought it to them. The team implemented our new brand in the design and development of the new website. We provided them with our branding book so they could build the website around it. 

Halo Lab underwent an assessment process in which they researched our brand and competitors. Based on that, they made a series of recommendations. Then, they created a mock-up and began building the website page by page. The team used a similar process for the app.

The app was available for iOS and Android, and also included a web app. To be clear, the team only designed the app; they didn’t develop it. Meanwhile, we wanted to focus attention on our people and reviews. When users came to the website, they could dynamically click on reviews. We also have a wheel model — as users scrolled down, the wheel moved on its own.

What is the team composition?

We worked with a project manager, designers, developers, a finance operations associate, and the COO.

How did you come to work with Halo Lab?

I found them on Google and used Clutch to review them.

How much have you invested with them?

We spent around $25,000. 

What is the status of this engagement?

The project lasted from July–November 2025. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We launched the website only recently, so we don’t have any metrics yet. However, Halo Lab’s work exceeded our expectations. The aesthetic and brand implementation were fantastic. It was a lovely experience.

How did Halo Lab perform from a project management standpoint?

Halo Lab’s project management was excellent. They delivered the work on time and on budget. We had constant communication. We used Figma the entire time. The team used Notion for project management.

What did you find most impressive about them?

Halo Lab’s creativity and execution were impressive.

Are there any areas they could improve?

They’re a Ukraine-based organization, but their website doesn’t provide a sense of who the people there are. When you’re in the US, you’re worried about being protected under American laws. Halo Lab is registered in Andorra, which is not an independent country. All of that adds to the complexities of engaging with them. They would benefit from figuring out how to be registered in the US or being more transparent about what kind of agency they’re running, so people feel more at ease investing with them.

Do you have any advice for potential customers?

Have as much clarity as possible about how you want your brand to look and feel, and what you want your users to feel and do when they engage with your product.

BACKGROUND

Please describe your company and position.

I am the SVP of Consumer Marketing and Growth of HomeQ Technologies AB

Describe what your company does in a single sentence.

Sweden's largest marketplace for long-term apartment rentals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

• Elevate our brand through a series of brand development projects
• End-to-end development of high-converting websites
• Improve effectiveness of marketing communication
• Reduce costs

SOLUTION

How did you find Halo Lab?

Online Search

Why did you select Halo Lab over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Halo Lab were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Extensive brand refresh of the entire HomeQ brand
• Branding for numerous sub brands and products
• Websites and landing pages for both B2C and B2B audiences
• Multi-channel marketing assets
• Annual reports

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

All projects in which we’ve involved Halo Lab have been great successes, but their leadership on our brand refresh and their work on our newly introduced premium offering for apartment seekers are worth highlighting. Both have positively and markedly impacted our bottom line."

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In two years, they have not once dropped the ball or not delivered on time. Furthermore, they always go out of their way to incorporate subsequent feedback quickly. 

What was your primary form of communication with Halo Lab?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are highly professional, able to understand the client's needs and deliver solutions that meet those needs.

Are there any areas for improvement or something Halo Lab could have done differently?

Not that I can think of. 

BACKGROUND

Please describe your company and position.

I am the CEO of Casestry

Describe what your company does in a single sentence.

Casestry is a print on-demand (POD) supplier for personalized products - Custom Phone Cases, Airpod Cases, Ring Holders, Apple Watch Bands, Coffee Mugs

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

• Back-End Development
• Front-End Design
• Front-End Development

SOLUTION

How did you find Halo Lab?

• Online Search
• Referral

Why did you select Halo Lab over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Halo Lab were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work:

• Discovery Phase: The initial phase centered on understanding our business objectives, target audience, and specific requirements for the website. This phase was crucial in establishing the foundation for the entire project and ensuring that our needs and expectations were well-documented.
• Design Services: Halo Lab focused on creating a user-centric design that not only tells the story of our new platform but also enhances user engagement. This involved the development of wireframes and design mockups that were aesthetically appealing while prioritizing functionality.
• Development Process: The development aspect emphasized the creation of a high-performance website that integrated the approved design elements. This included coding the front-end and back-end functionalities to deliver a seamless user experience. (on-going)

Summary of Key Deliverables:

• Discovery Documentation: A comprehensive report that summarized the findings from the discovery phase, detailing our business goals, user personas, and project requirements.
• Design Assets: Unique visual elements and narratives that effectively represent the platform brand. This included graphical components that are visually appealing and aligned with our user experience goals.
• Functional Prototypes: Interactive prototypes that illustrated the expected user journeys and interactions. This was crucial for refining user flow prior to the final development.
• Final Digital Product: The complete website, built to function efficiently across various devices and browsers, ensuring a responsive design that meets modern web standards.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Website Functionality/ Easy of Use
• Customer Adoption Rate

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The best! Always on time and very good at communicating challenges/ delays or suggestions for better solutions. 

What was your primary form of communication with Halo Lab?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The people. Everyone we've worked with has been super friendly, knowledgeable, and passionate about our project.

Are there any areas for improvement or something Halo Lab could have done differently?

Not that i've experienced with this project.

UPDATED REVIEW

This review was published on July 6th, 2023
Administrative Assistant, Casestry LLCManufacturing

Herkimer, New York

1-10 Employees

Mar 2023 - Jun 2023

Verified
Project summary
Halo Lab designed and developed a website for a print on-demand (POD) supplier for personalized products. The team created wireframes and mockups to enhance user engagement.

Feedback summary
Thanks to Halo Lab's efforts, they have successfully created a functional and easy-to-use website. As a result, the platform has received excellent ratings. The team has been prompt and communicative in providing progress updates and feedback. They are friendly, knowledgeable, and passionate.

BACKGROUND

Please describe your company and position.

I am an Administrative Assistant at Casestry LLC

Describe what your company does in a single sentence.

We manufacture customized accessories for brands small and large.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

• To build out our front end

SOLUTION

How did you find Halo Lab?

Online Search

Why did you select Halo Lab over others?

portfolio-nice designs

How many teammates from Halo Lab were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

To build a designer with a Business to Business and Business to Consumer workflow so far deliverables are color schemes, buttons, typefaces, fonts, and figma designs.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Initial feedback from our customers is positive.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They have been timely, respond to change requests fast, offer suggestions that have been better solutions to the problem.

What was your primary form of communication with Halo Lab?

Virtual Meeting

What did you find most impressive or unique about this company?

The speed of progress, their design choice and style are exceptional.

Are there any areas for improvement or something Halo Lab could have done differently?

Not really, everything is going well
STAR RATINGS
Overall rating: 5

Quality: 5

Cost: 5

Schedule: 5

Willing to refer: 5

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Manager of Glenveagh Properties plc

Describe what your company does in a single sentence.

We build homes across Ireland.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

Website Design and Maintenance

SOLUTION

How did you find Halo Lab?

Referral

Why did you select Halo Lab over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Halo Lab were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Halo Lab is brilliant. We had set project goals and deliverables and they always got it right in the first go with only small amends after first review until everything was then pushed to production!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We did a major upgrade to our CMS and Halo Lab delivered the project earlier than they committed and there were only a few amends to the overall project. The documentation and changelog was really nicely documented as well. Overall it was an exceptional experience!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Absolutely! Everything was picked up as soon as possible and always delivered before or on time!
We used MS Teams for all communication and updates.

What was your primary form of communication with Halo Lab?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed with their timely delivery, cost-effectiveness, and the people who knew what they were doing!

Are there any areas for improvement or something Halo Lab could have done differently?

Not that I can think of! Great experience with them. Would recommend it for sure! 

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of Relocate Now

Describe what your company does in a single sentence.

We provide a digital platform to streamline the relocation process for individuals moving to a new country.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

• Branding
• Website UX/UI
• Software UX/UI customization

SOLUTION

How did you find Halo Lab?

Dribbble

Why did you select Halo Lab over others?

• High ratings
• Pricing fit our budget
• Well detailed proposal

How many teammates from Halo Lab were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Branding The first part of the project was the branding design, including the logotype creation, color palette, typography, brand elements, and brand usage guidelines. We were looking for a logotype with a unique detail on the lettering and a strong color palette to create impact. 
2. Website UX/UI Our responsive website UX/UI design and development to promote our product with emphasis on the software features and the services per country page. 
3. Software UX/UI customization Re-design our software according to our branding elements and guidelines, including new customized pages and third-party integrations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Branding We were provided with the brand kit and brand guidelines 
2. Website UX/UI Our website is live with all the requested pages and links. 
3. Software UX/UI customization Our software has a new UX/UI fully customized to our product needs/workflow and the third-party automations are working with no errors

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management team was very dedicated, client-oriented, and easy to communicate with. We had a first project manager for the branding and website UX/UI who easily understood our brand mood and successfully coordinated the design team to achieve the goals before the deadlines. 

After, we were assigned a new project manager for the software UI/UX customization who was more specialized in product development. He was super collaborative by providing great insights/suggestions on our product, overcoming customization constraints successfully, and communicating directly with the software team.

What was your primary form of communication with Halo Lab?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Halo Lab is very organized and methodic with planning to achieve the goals within the established deadlines (even when the project has additional features or software customization constraints). Communication was always super easy and value-added. We really feel they were part of our internal team project.

Are there any areas for improvement or something Halo Lab could have done differently?

Can't find anything to improve as they always exceeded the expectations.

BACKGROUND

Please describe your company and position.

I am the CTO of nyra health

Describe what your company does in a single sentence.

We are providing digital neuro-therapy and diagnosis.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

• Web Platform Design
• Rebranding

SOLUTION

How did you find Halo Lab?

Online Search

Why did you select Halo Lab over others?

• High ratings
• Design showcase was very impressive

How many teammates from Halo Lab were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We have collaborated with halo twice - once for designing our analytical web platform used by medical professionals and once for our rebranding. Our requirements were quite industry specific, since we wanted to have a modern, yet very clear and intuitive design of a monitoring and analytical platform. For the rebranding project, we wanted to unify branding across our patients’ app, showcasing professionalism, convenience, and consistency.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The outcomes ranged from specific subpages and functionalities of our web platform to logo designs, branding materials and website redesign

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Halo held every meeting with the utmost professionalism, was always responsive to our needs and adapted super quickly to changing requirements. They delivered all items on time.

What was your primary form of communication with Halo Lab?

Virtual Meeting

What did you find most impressive or unique about this company?

Halo has many diverse yet all beautiful showcases. They can adapt quickly to the clients' needs and understood our problems. For us, this versatility was very impressive.

Are there any areas for improvement or something Halo Lab could have done differently?

No, we're super happy with the collaboration; we definitely recommend Halo Lab to anyone with ANY kind of design needs.

BACKGROUND

Please describe your company and position.

I am the VP Marketing of NCF

Describe what your company does in a single sentence.

The National Christian Foundation (NCF, at ncfgiving.com) is U.S. charity that helps donors give wisely to the charitable causes they care about most. Our innovative solutions and highly personalized service help donors give more strategically and with greater purpose. Since 1982, generous givers at NCF have mobilized more than $16 billion for 71,000 churches, ministries, and charities.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Halo Lab to accomplish?

• Design an all-new dynamic donor portal for desktop and mobile

SOLUTION

How did you find Halo Lab?

Online Search

Why did you select Halo Lab over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Halo Lab were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Halo recreated our existing another portal with a completely new experience and interface that is much more modern and beautiful, greatly increasing usability and delight for the end user. We had about 100 different screens and variations to design, and Halo partnered with us with expert visual design and usability recommendations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Halo developed our new donor portal in Figma after performing hours of research, competitive analysis, wireframing and more, which all led to over 100 new screens of beautiful UX/UI work. The end result was a Figma file and prototype with all the assets and instructions our team needed to code the site.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Halo was terrific with their project and time management. We worked with them daily via Slack and Figma comments. Often, we left requests, dreams, and edits by end of day and woke up the next morning to find most everything done or in process. It was fun going through such a creative partner who added so much expertise and value to the work product. 

Sometimes we asked for things that weren't the best idea, and the Halo team carefully gave us rationale and other options to achieve the same goals. But they also didn't force their opinions on us. In the end, it was our final product, and they deferred to us for final decisions.

What was your primary form of communication with Halo Lab?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Halo's deep expertise in UX/UI was evident throughout the project, and their consistency was key: once we made an important UI decision, they meticulously applied it to all screens nicely. As well, Halo was super flexible. We didn't love some of their initial designs, but we worked collaboratively to dream and look at other great examples from around the web, and then Halo's rounds 2, 3,+ were awesome designs. 

Plus, Halo Lab keeps pivoting based on new ideas and brainstorms that we have throughout the project. Numerous times we asked if they could do a sidebar to explore a new direction, and they handled it all beautifully.

Are there any areas for improvement or something Halo Lab could have done differently?

Our only improvement area for Halo would be clearer communications. Because we were in the U.S. and Halo is in Ukraine, occasionally there were language or clarity gaps. But it was nothing big or too difficult to overcome.